Shows
In Plain CiteShould Patient Authors Be Paid? Navigating Ethics, Equity, and RecognitionToday, we dive into one of the most pressing and polarizing questions in medical publishing today: Should patients who contribute as co-authors be compensated?Joining us are Veronica Porkess of UCB Pharma and Simon Stones of Amica Scientific, two voices at the forefront of patient engagement. Together, we'll explore the shifting landscape of patient authorship, unpacking the ethical dilemmas and practical challenges that shape how and when patient authors are compensated. From issues of equity and selection bias to questions of transparency and tokenism, this conversation challenges traditional thinking and asks: In a future that truly includes...2025-07-2228 min
In Plain CiteChallenges and Opportunities in Publications LeadershipPublication professionals face many challenges during the development and execution of a publication plan. These challenges differ based on the size of the pharma company, product lifecycle, SOPs and infrastructure. Today, we bring together three seasoned publication pros from small, mid-size, and large pharma companies. They’ll share tips and real-world takes on dealing with things like team structure, tight budgets, and figuring out where AI fits in.To join ISMPP, visit our website at https://www.ismpp.org/ This episode is generously sponsored by Avalere Health. 2025-07-0822 min
In Plain CiteRethinking How We Prompt GenAIYou don’t need to master complicated prompts to get great results from generative AI. Today, Conor Grennan, Chief AI Architect at NYU Stern and CEO of AI Mindset, shares a refreshing perspective: the key to working effectively with tools like ChatGPT is to treat them less like machines and more like teammates.We dig into why empathy, clear communication, and real world context matter more than technical know-how. Conor explains how the best “prompts” often resemble good leadership, asking thoughtful questions, offering clear direction, and setting the right tone. Plus, we explore how AI can support (not re...2025-06-2417 min
In Plain CiteIntegrating AIAs AI becomes a more integrated part of our daily lives, it is vital that we consider all stakeholder perspectives to enable us to better foster collaboration for effective AI integration in scientific publishing. In this episode we will explore AI's transformative impact on the creation and dissemination of scientific content, addressing the real-world challenges and diverse perspectives needed to harness its full potential. By considering the opportunities and barriers (real and perceived) to AI adoption, we can distinguish how these challenges vary among stakeholders from a pharma, publisher, and patient advocate perspective. . Joining us for this conversation is St...2025-04-2922 min
In Plain CiteThe Power of Plain TalkOverly complex medical information creates a barrier to effective patient care. In this episode, guest host Steve Palmisano, Executive Vice President of Publication Services at The Lockwood Group, leads a discussion with Danielle Grospitch, Scientific Director at The Lockwood Group, and Professor Cynthia Baur, Director of the Horowitz Center for Health Literacy. Together, they examine the challenges patients face when trying to understand medical content and highlight the power of plain language summaries in making that information more accessible.To join ISMPP, visit our website at https://www.ismpp.org/ 2025-04-1524 min
In Plain CiteFrom Credibility to Career Growth: The CMPP AdvantageYou may be wondering—why pursue a CMPP credential? In this episode, we break down what earning the Certified Medical Publication Professional (CMPP) credential can do for your career. From demonstrating expertise and credibility to opening doors for new opportunities, certification helps professionals stand out in a competitive field. Our guests share firsthand how earning the CMPP credential has elevated their careers, expanded their expertise, and solidified their reputation as leaders in ethical medical publishing.To earn your CMPP, visit our website at https://www.ismpp.org/overview2025-04-0128 min
In Plain CiteBeyond the Metrics: Applying AI to Sentiment AnalysisTraditional metrics like downloads and citations have long been the standard for measuring research impact. But with advancements in AI and sentiment analysis, medical publication professionals can now uncover deeper insights—how research is perceived, discussed, and acted upon.In this episode, guest host Dr. Carrie Brubaker is joined by Julia Mutygullina and Carlos Areia of Digital Science to explore how sentiment analysis is transforming medical communications. Tune in as they discuss how AI-driven insights go beyond numbers to reveal the quality and emotional tone of engagement, helping publication professionals understand real-world impact.To join IS...2025-03-1814 min
In Plain CiteScientific Posters, ReimaginedScientific posters are evolving—are you keeping up? In this episode, host Rob Matheis sits down with Doreen Valentine, a medical communications professional most recently affiliated with Bristol Myers Squibb, to explore how innovation is reshaping the way research is presented. From interactive design to greater accessibility, they discuss what’s changing, why it matters, and how we can balance progress with scientific integrity.To join ISMPP, visit our website at https://www.ismpp.org/ This episode is generously sponsored by Avalere Health. 2025-03-0412 min
In Plain CiteWelcome to In Plain Cite! (Formerly InformED)Big news! InformED is now In Plain Cite! While our name has changed, our mission remains the same: bringing you expert insights on medical publications and communications. In this new chapter, we’re diving even deeper into the ideas, trends, and strategies shaping the field—always with practical takeaways to keep you ahead of the curve. Stay tuned for new episodes, compelling conversations, and the latest in medical publishing. 2025-03-0301 min
Write MedicineEmbracing Visual Trends and Patient Voices: A New Era in Medical Education with Caroline HalfordAre you a CME professional struggling to create engaging, accessible content that truly resonates with healthcare providers? You know the importance of staying current with medical advancements, but you're finding it challenging to deliver information in ways that stick. You want your educational materials to not only inform but also inspire change in clinical practice. If you're looking for innovative approaches to make your CME content more impactful, patient-centered, and adaptable to diverse learner needs and environments, this episode is for you. Join us to explore cutting-edge strategies in medical education that bridge the gap between information overload and...2024-09-1137 min
In Plain CiteMulticultural Considerations in Medical CommunicationsJoin guest host, Emma Hinkle, and her guests—Steven Millerman, Alessandra Richardson, and Rajni Parthasarathy—as they delve into the nuances of multicultural considerations in medical communications. This episode stems from an interesting roundtable discussion at the Annual Meeting of ISMPP 2024, highlighting the importance of understanding cultural differences in medical publications. From defining multicultural considerations in the medical communications space to practical insights for improving diversity in clinical trials and medical communications, this episode offers actionable strategies and real-world examples.Emma Hinkle is a Senior Medical Writer at MedThink SciCom, Alessandra Richardson is the Senior Manager of U.S...2024-08-0617 min
InformEDMulticultural Considerations in Medical CommunicationsJoin guest host, Emma Hinkle, and her guests—Steven Millerman, Alessandra Richardson, and Rajni Parthasarathy—as they delve into the nuances of multicultural considerations in medical communications. This episode stems from an interesting roundtable discussion at the Annual Meeting of ISMPP 2024, highlighting the importance of understanding cultural differences in medical publications. From defining multicultural considerations in the medical communications space to practical insights for improving diversity in clinical trials and medical communications, this episode offers actionable strategies and real-world examples.Emma Hinkle is a Senior Medical Writer at MedThink SciCom, Alessandra Richardson is the Senior Manager of U.S...2024-08-0617 min
In Plain CiteFrom Pixels to Patients: Harnessing Artificial Intelligence in Medical StorytellingGuest hosted by Victoria Hart, this episode features industry experts Kelly Soldavin and Jon Viney discussing the current landscape and future implications of AI in medical publications from a publisher and agency perspective. From enhancing accessibility and readability through plain language summaries to addressing concerns such as data security and accuracy, the conversation delves into the potential benefits and challenges of integrating AI into content development processes. The discussion also highlights the importance of evolving policies and guidelines to navigate the ethical and practical considerations of AI adoption in medical communications. Tune in to gain insights into how AI...2024-05-1416 minInformEDFrom Pixels to Patients: Harnessing Artificial Intelligence in Medical StorytellingGuest hosted by Victoria Hart, this episode features industry experts Kelly Soldavin and Jon Viney discussing the current landscape and future implications of AI in medical publications from a publisher and agency perspective. From enhancing accessibility and readability through plain language summaries to addressing concerns such as data security and accuracy, the conversation delves into the potential benefits and challenges of integrating AI into content development processes. The discussion also highlights the importance of evolving policies and guidelines to navigate the ethical and practical considerations of AI adoption in medical communications. Tune in to gain insights into how AI...2024-05-1416 min
In Plain CiteA Conversation with ComplianceThis episode of InformED is A Conversation with Compliance. Our guest host, Cassie Stox talks with two guests who have experience in company policies and procedures, compliance, publication processes and SOPs. Merry Saba and Megan Weigel share their experience and helpful insights into topics starting with why there is a compliance team to how the role of compliance has changed with the trends of the industry and finally, creating a positive dynamic between medical communicators and compliance teams.Cassie Stox is the VP of Media Strategy and Audience Insights at MedThink, Merry Saba is the Lead of...2024-04-1618 minInformEDA Conversation with ComplianceThis episode of InformED is A Conversation with Compliance. Our guest host, Cassie Stox talks with two guests who have experience in company policies and procedures, compliance, publication processes and SOPs. Merry Saba and Megan Weigel share their experience and helpful insights into topics starting with why there is a compliance team to how the role of compliance has changed with the trends of the industry and finally, creating a positive dynamic between medical communicators and compliance teams.Cassie Stox is the VP of Media Strategy and Audience Insights at MedThink, Merry Saba is the Lead of...2024-04-1618 min
In Plain CiteNavigating the Non-NegotiablesPrompted by historical flaws and suboptimal approaches, medical publications practice has evolved considerably over the last 20 years. Approaches to medical publications today are governed and regulated by a set of principles designed to ensure integrity, transparency, and an ethical approach. However, for those who are new to medical publications, it may not be clear where we started and how we have arrived at these principles. Join our guest host, Steve Palmisano, and guest Robert Wright as they continue to discuss this topic from their plenary session at the ISMPP 2023 Academy meeting.Produced by ISMPP (International Society for...2024-03-1926 minInformEDNavigating the Non-NegotiablesPrompted by historical flaws and suboptimal approaches, medical publications practice has evolved considerably over the last 20 years. Approaches to medical publications today are governed and regulated by a set of principles designed to ensure integrity, transparency, and an ethical approach. However, for those who are new to medical publications, it may not be clear where we started and how we have arrived at these principles. Join our guest host, Steve Palmisano, and guest Robert Wright as they continue to discuss this topic from their plenary session at the ISMPP 2023 Academy meeting.Produced by ISMPP (International Society for...2024-03-1926 min
In Plain CiteDelivering Patient Centric PublicationsIn this episode of InformED, guest host Adeline Rosenberg is joined by Trishna Bharadia and Gavin Jones, all current members of ISMPP's Patient Engagement Task Force. Adeline, Trishna, and Gavin discuss the importance of patient involvement in scientific publications and health information. Trishna shares her insights as a patient advocate and patient engagement consultant, while Gavin discusses his role as a patient centricity leader at Open Health. Together, they explore ways to better incorporate the patient voice in the healthcare ecosystem and develop publications that are more patient-centric. Tune in to gain valuable insights on medical communications and patient...2024-01-1623 minInformEDDelivering Patient Centric PublicationsIn this episode of InformED, guest host Adeline Rosenberg is joined by Trishna Bharadia and Gavin Jones, all current members of ISMPP's Patient Engagement Task Force. Adeline, Trishna, and Gavin discuss the importance of patient involvement in scientific publications and health information. Trishna shares her insights as a patient advocate and patient engagement consultant, while Gavin discusses his role as a patient centricity leader at Open Health. Together, they explore ways to better incorporate the patient voice in the healthcare ecosystem and develop publications that are more patient-centric. Tune in to gain valuable insights on medical communications and patient...2024-01-1623 min
In Plain CitePatients As a Key Stakeholder For Scientific ConferencesIn this episode of Informed, guest host Dawn Lobban is joined by Simon Stones, an experienced patient advocate and senior medical writer. They discuss the topic of patients at scientific congresses and conferences. Simon shares his journey of being diagnosed with juvenile arthritis and inflammatory bowel disease as a child, which inspired him to learn about his conditions and work to help others by amplifying the patient voice in research. Tune in to gain insights into the why, how, and where of patient involvement in scientific congresses – what it looks like now and what it could be in the fu...2023-11-1416 minInformEDPatients As a Key Stakeholder For Scientific ConferencesIn this episode of Informed, guest host Dawn Lobban is joined by Simon Stones, an experienced patient advocate and senior medical writer. They discuss the topic of patients at scientific congresses and conferences. Simon shares his journey of being diagnosed with juvenile arthritis and inflammatory bowel disease as a child, which inspired him to learn about his conditions and work to help others by amplifying the patient voice in research. Tune in to gain insights into the why, how, and where of patient involvement in scientific congresses – what it looks like now and what it could be in the fu...2023-11-1416 min
In Plain CiteWhat Do Doctors Really Do On The Internet?In this episode of InformED, we dive into the world of data analytics and omnichannel strategies in medical communications. Guest host Gary Burd is joined by experts in the field Kent Bhupathi, Andi Schmid, and Ilana Scholl to discuss the insights gained from analyzing healthcare professionals' online behaviors and how this data can inform and shape effective medical communication strategies. Tune in to discover more about how data insights power omnichannel strategies. Produced by ISMPP (International Society for Medical Publication Professionals), in partnership with Evergreen Podcasts. The views expressed in this recording are those of the individuals...2023-10-2423 minInformEDWhat Do Doctors Really Do On The Internet?In this episode of InformED, we dive into the world of data analytics and omnichannel strategies in medical communications. Guest host Gary Burd is joined by experts in the field Kent Bhupathi, Andi Schmid, and Ilana Scholl to discuss the insights gained from analyzing healthcare professionals' online behaviors and how this data can inform and shape effective medical communication strategies. Tune in to discover more about how data insights power omnichannel strategies. Produced by ISMPP (International Society for Medical Publication Professionals), in partnership with Evergreen Podcasts. The views expressed in this recording are those of the individuals...2023-10-2423 min
In Plain CiteInventing the Future Generative AI and Medical Publishing – a Collaborative ConversationIn this episode of Informed, guest host Jenny Ghith is joined by Dr. Yanshan Wang, Vice Chair of Research and Assistant Professor within the Department of Health Information Management at the University of Pittsburgh. They discuss how large language models and generative AI are changing how we communicate in medical publications, the importance of bridging dialogue amongst our specialties and professions, how we can learn from AI experts and the tech industry, and what we might anticipate in the future. This episode provides valuable perspectives on the intersection of AI and medical communications.Our host, Jenny Ghith...2023-10-0317 minInformEDInventing the Future Generative AI and Medical Publishing – a Collaborative ConversationIn this episode of Informed, guest host Jenny Ghith is joined by Dr. Yanshan Wang, Vice Chair of Research and Assistant Professor within the Department of Health Information Management at the University of Pittsburgh. They discuss how large language models and generative AI are changing how we communicate in medical publications, the importance of bridging dialogue amongst our specialties and professions, how we can learn from AI experts and the tech industry, and what we might anticipate in the future. This episode provides valuable perspectives on the intersection of AI and medical communications.Our host, Jenny Ghith...2023-10-0317 min
In Plain CiteBringing the Patient Voice into Company-Sponsored Publications: The Med Comms PerspectiveContinuing our look at increasing patient participation in the scientific publication process, this episode of InformED will look at the process from a medical communications perspective. Our guests discuss questions to think through during the planning stages including: the different roles that patients can take, how to best communicate with patients and patient advocates, and education they may need to fully engage in the process. Guest host Kelly Soldavin, Senior Editor at Taylor & Francis Group is joined by Jacqui Oliver, Patient Partnership Director, Scientific at Envision Pharma Group and Sarah Griffiths Communications Director, Patient Engagement at Oxford...2023-09-1221 minInformEDBringing the Patient Voice into Company-Sponsored Publications: The Med Comms PerspectiveContinuing our look at increasing patient participation in the scientific publication process, this episode of InformED will look at the process from a medical communications perspective. Our guests discuss questions to think through during the planning stages including: the different roles that patients can take, how to best communicate with patients and patient advocates, and education they may need to fully engage in the process. Guest host Kelly Soldavin, Senior Editor at Taylor & Francis Group is joined by Jacqui Oliver, Patient Partnership Director, Scientific at Envision Pharma Group and Sarah Griffiths Communications Director, Patient Engagement at Oxford...2023-09-1221 min
In Plain CiteBringing the Patient Voice into Company-Sponsored Publications: The Pharma PerspectiveThis episode of InformED is exploring the specific steps to take in order to increase the participation of patients in the scientific publication process from the pharma perspective. Our guests discuss topics ranging from forming a collaborative board, patient authorship, and making publications more accessible to non-specialist audiences. Each of our guests bring years of experience and helpful advice no matter where you are in the process of building a patient participation program.Guest host Jonathan Patience, Head of Publication Development at Taylor & Francis, is joined by Catherine Skobe, Senior Director, Publications Innovative Solutions Lead at Pfizer an...2023-08-2223 minInformEDBringing the Patient Voice into Company-Sponsored Publications: The Pharma PerspectiveThis episode of InformED is exploring the specific steps to take in order to increase the participation of patients in the scientific publication process from the pharma perspective. Our guests discuss topics ranging from forming a collaborative board, patient authorship, and making publications more accessible to non-specialist audiences. Each of our guests bring years of experience and helpful advice no matter where you are in the process of building a patient participation program.Guest host Jonathan Patience, Head of Publication Development at Taylor & Francis, is joined by Catherine Skobe, Senior Director, Publications Innovative Solutions Lead at Pfizer an...2023-08-2223 min
In Plain CiteDigital Features: Are They Worth the Effort? Questions AnsweredAs a follow up to the ISMPP U Digital Features – Are they really worth it? held live on June 7, 2023, join three of the faculty from the webinar as they come back together with a lively discussion of the comments and questions submitted by the audience during the live event. Listen now, even if you haven't watched the webinar, this discussion can also be a good preview! If you are interested in the original ISMPP U, please go to the ISMPP website or find the link in the description or written transcript of this podcast. The archived webinar is free to...2023-08-0124 minInformEDDigital Features: Are They Worth the Effort? Questions AnsweredAs a follow up to the ISMPP U Digital Features – Are they really worth it? held live on June 7, 2023, join three of the faculty from the webinar as they come back together with a lively discussion of the comments and questions submitted by the audience during the live event. Listen now, even if you haven't watched the webinar, this discussion can also be a good preview! If you are interested in the original ISMPP U, please go to the ISMPP website or find the link in the description or written transcript of this podcast. The archived webinar is free to...2023-08-0124 min
In Plain CiteAccessible Conference Presentations: Results and Insights From a StudyGuest host Mary Gaskarth is joined by Emily Messina to discuss her interest and research in the accessibility of conference presentations. Emily and her team recently won the ISMPP 2023 Annual Meeting Publication Star poster award for their poster entitled Are conference presentations accessible? Insights from an online survey to improve equity. Emily discusses the results of her research, as well as making practical suggestions based on the survey results to help presenters and organizers make their posters, oral presentations, and even conference space itself more accessible to all attendees. She has put the suggestions together into a checklist available on...2023-07-1811 minInformEDAccessible Conference Presentations: Results and Insights From a StudyGuest host Mary Gaskarth is joined by Emily Messina to discuss her interest and research in the accessibility of conference presentations. Emily and her team recently won the ISMPP 2023 Annual Meeting Publication Star poster award for their poster entitled Are conference presentations accessible? Insights from an online survey to improve equity. Emily discusses the results of her research, as well as making practical suggestions based on the survey results to help presenters and organizers make their posters, oral presentations, and even conference space itself more accessible to all attendees. She has put the suggestions together into a checklist available on...2023-07-1811 min
In Plain CitePutting Patients First: A Journey to Inclusion in PublishingPlease join our guest host, Dawn Lobban, Head of Envision the Patient team at Envision Pharma Group, and guest Sharon Terry, President and CEO of Genetic Alliance, a not-for-profit organization that works to provide programs, products and tools for ordinary people to take charge of their health, as they continue a discussion started at the 2023 ISMPP Annual Meeting. Sharon’s keynote address on the first day of programming set the tone for the meeting theme of Patients First. Sharon describes her background and how she became involved in rare diseases, patient advocacy, and patient authorship. Learn about the importance, ba...2023-06-1316 minInformEDPutting Patients First: A Journey to Inclusion in PublishingPlease join our guest host, Dawn Lobban, Head of Envision the Patient team at Envision Pharma Group, and guest Sharon Terry, President and CEO of Genetic Alliance, a not-for-profit organization that works to provide programs, products and tools for ordinary people to take charge of their health, as they continue a discussion started at the 2023 ISMPP Annual Meeting. Sharon’s keynote address on the first day of programming set the tone for the meeting theme of Patients First. Sharon describes her background and how she became involved in rare diseases, patient advocacy, and patient authorship. Learn about the importance, ba...2023-06-1316 min
In Plain CiteRWE: Relevance, Reporting, and AIJoin Rob Matheis and Richard White for a discussion of the basics of what Real World Evidence (RWE) is and how it is different from HEOR, to the big questions of how the global use of RWE has changed over time and how the rise of AI - both analytics and large language models - could change the landscape of RWE. What changes should medical communications professionals be aware of in the reporting and usage of RWE data?Richard White is the Chief Operating Officer of Oxford PharmaGenesis, a global, independent HealthScience communications consultancy. He has more...2023-05-2315 minInformEDRWE: Relevance, Reporting, and AIJoin Rob Matheis and Richard White for a discussion of the basics of what Real World Evidence (RWE) is and how it is different from HEOR, to the big questions of how the global use of RWE has changed over time and how the rise of AI - both analytics and large language models - could change the landscape of RWE. What changes should medical communications professionals be aware of in the reporting and usage of RWE data?Richard White is the Chief Operating Officer of Oxford PharmaGenesis, a global, independent HealthScience communications consultancy...2023-05-2315 min
In Plain CiteTrending Topics from the ISMPP 2023 European Meeting: Patients, AI, CreativityJoin us for an interesting conversation between the Co-Chairs of the European Meeting Program Committee as they discuss the relevant trends and ideas that were topics of conversation and programming in London this year. Patients, AI, and creativity were three of the major themes that came forward during the meeting – Eleanor and Rob discuss how those themes will continue to be relevant during the years to come.Our guests are Eleanor Raynsford, Global Medical Publications and Communications, Senior Manager, Oncology at Ipsen; and Rob Pilbrow, EU Director, Scientific and Editorial Services at Syneos Health Communications. Eleanor and Ro...2023-04-1113 minInformEDTrending Topics from the ISMPP 2023 European Meeting: Patients, AI, CreativityJoin us for an interesting conversation between the Co-Chairs of the European Meeting Program Committee as they discuss the relevant trends and ideas that were topics of conversation and programming in London this year. Patients, AI, and creativity were three of the major themes that came forward during the meeting – Eleanor and Rob discuss how those themes will continue to be relevant during the years to come.Our guests are Eleanor Raynsford, Global Medical Publications and Communications, Senior Manager, Oncology at Ipsen; and Rob Pilbrow, EU Director, Scientific and Editorial Services at Syneos Health Communications. Eleanor and Ro...2023-04-1113 min
In Plain CiteLooking at Recruitment & Retention: Part 2 What is important to Employees? You might be surprisedRob Matheis continues his discussion with Whitney Morris, this time focusing on what drives an employee to stay in their current position or move to a new one. Financial incentives are not always the most important factor, so what is taking their place? Whitney also discusses how to frame a conversation with a manager to improve your current position.Our guest today, Whitney Morris, has worked exclusively in the scientific communications and Medical Affairs recruiting space. As Practice Lead for Medical Affairs at Medical Affairs Recruiting, she understands the field from both an employer and an employee...2023-03-2116 minInformEDLooking at Recruitment & Retention: Part 2 What is important to Employees? You might be surprisedRob Matheis continues his discussion with Whitney Morris, this time focusing on what drives an employee to stay in their current position or move to a new one. Financial incentives are not always the most important factor, so what is taking their place? Whitney also discusses how to frame a conversation with a manager to improve your current position.Our guest today, Whitney Morris, has worked exclusively in the scientific communications and Medical Affairs recruiting space. As Practice Lead for Medical Affairs at Medical Affairs Recruiting, she understands the field from both an employer and an employee...2023-03-2116 min
In Plain CiteChatting (More) About ChatGPT and Generative AIAs a follow-up to the ISMPP U webinar, The Rise of ChatGPT and Generative AI: Implications for Medical Writing, Authorship, Content Development and QA Systems, this episode of InformEd aims to address unanswered audience questions and discuss new developments in this quickly changing field. Our focus is on understanding ChatGPT and other large language models, exploring how they work – including strengths and limitations, and discussing ways to get the most out of ChatGPT now – plus new skills we may need to learn. Our guests will also look to the future and consider what that landscape may look like.Gu...2023-03-0721 minInformEDChatting (More) About ChatGPT and Generative AIAs a follow-up to the ISMPP U webinar, The Rise of ChatGPT and Generative AI: Implications for Medical Writing, Authorship, Content Development and QA Systems, this episode of InformEd aims to address unanswered audience questions and discuss new developments in this quickly changing field. Our focus is on understanding ChatGPT and other large language models, exploring how they work – including strengths and limitations, and discussing ways to get the most out of ChatGPT now – plus new skills we may need to learn. Our guests will also look to the future and consider what that landscape may look like.2023-03-0721 min
In Plain CiteLooking at Recruitment & Retention: Part 1 - Employee & Employer Perspectives"The Great Resignation" is affecting all organizations, including those in scientific communications and Medical Affairs. What are the main causes, and how can managers retain the great employees they already have? Or how can an employee determine what is right for them so they can see if it is where they are today or if a change is needed? Our guest today, Whitney Morris, has worked exclusively in the scientific communications and Medical Affairs recruiting space. As Recruiting Specialist at Medical Affairs Recruiting, she understands the field from both an employer and an employee perspective. Her practical advice and...2023-02-2816 minInformEDLooking at Recruitment & Retention: Part 1 - Employee & Employer Perspectives"The Great Resignation" is affecting all organizations, including those in scientific communications and Medical Affairs. What are the main causes, and how can managers retain the great employees they already have? Or how can an employee determine what is right for them so they can see if it is where they are today or if a change is needed? Our guest today, Whitney Morris, has worked exclusively in the scientific communications and Medical Affairs recruiting space. As Recruiting Specialist at Medical Affairs Recruiting, she understands the field from both an employer and an employee perspective. Her practical advice and...2023-02-2816 min
In Plain CiteEnhanced Publication Content: The Publisher Perspective Part 2In this continuation of the conversation with Neil Adams, we discuss the future of enhanced publication content. What are some exciting changes that may be coming and how can EPC be used more effectively in the future? In a time of limited resources, what single EPC is a must have and why?Neil Adams is Manager, Industry Solutions, North America, Karger Publishers. Neil has more than 20 years of experience working with healthcare industry partners, journal editors, professional societies, and authors to publish important clinical research, and deliver educational and marketing solutions. His areas of expertise include industry-sponsored...2023-02-0714 minInformEDEnhanced Publication Content: The Publisher Perspective Part 2In this continuation of the conversation with Neil Adams, we discuss the future of enhanced publication content. What are some exciting changes that may be coming and how can EPC be used more effectively in the future? In a time of limited resources, what single EPC is a must have and why?Neil Adams is Manager, Industry Solutions, North America, Karger Publishers. Neil has more than 20 years of experience working with healthcare industry partners, journal editors, professional societies, and authors to publish important clinical research, and deliver educational and marketing solutions. His areas of...2023-02-0714 min
In Plain CiteEnhanced Publication Content: The Publisher Perspective Part 1Enhanced publication content (EPC) can break down barriers between authors and readers in various ways. Which types of EPC are the most common and which provide the greatest value for audiences? What are the greatest barriers to the use of EPC and what are potential solutions? Join us for this examination into EPC from the publisher's perspective.Our guest is Neil Adams, Manager, Industry Solutions, North America, Karger Publishers. Neil has more than 20 years of experience working with healthcare industry partners, journal editors, professional societies, and authors to publish important clinical research, and deliver educational and marketing...2023-01-1714 minInformEDEnhanced Publication Content: The Publisher Perspective Part 1Enhanced publication content (EPC) can break down barriers between authors and readers in various ways. Which types of EPC are the most common and which provide the greatest value for audiences? What are the greatest barriers to the use of EPC and what are potential solutions? Join us for this examination into EPC from the publisher's perspective.Our guest is Neil Adams, Manager, Industry Solutions, North America, Karger Publishers. Neil has more than 20 years of experience working with healthcare industry partners, journal editors, professional societies, and authors to publish important clinical research, and deliver...2023-01-1714 min
In Plain CitePosting with a Purpose: Using social media to reach your audience: Part 2 Making a PlanThis continuation of our Social Media series will delve into how to establish a Medical Affairs social media presence, the latest developments in social media platforms that can help improve medical communications, and practical solutions to potential challenges.Jennifer Ghith, Global Scientific Publications and Innovations Director at Pfizer. Her areas of focus include artificial intelligence, advancing digital dissemination through social media and closed platforms, and programs aimed at achieving true patient-centricity.2022-11-1516 minInformEDPosting with a Purpose: Using social media to reach your audience: Part 2 Making a PlanThis continuation of our Social Media series will delve into how to establish a Medical Affairs social media presence, the latest developments in social media platforms that can help improve medical communications, and practical solutions to potential challenges.Jennifer Ghith, Global Scientific Publications and Innovations Director at Pfizer. Her areas of focus include artificial intelligence, advancing digital dissemination through social media and closed platforms, and programs aimed at achieving true patient-centricity.2022-11-1516 min
In Plain CitePosting with a Purpose: Using social media to reach your audience: Part 1 The Nuts and BoltsSocial media has its own set of opportunities, challenges, and solutions - and even more so when used in medical communications. This episode will examine development of a social media plan, who should create content, understanding compliance, researching your audience, defining your purpose, and more. This episode will also explore where the field is heading next and what may be possible in the future of social media as a communication avenue.Jennifer Ghith, Global Scientific Publications and Innovations Director at Pfizer. Her areas of focus include artificial intelligence, advancing digital dissemination through social media and closed platforms...2022-11-0816 minInformEDPosting with a Purpose: Using social media to reach your audience: Part 1 The Nuts and BoltsSocial media has its own set of opportunities, challenges, and solutions - and even more so when used in medical communications. This episode will examine development of a social media plan, who should create content, understanding compliance, researching your audience, defining your purpose, and more. This episode will also explore where the field is heading next and what may be possible in the future of social media as a communication avenue.Jennifer Ghith, Global Scientific Publications and Innovations Director at Pfizer. Her areas of focus include artificial intelligence, advancing digital dissemination through social media...2022-11-0816 min
In Plain CitePrivacy Matters: Protecting Data Amid Evolving Laws and TechnologyData privacy is not always a fun topic, but our podcast guest is another fantastic speaker from the Annual Meeting and is enthusiastic and knowledgeable! In this episode, we discuss the implications of international and domestic privacy laws and how they specifically impact medical publications professionals. Of particular importance to our industry is patient privacy in clinical trials and the challenges in protecting their identities. Jordan Fischer leads the Octillo Legal & Tech Global Data Privacy Team and focuses her practice on international data privacy and cybersecurity and cross-border data management, with an emphasis in European Union data...2022-08-0221 minInformEDPrivacy Matters: Protecting Data Amid Evolving Laws and TechnologyData privacy is not always a fun topic, but our podcast guest is another fantastic speaker from the Annual Meeting and is enthusiastic and knowledgeable! In this episode, we discuss the implications of international and domestic privacy laws and how they specifically impact medical publications professionals. Of particular importance to our industry is patient privacy in clinical trials and the challenges in protecting their identities. Jordan Fischer leads the Octillo Legal & Tech Global Data Privacy Team and focuses her practice on international data privacy and cybersecurity and cross-border data management, with an emphasis in...2022-08-0221 min
In Plain CiteBringing It Home: Next generation of clinical trials & implications for publication professionalsThe COVID pandemic both accelerated adoption of decentralized clinical trials and highlighted the importance of decentralization in making clinical trials more patient-centric. These trials allow for the continuation of research in challenging periods, as we have seen recently with the global pandemic and in times of war. They don’t, however need to be viewed as only a fall back methodology as there are numerous benefits that make decentralized trials a methodological option and not just an alternative. They have the potential to improve patient engagement in research and certainly help with equity, diversity and inclusion.Join us...2022-07-1217 minInformEDBringing It Home: Next generation of clinical trials & implications for publication professionalsThe COVID pandemic both accelerated adoption of decentralized clinical trials and highlighted the importance of decentralization in making clinical trials more patient-centric. These trials allow for the continuation of research in challenging periods, as we have seen recently with the global pandemic and in times of war. They don’t, however need to be viewed as only a fall back methodology as there are numerous benefits that make decentralized trials a methodological option and not just an alternative. They have the potential to improve patient engagement in research and certainly help with equity, diversity and inclusion....2022-07-1217 min
Partners in Digital HealthPros and Cons of Visual Medical Communications | Research Writer Boot CampPros and Cons of Visual Medical Communications | Research Writer Boot CampModeratorLyle Berkowitz, MD, FACP, FHIMSS, Clinical Associate Professor of Medicine, Northwestern University Feinberg School of Medicine, USASpeakersAmar Gupta, PhD, MIT Institute of Medical Engineering and Science (IMES), Computer Science and Artificial Intelligence Labs (CSAIL) and Department of Electrical Engineering and Computer Science, USAPaul Barach, BSc, MD, MPH, Maj (ret.), Lecturer, Senior Advisor to Dean, Jefferson College of Population Health, USA; Professor, Sigmund Freud University, Vienna, Austria, Honorary Professor, University of Queensland, Australia...2022-05-1640 min
Woman to WomanDr. Renu JunejaRenu Juneja is Head of the Scientific Evidence and Communications function in US Medical Affairs Oncology at Janssen Biotechnology Inc (JBI). Before joining Janssen, Renu was head of the Medical Communications group at MedImmune (the worldwide biologics research and development arm of AstraZeneca).
Previously, she was at Novo Nordisk for 16 years and grew from a medical writer role to a leadership role to head the Strategic Scientific Communication (SSC) group. After finishing her PhD in Reproductive Biology and Biochemistry from the Post-Graduate Institute of Medical Education and Research (PGIMER) in India, Renu joined The Population Council in NY as a...2022-05-0926 min
Everything Hertz148: Academic reference lettersDan and James chat about why academic reference letters are terrible, a recent position statement on preprints, and whether the "great resignation" is also happening in academia.
Links to stuff that was mentioned:
The tweet from Dr. Eliza Bliss-Moreau on acedemic reference letter
The tweet from Gilad Feldman about the 100 references he's submitted in 2020 alone
The AMWA-EMWA-ISMPP joint position statement paper on medical publications, preprints, and peer review,
Everything Hertz on social media
Dan on twitter
James on twitter
Everything Hertz on twitter
Everything Hertz on Facebook
Support us on Patreon and get...2022-01-3151 min
Healthcare and Higher25. Jessie Nia Hwang - Associate Director of U.S. Medical Strategy, Immunology at Bristol Myers SquibbDr. Jessie Nia Hwang is the Associate Director of U.S. Medical Strategy of Immunology at Bristol Myers Squibb. She is responsible for supporting the team in implementing the company’s strategy for their deucravacitinib program launch in dermatology. Throughout her career, Dr. Hwang has held several prominent positions within the company including Manager of Orencia Global Publications and Associate Director of Business Development. She is also a leader having served as the National President and the first Executive Chairwoman of the Student National Pharmaceutical Association (SNPhA).Dr. Hwang holds a Bachelor’s Degree in Biology from Spelman College and...2021-12-0331 min
In Plain CiteAchieving Greater Equity, Diversity and Inclusion Through Health LiteracyHealth literacy, health equity, and health disparities are connected, both in practice and in research. Join us for the first episode of InformED’s equity, diversity and inclusion series, and learn from health literacy and communication experts Laurie Myers, Director, Global Health Literacy & Oncology Health Equity at Merck and Stacy Robison, Founder & Owner of CommunicateHealth. Not only will they speak to the vital role of health literacy but also for the need of a higher level of intentionality in the work of health communicators. A list of resources will be shared. InformED is generously sponsored by MedThink SciCom.2021-10-0536 minInformEDAchieving Greater Equity, Diversity and Inclusion Through Health LiteracyHealth literacy, health equity, and health disparities are connected, both in practice and in research. Join us for the first episode of InformED’s equity, diversity and inclusion series, and learn from health literacy and communication experts Laurie Myers, Director, Global Health Literacy & Oncology Health Equity at Merck and Stacy Robison, Founder & Owner of CommunicateHealth. Not only will they speak to the vital role of health literacy but also for the need of a higher level of intentionality in the work of health communicators. A list of resources will be shared. InformED is generously sponsored by MedThink SciCom.2021-10-0536 min
In Plain CiteSuccessfully Navigating the Changing Medical Conference Landscape: Part 2Join us for a continuation of our conversation with David Barrett, CEO of the American Society of Gene & Cell Therapy, on successfully navigating the changing medical conference landscape. David will speak to designing medical conferences that deliver value and opportunity for all those involved. He will touch on scientific posters, metrics, patient inclusion in medical conferences, and the need to translate complex information into more digestible formats, even for HCPs. Be better prepared for the medical conferences of the future! InformED is generously sponsored by MedThink SciCom.Follow ISMPP on Twitter, LinkedIn a...2021-08-3115 minInformEDSuccessfully Navigating the Changing Medical Conference Landscape: Part 2Join us for a continuation of our conversation with David Barrett, CEO of the American Society of Gene & Cell Therapy, on successfully navigating the changing medical conference landscape. David will speak to designing medical conferences that deliver value and opportunity for all those involved. He will touch on scientific posters, metrics, patient inclusion in medical conferences, and the need to translate complex information into more digestible formats, even for HCPs. Be better prepared for the medical conferences of the future! InformED is generously sponsored by MedThink SciCom.Follow ISMPP o...2021-08-3115 min
In Plain CiteSuccessfully Navigating the Changing Medical Conference Landscape: Part 1Medical societies have had to innovate rapidly in light of cancelled conferences during the pandemic. Innovation was accelerated, and the virtual conference emerged. Join us for an insightful conversation with David Barrett, the CEO of the American Society of Gene & Cell Therapy, which is the largest society of gene and cell therapy scientists, researchers, and other professionals. In Part 1 of the discussion, David will speak to successfully navigating the changing medical conference landscape and what the future might hold. What are attendees really looking for? What formats have been most successful for engagement? InformED is generously sponsored b...2021-08-1013 minInformEDSuccessfully Navigating the Changing Medical Conference Landscape: Part 1Medical societies have had to innovate rapidly in light of cancelled conferences during the pandemic. Innovation was accelerated, and the virtual conference emerged. Join us for an insightful conversation with David Barrett, the CEO of the American Society of Gene & Cell Therapy, which is the largest society of gene and cell therapy scientists, researchers, and other professionals. In Part 1 of the discussion, David will speak to successfully navigating the changing medical conference landscape and what the future might hold. What are attendees really looking for? What formats have been most successful for engagement? InformED i...2021-08-1013 min
In Plain CiteInnovation in Medical Communications: Focus on the "How"In a continuation of our previous discussion, let’s talk innovation and digital transformation in medical communications. There is a new sense of urgency to communicate research more rapidly and in innovative ways. But how is this best achieved? Find out in this edition of ISMPP’s InformED. Jennifer Ghith, Global Scientific Publications and Innovations Director at Pfizer will speak to how to keep pace with scientific information and communicate in ways that will meet the new expectations of stakeholders. Don’t miss this conversation moderated by guest host Leslie Rotz, Director of Digital Strategy and Operations at MedThink, SciCom...2021-07-2220 minInformEDInnovation in Medical Communications: Focus on the "How"In a continuation of our previous discussion, let’s talk innovation and digital transformation in medical communications. There is a new sense of urgency to communicate research more rapidly and in innovative ways. But how is this best achieved? Find out in this edition of ISMPP’s InformED. Jennifer Ghith, Global Scientific Publications and Innovations Director at Pfizer will speak to how to keep pace with scientific information and communicate in ways that will meet the new expectations of stakeholders. Don’t miss this conversation moderated by guest host Leslie Rotz, Director of Digital Strategy and Operations at MedThink, SciCom...2021-07-2220 min
In Plain CiteInnovation in Medical Communications: Focus on the "Why"Innovative thinking is more important now than ever. What is driving that necessity whether it be within your own organization or more broadly within our industry? What new expectations do stakeholders have? Find out in this edition of InformED where guest host Leslie Rotz, Director of Digital Strategy and Operations at MedThink SciCom talks with Jennifer Ghith, Global Scientific Publications and Innovations Director at Pfizer. InformED is generously sponsored by MedThink SciCom.Follow ISMPP on Twitter, LinkedIn and YouTube2021-06-2918 minInformEDInnovation in Medical Communications: Focus on the "Why"Innovative thinking is more important now than ever. What is driving that necessity whether it be within your own organization or more broadly within our industry? What new expectations do stakeholders have? Find out in this edition of InformED where guest host Leslie Rotz, Director of Digital Strategy and Operations at MedThink SciCom talks with Jennifer Ghith, Global Scientific Publications and Innovations Director at Pfizer. InformED is generously sponsored by MedThink SciCom.Follow ISMPP on Twitter, LinkedIn and YouTube2021-06-2918 min
In Plain CiteEpisode 4: Digital Enhancements: Which are worth the investment?Publication enhancements are all the talk these days. Expanding the reach. Moving beyond publication. There are so many options to enhance the availability of data and improve understanding. Are they ALL worth the investment? Which really work and which are just shiny new toys? Find out in this edition of InformED. Generously sponsored by MedThink SciCom.2020-08-1116 minInformEDEpisode 4: Digital Enhancements: Which are worth the investment?Publication enhancements are all the talk these days. Expanding the reach. Moving beyond publication. There are so many options to enhance the availability of data and improve understanding. Are they ALL worth the investment? Which really work and which are just shiny new toys? Find out in this edition of InformED. Generously sponsored by MedThink SciCom.2020-08-1116 min
In Plain CiteOpen Access: Opportunities and ChallengesConceptually, providing free open access to scientific and medical research makes intuitive sense. Why would research be maintained behind a paywall when we know that it will further science and benefit patients? On the other hand, it has been challenged that industry sponsored research should not be open access. Also, journals struggle with their operational models in an open access world. Join us for InformED where we tackle the issue of open access during a spirited discussion with Kristen Ratan. Kristen is the founder of Strategies for Open Science and has a 20-year history working to accelerate a...2020-07-2116 minInformEDOpen Access: Opportunities and ChallengesConceptually, providing free open access to scientific and medical research makes intuitive sense. Why would research be maintained behind a paywall when we know that it will further science and benefit patients? On the other hand, it has been challenged that industry sponsored research should not be open access. Also, journals struggle with their operational models in an open access world. Join us for InformED where we tackle the issue of open access during a spirited discussion with Kristen Ratan. Kristen is the founder of Strategies for Open Science and has a 20-year history w...2020-07-2116 min
In Plain CitePlain Language Summaries: Best PracticesIt is well established that plain language summaries are becoming a standard in translating medical evidence for broader use and understanding. How are they best prepared? Where can they be stored? How do we avoid them being deemed promotional? Hear about this and more on this edition of InformED where we discuss best practices for plain language summaries with Jason Gardner. Jason is the Head of Scientific Services at CMC Connect, McCann Health Medical Communications and sits on the McCann Health Global Scientific Council, which aims to make a meaningful difference in areas of need in medical science. Jason...2020-06-3021 minInformEDPlain Language Summaries: Best PracticesIt is well established that plain language summaries are becoming a standard in translating medical evidence for broader use and understanding. How are they best prepared? Where can they be stored? How do we avoid them being deemed promotional? Hear about this and more on this edition of InformED where we discuss best practices for plain language summaries with Jason Gardner. Jason is the Head of Scientific Services at CMC Connect, McCann Health Medical Communications and sits on the McCann Health Global Scientific Council, which aims to make a meaningful difference in areas of need in medical science. Jason...2020-06-3021 min
In Plain CiteMeasuring Publication ValueWhat are impact metrics for publications? How do we TRULY measure the reach of a publication? Impact factor, circulation, Altmetrics are some examples of accepted measures of publication impact. At the end of the day, it is important to know if a medical publication supports enhanced healthcare decision making for patients. Join us for InformED where we chat with Alice Choi about traditional metrics and new ways to estimate the real-world impact of publications. Alice is the Chief Operating Officer at McCann Health Medical Communications; she is a past Chair of the Board of Trustees for ISMPP and has...2020-06-0921 minInformEDMeasuring Publication ValueWhat are impact metrics for publications? How do we TRULY measure the reach of a publication? Impact factor, circulation, Altmetrics are some examples of accepted measures of publication impact. At the end of the day, it is important to know if a medical publication supports enhanced healthcare decision making for patients. Join us for InformED where we chat with Alice Choi about traditional metrics and new ways to estimate the real-world impact of publications. Alice is the Chief Operating Officer at McCann Health Medical Communications; she is a past Chair of the Board of Trustees for ISMPP and has...2020-06-0921 min
In Plain CiteComing SoonJoin us soon for the first episode of InformED. ISMPP talks about key trends and issues facing medical communication and publication professionals in an ever-evolving field. Join our new podcast where you can hear experts share their thought-provoking insights and lessons. This show is sponsored by MedThink SciCom.2020-05-0500 minInformEDComing SoonJoin us soon for the first episode of InformED. ISMPP talks about key trends and issues facing medical communication and publication professionals in an ever-evolving field. Join our new podcast where you can hear experts share their thought-provoking insights and lessons. This show is sponsored by MedThink SciCom.2020-05-0500 min
The Healthcare Education Transformation PodcastDr. Meredith Castin- Non Clinical Options for Rehabilitation ProfessionalsDr. Meredith Castin, physical therapist and founder of The Non-Clinical PT, talks to Dr. Stephanie Weyrauch and Dr. F Scott Feil about her start in physical therapy, symptoms and prevention of burnout in healthcare, the birth of "The Non-Clinical PT", opportunities outside of patient care for healthcare providers, maximizing the ROI in your side hustle, tips for effective coaching others, and MORE! Resources Mentioned: The Non-Clinical PT Website: https://thenonclinicalpt.com/?utm_source=HET%20Podcast&utm_campaign=Podcast New Grad Physical Therapy (now moved to Covalent Careers): https://covalentcareers.com/ Personality tests recommended by Dr. Castin: 16 Personalities: https://www.16personalities.com/ E...2019-09-0453 min
PharmaVOICE PodcastsValue of a Credential in the Medical Publications Profession<div>In this episode, Stacy Simpson Logan talks about the value of obtaining a CMPP credential for employees and employers as well as the future of the CMPP program. CMPP stands for Certified Medical Publication Professional and is administered by ISMPP, the International Society for Medication Publication Professionals.</div><div><br /></div><div>Thought Leader: Stacy Simpson Logan, Chair, CMPP Board of Trustees President, Waterfall Consulting</div><div><br /></div><div><a href="http://www.pharmavoice.com...2014-03-1813 minPharmaVOICE PodcastsWhy ISMPP?: Leadership, Value, and Best Practices for Medical Publication Professionals<div><div><b>Date Posted:</b> 3/4/2011<br /><b>Size:</b> 6.78MB<br /><b>Length:</b> 00:14:49<br /><b>Thought Leaders:</b> Kim Goldin, Executive Director, Julia Ralston, President, and Robert Norris, Past President, ISMPP<br /><br />In this episode, our thought leaders discuss what ISMPP is and how it's evolved, how the organization can help Medical Publication Professionals, and the 2011 annual meetings in...2011-04-0813 minPharmaVOICE PodcastsStandards for Industry-Sponsored Studies and Journal Publication Planning<div><div><b>Date Posted:</b> 03/12/2010<br /><b>Size:</b> 6.53MB<br /><b>Length:</b> 00:14:16<br /><b>Thought Leaders:</b> Bernadette Mansi, Scientific Communications Strategy Head, Cardiovascular, Metabolism and Ophthalmology, GlaxoSmithKline, and Dr. Trish Groves, Deputy Editor, British Medical Journal</div><div><br /></div><div>In this episode we cover the Medical Publishing Insights and Practices...2010-04-0813 min