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Showing episodes and shows of
JL Van Zyverden
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Sell Anything
#23: Pit to Peak Sales Method Full Breakdown
Most sales fall apart because the conversation skips the steps that build real trust. In this solo episode of Sell Anything, JL Van Zyverden breaks down the “Pit to Peak” method, a simple, powerful framework built on empathy, clarity, and confidence. Learn how to help your prospect uncover their pain (the Pit), visualize their desired outcome (the Peak), trust your solution (the Path), and feel invited into action (the Pitch). JL explains why emotional connection always beats clever scripts, how to pitch without ever pushing, and why belief in yourself is the foundation of every close. No matter your prod...
2025-07-15
13 min
Sell Anything
#22: From Door-to-Door To 7-Figure Apparel Sales With Johnny Johnson
The biggest threat to your success isn’t a bad plan, it's hesitation. In this episode of Sell Anything, JL Van Zyverden sits down with serial entrepreneur and former door-to-door sales leader Jonny Johnson to unpack what really drives long-term success in sales, business, and life. It’s not charisma. It’s not capital. It’s commitment. From the power of emotional intelligence to scaling a 7-figure apparel company without a single salesperson or marketing dollar, this conversation is a no-fluff blueprint on how to create urgency, deliver consistently, and build trust that scales. Jonny Jo...
2025-07-08
42 min
Sell Anything
#21: How Credibility, Energy, and Belief Close More Deals with Kevin Trost (Part 2)
Struggling to close consistently? It’s not your pitch, or product; It’s your energy. In this episode of Sell Anything, JL and Kevin Trost (founder and president of Amenify, an AI-driven platform transforming home service sales) uncover what really drives elite performance in sales and entrepreneurship. It’s not just about overcoming objections, it’s about creating urgency with authentic energy, building credibility through integrity, and mastering the art of emotional influence. Together they break down the psychology behind how to create credibility even on day one, and why the "one more" mindset is the ultimate separato...
2025-07-01
49 min
Sell Anything
#20: Why Culture, Ego, and Urgency Define Business Success with Kevin Trost
Surprisingly, Sales isn’t just about closing deals, it’s about how you lead,encourage, and build the Team around you. This episode explores how to overcome the stigma around selling by reframing it as a path to leadership and growth. It breaks down how to turn ego into productive drive, lead through influence rather than title, and build a sales culture that performs without constant oversight. You’ll learn how to handle top performers who hurt team morale, remove the victim mindset that slows down momentum, and create a culture where recognition is earned, not assumed. JL sits...
2025-06-24
49 min
Sell Anything
#19: Buyer psychology, B2B sales, and scaling with Jeremy Brockbank
Learn how to increase sales without burning cash. In this episode of the Sell Anything Podcast, JL van Zyverden sits down with Jeremy Brockbank, CEO of Volcanic Retail, to reveal sales strategies that actually work in today’s fragmented market. They break down the difference between revenue and real profit, explain how to close big retail deals, and unpack the buyer psychology that drives results. Whether you're pitching big-box stores like Costco, scaling a B2B sales team, or launching your own product, this episode delivers tactical insights you won’t get from business school or generic advice.
2025-06-17
42 min
Sell Anything
#18: Vulnerability, Redemption, and Real Strength with Ryan Stream
What if your story is the most powerful sales tool you have? In this episode, JL sits down with Ryan Stream again to unpack how vulnerability, trauma, and raw truth create lasting influence. From addiction and homelessness to national stages, Ryan’s journey shows why honesty connects, how value is built through pain, and what it really takes to lead without trying to save.This conversation covers the psychology of influence, the importance of telling the whole truth, and the difference between building a platform and building people. Ryan breaks down why storytelling matters more than polish, ho...
2025-06-10
1h 06
Sell Anything
#17: Building Leaders Through Faith, Fire, and Failure with Ryan Stream
Ryan Stream is not your average guest. He’s a man who’s been counted out, locked up, blown up, and broken -physically, mentally, and spiritually. And somehow, he’s still here… building businesses, raising leaders, speaking truth on stages, and pushing millions to stop settling and start climbing.In this conversation, we go deep into what actually builds character. It’s not money. It’s not fame. It’s pain - and what you choose to do with it. Ryan shares the moments that cracked him open: losing his mom, facing addiction, nearly ending his lif...
2025-06-03
1h 25
Sell Anything
#16: How Sell More Using Comedy with Bryce Prescott
Sales isn't about slick lines or high-pressure nonsense anymore. It's about trust, emotional intelligence, and knowing how to make people laugh without being a clown. In this episode of the Sell Anything Podcast, we unpack sales psychology that actually works in 2025. You'll learn how authenticity builds instant rapport, how to flip objections with the left turn, and why being real beats being perfect every time. Whether you’re knocking doors or scaling a brand, these strategies will help you close faster and feel good doing it.Comedian and sales pr...
2025-05-27
33 min
Sell Anything
#15: How To Build a Sales Network Worth Millions with Aaron Bare
Struggling to close deals, scale your business, or stand out in sales? Learn how manifestation, sales psychology, identity shifting, and AI mentorship can unlock exponential growth, persuasion mastery, and peak performance. In this episode of the Sell Anything Podcast, we dive into how top sales professionals think, how to influence with clarity, and why your mindset is your greatest sales tool. If you're in sales, marketing, leadership, or entrepreneurship, this episode is your tactical blueprint for selling more with less resistance.Aaron Bare is not your typical entrepreneur. He...
2025-05-20
1h 01
Sell Anything
#14: The New Age of Selling on Social Media with Gabe Padilla
In this episode of Sell Anything, JL sits down with Gabe Padilla, a former creator-turned-founder who’s mastered the art of warm inbound sales. With over $30M in sales and zero ad spend, Gabe reveals how to turn social content and DMs into a high-conversion system.You’ll learn how to build trust before you ever sell, why niche content is the foundation of community, and how real conversations still close the best deals. Whether you're running a brand, building a creator business, or managing clients, this episode is packed with clear tactics to elevate your sales game...
2025-05-13
1h 17
Sell Anything
#13: From Free Samples to Worldwide Sales with Scott Hughes
Most people overlook problems that feel too small. Scott Hughes didn’t and that decision built a global brand. What started as frustration with how tattoos were healed turned into Saniderm, a company now trusted in over 100 countries. In this episode, Scott shares how one overlooked detail in an overlooked industry became the foundation for everything: his product, his business, and eventually, his exit. From handing out samples in tattoo shops to building real trust with artists, Scott walks through the pivots, setbacks, and mindset that took him from co...
2025-05-06
57 min
Sell Anything
#12: Sales, Creatine, and GAINS with Braven Grant
At just 16 years old, Braven Grant made a move most seasoned entrepreneurs never pull off: he secured exclusive product rights and launched a brand that would later generate over $30 million in direct-to-consumer sales. In this episode, Braven breaks down the real strategies behind scaling GAINS — and why mastering persuasion, belief, and relentless progress is the formula that separates winners from the rest.Braven Grant is the founder of GAINS in Bulk, a direct-to-consumer supplement company known for its clean formulas and cult following. He's also the author of The Creatine Code, a deep dive in...
2025-04-29
41 min
Sell Anything
#11: 100 Million Dollar Sales Secrets with Allan Draper
What separates average entrepreneurs from elite performers? The ability to sell anything—not just products, but beliefs, ideas, and opportunities. In this episode, JL sits down with serial entrepreneur and investor Allan Draper to unpack the psychology of persuasion, the power of self-promotion, and the sales strategies that helped him turn a pest control startup into a $100M empire.Allan shares what most people get wrong about influence, how to build real confidence, and why door-to-door sales is still the ultimate bootcamp for any founder. They also dig into family, faith, and how personal va...
2025-04-22
50 min
Sell Anything
#10: Training Bird Dogs and Closing Deals with Tyce Erickson
Ever wonder how hard work and integrity could be the real secret to closing deals? Bird Dog trainer and entrepreneur Tyce Erickson breaks down the surprising overlap between customer service, sales, and training animals, and why passion makes all the difference.In this episode of the Sell Anything Podcast, Tyce shares how lessons from selling cars, training dogs, and chasing down opportunities shaped his success as a business owner. From mastering client relationships to building a career around something you love, this conversation is packed with real-world strategies for sales pros and entrepreneurs.
2025-04-15
57 min
Sell Anything
#9: How to Build Wealth with Scott Henderson
You can outwork the competition and still end up broke. If you're great at selling but struggle with building wealth, this episode is for you. We uncover why emotional intelligence, financial literacy, and mentorship aren’t just soft skills. They’re sales weapons. This conversation will challenge how you think about money, your mindset, and your role as a salesperson in control of your future.Our guest, Scott Henderson, founder of Herder X Capital, built his business in hard money lending by mastering both numbers and people. He reveals how mentorship shaped his career, the financial habits ever...
2025-04-08
42 min
Sell Anything
#8: Finding A "Why" That Makes You Cry with Scott Garcia
You think sales is about pitching? Think again. The highest performers in sales, real estate, and even combat sports all leverage one key principle: psychological momentum. In this episode, former teacher, martial arts champion, and now real estate investor Scott Garcia reveals how mastering mindset, goal-setting, and integrity can 10X your success in sales and beyond. Scott’s journey from wrestling mats to multimillion-dollar deals will change how you approach sales, business, and personal growth forever.Chapters:(00:00) Welcome (01:47) Scott Garcia's Story(09:26) Unconventional Real Estate Deals(22:06) Door-to-Door Sa...
2025-04-01
37 min
Sell Anything
#7: The Triad of Selling
Struggling to close more deals? Master the triad of selling—prospect, product, and communication—to transform your approach. In this episode, JL breaks down how emotional intelligence and psychology influence every sale and how you can use them to your advantage.Success in sales isn’t just about having the best product—it’s about understanding your ideal customer and guiding them through a buying decision. People buy based on emotion and justify with logic. This episode unpacks the psychology behind decision-making, helping you sharpen your persuasion skills and influence prospects more effectively.Chapters...
2025-03-25
06 min
Sell Anything
#6: Winning in Business, Fitness, and Life with John Madsen
Are you unknowingly sabotaging your success? In this episode, we dive into the psychology of persuasion, the power of self-image in sales, and how to market yourself without fear. Former NFL player turned fitness entrepreneur John Madsen reveals how shifting his mindset—from playing in the league to dominating the fitness industry—helped him build a fifty million dollar fitness empire. He breaks down the exact strategies he used to go from undrafted to unstoppable, opening gyms, leveraging digital marketing, and overcoming limiting beliefs to win in both business and life. We explore the role of confidence in sales, how...
2025-03-18
59 min
Sell Anything
#5: How to Sell Like MrBeast with Brady Edwards
Master the science of attention! Discover how top creators captivate audiences, the hidden psychology behind viral videos, and why humor and fear are the ultimate sales tools. In this episode, we break down the psychology of attention and what it takes to create videos that hook viewers instantly. Learn why humor and fear are the secret weapons of top marketers, how digital surveillance influences consumer behavior, and why the first few seconds of your content determine everything. Whether you're selling a product, a story, or an idea—this episode will equip you with the tools to capture attention and co...
2025-03-11
1h 05
Sell Anything
#4: The Psychology of Persuasion in High-Ticket Sales with Michael Mahoney
Sales isn’t just about talking—it’s about transferring emotions, reading the unconscious, and mastering persuasion. In this episode, we break down the psychology of high-ticket sales with Michael Mahoney, a performance coach at UPGRD® and the CEO of Edutive. With a background in real estate, wholesaling, and high-stakes deal-making, Michael shares how poker strategies sharpen emotional intelligence, the power of NLP in communication, and why identifying hidden problems is the key to closing more deals. Michael’s expertise in negotiation, persuasion, and subconscious influence has helped countless professionals shatter barriers and elevate their sales game. He explains how embed...
2025-03-04
51 min
Sell Anything
#3: Mastering the Sales Mindset with William Lam
Unlock the secret to closing deals by transforming your mindset—discover the psychological strategies that break sales barriers and drive exponential business growth. In this episode, we dive deep into the art of transcending limitations and harnessing a strategic mindset to elevate your sales performance. Learn how to shift from a scarcity mentality to an abundance mindset, streamline your mental blueprint for success, and leverage powerful emotional connections to close more deals. This episode is packed with actionable tactics and persuasive insights that entrepreneurs, marketers, and professionals can implement immediately to boost their revenue.Me...
2025-02-25
1h 07
Sell Anything
#2: The Art of Selling Your Vision with Dallin Rogers
What separates top entrepreneurs from the rest? It’s not just talent—it’s how well they sell their vision. In this episode, we break down the intersection of B2B and B2C sales, the psychology behind high-converting event marketing, and what it truly takes to build a multi-million dollar brand from the ground up. Learn from Dallin Rogers, the visionary behind FITCON, as he shares his journey from fitness enthusiast to scaling one of the largest fitness expos in the U.S. Discover how sales, marketing, and purpose-driven leadership create lasting impact, and why emotional intelligence is the ke...
2025-02-19
53 min
Sell Anything
#1: Life is a Pitch
What if every interaction in your life was a sales pitch? Sales isn’t just about business—it’s about life. Every conversation, negotiation, and opportunity hinges on your ability to persuade, connect, and communicate effectively. In this episode, we explore how the power of asking can transform your career, relationships, and mindset. Learn why rejection isn’t failure but clarity, and discover how the principles of sales create stronger connections and drive personal growth. Whether you’re an entrepreneur, marketer, or just looking to master the art of influence, this episode will change how you see sales forever.
2025-02-18
08 min
Sell Anything
Life is a Pitch
Life is a pitch. Whether you realize it or not, every product, every service, and every conversation is selling you something. In Sell Anything, professional salesman JL Van Zyverden breaks down an idea each week, reverse-engineering the pitch behind it. You'll uncover the strategies, techniques, and psychology that make sales tick—whether it’s a business deal, a marketing campaign, or even a casual chat. Step behind the curtain of persuasion and learn how to sell, spot the sell, and never be sold again.
2025-01-25
00 min
The Gestalt Gardener
The Gestalt Gardener | Meridian Man
Felder Rushing is back in the Queen City! Broadcasting live from the Mississippi's Arts + Entertainment Experience, Felder is on the road spreading his brand of gardening advice. Always ready to help with your southern gardening questions he also talks with Scarlet Miller from Van Zyverden about their bulbs and education programs. Let's get dirty! Hosted on Acast. See acast.com/privacy for more information.
2021-04-02
48 min
The Gestalt Gardener
The Gestalt Gardener | Meridian Man
Felder Rushing is back in the Queen City! Broadcasting live from the Mississippi's Arts + Entertainment Experience, Felder is on the road spreading his brand of gardening advice. Always ready to help with your southern gardening questions he also talks with Scarlet Miller from Van Zyverden about their bulbs and education programs. Let's get dirty! Hosted on Acast. See acast.com/privacy for more information.
2021-04-02
48 min