Shows
Survival ModeS16 Ep52 [From Vision to Reality] A Recap of Episodes 37-48 about Entrepreneurship and Starting Your Business with Survival ModeShow Notes: Survival Mode Episode 52
· Hosts: Bert Robinson, Kevin Beers, Michael Grant Jr.
· Theme: Covering the final three steps of the business success roadmap.
· Introduction to step ten: Trust but Verify.
· Discussion on the importance of verifying business models for successful launches.
· Explanation of "trust but verify" concept, emphasizing the need to ensure accuracy and reliability.
· Real-life examples shared by hosts to illustrate the significance of verification in business operations.
· Introduction to step eleven: Establishing the Extended Marketing Team.
· Importance of locking in supporters and affiliates to promote business.
· ...2024-04-2512 minSurvival ModeS16 Ep51 [From Vision to Reality] A Recap of Episodes 25-36 about Entrepreneurship and Starting Your Business with Survival ModeShow Notes: Survival Mode Episode 51
· Hosts: Bert Robinson, Kevin Beers, Michael Grant Jr.
· Theme: Recapping steps seven to nine of the business success roadmap.
· Introduction to step seven: Preparing for your target market.
· Focus on market research, analysis, and development for effective planning.
· Discussion on the importance of identifying the actual target market through research and analysis.
· Kevin emphasizes the significance of defining the target market for strategic marketing approaches.
· Introduction to step eight: Establishing the Coming Soon campaign.
· Planning, preparing, and positioning for the business launch highlighted.
· Kev...2024-04-2412 minSurvival ModeS16 Ep50 [From Vision to Reality] A Recap of Episodes 13-24 about Entrepreneurship and Starting Your Business with Survival ModeShow Notes: Survival Mode Episode 50
· Hosts: Bert Robinson, Kevin Beers, Michael Grant Jr.
· Theme: Delving into steps four to six of the business success roadmap.
· Recap of previous steps and introduction to step four: Registrations and Accounts.
· Discussion on the significance of making the business legally compliant.
· Michael emphasizes the importance of positioning the business for success through proper registrations and account setup.
· Kevin stresses the need for organization and progress tracking in managing registrations and accounts.
· Introduction to step five: Establishing and building business credibility.
· Exploration of t...2024-04-2312 minSurvival ModeS16 Ep49 [From Vision to Reality] A Recap of Episodes 1-12 about Entrepreneurship and Starting Your Business with Survival ModeShow Notes: Survival Mode Episode 49
Introduction:
· Hosts: Bert Robinson, Kevin Beers, Michael Grant Jr.
· Theme: Reflecting on the 12 steps of business success.
· Celebration of completing the 12-step journey to business success.
· Decision to forego usual news segment in favor of recapping the steps.
· Discussion on the importance of vision in shaping a business's trajectory.
· Michael and Kevin share insights on developing a compelling vision and its impact on business planning.
· Transition to the second step: research and development.
· Michael explains the process of translating vision i...2024-04-2212 minSurvival ModeS16 Ep48 [Entrepreneurship Unleashed] The Art of Serving and Succeeding in BusinessShow Notes: Survival Mode Episode 48
· Hosts: Bert Robinson, Kevin Beers, Michael Grant Jr.
· Theme: Providing a roadmap for business success, catering to entrepreneurs at all stages.
· Discussion on the significance of opening doors and serving customers.
· Emphasis on providing value through education, engagement, and sometimes entertainment.
· Kevin highlights the importance of context-specific approaches in different industries.
· Debate on the weight of education, engagement, and entertainment in business interactions.
· Examples of successful incorporation of all three elements, tailored to specific industries.
· Michael emphasizes the value of providing information that adds value to custome...2024-04-2112 minSurvival ModeS16 Ep47 [Epic Entrepreneurship] Unleashing the Power of Marketing for Your Official Launch DateShow Notes: Survival Mode Episode 47
· Hosts: Bert Robinson, Kevin Beers, Michael Grant Jr.
· Show theme: Providing practical advice and strategies for business success.
· Introduction to Step 12: Establishing Launch Date and Advertising.
· Discussion on the importance of setting achievable launch dates.
· Caution against relying on external factors like permits or contractors.
· Examples of unexpected delays and their impact on business operations.
· Emphasis on taking responsibility and proactively planning for contingencies.
· Insights into the challenges of marketing and advertising around uncertain launch dates.
· Importance of coordinating marketing efforts with the lau...2024-04-2012 minSurvival ModeS16 Ep46 [Entrepreneurial Excellence] Crafting a Compelling Launch Discount or Loyalty PerkShow Notes: Survival Mode Episode 46
· Hosts: Bert Robinson, Kevin Beers, Michael Grant Jr.
· Show theme: Providing practical advice and strategies for business success.
· Introduction to Step 12: Establishing Loyalty Perks and Launch Discounts.
· Analogy of birthing a business and the excitement of opening day.
· Discussion on the significance of launching a business and realizing its potential.
· Introduction to the importance of establishing loyalty perks and launch discounts.
· Discussion on the importance of offering loyalty perks to attract and retain customers.
· Examples of loyalty programs such as buy-one-get-one offers and loyalty cards.
2024-04-1912 minSurvival ModeS16 Ep45 [Driving Success] Activating and Evaluating Your Extended Entrepreneurial Marketing TeamShow Notes: Survival Mode Episode 45
· Hosts: Bert Robinson, Kevin Beers, Michael Grant Jr.
· Show theme: Providing practical advice and strategies for business success.
· Introduction to Step 12: Launching Your Business.
· Introduction to Step 12: Picking a supporting launch date.
· Discussion on leveraging community events and holidays for a successful launch.
· Importance of planning and preparation for a successful business opening.
· Discussion on the significance of selecting an optimal launch date to maximize traffic and momentum.
· Strategies for aligning the launch date with national holidays or community events.
· Importance of reverse engi...2024-04-1812 minSurvival ModeS16 Ep44 [Driving Success] Activating and Evaluating Your Extended Entrepreneurial Marketing TeamShow Notes: Survival Mode Episode 44
· Hosts: Bert Robinson, Kevin Beers, Michael Grant Jr.
· Show theme: Providing actionable strategies for business success.
· Introduction to Step 11 continuation: Activating and Evaluating Your Extended Marketing Team.
· Importance of managing, measuring, and monitoring the efforts of marketing agents.
· Kevin discusses methods for measuring affiliate effectiveness, emphasizing individualized approaches and probation periods.
· Michael suggests establishing quotas and documenting performance for evaluation.
· Discussion on the importance of budgeting for incentives and optimizing the incentive structure.
· Emphasis on leveraging viral activity within budget constraints to generate momentum and revenu...2024-04-1712 minSurvival ModeS16 Ep43 [Sealing Success] Crafting Clear Deliverables in Entrepreneurial Marketing AgreementsShow Notes: Survival Mode Episode 43
· Hosts: Bert Robinson, Kevin Beers, Michael Grant Jr.
· Show theme: Providing a step-by-step roadmap for business success.
· Introduction to Step 11 continuation: Establishing Clear Deliverables in Contractual Agreements.
· Introduction to the importance of establishing contractual agreements with clear deliverables.
· Emphasis on the need for mutually exclusive and mutually beneficial relationships.
· Example of setting clear deliverables for brand ambassadors with specific requirements for incentives.
· Discussion on various examples and applications of clear deliverables in different industries.
· Kevin highlights the importance of tailoring incentives to fit specific businesses and am...2024-04-1612 minSurvival ModeS16 Ep42 [Strategic Alliances] Identifying Potential Supporters & Affiliates for Entrepreneurial GrowthShow Notes: Survival Mode Episode 42
· Hosts: Bert Robinson, Kevin Beers, Michael Grant Jr.
· Show theme: Providing a step-by-step roadmap for business success.
· Introduction to Step 11 of the roadmap: Locking in Supporters and Establishing an Extended Marketing Team.
· Discussion on the significance of marketing and locking in supporters for business growth.
· Humorous banter about incentives, with Bert and Kevin jokingly requesting steak and lobster.
· Focus on marketing incentive structures and their role in attracting supporters and affiliates.
· Explanation of potential supporters and affiliates as individuals or organizations that can bring attention and aware...2024-04-1512 minSurvival ModeS16 Ep41 [Empowering Entrepreneurial Growth] Building an Effective Marketing Incentive StructureShow Notes: Survival Mode Episode 41
· Hosts: Bert Robinson, Kevin Beers, Michael Grant Jr.
· Show theme: Providing a step-by-step roadmap for business success.
· Introduction to Step 11 of the roadmap: Locking in Supporters and Establishing an Extended Marketing Team.
· Michael elaborates on establishing a marketing incentive structure to leverage influencers and supporters.
· Example provided of incentivizing Brand Ambassadors to bring in customers to a restaurant.
· Discussion on aligning incentives with the preferences and interests of supporters.
· Importance of affordability and tracking mechanisms to ensure return on investment.
· Recommendation to document agree...2024-04-1412 minSurvival ModeS16 Ep40 [Cracking the Code to Entrepreneurial Success] Crafting a Strategic and Consistent Advertising & Marketing CampaignShow Notes: Survival Mode Episode 40
· Hosts: Bert Robinson, Kevin Beers, Michael Grant Jr.
· Show theme: Providing a step-by-step roadmap for business success.
· Introduction to Step 10 of the roadmap: Verifying Advertising and Marketing Campaigns.
· Kevin explains the progression of advertising campaigns, starting from the Coming Soon phase to the Launch Party and now the official launch.
· Emphasis on the importance of testing and verifying the effectiveness of advertising materials before launching.
· Discussion on the significance of gathering feedback and emotional responses from potential customers.
· Kevin elaborates on the importance of collecting and analyzing...2024-04-1312 minSurvival ModeS16 Ep39 [Entrepreneurial Success Blueprint] Navigating Regulations and Empowering Your Team with EducationShow Notes: Survival Mode Episode 39
· Hosts: Bert Robinson, Kevin Beers, Michael Grant Jr.
· Show theme: Providing a step-by-step roadmap for business success.
· Introduction to Step 10 of the roadmap: Verifying Education and Training.
· Discussion on the importance of verifying education and training within the operational structure.
· Emphasis on ensuring owners and personnel are adequately trained in all aspects of business operations.
· Michael highlights the significance of being informed and compliant with regulations to avoid costly mistakes.
· Kevin discusses the importance of proper labeling and documentation in food businesses.
· Bert emphasiz...2024-04-1212 minSurvival ModeS16 Ep38 [Perfecting Your Entrepreneurial Journey] The Power of SOPs and Operational EfficiencyShow Notes: Survival Mode Episode 38
· Hosts: Bert Robinson, Kevin Beers, Michael Grant Jr.
· Show theme: Providing a step-by-step roadmap for business success.
· Discussion on the importance of being an operational expert and understanding SOPs.
· Emphasis on the need for owners to leverage expertise and verify SOPs to ensure smooth business operations.
· Michael explains the significance of SOPs in displaying business functionality.
· Kevin stresses the importance of testing SOPs through practical scenarios.
· Examples include testing drink recipes in a restaurant and ensuring proper cooking procedures.
· Bert highlights the necessity of te...2024-04-1112 minSurvival ModeS16 Ep37 [Mastering Entrepreneurship] Unveiling the Secrets to Becoming an Operational ExpertShow Notes: Survival Mode Episode 37
· Hosts: Bert Robinson, Kevin Beers, Michael Grant Jr.
· Show theme: Providing a step-by-step roadmap for business success.
· Bert and Michael discuss the importance of operational expertise for business owners.
· Michael shares insights on understanding business processes and delegating tasks to experts.
· Kevin highlights the role of data analysis in forecasting and problem-solving.
· Kevin discusses the importance of predicting and forecasting problems in business.
· Emphasis on leveraging data to anticipate trends and address issues proactively.
· Michael emphasizes the value of documenting processes and learning from challenges.2024-04-1012 minSurvival ModeS16 Ep36 [Entrepreneurial Extravaganza] The Art of Hosting a Purposeful Launch PartyShow Notes: Survival Mode Episode 36
· Hosts: Bert Robinson, Kevin Beers, Michael Grant Jr.
· Show theme: Providing a step-by-step roadmap for business success.
· Discussion on the significance of executing the official launch party.
· Emphasis on celebrating and embracing the moment with guests.
· Kevin shares insights on overcoming introverted tendencies to ensure the success of the event.
· Michael highlights the importance of making guests feel welcomed and comfortable.
· Kevin discusses the importance of role-playing interactions with guests to ensure smooth networking.
· Michael emphasizes the significance of engaging guests through various activities and conve...2024-04-0912 minSurvival ModeS16 Ep35 [Entrepreneurial Elegance] Locking in Your Official Launch Party Plan for SuccessShow Notes: Survival Mode Episode 35
· Hosts: Bert Robinson, Kevin Beers, Michael Grant Jr.
· Show theme: Providing a step-by-step roadmap for business success.
· Introduction to Step 9 of the roadmap: Positioning the Launch Party.
· Discussion on the importance of positioning and making official plans for the launch party.
· Emphasis on the need for concrete planning and avoiding last-minute changes.
· Kevin shares a cautionary tale about the consequences of making last-minute changes based on personal experience.
· Michael elaborates on the significance of sticking to the plan and avoiding unnecessary changes.
· Emphasis on t...2024-04-0812 minSurvival ModeS16 Ep34 [Party Planning Perfection] How to Organize, Assess, and Fine-Tune Your Entrepreneurial Launch EventShow Notes: Survival Mode Episode 34
· Hosts: Bert Robinson, Kevin Beers, Michael Grant Jr.
· Show theme: Providing a step-by-step roadmap for business success.
· Introduction to Step 9 of the roadmap: Preparing for the launch party.
· Emphasis on the need for budget-conscious planning and utilizing professional party planners within budget constraints.
· Addressing potential challenges of going over budget and the importance of careful planning and organization.
· Kevin emphasizes the significance of maintaining budget constraints and planning for contingencies.
· Discussion on the organizational aspects of planning the launch party.
· Kevin stresses the importance of...2024-04-0712 minSurvival ModeS16 Ep33 [Entrepreneurial Success Unveiled] Crafting a Memorable Launch Party to Ignite Your BusinessShow Notes: Survival Mode Episode 33
· Hosts: Bert Robinson, Kevin Beers, Michael Grant Jr.
· Show theme: Providing a step-by-step roadmap for business success.
· Introduction to Step 9: Creating the Party with a Purpose.
· Kevin discusses the party as the second campaign in the lead-up to the business opening.
· Importance of utilizing the momentum from previous campaigns to build excitement for the launch party.
· Bert emphasizes the role of the launch party in cultivating support, relationships, and conveying the business vision.
· Discussion on the significance of planning and preparation for the launch party.
· ...2024-04-0612 minSurvival ModeS16 Ep32 [Unleashing Entrepreneurial Excellence] The Power-Packed Launch of Your Coming Soon CampaignShow Notes: Survival Mode Episode 32
· Hosts: Bert Robinson, Kevin Beers, Michael Grant Jr.
· Show theme: Providing a step-by-step roadmap for business success.
· Introduction to Step 8 of the roadmap: Launching the Coming Soon campaign.
· Discussion on the excitement and significance of launching the campaign.
· Importance of gathering data to inform market receptiveness and positioning.
· Michael emphasizes the role of technology in measuring campaign effectiveness.
· Kevin breaks down the importance of data analysis using a Facebook campaign example.
· Emphasis on understanding the significance of various data points and adjusting strategies accordingly.
· ...2024-04-0512 minSurvival ModeS16 Ep31 [Strategic Prowess] Positioning Your Entrepreneurial Coming Soon Campaign for SuccessShow Notes: Survival Mode Episode 31
· Hosts: Bert Robinson, Kevin Beers, Michael Grant Jr.
· Show theme: Providing a step-by-step roadmap for business success.
· Introduction to Step 8 of the roadmap: setting up the "Coming Soon" campaign.
· Discussion on the importance of commissioning and positioning the campaign effectively.
· Emphasis on the setup stage as a crucial phase for bringing everything together.
· Importance of financial investment and securing necessary support for campaign execution.
· Discussion on maintaining structure and adherence to the plan while allowing for flexibility in methodology.
· Importance of testing, validation...2024-04-0412 minSurvival ModeS16 Ep30 [Campaign Blueprint] Essential Steps for Preparing Your Entrepreneurial Coming Soon StrategyShow Notes: Survival Mode Episode 30
· Hosts: Bert Robinson, Kevin Beers, Michael Grant Jr.
· Show theme: Providing a step-by-step roadmap for business success.
· Introduction to the discussion on planning and preparation for a "Coming Soon" campaign.
· Recap of previous episodes and introduction to the current topic.
· Discussion on the importance of planning and preparing a "Coming Soon" campaign.
· Emphasis on the research and development stage to identify feasibility, costs, labor, and technology requirements.
· Kevin highlights the significance of firm timeframes and resource evaluation for effective campaign execution.
· Exploration of th...2024-04-0312 minSurvival ModeS16 Ep29 {Crafting Success] The Art of Designing a Coming Soon Campaign for Entrepreneurial TriumphShow Notes: Survival Mode Episode 29
· Hosts: Bert Robinson, Kevin Beers, Michael Grant Jr.
· Show theme: Providing a step-by-step roadmap for business success.
· Introduction to the topic of establishing a "Coming Soon" campaign.
· Kevin shares insights on networking and its importance for business success.
· Summary of an article titled "Mastering the Art of Networking: Unlocking Success Like a Boss."
· Discussion on the significance of intentionality, presentation, generosity, and follow-up in networking.
· Bert expresses enthusiasm for the article and encourages listeners to visit the website for more resources.
· Discussion on the importanc...2024-04-0212 minSurvival ModeS16 Ep28 Elevating Your Launch Strategic Steps for a Successful CampaignShow Notes: Survival Mode Episode 28
· Hosts: Bert Robinson, Kevin Beers, Michael Grant Jr.
· Show theme: Providing a step-by-step roadmap for business success.
· Introduction to the topic of marketing and campaign planning.
· Explanation of marketing as storytelling and engagement.
· Introduction to the components of an effective campaign: educational, entertaining, and engaging.
· Discussion on the importance of preparing for a business launch with engaging campaigns.
· Kevin highlights the significance of informing the audience about the upcoming business launch.
· Examples of educational campaigns and their impact on consumer perception and decision-making.
· ...2024-04-0112 minSurvival ModeS16 Ep27 [Crafting Compelling Content] Strategies for Captivating Your Target AudienceShow Notes: Survival Mode Episode 27
· Hosts: Bert Robinson, Kevin Beers, Michael Grant Jr.
· Show theme: Providing a step-by-step roadmap for business success.
· Introduction to Step Number Seven: Creating Compelling Content for Target Markets.
· Discussion on the importance of creating compelling content tailored to the target market.
· Emphasis on the significance of organizing existing content to align with the target audience's preferences.
· Michael highlights the need to customize content based on messaging and platform suitability.
· Example of adapting content for different social media platforms and considering visual elements for effective communication.2024-03-3112 minSurvival ModeS16 Ep26 [Mastering Connections] Strategies to Reach Your Target Market & Ideal ClienteleShow Notes: Survival Mode Episode 26
· Hosts: Bert Robinson, Kevin Beers, Michael Grant Jr.
· Show theme: Providing a step-by-step roadmap for business success.
· Introduction to Step Number Seven: Identifying Target Market and Marketing Strategies.
· Discussion on the importance of identifying the target market and determining marketing strategies.
· Kevin introduces the concept of leveraging research to reach the target market effectively.
· Example scenario of marketing dress shoes targeting an older crowd via Facebook advertising.
· Michael suggests targeting designer sneakers for a younger demographic and leveraging popular brands like Prada and Hugo Boss.
· Emphas...2024-03-3012 minSurvival ModeS16 Ep25 [Cracking the Code] Unveiling Your Target Market & Ideal Clientele StrategyShow Notes: Survival Mode Episode 25
· Hosts: Bert Robinson, Kevin Beers, Michael Grant Jr.
· Show theme: Providing a step-by-step roadmap for business success.
· Michael and Kevin define target market and ideal clients in the context of business.
· Michael emphasizes the importance of realistically identifying the most accessible and serviceable client base.
· Kevin elaborates on the significance of focusing on the middle class in financial services and gradually expanding clientele based on experience.
· Discussion on tailoring business strategies to meet the needs of the identified target market.
· Michael stresses the importance of lett...2024-03-2912 minSurvival ModeS16 Ep24 [Avoiding Business Pitfalls] Uncovering the Challenges of Operational StructureShow Notes: Survival Mode Episode 24
· Hosts: Bert Robinson, Kevin Beers, Michael Grant Jr.
· Show theme: Providing a step-by-step roadmap for business success.
· Discussion on the importance of following steps in operational structure.
· Bert raises concerns about entrepreneurs skipping essential steps due to stubbornness.
· Michael emphasizes the pitfalls of neglecting operational structure, leading to inconsistency and misinterpretation.
· Kevin discusses the consequences of skipping marketing research, highlighting the importance of understanding the target market.
· Kevin elaborates on the significance of marketing research in understanding the target demographic and reaching them effectively.
· ...2024-03-2812 minSurvival ModeS16 Ep23 [Navigating Business Growth] Exploring the 5 Stages of Operational DevelopmentShow Notes: Survival Mode Episode 23
· Hosts: Bert Robinson, Kevin Beers, Michael Grant Jr.
· Show theme: Providing a step-by-step roadmap for business success.
· Recap of Step Number Six and the focus on operational structure.
· Introduction to the five phases of organizational and operational structure.
· Discussion of the five phases of organizational structure.
· Phase 1: Writing the vision.
· Phase 2: Research and development, compliance, and supporting infrastructure.
· Phase 3: Business planning, incorporating the vision, and business model development.
· Phase 4: Establishing accounts and registrations for legal compliance and business credibility.
· Emphasis on the import...2024-03-2712 minSurvival ModeS16 Ep22 [The Power of Business Production] Unveiling the Essential Ps to SuccessShow Notes: Survival Mode Episode 22
· Hosts: Bert Robinson, Kevin Beers, Michael Grant Jr.
· Show theme: Providing a step-by-step roadmap for business success.
· Introduction to Step Number Six: Operational Structure and its importance in generating profits.
· Explanation of the key elements of operational structure, focusing on Place, Platform, and Personnel.
· Discussion of the various options for the physical location and online presence of a business.
· Explanation of different personnel structures, including solopreneurs and employees.
· Emphasis on the importance of aligning personnel values with the business vision.
· Discussion of the potential fo...2024-03-2612 minSurvival ModeS16 Ep21 [Optimizing Business Operations] Crafting Your Operational StructureShow Notes: Survival Mode Episode 21
· Hosts: Bert Robinson, Kevin Beers, Michael Grant Jr.
· Show theme: Providing a step-by-step roadmap for business success.
· Introduction to the topic of operational structure and its importance in business.
· Comparison between organizational structure and operational structure.
· Analogy of business structures to other entities, such as vehicles, houses, restaurants, computers, and mobile homes.
· Explanation of how the organizational structure sets the foundation for the operational structure.
· Importance of legal compliance and regulations in determining the organizational and operational structure.
· Invitation for listeners to visit the Survival M2024-03-2512 minSurvival ModeS16 Ep20 [Mastering Business Credibility] Unlocking Access to Business Capital & CreditShow Notes: Survival Mode Episode 20
· Hosts: Bert Robinson, Kevin Beers, Michael Grant Jr.
· Show theme: Providing a step-by-step roadmap for business success.
· Introduction to the topic of business capital and credit.
· Emphasis on the importance of business credibility in accessing capital and credit.
· Insights into the process of building business credit, including the need for structure, organization, and a dedicated investment.
· Discussion on leveraging other people's resources (OPR) and the significance of trust and credibility in accessing resources.
· Explanation of the various forms of resources beyond cash, such as knowledge and material goods...2024-03-2412 minSurvival ModeS16 Ep19 [The Crucial Role of Business Connections] Building Credibility and ProsperityShow Notes: Survival Mode Episode 19
· Hosts: Bert Robinson, Kevin Beers, Michael Grant Jr.
· Show theme: Providing a step-by-step roadmap for business success.
· Introduction to the topic of business connections.
· Emphasis on the significance of building connections for business credibility and support.
· Explanation of different types of connections, including business model support, community connections, creditor connections, and client connections.
· Insights into leveraging community relationships for business success and the importance of giving back to the community.
· Discussion on the role of creditors in providing access to assets and the importance of building credibility to...2024-03-2312 minSurvival ModeS16 Ep18 [Building Business Credibility] The Power of Business Credentials and ConnectionsShow Notes: Survival Mode Episode 18
· Hosts: Bert Robinson, Kevin Beers, Michael Grant Jr.
· Show theme: Providing a step-by-step roadmap for business success.
· Introduction to the topic of business credentials.
· Explanation of how business credentials enhance business credibility by demonstrating investment, expertise, and experience.
· Discussion on leveraging experience, testimonials, and letters of support to compensate for lack of formal credentials.
· Personal anecdotes illustrating the importance of building credibility through actions and leveraging available resources.
· Insights into the relevance of credentials across various industries, including examples from IT, construction, and the restaurant business.2024-03-2212 minSurvival ModeS16 Ep17 [Mastering Business Content] The Key to Attract, Engage, and Connect with Your Audience!Show Notes: Survival Mode Episode 17
· Hosts: Bert Robinson, Kevin Beers, Michael Grant Jr.
· Show theme: Providing a step-by-step roadmap for business success.
· Introduction to step five: Establishing and building business credibility.
· Discussion of four key aspects: business content, tools, connection, and capital/credit.
· Focus on the importance of business content in conveying the story and purpose of the business.
· Explanation of the role of advertising and marketing in creating awareness and attracting customers.
· Emphasis on the three E's of marketing: educate, entertain, and engage.
· Analogies highlighting the audience as...2024-03-2112 minSurvival ModeS16 Ep16 [Organizational Mastery] Leveraging Technology for Business Credit DevelopmentShow Notes: Survival Mode Episode 16 - “Organizing to Manage, Maintain, and Measure Progress”
· Hosts: Bert Robinson, Kevin Beers, Michael Grant Jr.
· Show theme: Providing a step-by-step roadmap for business success.
· Discussion on the importance of EMS (organize, manage, maintain, and measure progress) in business development.
· Explanation of how organizational structure contributes to business credit development.
· Emphasis on the significance of establishing credibility through compliant registrations and accounts.
· Insights into managing progress using various tools, including accounting software and social media management platforms.
· Advice on exploring different software options, leveraging trials, and cust...2024-03-2012 minSurvival ModeS16 Ep15 [Amplifying Visibility & Credibility] The Power of Registrations & AccountsShow Notes: Survival Mode Episode 15 - “Standard Business Registrations & Accounts”
· Hosts: Bert Robinson, Kevin Beers, Michael Grant Jr.
· Show theme: Providing practical advice and strategies for entrepreneurs at various stages of business development.
· Hosts introduce the show and its purpose to assist entrepreneurs in navigating the business landscape.
· Encouragement for listeners to reach out for guidance and connect via email or the website.
· Discussion on the significance of registering businesses and maintaining multiple accounts for visibility and credibility.
· Emphasis on consistency, organization, and management of information for effective business operations.
· ...2024-03-1912 minSurvival ModeS16 Ep14 [Mastering Business Compliance] Your Path to SuccessShow Notes: Survival Mode Episode 14 - "Compliance and Proper Positioning"
· Hosts: Bert Robinson, Kevin Beers, Michael Grant Jr.
· Show theme: Providing essential guidance for entrepreneurs to navigate business challenges and succeed.
· Discussion on the importance of compliance in business operations to avoid financial penalties and legal consequences.
· Emphasis on the significance of adhering to federal, state, local, industry, and other regulatory requirements.
· Insights into how compliance can be advantageous, serving as a platform for business growth and credibility.
· Examples of how compliance impacts customer trust, investor confidence, and overall business reputation.2024-03-1812 minSurvival ModeS16 Ep13 [Nurturing Your Business] Plan, Prepare, Position for SuccessShow Notes: Survival Mode Episode 13 - "The Three P's: Plan, Prepare, Position"
· Hosts: Bert Robinson, Kevin Beers, Michael Grant Jr.
· Show theme: Providing practical guidance for entrepreneurs at every stage of business development.
· Discussion on the importance of the three P's in business development: Plan, Prepare, Position.
· Plan: Emphasis on thorough planning, research, and documentation before execution.
· Prepare: Preparation likened to creating a blueprint, gathering resources, and ensuring readiness for execution.
· Position: Execution phase marked by strategic action, precision, and commitment to organizational goals.
· Cautionary advice on not incorporating a bu...2024-03-1713 minSurvival ModeS16 Ep12 [From Vision to Reality] Unlocking the Power of Incorporation and Building Business CredibilityShow Notes: Survival Mode Episode 12 - "Turning Vision into Venture"
· Hosts: Bert Robinson, Kevin Beers, Michael Grant Jr.
· Show theme: Providing practical guidance for entrepreneurs at every stage of business development.
· Explanation of the importance of incorporating a business for official recognition as a separate entity.
· Discussion on different types of business structures and the need for legal expertise during the incorporation process.
· Insights into leveraging relationships with legal professionals to navigate the complexities of incorporation affordably.
· Importance of credibility in business and its components: capital, credit, credentials, and connections.
...2024-03-1612 minSurvival ModeS16 Ep11 [Operational Success] Unveiling the Power of an Efficient and Evolving Operational StructureShow Notes: Survival Mode Episode 11 - "Mastering Your Operational Structure"
· Hosts: Bert Robinson, Kevin Beers, Michael Grant Jr.
· Show theme: Providing entrepreneurs with practical strategies for business success.
· Definition and significance of operational structure in business.
· Explanation of operational structure as the framework for business operations and profitability.
· Discussion on the importance of understanding and optimizing the operational structure for success.
· Analogy comparing operational structure to the rules of a game or the framework of a website.
· Insights into the dynamic nature of operational structure and its role in adapting to customer dema...2024-03-1513 minSurvival ModeS16 Ep10 [Building Success] The Vital Role of Organizational Structure in Establishing and Growing Your BusinessShow Notes: Survival Mode Episode 10 - "Foundational Structures: Organizational vs. Operational"
· Hosts: Bert Robinson, Kevin Beers, Michael Grant Jr.
· Show theme: Providing entrepreneurs with practical strategies for business success.
· Definition and importance of organizational structure in business.
· Discussion on foundational elements such as revenue, responsibilities, and roles.
· Insights into the significance of legal and operational considerations in establishing the structure.
· Explanation of "build by design" concept in business development.
· Importance of finalizing organizational structure before implementation.
· Cautionary tales and lessons learned from past experiences regarding structure changes.
· Disti...2024-03-1412 minSurvival ModeS16 Ep09 [Unlocking Success] The Power of Business Planning and Structuring for a Detailed and Well-Documented Business ModelShow Notes: Survival Mode Episode 9 - "Building Like a Boss: Business Planning vs. Business Plan"
· Hosts: Bert Robinson, Kevin Beers, Michael Grant Jr.
· Show theme: Providing entrepreneurs with practical strategies for business success.
· Explanation of the difference between business planning and a business plan.
· Emphasis on the importance of developing a business model before creating a formal business plan.
· Insights into the iterative nature of business planning and the need for flexibility.
· Discussion on building a business model for structured and systematic execution.
· Importance of removing oneself from the business model to ensur...2024-03-1312 minSurvival ModeS16 Ep08 To Build or Not to Build The Moment of Truth for Your Business IdeaShow Notes: Survival Mode Episode 8 - "The D's: Document, Decide, Determine"
· Hosts: Bert Robinson, Kevin Beers, Michael Grant Jr.
· Show theme: Providing entrepreneurs with practical strategies for business success.
· Explanation of the three D's: Document, Decide, Determine.
· Importance of documentation in business to avoid disputes and ensure clarity.
· Discussion on the decision-making process and determining the viability of business visions.
· Insights into evaluating the viability of business visions.
· Discussion on making realistic choices based on personal and financial circumstances.
· Importance of honesty, realism, and proper planning in business development.
· ...2024-03-1212 minSurvival ModeS16 Ep07 [The Equation of Success] Balancing Risks, Rewards, and Personal Assets in BusinessShow Notes: Survival Mode Episode 7 - SWOT Analysis and Leveraging Resources
· Hosts: Bert Robinson, Kevin Beers, Michael Grant Jr.
· Show theme: Providing entrepreneurs with practical strategies for business success.
· Introduction to SWOT analysis (Strengths, Weaknesses, Opportunities, Threats).
· Discussion on identifying strengths, weaknesses, opportunities, and threats relevant to the business.
· Emphasis on the importance of thorough analysis for informed decision-making.
· Insights into conducting personal and professional SWOT analyses.
· Discussion on evaluating individual capabilities and resources necessary for business success.
· Emphasis on time management and dedication to business development.
· Impor...2024-03-1112 minSurvival ModeS16 Ep06 [Cracking the Code] Unraveling the Requirements and Compliance Puzzle for BusinessShow Notes: Survival Mode Episode 6 - Understanding Business Requirements
· Hosts: Bert Robinson, Kevin Beers, Michael Grant Jr.
· Show theme: Providing entrepreneurs with practical strategies for business success.
· Discussion on the importance of research and due diligence in business development.
· Emphasis on compliance with regulations and industry standards to avoid potential penalties or shutdowns.
· Insights into the necessity of market analysis for strategic decision-making and identifying viable business opportunities.
· Examples illustrating the significance of geographic and demographic factors in selecting business locations.
· Considerations regarding capital investment, infrastructure needs, and regulatory compli...2024-03-1012 minSurvival ModeS16 Ep05 [Beyond Ideas] Transforming Your Vision into a Profitable Business ModelShow Notes: Survival Mode Episode 5 - Developing Your Business Model
· Hosts: Bert Robinson, Kevin Beers, Michael Grant Jr.
· Show theme: Providing entrepreneurs with practical strategies for business success.
· Introduction to the importance of due diligence and research in business development.
· Discussion on the need to transform a vision into a viable, sustainable, and scalable business model.
· Emphasis on utilizing existing business models as a reference point and integrating unique elements from the vision.
· Discussion on the importance of industry knowledge in marketing strategy.
· Highlighting the value of integrity and honesty in client relat...2024-03-0912 minSurvival ModeS16 Ep04 The need to document your vision for your businessShow Notes: Survival Mode Episode 4 - Documenting Your Vision
· Hosts: Bert Robinson, Kevin Beers, Michael Grant Jr.
· Show theme: Providing entrepreneurs with practical strategies for business success.
· Introduction to the importance of vision in business development.
· Emphasis on documenting vision for clarity and continuity.
· Kevin and Michael stress the significance of writing down and articulating the vision.
· Discussion on the role of documentation in communication and business evolution.
· Exploration of different methods for documenting vision (e.g., writing, recording).
· Highlighting the importance of organization and structure in documentation.
· ...2024-03-0812 minSurvival ModeS16 Ep03 Why a vision for your business is importantShow Notes: Survival Mode Episode 3 - The Importance of Vision
· Hosts: Bert Robinson, Kevin Beers, Michael Grant Jr.
· Theme: Providing guidance and support for entrepreneurs at all stages of business development.
· Exploration of why vision is crucial in business development.
· Michael emphasizes vision as the foundation for planning and success.
· Kevin discusses vision's role in marketing, customer loyalty, and content creation.
· Emphasis on aligning vision with mission and impact rather than solely focusing on income.
· Discussion on turning vision into a conceptualized plan and story.
· Michael and Kevin highlight the impo...2024-03-0712 minSurvival ModeS16 Ep02 What is a vision for your businessShow Notes: Survival Mode Episode 2 - Establishing Your Vision
· Hosts: Bert Robinson, Kevin Beers, Michael Grant Jr.
· Theme: Guiding entrepreneurs through the process of building successful businesses.
· Introduction of the topic: Establishing Your Vision.
· Definition of vision as the foundation and direction for entrepreneurship.
· Importance of putting vision into writing for planning and execution.
· Perspectives from hosts Bert, Kevin, and Michael on the significance of vision.
· Emphasis on vision as a motivator and guide for overcoming challenges.
· Evolution of vision over time and across different business ventures.
· Kevin's ins...2024-03-0612 minSurvival ModeS16 Ep01 Why you should listen to these guys about starting a businessShow Notes: Survival Mode Episode 1 - Introductions
· Hosts: Bert Robinson, Kevin Beers, Michael Grant Jr.
· Theme: Navigating business challenges and achieving success.
· Price fluctuations, including luxury chickens.
· Introduction of hosts: Michael Grant Jr., Kevin Beers, Bert Robinson.
· Michael’s journey: Entrepreneurship from high school, consulting, and establishment of Mastermind USA.
· Kevin’s journey: Transition from hardware technician to entrepreneur in financial services and web development.
· Bert’s journey: Radio personality, real estate ventures, and entry into financial services.
· Contact: Visit www.survivalmodelive.com or email hello@survivalmodelife.com.2024-03-0512 minSurvival ModeS15 Ep10 [Building Business Credibility] Organizational & Operational Intent for Success with Survival Mode2023-11-1212 minSurvival ModeUnderstanding Your Organizational Structure with Survival Mode2023-04-0713 minSurvival ModeCan your Vision Operate like a Business2023-03-2912 minSurvival ModeWhat are the Requirements Necessary for it to Work With Bert & Kevin2023-03-2912 minSurvival ModeCan I Make This Work With Bert & Kevin2023-03-2912 minSurvival ModeDocument, Decide, and Determine Your Destiny With Bert & Kevin2023-03-2912 minSurvival ModeBusiness Planning vs a Business Plan with Survival Mode2023-03-2912 minSurvival ModeMaster the Progress with Survival Mode2023-03-2912 minSurvival ModeMake Your Mark to Make Money with Survival Mode2023-03-2912 minSurvival ModeComply or Die with Survival Mode2023-03-2912 minSurvival ModeBirthing Babies and Business with Survival Mode2023-03-2912 minSurvival ModeHow Can I Trust You with Survival Mode2023-03-2912 minSurvival ModeContent is King with Survival Mode2023-03-2912 minSurvival ModeConnecting to Crush It with Survival Mode2023-03-2913 minSurvival ModeGrab the Cash with Survival Mode2023-03-2912 minSurvival ModeYour Vehicle to Make Money with Survival Mode2023-03-2912 minSurvival ModeThe Engine That Can with Survival Mode2023-03-2912 minSurvival ModeThe P's of Production with Survival Mode2023-03-2912 minSurvival ModeGrab the Cash with Survival Mode2023-03-2912 minSurvival ModeReady, Aim, Fire with Survival Mode2023-03-2912 minSurvival ModeHit the Bullseye with Survival Mode2023-03-2912 minSurvival ModeA Pinch of this and a Pinch of That with Survival Mode2023-03-2912 minSurvival ModeBaking the Cake with Survival Mode2023-03-2912 minSurvival ModeUnderstanding Your Organizational Structure with Survival Mode2023-03-2912 minSurvival ModeUnderstanding Your Operational Structure with Survival Mode2023-03-2912 minSurvival ModeIncorporating Your Business with Survival Mode2023-03-2912 minSurvival ModeYour Business - COMING SOON with Survival Mode2023-03-2913 minSurvival ModeMaking a List and Checking it Twice with Survival Mode2023-03-2912 minSurvival ModeUh-oh, Time To get the Wallet Out with Survival Mode2023-03-2912 minSurvival Mode3, 2, 1, BLAST OFF with Survival Mode2023-03-2912 minSurvival ModePARTY! PARTY! PARTY! with Survival Mode2023-03-2912 minSurvival ModeI'm Having a Party! with Survival Mode2023-03-2912 minSurvival ModeYOU ARE INVITED to My Party! with Survival Mode2023-03-2913 minSurvival ModeThe Mood is Set, The Guests are Here, Now What with Survival Mode2023-03-2912 minSurvival ModeKNOWING it all doesn't mean DOING it all with Survival Mode2023-03-2912 minSurvival ModeTest Fast, Fail Fast, Adjust Fast with Survival Mode2023-03-2912 minSurvival ModeTraining and Regulations and Codes, OH MY with Survival Mode2023-03-2912 minSurvival ModeI gotta sell what! with Survival Mode2023-03-2912 minSurvival ModeSetup to get people talking about YOUR business with Survival Mode2023-03-2913 minSurvival ModeWHO is going to send customers your way with Survival Mode2023-03-2912 minSurvival ModeEverybody wins AND you have customers BEFORE you even open your doors! with Survival Mode2023-03-2912 minSurvival ModeRELEASE THE KRAKEN! (Actually your advocates to get customers, but in a BIG way) with Survival Mode2023-03-2912 minSurvival ModeHow to pick your business' opening day with Survival Mode2023-03-2912 minSurvival ModeBuild loyal customers out the gate with Survival Mode2023-03-2912 minSurvival ModeWhat is a Vision With Bert & Kevin2022-07-1112 minSurvival ModeWhy is a Vision Important With Bert & Kevin2022-07-1112 minSurvival ModeDocumenting Your Vision With Bert & Kevin2022-07-1112 minSurvival ModeWhat is Survival Mode With Bert & Kevin2022-07-1112 min