Shows
An Agency StoryWhy Stepping Away is a Power Move - Digital HQCompany: Digital HQGuest: Hillary ApplegateYear Started: 2020Employees: 11-25What if the key to improving your agency is stepping away from your business? In this conversation, Hillary Applegate, founder of Digital HQ, shares how distance reshaped her leadership, clarified what actually matters, and strengthened the way her team operates. Listeners will walk away with a fresh perspective on agency ownership, boundaries, and letting go.Key TakeawaysWhy stepping away can reveal blind spots you’ll never see in...
2025-12-1539 min
The Social ComplexEp 71 - Headlines: DEI, DeepSeek, and More On The TikTok BanIn this “Headlines” episode of the Social Complex Podcast, hosts Hilary Applegate and Jacqueline Keidel Martinez discuss the evolving landscape of social media and technology in 2025. They reflect on the recent TikTok ban, its political implications, and the impact on content creators. The conversation shifts to the emergence of DeepSeek, a Chinese AI competitor, and the potential national security concerns it raises. Finally, they explore the current state of DEI initiatives in corporations, examining the implications of funding cuts and the importance of integrating diversity into company culture.To connect with Jacqueline, click here. ...
2025-02-1125 minThe Social ComplexEp 69 - Headlines: TikTok Ban, Spotify Wrapped, and Mergers in MarketingIn this 'Headlines' episode of the Social Complex Podcast, Hillary Applegate and Jacqueline Keidel Martinez dive into the multifaceted impact of social media on brands and marketing strategies. They explore the potential TikTok ban in the U.S. and its implications for marketers, analyze recent industry layoffs and mergers, and discuss the mixed reception of this year’s Spotify Wrapped—especially in light of AI's growing influence on content creation and user experience.To connect with Hillary, click here. To connect with Jacqueline, click here. Read more about Digital HQ here.
2024-12-1731 minThe Social ComplexEp 66 - Headlines: Advertising Lawsuits, Instagram Teen Accounts, and More!In this Headlines episode of the Social Complex Podcast, Hilary Applegate and Jacqueline Keidel Martinez discuss the complex implications of social media on brands and individuals. They explore the recent advertising lawsuit involving X (formerly Twitter) and its impact on brand safety, the launch of Instagram's teen profiles aimed at protecting young users, and the challenges faced by millennials as they navigate caregiving responsibilities for both children and aging parents. The conversation highlights the evolving landscape of social media and its effects on marketing strategies, brand values, and personal well-being.To connect with Hillary...
2024-11-0531 minThe Social ComplexEp 53 - The Power of Digital and PR with Jacqueline Keidel MartinezWelcome to the third season of The Social Complex Podcast, where we delve into the ever-evolving world and complexities of social media. We're kicking off this season with an exciting announcement about Digital HQ, the modern agency that supports this podcast.In this premiere episode, Hillary Applegate sits down with Jacqueline Keidel Martinez, a seasoned PR pro, to unpack the transformation of earned media in the digital age. Gone are the days when public relations was merely about shipping products and getting reviews. Today, it's a sophisticated interplay of digital metrics, trending topics, and seamless integration between...
2024-07-1658 min
Balance365 Life RadioNavigating Weight-Loss, GLP-1's, and Midlife with Coach Liz Episode Overview Meet Liz Applegate, a member-turned-coach at Balance365. Like many women we meet, Liz felt she had achieved a lot in her life (and was even a coach herself) but still struggled to make progress with her health and wellness commitments. When she found Balance365 everything changed. Liz's story is a powerful testament to how coaching can transform lives. In this episode, you'll hear Liz's insights on aging and midlife, as well as her experience as a former member and now a coach. You'll also learn the key to her to losing 50lbs and...
2023-10-1159 min
Creating SuperfansUsing Social Media to Power your CX with Hillary ApplegateSocial media is no longer just a content creation platform - it plays a complex role along every step of your customer journey. Your social accounts are the point of entry for prospects to learn about your brand for the first time, the new call center where they go to voice their complaints, and everything in between.In this episode of the Creating Superfans podcast, I chat with Hillary Applegate, the founder of Social HQ. Hillary challenges brands to say goodbye to boring social media and instead drive community and credibility, all while increasing sales. We c...
2023-02-0137 min
The Social ComplexEp 1 - Social Media: It's a Little ComplexWelcome to the Social Complex Podcast! Hosted by Hillary Applegate, this podcast explores the good, the bad, and the complex impact that social media has on our world. From connections to criticisms, clout chasers and crazy stories, we’re diving into the variety of social experiences that make the space what it is. Subscribe to hear unique perspectives from brand managers, creators, influencers, moderators and memes. Hillary will also share her ongoing perspective as a social media marketer of 10 years with a keen interest in human psychology.Social media is...
2022-03-1120 minThe Social ComplexEp 1 - Social Media: It's a Little ComplexWelcome to the Social Complex Podcast! Hosted by Hillary Applegate, this podcast explores the good, the bad, and the complex impact that social media has on our world. From connections to criticisms, clout chasers and crazy stories, we’re diving into the variety of social experiences that make the space what it is. Subscribe to hear unique perspectives from brand managers, creators, influencers, moderators and memes. Hillary will also share her ongoing perspective as a social media marketer of 10 years with a keen interest in human psychology.Social media is...
2022-03-1120 min
The Future Is A Mixtape019: Fake Plastic WorldFor this episode of The Future Is A Mixtape, Jesse & Matt explore the paranoid dread and narcotic pull of Adam Curtis’ most recent documentary of political-noir, HyperNormalisation. In 2 hours and 40 minutes, it charts the globe-hopping travails of terrorists, bankers, politicians and America’s digital aristocracy--all of whom use humanity as pawns by promising simple stories to explain complex problems which can’t be solved with “perception management” and pastel fairy-tales about “good vs. evil.” Considered by many to be the most talented and remarkable documentarian in Britain, Adam Curtis has weaved suspicion and suspense into a BBC career that stretches from...
2017-10-121h 17
Advanced TV HerstoryTV Fashion Trend Setters: Discussing the Decades with Ann Rosenquist FeeGuest Ann Rosenquist Fee, MFA, a fashion observer, blogger, author/editor & arts non-profit executive Influence from TV to fashion merchandising and design 60s Patty Duke, Barbara Stanwyck, sew at-home patterns 70s Susan Dey, Cher 80s Christina Applegate & where are all the young women on TV? Did they just disappear? 90s Cast from A Different World, Robin Roberts, 00s Ally McBeal cast teaches us the professional workplace no longer has just one uniform; Hillary Duff as Lizzie McGuire targets the pre-teen fashion with branding aplomb.
2017-01-0847 min