Shows
Brands, Brews and Banter#25 - PhonePe's Ramesh Srinivasan talks about great hiring and not-so-great marketing awardsRamesh understands the Indian consumer marketing ecosystem better than most having built brands like PhonePe and Flipkart. In this candid episode he talks about all things marketing, hiring and great work. 2024-04-161h 10
Brands, Brews and Banter#24 - Shreya Sachdev (Puma India's Head of Marketing) talks about India's sports marketing ecosystemShreya leads marketing at Puma India and comes off experience as a consultant at McKinsey. Here she talks about imposter syndrome, hiring and how sports marketing in India has a long way to go till maturity. 2024-04-1650 min
Brands, Brews and Banter#23 - Mansha Tandon (YouTube India, Head of Marketing) talks about brands, creators and authenticityMansha has worked in two of the most transformative consumer tech companies the world has ever seen - Apple and Google. She has led Marketing for Apple Music and iTunes, and currently runs Marketing in India for (a) YouTube and its slate of products - Music, Premium, Shorts, Kids(b) Google Brand & Reputation 2024-04-1658 min
Brands, Brews and Banter#22 - Gayatri Makhijani Ray (Unilever's Digital Hub Head) talks about digital-ness of legacy and new-age companiesGayatri's a brand marketeer with specialisation in digital, social and media strategy for top tier brands including Intel, Amazon, Yahoo and FMCG brands (Unilever, Coke, etc) from my publisher/agency stints. 2024-04-1635 min
Brands, Brews and Banter#21 - Bikram Bindra (ABSOLUT) talks about creativity, state of marketing in B-schoolsBikram has had an illustrious career at McCann, Grey, BBDO and Ogilvy before his current mandate of global creative & marketing strategy at the ABSOLUT group. He's also an adjunct faculty at MICA. 2024-04-1641 min
Brands, Brews and Banter#20 - Anuj Arora (CMO, Symphony) talks about marketing in promoter-driven companiesWith over 18 years of experience in diverse industries such as FMCG, Retail, Stationery, CPG, and FMCD/FMEG, Anuj is a business-first marketing professional. He holds PGDM from IIM-Ahmedabad, BTech from Kurukshetra University, and executive education certificates in Design Thinking and IoT from MIT Sloan2024-04-1656 min
Brands, Brews and Banter#19 - Devanshu Bhatia (CMO, Oberoi Hotels) talks about building luxury brands without diluting themDevanshu Bhatia is the Head of Marketing at Oberoi Group (Oberoi Hotels and Resorts, and Trident Hotels), the top luxury hotel brand. He has over eighteen years of experience across industries in digital marketing, brand building, driving growth and setting up high performance culture. He is an expert in delivering customer experience and digital transformation, using AI, CRM, loyalty programs, and data analytics to maximize revenue and engagement. He also manages new projects, brand building, and cross-functional teams for Oberoi Hotels and Resorts, Trident Hotels, and other Oberoi Group businesses. His mission is to create seamless and...2024-03-2800 min
Brands, Brews and Banter#18 - Tara Kapur (India Marketing Head, Duolingo English Test, Ex- Netflix, Vice Media) talks about her journey from journalism to marketing and more.Tara Kapur is an award-winning marketer with extensive experience in the media and entertainment industry. She has worked for several high-profile companies, including Netflix, Vice Media, and currently at Duolingo. Tara began her career in journalism, working for leading media organizations in India such as The Times Group, ET NOW, and Bloomberg TV. After several years in the industry, she transitioned to marketing, bringing her storytelling skills and expertise to the field.Currently, Tara is working as the Head of Marketing for Duolingo English Test in India, where she leads the company's marketing efforts for it's english...2024-03-2653 min
Brands, Brews and Banter#17 - Arvind R P (CMO, McDonald's India) talks about India's changing palate, consumption and aspirationsArvind R P has over 20 years of cross-industry experience across brands like McDonald's, Kaya, Levi's and Britannia with a successful track record in driving sales, strategic planning, e-commerce, brand building, category management & innovations, CRM & digital marketing. Hear him talk about India's changing palettes and aspirations from the McDonald's lens here. 2024-03-2540 min
Brands, Brews and Banter#16 - Amritansu Nanda (Ex-CMO Zepto, Pepperfry) talks about serenedipity and 0-100 journeysAmritansu has been a part of multiple 0-100 journeys in some stellar startups. He gives some serious elder brother vibes here and discusses how he crafted his journey so far purely on making the most out of serendipity. 2024-03-181h 09
Brands, Brews and Banter#15 - Vani Gupta Dandia (CherryPeachPlum, Ex-Pepsico, Unilever, Reckitt) talks about challenger brands and armpit warsVani is among the best marketing minds out there right now. She's got ~25 yrs' marketing experience with PepsiCo, Unilever, Reckitt Benckiser, Henkel, BBDO and Leo Burnett. Currently she helps challenger brands build amazing brands through her work at CherryPeachPlum (http://www.cherrypeachplum.in)
If she works on your brand, you're assured of results that'll scale and last, and I am assured of one coffee per client (Ya, this is a kickback disclosure). Also, do check out her first ever film for ADIDAS that she talks about in the episode (https://youtu.be/HQ7PFmbvmMY?si=xufeVfYNUpMhJ818) 2024-03-1659 min
Brands, Brews and Banter#15 Vani Gupta Dandia (CherryPeachPlum, Ex-Pepsico, Unilever, Reckitt) talks about challenger brands and armpit warsVani is among the best marketing minds out there right now. She's got ~25 yrs' marketing experience with PepsiCo, Unilever, Reckitt Benckiser, Henkel, BBDO and Leo Burnett. Currently she helps challenger brands build amazing brands through her work at CherryPeachPlum (http://www.cherrypeachplum.in)
If she works on your brand, you're assured of results that'll scale and last, and I am assured of one coffee per client (Ya, this is a kickback disclosure). Also, do check out her first ever film for ADIDAS that she talks about in the episode (https://youtu.be/HQ7PFmbvmMY?si=xufeVfYNUpMhJ818) 2024-03-1659 min
Brands, Brews and Banter#14 - Sandeep Nair (David n Who, Ex- P&G, Reckitt, Swiggy) talks about challenger brands and the David mindsetSandeep is an ace brand marketer with over a decade of brand-building experience with P&G, Reckitt & Swiggy in e-commerce, Haircare, Hygiene & F&B categories. He now works to simplify brand marketing for B2C startups with less than $10M ARR and help them drive revenue, through his work at David n Who. 2024-03-081h 00
Brands, Brews and Banter#13 - Sumanto Chattopadhyay (Former Chairman & Chief Creative Officer, 82.5 Communications, Ogilvy Group) talks about doing great work in spite of some annoying clients.Sumanto is a creative consultant, writer, actor and the creator of The English Nut. He is the former chairman & chief creative officer of 82.5 Communications, Ogilvy Group, which he helped launch in 2019. Earlier, he was the executive creative director, South Asia, Ogilvy. Sumanto has built brands like Dove, Pond’s and Star Plus, successfully relaunched UTI Bank as Axis Bank and helped launch brands like Pro Kabaddi, Maharashtra Tourism and The Economist. This, while helping build the Mumbai, Kolkata and Colombo offices of Ogilvy. He works on both traditional and digital ads. Sumanto has won advertising awards at Ca...2024-02-2954 min
Brands, Brews and Banter#13 - Sumanto Chattopadhyay (Ex-ECD South Asia, OGILVY, Chairman & CCO 82.5) talks about how to do great work even with annoying clients.Sumanto is a creative consultant, writer, actor and the creator of The English Nut. He is the former chairman & chief creative officer of 82.5 Communications, Ogilvy Group, which he helped launch in 2019. Earlier, he was the executive creative director, South Asia, Ogilvy. Sumanto has built brands like Dove, Pond’s and Star Plus, successfully relaunched UTI Bank as Axis Bank and helped launch brands like Pro Kabaddi, Maharashtra Tourism and The Economist. This, while helping build the Mumbai, Kolkata and Colombo offices of Ogilvy. He works on both traditional and digital ads. Sumanto has won advertising awards at Ca...2024-02-2854 min
Brands, Brews and Banter#12 - Shubhajit Sen (GSK, Micromax) talks about managing brands on a decline, hiring well and his experiences around working with startup foundersAfter 2 decades building some iconic brands at GSK, Shubhajit Sen moved on to lead marketing at Micromax (where we intersected). In his current mandate, he works with all kinds of businesses as a consultant helping them grow, scale and build brands/businesses which last. 2023-10-1557 min
Brands, Brews and Banter#11 - GOOGLE's Eashwari Deshpande talks about long tenures, changing role of the CMO and advise to new marketersEashwari is currently the Head of Ads Marketing, Large Customers at Google India. Before this she spent a mammoth innings of 16+ years at Intel, where she did roles across brand, partner, channel marketing and corp comms. Do listen to this abridged epsiode with her quick words of advise. 2023-09-2013 min
Brands, Brews and Banter#10 - Ather Energy's Pranesh Urs is the only Air Force officer turned CMO that you'll ever meetPranesh is amazing! I first spoke with him when he was leading a large part of the marketing pod at Samsung. His latest avatar is being a part of changing the EV landscape in the country. Ather is a fantastic brand and I cannot wait to see what the brand does under his stewardship. After a career in the Indian Air Force, Pranesh spent time on the agency side, before moving on to the consumer electronics space. In this episode we talk about his current mandate and if the Indian Air Force has a marketing problem. Tune in now!2023-09-2058 min
Brands, Brews and Banter#9 - Saurabh Bajaj (Vodafone, Britania, Mondelez) on creating a vision for your career, his upcoming book and why FMCG brands need digital tooSaurabh has 19 years of experience in Business Development, Sales, Marketing & Innovation with Vodafone Idea, Britannia Industries, USL - Diageo, Mondelez (Cadbury) & Wipro Consumer Care. He is currently managing Product Marketing for the Vodafone Idea Prepaid Business a 30,000 Cr portfolio of product & services. He was awarded 50 Best Marketing & Communication Professionals by White Page International in 2021; Rising Star CMO Trailblazer by DMA Asia in 2022, India's Top 100 Digital Marketers by Adlift in 20232023-08-2754 min
Brands, Brews and Banter#8 - Talking marketing with Piali Dasgupta - SVP Marketing at Columbia Pacific CommunitiesMulti-award winning marketing and communication leader with 16 years of cross-category experience across media, e-commerce, retail and real estate. She was also the CMO Trailblazer award 2021 by DMA Asia, Most Influential Content Marketers by World Marketing Congress and Voot (Viacom 18) India's Best Marketers 20212023-08-2759 min
Brands, Brews and Banter#7 - Forbes World's Top-50 CMO Mayur Gupta talks about leading global marketing teams at SPOTIFY, FRESHLY and now at KRAKEN.Mayur Gupta is an engineer who evolved into a marketer with several pivots through his career. He spent the first half of his career in tech and product management, building adtech products before gradually shifting towards growth, performance, data science, brand, creative and storytelling - the core tenets of modern marketing. In 2021 and 2020, Mayur was recognized by Forbes as the Top 50 Most Influential CMOs in the world. 2023-08-0950 min
Brands, Brews and Banter#6 - Apple's Apoorv Sharma talks about marketing careers and building digital-native brandsApoorv Sharma is an ace marketer who currently works on Brand Marketing at Apple. His earlier stints at Amazon and Flipkart gave him a ring side view to brands being built on e-commerce platforms. Listen/Watch him talk about his journey in this really fun episode. 2023-08-0140 min
Brands, Brews and Banter#5 - From Dove to consumer-tech, Alekhya Chakrabarty's Unstop-apble journeyAlekhya Chakrabarty has worked on brands like Dove, Vivel and others and then took a sharp right to dive into marketing and growth and consumer tech brands like UnStop and Sunstone. Listen to this unfiltered conversation on his view on the changing landscape of marketing. 2023-07-2059 min
Brands, Brews and Banter#4 - MAYUR HOLA (Culinary Brands, OYO) talks about transforming OYO from the most sullied to the most awarded brand in IndiaMayur Hola, talks about his current mandate of revitalising Subway, Lavazza and many other iconic culinary brands. He talks about his journey at OYO and his first impressions of Ritesh. Also listen to his take on which advertising/marketing awards matter and which ones need to be avoided like the plague. 2023-07-121h 11
Brands, Brews and Banter#3 - GOVIND PANDEY, CEO TBWA\India talks about Agencies co-existing with AIGovind is a brand builder, people builder and organisation builder. With over 25 years of studying and building brands at Ogilvy & McCann and executing some of the most iconic work in the Indian advertising space, Govind is equally fluent in science and art of marketing. He has deep and wide experience across sectors. Interested in people and ideas and specially in people with ideas. Here he talks about AI and many of his agency peers. 2023-07-0240 min
Brands, Brews and Banter#2 - RASHI GOEL, Ex-Amazon, Nestle, Pepsico, Unilever talks about creating India's most loved FMCG brands and talking about the Tech-Marketing conundrumBe it Sprite's "Seedhi baat, no bakwaas" or "Kya aap Close-up karte hain", Rashi has been a part of many defining marketing pop culture moments, which surely made it to your living rooms. In this episode, Rashi talks about her journey, starting with being a Sales Officer for L'Oreal (check the clip below), to helping build some of India's most loved FMCG brands.
https://www.linkedin.com/in/rashigoel-consumermarketing/2023-06-2653 min
Brands, Brews and Banter#1 - Building Nykaa, 0-1 or 1-100 CMOs and getting your hands dirty with AI - with HITESH MALHOTRA, Former CMO - Nykaa, LenskartHitesh is among the most outspoken and unfiltered voices in the Indian Marketing scene. Watch/listen to this episode to know about his journey of building Nykaa from scratch. He talks about how younger marketers can launch their career in the right way vs. taking the traditional FMCG marketer's ladder. We also explore his personal side and how becoming a parent has changed him as a marketer. https://www.linkedin.com/in/marketinghead/2023-06-251h 13