Look for any podcast host, guest or anyone
Showing episodes and shows of

ICS-digital And ICS-translate

Shows

The Law & EducationThe Law & EducationEpisode 74: Summer Prep for Title IX: Legal Updates & the ICS WorksheetIt is hard to believe that we’re already zooming into summer! It’s been a wild few months, and this is an informational episode to recap some of what has happened. We start by giving you a peek behind the scenes at ICS, from training planned to a newly launched LinkedIn newsletter. Next, we touch on the May 22nd injunction, the events of May 23rd, and what the newly introduced Civil Rights Fraud Initiative stands to do. Our discussion also explores multiple new executive orders that have emerged recently and delves into Harvard’s fight and defense strategy with t...2025-06-0520 minICS Podcast: Everything DigitalICS Podcast: Everything DigitalMastering Practical SEO Strategies with Catrinel Ciplea from Pirate.comIn this episode, Catrinel Ciplea shares her framework for developing practical SEO strategies and explains which departments SEO professionals need to make friends with - and why. Drawing on Pirate's ultra-focused and local-SEO-centric approach to growing rankings, Catrinel's insights shouldn't be missed.2024-10-2942 minICS Podcast: Everything DigitalICS Podcast: Everything DigitalConsumer Finance Unwrapped with Miracle Inameti-Archibong from John Lewis Financial Services2024-09-2749 minICS Podcast: Everything DigitalICS Podcast: Everything DigitalDigital PR for Retailers – Spotlight on Home and GardenDigital PR Director Laura Smith shares specific industry insights on home and garden marketers in this episode. Covering tips to underpin creative campaigns that drive SEO, as well as product-led seasonal pushes, this wide-ranging episode is packed with useful information.2024-08-3044 minICS Podcast: Everything DigitalICS Podcast: Everything DigitalGlobal SEO, Helpful Content and International Growth with Hoppa Head of SEO Alex GalinosIn this episode, Hoppa Head of SEO Alex Galinos discusses international SEO best practice, the nature of 'Helpful Content' in transportation and other sectors, off-site SEO and much more.2024-08-1539 minICS Podcast: Everything DigitalICS Podcast: Everything DigitalPersonalisation and Video Marketing with Pirsonal CEO Josias De La Espada SemprisPirsonal CEO Josias De La Espada Sempris is our guest this week, talking about how personalisation in marketing - and internal - communications can be a difference maker. Covering the value of video in 2024, scaling communication strategies and Pirsonal's growth, this is a wide-ranging episode.2024-07-2642 minICS Podcast: Everything DigitalICS Podcast: Everything DigitalAI, Digital Analytics and Baresquare's Startup GrowthBaresquare founder Georgios Grigoriadis is our guest in this episode, discussing how data science, AI, and ecommerce are converging. With examples from Baresquare's progress from startup to AI innovator, there's plenty of food for thought for anyone pondering the future of data in marketing.2024-07-1946 minICS Podcast: Everything DigitalICS Podcast: Everything DigitalLeading Edge SEO Audits and Customer-Driven Product Development with Sitebulb CEO Patrick HathawayCEO and co-founder Patrick Hathaway discusses the creation of renowned SEO tool Sitebulb, its growth among SEO agency teams and the present day offering which is finding new levels of popularity among in-house teams. This episode is a must-listen for anyone with an interest in practical SEO in the context of successive Google Updates, and how to build a customer-centric tech product.2024-07-1239 minICS Podcast: Everything DigitalICS Podcast: Everything DigitalThe Emotions of Gifting, Branded Biscuits and Digital Insights with The Biskery's Saskia RoskamThe Biskery co-founder Saskia Roskam talks about her move from digital agency life to starting a bespoke biscuit brand, the emotional power of personalised gifting, data sources and inspiration for entrepreneurs, SEO surprises and much more2024-07-0544 minICS Podcast: Everything DigitalICS Podcast: Everything DigitalMeaningful Metrics, Real Time Analytics and Media Performance in 2024 with Kelly HeilpernAmmunition's Chief Strategy Officer Heilpern covers the setup of integrated campaigns for multi-touch sales cycles and the benefits of using real time analytics to inform the strategy. Covering media team skillsets, reporting frameworks and the wider media marketing mix, this episode is full of insights for all marketers.2024-06-2841 minICS Podcast: Everything DigitalICS Podcast: Everything DigitalLegal Translation in 2024 with Dan Rennie & Carla Lopes from ICS-translateIn this episode, Dan Rennie and Carla Lopes discuss all things legal translation, such as how approaching such content differs from other types of translation, the vital importance of legal expertise and what challenges legal translation poses from both a linguistic and project management perspective.2024-06-2137 minICS Podcast: Everything DigitalICS Podcast: Everything DigitalPernod Ricard's Stuart Heffernan on Global Ecommerce and Digital Strategy in FMCGPernod Ricard's Global Ecommerce Leader Stuart Heffernan discusses channel marketing, brand guardianship, the interplay between local and global teams, paid vs organic media and much much more in this episode - essential listening for FMCG and drinks sector marketers2024-06-1451 minICS Podcast: Everything DigitalICS Podcast: Everything DigitalExporting to China - Trends, Opportunities and Technology with CBBC's Ben RotheramIn this episode, the China British Business Council's Ben Rotheram discusses the essential elements of business in China - from the sectors booming in demand and demographic trends to IP and the key role of translation, there's crucial info for all exporters 2024-06-071h 06ICS Podcast: Everything DigitalICS Podcast: Everything DigitalPrivacy Policies in 2024 with Termageddon's Donata Stroink-Skillrud and Hans SkillrudPrivacy policies, data management, CRM, and digital strategy more generally are highly interlinked in 2024. In this episode, Termageddon founders Donata Stroink-Skillrud and Hans Skillrud discuss the opportunities that come with taking privacy seriously - while introducing their very cool platform.2024-06-0343 minICS Podcast: Everything DigitalICS Podcast: Everything DigitalAccount Based Marketing, and Enterprise Sales with Julie GellerCovering the A to Z of account-based marketing, Julie and Martin talk about enterprise sales, personalisation, applications of AI and much more with great insights for any B2B marketer. 2024-05-2448 minICS Podcast: Everything DigitalICS Podcast: Everything DigitalLocal SEO, Customer Empathy and Hyper-Niche Marketing with Tom BartholomewThis episode is all about specialisation and the power of deep industry expertise. Tom Bartholomew talks to Martin about the essential elements of local SEO, Google Ads and web design and CRM in a highly specific niche - roofing. Listen now to get fresh perspectives on your industry. 2024-05-1438 minICS Podcast: Everything DigitalICS Podcast: Everything DigitalExporting for Global Growth in Travel and Tourism with Final Rentals Founder Ammar AkhtarFinalrentals founder Ammar Akhtar is in conversation with Martin this week, talking about international growth, the importance of product and personal relationships with buyers. A recognised exporting leader, Ammar has great perspectives for anyone looking to grow globally in the travel sector and beyond. 2024-05-0345 minHack the PlantHack the PlantThe ICS HackerClaroty is a cybersecurity company that helps organizations to secure cyber-physical systems across industrial (OT), healthcare (IoMT), and enterprise (IoT) environments: the Extended Internet of Things (XIoT). In this episode, Bryson Bort sits down with Claroty director of research and industrial control system (ICS) vulnerability expert Sharon Brizinov to discuss everything ICS.What are the most common vulnerabilities threatening ICS security? What’s the impact of cybersecurity controls standardization? And if he could wave a magic wand, what is one thing he’d change in the ICS industry? “Don't expose ICS equipment over the Inte...2024-04-2333 minICS Podcast: Everything DigitalICS Podcast: Everything DigitalEarth Day 2024 - Ecobranders' Lindsey Coffey on Greenwashing vs Greenwashing and Winning Miss EarthThis episode, Ecobranders' Lindsey Coffey discusses sustainable merchandising, materials and branding, greenwashing vs greenwishing, her intense journey to winning Miss Earth and more! 2024-04-2241 minPerla_RadioPerla_RadioLe interviste di Gloria e Samuele: prof.ssa Mariangela Zanca, Preside dell'ICS G.PerlascaContinua la serie di interviste di Gloria e Samuele! In questa puntata pongono una serie di domande alla Preside dell'Ics Perlasca, la prof.ssa M.Zanca. Siete cuuriosi?2024-04-1705 minICS Podcast: Everything DigitalICS Podcast: Everything DigitalSEO in 2024 with Monster.com's Miranda GahrmannInternational SEO expert Miranda Gahrmann is this episode's guest, sharing her insights from heading up search at jobs-giant Monster.com. Covering 2024 SEO methodologies, the importance of brand and SEO case examples, this episode is a deep dive into contemporary SEO. 2024-04-1043 minICS Podcast: Everything DigitalICS Podcast: Everything DigitalThe Power of Brand in E-commerce with Monster Energy's Brea KeatingMonster Energy's Brea Keating is our guest in this wide-ranging episode - covering the power of brand, building loyal audiences and expanding the possibilities of the beverage category through creative ecommerce initiatives. With plenty of insights for brands of all sizes, this is an essential episode for food and drink firms. 2024-03-2841 minICS Podcast: Everything DigitalICS Podcast: Everything DigitalAffiliate Marketing and Building Relationships with Lee-Ann Johnstone, Founder of AffiverseHow powerful is affiliate marketing in 2024? In this episode, Affiverse founder Lee-Ann Johnstone outlines the essential elements of a high-performing affiliate marketing programme. Covering the essential elements of relationship-building, technology, the wider marketing mix and more - this episode is a must-listen 2024-03-1547 minICS Podcast: Everything DigitalICS Podcast: Everything DigitalMind, Body and Boundless Adventure: Exploring AI with Chris PeggIn this episode, SEO Specialist Dan Nation speaks with Digital & Data Lecturer and GPT Customiser Chris Pegg about his AI innovations, GPT projects and their uses from a choose-your-own adventure to an AI wellness coach, the ethical considerations behind these, and predicitions for AI five years from now.Here are links to some of Chris' published GPTs:Lily - A motivation and wellbeing coach for life - https://lnkd.in/eZjNhJSjBoundless Adventure - A choose-your-own-path adventure Where creativity crafts endless tales - https://lnkd.in/eMh7jgnsRevise & Play - Transforming PDFs to Learning...2024-02-2956 minICS Podcast: Everything DigitalICS Podcast: Everything DigitalCharlotte Green – Digital Marketing & Localisation in 2024In this episode, ICS founding director Charlotte Green talks about multilingual campaigns and how digital strategies can benefit from transcreation and translation. Focusing on specific campaign examples, staffing, values and more, this episode is a must-listen for brands who are curious about expanding their international reach. 2024-02-0631 minICS Podcast: Everything DigitalICS Podcast: Everything DigitalCustomer-centricity in Marketing with Shanice Daeche, CMO at FlorenceCustomer focus is the central thread of this wide-ranging episode, as CMO Shanice Daeche talks about her strategy for health sector startup Florence, the importance of challenging barriers in marketing, and how closeness with customers unlocks opportunities for growth. 2024-01-1742 minICS Podcast: Everything DigitalICS Podcast: Everything DigitalROI from SEO in 2024 with Terry Fisher from WeBuyAnyHomeROI from SEO is one of the hottest topics in the industry, and in this episode, Terry Fisher discusses the most compelling methodologies from his storied career, including his present role with property specialists WeBuyAnyHome. 2023-12-1845 minICS Podcast: Everything DigitalICS Podcast: Everything DigitalThe Future of AdTech with Tudor MarasescuWhat's next for paid media advertising? Online media giant Better Collective's Head of AdTech Tudor Marasescu shares his views on product, technology and audience demands in this deep-dive episode. 2023-12-1546 minICS Podcast: Everything DigitalICS Podcast: Everything DigitalDigital Product Strategy with Bensons for Beds' James Robinson: Combining Customer Insight and Digital ThinkingCombining customer insight, qualitative analysis, UX thinking and more into a cohesive digital product strategy isn't easy - but in this episode, James Robinson breaks down the fundamental elements of a successful strategy with heaps of practical advice. An essential listen for anyone in ecommerce and retail! 2023-12-0744 minICS Podcast: Everything DigitalICS Podcast: Everything DigitalTravel SEO with TUI's Louise Wiseman: Methods and a Mindset for 2024 SuccessLearn SEO approaches and methodologies from TUI's Louise Wiseman in this wide-ranging episode. Talking about Google algorithm updates, leaning into customer intent and the need for competitive content strategies, this episode is a must-listen for all travel, tourism and destination marketers. 2023-11-3044 minICS Podcast: Everything DigitalICS Podcast: Everything DigitalEnterprise-level SEO and Enhancing Company Value with Permira's Julian RedlichHow can SEO add to a business valuation? In this episode, Permira's Julian Redlich talks about enterprise-level SEO and the SEO strategies that impact traffic and rankings, but also the overall worth of a company. Talking about onsite, offsite, tech and more - this episode covers it all. 2023-11-2253 minICS Podcast: Everything DigitalICS Podcast: Everything DigitalEverything Digital: Digital Media and Marketing Metrics with Betsson's Ulrich GilotDrawing on his global background in media management, organic SEO, and client-side and agency-side expertise, Ulrich shares critical insights on modern media strategy. Covering online and offline, agency-client relationships, minimising waste and maximising team performance, this is a blockbuster episode for anyone in a highly competitive industry.2023-11-0958 minICS Podcast: Everything DigitalICS Podcast: Everything DigitalEverything Digital: Travel Brand Success – Expert Strategies for Engaging On-Site ContentHow can travel marketers maximise bookings with best-in-class content? Matt and Demi discuss best practices for creating on-site content for travel audiences while balancing SEO, UX and brand considerations. Tune in to explore emerging content trends in the travel industry and how to measure success in 2024.2023-11-0333 minICS Podcast: Everything DigitalICS Podcast: Everything DigitalEverything Digital: WTM Spotlight – Navigating SEO, Content, and PR in TravelAhead of World Travel Market 2023, Luke and Martin talk about SEO, content, and PR strategies for travel, tourism, and destination marketing brands. Covering what Google really wants, content that customers respond to, and how creative PR can unlock world-class media coverage, there's something for everyone here.2023-10-2638 minICS Podcast: Everything DigitalICS Podcast: Everything DigitalEverything Digital: Deep Dive – Brands at M&S with Lawrence ChristensenGet the inside scoop on the 'Brands at M&S' initiative from Head of Marketing Lawrence Christensen. This episode zooms in on the power of brand and the essential building blocks of a complementary product and marketing strategy. Lawrence discusses the purpose of the initiative, the strength of the M&S brand and how a curated and customer-first approach to bringing in 3rd party brands has surprised and delighted shoppers.2023-10-2049 minICS Podcast: Everything DigitalICS Podcast: Everything DigitalEverything Digital: Content, SEO and the Power of Experimentation with Softonic's Cristian Gonzalez GuaschCristian Gonzalez Guasch talks all things related to content and SEO in this episode, drawing on his experience at major international brands like Microsoft and StubHub, experiments with personal projects and the fascinating content process at Softonic. Learn from Cristian's perspectives to develop your own strategy to fit Google's definition of Helpful Content, while also earning rankings, engaging multiple audiences and increasing conversions.2023-10-1246 minICS Podcast: Everything DigitalICS Podcast: Everything DigitalEverything Digital: Global SEO and Cross-Departmental Collaboration with Vodafone's Dolores McLarenDolores McLaren heads up SEO for a truly global brand - Vodafone. This episode delves into enterprise-level SEO with practical discussion of cross-departmental collaboration, the uses (and limitations) of data, and how to prioritise SEO initiatives in line with wider business goals. Talking about algorithm updates, the power of modular content, essential SEO tools, and much more, this pod has something for everyone.2023-10-0539 minICS Podcast: Everything DigitalICS Podcast: Everything DigitalEverything Digital: Tech Startup Growth and the Gig Economy with Bertan BaytekinAppJobs founder Bertan Baytekin shares his entrepreneurial journey, talking about product inspiration, capitalising on opportunities and the future of work in this packed episode. 2023-09-2839 minICS Podcast: Everything DigitalICS Podcast: Everything DigitalEverything Digital: Multilingual Finance Marketing with IG's Marta IzquierdoIn this episode, IG's Head of Marketing for Europe Marta Izquierdo discusses her approach to scaling a multilingual marketing strategy. IG is one of the world's largest financial trading firms - learn how the brand crafts content, balances paid and organic acquisition strategies and much more with Marta's insightful commentary.2023-09-2150 minICS Podcast: Everything DigitalICS Podcast: Everything DigitalEverything Digital: Organic Agency Growth with ICS-digital Director, Charlotte GreenHow has ICS grown as an agency throughout the years, and what valuable insights have been learned along the way? From the evolution of multilingual SEO, the key aspects of developing a digital team and making values a cornerstone of your agency, Off-page SEO manager Demi Ward is joined by Director Charlotte Green to discuss the evolution of ICS. 2023-09-1441 minICS Podcast: Everything DigitalICS Podcast: Everything DigitalEverything Digital: TikTok Virality, Algorithm Mysteries and Integrity on Social MediaWho truly understands the TikTok algorithm - and does it matter? In this episode one of Martin's favourite TikTok creators, Barry Enderwick of Sandwiches of History shares his journey, with observations about the nature of social media, algorithm fluctuations, and more. With lessons from his career at Netflix and marketing, as well as commentary on the importance of keeping your integrity as a person - and a brand - on social media, Barry shares plenty of food for thought for any marketer.2023-09-0736 minICS Podcast: Everything DigitalICS Podcast: Everything DigitalEverything Digital: Digital PR Methodologies - Unlocking Media Coverage with Exclusive InterviewsOne of the most intriguing digital PR methods of 2023 is explained in this episode - Digital PR Director Laura Smith outlines about how exclusive interviews with notable personalities can unlock media coverage and earn links to superpower SEO. From identifying talent and crafting questions to outreaching interview contnet - this episode breaks down the full methodology.2023-08-2429 minICS Podcast: Everything DigitalICS Podcast: Everything DigitalEverything Digital: Engaging Sports Fans and Building a Winning Tech StackTechnology, customer focus, and competitive spirit come together in this revealing episode, as Adam Fiske of Cipher Sports Technology discusses his journey. Going in-depth about what modern sports fans want, the power of customer-centric product development, and how to carve out a space in one of the most competitive industries worldwide, this isn't an episode that any founder, marketer, and product professional should miss.2023-08-1748 minICS Podcast: Everything DigitalICS Podcast: Everything DigitalEverything Digital: Building a Beauty Brand with Alice Harling from GlossifyEcommerce in the spotlight: in this discussion, Alice Harling from Glossify reveals some of the key elements of ecommerce success. With Luke Kenna asking the questions, this is a wide-ranging conversation covering brand, audience, SEO, content and much more. Essential listening for marketers in beauty, retail and beyond.2023-08-1052 minICS Podcast: Everything DigitalICS Podcast: Everything DigitalICS Podcast: Svetlana Kirichenko (Slotegrator) & Martin CalvertSurprising and delighting customers is easy to say and harder to achieve. In this episode, Svetlana Kirichenko shares her insights from one of the world's most competitive industries to talk about how product, marketing and customer experience can come together with game-changing results.2023-08-0338 minICS Podcast: Everything DigitalICS Podcast: Everything DigitalICS Podcast: Yorkshire In Focus – Mark Casci & Martin CalvertMark Casci guests in this episode to talk about business, growth, skills, and digital innovation in Yorkshire - the home turf of ICS. Drawing on his background in business journalism and his current role as Head of Policy and Representation at the Chamber of Commerce, Mark shares perspectives on the opportunities and challenges facing businesses, the allure of exporting, 'brand Yorkshire', and much more.2023-07-2736 minICS Podcast: Everything DigitalICS Podcast: Everything DigitalICS Podcast: Exploring AI's Impact on the Future of DesignFrom analysing AI-driven design tools to discussing ethical considerations, join Jack and Martin as they uncover the profound implications of AI in shaping the creative landscape.2023-07-2030 minICS Podcast: Everything DigitalICS Podcast: Everything DigitalICS Podcast: Kristal Audain (Groundworks) & Martin CalvertKristal shares her experience in SEO and product management, highlighting the importance of local market focus and optimising customer experience in achieving digital success. Listen now on Spotify & Apple Podcasts.2023-07-1339 minICS Podcast: Everything DigitalICS Podcast: Everything DigitalICS Podcast: Dimitris Drakatos (Paired) & Martin CalvertIt's time for an app-focused SEO discussion. This episode features relationship app Paired's Head of SEO, Dimitris Drakatos. Drawing on his experience at Paired as well as brands like Revolut and Workable, this wide-ranging chat with ICS marketing director Martin Calvert covers all aspects of onsite and offsite SEO.2023-07-0649 minICS Podcast: Everything DigitalICS Podcast: Everything DigitalICS Podcast: Aiza Cheung (Studio Coya) & Martin CalvertHow can design create desire for your product? Food and drink brand design expert Aiza Cheung guests on this episode, talking about 2023 trends, the importance of authenticity and the critical path to follow for any brand that wants to connect with customers via design.2023-06-2936 minICS Podcast: Everything DigitalICS Podcast: Everything DigitalICS Podcast: Massi di Giovanni (FanDuel) & Martin CalvertHow do you build a powerhouse SEO operation? Massi di Giovanni heads up SEO at FanDuel, one of the fastest-growing companies in one of the most competitive industries in the world. In this discussion, Massi and Martin discuss the fundamentals of building a team, getting started with a comprehensive SEO strategy, and how to compete in highly regulated industries. Essential listening for anyone in online entertainment, iGaming, or deeply competitive industries.2023-06-2234 minICS Podcast: Everything DigitalICS Podcast: Everything DigitalICS Podcast: Tania Miranda, Recruitee & Martin CalvertInterested in SEO for SAAS? This is the episode for you. Tania Miranda, Head of SEO at Recruitee discusses the nature of SEO for tech brands, what B2C marketers and SEO pros can learn from B2B, the importance of E-E-A-T for tech brands and much more.2023-06-1535 minICS Podcast: Everything DigitalICS Podcast: Everything DigitalICS Podcast: Antonis Konstantinidis, Charlotte Tilbury & Martin CalvertWorking for beauty powerhouse Charlotte Tilbury, Antonis has enormous amounts of SEO insight to share in this wide-ranging discussion. Drawing on his previous work across multiple sectors, Antonis shares best practice about developing an impactful B2C strategy. From the role of content to the nature of off-site SEO in 2023, there's plenty for marketers and SEO pros to get to grips with in this episode.2023-06-0836 minICS Podcast: Everything DigitalICS Podcast: Everything DigitalICS Podcast: Dmitry Belianin, CCO of PMI, and Martin CalvertIn this episode, Dmitry and Martin are in conversation about the power of brand, and building trust with national and international audiences. Drawing upon his global expertise in one of the most competitive industries in the world, Dmitry shares insights about the impact of brand ambassadors and gives cautionary advice about how to keep influencer relations authentic. This episode is a must-listen for global marketers seeking to earn attention and media coverage while driving revenue.2023-06-0231 minInfosecTrainInfosecTrainOT Network Architecture | OT Cybersecurity Controls | Introduction to ICS/OT PentestingOT (Operational Technology)/ICS (Industrial Control System) is an ever-changing and evolving field that needs to adapt defense strategies continually to meet new challenges and threats—all the while maintaining the safety and reliability of facility operations. This two-day masterclass will help attendees know more about ICS/OT terminologies and enhance awareness regarding the ICS/OT system. Thank you for watching this video, For more details or free demo with our expert write into us at sales@infosectrain.com ➡️ Agenda for the Webinar 🛑 DAY 2 👉 OT Network Architecture 👉 OT Cybersecurity controls 👉 Vulnerability Management for ICS/OT Systems 👉 ICS/OT Cybersecurity Standards and Framewo...2023-05-293h 08ICS Podcast: Everything DigitalICS Podcast: Everything DigitalICS Podcast: Martin Calvert & Tom Williams, National Education GroupTom and Martin discuss the role of SEO in the education sector, focusing in on B2B best practice, the importance of content and key considerations for 2023.2023-05-2638 minICS Podcast: Everything DigitalICS Podcast: Everything DigitalICS Podcast: Dan Nation, SEO Expert on Google Magi and MoreThe world of AI is fast-moving and this pod covers the initial reactions of SEO expert Dan Nation to Google's 'Magi' project. Martin and Dan discuss what Google's approach might mean for the nature of search, the battleground ahead with Bing and other powerhouses, and what marketers should do to keep on track.2023-05-1931 minICS Podcast: Everything DigitalICS Podcast: Everything DigitalICS Podcast: Dan Rennie, ICS-translate and Martin CalvertTranslation expert and passionate video game aficionado Dan Rennie discusses the nature of video game translation, opportunities to engage international audiences, and common pitfalls to avoid.2023-04-2825 minICS Podcast: Everything DigitalICS Podcast: Everything DigitalICS Podcast: Scott Cameron, Timothy Taylor's & Martin CalvertTimothy Taylor's is a legendary brewing company with widely loved products - but how does a heritage brand with strong regional ties take its message further? In this podcast, Scott Cameron, Senior Brand Manager at Timothy Taylor's talks Martin through the importance of being a brand custodian, the power of evangelical customers and how traditional and digital ideas mix in 2023. This is a must-listen for anyone in the food and drink industry, and anyone seeking inspiration for brand strategy in 2023.2023-04-1955 minICS Podcast: Everything DigitalICS Podcast: Everything DigitalICS Podcast: Martin Calvert & Soffia Charlesworth, BetfairSoffia and Martin discuss digital product development in highly regulated industries such as iGaming, and how to resonate with global customers. Covering UX, onboarding, experience and product differentiation, this extensive chat provides insights for product-focused companies of all sizes.2023-04-1433 minICS Podcast: Everything DigitalICS Podcast: Everything DigitalICS Podcast: Maria Savelieva, ICS-translate and Martin CalvertMaria and Martin discuss all aspects of translation, localisation and transcreation in this wide-ranging discussion. From in-depth insights that translation sector professionals will appreciate, to more general (but crucial) points about how to deliver multilingual campaigns at scale, there's something for everyone - and an insight into the inner workings of ICS-translate.2023-03-3127 minICS PodcastICS PodcastICS 2023: Call for abstracts, deadline extended to 11 April!Submit your abstract now to present your work at the leading international event for continence research and education. Hear from Adrian Wagg, Geriatrician, Marcus Drake, Urologist, Amy Dobberfuhl, Urologist, Manjula Annappa, Urogynaecologist, Paula Igualada Martinez, Physiotherapist, Angela Rantell, Nurse, Philip Van Kerrebroeck,  Urologist, Howard Goldman, Urologist, Lori Birder, Neuroscientist, Elisabetta Costantini, Urologist, Enrico Finazzi Agrò,  Urologist, Shannon Wallace, Urogynaecologist, Steven E Schraffordt Koops, Urogynaecologist, and John Heesakkers,  Urologist about why you should submit your abstract to ICS 2023 Toronto. ICS invites Clinical and Non-Clinical Abstracts in Urology, Urogynecology, Colorectal, Bowel Dysfunction, Nursing, Physiotherapy, Conservative Management and Pure and Appli...2023-03-2517 minICS Podcast: Everything DigitalICS Podcast: Everything DigitalICS Podcast: Martin Calvert & Will Thompson – Global Fintech Content, E-E-A-T and Building Customer TrustIn this discussion, Will Thompson, Director of Global Content and Communication at ComplyAdvantage gets into the detail around content-focused international growth with our marketing director, Martin Calvert. Covering E-E-A-T for fintech organisations, building trust with multiple audiences and approaches to maintain pace in global content operations, this far-reaching discussion is packed with insights. Whether you're in finance, technology and other high-stakes industries or not, there's plenty of food for thought here for content specialists, SEO practitioners and international marketers.2023-03-1741 minMessian[T]ics PodcastMessian[T]ics PodcastMarch 10: #27 - Messian[T]ics Conversations #3Our episode this week is a fun one as our Messian[T]ics rabbis have a candid conversation about tambourines, shofarot, tallitot, and more, and you will not want to miss it.  Links for things mentioned in the episode: Tallit Rings: https://u-boutique.com/store/Hod_Vihadar Judaica such as kipper and tallitot: https://www.ajudaica.com Brit Ahm's 2023 Messianic Men's Conference: https://shalompensacola.com/mmc-20232023-03-1049 minICS Podcast: Everything DigitalICS Podcast: Everything DigitalICS Podcast: Luke Kenna & Zoë Blogg – Digital Marketing Agency Operations in 2023In this episode, Zoë Blogg, Operations Director at ICS is in conversation with long-time colleague Luke Kenna, talking about the key elements of developing international teams, launching new digital disciplines and much more.2023-02-2822 minPetBiz Podcast for Pet Business OwnersPetBiz Podcast for Pet Business Owners#77 Real cost of Employees vs ICsSolving the debates on Facebook singlehandedly! (said with a complete eye roll and smirk) Have you been confused by the completely opposite things you read on social media about using ICs vs Employees? **ICs are easier...** **Employees cost too much** **ICs are cheaper** **Employees are better** How have you sorted through all of the armchair experts? If you haven't yet listened to my previous podcasts on the LEGALITIES of using Independent Contractor in...2023-02-1012 minICS Podcast: Everything DigitalICS Podcast: Everything DigitalICS Podcast: Martin Calvert & Jonathan Assif (LinMor Tech) – Everything DigitalHow do marketers assemble the best tech stack for their brand? In this episode, Jonathan Assif breaks down some of the key aspects to consider while expanding on eCommerce trends for the year ahead. Covering eCommerce insights for small, medium, and large eCommerce brands, Martin and Jonathan have a wide-ranging conversation that incorporates technology, content, SEO, and (of course) user experience.2023-02-1050 minICS Podcast: Everything DigitalICS Podcast: Everything DigitalICS Podcast: Martin Calvert & Isabel Heiglmaier – Multilingual Content and Achieving Quality at ScaleIn this episode, Isabel Heiglmaier discusses how to scale your content operations, and how to get the most from a content-driven marketing strategy. Drawing on her experience leading multilingual content campaigns across some of the most competitive industries around, Isabel shares how to balance quality with speed, and the best way to build a high-performing team.2023-01-2732 minICS Podcast: Everything DigitalICS Podcast: Everything DigitalICS Podcast: Martin Calvert & Dr Jackie Campbell, Course Director of Data Science at Leeds Beckett UniversityMartin Calvert, Marketing Director, had the pleasure to speak to Dr. Jackie Campbell, Course Director of Data Science at Leeds Beckett University.  In this episode, we explore the topic of data and how it can be used to investigate the world around us.  Data has always existed but with the growing awareness of its application to our everyday life, we wanted to discuss the value of data and everything associated with it including ethics, marketing, social media, personal data, aggregated data, and much more.  We also looked if such a thing as data neu...2023-01-1936 minUnsolicited ResponseUnsolicited ResponseICS Village Talks About ICS CTF At S4x23Tom VanNorman and Don Weber join Dale to describe the ICS Capture The Flag competition they will be running at S4x23, Feb 13 - 16 in Miami South Beach. S4x23 web site  2023-01-1832 minUnsolicited ResponseUnsolicited ResponseWomen In ICS SecurityDonna Cusimano, Kim Legelis, and Saltanat Mashirov join Dale Peterson to talk about the Women In ICS Security Program at S4x23, Feb 13-16 in Miami South Beach. (see s4xevents.com/women). These are three of a team of volunteers that have put together important career, education, and networking opportunities for the 100 free Women in ICS Security ticket holders and another ~150 women who will attend on a paid ticket. Really impressed and looking forward to seeing what this will accomplish.2023-01-1131 minICS Podcast: Everything DigitalICS Podcast: Everything DigitalICS Podcast: Rosie MacDonald, Senior Digital PR Strategist at Love Energy SavingsIn this episode, Martin Calvert, our Marketing Director, sat down with Rosie MacDonald, Senior Digital PR Strategist at Love Energy Savings, to discuss everything related to public relations - including (of course) digital PR and SEO.  In digital PR there is a digital dimension that also transcends into the physical world - physical campaigns and data-driven campaigns often complement each other. What makes this episode special is Rosie's ability to combine digital PR, SEO and link acquisition with traditional PR, positive community contribution, brand building and business collaboration.  Rosie gives insights into how she created an...2022-12-1334 minICS Podcast: Everything DigitalICS Podcast: Everything DigitalICS Podcast: Laura Smith has Joined ICS-digital as a Digital PR DirectorLaura Smith, Digital PR Director at ICS-digital, has recently joined the agency, bringing 10 years of experience with some of the biggest global brands. In this lively chat, Laura and Tom Wardman, Senior Business Development Manager, discuss her background, what she is most excited about in her new role, and insights from the digital PR world. Laura has over 10 years of digital PR experience and worked with some of the biggest brands across both B2C and B2B, including ScS Sofas, Krispy Kreme and Hotels.com. This episode is a great roundup for...2022-11-3041 minMessian[T]ics PodcastMessian[T]ics PodcastNovember 18: #11 - What About MJ Evangelism?In today's episode the Messian[T]ics Team discuss in depth their perspectives on Messianic Jewish outreach/evangelism: what works and what doesn't, where we could improve, etc. Listen to our rabbis discuss this topic in depth in this week's episode of the Messian[T]ics Podcast.2022-11-1849 minICS Podcast: Everything DigitalICS Podcast: Everything DigitalICS Podcast: Martin Calvert & Jack Mattison, Design Strategist at ICSWelcome to the second episode of the ICS Podcast: Everything Digital. Today, Martin Calvert is speaking to one of our internal experts, Jack Mattison, a Design Strategist at ICS-digital and ICS-translate.  Combing creativity and technology within the SEO industry can often prove to be a challenge for designers. However, in this episode, Jack explains how to combine these two - seemingly - contradictive areas and deliver projects that are aligned with the client's objectives in a creative and strategic way.  Jack also explores the concept of "deep work" and how focusing on one task can he...2022-11-1532 minMessian[T]ics PodcastMessian[T]ics PodcastNovember 11: #10 - What's All the Fuss About The Chosen?In today's episode the Messian[T]ics Crew have a spontaneous discussion about all the mishegas currently revolving the TV series "The Chosen". Listen to our rabbis discuss this topic in depth in this week's episode of the Messian[T]ics Podcast.2022-11-1150 minMessian[T]ics PodcastMessian[T]ics PodcastNovember 4: #9 - What Will Make the Future of MJ Stronger?In today's episode the Messian[T]ics Crew discusses our thoughts on what we think will make the future of the MJ movement stronger and more effective. Listen to our rabbis discuss this topic in depth in this week's episode of the Messian[T]ics Podcast.  We also plug two upcoming MJ conferences:  MJAA's Southeast Regional Conference in Orlando Dec 16-18 - https://mjaa.org/southeast2022/ Brit Ahm's Messianic Men's Conference in Pensacola Apr 21-23 - https://shalompensacola.com/mmc-20232022-11-0457 minICS Podcast: Everything DigitalICS Podcast: Everything DigitalICS Podcast: Martin Calvert & Carmen Domínguez Rodríguez, Head of International SEO & Content at THGIn this episode, Martin Calvert, Marketing Director of ICS-digital and ICS-translate, meets with Carmen Domínguez Rodríguez, who is the Head of International SEO and Content at THG to discuss everything related to international SEO, e-commerce and digital marketing strategy.   With a wealth of experience in international SEO and content, Carmen dives deep into Google updates, building international teams, and winning in the fiercely competitive e-commerce beauty and well-being sector. She also gives some helpful career advice to young professionals, so whether you are an SEO expert or a newbie in the world of digital marketing, you...2022-10-1933 minICS Church PodcastICS Church PodcastSignificance - Chad Visca | ICS Weekend CelebrationSignificance – Chad Visca | ICS Weekend Celebration 2022-08-1454 minICS Church PodcastICS Church PodcastSignificance (Taglish) - Chad Visca | ICS Weekend CelebrationSignificance (Taglish) – Chad Visca | ICS Weekend Celebration 2022-08-1452 minICS Church PodcastICS Church PodcastPerspectives - Sam Bontilao | ICS Weekend CelebrationPerspectives – Sam Bontilao | ICS Weekend Celebration 2022-08-0745 minICS Church PodcastICS Church PodcastPerspectives (Taglish) - Sam Bontilao | ICS Weekend CelebrationPerspectives (Taglish) – Sam Bontilao | ICS Weekend Celebration 2022-08-0743 minQueer And It\'s WorkingQueer And It's Working“Lily”, Cis Female, Lesbian, LGBTQ+ Activist and Director at ICS“Lily”, Cis Female, Lesbian, LGBTQ+ Activist and Director at ICS – is this week’s relatable role-model on QUEER AND IT’S WORKING. “Lily” and I had a wonderful talk discussing her activism work in Vietnam, how she fell into working for an NGO focused on LGBTQ+ rights, and her first girlfriend at 15 years old. “Lily” is the director at ICS – an organization based in Ho Chi Minh City that provides services that improve society's awareness, provide services for the LGBT communities, and enhance the visibility of the LGBT communities in Vietnam. “Lily” is currently fighting for M...2022-05-2728 minICS Church PodcastICS Church PodcastMeet The Need, Where You Are - Chad Visca | ICS Weekend CelebrationMeet The Need, Where You Are – Chad Visca | ICS Weekend Celebration 2022-05-0840 minICS Church PodcastICS Church PodcastMeet The Need, Where You Are (Taglish) - Chad Visca | ICS Weekend CelebrationMeet The Need, Where You Are (Taglish) – Chad Visca | ICS Weekend Celebration 2022-05-0838 minICS Church PodcastICS Church PodcastAffect Change Where You Are - Chad Visca | ICS Weekend CelebrationAffect Change Where You Are – Chad Visca | ICS Weekend Celebration 2022-05-011h 04ICS Church PodcastICS Church PodcastAffect Change Where You Are (Taglish) - Chad Visca | ICS Weekend CelebrationAffect Change Where You Are (Taglish) – Chad Visca | ICS Weekend Celebration 2022-05-011h 06ICS Church PodcastICS Church PodcastYour Identity, Your Influence - Chad Visca | ICS Weekend CelebrationYour Identity, Your Influence – Chad Visca | ICS Weekend Celebration Crossroad Series Part 4 2022-04-2442 minICS Church PodcastICS Church PodcastYour Identity, Your Influence (Taglish) - Chad Visca | ICS Weekend CelebrationYour Identity, Your Influence ( Taglish) – Chad Visca | ICS Weekend Celebration Crossroad Series Part 4 2022-04-2448 min魔都英语新闻丨ShanghaiLive魔都英语新闻丨ShanghaiLive04/27 SHLIVE | TOP OF THE DAY 致敬牺牲消防员/黑龙江野生东北虎/骆驼图书馆NEWS ON 04/271. COLLEAGUES,FAMILY MOURN FIREFIGHTERS WHO DIED IN LINE OF DUTY致敬金山4.22火灾牺牲消防员!2. TIGERCAUGHT AFTER ATTACKING WOMAN东北虎“完达山1号”出没 已进行隔离监控3. CAMEL LIBRARY IN PAKISTAN BRINGS BOOKS TOKIDS DURING PANDEMIC巴基斯坦:传递爱心的“骆驼图书馆”Welcome to this edition of ShanghaiLive, I’m He Jian / ICS News Anchor.欢迎收听今天的《直播上海》,我是何健,我是爱新觉罗贝 /ICS 主播。1.COLLEAGUES, FAMILY MOURN FIREFIGHTERS WHO DIED IN LINE OF DUTY向英雄致敬!纪念金山4.22火灾牺牲消防员AShanghai fire department has confirmed that two of its firefighters,33-year-old Feng Chenmin and 25-year-old Tang Weijia sacrificed their liveswhile putting out a blaze【火焰】 at a warehouse insuburban Jinshan district last week. Song Wenjing tells us more about theheroes.昨日,上海消防政工微信公众号发布了 22日金山区厂房火灾中英勇牺牲的两名消防员的信息,他们的名字是丰晨敏、汤伟佳,分别只有33岁和25岁。请听记者宋雯婧报道。O...2021-04-2705 min魔都英语新闻丨ShanghaiLive魔都英语新闻丨ShanghaiLive04/23 SHLIVE | TOP OF THE DAY 世界地球日/特斯拉再回应/苹果发布防丢失神器1.  CHINA PLANTS 36 MILLION HECTARES OF FOREST    世界地球日:保护森林 我们在行动!2. TESLA TO HAND IN DRIVING DATA AFTER BUYER’S PROTEST AT AUTO SHOW     特斯拉公开“安阳刹车事故”前1分钟数据3. APPLE UNVEILS FRESH LINE OF PRODUCTS AND UPGRADES   苹果新品发布:Airpods丢了?让全世界帮你一起找!NEWS ON 04/23Welcome to this edition of ShanghaiLive, I’m He Jian, I’m Chen Xuan/ ICS News Anchor.欢迎收听今天的《直播上海》,我是何健, 我是陈璇 /ICS 主播。1. CHINA PLANTS 36 MILLION HECTARES OF FOREST世界地球日:保护森林我们在行动!Today marks the 52nd Earth Day. According to the United Nations, the world lost an average of 4.7 million hectares 【公顷】 of forested land a year in the past decade. But Asia was the region that realized the biggest net gain at an average of 1.2 million hectares a year, most of which was contributed by China. Here’s Chen Xuan with the details...2021-04-2304 min魔都英语新闻丨ShanghaiLive魔都英语新闻丨ShanghaiLive04/09 SHLIVE | Wuhan Returns to Normal 武汉“重启”一周年 满满人间烟火气Welcome to this edition of ShanghaiLive,I’m AixinjueluoBei / ICS News Anchor.欢迎收听今天的《直播上海》,我是爱新觉罗•贝 / ICS 主播。Wuhan is now prospering with a return oftourists and a rebounding【回升】 economy one year after the lockdown was lifted【解除】. Here’sSun Siqi with more details.自“解封”已过去整整一年,武汉经济回暖的同时也迎回了一批又一批的游客。请听记者孙思奇带来的报道。On April 8th, 2020, Wuhan reopened after 76days in lockdown. Blockades at highways in and out of the city were removedearly that morning. A year later at the same toll gate【收费站】, trucksare now transporting vegetables and other goods into town, not boxes ofpandemic control gear【装备】.2020年4月8日,历时76天的“封城”结束,武汉“重启”。当日凌晨,进出城的高速闸口处的重重路障被移除。一年后的今天,在同样的高速收费站,货车运送的已不再是防疫物资,而是蔬菜和其他各类商品。Interviewee: Officer at GongjialingTollgate ,Wuhan受访者:武汉市龚家岭收费站工作人员“About 40,000 vehicles pass the gate a daynow, that’s almost the same as 2019.”“我们现在的日均流量达到了4万台次,相比于2019年几乎持平。”At Wuhan Tianhe Airport, counters arepacked with travelers, many of whom just toured Hubei Province. New flightroutes opened to 13 popular tourist destinations in Sh2021-04-0902 min魔都英语新闻丨ShanghaiLive魔都英语新闻丨ShanghaiLive04/01 SHLIVE丨Domestic air travel recovered 国内游飞起来!浦东机场很忙Welcome to this edition of ShanghaiLive, I’m Aixinjueluo Bei / ICS News Anchor.欢迎收听今天的《直播上海》,我是爱新觉罗·贝 / ICS 主播 After travel dropped sharply during the coronavirus pandemic last year, scheduled daily flights out of Shanghai Pudong International Airport have increased to more than 1,500, or roughly the same as in 2019. Most of them are domestic flights. Zhang Yue has the story. 去年新冠疫情期间空港出行人数锐减。而今,浦东机场的计划航班量已经达到日均1500架次以上,接近疫情前的2019年同期水平。其中以国内航班居多。请听张乐带来的报道。 The airport’s managers said domestic flights and passengers this year have already surpassed【超越】those from the same period in 2019. At 10am, Terminal 2 was crowded.机场工作人员表示,目前浦东机场的国内航班量和客流量已大幅超越2019年同期水平。上午十点钟,机场2号航站楼人潮涌动。 Interview旅客Passenger疫情好转了!出去玩了,旅游,去林芝!I am going to Linzhi, Xizang as the pandemic situation is improving. 2021-04-0102 min魔都英语新闻丨ShanghaiLive魔都英语新闻丨ShanghaiLive03/21 SHLIVE丨Better Sleep, Better Health! ICS“睡眠日”哄睡特辑来了Welcome to this edition of ShanghaiLive, I’m Aixinjueluo Bei/ICS NEWS Anchor.欢迎收听今天的《直播上海》,我是爱新觉罗·贝/ ICS主播Sunday is the annual World Sleep Day. This year, China's theme of the Day is “Strong Immunity Stems from Quality Sleep”. During the coronavirus pandemic Chinese people on average went to bed 2 to 3 hours later last year, according to a report released by the Chinese Sleep Research Society【中国睡眠研究会】. Earlier, I spoke to Grace Chen, founder and CEO of two sleep clinics in the United States and China, to find out why it's so vital to have a good night 's sleep.2021-03-2006 minHack the PlantHack the PlantCritical Infrastructure Protection & ICSFor today's episode, I'm joined by Dale Peterson, who is on the leading edge of helping security conscious asset owners in a range of sectors effectively manage and reduce cyber risk to their Industrial Control Systems (known as an “ICS”). ICS is a computer system that monitors or controls a physical process. They  exist everywhere: power generation, water supply systems, transmission, product manufacturing. We talk today about some of the key cyber vulnerabilities in these systems, and the relationship between the government and the private sector, how CEOs and other decision makers should evaluate and deploy resources to deal with...2021-01-2639 min魔都英语新闻丨ShanghaiLive魔都英语新闻丨ShanghaiLive12/23 ShanghaiLive丨Latest Research:兵马俑才不是散装的呢!RESEARCHERS SAYSTERRA-COTA WARRIORSMADE IN DIFFERENTWORKSHOPSWelcome to this editionof ShanghaiLive, I’m Aisin Giorro·Bei / ICS News Anchor欢迎收听今天的《直播上海》,我是爱新觉罗·贝 / ICS新闻主播Researchersfrom Emperor Qinshihuang'sMausoleum Site Museum and University College London have concluded that the terra-cottawarriors【兵马俑】 in Xi’an weremade by individual workshops. Zhang Hong has more.秦始皇陵博物院和伦敦大学学院组成的研究团队联合发布了最新的研究成果表示兵马俑当年其实是多个独立作坊制作的2020-12-2301 minLeverage Your PotentialLeverage Your PotentialEpisode 17: ICS Coffee Chat with Kyle Lubke ’16Kyle Lubke, Menlo College class of 2016 and member of the Menlo Alumni Council, joins the ICS live from Montana for an engaging discussion on everything from careers in audit and accounting to why he’s passionate about improving young people’s financial literacy. Along the way, you’ll learn a little about his golf game and why he thinks even numbers nerds to be good writers.2020-08-2731 minLeverage Your PotentialLeverage Your PotentialEpisode 15: ICS Coffee Chat with Ali Young, ‘14Ali Young, Menlo College class of 2014, joins the ICS team for an engaging discussion on everything from careers in sales and business development to how COVID-19 is impacting gender equity and social norms at work. You'll hear which professors made the biggest impact on Ali and why she chooses to stay engaged with the college through the Menlo Alumni Council. Resources that she mentions: ➺ Website: Saleshacker.com ➺ Book: Sales Engagement: How The World's Fastest Growing Companies are Modernizing Sales Through Humanization at Scale by Manny Medina (https://www.amazon.com/Sales-Engagement-Companies-Modernizing-Humanization/dp/1119584345 ) ➺...2020-08-0641 minLeverage Your PotentialLeverage Your PotentialEpisode 11: ICS Summer Coffee Chat Series: Pursuing an MBA - While working! - with Mikkel Bertelsen ‘18Mikkel Bertelsen is originally from Denmark and graduated Menlo College in 2018 with a degree in International Management. He is currently working as a Project Manager for Vaco on-site Google on a content curation project. At the same time Mikkel is a full-time MBA student at Westcliff University majoring in Organizational Leadership. ➺ Open: An Autobiography, by Andre Agassi ICS coffee chats are held every two weeks on Friday from 9:30 am - 10:30 am, open to current and prospective Menlo students and alumni. Join us for the next one on July 10th: https://zoom.us/meeting/register/tJIvc-mhqTooEtTJLh0t5...2020-07-0223 minICS Independence RadioICS Independence RadioRick Surpin: The Story of ICSHost Stephanie Wallace speaks with ICS founder and president Rick Surpin about how his family history on Staten Island and early involvement with the deinstitutionalization of the notorious Willowbrook state hospital influenced his creation of Independence Care System. Independence Radio is a broadcast of Independence Care System, a community-based, nonprofit agency serving the Bronx, Brooklyn, Manhattan and Queens. Independence Care System is dedicated to supporting senior adults and adults with physical disabilities and chronic conditions to live at home and participate fully in community life. Learn more about what we do at www.icsny.org. The host of Independence Radio...2016-10-2100 min