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Hootsuite Hootcast
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Hootcast: A Hootsuite Podcast
Things You Should Never Say to a Social Media Manager
In this episode, social media managers share weird questions they get asked at work. Learn more about: The day in the life of a social media manager: http://ow.ly/js5M30oINv1
2019-07-25
00 min
Hootcast: A Hootsuite Podcast
Does Buying Followers Actually Work?
In this episode, Hootsuite experts investigate fake followers and engagement pods. Learn more about: Buying followers: http://ow.ly/lKIp30mSIqT Engagement pods: http://ow.ly/CjGW30mSIuz
2019-01-30
00 min
Hootcast: A Hootsuite Podcast
Social Media Secrets Teens Know That Brands Don’t
In this episode, highschool students share surprising insights on how they use social media. Learn more about: How teens use Instagram: http://ow.ly/hmq930lSfbX Generation Z on social media: http://ow.ly/vtTE30lSfgs
2018-09-25
00 min
Hootcast: A Hootsuite Podcast
How to Make it as a Vegan Instagram Influencer
In this episode, some of Instagram’s top vegan influencers share tips on how to grow your social following. Learn more about: Ways to grow your Instagram following: http://ow.ly/gw8h30klUGQ Influencer marketing on social media: http://ow.ly/fs4130klUJI Lauren Toyota, hot for food: http://ow.ly/paPw30knsEF Lia Loukas, Virtuous Pie: http://ow.ly/D9rQ30knsxU Steph Yu, happy and healthy 96: http://ow.ly/50r230ks3Wz
2018-06-12
00 min
Hootcast: A Hootsuite Podcast
Is There Really a Best Time to Post on Social Media?
We chat with Hootsuite’s social media experts about the best times to post on social media. Learn more about: The best times to post on social media: http://ow.ly/Kpdh30jwhLz Hootsuite research hub: http://ow.ly/hi3v30jwhQp
2018-04-17
00 min
Hootcast: A Hootsuite Podcast
British Museum: Storytelling Strategies Every Social Marketer Should Know
We chat with the British Museum’s senior digital marketing manager Kate Carter about how they keep millions of followers engaged with creative storytelling strategies. Learn more about: The British Museum’s virtual reality tour: http://ow.ly/aAcG30iEJlu Museums that are doing cool stuff on social: http://ow.ly/xCNU30iEJnF Exciting new things to try on social in 2018: http://ow.ly/kFjG30iEJsY
2018-02-28
00 min
Hootcast: A Hootsuite Podcast
LinkedIn: Lessons from a Silicon Valley Veteran
Hootsuite CEO Ryan Holmes chats with LinkedIn’s CMO Shannon Brayton about lessons learned from her time in the tech industry, along with social media tips for business professionals. Learn more about: LinkedIn etiquette fails: http://ow.ly/ziUZ30hfHRq 5 things your brand should be doing on LinkedIn: http://ow.ly/emIf30hfI6L Shannon’s thoughts on reverse mentoring: http://ow.ly/sebs30hfIkS
2017-12-15
00 min
Hootcast: A Hootsuite Podcast
Purdue University: How to Raise $28.2 Million in a Single Day
Purdue University’s Steve Schlenk and Kate Jolly tell us how they used social media to run the most successful fundraising campaign in the school’s history. Learn more about: Purdue Day of Giving: http://ow.ly/45Aw30gv3te How to use Snapchat for business: http://ow.ly/JHWB30gv3FA
2017-11-10
00 min
Hootcast: A Hootsuite Podcast
Amber Naslund: The Secret to Getting More from Social Media
Digital marketing expert Amber Naslund tells us how to get the most from your social investment, with tips on how to avoid common pitfalls. Learn more about: How to build a social following: http://ow.ly/l2Sr30fx9vs How to calculate your social media ROI: http://ow.ly/MvzH30fx9E4
2017-09-30
00 min
Hootcast: A Hootsuite Podcast
UN Women: How to Make a Powerful Message Go Viral
UN Women’s Dhatri Navanayagam tells us how they ran a bold social media campaign that received international attention, with millions of views and thousands of participants from across the globe. Learn more about: StopTheRobbery campaign: http://ow.ly/dBFb30e06NG Social experiment film: http://ow.ly/oJmg30e06TP UN Women Equal Pay page: http://ow.ly/ju0U30e06Wt
2017-07-31
00 min
Hootcast: A Hootsuite Podcast
The Keg: How to Find Customers in Unlikely Places
Restaurant brand The Keg’s digital marketing manager May Yousif tells us how they find customers in unlikely places. Hootsuite’s Nick Martin follows up with tips on how to build meaningful relationships with your customers on social. Learn more about: How to use social listening for your business: http://ow.ly/6YJU30cnph5 11 powerful social media monitoring tools: http://ow.ly/jlXC30cnpw7 How to create meaningful offline experiences: http://ow.ly/S5Oi30cnpCf How to measure your social engagement: http://ow.ly/LU7y30dwbh8
2017-06-28
00 min
Hootcast: A Hootsuite Podcast
General Electric: Lessons From a 125-Year-Old Startup
Hootsuite CEO Ryan Holmes chats with General Electric’s CMO Linda Boff about changes in their industry and GE’s winning social strategy. Learn more about: GE doing cool things on Instagram: http://ow.ly/Bh9h30ccScm GE’s creative Snapchat handle: http://ow.ly/A1OJ30ccS7B The 4 Billion Dollar Tweet: http://ow.ly/242930ccSKy
2017-06-01
00 min
Hootcast: A Hootsuite Podcast
Koka Sexton: How to Get Business Results from Social Media
Social selling expert Koka Sexton shares tips on how to get business results from social and offers strategies for how marketing and sales teams can work together. Get certified as a Hootsuite social selling professional and prove you’ve got the skills to drive business results with social media. Use the limited-time discount code KokaPodcast100 to get $100.00 off the certification. Sign up here: http://ow.ly/JdTX30bclS0 Learn more about: Social media profile tips for sales pros: http://ow.ly/hOXG30bcnMI Guide to social selling: http://ow.ly/5cnF30bcmhv Social selling toolkit: http://ow.ly/3SaC30bcmJd So...
2017-04-28
00 min
Hootcast: A Hootsuite Podcast
Herschel Supply: The Origin of a Hashtag That Attracts Millions
Retail brand Herschel Supply shares the story behind their #WellTravelled hashtag and Hootsuite’s Christine Colling follows up with tips on how to create a brand hashtag for your business. Learn more about: Herschel Supply on Instagram: http://ow.ly/FYOu30aeOkw How to create an Instagram hashtag: http://ow.ly/CvtS30aeNS6 The do’s and don’ts of hashtags: http://ow.ly/6uHH30aeO9Q
2017-03-27
00 min
Hootcast: A Hootsuite Podcast
AccorHotels: Getting the Customer Journey Right on Social
Global hotelier brand AccorHotels tells us how to reach customers at every stage in the buyer journey. Hootsuite’s Jaime Stein follows up with tips for brands looking to better connect with customers on social. Learn more about: Accor Social Desk: http://ow.ly/sCZv3096PQk Social and the customer journey: http://ow.ly/ooCQ3097kif Customer buying patterns: http://ow.ly/NxUq3097jG9 Jaime Stein on Instagram: http://ow.ly/mI633097uwx Hootsuite’s stretch program: http://ow.ly/u3v23097lcu Music credit: Cody G: http://ow.ly/IKD43097iCS
2017-02-21
00 min
Hootcast: A Hootsuite Podcast
Roots Canada: How to Get 150K Leads With One Social Campaign
Retail brand Roots Canada shares how they got 150K leads with one campaign and Hootsuite’s social expert Amanda Wood follows up with tips for 2017. Learn more about: Influencer campaigns: http://ow.ly/RdG0308cPNC Social media metrics: http://ow.ly/9reB308cQZD Tracking social ads: http://ow.ly/ZoS8308cRzq Social trends in 2017: http://ow.ly/JIzD308cRES The Next Big Thing: http://ow.ly/QbSV308cVI6
2017-01-23
00 min
Hootcast: A Hootsuite Podcast
RBC: Leadership in a Digital Era
Hootsuite CEO Ryan Holmes interviews the CEO of RBC—one of the biggest banks in the world—about leadership in a digital era. Learn more about: Facebook at Work: ow.ly/Ry7l301zGST Hootsuite's Social Selling toolkit: ow.ly/WUBy301zIel Dave McKay's LinkedIn: ow.ly/JxtQ301zHN2 The Netflix Manifesto: ow.ly/TvTI301zGXy Music: Funkmammoth - Smooth Avalanches - ow.ly/Lwan301zFgV Ben Beiny - Joining The Dots Vine Falcone - Chilly Lounge Insty x Comodo - Final healy - $150 / roll widest (prod. PLC)- ow.ly/3Iyd301zFkR Kan G - The Last Of Us - ow...
2016-06-17
00 min