Shows
Clout101 - The Marketing Strategy Podcast429K Followers in Seven Months (feat. Preston Chin)Preston Chin (@prestonchin) is an entrepreneur and speaking coach turned creator that leverages social media to teach people how to communicate with impact. Over a seven month period of being consistent on Instagram and TikTok, Chin built a community of 429K (and counting) organic social media followers, all while balancing an executive-level sales role (9-5). On this episode, we discuss some of the marketing strategies he used to experience viral success, share productivity secrets for part-time creators who work 9-5 jobs, brainstorm ways creators can monetize in 2024, and much more!2024-04-0658 min
Clout101 - The Marketing Strategy PodcastShaina Wiel on Minorities In Sports, Corporate Sponsorship, and Professional BrandingShaina M Wiel is marketing professional, college educator, and business owner.Shaina is Founder and CEO of Minorities in Sports Business (@misportsbiz), a digital network for corporate professionals across the sports industry (including executives, agents, league officials, former players and marketers) to connect and fellowship.On episode 9, “A Seat At The Table”, we discussed key steps in building a virtual community, how to monetize through corporate sponsorship, and developing your professional brand. Subscribe to #Clout101 on your favorite streaming platform for episode notifications! Follow the host on Instagram (@idiaog...2021-08-241h 16
Clout101 - The Marketing Strategy PodcastT.C. Atkinson on Embrace Pangaea, Social Media Ads, and Growth MindsetT.C. Atkinson is Founder of Embrace Pangaea, a holistic healthcare company that sells plant-based products to help detox, cleanse, and restore our bodies.T.C.'s also a notable thought leader in the online marketing space, having turned a $50 initial investment into well over $1M in sales since 2014 by leveraging paid advertising and email marketing.On episode 8, "Diary of a 7-Figure Entrepreneur”, we discussed how to scale your business with targeted Facebook & Instagram ads, marketing tactics to grow a successful e-commerce brand, developing a growth mindset BEFORE embarking an entrepreneurial jou...2021-05-302h 01
Clout101 - The Marketing Strategy PodcastImani Ellis on CultureCon's Marketing Strategy, The CCNYC, and Brand BuildingImani Ellis is Communications Guru, Entrepreneur, and Event Producer.She is more notably known as Founder of The Creative Collective NYC and CultureCon, two platforms that provide brave spaces for multicultural professionals to network and collaborate.Imani was named a "2020 Diversity Champion" by Adweek, and has also been recognized by Forbes as a "Visionary".On episode 7, “Nothing Moves Without Us”, we discussed how to effectively market an event, adapting an event strategy during a pandemic, securing top talent & brand partners, and much more!Subscr...2021-04-1143 min
Clout101 - The Marketing Strategy PodcastAmobi Okugo on Athlete Branding, Financial Education, and A Frugal AthleteAmobi Okugo is a pro soccer player, award-winning entrepreneur, media host, and philanthropist. He was selected in the 1st round of the 2010 MLS Draft, playing in over 200 competitive matches for five pro teams in 11 years.Amobi is also the Founder of A Frugal Athlete (@afrugalathlete ), an online financial media platform that helps athletes make, manage, and multiply their money through financial education and athlete empowerment.On episode 6, “The Frugal Athlete”, we discussed marketing for athletes, the importance of networking, resources to start and grow your business, and much more!Subscribe to #Clout101 on your...2021-03-291h 21
Clout101 - The Marketing Strategy PodcastPauleanna Reid on Ghostwriting, Personal Branding, and Writing for ForbesPauleanna Reid (@pauleannareid) is a celebrity ghostwriter who helps high-profile leaders and doers turn their personal stories into powerful brand assets! She is the Founder & CEO of The WritersBlok (Ghostwriting Agency), a Senior Contributor at Forbes and Business Insider, Founder of the New Girl on the Block mentorship program, and a two-time author.On episode 5, "The Brand Building Blueprint", we discuss how she grew her ghostwriting agency to six figures while working a 9-5, how storytelling is a key tool for brand building, the proper way to pitch media...2021-03-1959 min
Clout101 - The Marketing Strategy PodcastCEO Matty J on Clubhouse, Digital Products, and Marketing on Turo & AirbnbMatty J (@ceomattyj) is a digital real estate investor, business coach, and master marketer. Since 2007, Matty J has launched/developed over 300 brands and campaigns, including CEO Millionaires, Dabbin’ Santa with 2Chainz, Fine Girls by Draya, and Snoblife by Ming Lee (to name a few).He has also worked with celebrities like Kanye West, Master P, Bow Wow, Soulja Boy, Miley Cyrus, and The Kardashians.On episode 4, "Mr. Document The Process", Matty J and I discuss the importance of documenting your process, how to create value on new pl...2021-03-091h 09
Clout101 - The Marketing Strategy PodcastRuby Asabor on Leveraging Kajabi, YouTube + Making 7-Figures During COVIDRuby Asabor (@lavishruby) is a 23-year-old serial entrepreneur, motivational speaker and wealth educator that provides content, courses, tools and resources for Millennials and Gen Z to accelerate their financial, academic and personal goals.Ruby is CEO of Lavish Ruby & Company, home of the Lavish Life Academic Planner and Lavish Life Academy (LLA).Her story has been featured in major publications like Business Insider, Entrepreneur, CNBC and Disrupt, and she has spoken at over 50 different colleges including New York University, Yale, and Howard University.On episode 3, "...2021-02-281h 22
Clout101 - The Marketing Strategy PodcastChanel Delisser on Building a Fitness Brand, E-Commerce, and EntrepreneurshipOn episode 2, "Monetizing Your Influence", Chanel Delisser (@chaneldelisser) and I discuss building Coco Fitness to a six-figure business, growing an organic online community of 1 million supporters (without ads!), how to create and sell an e-commerce product, and much more!Subscribe to Clout101 on your favorite streaming platform for episode notifications!Follow the host on Instagram (@idiaogala), Twitter (@idiaogala), YouTube, and LinkedIn!2021-01-311h 31
Clout101 - The Marketing Strategy PodcastChizi Duru on Brand Partnerships, Leveraging YouTube, and MonetizationChizi Duru (@chiziduru) is a notable Digital Creator, YouTuber, and Entrepreneur that executes content across the beauty, fashion, and lifestyle spaces.On episode 1, "Content Is Queen", Chizi and I discuss her journey as digital entrepreneur. We specifically touch on how she built a community of 750K online beauty enthusiasts, how to creatively monetize your influence, the challenges of being a young, black CEO, and much more.Subscribe to Clout101 on your favorite streaming platform for episode notifications!Follow the host on Instagram (@idiaogala), Twitter (@idiaogala), YouTube, and LinkedIn!2021-01-261h 29
Clout101 - The Marketing Strategy Podcast0: Welcome to Clout101! Podcast Prequel.On this episode, Idia introduces himself, explains what inspired the Clout101 Marketing Podcast, and gives listeners an understanding of what to expect!2021-01-2605 min