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Agency BusinessAgency Business#21: Red Door Interactive CEO Reid Carr on Building an Integrated Agency BusinessReid Carr, CEO and Executive Creative Director of Red Door Interactive joins Agency Business on this week's episode.Reid shares the history of his agency, its focus on integrated services and the choices he has made as the business has grown in a wide-ranging interview. Plus, during the podcast we discuss the following news items:S4 Capital and Stagwell's Diverging 1Q25 ResultsLayoffs at GroupM (or WPP Media Services) and of Dentsu’s latest Americas CEO, Too4As New CEO AppointmentSubscribe to the Agency Business newsletter.Reach OutAg...2025-05-1232 minMVP - THE MASTERS\' VOICE PODCAST - MEDIABRIEFMVP - THE MASTERS' VOICE PODCAST - MEDIABRIEFMVP Podcast | PK Unplugged: From ‘Ashant’ to Adland Leader – Prasanth Kumar’s story, lessons in leadership, and moreSend us a textThis, episode 126 of the award-winning MVP – The Master’s Voice Podcast from Mediabrief.com, has host Pavan R Chawla speakingwith Prasanth Kumar (PK), CEO of GroupM South Asia. Their chat  (shot at GroupM in Mumbai on 7th March) charts PK’s remarkable journey from a spirited young student to becoming one of India’s most influential media leaders. PK also speaks about the key trends shaping India’s dynamic media and advertising ecosystem, and much more. Reflecting on his childhood, P...2025-04-3053 minReGroup: de mediapodcast van GroupMReGroup: de mediapodcast van GroupMBingen / Black Mirror / World Building / SLAYMATerug van weggeweest; ReGroup, de podcast van GroupM. Met dit keer Rik toe Water (Executive Creative Director StudioM), Maiko Valentijn (CEO GroupM) en Sanne Kupers (Executive Director Client Leadership & Transformation EssenceMediacom). Vanaf nu doen we het net even anders; elke tafelgast brengt een aantal onderwerpen mee die hen zijn opgevallen in het altijd boeiende, soms grillige medialandschap. Wat inspireert, intrigeert of verbaast hen – en wat kunnen we ervan leren? De deal is wel dat ze deze onderwerpen niet op voorhand met elkaar delen. De onderwerpen die het dit keer hebben gehaald zijn;  2025-04-2431 minThe NutgrafThe NutgrafAn IPL whodunitThis episode of The Nutgraf was first published on 22 March. To gain access to the full episodes when they're published, subscribe to the Premium plan on The Ken. Or buy a monthly subscription to The Ken's Premium channel on Apple Podcasts for Rs 299/month. --------Online advertising is brutal. It’s a jungle out there.And just like the jungle, some beasts are at the top of the food chain. You’ve probably heard of some of them. GroupM. Publicis. Dentsu. Madison. IPG. These are the ones who’re bigger than everyone else and ho...2025-04-2316 minMedia IntelligenceMedia IntelligenceFull Stream AheadIn this episode, Kate Scott-Dawkins and Jeff Foster break down Netflix's latest earnings report. They highlight the impressive 13% revenue growth and discuss Netflix's bold ambition to hit a $1 trillion market cap. They also look at how advertising revenue, a strong market, and smart content investments can help the company grow.Kate and Jeff discuss the potential of AI to reduce production costs. They take a closer look at the ongoing antitrust trials involving Meta and Google and what these cases could mean for the media world in the future.00:00 – Introduction & Podcast Preview• Kate...2025-04-1827 minTwo by TwoTwo by TwoWho'll become new television? Youtube or streaming companies?There's a war for succession going on. Who gets to become the new television?There are two challengers. The first challenger is Youtube.According to Neal Mohan, YouTube CEO, TV screens have officially overtaken mobile as the "primary device for YouTube viewing in the US".It is, as Mohan writes in his annual letter from the CEO, an indication that YouTube is the new television.It's interactive and includes things like shorts, podcasts, and live streams alongside sports, sitcoms...2025-04-071h 28Agency BusinessAgency Business#14: Navigating Media’s Pricing Dilemmas With Kate O’BrienKate O’Brien, founder of Powers of Reasoning and former executive at Omnicom Media Group agencies such as Hearts & Science and Resolution Agency, joins co-hosts Olivia Morley and Brian Wieser to discuss evolving compensation models, balancing senior talent with efficiency, and the future of media agency leadership.​Drawing from her extensive experience leading media strategy for global brands, Kate shares insights into launching her own consultancy and advising clients on media strategy, pricing models, and managing economic uncertainty. The conversation explores the tension between principal-based buying and transparent partnerships, as well as how agencies can deliver value whil...2025-03-2430 minTwo by TwoTwo by TwoWho'll become new television? Youtube or streaming companies? (10-minute trailer)There's a war for succession going on. Who gets to become the new television?There are two challengers. The first challenger is Youtube.According to Neal Mohan, YouTube CEO, TV screens have officially overtaken mobile as the quote, primary device for YouTube viewing in the US.It is, as Mohan writes in his annual letter from the CEO, an indication that YouTube is the new television.It's interactive and includes things like shorts, podcasts, and live streams alongside sports...2025-03-0610 minReGroup: de mediapodcast van GroupMReGroup: de mediapodcast van GroupMBestaat de liefde voor het (creatieve) vak nog?Creativiteit onder vuur! In deze podcast duiken Rik toe Water, Folkert Langeveld en top-creatief Darre van Dijk (CCO TBWA) in de huidige creatieve armoe. Ze tackelen de uitdagingen van een data-gedreven wereld, bespreken hoe we weer lef kunnen tonen en pleiten voor meer samenwerking tussen bureaus. Hun gedeelde passie voor het vak spat ervan af en inspireert tot actie: laat die creatieve revolutie maar losbarsten!(1:48) Darre blikt terug op de start van zijn 30-jarige carrière.  (2:56) Kleinere budgetbriefings leveren vaak verrassende creatieve successen op. (3:50) Extreem hoge media uitgaven bij grot...2025-02-2134 minMedia IntelligenceMedia IntelligenceBig Game, Big Ads, and We’re AppLovin’ ItThis week, we dive into the highlights of Super Bowl LIX, which achieved a record-breaking 127.7 million viewers across various platforms, including FOX and Tubi. We analyze the implications of this viewership surge for advertisers and discuss how Tubi's simulcast set new streaming records with 15.5 million peak concurrent viewers.We also explore the growing interest in sports beyond football, focusing on the Rugby Six Nations and its increasing viewership in the UK. Our discussion extends to the performance of European broadcasters, where mixed results reveal shifting dynamics in advertising revenue, particularly in the face of rising digital consumption.2025-02-1443 minHuman x Machine podcastHuman x Machine podcast9. Can you see real financial returns and productivity gains from AI? Lisa Weaver-Lambert, COO, Advisor & Author of the "AI Value Playbook".Series 2, Episode 9: Lisa Weaver Lambert, COO & Author of "The AI Value Playbook".This episode is packed with real life case studies and examples from companies who have generated real returns from AI in many different ways. If you are still wondering, "Can you see real financial returns and productivity gains from AI?" then this episode is for you! Internal business transformations as well as front line customer service interactions. We learn from companies that Lisa interviewed in her book (GroupM, Lightricks and Cognigy) as well as other fantastic examples like: Klarna, ServiceNow, Microsoft, Bosch, Lufthansa, E...2025-02-0652 minThe Current ReportThe Current ReportStreaming, Google and podcasts: Recapping the year in ad techIt’s the final episode of The Current Report for the year, so we’re recapping the biggest stories and topics of 2024 – from streaming to potential fallout with both of Google’s antitrust cases, the state of news advertising and the landmark year for podcasting.To help us get a handle on this dramatic year in ad tech who better than Lou Paskalis. Lou has decades of experience in the advertising industry as an executive for American Express, Bank of America and the trade body MMA Global._______To read the full stories included in this...2024-12-2320 minMixed Signals from Semafor MediaMixed Signals from Semafor MediaOzy Founder Gets Prison Time: What Digital Media’s Most Notorious Scandal Says About the BusinessOn Monday, Carlos Watson, the founder of Ozy Media, was sentenced to nearly 10 years – 116 months – in prison for fraud. Today, in Ben’s first extensive conversation about it since Watson’s arrest, he and Nayeema discuss Ozy, the scandal, and what it reveals about the broader digital media and advertising business. They bring on Madison and Wall analyst and former GroupM Global President for Business Intelligence, Brian Wieser, to talk about why marketers and investors were duped by Watson, what changed in the aftermath, and what the next digital media scam might be. After the conversation, Max Tani joins them to...2024-12-2054 minReGroup: de mediapodcast van GroupMReGroup: de mediapodcast van GroupMDe This Year Next Year editie; Dare to Choose!Het is weer tijd voor ons jaarlijkse This Year Next Year event en dus doen we het deze aflevering net even anders. Onze vaste host Rik toe Water gaat dit keer samen met Remon Buter in gesprek met Christian Van Thillo (DPG Media) en Rutger Tuit (Google / YouTube) over de keuzes van deze gevestigde mediapartijen. Wat is de toekomst van video en welke video innovaties staan ons nog te wachten? Maar ook onderwerpen als de huidige staat van het print- en audiolandschap, connected TV en Retail Media komen aan bod. En uiteraard staan we ook nog even stil bij...2024-11-0744 minUnmade: media and marketing analysisUnmade: media and marketing analysis'We are approaching retail media 3.0': Lessons from REmade's leadersWelcome to an audio-led edition of Unmade. Today’s edition features one of the highlights of last week’s REmade - Retail Media Unmade conference, our leadership panel. If you’ve been thinking about upgrading to an Unmade membership, this is the perfect time. Your membership includes:* A complimentary ticket to all of Unmade’s events, including Unlock (October 31), Compass (across November); HumAIn (2025), and REmade (September 2025).* Member-only content and our paywalled archives;* Your own copy of Media Unmade. Growing pains, data gains, and techy brains: retail media’s leaders reflect 2024-10-0941 minOye.CracksOye.CracksRubén Gómez: “Explorando el futuro de la publicidad”Continúa la serie de episodios dedicados a la publicidad con Rubén Gómez, Regional B&I Leader en GroupM México, quien nos hablará sobre la importancia de un buen reach y dualidad de algoritmo vs. experiencia. ¡Acompáñanos en este episodio de Oye.Cracks!2024-10-0815 minReGroup: de mediapodcast van GroupMReGroup: de mediapodcast van GroupMCinema als kers op je mediaplan en de invloed van TikTokIn deze aflevering gaan we in gesprek met Mascha Colmans de Graaf (Jean Mineur Mediavision) over de uitdagingen en kansen voor bioscopen in een wereld vol streamingdiensten. Want hoe verhoudt de prijs van een bioscoopticket zich tot het enorme aanbod van streamingdiensten? En is de toekomst van de bioscoop high-tech of blijft het een charmante avond uit?  Verder is de hoge impact van het grote scherm inmiddels bewezen via GroupM impactonderzoeken, maar weet bioscoopreclame zich als kers op de taart te vestigen in het mediaplan?2024-10-0733 minReGroup: de mediapodcast van GroupMReGroup: de mediapodcast van GroupMHet Taylor Swift effect; alles over merken en pop-cultuurTaylor Swift heeft ons land weer verlaten. De glitters zijn opgeruimd en de grasmat van de Arena kan gaan herstellen Kortom, het is tijd om de balans op te maken. Maiko en Rik zijn lekker op vakantie en dus nemen Maaike & Folkert een keer de honneurs waar om de zin en onzin van pop-cultuur onder de loep te nemen. Hoe blijf je on top of the game binnen de diverse pop-culturen? Hoe werk je nu samen met een pop-icoon en tegen welke uitdagingen loop je als merk aan?  Kees de Koning (oprichter van o.a. To...2024-07-1535 minThe Media Leader PodcastThe Media Leader PodcastStories that mattered this week: Adspend upgrades, fossil-fuel ad bansReporters Jack Benjamin and Ella Sagar are back with a look at the stories that mattered most in media and advertising this week.The pair discuss how growth in the Chinese ad market has driven upward revisions in GroupM's mid-year ad forecasts, the industry's response to António Guterres' call for a global fossil-fuel ad ban and what Apple's WWDC announcements mean for publishers.Highlights:1:00: Unpacking GroupM's latest adspend report5:02: UN urges fossil-fuel ad ban to muted industry response9:20: OOH surpasses 5% market share threshold12:20: Apple WWDC AI a...2024-06-1319 minReGroup: de mediapodcast van GroupMReGroup: de mediapodcast van GroupMSportzomer; ook een wedstrijd tussen merkenVoor het eerst in jaren staan we weer aan de vooravond van een ‘ouderwetse sportzomer’. Uren gevuld met tennis vanuit Rosmalen en Wimbledon, motorsport uit Assen, de ronde van Frankrijk, de Grand Prix van Zandvoort en toch vooral ook het EK in Duitsland en de Olympische Spelen van Parijs, gevolgd door de Paralympics. Tijdens de vorige Spelen waren er nog Covid-maatregelen en het laatste voetbaltoernooi in Qatar werd in de winter gespeeld. Welke beleving brengt deze sportzomer met zich mee? En hoe spelen adverteerders hier op in? Marcel Beerthuizen (Directeur Ziggo Sport) schept verwachtingen van sport...2024-06-1130 minSounds ProfitableSounds ProfitableSpotify Has Left the IAB, Podcast Adspend Grows in UK, & MoreHere's what you need to know from this week in the business of podcasting: Spotify has left the IAB, That Was Us ups the cadence on rewatch podcasts, IAB UK shares data on podcast growth, a new listener habit report from Japan, and GroupM reclassifies a good portion of YouTube as CTV. Find links to every article mentioned and the full write-up (along with today's Data Snapshot) right here on Sounds Profitable. 2024-04-2609 minReGroup: de mediapodcast van GroupMReGroup: de mediapodcast van GroupMHome sweet Out of Home, dankzij het nieuwe BROOp donderdag 21 maart lanceerde de buitenreclamebranche ‘BRO Next’. Dit is het nieuwe bereiksonderzoek voor het medium Out Of Home. En dat dit medium hier met smart op zat te wachten mag duidelijk zijn: Out of Home groeit! En vooral digitaal. Is het nieuwe onderzoek het extra duwtje in de goede richting dat het medium OOH nodig had? En is het vanaf nu alle remmen los, of zijn er nog een hoop haken en ogen? Eva Holtkamp en Eric Kip over de positieve gevolgen van het nieuwe onderzoek Een 'mystery guest' op de voi...2024-04-1133 minShanghaiZhan:   All Things China Marketing, Advertising, Tech & PlatformsShanghaiZhan: All Things China Marketing, Advertising, Tech & PlatformsMade Better by China: Authors, Bessie Lee & Peter BomerAli and Bryce welcome authors Bessie Lee and Peter Bomer of the book, "China Inside Out," which explores themes of innovation, entrepreneurship, and challenges through interviews with some of China's leading business minds.  The interviews were taken from Bessie's popular podcast, Bei Wang Lu(贝望录). Bei Wang Lu showcases the thoughts and actions of leading market and business leaders in China. Bessie is the former CEO of WPP and GroupM and is currently CEO of JLL. Peter is currently CEO of The China Hack.China Inside Out explores themes such as the digital transformation in Chinese retail, the distinctive charact...2024-04-0952 minSounds ProfitableSounds ProfitableAudible Grows Originals, True Crime's Advertiser Appeal, & MoreHere's what you need to know for today in the business of podcasting: Audible rides audio boom with big investments, the issue with DTC brands courting influencer investors, GroupM to double investment commitments in women's sports, and why true crime podcasts are great for advertisers.Find links to everything discussed and the full write-up on Sounds Profitable.2024-03-2804 minWomen LeadWomen LeadLearn From Six Top Leaders in Media on Combatting Gender Bias and Promoting InclusionIn this special episode of Women Lead, host Nadia Koski grabs all the best content from her recent International Women's Day webinar, which explored the vital topic of inclusion and gender bias in the workplace. The insightful discussion with her six stellar female leaders and panelists was rich with takeaways and "a-ha" moments.Franziska Brückner, Group Lead Digital Media & Tech, VodafoneLena Schütze, Team Lead Client Services & Consulting, DouglasLaura Alexander, Head of Pan Regional, GroupM NexusDaniela Grilnberger, Group Head Communications Design (Client: LEGO Germany, Austria, Switzerland), In...2024-03-2042 minReGroup: de mediapodcast van GroupMReGroup: de mediapodcast van GroupMTrendbreuk NMO: wat zijn de gevolgen?Het thema bereik is dagelijks onderwerp van gesprek, maar de afgelopen weken is het ‘uitkijken’ geblazen. Het nieuwe NMO-onderzoek laat een trendbreuk in kijktijd zien die veel harder gaat dan ooit tevoren. Wat is er aan de hand? Moeten we ons zorgen maken? Wat zijn de alternatieven? Lois Schut en Remon Buter zijn in de materie gedoken en schuiven aan. Commerciële exploitanten passen hun beleid aan na trendbreuk NMO-kijkonderzoek. Hoe staan adverteerders hier tegenover? Hoe kijken we naar de toekomst? Waar staan we over een paar jaar?2024-03-1323 minSounds ProfitableSounds ProfitablePodcasts Are Transforming Digital Strategy, Markle to Keynote SXSW, & MoreHere's what you need to know for today in the business of podcasting: KS&R releases the Podcast Frenzy report. Jen Soch of GroupM talks about how podcast advertising is changing digital ad strategies, Digiday looks into the rocky start of AI-powered podcast translations, and reps from The New York Times and Vox Media discuss their podcast strategies. Catch links to every article mentioned and find the full writeup here on Sounds Profitable. 2024-03-0505 minDer Pflegepapst PodcastDer Pflegepapst Podcast#28 Martin Distl über Authentizität und innovative KommunikationIn dieser fesselnden Episode des Pflegepapst-Podcasts spricht Marvin Schell mit dem Österreicher Martin Distl von GroupM über die Herausforderungen und Chancen in der Pflegebranche, wobei ein besonderes Augenmerk auf die Situationen in Deutschland und Österreich gelegt wird. Martin bringt seine tiefen Einblicke in den Wandel des Medienkonsums und dessen Auswirkungen auf die Pflege zum Ausdruck. Besonders spannend ist die Vorstellung des "Live Recruiting" - ein innovativer Ansatz, der die Personalgewinnung in der Pflege durch direkte und authentische Einblicke revolutionieren könnte. Die Konversation deckt auf, wie wichtig es ist, authentisch zu kommunizieren und wie solche Strategien dazu beitragen könne...2024-03-0146 minHRchat PodcastHRchat PodcastCrafting a Culture of Learning with Dani SaaduIn our latest episode,  Dani Saadu, Head of People and Culture at Wavemaker unlocks the secrets to transformative workplace learning. Listen as Dani and Bill Banham dissect the value of in-person training and its impact on organizational success and discuss the nuances of employee development. Dani - co-author of the new book, The CAPEX Formula for Learning and Performance: Mega-trends driving the new world of work, learning, skills, and HR- also unpacks how face-to-face interactions foster trust and rapport, which are foundational for performance. Questions for Dani include:How has h...2024-02-1316 min