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Greg Kihlstrom

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B2B Agility with Greg Kihlström™: MarTech, E-Commerce, & Customer SuccessB2B Agility with Greg Kihlström™: MarTech, E-Commerce, & Customer SuccessREPLAY: Data-driven decision-making in B2B marketing and sales with Kunal Mangal, Verizon Business GroupMaking intelligent decisions is critical for all businesses, but relying on good information is becoming more critical than relying on what worked yesterday. Today we’re going to talk about data-driven decision making in B2B marketing and sales. I’d like to welcome Kunal Mangal, Associate Director of MarTech Strategy at Verizon Business Group, who leads the Pega Decisioning platform team within their marketing technology organization. Resources The B2B Agility podcast website: https://www.b2bagility.com Sign up for The Agile Brand newsletter here: https://www.gregkihlstrom.com Get the latest...2025-07-0128 minMarTech Podcast ™ // Marketing + Technology = Business GrowthMarTech Podcast ™ // Marketing + Technology = Business GrowthPlaybook for using Agile principles to integrate AI into your martech stackIntegrating AI into your martech stack requires agility. Greg Kihlström, principal of The Agile Brand and advisor to companies like Adidas and Toyota, shares his expertise on agile marketing technology implementation. His playbook emphasizes assembling the right team, setting clear goals, working iteratively to achieve quick wins, and implementing regular retrospectives to continuously improve AI performance and processes. Show Notes Connect With:Greg Kihlström: Website // LinkedInThe MarTech Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn //  TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.2025-06-2704 minMarTech Podcast ™ // Marketing + Technology = Business GrowthMarTech Podcast ™ // Marketing + Technology = Business GrowthPlaybook for using Agile principles to integrate AI into your martech stackIntegrating AI into your martech stack requires agility. Greg Kihlström, principal of The Agile Brand and advisor to companies like Adidas and Toyota, shares his expertise on agile marketing technology implementation. His playbook emphasizes assembling the right team, setting clear goals, working iteratively to achieve quick wins, and implementing regular retrospectives to continuously improve AI performance and processes. Show Notes Connect With:Greg Kihlström: Website // LinkedInThe MarTech Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn //  TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.2025-06-2704 minMarTech Podcast ™ // Marketing + Technology = Business GrowthMarTech Podcast ™ // Marketing + Technology = Business GrowthMaster existing tools vs invest in new AI technologyAI adoption requires strategic evaluation of existing tools. Greg Kihlström, principal of The Agile Brand, shares expertise on implementing agile approaches to marketing technology operations. He recommends thoroughly understanding current martech capabilities before investing in new AI solutions, as many existing platforms are rapidly incorporating AI features that marketers may be underutilizing.  Show Notes Connect With:Greg Kihlström: Website // LinkedInThe MarTech Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn //  TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.2025-06-2604 minMarTech Podcast ™ // Marketing + Technology = Business GrowthMarTech Podcast ™ // Marketing + Technology = Business GrowthMaster existing tools vs invest in new AI technologyAI adoption requires strategic evaluation of existing tools. Greg Kihlström, principal of The Agile Brand, shares expertise on implementing agile approaches to marketing technology operations. He recommends thoroughly understanding current martech capabilities before investing in new AI solutions, as many existing platforms are rapidly incorporating AI features that marketers may be underutilizing.  Show Notes Connect With:Greg Kihlström: Website // LinkedInThe MarTech Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn //  TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.2025-06-2604 minMarTech Podcast ™ // Marketing + Technology = Business GrowthMarTech Podcast ™ // Marketing + Technology = Business GrowthOne word that describes how most marketing teams are using their martech stacks todayMost marketing teams are underutilizing their martech stacks today. Greg Kihlström, principal of The Agile Brand, shares how applying agile principles can maximize the value of existing marketing technology investments. He advocates for fully leveraging platform capabilities rather than using minimal features across multiple tools, which reduces integration costs and improves data accessibility. Kihlström emphasizes the importance of continuous improvement and regularly questioning current processes to right-size technology stacks for optimal performance. Show Notes Connect With:Greg Kihlström: Website // LinkedInThe MarTech Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn //  TwitterSee Privacy Policy at https://art19.c...2025-06-2503 minMarTech Podcast ™ // Marketing + Technology = Business GrowthMarTech Podcast ™ // Marketing + Technology = Business GrowthOne word that describes how most marketing teams are using their martech stacks todayMost marketing teams are underutilizing their martech stacks today. Greg Kihlström, principal of The Agile Brand, shares how applying agile principles can maximize the value of existing marketing technology investments. He advocates for fully leveraging platform capabilities rather than using minimal features across multiple tools, which reduces integration costs and improves data accessibility. Kihlström emphasizes the importance of continuous improvement and regularly questioning current processes to right-size technology stacks for optimal performance. Show Notes Connect With:Greg Kihlström: Website // LinkedInThe MarTech Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn //  TwitterSee Privacy Policy at https://art19.c...2025-06-2503 minMarTech Podcast ™ // Marketing + Technology = Business GrowthMarTech Podcast ™ // Marketing + Technology = Business GrowthDo Agile Processes Deliver Better ROI Than Integrating New Martech Tools?Agile processes often deliver better ROI than new martech tools. Greg Kihlström, principal of The Agile Brand and advisor to companies like Adidas and Toyota, shares his expertise on implementing agile approaches to marketing technology. He emphasizes establishing good measurement frameworks before adding new tools, creating agreement on success metrics, and developing cyclical workflows that prioritize process improvements over constant technology acquisition.  Show Notes Connect With:Greg Kihlström: Website // LinkedInThe MarTech Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn //  TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy...2025-06-2403 minMarTech Podcast ™ // Marketing + Technology = Business GrowthMarTech Podcast ™ // Marketing + Technology = Business GrowthDo Agile Processes Deliver Better ROI Than Integrating New Martech Tools?Agile processes often deliver better ROI than new martech tools. Greg Kihlström, principal of The Agile Brand and advisor to companies like Adidas and Toyota, shares his expertise on implementing agile approaches to marketing technology. He emphasizes establishing good measurement frameworks before adding new tools, creating agreement on success metrics, and developing cyclical workflows that prioritize process improvements over constant technology acquisition.  Show Notes Connect With:Greg Kihlström: Website // LinkedInThe MarTech Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn //  TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy...2025-06-2403 minMarTech Podcast ™ // Marketing + Technology = Business GrowthMarTech Podcast ™ // Marketing + Technology = Business GrowthHow To Operationalize Marketing Technology Using Agile ApproachesMost marketers use less than half their MarTech stack's capabilities. Greg Kihlström, principal of The Agile Brand, shares how to apply Agile methodologies to maximize technology investments. His approach includes working in two-week sprints to test hypotheses, creating cross-functional squads that break down departmental silos, and measuring success through time-to-value metrics rather than just planning documents.  Show Notes Connect With:Greg Kihlström: Website // LinkedInThe MarTech Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn //  TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.2025-06-2318 minMarTech Podcast ™ // Marketing + Technology = Business GrowthMarTech Podcast ™ // Marketing + Technology = Business GrowthHow To Operationalize Marketing Technology Using Agile ApproachesMost marketers use less than half their MarTech stack's capabilities. Greg Kihlström, principal of The Agile Brand, shares how to apply Agile methodologies to maximize technology investments. His approach includes working in two-week sprints to test hypotheses, creating cross-functional squads that break down departmental silos, and measuring success through time-to-value metrics rather than just planning documents.  Show Notes Connect With:Greg Kihlström: Website // LinkedInThe MarTech Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn //  TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.2025-06-2318 minThe Delighted Customers Podcast with Mark SlatinThe Delighted Customers Podcast with Mark SlatinFuture of Agentic AI: Transforming Customer JourneysWhat if AI-powered technology could not only solve your customers' problems faster but also anticipate their needs—and why do so many organizations still get it wrong? On this episode of the Delighted Customers podcast, we unlock the real reasons why companies struggle to implement AI and automation tools effectively, even as consumer expectations for personalization and seamless experiences reach new heights. Greg Kihlstrom, martech and CX expert, demystifies the hype around chatbots and agentic AI, showing us where most companies stumble and what it really takes to reverse-engineer remarkable customer journeys. If you’re wondering why some...2025-05-0129 minStep Inside: This Immersive Full Audiobook For Thriller Fans.Step Inside: This Immersive Full Audiobook For Thriller Fans.The Agile Brand Guide: Social Media Marketing by Greg KihlstromPlease visithttps://thebookvoice.com/podcasts/2/audible/8248to listen full audiobooks. Title: The Agile Brand Guide: Social Media Marketing Author: Greg Kihlstrom Narrator: Virtual Voice Format: mp3 Length: 2 hrs and 30 mins Release date: 04-02-25 Ratings: Not rated yet Genres: Marketing & Sales Publisher's Summary:2025-04-022h 30Relish The Full Audiobook Everyone Is Talking About — So Critically-Acclaimed!Relish The Full Audiobook Everyone Is Talking About — So Critically-Acclaimed!The Agile Brand Guide to Digital Asset Management by Greg KihlstromPlease visithttps://thebookvoice.com/podcasts/2/audible/8264to listen full audiobooks. Title: The Agile Brand Guide to Digital Asset Management Series: Agile Brand Guides Author: Greg Kihlstrom Narrator: Kenneth Montgomery Format: mp3 Length: 4 hrs and 32 mins Release date: 03-14-25 Ratings: Not rated yet Genres: Marketing & Sales Publisher's Summary: In a digital landscape where consumers expect high-quality, personalized content on demand, managing and delivering assets efficiently has become a crucial part of every marketer’s strategy. The Agile Brand Guide to Digital Asset Management is a comprehensive guide to implementing and optimizing a DAM system that meets the demands of today’s mu...2025-03-144h 32No Brainer - An AI Podcast for BusinessNo Brainer - An AI Podcast for BusinessAI Trends Heading Into 2025 with Greg KihlstromIn this episode of The No Brainer Podcast, Geoff Livingston hosts Greg Kihlstrom, an expert in agile work, marketing, and AI. They discuss trends in generative AI, practical applications of AI in business, the importance of agile principles, common misconceptions, and how to make AI less intimidating for employees. Tune in to gain insights on maximizing AI's potential while minimizing disruptions and enhancing cross-departmental cooperation.00:00 Introduction and Greg Kihlstrom’s Background01:29 State of AI and Its Business Implications02:21 The Importance of Agile in AI Implementation03:28 Challenges and Misconceptions in...2025-01-0835 minBusiness Transformation Pitch with The CX GoalkeeperBusiness Transformation Pitch with The CX GoalkeeperTHE CENTER OF EXPERIENCE: A BLUEPRINT FOR CREATING THE EXPERIENCE-LED ENTERPRISEWhy You Can't Miss This Episode In this compelling episode of the CX Goalkeeper Podcast, Greg Kihlström shares groundbreaking insights into how businesses can become experience-led enterprises. With real-world examples and a focus on innovation, Greg discusses digital transformation, agile methodologies, and the pivotal role of customer and employee experiences in driving success. This is a must-listen for anyone passionate about transforming organizations and delivering exceptional value to customers and teams alike. About the Guest Greg Kihlström is a best-selling author, speaker, and entrepreneur, and serves as an advisor and consultant to...2025-01-0628 minThe Delighted Customers Podcast with Mark SlatinThe Delighted Customers Podcast with Mark SlatinImproving Customer Loyalty through Martech and AI-Powered Solutions Improving Customer Loyalty through Martech and AI-Powered Solutions   Greg Kihlstrom is a best selling author with nearly 20 books on Martech and customer experience management. Greg shares fresh insights into how companies can leverage marketing technology and AI to bolster customer loyalty and satisfaction.    Whether you're a C-suite executive or a marketing professional, this episode will equip you with actionable strategies to deliver exceptional, personalized customer experiences. Here are three pivotal questions Greg answered during our interview: - How can companies efficiently organize and access vas...2024-07-2536 minBreaking B2B - B2B Marketing & Demand Generation PodcastBreaking B2B - B2B Marketing & Demand Generation Podcast#393 Top B2B Marketing Challenges Companies Face (And How To Fix Them)Top B2B Marketing Challenges Companies Face (And How To Fix Them)►  Why marketing is often a bottleneck for b2b companies! Sam talks to Greg Kihlstrom, Consultant, Speaker, Advisor & Author @ The Agile Brand. They cover: 👉 The top b2b marketing challenges we see👉 How to fix each one 📌  Greg KihlstromLinkedInWeb link======================📕 Join 1000s of legends enjoying our free ultimate B2B SEO guide: 🔗 B2B SEO Guide======================🔥 Apply to work with Sam for Web Design / SEO / Podcast Production / B2B Marketing Consulting...2024-07-1534 minThe Agile Brand with Greg Kihlström®: Expert Mode Marketing Technology, AI, & CXThe Agile Brand with Greg Kihlström®: Expert Mode Marketing Technology, AI, & CXThe Great Hesitation with Sue Keith, Landrum Talent SolutionsIn this special episode, brought to you by Landrum Talent Solutions, , formerly Ceres Talent, a national recruiting firm specializing in marketing and HR positions, we’re going to talk about a few things.Remember the Great Resignation. Well now, it’s more like the Great Hesitation, with many managers being reluctant to hire based on a number of factors. Also, in today's labor market, we observe a striking contrast between different sectors, presenting unique challenges and strategies. Joining us to shed light on these dynamics is Sue Keith, Corporate Vice President at Landrum Talent Solutions.2024-07-0823 minThe Agile Brand with Greg Kihlström®: Expert Mode Marketing Technology, AI, & CXThe Agile Brand with Greg Kihlström®: Expert Mode Marketing Technology, AI, & CXThe Great Hesitation with Sue Keith, Landrum Talent SolutionsIn this special episode, brought to you by Landrum Talent Solutions, , formerly Ceres Talent, a national recruiting firm specializing in marketing and HR positions, we’re going to talk about a few things.Remember the Great Resignation. Well now, it’s more like the Great Hesitation, with many managers being reluctant to hire based on a number of factors. Also, in today's labor market, we observe a striking contrast between different sectors, presenting unique challenges and strategies. Joining us to shed light on these dynamics is Sue Keith, Corporate Vice President at Landrum Talent Solutions.2024-07-0823 minAgile Digital TransformationAgile Digital TransformationEric Siegel & Greg Kihlstrom - Leveraging agile to unlock the full potential of AIEric Siegel is a former Columbia professor, leading ML consultant & author of The AI Playbook, and Greg Kihlstrom is a CX and marketing technology transformation consultant, author & keynote speaker, as well as the host of The Agile Brand.In this episode, Eric and Greg return to the podcast to discuss how tapping into agile principles would enable businesses and organizations to get more value out of AI and machine learning initiatives.Links & mentions:agiledrop.com/podcast/eric-siegel-are-we-headed-towards-ai-winteragiledrop.com/podcast/greg-kihlstrom-continuous-improvement-ai-customer-experiencelinkedin.com/in/gregkihlstromtheagilebrand.combizml.commachinelearningweek.com2024-05-2333 minExperience ActionExperience ActionCX Pulse Check - March 2024Unlock the future of customer experience as I, Jeannie Walters, team up with Greg Kihlström from the Agile brand to dissect the fascinating blend of strategy and technology that's shaping how we interact with businesses today. Prepare to have your perspective radically shifted as we examine a bank's strategy to merge in-person banking with digital tool education. Will this approach truly empower customers or is it merely a stepping stone to a fully digital future? We debate the nuances of real-time digital guidance and its potential to revolutionize customer autonomy and behavior across their preferred channels.V...2024-03-2625 minDisruptive Influence with Jeff AbracenDisruptive Influence with Jeff AbracenEpisode 4: "Empowering People & Process" with Greg KihlstromDigital transformation thought leader Greg Kihlstrom talks about being a speaker and author, implementing process at scale, empowering employees, great customer experiences, what do to with your data, and predictions on AI.Connect with Jeff Abracen on LinkedIn [https://www.linkedin.com/in/jeffabracen/]If you are or know a disruptive influencer who would make a great guest, we'd love to hear from you. Every Like, Share, Subscription and Review means a lot.Cover art by Daniel DevoyMusic by Stephen Voyce©2024 The Disruptive Influence Podcast - Jeff A...2024-03-0442 minChief InfluencerChief InfluencerGreg Kihlstrom on Getting Comfortable Being Uncomfortable - Chief Influencer - Episode # 037Greg Kihlstrom is a best-selling author, speaker, and entrepreneur, who serves as an advisor and consultant to top companies on marketing, technology, marketing operations, customer experience, and digital transformation initiatives. Greg is the Host of an award-winning podcast, The Agile Brand with Greg Kihlström Podcast, and has written numerous books, the latest of which is Priority is Action. Greg joins Host Anthony Shop for an insightful look into the way leaders should respond to advances in technology like generative AI, why it’s so important to try new things that push your limits, and how to influence lasting cha...2024-02-0747 minSidecar SyncSidecar Sync14: Marketing and AI with Greg KihlströmSend us a textIn this episode, Amith and Mallory  interview Greg Kihlström, exploring AI's impact on marketing. Delve into strategies to overcome technology-related fears, understand effective AI applications beyond mere content generation, and examine the ethical considerations in AI use. . This episode offers a compelling discussion on responsibly embracing AI innovations in the association and nonprofit sectors.Let us know what you think about the podcast. Drop your questions or comments in the Sidecar community: https://community.sidecarglobal.com/c/sidecar-sync/ Join the AI Bootcamp for Associations: https://sidecarglobal.com/bootcamp Download Ascend: Unlo...2024-01-2553 minThe Innovation Economy with Arlington Economic DevelopmentThe Innovation Economy with Arlington Economic Development#16: Innovation Versus Leaders - What Superpowers Successful Ones Need to Develop Now to WinIn the tug-of-war between innovation and leadership, agility in adapting skills is quickly emerging as the hidden ace in the quest for market dominance. Do you have what it takes to be a leader in today’s highly competitive marketplace? Do you want to know what it takes? Brand the Change had the unique opportunity to sit down with one of the world’s leading search firms to speak with Partner Greg Welch about the needed superpowers for today’s emerging leaders. Today’s top experts need to understand competitive threats, exemplify data wizardly, have a great vision and be someo...2023-12-0727 minAgile Digital TransformationAgile Digital TransformationGreg Kihlstrom - Continuous improvement of AI & customer experienceGreg Kihlstrom is a customer experience and marketing technology transformation consultant, author, and keynote speaker, as well as the host of The Agile Brand podcast.In this episode, we talk about continuous improvement of AI and customer experience. We break down the concept of AI maturity and discuss how agility goes hand in hand with continuous improvement. We also speak about the need for responsible AI adoption, which Greg wrote about in a recent CMSWire article.Links & mentions:cmswire.com/digital-experience/ai-in-business-friend-or-foe-choose-wiselylinkedin.com/in/gregkihlstromgregkihlstrom.com2023-11-1629 minChats with JasonChats with JasonCustomer-first, employee-driven business transformationIn this episode, we had the pleasure of hosting Greg Kihlström, a seasoned customer experience and business professional. He shared valuable insights from his latest book, "House of the Customer," a comprehensive guide to one-to-one customer-first employee-driven business transformation. Greg discussed the importance of creating personalized customer experience and the challenges organizations often face in doing so. He highlighted the importance of agile principles and starting small, iterating, and continuously learning. Greg also stressed the critical link between customer experience and employee experience, emphasizing the impact of high employee turnover and lack of empowerment on customer e...2023-10-1128 minThe Innovation Economy with Arlington Economic DevelopmentThe Innovation Economy with Arlington Economic DevelopmentIntroduction to Intrapreneurship with Adam Chen and Greg KihlströmWelcome to a special episode of the The Agile Brand podcast that we call The Agile Brand Guide to Intrapreneurship.  While entrepreneurs are often lauded with creating new businesses and ideas, it is more often the case that change agents working within organizations—intrapreneurs—are responsible for innovation and seeing those new ideas through to completion. The Agile Brand Guide to Intrapreneurship shares stories and insights from leaders within organizations that had the courage to create new ways to move a business forward. In this first episode, co-host Adam Chen and Greg Kihlström discuss what i...2023-09-2830 minThe CX and Culture Connection Podcast with Host Matt Egol of JourneySpark ConsultantsThe CX and Culture Connection Podcast with Host Matt Egol of JourneySpark ConsultantsThe Modern Marketer NEEDS to Stay Agile with Greg Kihlström of The Agile Brand The Modern Marketer NEEDS to Stay Agile with Greg Kihlström of The Agile Brand This week on the CX and Culture Connection Podcast, we are joined by Greg Kihlström, from The Agile Brand 🤝 Greg is going to share CX strategies, talk AI, improve the EX-CX interactions, and help the modern Marketer 📈 I invite you to follow Greg and us on your favorite podcast directories. 👇 The CX & Culture Connection Podcast with Matt Egol of JourneySpark Consulting Greg Kihlstrom Linkedin: https://www.linkedin.com/in/gregkihlstrom/ The Agile Brand Linkedin: https://www.linkedin.co...2023-09-2540 minDoing Customer Experience Right‬ with Stacy ShermanDoing Customer Experience Right‬ with Stacy Sherman101. Enriching Customer Interactions: The Balance of Personalization and Data Privacy with Greg KihlstromAre you struggling to deliver personalized customer experiences without infringing on customer data privacy? It's a common challenge, yet there are tangible solutions, as you'll hear Stacy Sherman and Greg Kihlström discuss how to navigate this complex landscape. In this episode, you'll gain actionable strategies from Greg's renowned book, "House of the Customer," which focuses on building a business that values data privacy without sacrificing quality customer service. Tune in to transform your brand into a trusted and respected leader in the industry. Learn more at   Access our FREE Customer Experience Audit Tool:   Grow as a CX Professional with our...2023-09-1829 minParis Talks MarketingParis Talks MarketingDon't Hit Snooze on First-Party Data Strategy with Greg Kihlström of GK5A A wake-up call for businesses everywhere: either adapt to the First-Party Data (1PD) era or risk falling behind!In this episode, we explore the dynamic intersection of artificial intelligence, marketing technology, personalized customer experiences, and 1PD.Though not a marketing world newcomer, AI is experiencing a renaissance. From harnessing generative AI to automate repetitive tasks to predicting consumer behavior, AI has become indispensable for leading brands and their marketing teams.But the landscape is shifting. "AI doesn't work without good data."Customers now demand personalized experiences while growing increasingly cautious about...2023-09-1435 minThe Intuitive Customer - Helping You Improve Your Customer Experience To Gain GrowthThe Intuitive Customer - Helping You Improve Your Customer Experience To Gain GrowthAre you ready to implement AI and improve your customer experience?Is your data ready? Is your team ready? Are you ready? Being ready is critical to the successful implementation of artificial intelligence (AI) to improve your customer experience. The next competitive battleground for organizations will be predictive experiences, or experiences that anticipate customers’ needs. The ability to make these predictions is AI-driven. However, to do so accurately requires data, lots of quality data.  Herein lies the rub for many organizations. Their data house is full of siloed data and isn’t ready for AI analysis. So, firms need to be sure that they address this chall...2023-09-0940 minThe Intuitive Customer - Helping You Improve Your Customer Experience To Gain GrowthThe Intuitive Customer - Helping You Improve Your Customer Experience To Gain GrowthAre you ready to implement AI and improve your customer experience?Is your data ready? Is your team ready? Are you ready? Being ready is critical to the successful implementation of artificial intelligence (AI) to improve your customer experience. The next competitive battleground for organizations will be predictive experiences, or experiences that anticipate customers’ needs. The ability to make these predictions is AI-driven. However, to do so accurately requires data, lots of quality data.  Herein lies the rub for many organizations. Their data house is full of siloed data and isn’t ready for AI analysis. So, firms need to be sure that they address this chall...2023-09-0940 minExperience A Full Audiobook That Is Simply Edge-Of-Your-Seat.Experience A Full Audiobook That Is Simply Edge-Of-Your-Seat.The Agile Brand Guide: Conversational Marketing by Greg KihlstromPlease visithttps://thebookvoice.com/podcasts/2/audible/98726to listen full audiobooks. Title: The Agile Brand Guide: Conversational Marketing Author: Greg Kihlstrom Narrator: Kenneth Montgomery Format: mp3 Length: 1 hr and 38 mins Release date: 09-01-23 Ratings: Not rated yet Genres: Customer Service Publisher's Summary: In this latest audiobook in the best-selling Agile Brand Guide series, the successful planning, implementation, and optimization of several types of real-time communication with customers into an organization’s marketing technology stack is explored. The Agile Brand Guide: Conversational Marketing by best-selling author Greg Kihlström gives marketing professionals a solid overview of the space in a short gui...2023-09-011h 38Get Down To Business with Scott \Get Down To Business with Scott "Shalom" KleinPodcast of “Get Down To Business” – 06/18/2023 - John Jennings, Greg Kihlström, Ben Juncker and Paul JacksonJoin Scott "Shalom" Klein on his weekly radio show, Get Down To Business with guests: John Jennings Greg Kihlström Ben Juncker Paul Jackson 2023-06-1440 minResults Leader.FMResults Leader.FMUsing Discomfort to Fast Track GrowthYou've probably heard a million times that success doesn't come easy. But have you ever wondered why? The truth is, real success only blossoms when you step out of your comfort zone… It's in that space where you try new things and develop skills you never thought you were capable of. Join us in this episode as Greg Kihlstrom, the author of House of the Customer, shares his insights on how you can fast-track your journey to success by exploring unconventional skills that you never thought you could master. Li...2023-06-1229 minThe Delighted Customers Podcast with Mark SlatinThe Delighted Customers Podcast with Mark SlatinUnderstanding Intrinsic and External Motivators to Unlock Discretionary Employee Effort - with Greg Kihlstrom, Principal, Chief Strategist, GK5AGreg Kihlstrom is a speaker, author, advisor, and strategy expert. With a background in digital marketing, Greg brings experience from that background along with his experience in the customer experience world to help companies up their game. Some of the gems Greg shares: Understanding intrinsic and extrinsic motivators to unlock discretionary employee effort Why everyone must have a line of sight to the customer 4 qualifiers for meaningful measurement …and a whole lot more. Meet Greg  Greg Kihlström is a best-selling author, speaker, and...2023-05-0443 minSIMPLE brand With Matt LylesSIMPLE brand With Matt LylesGreg Kihlström - House of the Customer: A Blueprint for 1:1 Customer-First, Employee-Driven Business TransformationIn this week’s episode of the SIMPLE brand podcast, I talk with Greg Kihlström, author of House of the Customer: A blueprint for one-to-one, customer-first, employee-driven business transformation. Greg’s a speaker, entrepreneur, and consultant to top companies on marketing technology, customer experience, and digital transformation initiatives.He’s the host of the Agile Brand podcast.Greg and I discuss:What customer-centric brands do that are different than all the othersHow customer expectations continue to riseToo many brands misunderstand what it means to create a customer-first approachFocusing on intrinsic and extrins...2023-05-0343 minThe Agile Brand with Greg Kihlström®: Expert Mode Marketing Technology, AI, & CXThe Agile Brand with Greg Kihlström®: Expert Mode Marketing Technology, AI, & CXIntrapreneurship with Greg Kihlström and Co-Host Adam Chen, CMO at The Amenity CollectiveWelcome to a special episode of the The Agile Brand podcast that we call The Agile Brand Guide to Intrapreneurship. While entrepreneurs are often lauded with creating new businesses and ideas, it is more often the case that change agents working within organizations—intrapreneurs—are responsible for innovation and seeing those new ideas through to completion. The Agile Brand Guide to Intrapreneurship shares stories and insights from leaders within organizations that had the courage to create new ways to move a business forward.In this first episode, co-host Adam Chen and Greg Kihlström discuss what i...2023-04-1234 minThe Agile Brand with Greg Kihlström®: Expert Mode Marketing Technology, AI, & CXThe Agile Brand with Greg Kihlström®: Expert Mode Marketing Technology, AI, & CXIntrapreneurship with Greg Kihlström and Co-Host Adam Chen, CMO at The Amenity CollectiveWelcome to a special episode of the The Agile Brand podcast that we call The Agile Brand Guide to Intrapreneurship. While entrepreneurs are often lauded with creating new businesses and ideas, it is more often the case that change agents working within organizations—intrapreneurs—are responsible for innovation and seeing those new ideas through to completion. The Agile Brand Guide to Intrapreneurship shares stories and insights from leaders within organizations that had the courage to create new ways to move a business forward.In this first episode, co-host Adam Chen and Greg Kihlström discuss what i...2023-04-1234 minMarket Impact InsightsMarket Impact InsightsHouse Of The Customer - Greg KihlstromBest-selling author and GK5A Principal, Chief Strategist Greg Kihlstrom shares how putting customer experience first is key in maintaining competitiveness in today's dynamic marketplace. Knowing your customer and proactively making their journey better really pays off when you also deliver positive employee experiences every day.2023-04-0438 minBecoming PreferredBecoming PreferredGreg Kihlström – If You Want to Lead in Business, the Customer Comes FirstSEASON: 2 EPISODE: 14Episode Overview:Between consumer demands for more personalized and greater data privacy and competitive pressures to provide better omni-channel customer experiences, brands are faced with a dilemma. Build the foundation for the future of customer relationships or lose relevancy in a crowded market. Doing this, however, is not without its challenges.While many enterprises are engaged in digital transformations in order to modernize and anticipate future changes, these efforts are often fraught with challenges and many fail to deliver the results promised. To help us understand how to create a world-class...2023-04-0345 minBusiness Creators Radio Show With Adam HommeyBusiness Creators Radio Show With Adam HommeyIf You Want to Lead in Business, the Customer Comes First, With Greg Kihlström Customer-centric companies are 60% more profitable than companies that aren’t, with customer experience being one of the leading factors in differentiating competing industries today. Additionally, 87% of leaders agree that prioritizing employee happiness provides a competitive advantage. But between the need to provide customers with a more personalized shopping experience and the seemingly contradictory concerns about data privacy, brands are faced with a dilemma: how to satisfy buyers, engage employees, and be economically sustainable. While many enterprises undertake digital transformations in order to modernize and anticipate future changes, their efforts often face roadblocks, and many fail to deliver th...2023-03-281h 03Business Creators Radio Show with Adam HommeyBusiness Creators Radio Show with Adam HommeyIf You Want to Lead in Business, the Customer Comes First, With Greg Kihlström Customer-centric companies are 60% more profitable than companies that aren’t, with customer experience being one of the leading factors in differentiating competing industries today. Additionally, 87% of leaders agree that prioritizing employee happiness provides a competitive advantage. But between the need to provide customers with a more personalized shopping experience and the seemingly contradictory concerns about data privacy, brands are faced with a dilemma: how to satisfy buyers, engage employees, and be economically sustainable. While many enterprises undertake digital transformations in order to modernize and anticipate future changes, their efforts often face roadblocks, and many fail to deliver th...2023-03-281h 03Make It Happen Mondays - B2B Sales Talk with John BarrowsMake It Happen Mondays - B2B Sales Talk with John BarrowsGreg Kihlstrom: How Customer-Centric Experiences Drive SalesThe line between sales and marketing has grown increasingly blurred in recent years, and it has led to anxiety, controversy, and fear. In today’s episode of Make it Happen Monday, Greg Kihlstrom brings that line back into focus. Greg is a global speaker, entrepreneur, consultant, and author of 11 books that focus on a wide range of topics like agility, marketing, digital transformation, and more. Listen in as Greg discusses some of the principles in his 11th book, “House of the Customer,” including how an employee-driven, customer-centric experience is the key to aligning sales and marketing.Follow Sell B...2023-03-2050 minPunk CX: Customer Experience Insights with Adrian SwinscoePunk CX: Customer Experience Insights with Adrian SwinscoeBuilding your house to be able to deliver a truly personalised customer experience - Interview with Greg Kihlström of The Agile BrandToday’s interview is with Greg Kihlström, author and Principal at GK5A, who advise organisations on customer experience, marketing technology, and digital transformation initiatives. He is also the host of The Agile Brand with Greg Kihlström podcast. Greg joins me today to talk about his new book: House of the Customer - A blueprint for one-to-one, customer-first, employee-driven business transformation, customer journey orchestration, his own podcast and a bunch of other things. This interview follows on from my recent interview – Imagine having to type a ticket using a gaming console – Interview with Tony Adams of Super...2023-02-1245 minSalesforce Developer PodcastSalesforce Developer PodcastDemystifying CDP with Greg KihlströmGreg Kihlström is the Principal and Chief Strategist at GK5A, a marketing consultant agency in Arlington, VA. He’s a consultant to many C-level types and an expert in marketing. He also hosts The Agile Brand podcast and is the author of 11 books. CDP has become a popular subject since the launch of Salesforce Genie, and in this episode, Greg shares a plethora of information about it. We talk about what CDP is, what the moving parts are, what it means to technical architects and developers, and more. Greg is an insightful resource in...2023-02-0630 minFeel The Critically-Acclaimed Full Audiobook Now, Story Seekers!Feel The Critically-Acclaimed Full Audiobook Now, Story Seekers!House of the Customer by Greg KihlstromPlease visithttps://thebookvoice.com/podcasts/2/audible/98714to listen full audiobooks. Title: House of the Customer Author: Greg Kihlstrom Narrator: Kenneth Montgomery Format: mp3 Length: 6 hrs and 24 mins Release date: 01-12-23 Ratings: Not rated yet Genres: Customer Service Publisher's Summary: Between consumer demands for more personalized and greater data privacy and competitive pressures to provide better omnichannel customer experiences, brands are faced with a dilemma: Build a foundation for the future of customer relationships or lose relevancy in a crowded marketplace.2023-01-126h 24The Bulletproof MarketerThe Bulletproof MarketerThe Best of The Bulletproof Marketer featuring Greg KhilstromAre you AGILE? Many companies are switching to this new way of project management and restructuring their companies in the process.  But what does it mean to really have an AGILE workforce, and is it the right move for every company? This week, we’re joined by author and AGILE expert Greg Kihlstrom. Greg is a best selling author, speaker, and entrepreneur. He has worked with some of the world’s leading organizations on customer experience, employee experience, and digital transformation initiatives, both before and after selling his award-winning digital experience agency, Carousel30, in 2017. Greg’s newest book, The Agile Workfor...2022-09-1251 minExperience by DesignExperience by DesignMeaningful Experience Measurement Greg KihlstromAnyone engaged in experience design knows the challenges of measuring experiences. Far being being a recent issue, understanding our experiences with the world has long challenged philosophers and social scientists. If centuries of the world's greatest thinkers has yet to be able to figure it out, you know it is a hard nut to crack. To solve this issue, many measurement strategies have evolved, each with this benefits and drawbacks. It can feel overwhelming in terms of trying to what can be the best approach to take.Luckily, there is Greg Kihlström's new book "Meaningful Measurement o...2022-06-131h 05Flourish CXFlourish CXConnecting CX to Your Bottom Line with Greg Kihlstrom, GK5AThe most valuable brands out there are able to draw a direct line between customer experience and their bottom lines. In this episode, Greg Kihlstrom, best-selling author, speaker, advisor and Principal and Chief Strategist for GK5A, breaks down how to measure important aspects of CX so you can put the right metrics in front of a CEO. As you listen, you’ll learn how to tie customer experience to revenue enabling CX to become an investment priority for your organization.2022-06-0925 minThe Erik Cabral ShowThe Erik Cabral ShowE222: Creating Your Personal Brand with Greg KihlstromIf you have a growing business right now, congrats! But if you still haven’t built your own personal brand apart from that business of yours, then it’s time you start creating one – because there is more to you than just your business! In today’s episode, Erik Cabral speaks with Greg Kihlstrom about why and how he built his personal brand alongside growing his company. Greg is a CX, EX, and digital transformation consultant and coach, an author, a keynote speaker, an Agile certified coach, and Lean Six Sigma Black Belt. Greg is also the host of...2022-06-0645 minThe Journey with Christian D EvansThe Journey with Christian D EvansDigital Transformation & Why Your Business Needs It: Unlock Your True Potential with Greg Kihlstrom (Journey with Christian D Evans)🎁 Gift for All Podcast Listeners Below 👇| Greg Kihlstorm helps Fortune 500 brands turn big ideas and complex  challenges into meaningful, sustainable results. He serve as an advisor  and consultant to organizations that are experiencing change and need to  create more agility in their internal and external approaches.   He has worked in digital experience, customer experience, employee  experience, and digital transformation for global brands, international  NGOs, and public sector organizations. The common thread is his ability  to connect challenges to solutions by working with great people,  software, and by intelligently utilizing data.    He is a 2-time CEO & Co-Founder, lead...2022-04-2027 minAccelerated Revenue Inc - The Heroic Experience Radio ShowAccelerated Revenue Inc - The Heroic Experience Radio ShowThe Heroic Experience, Episode 26-Greg Kihlstrom, Principal GK5A, The Agile Brand Podcast HostAuthor, Consultant, Podcast Host, Forbes Contributor and Entrepreneur---Greg's rich, diverse career endeavors provide a unique platform for Customer and Employee Experience insights. With a strong portfolio of case studies, data, personal experiences and practical how-to's, Greg's relationship-focused expertise can help businesses of all sizes. It was a pleasure to have him as our guest.  Add his book, The Center of Experience, to your reading list, and tune in to his podcast, The Agile Brand Podcast." You'll be glad you did!     2022-03-1829 minBuy Grow SellBuy Grow SellEP31 Buying, Selling, Launching & Everything in BetweenWorking with some of the biggest brands in the business, Greg Kihlstrom has authored books, started multiple businesses, and written for leading business publications like Forbes. At the age of 25, he started his first company to fill a niche in the early days of digital marketing. Greg’s newest book, The Center of Experience (2020) talks about how customer and employee experience can be operationalised into a cohesive brand experience. Currently the CEO and Co-Founder at CareerGig, after selling his digital experience agency, Carousel30, in 2017, Greg is well-positioned to discuss the intricacies of acquiring and selling businesses. This episode is a mu...2022-02-161h 06Insights@workInsights@work(Ep 33) Improving Employee ExperienceDoes your company create a strong connection between a great employee and customer experience?  Improve your bottom-line as North America’s leading employee experience expert(Ex) Greg Kihlström outlines his favourite tips to deliver an Ex strategy that results in happier, more productive and motivated employees.   Featured Guest: Greg Kihlström; Two-time CEO, best-selling author, speaker, Principal and Chief Strategist at GK5A. He is also the host of The Agile Brand with Greg Kihlström podcast.   Topics Discussed: the Great Resignation’s impact on employee experience, Remote and hybrid work’s imp...2022-02-0733 minCSM ToolboxCSM ToolboxThe Center of Experience with Greg Kihlström | Ep. 02Greg is a best-selling author, speaker, and entrepreneur. He has worked with some of the world’s leading organizations on digital transformation initiatives, customer experience, employee experience, and he also hosts The Agile Brand with Greg Kihlström podcast.---------If you enjoy this podcast, please subscribe and leave a review.You can find me on Twitter @CSMToolbox and don’t forget to use the hashtag #CSMToolbox Connect with Isabel Ruiz  https://bit.ly/2NDfOvyJoin our CSM Toolbox LinkedIn page https://www.linkedin.com/company/csmtoolbox/2022-01-2520 minPresent Influence: The Professional Speaking ShowPresent Influence: The Professional Speaking ShowHow to Create Powerful Customer Experiences | Greg KihlstomWhat's the most important to your customers and clients?My guest Greg Kihlstrom is an expert on applying agile principles to things like customer experience and we have a great chat about why we should all consider customer experience and also a good chat about which professional assets make the biggest difference to your industry status and clout?In this episode:Bootstrapping a businessHow introverts can build successWhy customer experience mattersBecoming a known brandWhy start a podcast?Leveraging your online contentand more.Greg's book recommendations are The Hard Thing...2022-01-2247 minLeaders Of ConsultingLeaders Of ConsultingGreg Kihlström: Diversity Breeds Better IdeasGreg Kihlström shares insight into his daily routine and says who was responsible for him taking a less conventional path. We also hear about the common mistakes employers make around employee experience, lessons learned from running an agency and how it compares to consulting.Mentioned on the episode:The Agile Brand PodcastMeaningful Measurement of the Customer ExperienceConnect with Greg on LinkedIn, Facebook, Instagram, and Twitter.Greg Kihlström Official Website2022-01-1720 minIn Systems We TrustIn Systems We Trust25: Agile and the future workforce with Greg Kihlström of The Agile StudioGreg is a best-selling author, speaker, and entrepreneur. He is currently Co-Founder at CareerGig, after selling his award-winning digital experience agency, Carousel30, in 2017. He has worked with some of the world’s top brands, including AOL, Choice Hotels, Coca-Cola, Dell, FedEx, GEICO, Marriott International, MTV, Starbucks, Toyota and VMware. He currently serves on the University of Richmond’s Customer Experience Advisory Board, was the founding Chair of the American Advertising Federation’s National Innovation Committee and served on the Virginia Tech Pamplin College of Business Marketing Mentorship Advisory Board. Greg’s newest book, The Agile Workforce (2021) explores...2021-11-1649 min05 - Brand Agility for the Digital World: Accessing the Right AudienceTune in this week for a conversation with special guest Greg Kihlström from The Agile World! Our hosts welcome Greg to discuss common issues with disingenuous marketing, how to know your audience, the future of work and tips for branding in a competitive market climate. Chris and April also analyze the latest news from the communications industry, including why the pandemic is pushing journalists to quit their jobs, and how the ongoing supply chain crisis has damaged brand loyalty for many consumers. Your favorite dynamic duo also debates the pros and cons of Disney’s new Tik Tok influencer pro...2021-10-2946 minThe Bulletproof MarketerThe Bulletproof Marketer05 - Brand Agility for the Digital World: Accessing the Right AudienceTune in this week for a conversation with special guest Greg Kihlström from The Agile World! Our hosts welcome Greg to discuss common issues with disingenuous marketing, how to know your audience, the future of work and tips for branding in a competitive market climate. Chris and April also analyze the latest news from the communications industry, including why the pandemic is pushing journalists to quit their jobs, and how the ongoing supply chain crisis has damaged brand loyalty for many consumers. Your favorite dynamic duo also debates the pros and cons of Disney’s new Tik Tok influencer pro...2021-10-2946 minThe Bulletproof MarketerThe Bulletproof Marketer05 - Brand Agility for the Digital World: Accessing the Right AudienceTune in this week for a conversation with special guest Greg Kihlström from The Agile World! Our hosts welcome Greg to discuss common issues with disingenuous marketing, how to know your audience, the future of work and tips for branding in a competitive market climate. Chris and April also analyze the latest news from the communications industry, including why the pandemic is pushing journalists to quit their jobs, and how the ongoing supply chain crisis has damaged brand loyalty for many consumers. Your favorite dynamic duo also debates the pros and cons of Disney’s new Tik Tok influencer pro...2021-10-2946 minThe Virtual CMOThe Virtual CMOThe Evolution of Agile Marketing with Greg KihlströmIn episode 101, host Eric Dickmann talks with Greg Kihlstrom. He is a best-selling author, speaker, and entrepreneur who is passionate about agile marketing. Greg hosts "The Agile Brand" podcast (formerly The Agile World). The Agile Brand is a podcast that talks about topics such as customer and employee experience and digital transformation in this digital age. Greg’s show features leaders and industry experts who share their perspectives on the evolving dynamic between brands and customers. He currently serves on the University of Richmond’s Customer Experience Advisory Board, is Lean Six Sigma Black Belt certif...2021-10-1830 minBeing AGILE with Greg KihlstromAre you AGILE? Many companies are switching to this new way of project management and restructuring their companies in the process.  But what does it mean to really have an AGILE workforce, and is it the right move for every company? This week, we’re joined by author and AGILE expert Greg Kihlstrom. Greg is a best selling author, speaker, and entrepreneur. He has worked with some of the world’s leading organizations on customer experience, employee experience, and digital transformation initiatives, both before and after selling his award-winning digital experience agency, Carousel30, in 2017. Greg’s newest book, The Agile Workfor...2021-09-1453 minThe Bulletproof MarketerThe Bulletproof MarketerBeing AGILE with Greg KihlstromAre you AGILE? Many companies are switching to this new way of project management and restructuring their companies in the process.  But what does it mean to really have an AGILE workforce, and is it the right move for every company? This week, we’re joined by author and AGILE expert Greg Kihlstrom. Greg is a best selling author, speaker, and entrepreneur. He has worked with some of the world’s leading organizations on customer experience, employee experience, and digital transformation initiatives, both before and after selling his award-winning digital experience agency, Carousel30, in 2017. Greg’s newest book, The Agile Workfor...2021-09-1453 minThe Bulletproof MarketerThe Bulletproof MarketerBeing AGILE with Greg KihlstromAre you AGILE? Many companies are switching to this new way of project management and restructuring their companies in the process.  But what does it mean to really have an AGILE workforce, and is it the right move for every company? This week, we’re joined by author and AGILE expert Greg Kihlstrom. Greg is a best selling author, speaker, and entrepreneur. He has worked with some of the world’s leading organizations on customer experience, employee experience, and digital transformation initiatives, both before and after selling his award-winning digital experience agency, Carousel30, in 2017. Greg’s newest book, The Agile Workfor...2021-09-1453 minScience of CXScience of CXHow Does the Gig Economy Create Great Experiences w/Greg KihlströmOn this Episode # 53, Steve is joined by Greg Kihlstrom, Co-Founder and Co-CEO of www.careergig.com, a Freelance Platform that brings people together. Their reputation and matching platform helps both companies and freelancers find each other, saving time to focus on creating great work together. CareerGig is the platform both freelancers and companies rely on for the assurance, reliability and sense of community needed in the growing gig economy. Greg is also the author of the book The Agile Workforce. To get in touch with Greg: (Company: The Agile World) (Twitter)2021-06-0136 minThe New P & L - Principles and Leadership in BusinessThe New P & L - Principles and Leadership in BusinessThe New P&L TO THE POINT on The Agile Workforce of the FutureWelcome to this week's The New P&L TO THE POINT where, in around 10 minutes each Friday, we break down the key elements of our weekly The New P&L conversations with industry leaders and entrepreneurs.  We offer an opinion on the key points from the conversations and how our listeners may practically apply them in their businesses. In today’s The New P&L TO THE POINT we break down and analyse this week’s conversation with Greg Greg Kihlström, CEO of CareerGig and author of the brilliant new book - The Agile Workforce. This episod...2021-05-2811 minBusiness Talk With Luke Guy & TeamBusiness Talk With Luke Guy & Team31: Greg Kihlstrom Shares the Power of Adaptivity, and Lessons from Multiple Successful BusinessesGreg Kihlstrom is an entrepreneur, author, speaker and he works with companies on customer experience, employee experience, and digital transformation initiatives. Learn more about him here: https://www.theagile.world2021-05-2719 minThe New P & L - Principles and Leadership in BusinessThe New P & L - Principles and Leadership in BusinessThe New P&L Business Book Review Club speaks to Greg Kihlström, author of The Agile WorkforceIn this month’s episode of The New P&L Business Book Review Club, sponsored by The Carroll Consultancy we speak to Greg Kihlström, CEO of CareerGig and author of the excellent new book, The Agile Workforce – the latest installment in his ‘Agile Series' that also includes The Agile Web, The Agile Brand and The Agile Consumer. 'The Agile Workforce' explores discusses the future of work, and how humans and AI-driven machines will work together to create our future. It also describes the rise of the freelance economy, and how remote work, gig workers, and a global...2021-05-2637 minThe Engineering Entrepreneur PodcastThe Engineering Entrepreneur PodcastCareer Gig: Hire Talented Contractors - Greg Kihlstrom - Ep 101 Career Gig: Hire Talented Contractors - Greg Kihlstrom  - Ep 101  Greg is a best-selling author, speaker, and entrepreneur. He is currently Co-Founder at CareerGig, after selling his digital experience agency, Carousel30, in 2017.  Carousel30 was his marketing agency and he learned quite a bit about hiring freelancers. We talked briefly about the sale of Carousel30 and then moved into his current venture: CareerGig.  CareerGig is set out to build a network of the best freelancers. It benefits companies as the freelancer on it need to verify if they have the skill required. Freelancers benefit because th...2021-04-291h 13Your Brand. Your Story.Your Brand. Your Story.Changing the Future of Work with Greg KihlstromRemote work has changed the workforce. Hear what Greg has to say about creating a cohesive brand experience despite all these changes, and what trends we should watch for in 2021.--- Support this podcast: https://anchor.fm/yourbrandyourstory/support2021-04-0532 minChange Work LifeChange Work LifeHow to start freelancing and what you can expect - with Greg Kihlström of CareerGigQuestions? Comments? Episode suggestions? Send us a text message!#080 - CareerGig co-founder Greg Kihlström gives an insight into what life is like working as a freelancer and the upsides and downsides associated with this ever-growing form of self-employment.What you'll learn[01:12] Greg introduces CareerGig and how it helps freelancers.[03:15] Greg explains how he got into the industry.[06:15] Defining the term ‘freelancer’.[07:08] The similarities and differences between consulting and freelancing.[10:05] Industries which are particularly well suited to freelancing.[13:19] The upsides and downsides to being a freelancer.[14:26] The freedom of freelancing.[15:25] How y...2021-03-3037 minPursuing Greatness - Master Your Health, Business, Love & SpiritPursuing Greatness - Master Your Health, Business, Love & SpiritTurning Your Skills Into a Career with Greg Kihlstrom | Pursuing Greatness #37Want to learn more on how to realize your potential and live your best life? Check out our eBook at https://www.pursuinggreatnesspodcast.comIn this episode of Pursuing Greatness I interview Greg Kihlstrom, . Greg Kihlstrom has a great story to share and words of wisdom to impart, so grab your pen and paper, buckle up and enjoy the ride. Want to get in contact with the guest? Reach out at www.careergig.com.Enjoy the show? Share with your friends and subscribe to the channel for all our upcoming interviews and episodes on becoming...2021-02-1123 minM&A UnpluggedM&A UnpluggedGrowing A Business Through Acquisition And Selling It Higher with Greg KihlstromMany successful entrepreneurs know that, in one way or another, you will have to find your exit—one that leaves you far better than when you started. In this episode, Domenic Rinaldi invites serial entrepreneur and CEO of CareerGrig, Greg Kihlstrom, to talk about Greg’s experience growing a business through acquisition and then selling that same business years later for a much higher multiple. He shares how he was able to integrate a business into his existing operation and how to methodically prepare your business for a sale. While taking us throughout his journey, Greg lets us in...2021-01-0533 minThe One Broken Cog PodcastThe One Broken Cog PodcastThe Gig EconomyGreg Kihlstrom is CEO and Co-Founder of CareerGig, a business that connects freelancers and companies that hire highly skilled 1099 contractors and provides freelancers with health, retirement and other benefits. Greg has worked with some of the world’s top brands, including AOL, Choice Hotels, Coca-Cola, Dell, FedEx, GEICO, Marriott International, MTV, Starbucks, Toyota and VMware. He currently serves on the University of Richmond’s Customer Experience Advisory Board, was the founding Chair of the American Advertising Federation’s National Innovation Committee, and served on the Virginia Tech Pamplin College of Business Marketing Mentorship Advisory Board. Greg was named a 2018 50 on Fir...2020-12-1535 minMarketing Mavericks ShowMarketing Mavericks ShowFrom Exiting Digital Agency to SaaS Co-Founder: Greg Kihlstrom - Marketing Mavericks Show #15Greg is a digital transformation expert with a very interesting resume. He is in the online industry since the early days of the New Economy and Dotcom boom. He spent 3,5 years working at SaaS-based tech start-up in Virginia (US), before he made the jump to start his own digital agency, Carousel30 back in 2002. Greg has come a long way, building up the brand into leading digital experience agency, working with brands like NASA, Toyota, Volkswagen, Porsche and the United Nations. We are speaking with Greg to hear about his journey building...2020-12-0742 minRadio Free EnterpriseRadio Free EnterpriseCareerGig: The Ultimate Gig Marketplace | Greg KihlströmGreg Kihlström, CEO of CareerGig was interviewed via live stream on Radio Free Enterprise Wednesday, August 5, 2020 at 10:00 a.m. EDT. If you're a gig worker looking for contract jobs that include benefits, or an employer trying to rapidly locate and onboard verified skill workers, you need to tune in. For more information: https://www.careergig.com2020-11-2024 minPerry\'s Leadership CouchPerry's Leadership Couch006 - Greg Kihlstrom Surviving to recessions and growingGreg is a best selling author, speaker, and entrepreneur. He is currently CEO and Co-Founder at https://www.careergig.com/ (CareerGig), after selling his digital experience agency, Carousel30, in 2017. He has worked with some of the world’s top brands, including AOL, Choice Hotels, Coca-Cola, Dell, FedEx, GEICO, Marriott International, MTV, Starbucks, Toyota and VMware. He currently serves on the University of Richmond’s Customer Experience Advisory Board, was the founding Chair of the American Advertising Federation’s National Innovation Committee, and served on the Virginia Tech Pamplin College of Business Marketing Mentorship Advisory Board.  Support this podcas2020-11-101h 17The Tyler Wagner ShowThe Tyler Wagner ShowGreg Kihlström: CEO and Co-founder of CareerGigGreg Kihlström joins us on The Authors Unite Show! This episode is brought to you by Authors Unite. Authors Unite provides you with all the resources you need to become a successful author. You can learn more about Authors Unite here: https://authorsunite.com/ Thank you for listening to The Authors Unite Show! Tyler2020-10-0830 minSoundBalming with Dr. LaMarr Darnell ShieldsSoundBalming with Dr. LaMarr Darnell ShieldsWhy A Pandemic is a Great Time to Start a Business with Greg KihlstromCareerGig CEO Greg Kihlström joined me in the BalmShelter to talk about the CareerGig platform, and why both freelancers and companies can benefit by working together. Greg is a best-selling author, speaker, and entrepreneur. He is currently Chief Experience Officer at Cravety, and was formerly SVP of Experience at Yes& after Carousel30, a digital agency he started in 2003 which was acquired by the agency.  He is an award-winning customer and employee experience expert and digital transformation strategist who has worked with top brands, including AOL, Choice Hotels, Coca-Cola, GEICO, Marriott Hotels, MTV, Starbucks, Toyota and United Nat...2020-10-0749 minThe Entrepreneur WayThe Entrepreneur Way1695: There Is a Better Way with Greg Kihlström Founder and Owner of Career GigGreg Kihlström is a best selling author, keynote speaker, and entrepreneur. He is currently CEO and Co-Founder at CareerGig, after his digital experience agency, Carousel30, was acquired in 2017. He has worked with some of the world’s top brands, including Coca-Cola, Dell, FedEx, GEICO, Marriott International, MTV, Starbucks, Toyota and VMware. He currently serves on the University of Richmond’s CX Advisory Board. Greg’s newest book, The Center of Experience (2020) talks about how customer and employee experience can be operationalized into a cohesive brand experience. Greg’s previous book, The Agile Consumer (2019) explores the most recent shifts in the br...2020-09-2400 minPersonal ProductivityPersonal ProductivityBe Agile With Greg KihlströmGreg is a best selling author, speaker, and entrepreneur. He is currently CEO and Co-Founder at CareerGig, after selling his digital experience agency. He has written 5 books on business and consumer relations. Greg was also named in a 2018 50 on Fire winner from DC Inno as one of DC’s trendsetters in Marketing.Top 3 NuggetsFind the right peopleHow to use AgilePerfectionThis weeks Challange: Use the opportunities that come each day to get better Find Greg https://www.gregkihlstrom.com/ https://www.gregkihlstrom.com/books...2020-09-2200 minLead That Thing!Lead That Thing!S1 Ep22 - w/Aruna Krishnan ft. Greg KihlstromGreg talks about a platform for freelancers looking for work and companies looking for free lancers - CareerGig.  He also explains the importance of both Customer Experience and Employee experience when trying to create an overall, successful Brand Experience. Greg can be reached at: https://www.linkedin.com/in/gregkihlstrom/ https://www.careergig.com https://www.gregkihlstrom.com   Produced By: Aruna Krishnan  2020-09-2020 minDeliberate TalksDeliberate TalksGetting Into Freelancing Ft. Greg KilhstromIs freelancing a viable option today? Can one make a living out of it? How should companies work with Freelancers to ensure a good employee and client experience. This and more on this episode featuring the CEO of CareerGig, Greg Kihlstrom. The episode is hosted by Dakshin Adyanthaya, Founder and Di2020-09-1300 minDeliberate TalksDeliberate TalksGetting Into Freelancing Ft. Greg KilhstromIs freelancing a viable option today? Can one make a living out of it? How should companies work with Freelancers to ensure a good employee and client experience. This and more on this episode featuring the CEO of CareerGig, Greg Kihlstrom. The episode is hosted by Dakshin Adyanthaya, Founder and Di2020-09-1334 minThe Experimental LeaderThe Experimental LeaderThe Agile Philosophy, CareerGig And The Agile World With Greg KihlstromWe live in an agile world and we need to be agile if we are to thrive in it. Whether you’re applying it to your business, marketing or any other endeavor, agility allows you to be scientific and methodical about upping your game and achieving strategic pivots in a shorter amount of time. This is a very timely conversation to make as we make our way through this terrible social experiment that is COVID-19. Join Melanie Parish and Greg Kihlstrom as they talk about this in this interview. Greg is the founder of CareerGig which is, in itself, an...2020-09-0321 minBlue Shirt Leadership PodcastBlue Shirt Leadership PodcastInterview: Greg Kihlstrom - Making Freelance Work Plus Benefits PossibleMy guest today is the CEO of Career Gig, which focuses on helping freelancers do their freelancing while getting all the benefits of being a regular employee. Career Gig is a platform that allows freelancers to not only find work, projects, and opportunities but also connects those freelancers with benefits. One of the big challenges of a self-employed independent Gig worker is you have a lot of freedom. You have independence, you can work when and how you want to work, but you don't have some of the full-time benefits of health insurance, life, disability, or retirement.2020-09-0133 minThe New P & L - Principles and Leadership in BusinessThe New P & L - Principles and Leadership in BusinessThe New P&L speaks to CareerGig CEO & best-selling author & podcaster, Greg KihlströmThe ability to be ‘agile’ is key to a more successful future for businesses as we move slowly out of the pandemic in the next few months and years. Strong, self-aware and empathetic leadership is needed in order to recognise where the opportunities for a business are and how that business can quickly and firmly get itself in best position operationally and commercially to take advantage of these opportunities. This week, The New P&L speaks to best-selling author of the Agile Series of business books, Agile World podcast host, serial entrepreneur and CEO of Career Gig, Greg...2020-09-0144 min