Shows
How to Scale Your Wedding Business with Hannah Bjorndal5 Things in My Business I'm Thankful ForOVERVIEWYou might not know this, but it was never my dream growing up to be an entrepreneur or small business owner. It also wasn’t my dream to be a photographer. Owning a small business has been an adventure more exciting and fulfilling than I ever could have dreamed!On this week's episode, I'm sharing 5 things this year that I'm thankful for in owning my business. I hope this episode encourages you to be thankful for the elements of your business that bring you joy and fulfillment - because for me, gratitude is an...2023-11-2336 minHow to Scale Your Wedding Business with Hannah Bjorndal5 Ways to Protect Your Business for Long-Term SuccessFREE GUIDEBOOK: The 10 Pitfalls of Growing a Creative TeamOVERVIEWThis episode focuses on my top insights on how to protect your business, plan for the future, and handle unexpected events, especially if you're a one-person team.As small business owners, time and resources are often sparse. Without a reliable team, stepping back from your business could lead to a significant loss of income and potentially tarnish your brand's reputation. This reality comes to life as we discuss the personal anecdote of a photographer who unexpectedly fell pregnant during a...2023-11-0936 minHow to Scale Your Wedding Business with Hannah Bjorndal5 Tasks to Quickly & Easily Delegate to a Virtual AssistantFREE GUIDEBOOK: The 10 Pitfalls of Growing a Creative TeamDescriptionEver feel like there's just not enough hours in the day to get everything done? You're not alone! This episode is all about my personal journey of overcoming that feeling of overwhelm by hiring a virtual assistant (VA). I know the idea of hiring a VA can be daunting, but getting started is actually so much easier than you might think.Let's face it - emails are the bane of our existence! But what if I told you there's an...2023-11-0144 minHow to Scale Your Wedding Business with Hannah Bjorndal5 Steps I Took to Double My Income in 2 Years (Part 5)FREE GUIDEBOOK: The 10 Pitfalls of Growing a Creative TeamOVERVIEWWe only have so many hours in a day, and one of the most important things we can do for our businesses and our lives is decide to use those hours wisely. That's the theme behind what we’re talking about today: working smarter, not harder.This the final week of the 5-part series I’ve been sharing with you on how I doubled my annual revenue in 2 years. If you haven't already listened to the previous 4 episodes, chec...2023-10-2535 minHow to Scale Your Wedding Business with Hannah Bjorndal5 Steps I Took to Double My Income in 2 Years (Part 4)FREE GUIDEBOOK: The 10 Pitfalls of Growing a Creative TeamOVERVIEWWhen was the last time something did not go according to plan with your business? You had a plan or an idea of what you were hoping for or working towards, and then something happened - many times, something that was totally out of your control, and the plans were ruined?Have you had to do this before? If you’ve been in business a while, I know this has happened to you. It happens to everyone!For me...2023-10-1826 minHow to Scale Your Wedding Business with Hannah Bjorndal5 Steps I Took to Double My Income in 2 Years (Part 3)FREE GUIDEBOOK: The 10 Pitfalls of Growing a Creative TeamRESOURCESVision Casting Workbook: Download for FreeSIGN UP NOW: Dream Team Accelerator WaitlistJoin the Insiders Group: Team Building for Creative EntrepreneursOVERVIEWIn this episode, I share why hiring the right people led to rapid growth for my company. This is week 3 in a 5 part series about how I doubled my income in 2 years. First, I'm sharing how hiring, in general, was the right choice for me and allowed me to grow...2023-10-1127 minHow to Scale Your Wedding Business with Hannah Bjorndal5 Steps I Took to Double My Income in 2 Years (Part 2)RESOURCESVision Casting Workbook: Download for FreeSIGN UP NOW: Dream Team Accelerator WaitlistJoin the Insiders Group: Team Building for Creative EntrepreneursOVERVIEWWe are currently in the middle of a 5-part series on the steps I took to double my business income in 2 years. If you missed the last episode - Step 1 - go back and listen to that before jumping in to this week. It’s a helpful starting point and will make this episode all the more useful to you!If you listened in...2023-10-0424 minHow to Scale Your Wedding Business with Hannah Bjorndal5 Steps I Took to Double My Income in 2 Years (Part 1)RESOURCESVision Casting Workbook: Download for FreeSIGN UP NOW: Dream Team Accelerator WaitlistJoin the Insiders Group: Team Building for Creative EntrepreneursOVERVIEWAt the beginning of 2020, I fully expected, like most wedding vendors, that the pandemic would hit our business very hard financially and might even put us out of business. But then, something very different happened. In 2020 and then 2021, we were growing, not shrinking. Our profits increased. And within two years, my company doubled it’s annual total income.It’s a bit of a se...2023-09-2727 minHow to Scale Your Wedding Business with Hannah BjorndalHow to Hire the Right People (My Top 8 Interview Tips)RESOURCESBELAY: my top recommendation for virtual assistantsSchedule a call with Anna and mention Hannah Bjorndal for $300 off the implementation feeSIGN UP NOW: Dream Team Accelerator WaitlistJoin the Insiders Group: Team Building for Creative EntrepreneursOVERVIEWAn absolutely essential, core part of building your team is the hiring process: choosing the right people for your team. And the number one way to determine if someone is right? Interviewing them!I have now been through the interview process for team members many times...2023-09-2137 minHow to Scale Your Wedding Business with Hannah Bjorndal4 Different Types of Team Members & Why You Need ThemRESOURCESBELAY: my top recommendation for virtual assistantsSchedule a call with Anna and mention Hannah Bjorndal for $300 off the implementation feeSIGN UP NOW: Dream Team Accelerator WaitlistJoin the Insiders Group: Team Building for Creative EntrepreneursOVERVIEWAs you’ve probably noticed, I recently renamed this podcast to Team Building for Wedding Pros, and the reason I did that was because this new name highlights the specific subject within the wedding industry which is my area of expertise - it’s what I am most pass...2023-09-1345 minHow to Scale Your Wedding Business with Hannah Bjorndal7 Essential Steps for Growing a Successful TeamRESOURCESVision Casting Workbook: Download for FreeSIGN UP NOW: Dream Team Accelerator WaitlistJoin the Insiders Group: Team Building for Creative EntrepreneursBELAY: my top recommendation for virtual assistantsSchedule a call with Anna and mention Hannah Bjorndal for $300 off the implementation feeOVERVIEWI remember the first time I realized that there were wedding photographers out there that had more than one person in their company. They had multiple photographers who could shoot multiple weddings on any given day and I thought, “that is ge...2023-09-0650 minHow to Scale Your Wedding Business with Hannah BjorndalWhy Build a Team? 8 Reasons that Will Transform Your Business & LifeRESOURCESVision Casting Workbook: Download for FreeSIGN UP NOW: Dream Team Accelerator WaitlistJoin the Insiders Group: Team Building for Creative EntrepreneursBELAY: my top recommendation for virtual assistantsSchedule a call with Anna and mention Hannah Bjorndal for $300 off the implementation feeOVERVIEWLast December, about a week before Christmas, I sat with tears in my eyes - happy tears - surrounded by 3 of my dearest friends and our spouses. We were enjoying festive cocktails, champagne and the most amazing French food in the...2023-08-3033 minHow to Scale Your Wedding Business with Hannah BjorndalBIG UPDATE: Why Everyone Wins Has Changed Its Name2023-08-2305 minHow to Scale Your Wedding Business with Hannah BjorndalHow to Get More Clients Through Publications with Lisa Simone RichardsIn the creative business world today, being present online is really important. You already know this, right? Having a website and a strong social media presence are a huge part of our daily work - clients find us here, we connect with fellow business owners here. We showcase our work and who we are online.And yet, there is a big opportunity for online visibility that I think a lot of us are missing. Thankfully, I have an incredible guest today who is an expert on getting noticed all over the internet and growing your following and...2022-06-0246 minHow to Scale Your Wedding Business with Hannah BjorndalCreating Long-Term Stability: How to Diversify Your Income with Klaire SabbaghIn this episode, we discuss how to diversify your income by creating multiple streams of income. We take a deep-dive into one photographer's journey into photo editing and how she stabilized her business by building an editing company.Klaire Sabbagh, this episode's guest, is owner of Klaire Dixius Photography. Klaire is a wedding photographer serving the DC area, and also offers Photo Editing services for other wedding photographers with a small but mighty team of 6 editors. She also is a new Mom navigating what it means to be a Mompreneaur. Through it all, she's passionate about helping...2022-05-0535 minHow to Scale Your Wedding Business with Hannah BjorndalHow to Prepare Your Business to Outsource with Adrienna McDermottAs your business grows, so do your responsibilities. If you want to continue growing and scaling your business without burning out or working around the clock, at some point you need to outsource. But where do you even start?Thankfully, there are professionals and businesses who specialize in helping you with this very thing - they will do the tasks you don’t want to do so that you have more time in your life to do the things you DO want to do. In this episode, I'm talking with Adrienna McDermott about outsourcing. Adrienna McD...2022-04-1349 minHow to Scale Your Wedding Business with Hannah BjorndalUnderstanding ADHD to Maximize Your Skills in Business & Life with Rebecca TolbertUPDATE: as of March 2022, Rebecca has openings for new clients! Contact her by reaching out via the options listed below in "resources."On this podcast episode, I have a conversation about ADHD with Rebecca Tolbert - a therapist and ADHD Coach who specializes in helping women create lives they love. As someone who was diagnosed with ADHD a few years ago, I know how life-changing it can be to understand this disorder better and also figure out ways to make it compliment your life rather than have it hold you back!...2022-03-231h 01How to Scale Your Wedding Business with Hannah BjorndalExactly How I Organize My Inbox to Save Hours of Time Each WeekDo you have your email opened right now? If you’re sitting at your computer or even on your phone, there is a good chance that the answer is yes. I wouldn’t’ even be surprised if you’re scrolling through it at a stoplight or in line at the grocery store right now.You hate it, and yet it sucks you in day after day. Three hours go by and it feels like it’s been 5 minutes . . . and you’re somehow still not closer to answering all those messages. More emails come in faster than...2022-03-1642 minHow to Scale Your Wedding Business with Hannah BjorndalHow to Use Automations to Grow Your Business & Get Your Life Back with Honeybook Pro Diana Wei FangHow much time each week do you spend on administrative tasks? I’m talking about sending client emails, booking dates on your calendar, collecting payments, and generally making sure all of your projects are up to date and where they need to be. Is it 8 hours? 10 hours? Half of your work week?We all know that taking care of customers is essential to having a successful business. It doesn’t matter what type of business you have - if you have paying customers (and especially if you are providing any type of service), then you are going to b...2022-03-0954 minHow to Scale Your Wedding Business with Hannah BjorndalHow to Connect with Your Couples to Close More Sales with Lindsay WilliamsIn this episode, we’re talking all about one of my favorite subjects - sales. How to sell to your clients. I know that the word sales makes a lot of people feel icky, but what we’re really talking about when we talk about selling is connection. Making a meaningful connection with a potential client. I have a special guest on the show today who has refined and perfected her sales process for her wedding clients, and we’re having a conversation how she has grown her company exponentially in 5 years using specific marketing and sales tools. My gu...2022-02-231h 07How to Scale Your Wedding Business with Hannah BjorndalIs Scaling Your Business the Right Next Step? 5 Questions to Ask Yourself Before GrowingScaling your business refers to the ability to grow or increase the amount of work (or sales) exponentially in a sustainable, cost-effective way - and by sustainable, I mean financially AND practically speaking. Successfully scaling your business means that you have created a structure and framework that allows you to continually grow and sell more or your service - without also having to do more work OR spend so much money that it no longer makes sense.In the creative service industry world, a scalable business is able to increasingly make more money through taking...2022-02-1634 minHow to Scale Your Wedding Business with Hannah BjorndalHow to Show Up Online as an Introvert with Emma-Louise ParksAre you an introvert or an extrovert? I’m guessing that you know the answer to that question. But, do you know how the answer to that question impacts your business? Our personalities impact that way we do business, especially when it comes to interpersonal interactions - both in-person and online. Showing up online and using social media and other online tools to grow your business is something we talk about a lot. If you are an introvert who sometimes feels totally out of their element or comfort zone when it comes to showing up online, this episode is fo...2022-02-0954 minHow to Scale Your Wedding Business with Hannah BjorndalThe 10 Things That Surprised Me Most About Owning a BusinessI was recently talking to a friend who is starting her own business from the ground up and she was asking me what most surprised me in my first year of business. It got me thinking about all the unexpected elements of being a business owner - so much so that I was inspired to make this episode!I thought it was such a great question, I never thought to ask this myself. But thinking back, there are so many unexpected, surprising elements of being a business owner that I really wish I had known at the...2022-02-0340 minHow to Scale Your Wedding Business with Hannah BjorndalHow to Cultivate a Money-Making Mindset with Amanda Joyce WeberWhat, right now, is stopping you from achieving what you’re dreaming of? Did you think of something specific? Or maybe a few things? For many of us, we feel held back by something - whether it be a lack of knowledge or a skill set, or even fear. Today, I’m talking with special guest Amanda Joyce Weber about common myths, or false beliefs, that hold us back from being successful, and also exploring what we can do to overcome these things. More about Amanda: She is a mindset and sales coach who helps onli...2022-01-2657 minHow to Scale Your Wedding Business with Hannah BjorndalHow Setting Financial Goals This Year Will Increase Your Profit While Decreasing Your WorkloadImagine, at this time next year, looking at your bank account and the money you made from your business in the last 12 months, and it’s way more than you made in the past. Not only that, but you feel more balanced, happier, better rested, without a HINT of burnout or exhaustion from over-working. That sounds pretty freaking good to me, what about you?Today’s episode is focused on this balance - making money & enjoying life - with a particular emphasis on specific strategies that can increase your income without doing more work - in other word...2022-01-1935 minHow to Scale Your Wedding Business with Hannah BjorndalHow to Avoid Spinning Your Wheels & Execute a Business Plan Effectively (REFOCUS Week 5)I don’t know about you, but I am really good at dreaming up a plan. I am a big-picture thinker, and I constantly have new ideas floating around in my head. Actually executing them and getting results? I am not as good at that! Can you relate?In the last four episodes of this podcast, I have been walking you through the essentials of how I have grown and scaled my business in the last 2 years. Growth that not only led me to double my business income, but also to be much happier, hea...2022-01-1235 minHow to Scale Your Wedding Business with Hannah Bjorndal4 Steps to Writing a Business Plan that Drives Growth (REFOCUS Week 4)I think the term “business plan” is kind of intimidating. For me, the term seemed like something you learn how to do in business school, and it only really applied to big businesses. But actually, to be honest, I had no idea what a business plan actually was. Sure, I could have guessed, but if you had asked me to sit down and write a business plan for my business, I would have felt very overwhelmed and had no idea where to even start.Well, about two years ago, when I made some major shift...2022-01-0532 minHow to Scale Your Wedding Business with Hannah Bjorndal3 Parts of Your Business Identity that You Need to Understand to Grow (REFOCUS Week 3)What do you think of when you hear the word “identity?” What about when you think of your own identity? Who are you? Identity is what makes you, you. It’s all those qualities, beliefs, character traits, values - all of those things that make you an individual. That make you unique. Knowing who you are - well, that’s pretty important to being healthy, well-functioning, whole human being.Our businesses also have an identity, too. And as the owner and creator of that business, we get to have a say about exactly what that ide...2021-12-2939 min
Build That Business28: How to avoid burnout and start growing your business fast by casting a vision with Hannah Bjorndal You’re listening to the Build That Business Podcast, Episode 28. Today is the last episode in 2021 and we are going to end with a good one. I had the pleasure of sitting down with Hannah Bjorndol of the Everyone Wins podcast and she’s diving into how to set a personal vision statement. Hannah gave SO much insight in this episode and got me fired up to start off this new year on the right foot. I immediately signed off with her after recording and got to work on my personal vision statement, and I hope you do t...2021-12-2753 minHow to Scale Your Wedding Business with Hannah Bjorndal3 Steps to Developing a Personal Vision for Maximum Growth (REFOCUS Week 2)USE THIS FREE GUIDE TO FOLLOW ALONG WITH TODAY'S EPISODE:3 Steps to Creating a Personal Vision StatementToday’s episode is the second episode of REFOCUS - a five-part series that is all about building foundational business strategies for the new year that will totally transform your business into a well-organized, strategic and carefully-structured organization so that you can grow and scale your business.Last week I shared the four elements I have used in my own business to double my company’s revenue in 2 years - and, even more importantly, get un-stuck, prevent burn...2021-12-2244 minHow to Scale Your Wedding Business with Hannah Bjorndal4 Essentials Your Business Needs to Grow & Scale (REFOCUS Week 1)Hi! If you didn’t already know, this is Week 1 of a 5-part podcast series called REFOCUS.REFOCUS is going to walk you through a few foundational business strategies that I personally use in my business and that have totally transformed my business from a fly-by-the-seat-of-my-pants operation to a well-organized and carefully structured business that has become scalable (which basically means I have created a sustainable model for increasing profits continually without working more hours in a day) - to specific results being that I DOUBLED my company’s revenue in 2 years (yes - the same two year...2021-12-1649 minHow to Scale Your Wedding Business with Hannah Bjorndal5 Key Practices of Growth-Minded Business OwnersGood fortune alone does not create success. You can’t run a sustainable business and live a successful, fulfilled life running simply on luck and forces outside your control. All long-term successful business owners have taken certain effective steps towards business success, and also towards building a successful life. If your personal life is falling apart, your business probably won’t be long behind it.There are certain practices and strategies common behind nearly all long-term success stories, whether that business owner has done it intentionally or not, and today, I’m sharing 5 of these major themes to enc...2021-12-0852 minHow to Scale Your Wedding Business with Hannah Bjorndal7 Signs You're Burnt Out (and What to Do About It!)Here we are in December . . . how are you doing? Are you filled with passion and excitement about your work, super excited to use all the extra time on building your business, or are you ready to crawl into a hole, stuff yourself with leftover halloween from October and scroll Instagram until you cry about how you need to be doing more with Reels. Really hoping you’re more on the “excited passionate, free time” side of things, but I also wouldn’t be surprised to hear you’re vibe is currently more “still in my pajamas at 9pm, eating my...2021-12-0244 minHow to Scale Your Wedding Business with Hannah BjorndalHow to Strategically Raise Your Pricing with Taylor PetrinovichOn this episode of Everyone Wins, wedding videographer Taylor Petrinovich shares her success story of growing her business at a rapid-fire speed. When it comes to pricing, Taylor is a success story to follow: she grew her videography business from zero to luxury in a crazy fast timeframe, and she has some insider tips to share. Listen now!RESOURCES:FREE TRAINING: Taylor's Free Resource for Growing Your BusinessTaylor's Elevate Mastermind The LevelUp Co.2021-11-2445 minHow to Scale Your Wedding Business with Hannah BjorndalHow to Find Your Brand Voice with Kaitlyn Parker of Copy UncorkedThis episode is all about how to find your brand voice. My guest, Kaitlyn Parker, is the founder, lead copywriter, and wine enthusiast behind Copy Uncorked - a copywriting and brand strategy studio pouring up compelling words to help brands grow. Based in Virginia Beach, Kaitlyn holds a Master’s in Strategic Communications and has worked with over 100 clients worldwide in her 6+ years of industry experience. She's also developed Copy Uncorked's two signature courses—Vine to Voice™ and The Copy House™, designed to help newer creative entrepreneurs get their words flowing. Between keyboard strokes, she enjoys spending time alongside her tall...2021-11-1745 minHow to Scale Your Wedding Business with Hannah BjorndalWhy an Integrator Will Help You Grow & Scale Your Business with Kristin KaplanOn this week's episode, I'm chatting with Kristin Kaplan. Kristin is a digital COO (integrator) for multiple 6-figure businesses, as well as a wife, mother to three kiddos, and organization addict.On top of her client work, Kristin is the host of the Planning for Profit Podcast and the creator of the Digital COO Academy. The Academy is a program designed to help Virtual Assistants, systems, experts, and other integrator-types step into their COO shoes to better support their CEO clients (and themselves). In her Profit Accelerator Mastermind, Kristin also helps digital CEOs and their teams reach...2021-11-1039 minHow to Scale Your Wedding Business with Hannah BjorndalMy Magic Formula for Pricing My BusinessPricing is a topic that I am so long overdue to talk about on this podcast because it’s actually something I feel very strongly about, and I’m going to bet you will be surprised by what I have to say, AND by my own magic formula for pricing my business’s wedding photography services. Here’s a hint: it’s a LOT more simple than you think. So let’s start talking!Resources Mentioned:Free Downloads:Magic Formula Pricing CalculatorPodcast Episodes:Episode #018: 5 Stats You Need to...2021-11-0342 minHow to Scale Your Wedding Business with Hannah BjorndalHow to Use Branding to Supercharge Your SEO with Jeff ArmstrongOn today's episode, I'm interview Jeff Armstrong of Jeff & Michele and host of his own podcast, The Real Jeff Armstrong Podcast. Jeff has a unique perspective on SEO - one that I haven't really heard before, but that I find incredibly compelling and also way more practical and helpful than most SEO expertise I've heard in the past. Listen in to hear about how Jeff uses intentional branding strategies to supercharge his SEO and reach a huge audience of ideal clients.RESOURCES MENTIONEDJeff Armstrong's Podcast: The Real Jeff Armstrong Podcast2021-10-271h 12How to Scale Your Wedding Business with Hannah Bjorndal4 Things You Must Believe in Order to Be Successful Would you say that you’ve had a successful year? What about a successful month? Would you classify yourself or your business as a success? And if you know the answers to these questions, do you know why? We all want to be successful. We want our businesses to be everything we’re dreaming of and more! Success can be defined in a lot of different ways (more on that later!), but the truth is that there are some core, foundational concepts that are crucial to understand if you want to be able to end each da...2021-10-2025 minHow to Scale Your Wedding Business with Hannah BjorndalHow to Build a Business with Purpose with Candace Coppola (Part II)Candice Coppola is an author, podcast host, business coach and entrepreneur who believes that if you want to have your dream business, you have to become the owner that dream business needs. In this episode, we are continuing the conversation with Candice about how to build a purpose-filled business, including her top tips on how to create a business plan. This is part II of a two-part interview series with Candice. Check out the follow week's episode to hear more!SHOW NOTESCandice's Instagram: @Candice.CoppolaCandice's Clubhouse: @CandiceCoppolaCandice's W...2021-10-1325 minHow to Scale Your Wedding Business with Hannah BjorndalHow to Build a Business with Purpose with Candace Coppola (Part I)Candice Coppola is an author, podcast host, business coach and entrepreneur who believes that if you want to have your dream business, you have to become the owner that dream business needs. In this episode, Candice shares how she grew (and eventually sold) her wedding business, as well as her top tips on building a purposeful, profitable business. This is part I of a two-part interview series with Candice. Check out the follow week's episode to hear more!SHOW NOTESCandice's Instagram: @Candice.CoppolaCandice's Clubhouse: @CandiceCoppolaCandice's Website2021-10-0640 minHow to Scale Your Wedding Business with Hannah BjorndalHow Lauren Fair Built a Luxury Destination Wedding BrandIn this episode, I'm joined by luxury destination wedding photographer Lauren Fair. Lauren has built an incredible brand that has allowed her to shoot exquisite luxury weddings all around the world. Tune in to get an insider's look at how she did it! *Special note: this episode was recorded earlier this year, before Lauren's summer workshop took place AND before her 2022 workshop was announced. Some of the information is out of date, but you can check out her upcoming workshops in the links below! SHOW NOTES:LAUREN FAIR PHOTOGRAPHERLauren's Workshop 2022...2021-09-221h 14How to Scale Your Wedding Business with Hannah Bjorndal3 Business-transforming Questions to Ask Yourself WeeklySomething I have noticed in all the great creative entrepreneurs that I’ve encountered is the desire for personal development. The best and most successful business owners that I know would all consider themselves lifelong learners, eager to be the best versions of themselves possible. Sound familiar?If you’re listening to this podcast right now, I’m guessing this resonates with you. You are eager to grow. You also are eager for your business to be the very best it can be. You don’t want to settle for “good enough” - right?2021-09-1514 minHow to Scale Your Wedding Business with Hannah BjorndalHow to Build a Team with Nancy Ray (& Determining if it's Right for You)I've received a lot of questions about team-building and adding associates to my photography company over the last few years. So, for this episode, I decided to go back to my own source of information for all things team building: Nancy Ray. Nancy is a believer, wife, mama, photographer, blogger, and speaker. She is the host of the Work and Play podcast, and she speaks regularly at several conferences and retreats, sharing her inspiration and providing practical resources for living and an integrated life.Nancy formerly owned Nancy Ray Photography - a flourishing wedding photography company with s...2021-09-081h 05How to Scale Your Wedding Business with Hannah Bjorndal5 Ways to Avoid Burnout & Create More Time in Your LifeHave you ever said this statement to a friend, a spouse or partner, a peer in your industry . . . or maybe you’ve just written it in your journal?I know what I need to be doing, I just don’t have the time right now to do it.I really hope I’m not alone here, because I definitely was saying this pretty much on a daily basis to my husband for several years. I knew exactly what it would take to achieve XYZ successes and accomplishments that I was ai...2021-09-0127 minHow to Scale Your Wedding Business with Hannah BjorndalWhat I Haven't Shared with You Yet on Everyone Wins (& What's Coming!)WELCOME BACK! You might have noticed that I’ve been gone for a while. This past spring, I took about 6 weeks off from podcasting, which turned into a four-month break while I worked on making this podcast better and re-evaluating: where exactly do I want this podcast to go? What is our focus? What do my listeners MOST need? And . . . here we are! I'm back to our regularly-programmed podcast episodes, but with a newly-refined vision in mind. Click play to hear more!2021-08-2525 minHow to Scale Your Wedding Business with Hannah BjorndalReflections: 1 Year of Podcasting!Hi friend! So, I can hardly believe it, but I have been podcasting for a FULL YEAR. Where has the time gone? At the beginning of 2020, I committed to showing up weekly and posting a new podcast every single week. And guess what, we made it! This is episode 52!Today’s episode is on the shorter side, and it’s definitely more geared towards my loyal listeners, so if this is the very first episode you’re listening to . . . well, I’d suggest starting with a different one! What I’m sharing today is a little bit of a perso...2021-03-2409 minHow to Scale Your Wedding Business with Hannah BjorndalHow to Know if a Mentor or Business Coach is Right for You (and the BIG Difference Between the Two!)Today, I’m we’re talking about mentors, business coaches, what the difference is, and how to know if working with one of these types of people is right for you!I decided on this topic recently for a few reasons. First of all, I see lots and lots of talk about “mentoring” and “business coaching” online, and honestly I think lots of people think they are essentially the same thing. There are even some educators out there that interchange those terms or consider them as equal. Which . . . you’re going to learn in this episode, isn’t really true. 2021-03-1721 minHow to Scale Your Wedding Business with Hannah BjorndalMy Top 5 Money Tips: Strategies for Running a Profitable, Predictable BusinessHi there ! Today I’m talking about the financial strategies that I use within my business to make it stable, profitable and, overall, a successful business. I’m going to be sharing my top tips about everything from budgeting for expenses, planning for profit and ultimately, hitting my big financial goals. Today’s episode is for you if:You find yourself totally unable to predict your annual income.You feel frustrated because it seems like you have a lot of money coming in each month (or year), but your personal bank account doesn’t really reflect that.You...2021-03-1038 minHow to Scale Your Wedding Business with Hannah Bjorndal5 Big Mistakes You're Making with Your BrandShortly after I started my wedding photography business, I started looking for ways to educate myself for free - through podcasts, fellow photographer newsletters, free downloads and courses - basically, anything I could get my hands to to help me become a better photographer and business owner. One topic that seemed to come up in a lot of different circles was branding - this idea that youare are your brand, and you need to be clear on who you are as a brand if you want a regular client base. Well. I soaked all of that up...2021-03-0322 minHow to Scale Your Wedding Business with Hannah Bjorndal4 Ways to Get Un-Stuck in Your BusinessHi and thanks for joining me this week on the Everyone Wins podcast! Today I’m talking about what to do when you feel stuck. Do you know what I mean when I say that? It’s that feeling that you get when you’re not sure what the right next step in your business is. It can be caused by all sorts of things:A feeling that you need to do ALL THE THINGS but aren’t sure which to prioritize.Disappointment or stress when clients don’t seem to be booking (or, a pandemic cause all your weddi...2021-02-2423 minHow to Scale Your Wedding Business with Hannah BjorndalHow to Decide if You Should Take Your Business Full TimeHello and welcome back to the Everyone Wins podcast! On this week’s episode we’re talking about something that I see and hear creative entrepreneurs talk about all the time: going “full-time.”This is a topic that I have a lot to say about because I see a lot of people getting it wrong. And even more importantly, I see a lot of people thinking about it wrong. The mindset that revolves around this idea of going full-time has a lot of widely-circulated misconceptions and false impressions. So today, I want to set the record straight.In...2021-02-1734 minHow to Scale Your Wedding Business with Hannah Bjorndal5 Full-Proof Steps to Achieving a Big GoalHow do you feel about setting goals? I’ll tell you how I feel - I love goal setting. I love that beginning-of-the-year feeling of having a fresh start - anything is possible! I get super excited to set new goals. However . . . I am not quite as good at goal-achieving. Yes, I get excited about thinking of the goal and setting it. But actually putting my head down and doing the work is a whole different story!We creative entrepreneurs often are called out for lacking that extreme discipline necessary to accomplish big tasks and goa...2021-02-1023 minHow to Scale Your Wedding Business with Hannah BjorndalWhy You Need Quickbooks to Stay Profitable & OrganizedQuickbooks is one of the most effective and important tools I use in my business. It helps keep me on track to be profitable, stay organized with expenses, and most of all, totally prepared to file taxes! I literally don't know what I'd do without it.I was inspired to record an episode all about how I use Quickbooks Self-Employed to stay profitable and organized when I recently heard about several different photographers struggling with organizing their bank accounts and paying attention to their profitability. Also, because we’re at the beginning of the year, now is wh...2021-02-0329 minHow to Scale Your Wedding Business with Hannah Bjorndal5 Quick Ways to Reach Your Ideal Client This WeekAt the time of this episode’s air date, it’s January, and for us wedding vendors (especially photographers, planners and venues!) it is BOOKING SEASON! January is my #1 month for new wedding inquiries. This is THE TIME to get the attention of recently engaged couples. So my question for you is, how are you attracting your ideal clients right now? What are you doing to make sure that you have a steady stream of new wedding inquiries during this very important time for booking?I’m here today to share some of my own insigh...2021-01-2739 minHow to Scale Your Wedding Business with Hannah Bjorndal10 Mistakes to Avoid When Talking Money with ClientsToday we are talking about talking about money with clients. This is a topic that I know a lot of us small business owners struggle with. Selling to clients is hard, and often, the hardest part is actually talking about a client’s budget and selling them a specific package with a dollar sign attached to it. For me personally, learning to talk about money with clients has been a process that has taken years to develop. I made a lot of mistakes along the way which caused me to lose potential bookings, lose out on bigger sales, and, in...2021-01-2038 minHow to Scale Your Wedding Business with Hannah Bjorndal5 Questions to Ask Before Investing in EducationIt's the start of a new year and I know that for a lot of us, this is the time of year when we are most excited about making a change - in our business, in our life. The new year is a chance to reevaluate, make resolutions, get a fresh start and set our year up for success! Today's episode is a next step. You might be looking into different options for business education- which is awesome! I want to help you make the best decision for you personally. We all have unique needs, and assuming the same...2021-01-1324 minHow to Scale Your Wedding Business with Hannah Bjorndal5 Bad Business Habits to Ditch in the New YearI don't know about you, but I am SO ready to start a new year! I love the beginning of a new year - a fresh start. There is so much room for working on new and exciting projects, looking at the big picture and leaving behind the things that haven't been working for you or have been holding you back. It's pretty typical of me to get in some really bad habits around the holidays. I become pretty undisciplined and I HATE it. The New Year always seems to be this crucial moment where I have to decide...2021-01-0631 minHow to Scale Your Wedding Business with Hannah Bjorndal3 Reasons to Cast a Vision BEFORE Setting Goals in the New YearEach year, I spend a considerable amount of time observing, processing and reacting to the past year that I've had. It is an ESSENTIAL part of being a business owner that has allowed me to move forward effectively. Ultimately, it's given me a clear idea of where I'm going and why. In this episode, I'm sharing three reasons that YOU need to cast a vision before setting any goals for the new year, and I'm including a free step-by-step guide to vision casting for the new year! Listen down and download the guide below!FREE VISION-CASTING GUIDE2020-12-3018 minHow to Scale Your Wedding Business with Hannah Bjorndal5 Reasons that Reflection Will Make Your Business Stronger (+ A Free End-of-the-Year Guide!)We are less than ten days from the year's end and what a crazy/unexpected/HARD year it has been! I believe that in the good AND bad times, it is so important to PAY ATTENTION - to observe, comprehend and respond to what is going on in your business. Just like we go to the doctor for a wellness check-up, being intentional about your business's health is vital to running a successful business that works for you.Key Phrase: works for you.Often, our business goals are totally out of alignment with...2020-12-2322 minHow to Scale Your Wedding Business with Hannah BjorndalThe Truth About Rest: What, Why & HowWith the holidays quickly approaching, REST is on my mind. What does it mean to rest? Why is it fundamentally important for creative entrepreneurs and small business owners to rest? How, exactly, do we rest well? To be honest, rest is something that does not come naturally to me. I've had to spend a lot of time and effort on learning what it really means to rest, and the results have been the difference between a total burnout and a thriving business! Today, I'm going to share some of the misconceptions I had about rest as well as how...2020-12-1629 minHow to Scale Your Wedding Business with Hannah BjorndalHow I Use Lead Tracking to Attract & Book ClientsThis episode is part two of my series on lead-tracking! Last week I shared all about my lead tracking system and why it is so important to my business. On this episode, I'm sharing how I apply what I learn from tracking leads in my business and how it helps me bring in MORE new leads , and how it help sme book more of the leads that I already have!FREE: MY LEAD-TRACKING TEMPLATESHOW NOTES2020-12-0921 minHow to Scale Your Wedding Business with Hannah BjorndalHow & Why I Track My Leads to Book Clients More Frequently & EffectivelyThere are about a million ways that you can keep track of wedding leads, but in my experience, simple is best. My method for tracking leads is efficient, easy to update, and incredibly effective in helping me make informed decisions in my business. In this episode, I'm sharing exactly how I do it! I'm also sharing my own leader tracker with you - it's free and the link to access is below! MY FREE LEAD TRACKERSHOW NOTES2020-12-0222 minHow to Scale Your Wedding Business with Hannah Bjorndal7 Things I'm Thankful For During The 2020 Holiday Season2020 has been . . . quite a year (to put it lightly). More than ever, I'm counting my blessings because I realize how much could be taken from me so easily. Within my business, I have so much to be thankful for! In this episode, I'm sharing the top things I'm thankful for within my photography business, particularly this year! The best part of this episode? All the things I'm thankful for are also accessible to you! Click play!SHOW NOTES2020-11-2538 minHow to Scale Your Wedding Business with Hannah Bjorndal5 Things I Do to Use Blog Posts to Book WeddingsBefore I even started my business, I learned quite a bit about the way websites can be optimized to show up in a Google search (also known as SEO). However, when it actually came down to optimizing my own website, I felt a little lost. So . . . in the first few years of owning my business, I did a ton of testing, researching and learning about how to effectively use my website, and it has paid off! Today, I'm sharing those findings with you so that you can use the same actions to book clients of your own....2020-11-1830 minHow to Scale Your Wedding Business with Hannah Bjorndal5 Things I Wish I Could Tell Myself Ten Years LaterA LOT has changed in my life in ten years. Ten years ago, I was a twenty-year-old college student who was literally clueless about what she "wanted to be when she grew up." Honestly, I was floundering. I wish I could go back and offer some encouraging, helpful words to that clueless college student! Today, I'm sharing what I WISH I had known. If you're thinking about starting a small business or new to being a creative entrepreneur, this one is for you!SHOW NOTES2020-11-1121 minHow to Scale Your Wedding Business with Hannah BjorndalHow I Use Instagram to Book Clients: 7 PrinciplesI remember in 2014, when I decided to start an Instagram photography account, I felt immediately discouraged. I saw other photographers who had thousands of followers already and wondered to myself, "is this really worth the time and effort?" Well, it turns out that the answer was YES. Instagram became one of my main sources for new bookings and referrals, and it continues to be a successful tool for HBP today! As I reflect back on what, exactly, I did to build a following and client base from Instagram, there were a few key elements that were essential to my...2020-11-0422 minHow to Scale Your Wedding Business with Hannah BjorndalIs Your Contact Form Causing You to Lose New Leads?How confident are you about what is on your contact form? Can you name every question on your form off the top of your head? The contact form page is arguably the most important page on your entire website. I have heard a lot of different opinions about what should be on a wedding photographer's contact form over the years, and in this episode, I'm sharing what (in my own experience!) has been highly effective!SHOW NOTESFREE DOWNLOAD: 3 Full-Proof Email Strategies to Turn an Inquiry into a ConversationFREE DOWNLOAD: My Four Most Effect...2020-10-2834 minHow to Scale Your Wedding Business with Hannah BjorndalThe Single BEST Thing I Did for My Business (and Life!) in 2020This ear, I made a major change to my daily life. What started as a short-term challenge between my husband, Evan, and I ended up making a dramatic difference in my life and, as a result, my business. Particularly in this crazy, unexpected and difficult year of the pandemic, I'm more thankful for this one thing and I'm so excited to share how you, too, can apply it to your life!SHOW NOTES2020-10-2131 minHow to Scale Your Wedding Business with Hannah Bjorndal3 Simple, Easy & Free Ways to Instantly Start Attracting Your Dream ClientsLast week on the podcast, we welcomed Erin Youngren of The Youngrens to talk more about understanding your "dreamie" and how to get their attention. This week's episode is taking that conversation a step further by giving you easy, simple and free ways that you can start attracting that dream client TODAY.FREE DOWNLOAD: My Personal Client WorkflowView the Show Notes2020-10-1421 minHow to Scale Your Wedding Business with Hannah BjorndalEverything You Need to Know About Attracting Your Dream Clients with Erin YoungrenThis week, we are welcoming the master of understanding and attracting ideal clients, Erin Youngren.Erin is one half of the husband and wife wedding photography team known as The Youngrens. For over a decade, she’s been photographing weddings around the world with her husband, Jeff, while running two other high end commercial and wedding photography brands in their studio in San Diego. Plus, she educates photographers on how to run living-giving businesses through her business resources, online courses and photography podcast, Creative Rising. In this episode, Erin shares what most photographers miss about dr...2020-10-071h 00How to Scale Your Wedding Business with Hannah BjorndalHow I Started & Grew My Business: Part IIThis week, I'm sharing how I started and grew my business PART II. Last week, I shared what happened in that first year of my business. This week, I'm talking about the next few years and how I grew.2020-09-3027 minHow to Scale Your Wedding Business with Hannah BjorndalHow I Started & Grew My Business: Part IThis week on the podcast, I'm getting personal and sharing the story of how I started my business! I'm so excited to share this story with you - I get questions ALL the time about how I started and grew so quickly. So, I figured it was time to share with the world!This is a two-part series. Part I shares what happened in my first year of business, and in Part II, I'm sharing how I continued to grow after year #1. 2020-09-2328 minHow to Scale Your Wedding Business with Hannah Bjorndal5 Mistakes You're Making that Will Cause You to Lose the BookingNothing is more frustrating that losing a potential client when you were *this close* to booking them. Can I get an amen?! You've likely done a ton of work to get to this point - you're active on social media, you're networking with other wedding vendors, you're doing a killer job building your reputation through amazing client service - so it's crushing to almost get to the finish line but come up short.There's good news and bad news.First, the bad news: this is a complicated issue. There is no single magic answer to...2020-09-1631 minHow to Scale Your Wedding Business with Hannah Bjorndal3 Ways to Maximize Your Business by Being a Minimalist5 years ago, I decided to slowly start pursuing the minimalist lifestyle. But I kept it totally separate from my business! It wasn't until several years later that I realized just how effective a minimalist outlook could be for my photography. Click play to hear more!Download my Gear List here!Click HERE to view the show notes!2020-09-0928 minHow to Scale Your Wedding Business with Hannah BjorndalThe Biggest Mistakes Photographers Make when Building a Brand with Joy MichelleToday we host the Everyone Wins podcast's FIRST GUEST, Joy Michelle! Joy specializes in how to hook & book brides, with an emphasis on marketing effectively through brand strategy. Joy is incredibly talented and has SO many key insights for photographers who want to build a strong, effective & appealing brand. Listen now!GET THE SHOWNOTESFREE Live Training: Simple 5-Step Marketing Framework to Attract and Book Dream BridesPHOTOBOSS Facebook GroupJoy's Youtube Channel2020-09-0237 minHow to Scale Your Wedding Business with Hannah BjorndalThe 5 Biggest Lessons Learned in 5 Years of BusinessToday is HBP's BIRTHDAY! Five years ago, Hannah Bjorndal Photography officially became a business. Honestly, the business grew so fast in 2015 that by the time I was able to register and become legit, I was already full time and well on my way to replacing my previous income! I learned so many lessons in these last five years (and am still learning every day!), so in celebration of these five years in business, I've chosen the five BIGGEST lessons that I've learned over time!GET THE SHOWNOTES2020-08-2620 minHow to Scale Your Wedding Business with Hannah Bjorndal4 Steps to Booking A Wedding When You're Brand NewIn 2014, I was brand new to wedding photography and desperate to become A WEDDING PHOTOGRAPHER. While I had lots of technical camera knowledge and an artistic eye, I knew NOTHING about the wedding photography industry. So, I emailed about 5 million DC wedding photographers to try and get experience second shooting. I got LOTS of no's, but when I finally got one yes, I learned a vital lesson that led me to go full time WAY faster than I expected! And trust me - it's not what you're expecting!GET THE SHOWNOTESFREE DOWNLOAD: The Super-Simple2020-08-1932 minHow to Scale Your Wedding Business with Hannah Bjorndal6 Mistakes You're Making that Cause Clients to Book Someone ElseSometimes it feels like the most challenging part of booking clients is just getting them in the door to inquire. So it's super discouraging, after spending so much time and energy on that first step, when a couple totally ghosts you. You know what I mean, right? You get all excited when that new contact form submission pops up in your inbox, you spend time carefully crafting the perfect email and . . . crickets. They never respond. Or maybe they do, but they don't want to get on a call. Or maybe you get to the point of having that conversation...2020-08-1229 minHow to Scale Your Wedding Business with Hannah BjorndalMy Top Ten Ways to Turn Clients into Referral-Generating Forever FansSomething you might not know about me is that I had a radio show in college (shoutout to 91.1 The One in NW PA!). The show was called Top Ten at Ten. Each week, we had a different top ten list that we shared with our listeners. It's been nearly a decade since that show was on air, but for this episode I'm bringing it back! Today, I'm sharing my top ten ways to turn clients into referral-generating forever fans. GET THE SHOWNOTES2020-08-0519 minHow to Scale Your Wedding Business with Hannah Bjorndal5 Stats You Need to Start Measuring TODAY to Grow Your BusinessIf you saw the word "stats" and are hesitating to actually click play . . . DO IT! I know that for us wedding photographers, numbers and math are not typically what get us excited. However, what I'm sharing today is simple and easy to implement and can make all the difference in the WORLD to the success of your business. It will help you save time and work smarter rather than harder, pinpointing exactly what you need to be doing to grow your business intentionally in a way that works for YOU! I promise it will be more fun than any...2020-07-2931 minHow to Scale Your Wedding Business with Hannah Bjorndal6 of My BEST Tips for Building Trust with Potential ClientsThis episode is all about building trust with potential clients. I'm sharing my 6 top tips for growing a loyal following of couples, serving them with intention, and then getting them to the finish line to book! Building trust is the first step of building a solid relationship with my couples in general, so it's something I'm super passionate about and so excited to share with you in this episode!GET THE SHOWNOTESFREE DOWNLOAD: The Super-Simple4 Step Guide to Answering Your Clients' Toughest QuestionsFREE DOWNLOAD: 3 Full-Proof Email Strategies to Turn an...2020-07-2237 minHow to Scale Your Wedding Business with Hannah BjorndalMy Secret to Ensuring Each Wedding Day is Picture-Perfect (and Exactly How I Do It!)Do you feel like most of the wedding days you photograph go exactly as planned? Do you always have enough time to photograph everyone and everything? Or . . . do you find yourself feeling rushed, frantic, and stressed during wedding days? In short: do you feel like the timing of the wedding day is totally out of control? Today, I'm sharing how I make sure each and every wedding that I photograph is smooth sailing. My secret is simple, but it will totally transform your client experience! Click play!GET THE SHOWNOTES2020-07-1540 minHow to Scale Your Wedding Business with Hannah Bjorndal5 Success-Killing Lies that Are Holding You Back Right NowIn this episode, I'm sharing 5 success-killing lies that many photographers (myself included!) can easily believe that will totally hold you back from achieving success. These lies not only create unnecessary fear, but also will hold you back from being all you can be. I know first-hand just how harmful each of these can be because I believe them all at some point along my photography journey. I'm sharing this today because knowing the truth is important AND all 5 of these lies are easy to CORRECT and FIX. We're going to talk about how to combat each of them with...2020-07-0830 minHow to Scale Your Wedding Business with Hannah BjorndalWhy You Should LOVE Hard Questions from ClientsIs there a question that potential clients ask you that you absolutely DREAD having to answer? Like . . . you hope and pray that a client doesn't ask you THIS ONE THING every time you hop on a phone call? Then they ask, you mess it up, they don't book you . . . UGH! It feels like the question that always ruins a booking. Have you ever had a situation like this? If this sounds familiar AT ALL, I'm about to totally change the game for you! Click play!2020-07-0129 minHow to Scale Your Wedding Business with Hannah BjorndalHow Having a Workflow Will Transform Your Business (+ I Share My Own Workflow!)Workflows are an essential part of the Hannah Bjorndal Photography business. They keep us organized, allow us to consistently give clients an amazing experience, and save us hours and hours of time on a weekly basis! If you’re not already implementing a workflow of your own, no worries. That’s what this episode is all about!First, let’s define WORKFLOW. A workflow is a series of automated or semi-automated steps that you go through each time you work with a client. So, for a wedding photographer, a workflow may include a series of emails you send t...2020-06-2537 minHow to Scale Your Wedding Business with Hannah BjorndalMy Secret to Standing Out + 7 Ways You Can Use it to Your AdvantageAs wedding photographers, we are artists and storytellers. Being in a creative field, there is a ton of pressure to stand out and to make a unique statement - just in general to be KNOWN for something. I remember feeling SO discouraged earlier on in my career because I felt like the quality of my work was never going to cut it. I wondered why a client would ever choose ME over all the other talented photographers out there! It wasn't long before I realized a couple of BIG things. First, I'm always going to want to r...2020-06-1734 minHow to Scale Your Wedding Business with Hannah BjorndalWhy You Need to Be the Nicest Vendor in the Room & How to Grow Your Business Through Doing ItIf you think about your "ideal wedding day" as a wedding vendor, a lot of different things come to mind for different people. However, one thing is pretty much certain: the people you work with and how they treat you (and others!) matter. Vendors play a crucial role in the tone for the day - both for the others on the vendor team AND the couple we're collectively serving. No one likes working with a difficult vendor. Surprisingly, there are actually a lot of things you can intentionally do to not only help create harmony within the...2020-06-1020 minHow to Scale Your Wedding Business with Hannah BjorndalHow You Can Avoid the Difficult Client Myth TrapA few weeks ago, I recorded an episode that focused on common misconceptions about the word "sales." (Check it out if you haven't listened yet - episode #006!) After recording, I realized that there are a LOT more misconceptions in the wedding photography word (particularly with client relationships!) that are damaging the businesses of wedding photographers. I see these things in Facebook groups, social media discussions online, and even hear them amongst wedding photographer friends. One of them, in particular, has been on my mind for a while and I couldn't wait any longer to talk about it because it's...2020-06-0324 minHow to Scale Your Wedding Business with Hannah BjorndalMy Top 5 Strategies for Staying Resilient in the Hardest TimesToday's episode was inspired by the difficulties of COVID-19 but really is useful for us business owners all the time. Disappointment, failures and roadblocks (among many other things!) are a part of being a small business owner, and in order to keep moving forward and growing your business (and living your life!), you need to know the best ways to stay resilient. This episode is all about how to not just survive, but THRIVE in times of hardship and uncertainty.2020-05-2723 min
Secrets of the Wedding Industry with The Stylist AbroadDestination Wedding 101Today were sitting down with Hannah farm Hannah Bjorndal Photography and discussing all things destination weddings. She has ample first hand experience and wants to help me to demystify the challenge that couples often feel destination weddings must have. If you’re even slightly considering those you don’t want to miss her amazing advice!2020-05-2540 min