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Heather Terveen

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Med Spa CEOMed Spa CEOSell Without Discounting and What to Do Instead To Stay PremiumYou don’t have to choose between selling and staying premium… YOU just need the right strategy. In this episode, I talk about why mainstream discounting doesn’t work for premium clinics. I break down the White Glove Promotion mindset to elevate your client experience, drive premium sales, and manufacture success for your signature offers. I share examples from luxury brands (like Chanel and Ritz-Carlton), how I coach my clients through launch campaigns, and how I’ve built this exact strategy into Ask Heather AI. Get ready to stop crash discounting and start selling like a premium brand.    2025-07-2314 minMed Spa CEOMed Spa CEOBuild Early Momentum And Successfully Launch Your New OfferSuccess doesn’t happen to you… YOU manufacture it. In this episode, I break down the mindset and moves behind building early momentum when launching something new. Whether it’s a signature package, a new membership, or a fresh campaign, I share how to generate your first big wins, create undeniable proof, and build belief both in your team and in yourself. I also share how I used this approach to successfully launch Ask Heather AI, and how you can apply the same strategy to your next big offer. Get ready to stop waiting for traction and start creating it on...2025-07-1613 minMed Spa CEOMed Spa CEO10 Leadership Rituals That Help Me Succeed as a CEOHustle doesn’t scale long-term, but your nervous system does. In this episode, I break down my 10 personal leadership rituals that have helped me lead and launch with more clarity, calm, and sustainability. I talk about how I built my support systems at home and at work, what somatic regulation looks like in real life, why I continue to invest in coaching across different areas, and MORE. These rituals have changed how I run my business, and they can change yours too. Get ready for more sustainability, joy, and freedom in your business journey.   HIGHLIGHTS...2025-07-0932 minMed Spa CEOMed Spa CEO7 Psychological Hacks to Help You and Your Team Sell with ConfidenceWhat if the reason your team isn’t closing like you had nothing to do with talent and everything to do with psychology? In this episode, I break down 7 powerful principles that will help you train your team to sell with confidence, clarity, and conviction without sounding scripted or robotic. I share how to build a consult process that converts, energizes your team, and reflects the premium brand you’ve worked so hard to build. Plus, I share how to use Ask Heather AI to roleplay real scenarios and reinforce high-converting sales behavior on demand. Get ready to ditch robo...2025-07-0224 minMed Spa CEOMed Spa CEOBe the Enthusiastic Leader Your Business NeedsWant to know the secret behind high-performing leaders and premium sales? It’s not just your strategy, it’s your energy. In this episode, I break down how your enthusiasm, conviction, and clarity become the magnet that draws in team buy-in and client conversions. I share what it really looks like to lead with energy, how to realign quickly, and the shifts that make you the kind of leader people trust, follow, and buy from.   HIGHLIGHTS Why your ENERGY is your #1 sales and leadership tool. How toxic team members lower your team’...2025-06-2533 minMed Spa CEOMed Spa CEOCreate Content That Leads To Cash FlowMost content sounds the same, and that’s exactly why it gets ignored. In this episode, I talk about why so much aesthetic industry content sounds like it’s written for “everyone and no one.” I break down what “authority-infused content” actually looks like, why your offers matter more than the algorithm, and how to write content that magnetizes your dream clients. Get ready to learn how to connect your content to cash flow using authority-infused marketing!   HIGHLIGHTS The #1 content mistake Med Spa owners make. What “to whom it may concern” content looks lik...2025-06-1824 minMed Spa CEOMed Spa CEOWhy Innovation is Your Real Job As a CEOGreat CEOs don’t wait for inspiration—they create it. In this episode, I talk about innovative leadership, and why it’s the missing link in your business growth. I share tips for how to build your “creative muscle”, the tools I use in my own business, and how to use white space and AI to amplify your genius. Remember, the BEST Med Spa CEOs aren’t just operators, they’re innovators.   HIGHLIGHTS Why creative thinking IS strategic thinking for Med Spa CEOs. What it means to be the creative director of your busines...2025-06-1123 minMed Spa CEOMed Spa CEOThe 3 Pillars of an Unstoppable Brand That Sells High-Ticket OffersMost aesthetic businesses blend in, but unstoppable brands stand out. In this episode, I break down what it really takes to create a brand so magnetic that premium clients seek you out. I share how I built a category-of-one brand, why branding is your biggest asset, and the 3 core pillars I coach clients to focus on to create an identity so strong it makes the competition irrelevant. Plus, I share a BTS peek at the upcoming free workshop I created to help you build your own unstoppable brand.   HIGHLIGHTS Why most Med Spa o...2025-06-0417 minMed Spa CEOMed Spa CEOThe Fast-Action Framework to Go From IDEA to Launching NEW OFFERSThere’s a belief that the more you THINK about something, the better it will be. But in business? That’s RARELY true. In this quickie episode, I break down the concept of Minimum Viable Magic—the mindset and strategy I use (and teach my clients) to stop overthinking and start doing. Plus, I also share the BTS of how I recently launched a brand new program BEFORE it was “perfect,” why early feedback matters, and MORE. Tune in to learn the fastest way to get momentum and improve as you go.   HIGHLIGHTS What Minimu...2025-05-2811 minMed Spa CEOMed Spa CEOYour Top Med Spa Questions Answered! Pricing, Team Buy-In, Social Media + MoreBack by popular demand — it’s another Q&A episode! I answer some of the most common questions I’ve received from clients and podcast listeners just like you. I talk about the new practice in today’s market, the mindset shift that helped me scale faster, launching offers, and MORE. Whether you’re curious about pricing menus or creating effective social media content, I’ve got you covered to make your med spa stand out above the rest. Get ready to think more strategically about how you're building your practice.   HIGHLIGHTS What I’d focus on...2025-05-2119 minMed Spa CEOMed Spa CEOThe Hidden Cost of Underpricing Your Med Spa Services (How to Charge Premium Prices with Confidence)Pricing is subjective, and the truth is, you’re probably undercharging. In this episode, I talk about the exact framework I teach my private clients to help them create sustainable and high-profit businesses. I dive deep into your beliefs around money, the power of positioning, and how to price with intention. Tune in to learn how to identify when it’s time to raise your prices, how to coach your team on premium offers, and why pricing is about so much more than the number on the tag.   HIGHLIGHTS The 3 filters of the Prici...2025-05-1426 minMed Spa CEOMed Spa CEOBig Announcement! I Created A Tool to Simplify Your Marketing, Save Time, and Make You More Money!We're at the beginning of a new era, and how you adapt will determine how fast you grow. In this part two of my AI mini-series, I share how to use custom-developed AI (not your average ChatGPT!) to help you implement and scale your marketing, sales, and signature offers faster than ever. I talk about how Ask Heather AI was born, how it works, and why it’s the future of strategic support for aesthetic CEOs. Tune in to discover how to stay ahead of the curve and become a leader in your industry!   HIGHLIGHTS...2025-05-0723 minMed Spa CEOMed Spa CEOUse AI to Dramatically Increase Productivity and Go From Overwhelmed to OptimizedAre you ready to unlock the power of AI to grow your business FASTER? In this episode, I'm pulling back the curtain on how I'm personally using artificial intelligence to supercharge my productivity. I'll share real-world strategies that'll help you leverage AI to grow your practice, save time, and create more space for what truly matters. Whether you're a tech newbie or curious about AI's potential, you'll walk away with actionable insights that can transform how you work and live.   HIGHLIGHTS Tools to become faster and more efficient in your work (and life!)2025-04-3025 minMed Spa CEOMed Spa CEOThe Event Strategy to BOOST Revenue without Giving Away Tons of Discounts (or Losing Your Sanity)Tired of exhausting, discount-driven events that drain your team and barely move the needle? I've got a game-changing strategy for you! In this episode, I'm sharing my approach for events that will help you attract your dream patients, position yourself as an absolute expert, and triple your event revenue — all while keeping your sanity intact. I'll walk you through my SPA framework that transforms in-person events from big, chaotic shebangs to focused, premium experiences that actually grow your business. Trust me, you do NOT want to miss these insights that could completely transform how you approach marketing and client en...2025-04-2317 minMed Spa CEOMed Spa CEOThe Mindset and Strategy Behind Converting $15K Treatment Plans with Tommie JoEver wonder how to confidently present high-ticket treatment plans without overwhelming your clients — or yourself? In this episode, I sit down with one of my incredible clients, Tommie Jo, owner of Driftless Aesthetics. We talk about the mindset, systems, and strategies that will take you from doing it all yourself to confidently presenting $15–$18K comprehensive treatment plans that your clients say YES to. We also share tips on how to eliminate decision fatigue, train your team into the ultimate conversion machine, and position yourself as an authority within your industry.   HIGHLIGHTS How Tommie Jo we...2025-04-1635 minMed Spa CEOMed Spa CEOThe Proven Quarterly Planning Strategy To Create Clarity and Drive Revenue In Your Next 90 DaysIf quarterly planning sounds boring, you’ve been doing it WRONG. In this episode, I give a sneak peek into what I teach in The Med Spa Advantage for how to  have your most profitable next 90 days. I break down how to do a thinking audit, how to get clear on your biggest priorities, and why inaction is costing you more than imperfect execution. I also share what I’ve learned about making decisions as a CEO, how to plan promotions that actually support your signature offers, and what to avoid if you’re stuck in overthinking mode. Get ready t...2025-04-0927 minMed Spa CEOMed Spa CEODo I NEED Funnels? (How to Build Organic Funnels that Attract Premium Clients on Autopilot!)If you think that funnels are only for online marketers running paid ads, THINK AGAIN. In this episode, I break down the strategy around organic funnels and share exactly how to build one that attracts premium clients who are already pre-sold on what you do. Whether you’ve been relying on word of mouth, paid ads, or social media with no real structure, I break down a simple way to create an organic funnel that builds your authority, showcases your signature offers, and pulls in the right people without being salesy. Plus, I also share a lesson from the lu...2025-04-0223 minMed Spa CEOMed Spa CEOAnswering Your Hottest Questions on How to Handle Price Objections, Raise Your Rates, and Attract High-End ClientsI’ve been collecting your HOTTEST questions over the past few months and I’m answering the ones I get asked the most. I’ll share the mindset and strategy shifts that need to happen if you want to raise your prices, confidently sell your signature packages, and attract high-end clients who DON’T question your rates. I also share my favorite metaphor for navigating underperforming team members, why most owners delay scaling, and how to rewire your beliefs to attract premium clients. Tune in for answers that are going to help you protect your peace and your profit.  2025-03-2635 minMed Spa CEOMed Spa CEOHow to Confidently Sell Premium Packages Without Feeling Salesy with Dr. Gabrielle FreedmanHave you struggled to confidently sell high-ticket treatments or felt the need to justify your rates? In this episode, I sit down with Dr. Gabrielle Freedman, a chiropractor who transformed her sales approach and saw a massive increase in package conversions. She shares the common mistake that was holding her back, the mindset shift that changed everything, and the simple tweaks that made her patients excited to invest in premium treatments. Tune in for strategies to close more sales and deliver outstanding patient results.   HIGHLIGHTS 00:00 Meet Dr. Gabrielle Freedman, a family chiropractor. 2025-03-1938 minMed Spa CEOMed Spa CEOCreate Steady Business Growth with Comprehensive Packages That Reduce Decision Fatigue with Christa ElzaWondering how to truly differentiate your practice? You've got to listen to my conversation with Christa Elza, a functional medicine powerhouse who's cracked the code on creating comprehensive health packages that actually get results. We dive into how packaging your services, whether in functional medicine or aesthetics, can transform your patient experience and your bottom line. Christa also shares her journey from feeling frustrated in primary care to building a holistic practice that empowers patients and gives providers confidence. It’s time to stands out, serve at a higher level, and break free from the one-size-fits-all approach.  ...2025-03-1237 minMed Spa CEOMed Spa CEOThe Smartest Way to Package & Sell Your High Ticket Treatments with Mike LeMieuxIf your Med Spa membership is just a discount program, you’re missing a huge opportunity. In this episode, featuring my interview on Mike LeMieux’s Behind the Needle podcast, I talk about how to create a results-driven membership that makes it easier for your team to sell high ticket treatment plans, enhance patient compliance, and drive long-term results. I also share the strategy we use to package treatments into signature offers that eliminate decision fatigue and make it easier for clients to say yes.   HIGHLIGHTS Why most Med Spa memberships fail. Ho...2025-03-0535 minMed Spa CEOMed Spa CEOBuild a Magnetic Funnel that Converts Social Media Into RevenueIs your social media actually bringing in paying clients or just engagement? If you're posting without a clear roadmap to sales, you're leaving money on the table. In this episode, I break down a powerful system that guides potential clients from your content to your offers. I share how to use ManyChat, email sequences, and strategic content that boosts both engagement and conversions. Say goodbye to random content that doesn’t convert and start building an automated sales system that consistently attracts high-value clients.   HIGHLIGHTS The difference between random content and content that act...2025-02-2621 minMed Spa CEOMed Spa CEOThe Content Strategy That Turns Followers into Paying ClientsWhat if your content could sell and serve at the same time? One of the biggest mistakes I see Med Spa owners making with social media is treating content like it’s either educational or promotional — when in reality, the best content does BOTH. In this episode, I break down how to create a social media strategy that pre-sells your premium clients on your signature offers before they even book a consultation. I share the common mistakes I see most aesthetic practices making, why your content needs a clear roadmap to your offers, and how to shift your social medi...2025-02-1927 minBehind the NeedleBehind the NeedleHow to Package Your Services for Maximum Profit with Heather TerveenAre you struggling to get your Med Spa team to consistently sell your high-ticket packages? You're not alone. In this episode, I sit down with Heather Terveen, the Med Spa CEO, to uncover her proven framework for creating treatment packages that practically sell themselves. Heather shares the psychology behind packaging services to eliminate decision fatigue for your clients, and boost your revenue. Listen in for actionable strategies to differentiate your offerings and make it a no-brainer for clients to invest in your best-in-class treatments. Highlights00:00 - Who i...2025-02-1333 minMed Spa CEOMed Spa CEOThe ROI on Paid Ads, If Influencer Marketing Still Works, and Turning Leads to Loyal Patients with Mike LeMieuxAre you wasting money on ads? If your paid ads aren’t converting into bookings, the problem isn’t just targeting — it’s what happens after the lead comes in. This is my first-ever in-person guest episode as I sit down with Mike LeMieux to discuss the biggest mistakes Med Spas make with paid ads, why boosting posts is a waste of ad spend, and how your lead follow-up process is likely costing you thousands. He shares why clients actually say no to treatments (hint: it’s not price!), and how AI-driven follow-up can increase your bookings while reducing your workl...2025-02-1234 minMed Spa CEOMed Spa CEOHow to Sell Premium Solutions Without Feeling SleazySelling is NOT sleazy — it’s an act of service. In this episode, I debunk common misconceptions about selling and explain why it’s critical to your med spa’s success. I share how to build trust with clients while maximizing profitability with the right pricing. Plus, I break down my proven CARES consult framework and signature menu strategies to empower your team to sell premium solutions confidently and consistently. Get ready to turn every consultation into a five-figure opportunity.   HIGHLIGHTS Why selling is the ultimate act of service for your clients. The hi...2025-02-0528 minMed Spa CEOMed Spa CEOWhy Being Affordable is Killing Your Med Spa (and What to Do Instead)Premium patients won’t trust you with their results if you don’t trust yourself to charge what you’re worth. In this episode, I reveal why being accessible to everyone may be limiting your profits, client outcomes, and authority in your market. I share how premium pricing not only builds trust with high-value clients but also positions your med spa as the go-to solution for outstanding results. Plus, I break down the ripple effect of your pricing mindset on your team and sales strategies to stand out as a provider and attract loyal clients.   HIGHLIG...2025-01-2925 minMed Spa CEOMed Spa CEOMy Signature Menu Framework to Maximize Your Med Spa’s RevenueWhat if your current client base could generate hundreds of thousands of dollars more in revenue — WITHOUT adding a single new client? In this episode, I talk about the powerful potential of implementing an irresistible signature menu in your med spa. I break down the CBS Menu Framework, my proprietary system designed to transition your generic a la carte offerings into elevated client outcomes that empower your team and increase profits. Tune in to learn what it takes to make all the difference for your profitability and client loyalty this 2025.   HIGHLIGHTS The framework to...2025-01-2232 minMed Spa CEOMed Spa CEOWhy Customization is Hurting Your Sales and Client Outcomes (and How to Fix It)Did you know that franchise businesses have a survivability rate of nearly 70%, compared to just 35-38% for independent small businesses? In this episode, I talk about how the secret behind their success applies directly to MedSpas. I dive into what could be holding you back from scaling, and how you can create signature offers to increase consistency, revenue, and client loyalty. I also provide examples of how MedSpa owners are transforming their clinical protocols into standout packages that WOW their clients and reduce dependency on individual providers. Let’s make 2025 the year you scale with ease, impact, and confidence!...2025-01-1523 minMed Spa CEOMed Spa CEOThe Strategic Shifts to Scale Your MedSpa in 2025Happy New Year, my friend! Are you ready to unlock exponential growth and clarity for your MedSpa in 2025? In this episode, I take a BTS look at my business, including the pivots and lessons from 2024 that have shaped my bold plans for 2025. I dive into why I shifted away from the traditional book-a-call funnel, how I transformed my client experience with smaller training offers, and what I use to attract premium clients. Get ready to take bold steps, make powerful decisions, and trust yourself as the CEO of your business.   HIGHLIGHTS Why I t...2025-01-0844 minMed Spa CEOMed Spa CEOHow to 10x Your MedSpa Growth in 2025Do you want to 10x your growth in 2025? It's easier than you think! In this episode, I reveal the powerful mindset shifts and strategies you need to achieve massive results and dial up your MedSpa in the New Year. I break down how to unlock exponential growth by narrowing your focus on your unique genius, creating irresistible signature offers, and adding more play and fun to your processes. I also share the secret of how one of my clients consistently sells $15K+ packages. Get ready to kick off the New Year with clarity and purpose!   H...2025-01-0127 minMed Spa CEOMed Spa CEOThe Secret Weapon for Higher ROI and Premium ClientsIs building a personal brand really worth your time and effort? In this episode, I break down the powerful benefits of developing a strong personal brand to set yourself apart, attract top talent, and even increase your pricing power. I also share strategies to position yourself as the go-to authority in your market to expand your business and add new revenue streams. Get ready to put rocket fuel on your business growth!   HIGHLIGHTS The secret to charging more for your services. How to attract top talent and become a category of o...2024-12-2532 minMed Spa CEOMed Spa CEOHow to Build Unshakable Self-Trust and Achieve Limitless GrowthWhere does lack of self-trust hold you back? In this episode, I dive deep into the limits we subconsciously set for ourselves and how to break through them in order to achieve limitless growth in 2025. I share mindset shifts and strategies to develop radical self-trust, make confident decisions, and let go of the fears that keep you playing small. Get ready to achieve the limitless growth you know you’re capable of!   HIGHLIGHTS I'm launching my new mastermind program. How I navigate life after being diagnosed with hereditary cancer. Way...2024-12-1833 minMed Spa CEOMed Spa CEO3 Communication Secrets to Skyrocket Your MedSpa Sales and Client ResultsAre your consultations as effective as they could be? In this episode, I share three powerful communication secrets that will help you and your team transform into expert communicators so that you can ultimately ensure even better results for your patients. I also break down how to create compelling offers that not only attract clients but empower your team to confidently sell premium packages. Get ready to master communication for explosive growth and outstanding client satisfaction.   HIGHLIGHTS Common communication mistakes that may be hindering your sales and client engagement. Ways to r...2024-12-1139 minMed Spa CEOMed Spa CEO3 Strategies to Drive Multi Million Dollar Growth in 2025 (and Beyond)Are you ready to stop playing small and grow your business in 2025? In this episode, I challenge you to consider how seriously you’re approaching your business. Are you halfway in or halfway out? Let’s talk about what it tangibly looks like to "burn the boats" island go all-in to create real results. I share how to identify and overcome the obstacles you're avoiding, invest strategically in your core channels, and create a roadmap for sustainable growth. Get ready to eliminate half-hearted efforts, and finally achieve the next level results you’ve been working for in business and life!2024-12-0422 minMed Spa CEOMed Spa CEOHow to Become a Category of One in Your MarketAre you tired of competing on price and struggling to stand out? In this episode, I break down the key to transform your MedSpa into a Category of One business that attracts a strong and loyal client base. I share simple but effective ways to stand out on the market, create unique offerings, and design systems that guarantee exceptional patient experience. Get ready to build innovative frameworks and position yourself as the ultimate expert in your niche.   HIGHLIGHTS How to identify and solve the "sameness problem" in your practice. Why many M...2024-11-2729 minMed Spa CEOMed Spa CEOLeverage This One Thing For Premium Sales Every WeekWhat if delivering exceptional client results could be your ultimate growth strategy? In this episode, I break down the powerful PSP framework and how to apply it to your offers, sales systems, and marketing. I reveal how to design outcome-focused packages that deliver incredible results and practically sell themselves. Plus, I share tips on how to turn your consultation process into a high conversion secret weapon and create lifelong clients. Get ready to turn your obsession with results into revenue!   HIGHLIGHTS How the PSP framework simplifies offers, sales, and marketing. How t...2024-11-2017 minMed Spa CEOMed Spa CEO3 Simple Levers to Boost Revenue and Make Q4 Your Best YetIs your med spa ready to finish the year strong? In this episode, I break down the three levers you can pull to boost revenue and profits. I share strategies to simplify your business, optimize consultations, and create irresistible offers that drive results. I also break down the proven framework that enhances your consultations to ensure consistent, high-value results for your clients and business. Get ready to simplify, strategize, and make this fourth quarter your best yet!   HIGHLIGHTS Three levers that drive revenue and profit growth. How signature offers transform patient r...2024-11-1323 minMed Spa CEOMed Spa CEOThe 5 Step Framework to Create Consultations That SellIs your consultation process setting your med spa up for maximum revenue and client retention? In this episode, I reveal how to turn consultations into a powerful sales tool with the “CARES” framework. I share simple shifts to elevate each consult, boost patient value, and build lasting client relationships. I also share the step-by-step method designed to provide a structure that reinforces your expertise. Get ready to enhance patient confidence and drive higher sales.   HIGHLIGHTS How a strong consultation increases revenue and improves client results. Tips on creating a consistent consultation frame...2024-11-0617 minMed Spa CEOMed Spa CEOHoliday Promo Do’s and Don’ts to Crush Your Q4 Sales with Andrea Smith & Taleesa CrawfordReady to crush your sales goals through the holidays? I’m joined by Andrea Smith and Taleesa Crawford from Smith & Crawford Co., experts in Med Spa marketing to give you the playbook to make more sales through the end of this year. These tips will maximize your results, reduce stress, and boost your revenue. Plus reveal the 4 deadly mistakes that have Med Spa owners leaving money on the table.    HIGHLIGHTS How to simplify your holiday promotions for maximum impact. Maximize the buying habits of your clients during the holiday season....2024-10-3037 minMed Spa CEOMed Spa CEOThe New Rules of Aesthetic Marketing with Neal Karski of Patient EngineReady to increase your ROI on ad investments? In this special replay of a MedSpa CEO Live event, Neal Karski, founder of Patient Engine and Iconic Spa, joins me to dive deep into the new rules of aesthetic marketing in 2024 and 2025. He shares his expertise on paid advertising strategies and how to develop effective high-ticket sales systems. We also share the mindset shifts when investing in ads, creating compelling offers, and optimizing lead conversion. Get ready to refine your sales process that grows your med spa business. HIGHLIGHTS How long ads...2024-10-231h 13Med Spa CEOMed Spa CEOThe Secret to Using Specificity to Attract Premium ClientsReady to make your med spa the go-to destination for high-value clients? In this episode, I reveal the secret to magnetically attracting high-value patients. I share how specificity is the key to selling in today’s market. I show how targeting your approach not only simplifies the sales process but also positions you as an authority in your field. Plus, I share examples of how this strategy works wonders for others and how it works for you too. Get ready to build a practice that truly stands out! HIGHLIGHTS How specificity he...2024-10-1615 minMed Spa CEOMed Spa CEOHow To Magnetically Attract High-Value ClientsIs your med spa struggling to stand out and attract the right clients? In this episode, I’m sharing why understanding who you want to serve is the key to transforming your practice into a premium destination that attracts high-value clients who are willing to travel for your services. I dive into why creating a clear signature menu, focusing on the specific "who" of your business, and letting go of mainstream competition is crucial for building a more profitable practice. Plus, I introduce my new Premium Patient Magnet Toolkit, designed to help you elevate your offerings, messaging, and sales st...2024-10-0917 minMed Spa CEOMed Spa CEOHow To Build an Unstoppable Team of Sales ExpertsYou’ve crafted results-driven signature packages, but why aren’t they selling? In this episode, I dive into the critical role your team plays in confidently presenting and selling your premium offerings. Whether you have a team or are looking to hire, it’s essential to transform them into a revenue-generating powerhouse.  I share my experience training a new esthetician and how I realized the importance of going beyond service fulfillment to focus on building sales skills. I’ll break down four key strategies to develop an unstoppable team of sales masters, so you drive revenue and create an experienc...2024-10-0226 minMed Spa CEOMed Spa CEOThe Secret to Innovation and Becoming A Leader in Your IndustryAre you stuck in the trap of constantly looking at what your competitors are doing? In today’s episode, I’m sharing why looking inward is the secret to true innovation and success in your business. I dive into the common pitfall of external comparison and how it stunts creativity, impairs your unique value proposition, and even fosters imposter syndrome. Plus, I’ll share how one of my clients created a powerful $11,000 signature aesthetic package. It’s time to stop looking outward and start building a practice that stands out!   HIGHLIGHTS How one of my cli...2024-09-2520 minMed Spa CEOMed Spa CEOTriple Your Sales with This Simple StrategyReady to triple your sales and deliver a premium experience for your patients? In this episode, I break down why a Michelin-star chef approach works in your med spa, too. By creating a signature menu of outcome-focused, results-driven packages, you’ll not only help your team provide a more consistent and reliable experience but also boost your revenue and attract premium patients. Tune in to discover how to simplify decision-making for your patients, improve results, and position yourself as the go-to expert in your market. HIGHLIGHTS One thing your team should av...2024-09-1817 minMed Spa CEOMed Spa CEOPowerfully Position Your Unique Offer That is Irresistible to Your Dream ClientWith the busiest season of the year approaching, it's time to refine your positioning and create offers that NOT ONLY draw in premium patients but also make selling effortless for your team. In this episode, I’ll guide you through the process of power positioning—crafting offers that address unique patient needs and stand out in the market. Tune in to discover how to position your services effectively, create compelling offers, and leverage the current market trends to your advantage. HIGHLIGHTS Three key "power positioning" frameworks. The audit you need...2024-09-1121 minMed Spa CEOMed Spa CEO3 Powerful Questions to Hit Your Next LevelChange your standard operating procedures and watch your business (and life) change for the better. In this episode, I will help you step out of your comfort zone and give you 3 questions to transform your business. I challenge you to show up differently, and take aligned action towards your long term goals. You’re closer to the breakthrough you want in your business than you may think. HIGHLIGHTS Get the latest updates for the upcoming most epic period for businesses. Questions that will reshape your thinking and approach to business. Ways th...2024-09-0424 minMed Spa CEOMed Spa CEOContent That Sells (And How To Avoid Being Friend-Zoned)Discover why generic content is no longer effective NOW. In this episode, we delve deep into creating a content ecosystem that effectively sells your services in the background. I share the strategic approach to content creation, especially in light of the shifts we've seen in consumer behavior and the market over the past two to four years. I share three pivotal strategies that will transform the way you engage potential patients and elevate your practice's profile. Get ready to not only create demand for your services but also attract the premium patients you desire.    HIGHLIGHTS...2024-08-2818 minMed Spa CEOMed Spa CEOHow to Transition from Technician to Owning Your Role as CEOAre you tired of feeling like you're stuck in the trenches of your business? It’s time to create the freedom to focus on high-level strategy and leadership, rather than being bogged down in day-to-day operations. In this episode, I dive into how to make the transition from technician to CEO, and why it's essential for the long-term growth and sustainability of your business. I also share how to create a roadmap to transition away from being the primary provider, and how to start building a business that can thrive without your direct involvement. Tune in to learn how to...2024-08-2120 minMed Spa CEOMed Spa CEOThe Secret Sauce to Establish Credibility and Become A Magnet for Premium ClientsImagine leading your business with the authority and confidence of a Michelin-star executive chef like Gordon Ramsay. You don't follow anyone's recipe but you create your signature dish that no one else can replicate. In this episode, I dive into how you can create a signature program and leverage your authority marketing to attract premium patients. I also share tips for shifting from a mainstream to a premium practice and adopting a unique perspective to stand out. We dive into the different types of markets (in any industry), the mindset that sets you apart, and the questions you need...2024-08-1417 minMed Spa CEOMed Spa CEOThe Secret to Letting Go of Doubt and Run Your Business with ConfidenceHave you ever felt like you're constantly seeking validation from others? It's valid to worry about making the 'wrong' choice, but one of the secrets to creating big things in life and business is self-trust. In this episode, I'm sharing how to build strong self-trust that leads you to incredible results and attracts the right team members and clients. I dive into the common pitfalls of low self-trust and the impact of having strong self-trust for business owners. Get ready to reclaim your decision-making power and make bold choices that align with your ambitions. Tune in for practical advice...2024-08-0720 minMed Spa CEOMed Spa CEOHow to Establish Yourself As an Expert and Stand Out in A League of Your OwnWhy blend in when you can stand out? In this episode, I dive deeper into strategies that will help you level up to a true expert, build authority, build online influence and MORE. I also share about a program that covers the entire formula for creating, pricing, and packaging your own signature programs to increase sales. DM me on Instagram to grab the special $25 kickstart on "Signature Programs That Sell". Get ready to become a trailblazer and create packages that have your current clients coming back for more! HIGHLIGHTS Strategies to...2024-07-3123 minMed Spa CEOMed Spa CEOThe Framework to Become a Magnet for Premium PatientsI recently had a client who was able to sell a $20,000 weight loss and body-sculpting package after following this ONE shift. In this episode, I share how you can attract more premium patients and convert the existing patient base into premium clients. DM me on Instagram to get the presale of the LIVE PROGRAM, "Signature Programs That Sell," that will help you create unique premium offerings. Don't miss out on this opportunity to elevate your programs and outgrow your ideal high-value patient base. HIGHLIGHTS The difference between skilled providers vs true...2024-07-2422 minMed Spa CEOMed Spa CEOHow to Build A High-Performing TeamOne of your most crucial roles as a business owner is being a confident leader. In this episode, I’m sharing common pitfalls to avoid, how to handle team performance issues, and how to build a team of high-performers that follow your lead. It all starts with you at the top. From communication tips, to KPI’s, we’re covering ways to build a competent team that leads to increased sales and profits, a better work environment, and the ability to scale the business effectively. In short - grow as a LEADER and your business will grow too at an exp...2024-07-1729 minMed Spa CEOMed Spa CEOThe Simple Shift That Will Transform Your Business (and Profitability)Back when I was just a first-time Mom, I had read books that would help me ace my motherhood. One of the books taught me a philosophy that’s not only for mothers but generally helped me to build the mindset if I want my business to grow for a long time. I am sharing how this should be applied to transform the profitability and impact of your business. Get ready to build a foundation that can ATTRACT your ideal high-value patient base. Start with the end in mind, and watch your business soar.   HIGHLIGHTS...2024-07-1035 minMed Spa CEOMed Spa CEO10 Website and Branding Mistakes (+ Expert Solutions) with Smith and Crawford CompanyAre you ready to supercharge your website and branding? I couldn’t be more excited to introduce Sarah and Julia from Smith & Crawford Company! They share tips and tricks to build a standout brand and avoid costly mistakes, so you have a premium brand that draws in high-value clients and patients. They’ve done wonders for my brand and website, and they’re ready to do the same for you. Tune in to learn how to take your med spa website to the next level with well-designed, cohesive branding, and effective digital marketing strategies that SELL. Don’t miss out!...2024-07-0347 minMed Spa CEOMed Spa CEO3 Shifts to Achieve Weekly Premium Sales on RepeatThis is one of the most popular topics I get asked about - how to achieve consistent premium sales on a weekly basis. I share some real eye-opening insights for how to audit your current business and shift your focus to clients who will spend big on real results. It’s time to design everything from your social media strategy to your custom menu of offerings to speak directly to your ideal customer!   HIGHLIGHTS How to market intentionally to ideal patients that invest in premium services. The process to audit your cur...2024-06-2628 minMed Spa CEOMed Spa CEOHow to Sell Skincare with Confidence and Boost Your Med Spas RevenueLet’s dish the secret sauce for skyrocketing your skincare sales this summer! If you’re tired of inconsistent sales and want to transform your skincare recommendations from “maybe” to “take my money”, this is a must-listen! I’ll share how to create a holistic skincare selling system that positions your products as essential solutions rather than optional add-ons. Plus, stay tuned for an exciting announcement about our new course, Sold Out Skincare, designed to help you master these strategies on a deeper level. Get ready to boost your revenue, simplify your inventory, and see four-figure cash days become the new norm f...2024-06-1926 minMed Spa CEOMed Spa CEOThe #1 Trait That Sets Apart the CEO’s Who SucceedGary Vaynerchuck said something that surprised me (coming from him) about what sets apart businesses that win long-term. Honestly, I agree with him, and in this episode, I’m going to share how to develop the common trait top leaders and businesses have that lead to success. In this episode, I share powerful strategies for overcoming hesitation and fear that may be holding your business back from growth. So instead of catching yourself feeling stuck, you’ll have the tools to choose courage over complacency - taking the bold action your business needs.    HIGHLIGHTS Wha...2024-06-1230 minMed Spa CEOMed Spa CEOTransforming Weight Loss Shots to Premium ProgramsReady to attract more clients through your doors to help with your weight loss programs? I’m breaking down key points to convert generic weight loss and wellness services into premium branded programs. I also share my own personal experience as a consumer and why I decided to invest in Jenny Blake’s 4-month program. Get ready to embrace the power of premium branding in the dynamic world of health and wellness. Join me in our upcoming live training series where I'll show you how to craft a branded program that stands out from the crowd.    HIG...2024-06-0518 minMed Spa CEOMed Spa CEO10 Tips to Beat the Summer Slump and Sell More During Slow SeasonsReady for strategies to protect your business from dips in revenue during slower seasons? Whether you have a seasonal dip in clientele like we do in the summer here in Scottsdale, or you just want to take charge of your business flow, this episode is full of tips to make sure you’re not at the mercy of seasonality. You'll learn how to ramp up your skincare sales with travel bundles, ship products to clients who are traveling, and incentivize summer appointments and services.    HIGHLIGHTS How to prepare and protect your business from dips...2024-05-2923 minMed Spa CEOMed Spa CEODesigning Your Practice's Brand ArchitectureWant to protect yourself from issues that come with employee turnover and stand out amongst your competitors? In this episode, we’re going beyond having a typical brand or business focusing only on having great services. Great services should be the bare minimum! Let’s dive into how to create an intentional brand architecture for your medical practice or med spa. By developing a signature menu of branded packages and programs, you’ll differentiate your brand, make your business stay steady even when you have employee turnover, and become known for more than just your excellent service. Become known for lu...2024-05-2229 minMed Spa CEOMed Spa CEOStrategies to Attract Your DREAM Premium Clients on Social Media with Taleesa Crawford and Andrea SmithWant a social media gameplan that will have premium patients streaming through your doors? Social media experts Taleesa Crawford and Andrea Smith are here to share exactly  how to use social media strategically and consistently to attract your dream clients. They shared their proven three step method of planning, prepping and promoting that will ensure your content stays on schedule so you can consistently get in front of the premium clients that need your services. From quarterly photo shoots to daily engagement tactics, the strategies in this episode will position your med spa as the luxury leader in your a...2024-05-1528 minMed Spa CEOMed Spa CEOHow To Make Millions From Your MenuWant to skyrocket your revenue? Let me tell you what we can learn from a sushi restaurant about standing out in a competitive market, delivering a premium luxury experience, and having the profit to match! This sushi restaurant actually does some of the things I teach in my masterclass to create a million dollar menu. It’s time to position your med spa as the premier destination in your area and focus on quality over quantity and start generating five figure days.    HIGHLIGHTS 01:30 How to make a signature offer suite that is irresistible to y...2024-05-0810 minMed Spa CEOMed Spa CEOCEO Optimization To Hit Your Business + Personal Goals in 2024 I might be a CEO, but I’m human, too. So how do I look at optimizing my busy personal life to also optimize myself as the CEO of my business? In today’s episode, I get personal and review 12 items on how to allow you to grow your business and intentionally show up in my business while balancing your personal life. Ready to apply some of these impactful mindsets to help you be healthier, stronger, and more well-rested to r...2024-01-1822 minMed Spa CEOMed Spa CEOWhat To Do About Customer Acquisition for Med Spas Today's episode we're diving into some of the most common questions I get asked about customer acquisition. What marketing channels are the "best?" What's currently working in 2024? Where would I invest my dollars (plus, the inside scoop on where I currently pay to play) if I were you. And so much more! Enjoy! MENTIONED IN THIS EPISODE:2024-01-1334 minMed Spa CEOMed Spa CEOReinvention in 2024: Creating BIG Results Today’s episode we’re chatting about how we’re going to help our clients get BIG results in 2024. These are the KEY areas that will really move the needle faster than some other areas you could be focusing on. If you're looking to create BIG results in 2024 you won't want to miss the episode. Enjoy! MENTIONED IN THIS EPISODE: ✔️ If you’re a med spa th...2023-12-1924 minMed Spa CEOMed Spa CEOFinding Support for 2024 with Ashleigh Ramshaw Looking for a BIG up level in your business in 2024? If so, you're going to need support in order to attain it. If you didn't, you would already have created those results in 2023. In this episode, I bring on our Strategy Consultant, Ashleigh Ramshaw, to talk about how to decide on what type of support is needed for big growth personally and professionally. Enjoy! 2023-12-1530 minMed Spa CEOMed Spa CEOFinish 2023 Strong Today you're in for a treat. In this week's episode, we're letting you tune in to a replay of our The Blueprint to Selling Premium Aesthetic Packages training. Discover the strategies to packaging and selling premium aesthetic services like hot cakes this Q4. Get ready to meet (and exceed!) your end-of-year sales goals! Master the art and science of selling premium (without the ick!) Don't just meet your sales...2023-12-0749 minMed Spa CEOMed Spa CEOProfitable Patient Ecosystem Looking for more customers in the door of your med spa? Today we're talking about why focusing on getting more customers/patients in the door isn’t the best growth strategy. Now if you’re a med spa in your first year, then yes, focusing on getting your first patients in the door is a must for you. But if you’re even a moderately busy med spa here’s why more customers in the door isn...2023-12-0620 minMed Spa CEOMed Spa CEOThe Cost of Being "Affordable" "We care about being a cost-effective option for your aesthetic treatments," she said. In this episode, we deep dive into why focusing on being "affordable" is costing you more than you think. How to recognize if this is showing up for you, your team and staff. Which ultimately limits your ability to grow profits and results for your patients or clients. Plus, learn how to shift your med spa...2023-11-1625 minMed Spa CEOMed Spa CEOLeveling Up For Big Growth Leveling up for big growth in your business takes courage. And courage doesn't always feel like rainbows and daises. In fact, courage means feeling the fear and doubt and taking massive action anyway. We're in the middle of a BIG level up year at The Med Spa Advantage. In this episode, we talk honestly about what it takes to level up and how you can apply these principles to your next big leap...2023-11-1027 minMed Spa CEOMed Spa CEOSelling Confidently in a Small Town with Dr. Tanya Williams Do you struggle to believe that your market and current patient base will actually pay for premium aesthetic packages? You're not alone. In this episode of the podcast, Heather interviews Med Spa Advantage member, Dr. Tanya Williams. Dr. Williams is the owner of Innovate Med, a direct primary care, weight loss and aesthetic practice located in Dodge City, Kansas. A rural community with a population of around 28,000 people. Dr...2023-10-2627 minMed Spa CEOMed Spa CEO6 Counterintuitive Ways To Build A Strong Med Spa Brand Your brand is not your logo or colors or fonts. While these assets can help communicate your brand. They are not what ultimately define your brand. Becoming a powerhouse med spa brand in your market will require you to think beyond just a pretty logo and branded photo shoots. In this episode of the podcast, we discuss 6 counterintuitive ways to build a strong brand. Enjoy! 2023-10-2521 minMed Spa CEOMed Spa CEOLaunching New Things Profitably Considering bringing in a new device or product? In this episode, we unpack 5 key things to consider to ensure you launch it profitably. Enjoy! MENTIONED IN THIS EPISODE: ✔️ If you’re a med spa that offers injectables and lasers and you’re looking to sell premium aesthetic packages (price point typically between $3000-$10,000) consistently then consider joining us in The Med Spa Advantage. We’d love to see if we're a fi...2023-09-2815 minMed Spa CEOMed Spa CEOObstacles Costing You Bank When I ask med spa owners what their biggest costs are they usually respond with something overhead related... "Team" "Products" "Technology cost/leases" "Rent" "Marketing" In this episode, we chat about the most expensive, sneaky, hidden costs preventing you from growth. Overhead costs are nothing compared to these expenses. Enjoy! 2023-09-2417 minMed Spa CEOMed Spa CEOThe Blueprint for Selling Premium Event In this episode, we are unpacking how to crush your Q4 goals! I'm also hosting a special Live Workshop that you won’t want to miss: Close Q4 with a Bang! The Blueprint to Selling Premium Aesthetic Packages: Discover the strategies to packaging and selling premium aesthetic services like hot cakes this Q4. Get ready to meet (and exceed!) your end-of-year sales goals! ✔️Master the art and science of selling premium (without the ick!) ...2023-09-1513 minMed Spa CEOMed Spa CEOHow We Help You Grow Some exciting announcements! Plus, I take you behind the curtains of what's going on inside The Med Spa Advantage. Why I decided to go into a business partnership for Aesthetically CRM. And so much more! Emjoy! MENTIONED IN THIS EPISODE: ✔️ If you’re a med spa that offers injectables and lasers and you’re looking to sell premium aesthetic packages (price point typically between $3000-$10,000) consistently then consider joining us in Th...2023-08-2424 minMed Spa CEOMed Spa CEOLeading with Clarity: 8 Essential Mindset Shifts for Med Spa Owners' Success In this episode, we unpack the 8 essential mindset shifts for becoming a successful business leader. If you're confused at what to do next in your business. If your revenue has plateaued. If you feel like you're in a constant state of overwhelm. Then this episode was recorded with you in mind. Enjoy! MENTIONED IN THIS EPISODE: 2023-08-1741 minMed Spa CEOMed Spa CEOProven Strategies to Skyrocket Skincare Sales in Your Med Spa Learn the strategy I used to sell $1000's of dollars in retail skincare sales every month. This is a replay of the Predictable Retail Revenue Formula episode from over two years ago. Enjoy! MENTIONED IN THIS EPISODE: ✔️ If you’re a med spa that offers injectables and lasers and you’re looking to sell premium aesthetic packages (price point typically between $3000-$10,000) consistently then consider joining us in The Med Spa...2023-08-1428 minMed Spa CEOMed Spa CEOUnleashing Growth: How CRM Supercharges Marketing for Med Spas If marketing tools and softwares have you spinning in circles every month then buckle up. This episode is a for you my friend. There is a new marketing and social media tool in town and she's currently making waves. Tune into this episode to learn how Aesthetically CRM can help you: 1. Streamlined Marketing: With Aesthetically, you can bid farewell to marketing overwhelm and social media analysis paralysis. Our tool...2023-08-0440 minMed Spa CEOMed Spa CEOHabit Hacks: Building a Blueprint for Success in Your Med Spa Habits are the building blocks for success. You've likely heard this before. Habits are also the building blocks for failure. In this episode, I’m going to unpack some habit hacks to create a business that thrives while also having the health and lifestyle you want. Enjoy! MENTIONED IN THIS EPISODE: ✔️ James Clear's book Atomic Habits:Tiny Change...2023-07-3040 minMed Spa CEOMed Spa CEOFixing the Leaky Bucket Does your med spa or practice have a leaky bucket? In today's episode, we discuss two key areas where many aesthetic practices leave an enormous amount of money on the table. Enjoy! MENTIONED IN THIS EPISODE: ✔️ If you’re a med spa that offers injectables and lasers and you’re looking to sell premium aesthetic packages (price point typically between $3000-$10,000) consistently then consider joining us in The Med Spa Advantage. We’d love to see if...2023-07-1319 minMed Spa CEOMed Spa CEOThe 6-Figure Mistake There is one type of cost that most of you are not aware of when it comes to your business. MENTIONED IN THIS EPISODE: ✔️ If you’re a med spa that offers injectables and lasers and you’re looking to sell premium aesthetic packages (price point typically between $3000-$10,000) consistently then consider joining us in The Med Spa Advantage. We’d love to see if we're a fit for working together. I invite you to apply to work with us over at heatherterveen.com/apply. 2023-07-0616 minMed Spa CEOMed Spa CEOAvoid the Summer Sales Slump It’s not unusual for some of you to experience a slump in your sales in the summer months. Many of our clients expect the volume of clients or patients to go down in the summer months. In this episode, we chat about strategies for avoiding the Summer sales slump. Enjoy! MENTIONED IN THIS EPISODE: ✔️ If you’re a med spa that offers injectables and lasers and you’re looking...2023-06-2918 minMed Spa CEOMed Spa CEORecord-Breaking Sales Days At a loss for why your sales aren't higher? Is your first inclination is to think that you need more clients or patients in the door? If so, then this episode is for you. We've had many of our Med Spa Advantage clients have record-breaking sales days in the last few months. and it isn’t because they doubled their volume of client and patient visits. It isn’t beca...2023-06-2820 minMed Spa CEOMed Spa CEOThe Destination not the Plane Today I want to share with you a simple exercise to help direct your offer, marketing and selling efforts. Your business in its simplest form is designed to deliver an offer. You just need effective marketing, selling and delivery systems around a COMPELLING offer to succeed in your practice or clinic. In this episode, we unpack how to build compelling offers. Then, effectively market and sell those offers. Enjoy!2023-06-1116 minMed Spa CEOMed Spa CEOOver-Communicating Do you feel like no one hears your marketing messages? Then you may have an under-communicating problem In this episode, we unpack how to leverage over-communicating in order to grow your medical aesthetic spa. Enjoy! MENTIONED IN THIS EPISODE: ✔️ If you’re a med spa that offers injectables and lasers and you’re looking to sell premium aesthetic packages (price point typically between $3000-$10,000) consistently then consider joining us in Th...2023-06-0120 minMed Spa CEOMed Spa CEOHunter and Farmer Marketing Today we’re talking about hunter and farmer marketing strategies. Both are valid strategies in any small business owners marketing plan. In this episode, we unpack how to leverage both to get the most out of your marketing efforts. Enjoy! MENTIONED IN THIS EPISODE: ✔️ If you’re a med spa that offers injectables and lasers and you’re looking to sell premium aesthetic packages (price point typically between $3000-$10,000...2023-05-2520 minMed Spa CEOMed Spa CEOQuantity Before Quality For years, I believed the notion that quality trumps quantity. Unfortunately, this sentiment keeps far too many of you playing small and stuck in procrastination. In this episode, we unpack how to leverage quantity in order to create and develop quality services, marketing and experiences for our patients and clients. Enjoy! MENTIONED IN THIS EPISODE: ✔️ If you’re a med spa that offers injectables and lasers and you’re looki...2023-05-2426 minMed Spa CEOMed Spa CEOThe Offer is Queen Marketing and selling a crappy offer can feel like an uphill battle. Compelling and demand-worthy offers make growing your business so much easier. In this episode, we unpack how to create offers that differentiate and have your customers lining up throwing their money at you. Enjoy! MENTIONED IN THIS EPISODE: ✔️ If you’re a med spa that offers injectables and lasers and you’re looking to sell premium aestheti...2023-05-1115 minMed Spa CEOMed Spa CEO10 Things To Stop Doing To Grow Faster Oftentimes in life and business, the growth opportunities are in the areas where we need to apply constraint and boundaries. Growing will involve NOT doing the things that got us to where we are currently. And not doing those things will feel unnatural and uncomfortable. In this episode, we unpack 10 things you will want to stop doing in order to grow faster in your business. Enjoy! 2023-05-0432 minMed Spa CEOMed Spa CEOBuilding an Unstoppable Team with Juli Rogerson from Quartz Mind, Body + Skin Today I’m thrilled to introduce you to another one of our Med Spa Advantage clients, Juli Rogerson of Quartz Mind, Body + Skin Clinic which is located in Surrey, British Columbia just outside of Vancouver. We unpack a lot in this episode ✔️ We talk about Juli’s entrepreneurial journey and how Quartz came to have 4 founders. ✔️Juli shares what it was like in the first few months of opening their clinic – the mistakes they made and what smart decisions they made at the sa...2023-04-2839 minMed Spa CEOMed Spa CEOScaling Your Med Spa with Megan Hagley from Pur Aesthetics In this episode, I’m really thrilled to introduce you to our Med Spa Advantage client, Megan Hagley, of Pur Aesthetics and Wellness. Megan is a Certified Registered Nurse Anesthetist and has rapidly grown since she started working with us just over 6 months ago. In this episode, Megan shares: * What it was like starting her business from scratch.
 * What it was like going from a solo room aesthetic injector business to opening up a stor...2023-04-2028 minLessons of a LashpreneurLessons of a LashpreneurMindset Matters in Business with Skin CEO Host Heather TerveenToday’s guest, Heather Terveen, is sharing some step by steps of how to THINK DIFFERENTLY to get RESULTS in your business. She also shares her “Belief Diamond” which has helped her students overcome the anxiety, overwhelm, and paralysis they faced during the pandemic and how THRIVING business owners take control back of their minds to overcome the most challenging of obstacles and circumstances you may face in your entrepreneurial journey. Heather Terveen is a former licensed aesthetician turned mindset and marketing coach for beauty business owners. She helps beauty business owners become confident thought leaders and go-to...2021-07-1640 minOnline Marketing And Media PodcastOnline Marketing And Media PodcastPart 2 of My Chat with Heather Terveen About Standing Apart, Content Marketing, & More.Today is Part 2 of my chat with Heather Terveen where she interviewed me for her podcast. I wanted to share this with you because although we’re both in the same industry we have different backgrounds & approaches which makes us both similar but unique.   We covered a range of topics including:     My story of how I got into aesthetic marketing. How to plan your content strategy based on where your prospects are currently at in their buying journey. And we discussed how to differentiate your business from your peers and competition. 2020-05-2030 minThe Multipassionate Entrepreneur PodcastThe Multipassionate Entrepreneur PodcastSuccess Secrets from a Mulitpassionate Entrepreneur with Heather TerveenIn this episode, I'm joined by my good friend and client, Heather Terveen of The Skin Socialite Membership. Heather is an amazing entrepreneur who has been successful in many areas from a 6-figure ecommerce shop, to online courses to memberships. We have a hearty conversation about pivoting, following your dream, staying the course and not giving up. We talk a lot about different online marketing ideas and funnels as well as what we are doing with her Facebook Ads right now. Follow Heather on Instagram at @heatherterveen and online at http://www.heatherterveen...2020-03-0500 minYakker Bot TalkYakker Bot TalkEcommerce Chat Bots and 5 Day Challenges with Heather TerveenI first found Heather as I was scrolling through facebook. I saw an ad where she was telling me to stop and listen. I found the ad unique and fun so I stopped. I ended up sending it out to a few of my friends and then requested to chat with her. The converstaion went great so I decided to ask her to come on the show and talk about her ecomm experience with bots as well as what she has been up to. BIO: Heather Terveen is an ecommerce entrepreneur and online marketing nut who teaches...2018-04-2143 minThe Shift ShowThe Shift Show104: Figuring Out Your Next Product with Heather Terveen, Adorn LeeHeather Terveen is the founder of Adorn Lee an online store that sells totes and bags for brides-to-be, new moms and travel lovers alike. She sells primarily on the Amazon Marketplace in addition to her own website. She also consults with others more and looking to get their physical products on Amazon as well. In this episode you'll learn: how to figure out if your product will sell on Amazon.com Where you should look to figure out your product How to become a go-to resource in your field. ...2016-09-2127 min