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GTFOGTFOFFS: How Is AI Changing Search?On this episode of GT's FFS Rachel and Hannah will be joined by our very special guest, Steve Lenagh. Steve is a mindset and confidence coach, and he'll be discussing how you can become a thought leader in your industry by finding your authentic voice. Whether you want to get better at leading the conversation on social media or just want to improve your selling techniques. #SEO #DigitalMarketing #SearchMarketingWant to watch the original Facebook live and ask us a question? Then do so over on our GrowTraffic Facebook page and join the conversation.Alternatively...2024-02-1634 minGTFOGTFOFFS: Find Your Authentic Self And Become A Thought LeaderOn this episode of GT's FFS Rachel and Hannah will be joined by our very special guest, Steve Lenagh. Steve is a mindset and confidence coach, and he'll be discussing how you can become a thought leader in your industry by finding your authentic voice. Whether you want to get better at leading the conversation on social media or just want to improve your selling techniques. #SEO #DigitalMarketing #SearchMarketingWant to watch the original Facebook live and ask us a question? Then do so over on our GrowTraffic Facebook page and join the conversation.Alternatively...2023-07-1442 minGTFOGTFOFFS: Understanding Your Competitor LandscapeThe GT FFS is back, and this week we're talking about understanding your competitor landscape.A good SEO professional not only understands the searcher but the competitive landscape as well". Do you understand what your competitor landscape looks like and why it matters? Today, we're discussing what it is, how you research it and what you can do about it. #SEO #DigitalMarketing #SearchMarketingWant to watch the original Facebook live and ask us a question? Then do so over on our GrowTraffic Facebook page and join the conversation.Alternatively, you can check out...2023-06-0233 minGTFOGTFOFFS: How Do You Pitch Your Business?The GT FFS is back, and this week we're talking about how to pitch your business!We'll discuss the following questions; Are you not sure how best to pitch your business? Do you explain your business differently at every networking event? Is your website an exercise in navel gazing? Does your social media only talk about you? Then this is the session for you.. #SEO #SearchMarketing #DigitalMarketing #WebsitesWant to watch the original Facebook live and ask us a question? Then do so over on our GrowTraffic Facebook page and join the conversation....2023-05-1935 minGTFOGTFOFFS: Why Have A Creative Brief For Your Website?The GT FFS is back, and this week we're talking about why you should have a creative brief document for your website. We'll discuss what one is, why it matters and what questions you should be asking yourself. Because, if you have planned out your website properly, you stand a much better chance of getting it to work how you need it to, to grow your business online. #SEO #SearchMarketing #DigitalMarketing #WebsitesWant to watch the original Facebook live and ask us a question? Then do so over on our GrowTraffic Facebook page and join the conversation.2023-05-0537 minGTFOGTFO5 Ways To Work With The Right Agency For YouOn this weeks FFS, the GT team are here to discuss 5 ways to make sure you are working with the right agency for you.#SearchMarketing #DigitalMarketing #ContentMarketing #SEOContent Want to watch the original Facebook live and ask us a question? Then do so over on our GrowTraffic Facebook page and join the conversation.Alternatively, you can check out our Youtube channel.2023-03-2426 minGTFOGTFOGT Roadshow EventsOur GT roadshow event has been cancelled today because of the snow, so we're changing the scheduled FFS and giving you a taster of what to expect at one of our roadshows instead! #DigitalMarketing #SEOWant to watch the original Facebook live and ask us a question? Then do so over on our GrowTraffic Facebook page and join the conversation.Alternatively, you can check out our Youtube channel.2023-03-1035 minGTFOGTFOTop 5 Tips For Planning Your 2023 Content CalendarLast year saw some big changes to the search algorithms, in particular the Helpful Content update from Google. So how do you know the content calendar you have planned for the year is still relevant and will work?Luckily, the GT team, are here to give you all the answers. Join us for 5 top tips to help you plan your #ContentStrategy for 2023 and make sure the content you’re creating will do the job.#SearchMarketing #DigitalMarketing #ContentMarketing #SEOContent Want to watch the original Facebook live and ask us a question? Then do so over on...2023-02-1018 minGTFOGTFOWhat Is ChatGPT?In this week's FFS, we're going to take a look at ChatGPTIt seems like everyone in our world is talking about ChatGPT at the moment, so what is it and how can you use it?#SEO #ChatGPT #AIWant to watch the original Facebook live and ask us a question? Then do so over on our GrowTraffic Facebook page and join the conversation.Alternatively, you can check out our Youtube channel.2023-01-2737 minGTFOGTFOGrowTraffic's 2022 RoundupIt’s the final FFS of the year, so the GT team will be here to do our annual round up of #SearchMarketing.What has the past year meant for those of us who geek out about #SEO? What changes have we seen to the algorithms and, more importantly, what will they mean for your business going forwards into the new year?We’ll answer all these questions and more, plus provide our usual chaotic summary of the year according to GrowTraffic. It’s usually a bit rude, it’s usually a bit drunken, it’s usually...2022-12-1636 minGTFOGTFOTop 5 Tips To Help Your Seasonal MarketingOn this week's FFS, we're going to be mentioning the 'C' word. Is it safe yet?! Well, in #Marketing, you've got to plan ahead, so now is the time to get your #Christmas content in the bag.Christmas is almost upon us, so have you got your seasonal marketing strategy in place? As forward-thinking marketers, there are key dates throughout the calendar year that should always be acknowledged and, if done correctly, can really help you increase your reach and connect with your target audience.So in this week’s FFS, the GT te...2022-11-2536 minGTFOGTFOTop 5 Tops To Create A Good About Us PageIf done correctly, your About Us page could increase your website’s conversion rate significantly.This week, the GT team will be joined by photographer extraordinaire, Liz Hall, of Liz Henson Photography. Liz is not only an expert in business photography but is also a certified Google My Business whizz.Liz will be helping us explain why your About Us page might just be the most important page on your website, plus we’ll give you 5 top tips to help you make sure it shines.#SEO #SearchMarketing #DigitalMarketing #TrustSignals #AboutUsWant to watch...2022-11-1132 minGTFOGTFOTop 5 Tips To Help You Do Local SEOJoin the GT team for this week's FFS (Friday Facebook Session!), where we'll be discussing Local SEO and explaining how you can do it! #SEO #LocalSEO #Marketing #DigitalMarketingWant to watch the original Facebook live and ask us a question? Then do so over on our GrowTraffic Facebook page and join the conversation.Alternatively, you can check out our Youtube channel.2022-10-2835 minGTFOGTFOTop Tips To Grow Your Email Newsletter ListJoin the GT team for this week's FFS (yes, we're returning to calling it what it is - the Friday Facebook Session!), where we'll be discussing email newsletter distribution lists and explaining how you can grow yours! #EmailMarketing #EmailNewsletters #Marketing #DigitalMarketingWant to watch the original Facebook live and ask us a question? Then do so over on our GrowTraffic Facebook page and join the conversation.Alternatively, you can check out our Youtube channel.2022-10-1436 minGTFOGTFOTop 5 Tips On Defining Your Target AudienceOn this week’s episode of GTFO, Rachel, Dalley & Hannah discuss how you go about defining your target audience and will provide some top tips to get you started. #Marketing #BusinessWant to watch the original Facebook live and ask us a question? Then do so over on our GrowTraffic Facebook page and join the conversation.Alternatively, you can check out our Youtube channel.2022-09-3035 minGTFOGTFOTop 5 Tips For Marketing Your Business on TikTokOn this week’s episode GTFO, Rachel, Dalley & Daniel Buckley discuss the question -Have you been thinking recently that the kids have had all the fun with #TikTok for long enough now? Wondering if it might just be a brave new frontier for your #business? Want to watch the original Facebook live and ask us a question? Then do so over on our GrowTraffic Facebook page and join the conversation.Alternatively, you can check out our Youtube Channel.2022-09-161h 08GTFOGTFOTop 5 Tips On Pitching Your BusinessOn this week’s episode GTFO, Rachel & Dalley talk about how the GT team have been doing some pitching for new business and pulled together a few of the things we've learned to help you improve your business pitches. #Business #NewBusinessPitchingWant to watch the original Facebook live and ask us a question? Then do so over on our GrowTraffic Facebook page and join the conversation.Alternatively, you can check out our Youtube Channel.2022-09-0237 minGTFOGTFOTop 5 Tips On Unique Research ContentOn this week’s episode GTFO, Erin and Rachel are here to give you 5 top tips to help you create and use some awesome unique research content. Because it's all about the content! #ContentMarketing #ContentIsKingWant to watch the original Facebook live and ask us a question? Then do so over on our GrowTraffic Facebook page and join the conversation.Alternatively, you can check out our Youtube Channel.2022-08-1933 minGTFOGTFOTop 5 Tips On Knowledge Graph/ Passive RankingIn this week's episode of GTFO, Hannah and Dalley give us their top 5 tips on knowledge graphs & passive ranking #SEO #Marketing #Google #AdvertisingWant to watch the original Facebook live and ask us a question? Then do so over on our GrowTraffic Facebook page and join the conversation.Alternatively, you can check out our Youtube Channel.2022-06-2409 minGTFOGTFO5 Top Tips On Image OptimisationIn this week's episode of GTFO, Hannah gives us her top 5 tips on image optimisation for SEO.Want to watch the original Facebook live and ask us a question? Then do so over on our GrowTraffic Facebook page and join the conversation.Alternatively, you can check out our Youtube Channel.2022-06-1008 minGTFOGTFO5 Top Tips On Long Form ContentIn this week's episode of GTFO, Rachel & Dalley discuss their top 5 tips on long form content.Want to watch the original Facebook live and ask us a question? Then do so over on our GrowTraffic Facebook page and join the conversation.Alternatively, you can check out our Youtube channel.2022-05-1332 minGTFOGTFOTop 5 Tips For Creating Evergreen ContentIn this week's episode of GTFO, Rachel & Dalley discuss their top 5 tips on creating evergreen content.Want to watch the original Facebook live and ask us a question? Then do so over on our GrowTraffic Facebook page and join the conversation.Alternatively, you can check out our Youtube channel.2022-04-2240 minGTFOGTFOThe Benefits Of A Great Workplace Culture: A Case StudyFollowing on from last week's GTFO Facebook Live - Top Tips On Creating A Healthy Workplace Culture - Rachel and Natalie are back with a deep dive, real world case study. In this episode, we'll take a look at what happens to a company that ignores its workplace culture in favour of exponential growth, and examine what it took to put that company back on the right path. We'll provide some excellent examples of how to build a healthy workplace culture and demonstrate some of the benefits that come when you do. Honestly, if you...2022-04-071h 05GTFOGTFOTop 5 Tips On Workplace CultureIn this week's episode of GTFO, we are talking workplace culture, with workplace and HR expert, Natalie Lewis. Want to know the top 5 tips that will help you create an awesome culture at your place of work? #WorkplaceCultureWant to watch the original Facebook live and ask us a question? Then do so over on our GrowTraffic Facebook page and join the conversation.Alternatively, you can check out our Youtube channel.2022-04-0158 minGTFOGTFOUsing Instagram To Build Your BusinessIn this week's episode of GTFO, we're talking Instagram! How do you use it as a business, and how do you make sure you get the most out of it? We've got top 5 tips for you! #Instagram #SocialMediaMarketingWant to watch the original Facebook live and ask us a question? Then do so over on our GrowTraffic Facebook page and join the conversation.Alternatively, you can check out our Youtube channel.2022-03-1833 minGTFOGTFOTop 5 Tips On Using AMPIn this week's episode of GTFO, we're talking accelerated mobile pages - #AMP - on today's GTFO. Now don't be like that, it's not as boring as you think! Join us for top tips and more! #SEO #SearchMarketing #SearchWant to watch the original Facebook live and ask us a question? Then do so over on our GrowTraffic Facebook page and join the conversation.Alternatively, you can check out our Youtube channel.2022-02-1832 minGTFOGTFOWhat Is Newsjacking & How Do You Use It?In this week's episode of GTFO, we're talking about #Newsjacking - a marketing tool that's often employed in digital marketing, but what is it and how can it help your SEO? Join us for top tips and more! Want to watch the original Facebook live and ask us a question? Then do so over on our GrowTraffic Facebook page and join the conversation.Alternatively, you can check out our Youtube channel.2022-02-0427 minGTFOGTFO5 Top Tips To Master Voice SearchIn this week's episode of GTFO, we're talking about #VoiceSearch - what is it, why should you care and what do you need to do? Join us for top tips and more! Want to watch the original Facebook live and ask us a question? Then do so over on our GrowTraffic Facebook page and join the conversation.Alternatively, you can check out our Youtube channel.2022-01-2135 minGTFOGTFOTop Five SEO Tips For 2022We're back, with the first episode of GTFO of the year! And to celebrate, we're looking forward to what might be in store in #SEO for 2022. So, if you want to know what changes you need to be making to your #website and digital #marketing strategy for the coming year, and what to keep your eye on, then this is the place to start. Want to watch the original video and ask us a question? Then catch it over on our Facebook page. Alternatively, you can watch the video only content - along...2022-01-0732 minGTFOGTFOGrowTraffic Looks Back at 2021We're going off brand in today's episode of GTFO. It's the final one of the year, so we're just going to have a chat about what's happened at GT and personally this year, and look forward to next year. #YearEnd #2021RoundUpWant to watch the original Facebook live and ask us a question? Then do so over on our GrowTraffic Facebook page and join the conversation.Alternatively, you can check out our Youtube channel.2021-12-1038 minGTFOGTFOLeft it too late to start marketing your business for the December Madness?Left it too late to start marketing your business for the December Madness? Not to worry! We have 5 top tips to help you catch up with yourself. So grab a mince pie and join Hannah and Dalley.Want to watch the original Facebook live and ask us a question? Then do so over on our GrowTraffic Facebook page and join the conversation.Alternatively, you can check out our Youtube channel.2021-12-0320 minGTFOGTFONetwork Marketing - Let's Remove The StressIn this episode of GTFO, Hannah is joined by Ches Moulton, The Stress Master, to talk about #NetworkMarketing, #BusinessNetworking and #Stress. Lots of people in business avoid network marketing and don't go to business networking events because they get stressed out just at the thought. But it doesn't need to be like that. Here, Ches Moulton, bestselling author and stress management coach, gives us some advice and tools to help make networking less stressful and more fun!It's a great chat so have a listen! 2021-11-1948 minGTFOGTFOTop Tips To Improve Your Business NetworkingDid you know that 2021 saw 40% more businesses start #BusinessNetworking? But just because you're doing it, it doesn't mean you're doing it well. Right? So, in today's episode of GTFO, Rachel is joined by very special guest and #Networking Guru, Liam Mulligan. Liam is #BNI's Chief Happiness Officer, so what he doesn't know about networking isn't worth knowing! We'll explain why business networking works and give you top five tips to ensure you get it right and get the most out of it. Want to watch the original Facebook live and ask us a...2021-11-1233 minGTFOGTFOManagers Managing Magic with Hywel EvansJoin Dalley & Hywel as they talk about Hywel's new book, creativity, and Rabbits.If you would like to take a look at Hywel's book 'Managers Managing Magic: Enabling Creative Innovation' then it can be found on Amazon hereIt's a great chat so have a listen!2021-11-101h 17GTFOGTFOMastering Your 2022 Content CalendarAre you getting ready to draw up your 2022 #ContentMarketing content calendar? Yeah, we know, it only seems like 2 minutes since you were planning your 2021 #ContentCalendar, yet here we are again! But don't worry, because GT got your back. Don't feel overwhelmed, there are some simple tips and strategies to make this stuff easy and make sure you get it right. It's just a content calendar, there's no need to stress about it. Want to watch the original Facebook live video and ask us a question? Find it on our Facebook page. Prefer to...2021-11-0540 minGTFOGTFOSEO Web Audit-What To Prioritise?Confused by a technical SEO audit? You aren't alone. In this episode, we will go through the top priorities of a tech audit and tell you what you can ignore! Dalley and Hannah are discussing #SEO crawls. What are they, why might you get one what general guidelines should you follow to use them? Want to get in touch with us and leave us a comment or ask us a question? Then watch the og video over on our Facebook page. Read the companion blog here! 2021-10-2230 minGTFOGTFOTop Tips On Understanding Your SEO CrawlIn this week's episode of GTFO, Rachel, Dalley and Hannah are discussing #SEO crawls. What are they, why might you get one what general guidelines should you follow to use them? Join us for top five tips to better using and understanding your SEO crawls, so you can put it into perspective and make sure it's a useful tool and not just a waste of time. Want to watch the original video content and leave us a comment or ask us a question? Then watch the og video over on our Facebook page. ...2021-10-1544 minGTFOGTFOEmail Newsletters - Let's Look At Some ExamplesIn this edition of GTFO, Rachel and Dalley are taking a look at some marketing emails to see what they've got right and what they've wrong. This is our podcast only edition of GTFO, published fortnightly, but we've recorded the video feed too, in case you want to see what we're talking about. You can head over to our YouTube channel if you want to see the emails we're discussing for yourself. And don't forget to check out last week's episode to get your top five tips on how to do email newsletters properly! 2021-10-0850 minGTFOGTFOEmail Newsletters - Can They Still Work?On today's episode of GTFO, Rachel and Hannah are discussing email newsletters. In recent years, everyone has been shouting about how email newsletters are dead, but is that true? And if not, how do you do them well? Join us for 5 top tips that you can use today to improve your email marketing. Want to watch the original content and leave us a comment? Then head over to the GT Facebook page. Prefer to just watch it on YouTube? We've got you covered for that too. And don't forget...2021-10-0140 minGTFOGTFOThe Soroptimists - A Google My Business Case StudyOn today's episode of GTFO, Rachel and Hannah get together to discuss a real life example of a #Google My Business case study. Last year, Rachel helped the Soroptimists set up #GoogleMyBusiness listings for each of the local clubs. Previously, there had simply been one #GMB listing for the organisation's head quarters. Here, Rachel examines the challenges encountered whilst doing this, as well as the results of the project in terms of traffic, engagement and membership enquiries. Plus, there are some more top tips to help ensure your business is able to set up and...2021-09-2437 minGTFOGTFOGoogle My Business and Bing Places For BusinessOn today's episode of GTFO, Rachel, Hannah and Dalley discuss the reasons why #Google My Business (#GMB) and #Bing Places For Business (#PlacesForBusiness) are crucial to the success (or otherwise) of your #website. Particularly if #LocalSEO is your thing, then these are the tools you need to be focussing on. We'll give you 5 top tips (and about 50 others besides) to make sure you're getting it right. Like what you hear? Please do leave us a comment and subscribe for weekly #SEO and #SearchMarketing content. And don't forget to tell your friends all about us! 2021-09-1736 minGTFOGTFOHow Are Keywords Changing?There have been a lot of algorithm updates over the course of the summer of '21, but what impact have they had on keywords and how shoudl you use this for your business? And who the hell is Bert? The GT team are here to explain. Watch the video on our Facebook page (and see the keyword pyramid we reference) Read the blog here Sign up to GrowSkills here. 2021-09-0335 minGTFOGTFODiscounting: Can it ever work?Hannah and Dalley discuss the ins and outs of discounting and if it can ever really benefit a business. Spectacular summer sale or spectacular summer fail? Join the conversation at https://www.facebook.com/GrowTraffic GTFO is brought to you by GrowTraffic, multi award winning, UK based digital marketing agency. Visit us at https://www.growtraffic.co.uk/ 2021-08-2728 minGTFOGTFOSpecial Offers - Are They Ever Worth It?In this week's episode of GTFO, Rachel and Hannah are joined by the happiest man in broadband, Ibrahim (Ibbi), to discuss whether or not it's ever worth discounting your products or services. It's a great discussion, where we talk about the ins and outs, pros and cons of offering discounts and special offers. Want to watch the original Facebook Live video and join the discussion? You can find it on the GrowTraffic Facebook page. Rather just watch the video only content? Then you can watch that over on our YouTube channel. And don't...2021-08-2034 minGTFOGTFOMaking The Most Of Your BlogsFollowing on from last episode...Is Blogging Ever Enough..you might be disappointed to learn that no, it isn't! But don't worry. You can easily repurpose your content to make your life easy whilst your digital marketing zings! We speak to ex-marketing manager and current-MD extrodinaire, Pat McMahon, as he tells us his top 3 ways to make the most of blogs. Check it! Join the discussion at the GrowTraffic facebook page https://www.facebook.com/GrowTraffic Check us out at www.growtraffic.co.uk email us at info@growtraffic.co.uk 2021-08-1331 minGTFOGTFOIs Blogging Enough For Content Marketing?In today's episode of GTFO, Dalley is joined by Talisa Vallance from 10X Marketing Consultancy, to discuss whether blogging is enough for a rounded, all encompassing content marketing strategy? We'll be discussing what tools are in the content marketing arsenal, how you choose your strategy and what tools will best fit your needs. In this episode, Talisa mentions her Repurposing & Leverage Matrix, so here's where you can find that tool. Want more GrowTraffic content? You can watch the original Facebook Live video, where you can also join in the conversation (we continue to...2021-08-0636 minGTFOGTFOWhat Can We Learn From The Latest Google Algorithm Updates?Summer 2021 has seen a number of algorithm updates by Google - and we're not done yet! So what do we think the algorithm updates are all about and what do they mean for website owners and marketeers? Join Rachel, Hannah and Dalley as we look at what has changed in the SERPs and give you 5 actionable tips that could help if your website looks to have been impacted by the recent algorithm updates. No jargon, just simple explanations and plain speaking advice. Want more content? Watch the full Facebook Live video instead or read our...2021-07-2339 min