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HyperFinity
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To Affinity and Beyond - Decision Intelligence for Retail
What did we learn in season two?
This is To Affinity & Beyond; HyperFinity’s podcast about decision intelligence, data science and AI for retail. In the final episode of season two, we’re looking back at the topics we’ve covered over the last couple of months. Host Peter Denby walks through sound bites from each episode – from demand forecasting and decision intelligence to location planning and 2023’s retail trends. Resource one: The state of retail in 2023, part one – https://hyperfinity.ai/resources/the-state-of-retail-in-2023-part-one Resource two: The state of retail in 2023, par...
2023-06-15
16 min
To Affinity and Beyond - Decision Intelligence for Retail
Why should data inform a retailer’s location?
This is To Affinity & Beyond; HyperFinity’s podcast about decision intelligence, data science and AI for retail. In this episode, we’re covering location planning. Host Peter Denby is joined by Asheeka Hyde, Dunelm’s Head of Trading Analytics, to discuss how retailers use data and analytics to power crucial location decisions. Resources Resource one: A retailer’s location often determines its success– https://www.retailgazette.co.uk/blog/2019/09/just-how-important-is-a-retailers-location-location-location/#:~:text=It's%20commonly%20believed%20good%20location,it%20faces%20from%20other%20businesses. Email peterdenby...
2023-06-06
34 min
To Affinity and Beyond - Decision Intelligence for Retail
What's the future of decision intelligence?
This is To Affinity & Beyond; HyperFinity’s podcast about decision intelligence, data science and AI for retail. In this episode, we’re going back to our roots. Host Peter Denby is joined by Dr Lorien Pratt, the co-inventor of decision intelligence (DI), to discuss how it came about, why businesses need it, how organisations can get started with DI, and it’s potential for the future. Resource one: ‘Link’ is Dr Lorien Pratt’s first book on decision intelligence – www.linkthebook.com Resource two: We produce 2.5...
2023-04-06
28 min
To Affinity and Beyond - Decision Intelligence for Retail
From data to devotion: How to create loyal customers using analytics
This is To Affinity & Beyond; HyperFinity’s podcast about decision intelligence, data science and AI for retail. The key to business growth and success is retaining customers. Join host Peter Denby and Costa Coffee’s Ed Child, as they discuss how data plays a vital role in creating loyal customers. Resource one: The importance of customer loyalty – https://www.forbes.com/sites/forbesagencycouncil/2020/01/29/the-value-of-investing-in-loyal-customers/?sh=31b68a0921f6 Resource two: Existing customers spend 31% more than new customers and are 50% more likely to try new products – https://www.business...
2023-03-24
30 min
To Affinity and Beyond - Decision Intelligence for Retail
Why should I buy from you?
This is To Affinity & Beyond; HyperFinity’s podcast about decision intelligence, data science and AI for retail. Tune in as we explore how retail is changing; common archetypes; and the importance of retailers understanding and delivering on their value proposition. This time, our host Peter Denby is joined by Ian Shepherd, a former executive who led Pan-European retail, consumer and hospitality businesses such as Sky, Game Group and Odeon and UCI cinemas. Ian’s now a retail-focussed NED and Chair and advisor to retailers, investors, and innovative start-ups. Resource one: Moving Tribes newsletter – https...
2023-03-09
34 min
To Affinity and Beyond - Decision Intelligence for Retail
What is decision intelligence for retail?
This is To Affinity & Beyond; HyperFinity’s podcast about decision intelligence, data science and AI for retail. This episode demystifies decision intelligence; a fast-growing tech category that’s rapidly being adopted by leading retailers. Our host Peter Denby is joined by fellow co-founders Adam Barrowcliff (Chief Data Officer) and Damon Bryan (Chief Technology Officer). Resource one: Dr Lorien Pratt and Mark Zangari, The New Science of Decision Engineering. Telecom Asia. September 2008. Resource two: Cassie Kozyrkov’s definition of decision intelligence – https://decision.substack.com/about Resource three: Alibaba’s top ten technology...
2023-02-23
31 min
To Affinity and Beyond - Decision Intelligence for Retail
Why is demand forecasting a huge opportunity for retailers?
This is To Affinity & Beyond; HyperFinity’s podcast about decision intelligence, data science and AI for retail. This time, we’re exploring demand forecasting – a process that’s widely considered imperative to get right in order to run a successful retail business. Our host Peter Denby is joined by fellow co-founder and Chief Customer Officer Thomas Hill. Resource one: Wikipedia’s definition of demand forecasting – https://en.wikipedia.org/wiki/Demand_forecasting Resource two: a second definition of demand forecasting, by global fulfilment software ShipBob – https://www.shipbob.com/uk/blog/demand-forecasting/#what-is Resource...
2023-02-08
47 min
To Affinity and Beyond - Decision Intelligence for Retail
Part 2: How data & AI help address 3 major retail trends for 2023
This is To Affinity & Beyond; HyperFinity's podcast on decision intelligence for retailers. This time our host is joined by HyperFinity's Chief Customer Officer, Thomas Hill, for the second of a two-part special. We're focusing on three key retail trends in 2023 and how data and AI can be used to address them. This time we'll cover: 1. The rise of the circular economy 2. What's next for department stores? 3. Is it dark days for Black Friday? Additional resources Resource one: Wikipedia's definition of a circular economy: h...
2023-01-27
43 min
To Affinity and Beyond - Decision Intelligence for Retail
Part 1: How data & AI help address 3 major retail trends for 2023
Hello and welcome everyone. I’m Pete Denby, Co-founder of HyperFinity. This is To Affinity & Beyond, our podcast about decision intelligence, data science and AI. With a particular focus on all things retail and consumer products. We all know it’s a very turbulent time for retailers, filled with challenges, risks, and opportunities. Over 2 episodes we’ll explore 6 of the biggest trends we’re seeing in retail. We’ll talk about what they mean for retailers, and, as we’re a data science and AI company, we’ll provide some insight on how data can be used to add...
2023-01-10
1h 03