Shows
The Hustle Rebellion#183: What Your Community is Trying to Tell You
"Your next idea might be just hiding in that casual comment"
In this episode, Heather shares insights from a recent call with partners in a new partnership program. She emphasises the importance of community, listening, humility, and curiosity in business. By fostering a supportive environment, leaders can better understand the needs of their community and innovate accordingly.
Heather highlights the value of allowing space for silence in conversations, as it encourages participation from quieter members. Overall, the discussion revolves around effective leadership and engagement strategies that can enhance business relationships and outcomes.
2025-11-0409 minThe Hustle Rebellion#179: The Seasonality of Success: Why You’re Not Failing – You’re in a Season
"I don't have any big like wins that I'm screenshotting and sharing with the world."
In this episode, Heather discusses the natural ebb and flow of business, emphasising that quiet months are not a sign of failure but rather a necessary part of the business cycle. She encourages listeners to embrace these slower periods as opportunities for reflection and growth, rather than pushing against them.
Heather shares personal insights from her own experience and offers mindset tools to help navigate these times, reinforcing the idea that rest is integral to success.
...
2025-10-0807 minThe Hustle Rebellion#177: The One-Person Strategy: A Mindset Shift That Changes Everything
"I didn't even think twice."
In this episode, Heather discusses the transformative power of asking a simple daily question: 'How can I help one person today?' She shares her personal experiences and insights on how this mindset can ground individuals, simplify their strategies, and foster genuine connections.
By focusing on helping others, even in small ways, one can create meaningful impact and build relationships that contribute to business growth. Heather encourages listeners to adopt this practice as a way to cultivate purpose and consistency in their lives and businesses.
...
2025-09-2409 minThe Hustle Rebellion#173: Two Businesses, One Goal: Why One Failed and the Other Grew
"They wanted marketing to be literally like a vending machine."
In this episode, Heather shares contrasting experiences of two businesses aiming for growth through lead generation. The first business, despite having a solid offer, gave up on their marketing efforts too soon due to a lack of patience and a desire for immediate results.
In contrast, the second business faced initial challenges but adapted their approach by testing and refining their strategies, ultimately leading to better outcomes. Heather emphasises the importance of mindset, persistence, and the necessity of testing in marketing to achieve s...
2025-08-2710 minThe Hustle Rebellion#167: Less, But Better: The Real Secret to Growth
"Don't add more to your plate...strip it right back."
In this episode, Heather discusses the importance of doing less to achieve greater success. She reflects on her own journey of moving from a mindset of stacking more tasks to focusing on fewer, high-impact activities.
Through personal anecdotes and insights, she emphasises the need to eliminate distractions and simplify life to reclaim focus and drive business growth. Heather encourages listeners to identify their core activities and prioritise living over constant learning, ultimately leading to a more fulfilling and productive life.
2025-07-1608 minThe Hustle Rebellion#165: Too Busy for Change? Try This 30-Minute Reset
"What's that little dream, that little nagging idea..."
In this episode, Heather discusses the common struggle of feeling like there is never enough time in the day. She emphasises that the real issue is not a lack of time, but rather a lack of space in our lives to explore new ideas and opportunities.
By dedicating just 30 minutes a day to personal growth and creativity, individuals can unlock their potential and make meaningful changes without overwhelming themselves. Heather encourages listeners to prioritise this time for themselves before burnout forces them to make changes.
2025-07-0210 minThe Hustle Rebellion#163: How I took 2 weeks off and worked less than 1 hour per day
"...she told me she accepted a new role"
In this episode, Heather shares her experience of taking a two-week trip while managing her business amidst significant changes, including the departure of a key team member.
She discusses the importance of mindset, communication with clients, and implementing simple systems to ensure business continuity during her absence. Heather emphasises the necessity of taking time off for personal well-being and offers insights on how to manage work-life balance effectively.
Takeaways
I worked on average an hour a day or l...
2025-06-1810 minThe Hustle Rebellion#161: Should You Use Meta Ads? Here’s When to Say Yes (and when to steer clear)
"Social media is what we call like a discovery platform in marketing."
In this episode, Heather discusses the effectiveness of Meta ads (Facebook and Instagram) for businesses. She emphasises that the decision to use these ads depends on various factors, including the business's current stage, goals, and the quality of the offer being promoted.
Heather outlines when to say yes to Meta ads, the importance of crafting compelling offers, and the necessity of tracking conversions and understanding the target audience. She also provides a three-step formula for creating successful ads, focusing on video c...
2025-06-0418 minThe Hustle Rebellion#159: 11 Smart Ways to Convert More Before EOFY
"We need to talk you guys, this is not gonna cut it."
In this episode, Heather discusses effective strategies for ramping up leads as the financial year comes to a close. She shares 11 actionable techniques, including optimising homepage headlines, utilising targeted Google ads, leveraging testimonials, and enhancing email marketing.
The conversation emphasises the importance of mobile-friendly websites and strategic campaigns to drive conversions. Heather encourages listeners to focus on specific actions to improve their business outcomes before the financial year ends
2025-05-2113 minThe Hustle Rebellion#157: Why No One’s Listening (And How to Fix It)
"We're multitasking, we're half in, half out of conversations."
In this episode, Heather discusses the challenges of effective communication and the declining listening skills in today's fast-paced, distraction-filled world.
She shares personal experiences from managing volunteers and emphasises the importance of active listening in building trust and connection, both in personal and professional settings. Heather offers practical tips for improving listening skills and encourages listeners to practice presence in their conversatio
2025-05-0709 minThe Hustle Rebellion#155: Think B2B Spending Is Slowing? Here’s How to Stay in Demand Anyway
"If someone's not ready to buy yet, they should still be better off for having talked to you."
In this episode, Heather shares her personal journey of starting a weightlifting routine and transitions into discussing the current challenges faced by B2B businesses amid economic uncertainty. She emphasises the importance of adapting marketing strategies, reframing offers, and maintaining client engagement through education and value-driven content.
Heather provides actionable strategies for business owners to navigate slower spending and enhance their sales processes, ulti
2025-04-2319 minThe Hustle Rebellion#153: 2 years! A gift and more probing questions
"You feel like you're constantly doing more and more and more, and maybe you're even earning less as you grow."
In this episode, Heather reflects on two years of podcasting and introduces a new format aimed at providing deeper insights into business strategies. The focus will shift towards understanding the holistic journey of business growth, including specific mistakes and wins from guests.
The podcast will emphasise actionable strategies over tutorials, targeting established businesses seeking more freedom and efficiency. Heather aims to inspire listeners by sharing
2025-04-0909 minThe Hustle Rebellion#151: When you feel stuck, it’s a signal for change
"It was kind of like that year that was a really hard year for me."
In this episode, Heather discusses the importance of recognising when it's time for change in both personal and professional life. She emphasises the feelings of being stuck or unfulfilled as signals for the need to reassess goals and desires.
Heather provides a practical tactic for gaining clarity by listing current commitments and identifying what truly aligns with one's passions. The conversation encourages listeners to take action towards meaningful change to avoid burnout and enhance fulfillment.
2025-03-1907 minThe Hustle Rebellion#149: Here’s what you need to work on if you want progress in your business
"Make sure that you delegate and work out how to delegate"
In this episode, Heather discusses the critical distinction between urgent and important tasks in business. She emphasises the need to prioritise important tasks that may not seem urgent but are essential for long-term growth.
Heather shares her personal experiences with delegation and task management, encouraging listeners to identify and focus on key tasks that drive their business forward. She also highlights the importance of breaking down larger projects into manageable tasks to avoid feeling overwhelmed.
2025-03-0407 minThe Hustle Rebellion#147: My new project helping to connect generations and build communities
"This particular community has saved the lives of two people that are part of it."
In this episode, Heather shares her inspiring encounter with a 75-year-old woman named Gaye, who embodies the essence of community and happiness. Heather discusses the importance of community in providing purpose and support, especially for older adults. She reveals her new project aimed at sharing Gaye's wisdom and bridging generational gaps through engaging conversations and content.
The episode emphasises the transformative power of community and the fulfillment that comes from pursuin
2025-02-1809 minThe Hustle Rebellion#145: Why Slowing Down is the Fastest Way to Success
"It might take you a little bit longer to get there, but your results will be better."
In this episode, Heather discusses the importance of slowing down in a fast-paced world. She emphasises that taking the time to focus on clarity, quality, and thoughtful decision-making can lead to better outcomes in both business and personal life. By avoiding the rush and prioritising mastery over speed, individuals can achieve sustainable success and avoid burnout.
Heather shares real-world examples, including Toyota's lean manufacturing and Apple's commitment to quality, to illust
2025-02-0517 minThe Hustle Rebellion#143: A sneak peak into new projects and changes ahead in business and this show!
"New brand, new look and feel, potential new name"
In this episode, Heather reflects on the challenges of the past year and sets intentions for 2025. She discusses her focus on business growth through rebranding and launching new services, as well as her commitment to personal fitness and community building.
Heather emphasises the importance of clarity in goals and the need for businesses to adapt to changing landscapes, particularly with the rise of AI. She also hints at exciting new projects aimed at fostering community connections.
Takeaways
2025-01-2114 minThe Hustle Rebellion#141: Happy Holidays – the 3 important things I will be doing
"I'm going to focus on three things over the three week period"
In this episode, Heather reflects on the past year, sharing her experiences and the themes that emerged, such as resilience and the impact of new technologies. She discusses her plans for a three-week break, focusing on self-care, organisation, and setting goals for the upcoming year.
Heather emphasises the importance of taking time off to recharge and prepare for future endeavours, including personal fitness and business projects.
Takeaways
2024-12-1312 minThe Hustle Rebellion#137: What REALLY goes on behind the scenes of a formal awards ceremony
"So what did I learn from this incredible role sitting out there for four hours straight?"
In this episode, Heather shares her experience working behind the scenes at the Australian Hair Fashion Awards, highlighting the fast-paced and high-pressure environment of event management. She discusses the importance of timing, being helpful, concise communication, and acknowledging team efforts.
Heather emphasises the need for presence and mindfulness during events, as well as the value of taking notes for future improvements. She concludes with a reminder of the power of genu
2024-11-1214 minThe Hustle Rebellion#133: “Why ‘I Don’t Know’ Is Ruining Your Success (And How to Fix It)”
"The quality of your life is a direct reflection of the quality of the questions that you ask"
Heather discusses the significance of asking quality questions in life, particularly in the context of communication with younger generations. She reflects on her experiences with her step-sons and emphasises the need for deeper inquiry to foster understanding and build better relationships.
Heather shares insights on how the quality of questions can impact personal growth and the importance of avoiding judgment when seeking answers.
Takeaways
2024-10-1600 minThe Hustle Rebellion#131: Why your weaknesses are so important
"He had me write down my strengths and my weaknesses and just put them out there, like for the world to see."
In this episode, Heather discusses the commonality of negative thoughts and how to manage them effectively. She uses the metaphor of a garden to illustrate the importance of acknowledging both strengths and weaknesses.
Through her own experience with coaching, she emphasizes the value of a growth mindset and how reframing weaknesses can lead to personal and business growth. Heather also shares practical tips for overcoming negativity, including practicing gratit
2024-10-0212 minThe Hustle Rebellion#129: The Energy Trap: How Entrepreneurs Can Avoid Draining Their Power
" I am no energy expert, but definitely something was wrong when I got off the call"
In this episode, Heather discusses the importance of paying attention to the energy that surrounds us and how it can impact our well-being and success. She shares two personal stories to illustrate this concept. The first story is about a client who drained her energy and made her physically ill. The second story is about how she learned to protect her energy while working in the personal development industry.
Heather emphasizes the importance of saying no to s...
2024-09-1815 minThe Hustle Rebellion#127: The Burnout Cure: Unexpected Strategies to Take Back Your Life
“many Aussies have watched their lives shrink in size and lose colour”
In this episode, Heather discusses a new law in Australia that gives employees the right to disconnect after working hours. She explores the impact of chronic stress on society and the rising cost of living. Heather shares statistics on the overwhelming sense of bleakness in Australia and the government's investment in mental health support for small business owners. She provides three simple strategies to combat overwhelm: create a daily routine, have a gradual approach to change, and develop a quick response plan for stre...
2024-09-0418 minThe Hustle Rebellion#123: Dealing with a difficult person? Remember this!
“I shocked at what I was about to learn.”
In this episode, Heather shares a personal story about a difficult client and reflects on the importance of being kind and understanding. She recalls a time when she lived in a shared house and had a unique experience with a flatmate who had witnessed her parents' murder. This story taught Heather a valuable lesson about not making assumptions about others' experiences. The main takeaway is to be kind and considerate to others, as everyone is fighting their own battles.
Takeaways
2024-08-0708 minThe Hustle Rebellion#120: Stop being impatient if you want your marketing to work
"They were getting brand awareness...interested in what they had to offer"
In this episode, Heather discusses the importance of being patient with marketing efforts. She shares the story of a client who was frustrated with the lack of sales despite seeing engagement and growth on social media.
Heather emphasizes the need to understand the marketing funnel and the different phases involved. She also highlights the importance of focusing on customer lifetime value and using strategies like the loss leader approach. Heather concludes by reminding listeners to be patient an
2024-07-1700 minThe Hustle Rebellion#118: They only used 34% of their ad budget! Peak inside a winning marketing funnel
"He had a 14 x return on ad spend. So he basically made $24,000 in revenue"
In this episode, Heather talks about her experience helping a business owner named Pete with his marketing funnel. Pete runs a business called Veteran Community Business Chamber (VCBC), which supports entrepreneurship and small businesses within the military community. Heather explains the process they went through to create a landing page, write copy, and create video ads for Pete's business. She also discusses
2024-07-0313 minThe Hustle Rebellion#114: A behind the scenes of my new content marketing package
"We did keyword research ... We used a lot of hooks and headlines ... And then we filmed all that content."
Heather discusses her recent work in content marketing for various businesses, including accountants, plastic surgeons, physios, and restaurants. She explains how she helps these businesses create engaging and effective video content for their websites, social media, and marketing funnels. Heather emphasizes the importance of great content for successful advertising and email marketing. She also encourages listeners to find projects in their businesses that they enjoy and to focus their time and energy on thos
2024-06-1213 minThe Hustle Rebellion#112: Just because someone recommends it does not always mean it’s best for you
"Remember that there is always going to be another solution"
In this episode, Heather discusses the power of recommendations and how they influence our choices in using certain tools or products. She uses the example of CRM systems recommended by two different business training groups she is a part of. Heather emphasizes that while recommendations are valuable, it's important to consider if there might be better options available. She advises listeners to focus on their specific needs and the features they require in a tool, and to seek recommendations from others in similar situations. Ultimately...
2024-06-0509 minThe Hustle Rebellion#110: A moment that had me tongue tied with lack of self worth
"I just remember feeling so awkward and so embarrassed.."
In this episode, Heather discusses the concept of worthiness and feeling like you belong. She shares a personal story of feeling unworthy when hanging out with a famous punk rock band. Heather reflects on how her mindset shifted after working with Tony Robbins and realizing that everyone has gifts and areas of expertise. She emphasizes that successful people are just people and encourages listeners to remember their own worthiness when interacting with others.
Takeaways
2024-05-2907 minThe Hustle Rebellion#106: How I am preparing for 3 weeks overseas (and where I am going)
"We have a ridiculous wake up call"
In this episode, Heather shares her plans for a three-week trip to London and Greece and discusses how she is preparing to be away from her business. She emphasizes the importance of being realistic about what can be accomplished, moving proactive business activities to after the trip, planning and booking important things in advance, finding the best way to communicate with the team, and not feeling guilty about taking time off. Heather encourages listeners to prioritize self-care and create beautiful moments in their lives.
2024-05-1514 minThe Hustle Rebellion#104: 4 Ideas to Build Your Community
"How do you welcome people in?"
Heather shares her takeaways from speaking at the Travel Trend Summit in Australia. She emphasizes the importance of catering to your market, building a strong community, focusing on a niche, and incorporating elements of surprise. Heather provides examples of how these strategies were implemented at the summit, such as using specific stories and examples for the travel professional audience, creating a private podcast and Facebook group for attendees, and organizing surprise experiences like mermaids and flash mobs. She encourages listeners to bring more fun into their businesses and
2024-05-0811 minThe Hustle Rebellion#100: A special gift for our 1 year anniversary!
"It has been a year since I started the Hustle Rebellion podcast"
In this episode, Heather celebrates the 100th episode of the Hustle Rebellion podcast and thanks her listeners for their support. She introduces a gift for her audience, which is a guide called '2024 Guide to Stop the Hustle' that features tips and wisdom from 48 experts she has interviewed over the past year. Heather mentions some of the experts included in the guide and encourages her listeners to visit HustleRebellion.com to download it. She also acknowledges the listeners from various countries around the...
2024-04-2411 minThe Hustle Rebellion#98: When to fire a team member
"More and more things started falling through the cracks"
In this episode, Heather discusses the topic of hiring and firing in a business. She shares a conversation she had with a friend who was struggling with an employee who was not performing well. Heather emphasizes the importance of being quick to fire and slow to hire, even though it can be challenging. She highlights the need to find the right person for the role and how training and systems may not always solve the problem. Heather encourages listeners to be okay with letting go of...
2024-04-1809 minThe Hustle Rebellion#96: How to create a course a University would be proud to offer
"We need someone to teach them"
Heather discusses her experience developing curriculum for courses at the Center for Continuing Education at the University of Sydney. She shares the importance of case studies, storytelling, multimedia, workshopping, statistics and facts, and strategy and mapping in creating a successful course. Heather emphasizes the need for well-researched content and engaging delivery to ensure a valuable learning experience.
Takeaways
Case studies, storytelling, and multimedia are effective
2024-04-0412 minThe Hustle Rebellion#94: The 3 things I learned teaching the marketing team at a global company
"There's two thirds of the market out there that wants something else."
In this episode, Heather shares her experience conducting a three-part training series for a corporate company and highlights three key learnings from the marketing team at Panasonic.
Heather also offers her training services and shares examples of companies she has recently trained.
Takeaways
The value of brainstorming with your team to generate innovative ideas.
2024-03-2613 minThe Hustle Rebellion#92: The power of collaboration in business
"One of the artists at the meeting says to us - I am not happy"
In this episode, Heather shares her experience running a company called 911 Art in San Diego. The company organized art, fashion, and music events in various venues. Heather discusses their marketing strategy, which involved distributing postcards and promoting shows through a small magazine. She also talks about the challenges of running the shows and making sales. The conversation then shifts to the topics of abundance vs scarcity mindset, collaboration vs doing everything yourself, and creating win-win relationships in business.
2024-03-1910 minThe Hustle Rebellion#90: Don’t give up
"Just 15 months before that, he was almost 50 years old, he was driving taxis and he was delivering pizzas.."
In this episode, Heather shares the story of Scott Ryan, an Australian actor who achieved success later in life. She emphasizes the importance of believing in oneself and shares examples of successful individuals who started their journeys later in life. Heather also reflects on her own journey and encourages listeners to keep going and never give up on their dreams.
At a glance..
00:00 Scott Ryan's Journey to Success
02:03 The Importance...
2024-03-1206 minThe Hustle Rebellion#88: One of the most important leadership traits
"So there I am, top of this high rise....helping them launch this new retreat idea.."
In this episode, Heather recalls a meeting with the CEO of The Entourage where they discussed launching retreats. During the meeting, the CEO complimented Heather on her humility, which led her to question the importance of humility in life and business. Heather researched the meaning of humility and concluded that it is an important trait for leaders. She shares a checklist of traits that can help measure one's humility, including asking for advice, celebrating and empowering others, practicing active...
2024-03-0406 minThe Hustle Rebellion#86: The 2 hour sweaty walk that changed everything for how I run my business
"I embarked on a journey in a suburb I didn't know anything about"
In this episode, Heather shares a personal experience from her time working as a director of crew for a promoter. She recounts a moment when she realized the importance of delegation and the impact it can have on personal and professional growth. Heather reflects on the struggle she faced when she took it upon herself to complete a task that could have been delegated to someone else. This experience served as a reminder for her to ask the question, 'Am I the...
2024-02-2611 minThe Hustle Rebellion#84: Are business burnouts a normal part of being an entrepreneur?
"It was a great time in my life, but within three weeks it ended"
In this episode, Heather shares her personal experiences with breakdowns and burnout as an entrepreneur. She discusses a previous business venture and the signs of distress and isolation that she observed in her co-founder.
Heather then recounts the breakdown that occurred during a trip to Egypt and how it led to the end of their project. She also talks about her transition to digital marketing and starting a new business, where she found herself overworking and experiencing heart palpitations...
2024-02-1913 minThe Hustle Rebellion#82: How Guy and his hidden messages help his community
"This man was so passionate...that he does every single day"
In this episode, Heather tells a story about a man named Guy Dunstan and his daily ritual of taking the temperature of the ocean and drawing chalk pictures on the beach. She highlights the beauty of Manly, a beach community in Australia, and the passion and purpose that Guy brings to his simple act. Heather emphasizes that purpose does not have to mean changing the world, but rather finding something that brings joy and makes a difference, no matter how small.
...
2024-02-1207 minThe Hustle Rebellion#80: The 4 things I learned at 5am with 4 industry leaders
"I can't believe I just gave you that advice"
In this episode, Heather shares her experience of joining a networking call and the themes that emerged from the conversation. She discusses the importance of asking for help and being honest about what you're not good at. Heather also emphasizes the value of being around good people who inspire and challenge you. She highlights the benefits of not knowing the backgrounds of the people you interact with, as it creates a level playing field. Heather encourages listeners to give openly and shares her challenge for the...
2024-02-0511 minThe Hustle Rebellion#76: The 8 steps I am following to get what I want
"It's time to think differently"
In this episode, Heather discusses her plans for the year ahead and how she intends to achieve her goals. She emphasizes the importance of believing in bigger things and thinking differently. She also talks about creating a list of what not to do, identifying team needs, and defining her role in projects.
Heather highlights the significance of setting non-negotiable commitments and focusing on what and why, rather than how. She also explores the idea of workshopping new projects and learning to be more creative. She concludes by emphasizi
2024-01-2212 minThe Hustle Rebellion#74: My very big plans for 2024 for my business and personally
"There are listeners in 25 countries..."
In this episode, Heather shares her plans and goals for the year ahead, both for her business and personal life. She emphasizes the importance of focusing on one core project each year and reveals that her main focus for 2024 is growing her own community through live events. Heather also discusses her plans for Website Love, including launching coaching, utilizing AI in copywriting, and offering content creation packages. On a personal level, she aims to become a better leader, improve her speaking skills, increase her fitness, travel with purpose, potentially move...
2024-01-1527 minThe Hustle Rebellion#70: From a broken website to hundreds of global sales in a few months
"This developer wanted a cut of all sales"
Heather shares a case study of a business that came to her in a state of stress and frustration. The business had been working with a developer overseas for two years, but their website still didn't work. The business, a training company for hairdressers, needed a robust online platform for training purposes.
However, their current site required manual access granting for course areas, which was a tedious and frustrating process. Heather highlights the importance of finding a reliable web developer and showcases the challenges
2023-12-1412 minThe Hustle Rebellion#54: The one thing that has contributed to the massive growth in my business
"You never know when it might come back to you!"
Are you feeling overwhelmed with busyness?
Heather shares some exciting updates on her business and how she's successfully managing its growth. From juggling numerous projects and clients to shifting her approach to work, Heather shares her insights on staying grateful and reducing stress amidst the busyness.
Her dedication to self-care and the philosophy of giving serve as valuable takeaways for entrepreneurs navigating similar paths.
Episode at a glance..
[00:01:30] Handling busyness without stress.
[00:04:46] Giving without e...
2023-10-1013 minThe Hustle Rebellion#53: Olivia de Sousa: A singer and podcast producer shares the benefits of podcasting
"I do it because you can't not, because you would regret it if you didn't"
Heather chats with Olivia de Sousa, a talented singer turned podcast producer! From following her passion for singing to now helping others with their podcasts, Olivia shares her expertise and offers valuable insights on leveraging podcasting as a powerful tool.
Heather and Olivia discuss ways to grow a business without the constant hustle and stress and Olivia shares three tips for working smarter:
1️⃣ Embrace Your Unique Voice
2023-10-0531 minThe Hustle Rebellion#46: Stop planning and take action
"I'm literally standing by myself totally not dressed appropriately"
Heather delves into the vital concept of taking action and welcoming the unknown with open arms. Often, we find ourselves stuck in the loop of overthinking and meticulously planning every single detail.
Join in this episode as Heather explores the power of action, stepping outside your comfort zone, and embracing the delightful chaos of the unknown.
As Heather says…
2023-09-0509 minThe Hustle Rebellion#44: How to get better results with your ads? Make no assumptions!
"If you try to and market one thing...one way...."
Heather has a monthly Zoom meet up with 2 fellow agency owners. They discuss various topics related to their businesses from client management, to leadership and marketing strategies.
In their last session they discussed business growth and Heather volunteered what she was doing with her ads to get such great results.
Want to know? Tune in and get the plan.
Here’s a sneak peak of what she says:
2023-08-2914 minThe Hustle Rebellion#1: Why I am creating a rebellion against hustle
"We just get so wound up in these little groundhog day moments where we are stressed out all the time and the idea of living a happy life seems further and further away!"
The stress epidemic is going nowhere.
Find out my thoughts on why anxiety is on the rise, how it has been exacerbated by social media, how the younger workforce is expected to work multiple jobs for the price of one, and the toll this takes on our well-being.
Learn more about your host, Heather Porter, why I created th...
2023-04-0216 min
Autopilot Your Business#124 – Our Final Goodbye EpisodeAnd that’s a wrap! Thank you so much for listening over the years. We have enjoyed every moment. Want to stay in touch? You can find Heather here: Heather Porter Website Love You can find Andrew here: The Social Media Bloke DigiKnow Podcast
The post #124 – Our Final Goodbye Episode appeared first on Autopilot Your Business.
2020-01-0300 min
Podcasts - Autopilot Your Business#124 – Our Final Goodbye EpisodeAnd that’s a wrap! Thank you so much for listening over the years. We have enjoyed every moment. Want to stay in touch? You can find Heather here: Heather Porter Website Love You can find Andrew here: The Social Media Bloke DigiKnow Podcast
The post #124 – Our Final Goodbye Episode appeared first on Autopilot Your Business.
2020-01-0325 minAutopilot Your Business#102 – What Is A Website Funnel? (And Why You Need One!)Welcome to podcast #102! What is a website funnel? There’s been a lot of hype around it lately, so in this episode we’re checking out what it’s all about… What have Andrew McCauley & Heather Porter learnt lately? We’ve talked about the importance of optimizing your website for mobile before, but now, since Google updated... Read More
The post #102 – What Is A Website Funnel? (And Why You Need One!) appeared first on Autopilot Your Business.
2015-06-1200 minPodcasts - Autopilot Your Business#102 – What Is A Website Funnel? (And Why You Need One!)Welcome to podcast #102! What is a website funnel? There’s been a lot of hype around it lately, so in this episode we’re checking out what it’s all about… What have Andrew McCauley & Heather Porter learnt lately? We’ve talked about the importance of optimizing your website for mobile before, but now, since Google updated... Read More
The post #102 – What Is A Website Funnel? (And Why You Need One!) appeared first on Autopilot Your Business.
2015-06-1230 minAutopilot Your Business#101- How To Run A Global TeamWelcome to episode #101! We frequently get asked about how we run our business globally, both in doing business and in how to run a global team. This week we peel back the curtains to reveal how we manage and some tips we follow… What did Andrew McCauley and Heather Porter learn this week? Heather... Read More
The post #101- How To Run A Global Team appeared first on Autopilot Your Business.
2015-04-0600 minPodcasts - Autopilot Your Business#101- How To Run A Global TeamWelcome to episode #101! We frequently get asked about how we run our business globally, both in doing business and in how to run a global team. This week we peel back the curtains to reveal how we manage and some tips we follow… What did Andrew McCauley and Heather Porter learn this week? Heather... Read More
The post #101- How To Run A Global Team appeared first on Autopilot Your Business.
2015-04-0636 minAutopilot Your Business#100 – 100 Valuable Resources To Grow Your BusinessHey everyone! We’ve finally cracked episode #100! Welcome to our century where we’re delving into 100 valuable resources to grow your business! (We promise it won’t take as long as that sounds!). Firstly, after 3 years of podcasting, what have we learned? Heather Porter: Heather has learned how easy it is to reach people from... Read More
The post #100 – 100 Valuable Resources To Grow Your Business appeared first on Autopilot Your Business.
2015-03-0500 minPodcasts - Autopilot Your Business#100 – 100 Valuable Resources To Grow Your BusinessHey everyone! We’ve finally cracked episode #100! Welcome to our century where we’re delving into 100 valuable resources to grow your business! (We promise it won’t take as long as that sounds!). Firstly, after 3 years of podcasting, what have we learned? Heather Porter: Heather has learned how easy it is to reach people from... Read More
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2015-03-051h 08Autopilot Your Business#99 – The Importance of Mentors – Who Changed Our Lives?Welcome to podcast #99! In this episode we’re talking about the importance of mentors – who changed our lives? For anyone who is on the path to success, good mentors play a key part! What did Heather Porter and Andrew McCauley learn this week? Heather enjoyed the whole Australia Day experience this year. When she... Read More
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2015-02-0900 minPodcasts - Autopilot Your Business#99 – The Importance of Mentors – Who Changed Our Lives?Welcome to podcast #99! In this episode we’re talking about the importance of mentors – who changed our lives? For anyone who is on the path to success, good mentors play a key part! What did Heather Porter and Andrew McCauley learn this week? Heather enjoyed the whole Australia Day experience this year. When she... Read More
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2015-02-0932 minPodcasts - Autopilot Your Business#98 – Online Marketing Trends 2015Welcome to podcast 98! Today we’re having a chat about the online marketing trends 2015 has in store. What’s growing? What’s disappearing? What’s staying the same? What have Heather Porter and Andrew McCauley learnt this week? Heather has come across a cool little tool via Duct Tape Marketing. The tool is called Process Street and... Read More
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2015-01-2632 minAutopilot Your Business#98 – Online Marketing Trends 2015Welcome to podcast 98! Today we’re having a chat about the online marketing trends 2015 has in store. What’s growing? What’s disappearing? What’s staying the same? What have Heather Porter and Andrew McCauley learnt this week? Heather has come across a cool little tool via Duct Tape Marketing. The tool is called Process Street and... Read More
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2015-01-2600 minPodcasts - Autopilot Your Business#97 – Looking Back On 2014Happy New Year and welcome to podcast #97! We’re looking back on 2014 today – what made it great? (or not so great!). What did Heather Porter and Andrew McCauley learn this week? Heather is coming to us from London where she has been on a bit of a tour of skate parks with two... Read More
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2015-01-1223 minAutopilot Your Business#97 – Looking Back On 2014Happy New Year and welcome to podcast #97! We’re looking back on 2014 today – what made it great? (or not so great!). What did Heather Porter and Andrew McCauley learn this week? Heather is coming to us from London where she has been on a bit of a tour of skate parks with two... Read More
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2015-01-1200 minPodcasts - Autopilot Your Business#96 – Marketing Strategies: Leveraging Other PeopleHi everyone! Welcome to podcast #96! We are talking about marketing strategies and leveraging other people for your marketing. We’ve been experimenting with a few things for a while and thought we’d share some results with you! What have Andrew McCauley and Heather Porter learnt this week? Sadly this week, the Sydney siege showed that... Read More
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2014-12-2331 minAutopilot Your Business#96 – Marketing Strategies: Leveraging Other PeopleHi everyone! Welcome to podcast #96! We are talking about marketing strategies and leveraging other people for your marketing. We’ve been experimenting with a few things for a while and thought we’d share some results with you! What have Andrew McCauley and Heather Porter learnt this week? Sadly this week, the Sydney siege showed that... Read More
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2014-12-2300 minPodcasts - Autopilot Your Business#93 – How To Use Instagram To Grow Your BusinessHi everyone! Welcome to our 93rd podcast! Today we’re looking at how to use Instagram to grow your business. How are people using it and what have we found in our trials? This is a great visual medium with a growing user base… What did Andrew McCauley and Heather Porter learn this week? Heather found... Read More
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2014-11-1732 minAutopilot Your Business#93 – How To Use Instagram To Grow Your BusinessHi everyone! Welcome to our 93rd podcast! Today we’re looking at how to use Instagram to grow your business. How are people using it and what have we found in our trials? This is a great visual medium with a growing user base… What did Andrew McCauley and Heather Porter learn this week? Heather found... Read More
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2014-11-1700 minPodcasts - Autopilot Your Business#92 – Why A Confused Mind Never Buys!Hi everyone! Welcome to podcast #92! Today we are talking about why a confused mind never buys. It’s important for your business to be clear and we have some great case studies on this… First up… What did Andrew McCauley and Heather Porter learn this week? Andrew learnt about an update to one of... Read More
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2014-11-1031 minAutopilot Your Business#92 – Why A Confused Mind Never Buys!Hi everyone! Welcome to podcast #92! Today we are talking about why a confused mind never buys. It’s important for your business to be clear and we have some great case studies on this… First up… What did Andrew McCauley and Heather Porter learn this week? Andrew learnt about an update to one of... Read More
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2014-11-1000 minPodcasts - Autopilot Your Business#90 – The Future Of Social MediaHi everybody! Welcome to podcast #90! Today we are talking about the future of social media – we get asked about this a lot so we decided to share where we see it going. It’s a world that’s constantly changing! What did Andrew McCauley and Heather Porter learn this week? Andrew discovered that people are... Read More
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2014-10-2533 minAutopilot Your Business#90 – The Future Of Social MediaHi everybody! Welcome to podcast #90! Today we are talking about the future of social media – we get asked about this a lot so we decided to share where we see it going. It’s a world that’s constantly changing! What did Andrew McCauley and Heather Porter learn this week? Andrew discovered that people are... Read More
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2014-10-2500 minPodcasts - Autopilot Your Business#89 – More On Building A CommunityWelcome to podcast #89! Today we are talking more about building a community and why it is so important for your business. What did Andrew McCauley & Heather Porter learn this week? Heather learnt about a new app that Google has released which sits on your desktop. It allows you to join hangouts from your... Read More
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2014-10-2033 minAutopilot Your Business#89 – More On Building A CommunityWelcome to podcast #89! Today we are talking more about building a community and why it is so important for your business. What did Andrew McCauley & Heather Porter learn this week? Heather learnt about a new app that Google has released which sits on your desktop. It allows you to join hangouts from your... Read More
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2014-10-2000 minPodcasts - Autopilot Your Business#88 – Tools To Get A Business Not A JobHi everybody! Welcome to podcast #88, where we are talking tools to get a business not a job. Have you ever had that feeling in your business? That really you are working another job? We’ve put together some tools to help get you out of that cycle! What did Andrew McCauley and Heather Porter learn... Read More
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2014-10-1337 minAutopilot Your Business#88 – Tools To Get A Business Not A JobHi everybody! Welcome to podcast #88, where we are talking tools to get a business not a job. Have you ever had that feeling in your business? That really you are working another job? We’ve put together some tools to help get you out of that cycle! What did Andrew McCauley and Heather Porter learn... Read More
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2014-10-1300 minPodcasts - Autopilot Your Business#87 – Stop Trading Time For Money!Welcome to podcast #87 everybody! Today we’re talking about how you can stop trading time for money – we’ve heard a few interesting stories lately which we’d love to share! What did Heather Porter and Andrew McCauley learn this week? Heather LOVES it when you guys reach out via social media or emails. Here’s a... Read More
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2014-10-0726 minAutopilot Your Business#87 – Stop Trading Time For Money!Welcome to podcast #87 everybody! Today we’re talking about how you can stop trading time for money – we’ve heard a few interesting stories lately which we’d love to share! What did Heather Porter and Andrew McCauley learn this week? Heather LOVES it when you guys reach out via social media or emails. Here’s a... Read More
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2014-10-0700 minPodcasts - Autopilot Your Business#86 – 4 Ways To Great Customer ServiceHey there everybody! Welcome to podcast #86! It’s an essential part of any business, so today we are talking about great customer service. What did Andrew McCauley and Heather Porter learn this week? Andrew learnt of a bill recently passed by the California State Government to prevent businesses from taking legal action against customers who... Read More
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2014-09-2230 minAutopilot Your Business#86 – 4 Ways To Great Customer ServiceHey there everybody! Welcome to podcast #86! It’s an essential part of any business, so today we are talking about great customer service. What did Andrew McCauley and Heather Porter learn this week? Andrew learnt of a bill recently passed by the California State Government to prevent businesses from taking legal action against customers who... Read More
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2014-09-2200 minPodcasts - Autopilot Your Business#85 – Why A Little Knowledge Is A Dangerous Thing!Welcome to podcast #85! Why can a little knowledge be a dangerous thing? It’s something that comes up with us again and again at Autopilot Your Business, so we thought we’d delve into it… What did Andrew McCauley and Heather Porter learn this week? Andrew has been learning about a Facebook update that is being... Read More
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2014-09-1534 minAutopilot Your Business#85 – Why A Little Knowledge Is A Dangerous Thing!Welcome to podcast #85! Why can a little knowledge be a dangerous thing? It’s something that comes up with us again and again at Autopilot Your Business, so we thought we’d delve into it… What did Andrew McCauley and Heather Porter learn this week? Andrew has been learning about a Facebook update that is being... Read More
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2014-09-1500 minAutopilot Your Business#83 – How To Get Leads Through Social MediaHi everyone! Great to have you here for podcast #83! Today we are talking about how to get leads through social media. How do you actually make it work without finding yourself falling through a worm hole where you suddenly realize you’ve wasted hours of time? What did Andrew and Heather learn this week? Andrew... Read More
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2014-09-0200 minPodcasts - Autopilot Your Business#82 – Famous By AssociationHi everybody! Welcome to another AYB podcast! Today we are talking about becoming famous by association – it’s a journey we’ve been on through the week and want to share with you all. What did Andrew and Heather learn this week? Heather – it’s all about having good listening skills! During the week she witnessed a... Read More
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2014-08-2334 minAutopilot Your Business#82 – Famous By AssociationHi everybody! Welcome to another AYB podcast! Today we are talking about becoming famous by association – it’s a journey we’ve been on through the week and want to share with you all. What did Andrew and Heather learn this week? Heather – it’s all about having good listening skills! During the week she witnessed a... Read More
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2014-08-2300 minPodcasts - Autopilot Your Business#81 – Uncovering Shiny Object SyndromeHey guys! Welcome to podcast #81! Today we are uncovering shiny object syndrome – that insidious disease which often infects entrepreneurs. What is it? Is there a cure? Could you be a victim? What did Andrew and Heather learn this week? Heather – Has been delving into split testing of different versions of the newsletter, one... Read More
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2014-08-1931 minAutopilot Your Business#81 – Uncovering Shiny Object SyndromeHey guys! Welcome to podcast #81! Today we are uncovering shiny object syndrome – that insidious disease which often infects entrepreneurs. What is it? Is there a cure? Could you be a victim? What did Andrew and Heather learn this week? Heather – Has been delving into split testing of different versions of the newsletter, one... Read More
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2014-08-1900 minAutopilot Your Business#79 – Insider Tips for Online Tools for BusinessIn this week’s Podcast, we dig into a few of the popular online tools for business and we give our spin on how we use them to get the most out of them. What did Andrew and Heather learn this week? Heather discovered, whilst being a mentor at an event, that she had some great ideas... Read More
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2014-08-0700 minPodcasts - Autopilot Your Business#79 – Insider Tips for Online Tools for BusinessIn this week’s Podcast, we dig into a few of the popular online tools for business and we give our spin on how we use them to get the most out of them. What did Andrew and Heather learn this week? Heather discovered, whilst being a mentor at an event, that she had some great ideas... Read More
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2014-08-0732 minAutopilot Your Business#77 – How Often Should I Post On My Blog? (Or on Social Media?)Welcome to podcast #77 everyone! How often should I post on my blog ? How frequently should I post on social media? We get asked these questions a lot so today we are going to delve into what has been working for us lately – consistency being the key! What did Andrew and Heather learn... Read More
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2014-07-1800 minAutopilot Your Business#75 – Social Media EngagementWelcome to podcast #75! Today we are dissecting social media engagement – of course this is very important if your business is to be effective on social media. Often you just need to slightly fine-tune what you are doing… What did Andrew and Heather learn this week? Andrew saw that Twitter are rolling out a... Read More
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2014-07-0400 minAutopilot Your Business#74 – How To Monitor Your Brand OnlineHello everybody! Welcome to podcast #74! Today we are talking about how to monitor your brand online – how do you keep a handle on what’s being said online about your brand? What did Andrew & Heather learn this week? Andrew learnt that Twitter are launching website tags for re-marketing. This means that where someone... Read More
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2014-06-2800 minAutopilot Your Business#72 – List Segmentation: Why is it Important for Your Business?Hi everyone! Welcome to podcast #72! Today we delve into list segmentation – what is it and why is it important for your business? If you get this right it can be a huge help to your business! What did Andrew and Heather Learn This Week? Heather has been setting up a client website using... Read More
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2014-06-1800 minAutopilot Your Business#70 – Our Most Popular Podcasts!Welcome to episode #70! We’ve been at it for 2 1/2 years so today we take a look back at where we’ve come from and out most popular podcasts… What did Andrew and Heather learn this week? Heather has been delving into Panda 4.0, the new Google algorithm. The exciting thing is if you’ve been... Read More
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2014-05-2400 minAutopilot Your Business#68 – Cool Marketing Ideas From Big Brands!Hey everybody! Welcome to podcast #68! Today we are dissecting some cool marketing ideas that big brands are using… What did Andrew and Heather learn this week? Heather was digging into website design this week and found that the best button colours are still green, orange, yellow or red (in order of preference). So for... Read More
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2014-05-0900 minAutopilot Your Business#67 – What is Working in Blogging?Welcome to podcast #67! Today is all about what is working in blogging – the online world changes so fast that what worked a couple of months ago has probably changed… What did Andrew and Heather learn this week? Heather did some work with a client in a green screen studio – this is very... Read More
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2014-05-0300 minAutopilot Your Business#65 – Social MetricsWelcome to podcast #65! Today we are delving into social metrics and will give you an insight into what metrics we look at, and what you probably should too. What did Andrew and Heather learn this week? Heather has been learning from Siimon Reynolds this week, through videos that he sends out to entrepreneurs. It... Read More
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2014-04-2200 minAutopilot Your Business#63 – Paid Social MediaHi everybody! Welcome to episode #63! Today we’re looking into paid social media – is that where we’re headed now? Has the ‘free lunch’ ended? People often ask us about getting ‘free’ traffic, but is this really still available? What did Andrew and Heather learn this week? Heather has been bombarded with scam emails! Many... Read More
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2014-04-0400 minAutopilot Your Business#61 – Tools for TwitterHi everyone! Welcome to podcast #61 – we are all over the Twitter platform today. What’s happening? How are we using it? We talk about some tools for Twitter and strategies… What did Andrew and Heather learn this week? Heather has seen speculation in the last week of Twitter becoming more user friendly for newbies.... Read More
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2014-03-2400 minAutopilot Your Business#27 Changes on LinkedInHere we are at podcast #27! Andrew and Heather are here today to catch you up on recent changes on LinkedIn to make sure you stay up to date and have an effective profile. First up, what have they learned in the last week? Heather is excited because she learnt a new tool called browserstack.com.... Read More
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2013-06-1400 min