Shows
Good Work with Barrett BrooksWhy Tim Grahl Had To Kill His Old Business to Find Real SuccessThis week, I talk with Tim Grahl, CEO of Story Grid and author of The Shithead, a novel that’s both thrilling and deeply personal. Tim made a name for himself as a book marketer who landed multiple titles on the New York Times Bestseller list at the same time. Tim’s work with Story Grid, alongside his partner Shawn Coyne, has guided hundreds of aspiring authors in mastering the essential elements of storytelling, helping them transform “I hope I can write a book someday” into a published reality. We cover a range of topics, from Tim’s journey as a book m...2024-11-051h 46
Level Up Creators PodcastCreators Interview: Tim Grahl; The level of resistance is to the level of how important it is.In this episode of the Level Up Creators podcast, Amanda Northcutt interviews Tim Grahl, CEO of @StoryGrid , discussing his journey in building a successful business and the challenges faced along the way. Tim shares insights on the importance of understanding customer needs, the iterative process of learning and experimentation, and the significance of mindset and personal growth in achieving success. He emphasizes the need for creators to be genuine and committed to their craft while balancing their roles as business leaders and creators.Key Takeaways- Tim Grahl emphasizes the importance of understanding customer needs t...2024-11-0157 min
Fiction Writing Made Easy#160. How Tim Grahl Wrote His Best Book Yet In 6 MonthsHow do you know if you’re actually getting better at writing? In this episode, my guest, Tim Grahl, the CEO of Story Grid and the author of multiple books, both fiction and non-fiction, shares his answer to this question. Tim believes that his new book, The Shithead, is the best book he’s ever written—and I happen to agree with him! So, how did he get here? What did he do to become a better writer? And more importantly, what can YOU learn from Tim’s story to become a better w...2024-09-2446 min
Systematic LeaderHow Tim Grahl Used 550 Customer Interviews to Transform His BusinessJoin us for a discussion about listening to your customers and how it can help you uncover hidden opportunities. Tim Grahl is the CEO of Story Grid Publishing. One of my favorite parts of this interview is when Tim talks about how he interviewed over 500 customers to get to the heart of his business.
Storytelling framework for business
Tim explains his framework for crafting a resonant story - deeply understanding his target audience through hundreds of customer interviews to uncover their true motivations and pain points, then aligning the company's messaging and offerings to directly...2024-09-1750 min
The Write It Scared PodcastMastering the Craft of Writing with Author and Story Grid C.E.O. Tim GrahlIn this episode of the Write it Scared podcast, I chat with author and Story Grid CEO Tim Grahl. We discuss Tim's challenging yet rewarding journey from struggling writer to accomplished author, highlighting the importance of mastering scene writing and the rigorous learning process that led to his new novel, "The Shithead," dubbed as Faust meets Fleishman Is In Trouble.Tim shares his beliefs about the significance of building fundamental writing skills first. This episode is a must-listen for anyone looking to deepen their understanding of the writing craft and t...2024-09-0832 min
Real Relationships Real Revenue - Video Edition | Invest in Relationships to Build Your Business and Your CareerHow To Market Your Book So It Grows Your Business with Book Marketing Expert Tim GrahlGet a copy of your GrowBIG Playbook today! In this episode of Real Relationships Real Revenue, we are continuing our series about how to write a book and use it to help grow your business. We have spoken with multiple experts who help you get started, and now we are moving onto the next level - marketing the book! Marketing is extremely important because it can lead directly to people hiring you before your book's even published. To talk to us about it, I sat down with return guest Tim Grahl. He’s one of the...2024-08-0639 minReal Relationships Real Revenue - Video Edition | Invest in Relationships to Build Your Business and Your CareerHow To Market Your Book So It Grows Your Business with Book Marketing Expert Tim GrahlGet a copy of your GrowBIG Playbook today! In this episode of Real Relationships Real Revenue, we are continuing our series about how to write a book and use it to help grow your business. We have spoken with multiple experts who help you get started, and now we are moving onto the next level - marketing the book! Marketing is extremely important because it can lead directly to people hiring you before your book's even published. To talk to us about it, I sat down with return guest Tim Grahl. He’s one of the...2024-08-0639 min
Real Relationships Real Revenue - Audio Edition | Invest in Relationships to Build Your Business and Your CareerHow To Market Your Book So It Grows Your Business with Book Marketing Expert Tim GrahlGet a copy of your GrowBIG Playbook today! In this episode of Real Relationships Real Revenue, we are continuing our series about how to write a book and use it to help grow your business. We have spoken with multiple experts who help you get started, and now we are moving onto the next level - marketing the book! Marketing is extremely important because it can lead directly to people hiring you before your book's even published. To talk to us about it, I sat down with return guest Tim Grahl. He’s one of the...2024-08-0639 min
The Nathan Barry Show018: How to Write a Book That Sells for Decades with Tim GrahlWhat does it take to write a book that keeps selling far into the future? What is the art and science behind writing an amazing book? Tim Grahl is legitimately one of the best book marketers in the world, once simultaneously having five authors on the New York Times Bestseller list. He knows everyone in the industry, everything about the industry, and he’s sharing his secrets with us this week.Discover what it takes to create a book that stands the test of time and makes money for decades. We’re discussing book...2024-01-181h 21The Nathan Barry Show018: How to Write a Book That Sells for Decades with Tim GrahlWhat does it take to write a book that keeps selling far into the future? What is the art and science behind writing an amazing book? Tim Grahl is legitimately one of the best book marketers in the world, once simultaneously having five authors on the New York Times Bestseller list. He knows everyone in the industry, everything about the industry, and he’s sharing his secrets with us this week.Discover what it takes to create a book that stands the test of time and makes money for decades. We’re discussing book...2024-01-181h 21Real Relationships Real Revenue - Video Edition | Invest in Relationships to Build Your Business and Your CareerHow To Tell Great Stories to Grow Your Business with Tim Grahl One of the top skills that people need to learn in business is how to tell great stories. In this episode of Real Relationships Real Revenue, I have one of the world's experts on this topic, Tim Grahl. He has one foot in deep expertise and one foot in building a book of business, just like all of you so he is the perfect person to talk to. He’s diving into the details of what types of stories you need and how to fine-tune them so you can use them to grow your business. 2023-02-0746 minReal Relationships Real Revenue - Video Edition | Invest in Relationships to Build Your Business and Your CareerHow To Tell Great Stories to Grow Your Business with Tim Grahl One of the top skills that people need to learn in business is how to tell great stories. In this episode of Real Relationships Real Revenue, I have one of the world's experts on this topic, Tim Grahl. He has one foot in deep expertise and one foot in building a book of business, just like all of you so he is the perfect person to talk to. He’s diving into the details of what types of stories you need and how to fine-tune them so you can use them to grow your business. 2023-02-0746 minReal Relationships Real Revenue - Audio Edition | Invest in Relationships to Build Your Business and Your CareerHow To Tell Great Stories to Grow Your Business with Tim GrahlOne of the top skills that people need to learn in business is how to tell great stories. In this episode of Real Relationships Real Revenue, I have one of the world's experts on this topic, Tim Grahl. He has one foot in deep expertise and one foot in building a book of business, just like all of you so he is the perfect person to talk to. He’s diving into the details of what types of stories you need and how to fine-tune them so you can use them to grow your business. Topi...2023-02-0746 min
London Writers' Salon#006: Tim Grahl — The Secrets Behind Bestsellers, Authentic Marketing and Writing About DevastationWhat does it take to launch your book and build a fanbase? What do most writers misunderstand about the craft of writing and launching their book? Tim Grahl has dedicated the last 10 years of his life helping over 100 authors – from bestsellers to first time writers – get their books into the hands of more readers. In this episode we talk about smart and authentic marketing steps every writer can take to find their first 1000 readers and give their book a chance of reaching the bestselling lists. We also dive into Tim's memoir Running Down a Dream and talk about writing abou...2022-04-3056 min
Achieve Your Goals with Hal ElrodWhy “Burning Your Boats” is Terrible Advice with Tim GrahlAccording to legend, Spanish conquistador Hernán Cortés issued a rather interesting order to his men as they began their conquest of the Aztec empire in 1519. The order was simple: Burn the boats. He wanted his men to realize that they had no opportunity to retreat, so they had to give this fight everything they had. Failure was no longer an option and winning this battle just became that much more important. There is much debate about the legitimacy of this story, both in reference to the true intentions of Cortés and...2019-08-0841 min
Book Launch ShowWorking With A Marketing CoachSooner or later you're going to need to hire someone to help you with your marketing activities. When that time comes, you'll need to know what questions to ask and what kind of services to expect. This week, Certified Book Launch Coach, Sue Campbell, takes us through the process.2019-07-0900 minBook Launch ShowAuthor as EntrepreneurHow can writers use the storytelling skills we already have, to market our books and grow our businesses? This week, Valerie interviews Jarie Bolander, a fellow Certified Story Grid Editor who helps business owners tell better stories about who they are and what they do.2019-07-0200 minBook Launch ShowBonus Episode - Amazon and Facebook AdsAs part of her 10K strategy, Valerie is considering using adverts, but there's a whole lot she doesn't know. So, this week, she sits down with Mark Dawson for some expert (and eye opening) advice about Amazon and Facebook ads.2019-06-2500 minBook Launch ShowValerie's 10K StrategyHow do you get 10,000 pairs of eyeballs on your book? This week, Valerie came up with a strategy. Does Tim like it? Or, are there improvements to be made?2019-06-1900 minBook Launch ShowStart At The EndAs Valerie continues to wrap her head around sales, Tim advises her to find the nerds first and craft a pitch that will grab their attention. What's the best way to do this? Start at the end and work from there. Tune in to find out how.2019-05-2800 minBook Launch ShowThe Single Most Important Thing To DoThis week Tim and Valerie talk about the elephant in the book marketing room; asking people to buy your book. If earning a living from your writing is your goal, you have to do it eventually. So, when it comes time to sell your book what is the single most important thing you have to do? Tune in to find out.2019-05-2100 minBook Launch ShowHow To Build A TribeHow do you create a following of diehard fans so that you don't have to rely on an algorithm to find new readers? It doesn't happen overnight, but there are things you can do (that don't take a lot of time or cost a lot of money). In this week's podcast, Tim explains what they are and how you can use them.2019-05-1400 min
Running Down a Dream#9 - Chris Salazar, owner of Forty Ten Barber StudioChris has a clear vision for what he is trying to do at Forty Ten Barber. What started as something he did for fun in his kitchen has turned into a dream job.2019-05-0900 minBook Launch ShowThe Magic NumberTim called his book Your First 1,000 Copies, but why a thousand? Does that number have to come from sales or can they be free downloads? Do authors need to move 1,000 copies within any particular timeframe? For answers to these questions and more, tune into this week's Book Launch Show podcast.2019-05-0700 minRunning Down a Dream#8 - Chad StephensI've known Chad for three years, but couldn't have told you what he did for a living. So when we sat down and I started to hear his story, I was blown away. It's a great example of someone doing what they love and building up their career at the same time!2019-05-0200 minBook Launch ShowWhat business are you trying to build?This week, Tim tells Valerie to not market a book that she's written. Why would he say this and how could this advice help her find readers and grow her business?2019-04-3000 minRunning Down a Dream#7 - Emily MillsEmily Mills is an illustrator, designer, and author. Her latest book is The Art of Visual Notetaking and she recently founded the Sketchnote Academy.2019-04-2500 minBook Launch ShowAsking for BlurbsHave you ever bought a book because the front or back cover contained an endorsement quote from a notable author or journal? Ever wonder how to get those blurbs for your book? If you have, this episode is for you.2019-04-2400 minRunning Down a Dream#6 - Jeff GoinsJeff Goins is an author and speaker and one of my best friends. We've walked a lot of roads together and in this episode we talk about what it's like to run down a dream and then realize you bring your brokenness with you.2019-04-1800 minBook Launch ShowOutreach, Outreach, OutreachThis week, Valerie and Tim take another look at the Connection System. Now that permission and content are in place, it's time to drill down on outreach. How do you figure out where your readers are and how do you know which outreach activities work best?2019-04-1600 minRunning Down a Dream#5 - Evan ConiglioEvan Coniglio is a professional bass player located in Nashville, TN. His dad put a bass guitar in his hand when he was 12 and he never put it down.2019-04-1100 minBook Launch ShowInnovative Marketing IdeasThis week, Valerie thinks outside the box and proposes a very different way to present author updates to her audience. Has she innovated an idea, or is she completely off the mark. Tune in to find out.2019-04-0900 minRunning Down a Dream#4 - Mary Laura PhilpottMary Laura Philpott is the author of the new book I MISS WHEN YOU I BLINK, a collection of essays about rebuilding your life without burning it down.2019-04-0400 minBook Launch ShowTurn One Marketing Idea Into ManyValerie has started a book club for her mailing list subscribers. How can she turn that one marketing idea into many so that, without a lot of extra effort, she has can exponentially grow her audience and author platform?2019-04-0200 minRunning Down a Dream#3 - Candace GrahlHow do your dreams affect your friends and family? This week my wife Candace comes on to talk about what it's like being married to someone running down their dream.2019-03-2800 min
Book Launch ShowBuilding Your Platform at Live EventsIn this special episode, recorded Live in Nashville, Tim explains how authors can leverage in-person events to develop their platform and grow their audience.2019-03-2600 minRunning Down a Dream#2 - Evan Beach of Crossfit ForteEvan Beach was driving down the road one day and decided he wanted to open a Crossfit gym. Now he runs the most popular Crossfit in Nashville.2019-03-2100 min
Book Launch ShowBooking Podcasts, Starting Book ClubsValerie's outreach to podcasts has been a success! Find out what she did to get bookings and hear her plan for starting a Book Club to attract readers and develop a long term relationship with them.2019-03-1900 minRunning Down a Dream#1 - Felix Garcia of Artista Brazilian Jiu-JitsuFelix Garcia is the owner of Artista Brazilian Jiu-Jitsu, an affiliate of Atos Jiu-jitsu under multiple time world champions Gui and Rafa Mendes. He's also Tim's jiu-jitsu coach. Felix shares his story of finding jiu-jitsu, what it's meant to him, and how he want from changing tires to running a thriving gym.2019-03-1400 min
Book Launch ShowBecoming a Podcast GuestIt's finally time for Valerie start her outreach activities! Now that she has a list of podcasts, what's the best way to contact them? What should she say when she reaches out to them? Tune in to find out.2019-03-1200 minRunning Down a Dream#0 - The Running Down a Dream PodcastBased on my latest book Running Down a Dream, this podcast will delve deep into interviews with people that have gone after that thing that they wanted, but made no sense. Come with me as I learn what it takes to find your thing and run it down.2019-03-0800 min
Book Launch ShowIs your website doing what it needs to do?Valerie has done a lot of work to improve her website, but she's still missing some key strategies to get readers on her mailing list. Are you doing everything you can to convert your subscription rates? Tune in to find out!2019-03-0500 min
Book Launch ShowCreating Detailed PersonasThe more specific you are about your ideal readers, the more likely you are to find them. This week, Valerie gets super specific about who she's trying to reach and she's come up with a great tool to help you. She's also redesigned her website. Is her new site doing the two things every author website needs to do? Is yours?2019-02-2600 min
Book Launch ShowShould authors have a blog?Blogging has changed dramatically in the last 10 years, so should Valerie be blogging or is it a waste of her time? Tim talks about what blogs do best and how Valerie can make the most of them.2019-02-1900 min
Better Human BusinessRunning Down a Dream with Tim GrahlThis week we are talking to Tim Grahl about his new book," Running Down a Dream: Your Road Map to Winning Creative Battles." We talk about what it really takes to pursue your passions. 2019-02-1851 min
Book Launch ShowEssential Elements of an Author WebsiteAs Valerie continues to revamp her website, Tim advises what should be on her homepage and how she can optimize the site to build her mailing list.2019-02-1200 min
Book Launch ShowPersonasDeveloping reader personas is a fantastic way to jump start your book marketing activities. In this episode, Tim teaches Valerie what personas are and how to design them.2019-02-0500 min
Book Launch ShowMerchandising Options with KoboMerchandising is a key strategy in any book marketing plan. Mark Leslie Lefebvre teaches Valerie how merchandising works at Kobo and how authors can get it working for them.2019-01-2900 min
Book Launch ShowThe Kobo DifferenceThis week, Valerie interviews Mark Leslie Lefebvre to find out how to leverage Kobo to increase her global book sales. If your book marketing strategy is focused only on Amazon, you're leaving money on the table.2019-01-2200 min
The Speaker Lab PodcastRunning Down A Dream with Tim GrahlAs we kick off the new year resolutions are in the air! Is writing a book one of yours? If writing a book is your way of running down a dream then there's no one better to help you on your path than our guest today, Tiim Grahl.Tim is a book marketing expert who has been in the industry for 10+ years. He has worked with everyone from Dan Pink to Barbara Corcoran of Shark Tank, and many other names you'd recognize.Today on episode 218 of The Speaker Lab, he tells us what it takes...2019-01-0142 min
Book Launch ShowIdentifying Your Ideal ReaderBefore Valerie can really dive into outreach, she needs to get very specific about who her ideal reader is. She's not writing for everyone, and neither are you.2018-12-2500 min
Book Launch ShowBeginning Outreach ActivitiesWhat kinds of outreach activities should Valerie do to market her fiction, and why?2018-12-1800 min
Book Launch ShowA Common Book Marketing MistakeRandom marketing activities bring random results. This week Tim helps Valerie focus her efforts; what should she be doing and why?2018-12-1100 min
Book Launch ShowDealing with Multiple Genres and Pen NamesWhat's the best way to market your books when you write across genre? What do you do when you write under more than one name?2018-12-0400 min
Book Launch ShowConnection System 101What are the 3 things every author needs to build a successful marketing platform? Tim walks Valerie through each of these and how to identify the different areas.2018-11-2700 min
Book Launch ShowWhere do we start?Pretend you're an author stuck on their marketing and now sure what to do next. That's the new format for the Book Launch Show.2018-11-2000 min