Shows
Level Up - From Agent to Entrepreneur3 Keys to Instant Success in This Real Estate MarketWhen most people seek instant success in real estate, they look for a new tool, system, or magic script.
That’s not the answer.
There are only 3 things that drive your speed, your trajectory, and ultimately, your results, and every agent has access to them.
Most agents aren’t failing because they’re lazy or unmotivated. They’re failing because they’re putting their energy in the wrong places or doing the right things inconsistently.
They confuse motion with progress, stay busy instead of productive, and spend their days reacting instead of building so...
2025-08-1423 minLevel Up - From Agent to EntrepreneurHow to Turn Conversations Into Commission Checks w/ Matthew FerryIf you’re failing at lead conversion, it might not be because they are unmotivated. It might not even be that the market is slow.
Your clients might be locked up because of what’s coming out of your mouth.
Many agents struggle to get sellers to adjust their price or buyers to make a decision, Chances are, you’re accidentally framing conversations in a way that creates uncertainty and resistance.
And in this market, uncertainty kills deals.
The top-producing agents aren’t talking more, they’re talking better. They start by diffusing...
2025-06-0538 minLevel Up - From Agent to EntrepreneurThe Leadership Level-Up: How to Go From 3 Agents to 25 w/ Anthwon ThomasFive years ago, Anthwon Thomas had a small, scrappy real estate team of just 2 or 3 people. No leverage, just hustle, heart, and a belief that more was possible.
Fast forward to today, and that same small operation has grown into a thriving team of 20 to 25 agents. They’re not just holding steady in a tough market. They’re outpacing it.
While many agents and teams have seen production shrink by 10 to 15%, Anthwon’s team has increased its production by 47%.
So, how does that kind of transformation happen? What does it take to go from solo...
2025-05-2932 minLevel Up - From Agent to EntrepreneurThe Market vs. Your Market: How to Win Regardless of ConditionsEvery real estate agent operates under two different markets: the market and your market.
The problem is, most agents are focused on the market and allow their results to be dictated by external factors.
The market is interest rates, inventory levels, total homes sold, inflation, and tariffs.Your market is your listings, your pendings, your days on market, your client pipeline, your lead conversions.
Here’s the good news: You control your market no matter how bad the market is.
It’s important to stay informed about what’s happening out there, bu...
2025-05-151h 04Level Up - From Agent to EntrepreneurHow to Get a 100% Increase in Buyer Lead ConversionAsk most real estate agents what roadblocks are keeping buyers from moving forward, they’ll say interest rates, inventory and a lack of true motivation. If you ask the buyers what’s holding them back, you’ll hear a completely different story.
It has less to do with what’s actually going on in the market, and more to do with what the agent isn’t doing. Many buyers are just moving through the funnel, and they just need an agent to guide them towards actually getting into a home.
Agents aren’t asking the right question...
2025-02-2022 minLevel Up - From Agent to EntrepreneurHow to Have Real Estate Conversations NOT InterrogationsSelling isn’t telling - it’s asking questions….We’ve all heard this before.
But how do you deliver really good questions without creating more resistance in the lead? Because let’s be honest: asking a lot of questions has its downsides if we’re not strategic about it.
What’s meant to be a productive conversation can easily turn into an interrogation that puts the prospect off. Rapport defeats sales resistance, so if we want to get better results, we have to change how we’re asking questions.
Why do we have to stop pepper...
2025-01-3009 minLevel Up - From Agent to EntrepreneurWhy So Many Real Estate Agents FAIL in Their First 2 YearsIn real estate, 80% of newly licensed agents fail out in the first 2-4 years - but this doesn’t need to be the case.
The first 2 years in real estate can be tough, but that doesn’t mean you can’t succeed. In fact, plenty of brand new agents are able to start selling homes in their first 90 days in the business. The high failure rate often has nothing to do with the agent themselves, and more to do with the environments they choose.
How do you choose a brokerage that sets you up for success...
2025-01-1608 minLevel Up - From Agent to EntrepreneurStarting A Real Estate Career With NO ExperienceStarting out in real estate can feel overwhelming and daunting. There’s so much you need to know. Taking the classes, passing the test, choosing the right brokerage and getting your first listing. These are all things you need to do to start earning money in this business.
But with the right steps you can jumpstart a successful career, and even get your first commission quickly. If you get the right support and mentorship and become more familiar with the market, success isn’t just possible, it can be inevitable.
How do you set yourself up for...
2025-01-0909 minLevel Up - From Agent to EntrepreneurThe Proven Formula for Becoming a Mega Listing AgentWhether you’re brand new to real estate or you’re an experienced agent looking to do more deals, there’s only one way to grow your listing business.
Even the most successful mega listing agents had to follow the same formula in order to increase their transactions. If we commit to doing the right things consistently, the results we want will show up.
Most agents don’t work the process or they don’t follow the process long enough, so when they don’t get the results, they think something is wrong with the process.
...
2025-01-0243 minLevel Up - From Agent to EntrepreneurThe Ultimate Agent: 13 Essential Real Estate Skills You Need to Win in Any Market Part 2There are two kinds of real estate agents.
The average ones who thrive when the market’s good, and the ultimate agents who dominate no matter what’s going on the market.
While other agents complain about high interest rates and low inventory, the best agents maintain market share - in fact, they can even increase it in the toughest times.
These ultimate agents are defined by 13 non-negotiable skills that lead to sustainable and duplicatable results. In this market, there’s no winning without having the best listing presentation possible, curating our online presence...
2024-12-1930 minLevel Up - From Agent to EntrepreneurThe Ultimate Agent: 13 Essential Real Estate Skills You Need to Win in Any Market Part 1There are two kinds of real estate agents.
The average ones who thrive when the market’s good, and the ultimate agents who dominate no matter what’s going on the market.
While other agents complain about high interest rates and low inventory, the best agents maintain market share - in fact, they can even increase it in the toughest times.
These ultimate agents are defined by 13 non-negotiable skills that lead to sustainable and duplicatable results. They are faithful to strategies and tactics they deploy daily - like clockwork.
What skills separate...
2024-12-1236 minLevel Up - From Agent to EntrepreneurHow to Jump Start Your Listing-Based Business - Part 2When it comes to building a solid listing-based business, most agents want to quickly get into expired and canceled listings. Here’s the problem: they go after these leads before they’ve built up the confidence and skills they need. This leads to mediocre results, a loss of confidence, and less income.
Instead of taking this approach, we coach our agents on a step-by-step process to build up to expired and canceled listings by starting with other lead types first. The conversational skills needed to convert expired listings can’t be built up overnight.
The best ag...
2024-12-0528 minLevel Up - From Agent to EntrepreneurHow to Jump Start Your Listing-Based Business - Part 1Any real estate agent can become a listing machine in a very short space of time. Even if you’re new to the business, if you’ve been working with buyers your whole career, or you just want to multiply your listing inventory.
If you put the right pieces in place, you can build a solid listing-based business that can withstand all market conditions. The challenge is: a lot of what agents are taught to get more listings actually works against that goal.
We’ve coached hundreds of agents on a different strategy, and it works ev...
2024-11-2728 minLevel Up - From Agent to EntrepreneurHow To Get MORE Listings NOWIn today’s real estate market, many agents are asking the same question: how do I get more leads, listings and increase my production?
Well, there are a lot of different ways to generate more listings right now. But before you dive into a strategy, you have to make sure it works for you, and that it’s a method you can do day in and day out.
Because here’s the thing: most activities, done consistently will work and even the best strategies done inconsistently won’t yield a result.
There are 3 conditions...
2024-11-2111 minLevel Up - From Agent to EntrepreneurWhat Real Estate Agents Get Wrong About AccountabilityEvery day in real estate is a battle against distractions, shiny objects and unproductive activities. Accountability is one of the most powerful ways to combat these things and stay on the path of activities that lead to success.
The problem is: a lot of people don’t understand what accountability is. They think it’s a form of micromanaging or policing your activities. Accountability is really just about providing the support that keeps you consistent so you achieve what you set out to do.
How do I help my agents with accountability? How does accountability make a...
2024-11-1406 minLevel Up - From Agent to EntrepreneurWant More Seller Leads From Online Ads? Here's How to Get ThemWhen interest rates rise, inventory wanes and working with buyers gets harder, real estate agents flock to listings. There are so many ways to generate seller leads, from direct mail to calling expireds, but those methods aren’t for everyone.
The most effective way for any agent to get leads would have to be online - ads in particular. But in order for this to work, there are some things we have to avoid.
For ages, we’ve been told that speed to lead is the way to go, but when it comes to online lead...
2024-11-0707 minLevel Up - From Agent to EntrepreneurHow to Convert More Buyer Leads Without Spending More MoneyWhen it comes to online buyer leads, generating a list of potential clients is the easy part. There is no shortage of lead sources and platforms that collect names. The hard part is converting those leads.
Between bad or incomplete information and low response rates, there are many factors that can tank the success of our efforts.
Now we might not be able to control everything, but plenty of agents are doing very well with online leads by making a few simple tweaks to their process. Can making more contact attempts lead to higher ROI? Wh...
2024-10-1709 minLevel Up - From Agent to EntrepreneurHow to Increase Your Lead Conversion (Without Learning a New Skill)If you asked real estate agents what they spend the most money on, lead generation would be at the top of the list. The only problem is, when the conversion of those leads is low, it tanks our ROI and in turn, our profitability.
When agents struggle with conversion, they tend to blame the lack of return on the quality of the lead.
But my experience with different lead sources and platforms proves that this isn’t true. After evaluating tens of thousands of leads across different sources, this is what I’ve found.
The m...
2024-10-1030 minLevel Up - From Agent to EntrepreneurOnline Lead Conversion Just Got a Lot Harder For Real Estate Agents w/ Abe SafaIf you’re in the online lead gen game, you’ll notice that it’s gotten a lot harder lately.
It doesn’t matter what platform you’re using - deliverability has plummeted, open rates and replies have decreased, and more consumers are sending the dreaded opt-out message. As a result, the conversion ratio from online capture to connection has dropped drastically and the price-per-lead is going to skyrocket.
With all our communications getting filtered more heavily, sending one-size-fits-all email blasts just won’t cut it. We have to make sure we’re sending valuable content.
2024-10-0327 minLevel Up - From Agent to EntrepreneurThis Negotiation Hack Will Get More Buyer Offers AcceptedIn today’s real estate market, many deals are being held up by listing agents who are scared to lose their clients. They know the price the seller is asking is too high, but they can’t tell them because they might get fired.
As the buyer’s agent, you can use this to your advantage, move the deal forward, and negotiate a lower price. The best part: the listing agent will love you because you’re saying what they’re too afraid to tell their seller.
Instead of letting deals hang in the balance, you can infl...
2024-09-2624 minLevel Up - From Agent to EntrepreneurNAR Settlement Negotiation: What’s Changed and What’s Still the Same?In the aftermath of the NAR settlement, a lot of agents are panicking about and struggling with one area of the transaction: negotiation.
There are a lot of agents who are worried that these new rules of compensation could be the reason the deal doesn’t work out. Reality isn’t that dramatic. We’ve dealt with deals falling apart over money before, and it’s not the end of the world. If we were able to negotiate our way through that before the settlement, we can do that now.
In today’s episode, I delve into...
2024-09-1926 minLevel Up - From Agent to EntrepreneurEliminate Call Reluctance: The Top Producer Secret Sauce For GeneratingWhen we think about making calls, most agents tend to think in terms of how to get a resounding ‘yes’, but sometimes, a ‘no’ can be more profitable.
The truth is, in real estate, a ‘no’ is seldom a final answer, and ‘no’ typically means not right now.
So, what can we do when we’re faced with a ‘not right now’? Is there a way to nurture a lead over the long term without coming across as sleazy salespeople?
In this episode, we’re talking how to monetize a rejection and b...
2022-02-1714 minLevel Up - From Agent to EntrepreneurHOT Market, HOT Buttons! Learn How To ”Wow” Your Seller ClientsWhether we’re in a hot market or a down market, whenever things seem to be out of balance, it’s our job as agents to guide our clients through the process.
Managing our clients’ expectations (or, more importantly, their emotions) is the key to keeping any transaction running smoothly.
The question is, how do we do that? Is it really as simple as having a clear line of communication?
In this clip, we're introducing the concept of 'future pacing' and doubling down on the importance of being up fro...
2022-02-1017 minLevel Up - From Agent to EntrepreneurWhen In Doubt Do These 3 Things EVERYDAYThe New Year always comes with such a flurry of new ideas and options, the fundamentals can easily get lost in the noise. There are so many things we could be looking at, but we just can’t be effective if we’re spread too thin.
How do we go deep instead of wide with our activities? What activities do we need to be focused on to generate momentum?
In this episode, we talk about how to set yourself up for success by focusing on the core activities that will significantly impact...
2022-01-2015 minLevel Up - From Agent to EntrepreneurScripts And Dialogues: Why Yours Aren‘t Getting You The Results You WantWhile well-meaning coaches, team leaders and Brokers typically equate scripts with dialogue, that couldn’t be further from the truth. As a matter of fact, by thinking of them as one and the same, we could actually be doing ourselves a grave disservice.
So, what is the chief difference between the two, then?
Is one more likely than the other to get us better results with leads? Could focusing too much on one or the other be the reason we’re yet to see the results we’re aiming for?
...
2021-12-2314 minLevel Up - From Agent to EntrepreneurPrepping For Your Next BreakthroughFrom the outside looking in, business breakthroughs come out of nowhere. The truth is, breakthroughs are the culmination of concerted effort, energy and the activities necessary to spark a major change.
Every breakthrough has a process, from formulation to end result, and that process is designed to prepare us for what we seek.
How do we get the right pieces in place for a massive breakthrough? When we’re on the verge of a breakthrough, how do we prepare so we can get the most out of it?
In thi...
2021-12-1624 minLevel Up - From Agent to EntrepreneurSuccess Has Nothing to Do With Results: The Truth About Becoming Extraordinary in Real Estate Will Surprise YouIn a metrics-obsessed industry, it’s super easy to attach our idea of success to grand numbers and achievements. Unfortunately, this approach can do more harm than good.
In our book, the numbers are insignificant. The process is what we should be obsessively fixated on.
When our vision of success is tied to what we do every single day, the extraordinary results we seek take care of themselves.
Why are process-focused people more successful than results-focused people? How do we lead our agents towards the activities that lead to...
2021-10-2834 minLevel Up - From Agent to EntrepreneurThe Market has Already Shifted, But It’s Not an Up-Down ShiftWhen real estate agents hear the term “market shift”, we usually brace for a market crash, but what if it’s more subtle than that?
When huge shifts happen, there are always leading signs and indicators. Over the last few months, there’s been a noticeable change in the conversations buyers and sellers are having, and agents should pay attention and adjust their approach.
What are buyers and sellers thinking about now that they weren’t considering last year? How do we respond to this change? In this episode, we talk about the mark...
2021-10-0717 minLevel Up - From Agent to EntrepreneurWant to Create Extraordinary Results in Your Business? Commit to the Ordinary Activities That Lead to SuccessUnbelievable success in business is a byproduct of discipline, focus, skill, consistency, work ethic and habit, but the result isn’t what’s extraordinary or commendable.
What we should celebrate is the ability to follow a simple process consistently, even in the face of boredom and the lure of shiny, new things.
How do we relentlessly get better at the ordinary activities that lead to success, and stick to the core fundamentals when boredom sets in?
In today’s episode, we share insights on what it takes to achieve an...
2021-09-3020 minLevel Up - From Agent to EntrepreneurThe Critical Decision That Will Keep Your Brokerage Alive For The Next 10 Years w/Jeff CohnThe smartest real estate team leaders aren’t just thinking about what’s happening now, they are obsessed with positioning themselves for the future.
To be relevant over the next decade, we have to think beyond the traditional role of a real estate company. The successful brokerage of the future has to build a conglomerate of value by focusing on the most pressing needs of the agent.
How can leaders anticipate the needs of agents and locate themselves in a prime position to deliver value? What are the key pillars that have to...
2021-07-0133 minLevel Up - From Agent to EntrepreneurCash Offers & Motivated Sellers: How to Add Investing to Your Agent Toolkit w/Tom CafarellaMany agents feel apprehensive about getting into the investing side of real estate, and the current competitiveness in the market doesn't help those hesitations.
However, for those who are willing to leap, investing could be the thing that takes their business to the next level.
How does an agent make the shift to an investor? Can we use the investment side of things to bolster our existing real estate businesses?
How do we even begin to identify great deals when we're new to the investing space?
2021-04-2938 minLevel Up - From Agent to EntrepreneurA Guide to Success As a Newbie Agent w/Robert SkeelsMany young agents see their age as a barrier to success, but it doesn’t need to be. We can achieve anything we put our minds to, regardless of our level of experience.
Still, getting started in real estate comes with its challenges. How can we navigate those and go on to make our dreams a reality?
What are the objections commonly faced by younger agents, and what can be done to overcome them?
In this episode, Robert Skeels of The Quintin Group shares how he’s made his...
2021-01-2830 minLevel Up - From Agent to EntrepreneurEasy Video Ideas that Guarantee SuccessBy now, most agents are aware of the benefits of using video. However, far too many are still shying away from implementing it in their businesses.
Recording a video for the first time is a simple step, but if we’re not sure how to do it, it can be daunting. What kind of content should we be creating, and who should we be sharing it with?
How can we overcome our fears of the unknown and take the plunge?
In this episode, we’re sharing easy, copy-and...
2021-01-2128 minLevel Up - From Agent to EntrepreneurWinning Listings in a Competitive Sellers Market- WITHOUT Lowering CommissionsWhen faced with a competitive market, one of the first things many agents do to win more listings is cut their commissions. However, that might not be necessary.
The truth is, when we’re providing a phenomenal service to our clients, they won’t have a problem with our commissions. Thriving in a competitive market doesn’t require us to lower our percentages, it just means we need to up our value.
So, how do we provide the kind of value that our competitors aren’t? What can we do to differentia...
2020-12-2417 minLevel Up - From Agent to Entrepreneur3 Uncommon Keys to Making December Your Most Profitable MonthAs we near the end of each year, many agents take time off to recuperate from the past 11 months. However, doing that could leave a considerable dent in our energy levels and our profits.
More momentum and cash flow are lost in December than in any month of the year, and that’s because so many of us go cold turkey after a year of grinding and feeling burnt out. Wouldn’t it be great if we didn’t feel like we needed that time off?
Is it possible to get to Decem...
2020-12-1726 minLevel Up - From Agent to EntrepreneurWe Have a Duty to Perform at a High LevelOur level of success goes beyond financial reward and recognition. In our own way, we are leaders and examples in our community. Our goals and motivation don’t just impact our own lives.
Performing at a high-level and making our dreams a reality is non-negotiable because it impacts the lives of the people around us. It’s our responsibility to be the best we can be, and that should add fuel to our motivation since a lot is at stake.
What can we do to ensure we reach the goals we’ve set? H...
2020-10-2917 minLevel Up - From Agent to EntrepreneurThe Incredible Opportunities Available As Top Producers Get YoungerIn the past, being a top producer was determined by who stayed in the business the longest. Now with the right tools, systems, and resources, people who are just getting into the industry are excelling and even outpacing veterans.
Why are younger generations doing so well at real estate? What is attracting them to our industry? In this episode, we discuss this trend and the opportunities for agents to excel in their first few years.
Younger people are getting into real estate with an entrepreneurial mindset, not a job mindset. -Greg H...
2020-10-0826 minLevel Up - From Agent to EntrepreneurTried and Tested Tactics for Long-Term Success in Real Estate w/Debbie De GroteTo build booming real estate businesses, we have to tailor our strategies to who we are and where our strengths lie. No two agents are the same, and every market is unique. We have to capitalize on what sets us apart from everyone else.
That being said, there are some tricks of the trade that will always help us grow, whether we’re new to the industry or looking to reach the next level.
Which tactics have stood the test of time and helped agents reach new heights of success over the ye...
2020-08-2736 minLevel Up - From Agent to EntrepreneurHow to Remove Fear From Your BusinessIn the wake of COVID-19 and the economic crisis, it’s hard to deny that most agents are experiencing some kind of fear, but if we stop dwelling on the things we can’t control, we can move forward in spite of that.
How can we push forward in a time of such uncertainty? Is there any way to overcome our anxieties?
The first step to taking the fear out of our businesses is acknowledging what we’re afraid of.
On this episode, we’re sharing how to remove the fear from our businesse...
2020-07-0209 minLevel Up - From Agent to EntrepreneurThe Power of CollaborationWhen things are not going well in business and in the market in general, the importance of certain activities and measures is amplified.
Right now, more than ever, there’s a huge need for all of us to work together to navigate these tough times and mastermind to come up with solutions and strategies. We also need people who can step up and provide guidance and certainty.
What are some of the ways we can mastermind and collaborate within our teams? How can we bring light to our consumers through leadership? In this episode, we talk...
2020-06-1112 minLevel Up - From Agent to EntrepreneurHave You Made The Right Changes To Your RoutineIn these unprecedented times, the market, the industry and the consumer demands different things and even new things from us. Our habits have to shift accordingly, so we need to create a new routine to match where we are.
What habits need to change, and which ones need to stay the same as before this crisis? What are our agents doing to keep taking listings and keep the business going?
In this episode, we share the things we need to be doing to cultivate a positive mindset, and generate energy and business right now.
2020-06-0410 minLevel Up - From Agent to EntrepreneurGetting Family To Buy-In To An Altered ScheduleMore of us are working from home than ever before, and this presents a challenge for our households and families. We need to be responsible and have business maturity to maintain our ability to work in a location with more distractions.
It’s important to prepare our families and involve them in our communication around what’s going on. How can we get the household to protect us instead of distracting us? How do we get our families to help hold us accountable to our routines? What happens without family buy-in?
In this episode, we talk a...
2020-05-2713 minLevel Up - From Agent to EntrepreneurThe Eyes Are On The Internet, Where Are You?With millions of people stuck indoors in these uncertain times, people are spending a lot more time online than before, especially through their phones. This means we have a huge captive audience of people we can inform and connect with. There’s an opportunity to engage with people and there are many ways we can leverage it.
How do we capture mindshare through information so that we become the people they want to talk to, and the people they want to work with when certainty returns?
In this episode, we talk about how to leverage the a...
2020-05-2114 minLevel Up - From Agent to EntrepreneurFill in the Blank - I Wish I Would Have___When things change in the market and there’s an interruption in the direction we were going, we need to adjust and react quickly. Depending on how we respond to what’s happening, a year from now, we can either look back with regret or gratitude that we took the right actions.
Once we’re in the clear, and the dust has settled, there will be the agent who took market share and the agents who contracted. We can make the decision on which side of the divide we want to be standing.
How can we futur...
2020-05-1417 minLevel Up - From Agent to EntrepreneurBreakdown or Breakthrough - The Choice is OursAs leaders, the times that we’re living through are going to require more mental and emotional bandwidth from us. Times of turmoil create more intensity and more things that we have to be concerned with. It can feel like things are breaking down, but the biggest positive changes come from breakdowns.
How do we compensate for the rising intensity level? Why is it so important for us to fight for something bigger than ourselves?
In this episode, we talk about what it takes to break through the pain of a rise in intensity or the...
2020-05-0722 minLevel Up - From Agent to EntrepreneurUnderstanding The Shift That Has HappenedIn a time of widespread confusion, concern and fear, it can be hard to put a finger on what has really shifted and changed, and how to respond to it.
What has really happened and what should we be focusing on in response? How does where we are impact how our clients will act and make decisions?
On this episode, we talk about what the shift that’s taking place is actually a sign of, and what we need to do to win in this space.
The key to develo...
2020-04-1610 minLevel Up - From Agent to EntrepreneurThe Real Estate Agent Hasn't Been This Valuable in 15 YearsMany agents are concerned and anxious about what the COVID-19 epidemic is going to mean for the market, industry and our survival. What most people are underestimating is just how in-demand skilled, level-headed and experienced Realtors are. Why are agents going to be more valuable right now? What opportunities do we have in this market? On this episode, we talk about how we can give value and why this is a time of opportunity for agents who take the right actions.
Right now, more than ever, we have the opportunity to truly make a...
2020-03-2712 min
Level Up - From Agent to EntrepreneurSTOP Trying to Be Disciplined- Start Building the Environment that Supports Your GoalsMost people think achieving our dreams only happens when we’re disciplined, but the reality is, we have to set up environments that support our goals. How can we create conditions that keep us accountable? Do we need to plan our time before setting goals if we want to be sure we can achieve them? On this episode, we share that we can achieve anything we set our minds to, as long as we create the right environment.
Create a support system for everything you do. -Greg Harrelson
Takeaways + Tactic...
2020-02-1320 minLevel Up - From Agent to EntrepreneurHot Markets Cause More Problems than Down MarketsMany agents seem relieved that there hasn’t been a major shift in the market yet, but the truth is, we should be welcoming a down market. Why should we be embracing a potential downturn? What are the pitfalls of a hot market? Is there a way to maintain our results, regardless of the market we’re in? Matt Johnson and I discuss these questions and more on this episode of the show.
In a down market, agents wake up fearful and hungrier for success. We have to bring that same energy to a hot market...
2020-02-0620 min
Level Up - From Agent to EntrepreneurThe Lies Agents Tell ThemselvesOften, the thing holding us back as agents are the lies we tell ourselves, whether it be the type of agent we should be, or why we need to stop thinking we’re different from more successful real estate professionals. On this episode, we discuss this mindset and how to change our way of thinking.
We have to stop buying into myths. These lies are what we tell ourselves to feel better for not taking the next step and getting out of our comfort zones. -Greg Harrelson
Takeaways + Tactics
Stop thinki...
2019-12-1938 min
Level Up - From Agent to EntrepreneurThe Power of Specific Goal Setting w/Abe SafaWhen most people are asked what their goals are, they are careful not to be specific, but that actually affects our ability to reach them. Why are specific goals more achievable than vague ones? Why is it so important for us to be vulnerable and open up about our goals? Why should we be looking through the windshield and not the rearview mirror? On this episode, I’m joined by one of my business partners, Abe Safa. We talk about how to set goals the right way.
In order to really reach high leve...
2019-11-2744 minLevel Up - From Agent to EntrepreneurA Lesson in Transparency: The Lies Brokers Need to Stop Telling AgentsSo many agents fail to reach their personal goals because they’ve been misled by their superiors. As brokers and leaders, how are we misleading our agents into thinking we can help them more than we can? How can we break the cycle and become more transparent? What are the lies brokers are guilty of telling in terms of opportunities for growth and higher pay? On this episode, we have a candid discussion about some of the biggest lies we’ve heard.
Lots of owners want to be liked by their agents, so they h...
2019-11-2143 minLevel Up - From Agent to EntrepreneurGet Back To The Present: Dealing With Big Change In The Real Estate Industry
In today’s real estate industry, there is so much chatter about disruption, and a lot of questions about the big picture that now is being neglected. Why should we avoid falling into the trap of being too focused on coming changes that we forget the present? How do we find opportunity between now and the point those changes start to affect us? How can we cope with the changes sweeping the market, while still controlling what we can? On this episode, we discuss the importance of not getting so caught up in where we’re going that...
2019-10-0319 minLevel Up - From Agent to EntrepreneurHolding Our Team To A Different Kind of Accountability
Goal setting is vital for success, but to ensure goals are achieved, we need to have accountability processes in place. How can we approach accountability differently? Is it possible to track achievements without looking at numbers? On this episode, we discuss how to hold our team members accountable.
As leaders, we have to figure out our team members’ motivations. Then we need to ask them to commit to the thing they really want. -Greg Harrelson
Takeaways + Tactics
Find out what team members are committed to achieving, and h...
2019-09-2622 minLevel Up - From Agent to EntrepreneurThe Game Has Changed And Agents No Longer Know the RulesThe real estate game has changed drastically, thanks to online offerings like Zillow and Amazon Prime. What are the new rules in the face of online competition? How can we create sustainable businesses that allow us to maintain a presence in the industry for years to come? On this episode, we discuss the importance of mindshare, over market share.
Let’s get into our competitors’ minds and try to see what they see, so we understand their moves. -Greg Harrelson
Takeaways + Tactics
Stop fighting for market share. Focus instead...
2019-09-1226 minLevel Up - From Agent to EntrepreneurAfraid of the iBuyer? Let Kenny Klaus Show You How to WIN at That GameThe massive changes we’re seeing in the real estate industry aren’t going anywhere, so we need to evolve our processes. How can we work alongside iBuyer platforms? Is it possible to maintain our role in the buying process? On this episode, Kenny Klaus of the Kenny Klaus Team shares how you can stay relevant in the age of technology.
We have to up our game from a service level. -Kenny Klaus
Takeaways + Tactics
As an industry, we need to stop trying to compete with iBuyers...
2019-08-0938 minLevel Up - From Agent to EntrepreneurCentury 21 Young Guns on How to Build a Listing-Based Business FAST! Btw...They are all under 25 Years Old!In today’s world of instant gratification, a lot of people are looking for shortcuts to success. Are there any shortcuts we could be taking? What are the benefits of starting slow- and are there any risks of delaying our success by taking the long route? On this episode, we’re asking Century 21’s Young Gun Panel- Thomas o’Malley, Hunter Baiden and Anthony Velazquez- how they’ve set up great foundations for their businesses before the age of 25.
The more time you invest in yourself, the better results you’ll get. -Anthony Velazquez...
2019-08-0145 minLevel Up - From Agent to EntrepreneurHow to Add Value to the People Under Your Umbrella w/Terry SwansonWe hear so much about retaining clients, but not enough about how to keep great agents on our teams. How can you retain your agents? How can you show them your value as a leader? On this episode award-winning owner of Century 21 Results, Terry Swanson, shares how he’s shown his agents great value over the years.
See your agents as your clients. -Greg Harrelson
Takeaways + Tactics
Research what works for your agents. Rather than allowing them to test all the waters of lead generation, try it you...
2019-07-1837 min
Level Up - From Agent to EntrepreneurNew Century 21 CEO - Mike Miedler Discusses Why People Are the Core of Your Business Growth
Real estate is a relationship-based business, and we can use technology and professional development to increase and improve the success of our business. How do we create a mutually beneficial environment where we grow as a company and our people also experience personal growth? How do we make technological advancement work for us rather than against us? Why should we invest time and resources into training and coaching for our people? In this episode, Century 21 CEO Mike Miedler discusses why he focuses his attention on training and coaching, and how we should embrace using technology in the r...
2019-05-1035 minLevel Up - From Agent to EntrepreneurHow to Survive When Net Commissions Drop
Real estate agents have been concerned about commission compression and the idea that they’ll eventually be replaced. If we stop listening and observe what is actually happening, we will see that the main concern lies in referral fees cutting into our net profit. Why don’t we have to worry about commission compression? What can we do to offset the shrinking effect referral fees have on our profit margins? How can a tool like Contact Junkie help us acquire our own leads?
In this episode, Greg Harrelson and Matt Johnson discuss ways in which we ca...
2019-05-0331 minLevel Up - From Agent to EntrepreneurHow Building Relationships will Boost Your Business w/Sarah LyonsFor those new to the industry, the thought of building a sphere of influence is daunting. How do you start to build a network when the people you’re close to aren’t in a position to buy a home? Should you leave clients who aren’t immediately ready, and pursue those who can commit to a home now? On this episode, we talk with top-producing Century 21 agent in Fort Worth, Sarah Lyons, about the importance of building relationships.
Try to establish rapport and build relationships. You may not get something out of it imme...
2019-04-2527 minLevel Up - From Agent to EntrepreneurGreg Coaches Top Agent: Lori SorensenWhether you’re newly licensed, an active entrepreneur, or even a seasoned agent looking to polish up your skills, everyone can benefit from outside advice. What has helped others take their businesses to the next level? How can you build and foster relationships with your clients that stand the test of time?
On this episode, I talk with an agent on my team, Lori Sorensen, about the changes she’s made in her approach. Those changes have brought her great results. In fact, last year alone, Lori had 61 transactions.
Too oft...
2019-03-0816 minLevel Up - From Agent to EntrepreneurIf It's Not FUN, I'm Not Doing ItIt’s difficult to stay motivated when you’re not enjoying yourself. How can you approach business tasks differently to enjoy them more and get them done more effectively? Can you mix work with play? On this episode, I talk about why I don’t do things unless they’re fun, even in business.
I don't work, I play. I don't have a job, I have a hobby. -Greg Harrelson
Takeaways + Tactics
Fun is not a doing, it's a being. Decide to look at the world in a certain wa...
2019-03-0119 minLevel Up - From Agent to EntrepreneurThere's No Such Thing as Passive IncomeFor most, the idea of earning an income without working is exciting and aspirational. Is it realistic, however? Can you ever really make money while doing nothing at all? On this episode, we weigh in on what passivity actually means in a business and why the very notion of passivity needs to be redefined.
No one gets 'mailbox money' without putting in effort. -Greg Harrelson
Takeaways + Tactics
You need to put in a good deal of effort and energy to maintain a "passive income"
Consider where yo...
2019-02-1524 minLevel Up - From Agent to EntrepreneurHigher Conversion from Unique ISA/Agent Training w/Dale ArchdekinLead conversion is a popular subject in real estate, but many agents are unsure of how to improve their conversion rate or interpret what the numbers might be saying. How can you boost your conversion? Are there steps you should be taking (or avoiding) to improve it?
On this episode, I talk with coach and founder of Smart Inside Sales, Dale Archdekin, to answer these questions and more.
People should either be a team or get on one. –Dale Archdekin
Takeaways + Tactics
Ask yourself if yo...
2019-02-0634 minLevel Up - From Agent to EntrepreneurThe Truth Behind a Breakthrough w/Brendon PaynePeople often think that the mental shift of a new calendar year will be enough to motivate them reach their goals, but there are steps that must be taken to make it happen. Why is it so important for us to have focus and limit distractions? How do we prepare for the inevitable boredom that comes with implementing and becoming consistent with something?
On this episode, Brendon Payne and I discuss the 4 conditions we need to create in order to get a breakthrough.
Consistency leads to boredom, but boredom le...
2019-02-0124 minLevel Up - From Agent to EntrepreneurA Solution to the Problem Most Agents Don’t Know They HaveBuying leads can help your business tremendously, but for the vast majority of agents, a large portion of those leads will never make contact. Are those leads truly ‘inactive’? Or is there a way for you to make contact with them and capitalize on what you’ve already invested in? What is the barrier that stops agents from taking full advantage of the leads they’ve bought?
On this episode, we identify what the lead contact problem is, and discuss solutions to an issue we all face.
Think of it like th...
2019-01-2533 minLevel Up - From Agent to EntrepreneurHow to Build a Team of Fearless, Independent Agents w/Samer KuraishiAs leaders, we understand the importance of developing talent, but we can easily miss the mark on what that actually means. Why does our talent development have to go beyond teaching real estate? How can we identify talent on the front end and grow our teams? Why do leaders need accountability as much as the agents do?
On this episode, we are joined by Samer Kuraishi to discuss creating an environment of excellence and collaboration on our teams.
I’m not leading with money, I’m leading with experience and matu...
2019-01-1734 minLevel Up - From Agent to EntrepreneurWho Are We Listening To?In an era where social media marketing has become so prolific, it’s becoming more and more difficult to cut through all the information we are exposed to. How do we even begin to know what we should be listening to? Have we made progress more difficult for ourselves by letting so many voices and tactics influence us? Alternatively, should we ignore all the information coming our way and stick with what we know?
On this episode, we discuss how to engage with the inundation of voices we encounter.
You need a c...
2019-01-1022 minLevel Up - From Agent to EntrepreneurHow to Downsize Your Team to Maximize Return on Your Time w/Mark LoefflerOne of the key skills we have to have as entrepreneurs is how to have a good return on our time. How do we know that having a team is the right move for us? What skill set makes a good real estate investor? Why are the skills we learn over the phone valuable for so many other opportunities? In this episode, we are joined by multiple business owner, real estate investor, team leader, and CEO, Mark Loeffler, to talk about making the choice between leading our team and building an investment business.
...
2018-12-2822 minLevel Up - From Agent to EntrepreneurCore Fundamentals for Business BreakthroughNo matter how many new tactics and tools come up in the industry, the core fundamentals will never change. Why is this the same for both new agents and agents trying to level up? How can you avoid the stalemate? Why is consistency so critical? On this episode, Brendon Payne offers valuable insight on what to do when it feel like we’ve plateaued in business.
Breaking through as a top agent requires similar strategies as those for a new agent. -Greg Harrelson
Want to Know Where Greg Harrelson Gets His D...
2018-12-2021 minLevel Up - From Agent to EntrepreneurHow to Keep Growing in a No-Inventory Market w/Bob SokolerMany real estate teams are people-heavy, but light on leads— which means they can’t grow. What is the right way to go about growing our teams and taking on more agents? Why isn’t it enough to have name recognition in the market? How do we build something big from the beginning and put the work in on the front end to create our business?
On this episode, we are joined by the leader of Louisville, Kentucky’s #1 team and former news anchor, Bob Sokoler, to talk about building the right foundation and proving yourself to the mark...
2018-12-0637 minLevel Up - From Agent to EntrepreneurThe Importance & Role of Team Culture w/Allison SimsonMany team leaders fall into the trap of building a business filled with people who match their personalities, but with core values that don’t align. How do we make sure we’re pulling the right people into our world? How do we actually build culture in our team and not just talk about it? What are some of the challenges unique to working in a resort market? On this episode, Allison Simson talks about fostering a supportive team environment, building a team we’re happy with, and staying on top of our team culture.
...
2018-11-2929 minLevel Up - From Agent to EntrepreneurGet Light Years In Front of the Competition with Database Marketing, Micro-Content & Trust - Part Two w/Dobbin BuckNow that we’ve talked about why databases are becoming more important, and how we make sure the audience doesn’t filter us out, what are the 3 keys to building trust? How do we insert the tags into the conversations we have with prospects? Why should our communication be about them and not about us?
On this episode, we continue the conversation with Dobbin Buck about the importance of building a database and segmenting it with relevant triggers.
If we come from a place of deep servitude to our audienc...
2018-11-1525 minLevel Up - From Agent to EntrepreneurGet Light Years In Front of the Competition with Database Marketing, Micro-Content & Trust - Part One w/Dobbin BuckDatabases are going to become even more important as a result of the current trends going on in real estate. What are some of the shifts that are driving this new development? How do databases offer us a huge advantage to connect with people and build trust with them? Why is trust going to be more important over the next 5-10 years in turning a database into a community? On this episode, co-founder of GetUWired, Dobbin Buck, joins us to talk about why databases are the new community and how to connect with them.
W...
2018-11-0933 minLevel Up - From Agent to EntrepreneurISA's, Lead Routing & Secrets to Lead Conversion w/Andrew FogliatoThanks to Facebook advertising, we can go straight to the masses without forking out a lot of money. What are some of the biggest mistakes we make with our ad targeting and response? How do we create a process that leads people from cold lead to a booked appointment using ads and opt-ins? What kind of ads actually generate quality leads?
On this episode, Facebook ad expert, former agent, and founder of Just Sell Homes, Andrew Fogliato shares what is— and isn’t— working in advertising and lead conversion today.
Provide as much...
2018-10-2532 minLevel Up - From Agent to EntrepreneurHow to Get Off the Commission Hamster Wheel w/Krisstina WiseReal estate gives us the capacity to make a lot of money, but so many agents find themselves broke. What are the money laws that govern how it flows in our lives? Is the answer to getting off the commission wheel as simple as making more money and getting more deals? What are the building blocks of a healthy money mindset and healthy money practices? On this episode, coach and real estate mogul, Krisstina Wise, goes deep on how to build wealth and shares strategies that will make money a positive tool in our lives.
2018-10-1841 minLevel Up - From Agent to EntrepreneurHow To Be the Authentic Leader Your People NeedAs we go from agent to entrepreneur, it’s easy to burn out from all the things we need to do and be. How does this connect to playing the role of a leader? How can you lead at a high level while being who you are vs. who you think you should be? Why is it so exhausting to try and adopt someone else’s leadership style? On this episode, we talk about the importance of being ourselves as leaders to avoid burning out, and to attract the right people into our world.
Wh...
2018-10-0414 minLevel Up - From Agent to EntrepreneurHow to Monetize Your Social Connections: The New World of Real Estate w/Jared James
Many of us are missing out on opportunities for business because of how our approach to social media. How are agents failing to execute on today’s marketing requirements? How do we win at social media and combine the ease of online communication with the power of face-to-face relationships? With all the focus on the online relationships, why is it still so important for our offline relationships to be on point? On this episode, real estate coach and marketing expert, Jared James, shares why our business relationships shouldn’t just exist online.
The...
2018-09-2738 minLevel Up - From Agent to EntrepreneurThe Power of Being a Connector and Maximizing Opportunities w/Justin HelmusLeaders constantly have to put themselves in a position to spot opportunities. How do we set ourselves up for this? How do we lead by example in a real way? What’s the difference between being pulled to a position and pulling a position to us? On this episode, “30 Under 30” agent and broker owner, Justin Helmus, shares how he balances production and leadership, and talks about the power of being a connector and an example for others.
Connecting people, no matter what, if it’s on the selling side or the managing b...
2018-09-2035 minLevel Up - From Agent to EntrepreneurResponsibilities of a Leader: What's Your Competitive Edge?Leadership is clearly valuable, but there’s a lot of confusion as to what that value actually is. What is that ultimate thing we can deliver to our agents that will make them produce at a high level and stick with us in the long run? What are the some of the value-adds that people will be looking for as we step into a leadership role? Do people’s expectations of us change over time? On this episode, we talk about how we can add value as leaders and find the balance that meets the needs of our team and...
2018-09-1323 minLevel Up - From Agent to EntrepreneurOld School vs. New School Strategies w/Jeff Quintin
Real estate has shifted tremendously over the last two decades, resulting in the idea that certain strategies are “old school” and others are new. What are some of the key distinguishing characteristics of each group? What can both old school and new school agents learn from each other? What old school strategies do we still need to utilize today? On this episode, Jeff Quintin shares what he learned in real estate years ago that younger agents can benefit from today.
The old school way of knowing what to say, how to...
2018-08-3049 minLevel Up - From Agent to EntrepreneurNext Level Leadership: Allowing Yourself to Be Leveraged
The conventional view of leverage is that we delegate the things we don’t want to do. However, this is a flaw that sets us up for disaster. How can we carry out leverage in a way that creates value in our organization for years to come? As we move up the entrepreneurial ladder what needs to shift about the way we look at leverage? On this episode, we go deep on a new way of looking at leverage and how it actually brings more value to us and the people we work with.
2018-08-2423 minLevel Up - From Agent to EntrepreneurAmanda Todd on Expansion Strategies & Tactics, Consistency & ValueScaling and expanding into new markets has its own unique set of challenges, but it also has many opportunities. What needs to be set up in your business in order to be expansion-ready? What values must a team leader must have to pull this off successfully? How do you go about generating leads in a market you aren’t actually in? What has to consistent across all iterations of the organization? On this episode, Amanda Todd shares on expanding into 4 markets successfully, while still being present at the hub office.
Make sure...
2018-08-1638 minLevel Up - From Agent to EntrepreneurThe Journey From 400+ Deals to 1,000 and Beyond w/Kyle WhisselA company’s success is about more than the models; it’s all about the leadership. What do you need to do as a leader to make success inevitable? What are some of the systems and levers that are important in the growing your business to 1,000+ deals? What are some of the key values that need to be in place? On this episode, we talk with the leader of San Diego’s #1 real estate team, Kyle Whissel, about breaking through the 400 deal point and beyond.
If you have a solid staff, you’ve r...
2018-08-0936 minLevel Up - From Agent to EntrepreneurBe Right or Be Rich
Agents strive to get to the next level yet nothing holds them back like telling themselves they aren’t capable of certain things. How does this influence the kind of action we take? What impact does it have on our success? How do you move past this? On this episode, we talk about how to get out of your own way and stop proving yourself right.
You have to give up the labels that you’ve placed upon yourself. Get out of your box, and just make the attempts to do things...
2018-07-2616 minLevel Up - From Agent to EntrepreneurHow to Keep the Humanity in Sales & Find the Right CRM w/Wes SchaefferWhen it comes to picking a CRM, a lot of people choose a tool before they are even clear on what they want to accomplish. How can you determine what works best for you? How do you start to consolidate everything into one system? What mistakes are often made in this process? On this episode Wes Schaeffer, The Sales Whisperer, shares on how to improve our ability to have the conversations that increase sales.
Great marketing makes sales easy, but great selling makes great marketing possible. -Wes Schaeffer
Takeaways + Ta...
2018-07-1933 minLevel Up - From Agent to EntrepreneurMaking Connections, Not Just ContactsWith all the technology at our disposal, we have never been more disconnected as a society. This is having a real impact on our business as real estate agents. Why are meaningful connections more important than the volume of contacts? What are some ways to deepen the connection with a contact? How can you track your connections and come up with a good metric to measure them? On this episode, we talk about the importance of forming a meaningful connection with people, and how it benefits your business.
To get business, we...
2018-07-1216 minLevel Up - From Agent to EntrepreneurBreaking Through the 50-Deal Ceiling w/Michael HigdonSometimes you reach a ceiling in your growth and struggle to understand why. How do you identify what’s holding you back so that you can address it and get to the next level? Why is it so important to maximize on the systems that are already in place? How do you figure out if your ceiling is being caused by a system or mindset? On this episode we have a conversation with Michael Higdon about overcoming your limitations.
It’s a lot easier to create within a system that you’re alrea...
2018-06-1539 minLevel Up - From Agent to EntrepreneurHow Tech Companies Can Impact the Future of the Buyer AgentTechnology is causing so many great changes that it can be hard to keep up with it all. What can you do to avoid being negatively affected by shifts in the industry? Is there a threat of our commissions being decreased? What changes might technology bring to buyer’s agents, and how do we adapt to an industry moving so quickly? On this episode, we talk about how agents can prepare themselves for what’s to come.
The experience we provide needs to not only be a “wow” experience, but a relevant “wow” experience. -Greg Harrelson
2018-05-1723 minLevel Up - From Agent to EntrepreneurIncreasing Your Market Share in a Hot MarketIn a hot market, skilled agents find themselves competing with less skilled agents for clients who may not be able to see the difference right away. How do you prove yourself when the consumer isn’t really looking for skill? Why is a down market actually a lot easier to grow in? How do you go about growing your market share when so many people want a piece of the pie? On this episode, we talk about what it takes to grow your business when the market is up.
Focus on the systems you have in...
2018-05-1013 minLevel Up - From Agent to EntrepreneurAnticipating the Obstacle and Creating the SolutionThis is the time of the year where we evaluate the market for potential risks, and a huge one right now is the risk for low inventory. Why is it so important to plan ahead for these events? How do you fortify yourself from the eventual reduction in inventory? On this episode, we talk about the importance of being ready for potential market risks.
When I’m already solving a problem that doesn’t yet exist, the problem never appears. -Greg Harrelson
Takeaways + Tactics
There’s a lot of quick, easy money on the buyer’...
2018-02-0112 minLevel Up - From Agent to EntrepreneurDeveloping TalentDeveloping talent is an important part of going from agent to entrepreneur. How do you connect with your talent on a level that actually resonates with them and their needs? What are the three things we track to make sure what we’re doing is actually working? How do you check in and stay in contact? On this mini-episode, we talk about developing talent, helping people grow and building top producers from scratch.
Tracking our numbers is going to tell us how we’re doing with our lead generation activities and the conversations we’re having. -Greg Harrel...
2018-01-1115 minLevel Up - From Agent to EntrepreneurHow to Lead at a Higher Level w/Tom CafarellaA lot of team leaders make the mistake of obsessing over who is consuming their coaching content. What metric should you actually be paying attention to? How do you get people on your team to buy into your coaching? If you want to level up, do you bring on more people or do you go deeper on training the ones you have? On this episode, we are joined by Tom Cafarella to discuss how he can get his brokerage to reach their goal of doubling their conversion ratio.
You have to lead the current people at a...
2017-11-1653 minLevel Up - From Agent to EntrepreneurHow to Eliminate Resistance to Prospecting & Lead GenerationPeople are looking for a method of lead generation and prospecting that feels comfortable to them. However, this comfort is dictated by bias---not reality. How do you get inspired to make a breakthrough in your resistance to prospecting? Why do people struggle to say they are salespeople? How do you use contribution to get over the monetary motivation? On this episode, we discuss the real reason people resist prospecting and how to overcome it.
I got over a resistance to prospecting when I changed my perspective. -Greg Harrelson
Takeaways + Tactics
Contribution goals can be...
2017-11-0915 minLevel Up - From Agent to EntrepreneurHow Kevin Mills Did 40 Deals in His First Year & 180 Deals His Third Year While Working SellersFor most people when the market drops, their cash flow also drops. How do you build a business that can allow you to prevail through a downturn? Why is it so important to learn the steps of business the right way? How do you make sure you’re reserving enough time to work on the business and generate leads? On this episode we are joined by Kevin Mills who shares how he’s been able to continuously double his business.
Skill is less desired in a hot market because the market will sell the property anyho...
2017-10-2636 minLevel Up - From Agent to EntrepreneurDistractions, Momentum & Opportunity: How To Clean Up in a Distracted MarketWith everything happening in the world right now, the consumer is more distracted than ever. How can this cause a shift in momentum in the market? How do you offset the potential losses? How do you bring attention back to what’s important and have the right conversations with your clients? On this episode, we discuss how to maintain momentum, even when people are focused on everything that’s happening in the world.
When the distraction of the consumer increases, the answer for the agent is to actually decrease distraction and increase their number of contacts. -Greg Harr...
2017-10-1225 minLevel Up - From Agent to EntrepreneurThe Art of Relentless Prospecting
Many real estate agents prospect for appointments but end up fearing the appointment itself. Why is that? How can we overcome our fear of rejection and make it work for us? Can building a boring day-to-day life really make us successful? In this episode we reframe rejection and boredom as the key to success.
If you will go ahead and master the listing presentation first, then you're excited to make the call. - Greg Harrelson
Takeaways + Tactics
- Agents gravitate toward buyers to avoid rejection and limit their personal growth and their...
2017-07-1337 minLevel Up - From Agent to Entrepreneur1 BIG Mistake Agents Are Making In Their Real Estate Marketing w/Dobbin BuckMost real estate agents are using too broad of a stroke in marketing. Do you know what specific things you need to be successful with your marketing? How does leverage fit into your mission to level up? On this episode, Dobbin Buck discusses the marketing opportunities agents are missing, and the ways to use technology to target the right people more effectively.
Creating great ideas is just being in motion. The key is getting into action. Are you willing to take those 5 or 6 ideas and choose 1 and start executing it right now? – Greg Harrelson
Takeaways + Ta...
2017-03-3043 minLevel Up - From Agent to EntrepreneurHoss Pratt on the 4 Levels of Learning & Mastering the BasicsWhen an agent has mastered the basics and built a strong foundation, the next step is leveling up. What is the process of taking that next step to build a team and become an entrepreneur? On this episode we discuss skill stacking, the 4 levels of learning and DISC profiles with real estate and business coach Hoss Pratt.
Click to watch the full episode
Be the master of repetitious boredom. Be obsessed with being bored and doing the same thing over and over. -Greg Harrelson
Takeaways + Tactics
Your goal is to become a...
2016-12-2155 min