Shows
The Exit Plan PodcastWealth Strategy (ft. Matt Rinkey) Matt Rinkey is a wealth advisor and certified exit planner who specializes in helping entrepreneurs and real estate investors maximize their business value and achieve their financial goals. With a background in family office, hedge fund, and real estate, Matt brings a wealth of experience to support his clients in building the right strategies for wealth creation and life aspirations. Through his boutique team's comprehensive approach and flat fee model, Matt serves as a valuable resource for entrepreneurs, providing guidance on day-to-day financial questions and major life-altering events. His expertise focuses on integrating personal and business planning...2024-08-1350 min
Legacy LeadersMatt Rinkey: Maximizing Business Value Through Strategic Financial Planning for Business ExitMatt Rinkey is a Certified Exit Planning Advisor and the Founder and Chief Financial Life Officer of Illumination Wealth. Matt and his team specialize in working with entrepreneurial families, particularly those navigating the complexities of business exit, an expanding investment portfolio, and family wealth transfer planning, offering tailored financial guidance through every stage of their journey. The firm's mission is simple yet profound: to enhance the returns across their clients’ entire financial life. His approach is rooted in a deep understanding of the unique financial dynamics entrepreneurial families face, making him a trusted advisor and advocate for those planning sig...2023-11-2721 min
Owners' Equity6 Investments Principles I Used to Win My Fantasy Football LeagueOn this episode of Owners’ Equity we dive into six time tested investment principles that were applied to win a Fantasy Football league just as it can to produce positive investment results.2021-01-1710 minOwners' EquityQ&A regarding the new Stimulus bill and the second draw PPP.Listening to questions that we received from colleagues, clients, and friends regarding the new stimulus bill, the second draw PPP and tax implications of the PPP loan and the EIDL grant.2020-12-3005 minOwners' EquityYear End Giving With Matt Rinkey & Eric NiergarthMatt Rinkey and Eric Niergarth of Illumination Wealth discuss your options for Philanthropy and Charitable Giving as 2020 comes to a close.
In this video you will learn:
-What a donor advised fund is and it's benefits.
-How to donate appreciated stock.
Here's where you can find more of Illumination Wealth:
◉ Our blog updated daily: http://illuminationwealth.com/blog/
◓ LinkedIn: https://www.linkedin.com/in/mattrinkey/
◑ Twitter: https://twitter.com/mattrinkey
◒ Facebook: https://www.faceboo...2020-11-2012 minOwners' EquityTips for Health Insurance Enrollment Benefits That Improve Your Financial HealthWith a new year around the corner, it is time to again select your Health Insurance Benefits for 2021. Matt Rinkey and Norman Mangina, CFP of Illumination Wealth share helpful tips when selecting your options.
-The Most Important Factors When Selecting Health Insurance
-The Key Financial Benefits of an HSA Eligible Health Insurance Plan
-An interest employee benefit option to support your legacy
-The Benefits You Should Not To Enroll In That Are A Waste Your Money
Here's where you can find more of Illumination Wealth:
◉ Our...2020-11-1022 minOwners' EquityInvesting in Racial JusticeOur very own Kathleen Boyd, CFP® joins Matt Rinkey to discuss the critically important topic of "Investing in Racial Justice" and the role the Financial Services Industry has to create positive change in this episode of Owners’ Equity.2020-09-1734 minOwners' EquityA Conversation with Reb Risty, Founder of REBL MarketingOn this episode of Owners' Equity, our conversation dives into brand messaging and deepening customer relationships through video marketing with Reb Risty, Founder of REBL Marketing.
In this episode you will learn:
- How to improve your brand message in these turbulent times
- A unique way of enhancing your business credibility through video
- The tradeoffs between professionally shot vides vs. authentic ad-hoc videos
- Setting the right KPIs for your video marketing efforts
Here's where you can find more of Illumination Wealth:
◉...2020-07-2325 minOwners' Equity9 Lessons From My First 9 Owners' Equity InterviewsAfter 9 detailed and insightful Owners' Equity Interviews, Matt Rinkey, the Founder of Illumination Wealth shares his top 9 takeaways from the series and explains how you can implement them into your business!
The 9 Lessons:
1: Using Data Not Emotions to Make Decisions & KPIs
2: Do The Right Thing Plus 1 & Prioritizing Company Culture even when times are difficult
3: Creating Routines - routines provide efficiencies and effective for business. Daily huddles, scheduling works, starting & ending day, getting dressed to create frame of mind,
4: Scrappiness & Giving Away Your Value to Clients -- work...2020-06-2917 minOwners' EquityThe Opportunities & Regulatory Challenges for California Real Estate with Dan Feder, Founder of F&F PropertiesOn this episode of Owners' Equity, we dive into the challenges & opportunities in the California multifamily (apartments) real estate market due to COVID-19 and the overall regulatory environment with Dan Feder of F&F Properties.
In this episode you will learn:
- How F&F has implemented the use of data, KPIs, & Dashboards to improve operational performance in a traditionally old school industry
- What AB-828 is and why every real estate investor needs to be aware of it
- How Dan views the risks in Multifamily & if Ca...2020-06-1740 minOwners' EquityGetting Traction in Your Business with Ron Harrell, Founder and CEO of MyOffice and Power TractionOn today's episode of Owners' Equity, our conversation dives into the Entrepreneur Operating System (EOS©) with Ron Harrell, Founder & CEO of MyOffice & Power Traction.
In this episode you will learn:
• What the Entrepreneur Operating System, EOS© is, and how implementing it saved Ron's company
• How Ron and his MyOffice team found New Opportunities and Pivoted in the Commercial Office Industry amidst the COVID-19 "work from home" and "remote work" environment
• Why "Issues" in Business are Healthy if you have a Structure to Prioritize Solve Them
• Wha...2020-06-1730 minOwners' EquityLeveling up your Business Financials with Jennifer Barnes, CEO of Optima OfficeOn today's episode of Owners' Equity, our conversation dives into optimizing your business financial management with Jennifer Barnes, the Founder and CEO of Optima Office.
In this episode you will learn:
- An easy way to tell if you have a big problem when it comes to your business accounting
- The most costly communication gap on your financial team
- The most important questions to ask yourself if you received a PPP, EIDL or SBA Loan
- How Optima optimized it's downtime during COVID-19 to improve their business a...2020-06-0826 minOwners' EquityPositive Adventures in a Global Recession with Ryan Shortill, Founder of Positive AdventuresOn today's episode of Owners' Equity, our conversation dives into the business trenches with Ryan Shortill of Founder of Positive Adventures and EO Business Trainer.
In this episode you will learn:
- What Taking Care Of Your Employees & Culture Really Looks Like Even with Major Layoffs
- How to Make Virtual Zoom Meetings More Productive, Engaging & Fun
- What "Recession Drills" Are and Why Top Business Leaders Do Them In Good Times
- How to Prioritize People (Hiring) or Process (Systems & Efficiency) When You Get Back to Growth Mode
- The...2020-05-2128 minOwners' EquityUsing Data & Being Scrappy to Increase Business R.O.I. with Grayson Lafrenz, CEO of Power Digital MarketingOn today's episode of Owners' Equity, we have a conversation with Grayson Lafrenz, founder and CEO of Power Digital Marketing.
Here's where you can find more of Illumination Wealth:
◉ Our blog updated daily: http://illuminationwealth.com/blog/
◓ LinkedIn: https://www.linkedin.com/in/mattrinkey/
◑ Twitter: https://twitter.com/mattrinkey
◒ Facebook: https://www.facebook.com/illumination...
◉ YouTube: https://www.youtube.com/channel/UCJeW...
Here is where you can find more of Grayson Lafrenz and Power Digital Marketing:
◉ Power Digital Marketing...2020-04-2934 minOwners' EquityBrand Enhancing P.R. Strategies with Anna Crowe, Founder and CEO of CrowePROn today's episode of Owners' Equity, our conversation dives into brand enhancing P.R. strategies that company's can take to grow during difficult times with Anna Crowe the Founder & CEO of Crowe PR.
In this episode you will learn:
- A key P.R. go-giving strategy to enhance your brand position
- Business Pivot's that are working for Crowe PR & their clients
- Communication mistakes to avoid in times of crisis
- How to strengthen company culture while working remotely
Here's where you can find more o...2020-04-2719 minOwners' EquityCritical COVID-19 HR Decisions with Dr. Kristin Kahle, CEO of NavigateHCROn today's episode of Owners' Equity, our conversation dives into essential HR practices that all business owners need to be aware of as they navigate this health & economic crisis in order to keep their companies stable and maximize their PPP Loan Forgiveness with HR compliance expert, Dr. Kristin Kahle of navigateHCR.
In this episode you will learn:
- Major HR mistakes to avoid when terminating or hiring back employees
- What HR steps you must take when hiring employees back for PPP loan forgiveness
- Business pivot strategies and id...2020-04-2333 minOwners' EquityMaking Sense of the Mortgage Market with Sam Mehta, Founder & CEO of Bluefire MortgageOn today's episode of Owners' Equity, our conversation dives into the unusual dynamics in the mortgage market and what it means for homebuyers, those looking to refinance and financially strapped mortgage holders with Sam Mehta of Bluefire Mortgage.
In this episode you will learn:
- Why you probably can't refinance your jumbo loan right now and what to do about it
- The implications of COVID-19 on your next home purchase and qualifying for a mortgage
- What Forebearnace is and why you have to be very careful asking for it
...2020-04-2227 minOwners' EquityMaximizing The CARES Act With Chase Birky, CPA Founder of Dark Horse CPAsOn today's episode of Owners' Equity, we have a valuable and insightful conversation with the one of the nation's premiere experts in the CARES Act and Founder of Dark Horse CPAs, Chase Birky.
In it you will learn:
- How his most successful business owner clients prepared for a crisis
- Unique hiring strategies to maximize your Paycheck Protection Program (PPP) Loan Forgiveness
- Several little known tax minimizing and cash flow improving opportunities from the CARES Act
- What Chase will personally do differently with his own business and p...2020-04-2228 minOwners' EquityBuilding Systems to Enhance Performance & Productivity with Aaron Keith, Founder of Buildify SystemsI am really excited to drop this entrepreneur focused series called "Owners' Equity" where I have candid conversations with business leaders on how they are navigating the current economic environment and sharing their industry thought leadership and best practices so we can apply key strategies to enhance our businesses during this unique time.
My first interview is with one of the nation's leading business coaches, Aaron Keith of Buildify Systems.
Aaron shares with us several valuable insights including:
1. How to Pivot your Business Quickly
2. Performance Enhancing Routine Development
3. A Key Fin...2020-04-1411 minOwners' EquityWho’s Got Your Financial Back?Who's got your back? That is one of the most important questions you must answer when it comes to navigating the terrain of personal finance.
"Fiduciary" is a word getting a lot of play as of late in the financial industry.. In the financial advisory world, this means someone who is legally obligated to put their clients’ interest before our own. Despite the depth of the word, there are varying degrees of "fiduciaries"....so you really have to watch your back when it comes to your money and wealth.
On this episode of the "Sharing the I...2019-06-2719 minOwners' EquityThe KPIs of Wealth ManagementUnless you own a business you've probably never heard of the acronym "KPI". You may even think we are talking baseball. KPI stands for Key Performance Indicator. KPIs are the critical (key) indicators of progress toward an intended result.
No matter where you are in your personal financial journey, having KPIs that are unique to you and quantifiable are vital. They will tell you whether you are on track to reach your own financial goals.
On today's episode of the "Sharing the Illumination Wealth Podcast", we discuss the importance of establishing KPIs, the difference between lea...2019-06-2016 minOwners' EquityIs Your Financial Vision Blurry?There’s a huge difference between having an opinion on the markets and having a crystal clear game plan on how to manage your wealth. If you want to create enduring wealth, your financial vision can not be blurry.
We have seen too many entrepreneurs who have created wealth with 20/20 business vision drive their personal wealth strategy with blurry vision - either through procrastination, opinion , speculation or mis(un)education.
On today’s episode, we discuss several tools that entrepreneurs can implement in their personal finances to give them complete clarity on what to do with t...2019-06-1309 minOwners' EquityA New, Powerful Movie on Financial IndependenceOn this episode, our host Matt shares his experience playing a behind the scenes role in powerful new movie called Playing with Fire. The movie premiered to a sold out theater in San Diego this past weekend.
Playing with Fire is the first documentary on the Financial Independence Retire Early movement (FIRE). This movie captures one family's journey to acquire the one thing that money can’t buy: a simpler — and happier — life. The FIRE movement embraces values based spending and financial optimization to achieve financial independence early.
Listen to learn the 10 major takeaways from the movie...2019-06-0625 minOwners' Equity5 Lessons From A Mentor on Financial Independence"If you are not financially independent by the time you are forty or fifty, it doesn’t mean that you are living in the wrong country or at the wrong time. It simply means that you have the wrong plan." - Jim Rohn.
Mr. Rohn was a business and success mentor to many, including Tony Robbins and myself. Mentors are invaluable and can help shape the direction of your life. They can come from all walks of life - business peers, coaches, family members, even friends.
Many people have an internal struggle with money so if you...2019-05-3011 min
Owners' EquityA Better Way To Buy (or Lease) A CarOne of the biggest financial decisions people make haphazardly is the car buying or lease decision. Transportation expenses are the second largest expense in the average American's budget - secondly only to housing costs and represent 16% of all spending. From our purview, most people spend too much money on cars...and considering the significance, not enough time has been devoted to doing it right.
On today's episode we walk through a real life car "buy or lease" decision-making process that started from the inside out. The key areas that we focused on included:
1. Actually getting a...2019-05-2316 minOwners' EquityHow Much Money Do You Need to Be Wealthy?How much money do you need to be wealthy? This was a question posed by Charles Schwab in their most recent Modern Wealth Survey to 1,000 American between ages 21 and 75. The answers were surprising and varied amounts the generations (Gen Z to Baby Boomers) as well as where one lived.
How would you answer the same question?
On today's episode we discuss how much money you actually need to be wealthy, the most underappreciated component of real wealth, and a profound insight from "Millenials" on what to avoid in order to build wealth faster.2019-05-1610 minOwners' EquityShould You Convert Your Home To A Rental Property?We all know that buying a home is one of the biggest decisions of your life, but buying your next home comes with another huge decision to make: Should You Keep Your Home as A Rental Property or Sell It?
Not everyone has the ability to keep their house as a rental but in today's housing market, many are considering converting their home to a rental property for the income generation ability instead of selling it. The overarching decision is not always a financial one but whatever you decide will have a significant impact on your wealth. ...2019-05-0920 minOwners' EquityMy $1,000,000 Mistake At 21While in college at the University of Wisconsin-Madison (Go Badgers!) I owned and operated a student transportation business with a good friend and business partner. We systematized the operations to the point where the business was able to run without our day-to-day involvement. The business generated over $40,000 per year in net income which was pretty nice for two college students who didn't really have to "work" for the money. As we approached graduation we had a decision to make about the company's fate. In financial terms, our decision turned out be a $1,000,000 mistake.
On this episode, I share the details of...2019-05-0219 minOwners' EquityThe Tax Breaks of the Real Estate Mogul Next DoorA recent Bloomberg article highlighted the divorce proceedings of a billionaire real estate developer from New York City. The divorce documents revealed this wealthy real estate investor paid no tax since the 1980's. It articulated how investing in real estate can be tax favorable in good times and difficult times. On this episode, we discuss four key real estate tax benefits that can help you become your own real estate mogul next door. The tax breaks offered in real estate are not just available to the super wealthy – they are being put in place by the millionaire next door as...2019-04-2515 minOwners' EquityLife Designed Real Estate InvestingJust because you watch Flip or Flop does not mean that flipping homes is the right real estate investing path for you. There are, however, many ways to invest in real estate. You can live-in-flip, landlord, lend, partner, invest, sponsor, develop, do multifamily, residential rental, REIT, vacation rentals and the list goes on and on.
The most vital aspect is that your real estate investment approach must be strategically designed around your life and stage of wealth. It's very important to utilize your competitive advantages, skill sets, professional experience, values and network to make your real estate i...2019-04-1826 minOwners' EquityHow Much Real Estate Should You Have In Your Portfolio?Traditional financial advice typically disregards real estate investment from the asset allocation conversation. Real estate is often called "complex" or an "alternative" investment. Meanwhile the public markets consisting of Stocks, Mutual Funds and ETFs are conventionally believed to be the safest and the best long-term generators of wealth. Just look at Vanguard (who manages over $5 Trillion of assets). Their portfolio allocation models are comprised of Stocks, Bonds and Cash...ditto for their widely used Target Date Funds. The problem is, this advice has never been fully data driven, just Wall Street convenient. On this episode, you will learn why...2019-04-1117 minOwners' EquityThe Extraordinary Tax Benefits of Real Estate InvestingReal estate is one of the most popular investment strategies for building wealth, preserving it and creating enduring financial freedom. Investing in real estate opens a treasure trove of tax advantages that the traditional investment strategies sold on Wall Street do not fully provide. In fact, the tax code can become your investment strategy ally when you have the right mindset in place due to the multitude of real estate investing tax benefits available. The key however, is understanding what’s available and how to capitalize on it. On today's episode of the "Sharing the Illumination" wealth podcast, we di...2019-04-0425 minOwners' EquityThe Costly Mistakes On Your Tax ReturnDo your eyes gloss over when you look at your tax return? Do you even truly know if your returns are prepared accurately? Are you aware of of any last minute tax saving opportunities? We have found that most people answer yes, no and no to those questions about taxes and it is costing them.
Each year we review many tax returns that have been prepared for our clients and this year we get to welcome a new tax code and layout of the tax returns. One this episode, we discuss the most common mistakes we have s...2019-03-2814 minOwners' EquityHow To Realize Tax Savings From Your Personal LifestyleWouldn't it be nice if all of our lifestyle spending was tax deductible? Well, there are ways to coordinate personal lifestyle planning strategies with solid tax planning to save you thousands of dollars per year in taxes.
There is however one vital requirement to even make this possible - you have to own your own business and be self-employed. Even if you don't have a business today, it still pays to be aware of these difference making opportunities.
On today's episode of the "Sharing the Illumination Wealth" podcast, we discuss three strategies that can have ma...2019-03-2115 minOwners' EquityHow Warren Buffett Has A Lower Tax Rate Than YouBuilding wealth isn't about how much money you make, it's about how much money you keep. One of the biggest factors in how much you get to keep is directly related to how much of your income goes to taxes. On this episode of the "Sharing the Illumination Wealth" podcast, we discuss 5 types of income that are available to you and the different ways in which they are taxed.
Warren Buffett has famously said that he pays less tax this his secretary and shared in a New York Times op-ed how his tax rate w...2019-03-1419 minOwners' EquityThe Value Of Changing Your Mindset Around TaxesYou may not realize this but taxes are likely your single biggest expense when you add them all up - Federal Income Tax, State Income Tax, Payroll Tax, Corporate Tax, Sales Tax, Property Tax, and the list goes on. But what's even worse than the tax itself is the approach people take when it comes to their taxes. They view taxes as nuisance, confusing and an after-thought - relinquishing their tax management to a once a year exercise in gathering information and sending it to their tax preparer to file a tax return.
For t...2019-03-0715 minOwners' Equity2 Vital Numbers That Make or Break Your Early Financial IndependenceFinancial Independence Planning is comprised of many financial details and assumptions about the future. Many financial advisers seek to add unnecessary granularity in hopes of delivering their clients a magic retirement number. On this episode, we discuss the two essential numbers that you must get right in your financial independence planning.
What are these vital numbers?
Listen in as we explain:
1. what these numbers are
2. how you can determine and improve yours, and
3. explain 3 step process that will allow you to achieve financial freedom with having to use any detai...2019-02-2820 minOwners' EquityHow Much Does Financial Independence Cost?Over the past few episodes we have been addressing some of the most critical questions that you need to answer in order to create financial freedom. On today's episode we address the question of "How Much Money Do I Need for Financial Freedom?" We walk thru a step-by-step process to help you answer the "How Much" question yourself. The answer is essential as it will tell you how close you really are to financial freedom. From there, you can craft a realistic strategy to reach your financial independence goals. 2019-02-2129 minOwners' EquityFinancial Independence - Not If, But WhenOn this episode, we address the next most important question on the journey to financial independence - "When"?. This is the date where you actually turn your financial independence dream to reality. You have to know "When" in order to actually do the math behind financial independence planning. "When" dictates who much you need to save, how long your investments will grow and compound, how long you need your money to last and all the other financial life strategies to impart to make it actually happen. As you listen to the episode, you will find there can be several p...2019-02-1414 minOwners' EquityThe Two Most Important Questions For Financial Independence & Early RetirementThis month, we are dedicating the "Sharing the Illumination Wealth" podcast to Financial Independence. On todays episode, we address two of the most important questions on your journey to financial independence. Unfortunately most financial advisors "poo-poo" these two questions yet they are essential to actually creating a real plan for financial independence and an early retirement on your own terms. At the end of the episode we share an exercise that you can do on your own time to help you answer these two vital questions.2019-02-0718 minOwners' EquityWealth Care - A Healthy Financial Life Starts With A Proper DiagnosisThis past weekend my daughter got sick so we took her to our local urgent care. She was quickly seen and dismissed with her actual ailment being misdiagnosed. She didn't receive the treatment she needed and her illness got worse (104 fever). Fortunately, we saw her pediatrician thereafter who properly diagnosed her with bronchitis and ensured she got the medicine she needed.
If you want financial independence and a healthy financial life, a financial advisor focused solely on your investment portfolio or insurance will not cut it and can actually be detrimental to your wealth. On today’s episo...2019-01-3116 minOwners' EquityThe 10 Year Challenge - Do You Like What You See?Welcome to the 10 Year Challenge Edition of the "Sharing The Illumination Wealth" podcast. On this episode, Matt paints a picture of how his 10 Year "Financial Life" challenge and how it has changed...not the least of which included founding Illumination Wealth in the depths of the great recession. Take a break from looking at pictures of celebrities and listen in to find a better approach to the 10 Year Challenge that can help you create the next 10 best years of your life.2019-01-2512 minOwners' EquityDo You Want to Save On Taxes? Hire Your Kids!On this episode, we discuss a tactical tax strategy for entrepreneurs and business owners with kids (or even parents). You will learn about the tax advantages of putting your kids on your company's payroll, how this money can be used to save for college and financial independence, and the ancillary benefits of teaching your kids about work ethic. We love strategies that can accelerate your wealth creation in many different ways. This is one of them. Tune in to this episode of the "Sharing the Illumination Wealth" podcast to find out more. 2019-01-1715 minOwners' EquityThe Stoic Mindset For Better Investment ResultsOn this episode, we discuss how adopting a Stoic Philosophy can improve your investment results, especially during difficult market environments. We identify the core Stoic Disciplines and Mindset Shifts that some of the greatest investors have adopted as part of the investment framework. Take a listen and check out some of the books we recommend to build your Stoic Investment Mind. 2019-01-1120 minOwners' EquityThe Magic of Thinking Long-TermOn this episode, we discuss a powerful way of thinking that has the ability to bring clarity and guidance to every choice and decision you make in the present. With New Year's upon and the plethora of resolutions, it's critical that these are connected to a long-term view of our future. However, our minds are not accustomed to think far ahead. We share a few tips and tricks to prime your mind to harness the magic of thinking long-term.
2019-01-0315 minOwners' EquityThe 10 Highest Return On Investments You Can MakeThis episode was inspired by some of the most "wealthy" people we know. Their real "wealth" was cultivated by making these investments early on and throughout their life. Find out what these 10 high return on investments are and how to apply them in your financial life.2018-12-2621 minOwners' EquityFinancial Health Amidst A "Sick" Stock Market?There's a virus going around and it's not just impacting people but the financial markets are feeling sick as well. No one likes to see their portfolios decline but it's actually a healthy sign of a functioning market. Find out a few key financial health and wellness principles that will allow you to emerge healthier, stronger and in a position to capitalize on the recovery.2018-12-1810 minOwners' EquityThree Steps to Prepare Yourself for the Next RecessionIf you have watched or read any of the financial news over the past few weeks, there is no doubt you have heard predictions about an upcoming recession. In this concise inaugural episode of our Sharing the Illumination Wealth podcast, we want you to forget the predictions and discuss a few key actions you can take in your financial life to prepare yourself for the next recession - whether that shows up in 6 months or 6 years.2018-12-1212 min