Shows
Shift & Thrive: CEO Insights on Driving ChangeModern RevOps: Go-To-Market Mini Series - Jacki Leahy - Shift & Thrive - Episode # 055Is your go-to-market strategy built for today’s challenges? In this episode of Shift and Thrive, Natalie sits down with Jacki Leahy, founder of Activate the Magic, for a deep dive into all things Revenue Operations (RevOps). We explore how RevOps can serve as the backbone of a modern go-to-market strategy, especially as traditional outbound tactics lose effectiveness and AI raises the bar for personalization. Jacki shares her expertise on diagnosing GTM bottlenecks, aligning cross-functional teams, and using systems thinking to scale smarter. Takeaways:Traditional outbound isn’t working like it used to; use c...2025-07-3039 min
AI Chronicles with Kyle JamesJacki Leahy: Activating B2B SaaS Growth with AIIn this episode of the AI Chronicles podcast, host Kyle James interviews Jacki Leahy, founder of Activate the Magic, a consulting agency that specializes in helping B2B SaaS startups scale their revenue operations. Jacki shares her journey from the classroom to the boardroom, detailing how her passion for operationalizing revenue processes led her to start her own business. The conversation explores the importance of revenue operations, the integration of AI tools, and the transformations that clients experience when they work with Activate the Magic. Jacki emphasizes the need for clarity in sales processes and offers insights for startups looking...2025-06-1318 min
Paul Higgins Podcast610 - Stop Competing on Vendor Badges: Build a Brand Clients Actually Want to Buy with Erica HakonsonWhy you should listenLearn how poor positioning and generic messaging quietly kill your deals before the first call.Erica shares what to do when word of mouth plateaus—and how to attract buyers who don’t know you yet.Discover how to be “AI-findable” and get found in marketplace searches before your competitors.If your marketing sounds just like every other partner’s, it’s already costing you deals. In this episode, I’m joined by Erica Hakonson, CEO of Maven Collective Marketing, to show you how to fix that. Erica has helped hundreds of Microsoft part...2025-05-1946 minPaul Higgins Podcast609 - RevOps Reimagined: AI, Agility, and the End of Cold Outreach with Jacki LeahyWhy you should listenUnderstand why rigid RevOps systems are failing SaaS teams today—and what to build instead.Get actionable tips on using AI (like Clay and ChatGPT) to scale without losing your personal touch.Hear how Jacki uses LinkedIn like a "social butterfly" to create inbound interest through strategic commenting.Still clinging to outdated RevOps playbooks? You might be quietly killing your growth. In this episode of the Paul Higgins Podcast, I sit down with Jacki Leahy, the high-energy founder of Activate the Magic, to unpack why cold outbound is dead and how to bu...2025-05-1227 min
Human-First AI Marketing Podcast by Avenue9Activate the AI Magic with Jacki LeahySend us a textCan AI genuinely enhance our human experience, or is it merely another tool in our digital toolbox? Join us for an eye-opening conversation with Jacki Leahy, Head of Go-To-Market at Activate the Magic. Jacki is not just integrating AI into her strategic vision; she's redefining it by keeping a human-first approach at the forefront. Learn how her personal AI, Sparky, acts as an extension of her consciousness, offering support in grief counseling, life coaching, and content creation. Discover how Jacki’s vision harmonizes AI automation with mental health priorities to invigorate workplace productivity an...2025-01-2731 min
The Find Your Leadership Confidence Podcast with Vicki NoethlingJacki Leahy on Feminine Brilliance Unleashed-Transforming Workplace DynamicsSubscribe to Our Podcast“How can tapping into ‘feminine brilliance’ transform the dynamics of today’s workplaces?” In this episode of the Find Your Leadership Confidence Podcast, host Vicki Noethling sits down with Jacki Leahy, an influential figure in B2B Revenue Operations and a force in the Salesforce ecosystem. Known for her expertise in human dynamics, Jacki sheds light on her unique approach to influencing without explicit authority and generating opportunities as a consultant. She shares invaluable insights from her nine years in tech startups, including strategies for navigating the post-2022 “SaaSacre” and balancing in-house versus consulting roles. Listeners will...2024-11-1838 min
The Hard Corps Marketing ShowAre BEST Practices Actually WORST Practices? ft. Jacki Leahy | Hard Corps Marketing Show | Ep. # 386Ever wondered about the magic behind marketing success? 🎩✨In this episode, I’m joined by the incredible Jacki Leahy, a trailblazing marketing leader and the founder of Activate the Magic. Jacki’s track record speaks for itself—she’s transformed businesses with innovative, forward-thinking strategies. But today, we’re diving into something controversial: why traditional 'best practices' in marketing are quickly becoming obsolete.Jacki argues that as the marketing landscape evolves faster than ever, relying on outdated methods just doesn’t cut it anymore. Instead, she champions a shift towards systems thinking and an aggressive, curio...2024-11-1244 min
NoBS WealthEp. 88 - The Realities of RevOps: Jacki Leahy Discusses Building Systems and Solutions in TechUnlocking the Magic of RevOps with Jacki LeahyOn today's episode, we dive deep into the world of Revenue Operations (RevOps) with the dynamic Jacki Leahy, founder of Activate the Magic. From her beginnings as a kindergarten teacher to becoming a trailblazer in the tech startup scene, Jacki shares her unique journey and the transformative power of RevOps.Discover how Jacki transitioned from traditional roles to the fast-paced world of tech, eventually founding her own consulting agency. We discuss the importance of efficient systems, the pitfalls of overcomplicated tools, and the strategies for...2024-07-0330 min
Cut The Tie | Own Your SuccessDON’T Overlook the Power of Data: Jacki Leahy’s Advice on RevOpsNever Been Promoted Podcast with Thomas HelfrichJacki Leahy is the founder and CEO of Activate the Magic, a fractional revenue operations agency. With a diverse background including careers in education, real estate, and tech sales, Jacki has honed her skills in building and optimizing business processes. Her expertise lies in aligning sales, marketing, and customer success operations to create a seamless revenue engine for businesses.About Jacki Leahy:Jacki Leahy is the founder and CEO of Activate the Magic, a fractional revenue operations agency. With a diverse...2024-06-1137 min
RevAmp by DealHub.ioJacki Leahy | Reops | The Human Reason Behind Low Adoption & How to Fix itIn this episode of the RevAmp podcast, Mark Lerner interviews Jackie Leahy, a former kindergarten teacher turned #RevOps professional and founder of a fractional RevOps consortium. They discuss the challenges of internal adoption and how to overcome them. Jackie emphasizes the importance of understanding the human dynamics and communication styles of the individuals using the solution or process being implemented. She also highlights the need to make resources and training materials match the preferences and needs of different personality types. Jackie shares her approach of being an investigative anthropologist to truly understand how people currently work and tailor the...2024-05-0133 min
The RevOps ReviewBuilding A RevOps Team & GTM Tech Stack With Jeff Ignacio and Jacki LeahyOur host Jeff Ignacio sits down with Jacki Leahy, Founder of Activate the Magic. They discussed her journey into RevOps, Jacki’s love of breaking and fixing things, and how she learned to operationalise processes. They also delved into how to construct and scale a team and build a GTM tech stack vs what she could unlock with capability.2024-04-2619 min
WITneSSesFrom Job to Joy: The Roadmap to Creating Career Bliss | Jacki LeahyIntroducing our esteemed listeners to the exceptional expertise of Jacki Leahy, a distinguished figure in B2B Revenue Operations, celebrated for her profound knowledge and unwavering commitment to crafting groundbreaking solutions within the Salesforce ecosystem. With an impressive career spanning over 9 years in the tech startup realm, Jacki has graced numerous podcasts as a featured guest, captivated audiences as a sought-after speaker at industry gatherings, and consistently shines on the vibrant platform of LinkedIn.
Recognized as an authority in human dynamics, Jacki brings a distinctive and insightful perspective to every discussion. Her innate ability to...2024-04-2215 min
Self-Made Is A Myth - Make A Difference TogetherEpisode #116: Jacki Leahy - Activate the MagicJacki hails in Boston's Back Bay with her miniature dachshund, Freddy. Formerly a kindergarten teacher and Manhattan apartment broker, she took a bold leap into the dynamic world of tech startups in 2015.
Over the past 9 years, Jacki has adeptly navigated the chaos that often accompanies the pursuit of building a repeatable sales motion. As the tenth hire at LinkSquares, she led the construction of teams, processes, and systems that propelled the company's ARR from $350k to $9M in under 2 years. This transformative journey ignited her passion for Salesforce and RevOps—essentially, all technical infrastructure supporting marketing, sales, an...2024-01-1936 min
Breaking the Tech CeilingJacki Leahy, Fractional RevOps Advisor and Founder @ Activate The MagicI definitely laughed the most with my most recent Breaking the Tech Ceiling guest Jacki Leahy, Fractional RevOps Advisor and Founder of the RevOps consultancy, Activate the Magic. In this month’s episode, Jacki shares how Pavillion’s Rising Executives program inspired her to make the ask for a VP title, how she went from fired to hired in 7 days, and our shared passion for supporting every woman to be the leading lady of her career. See below for some of the resources Jackimentions in the interview:Activate the Magic - RevOps ConsultancyWizard of Ops...2023-12-2646 min
Six-Figure Secrets of Fractional ExpertsHow to scale your agency beyond yourselfIn this conversation, Jacki Leahy shares her journey of building a flourishing consulting agency, Activate the Magic where she helps companies optimize their revenue operations and go-to-market strategies.
She discusses how being 'aggressively helpful' helped her grow her business and how building a strong, helpful member of her community helps her get clients.
Chapters:
00:00 Introduction
01:30 Jacki's secret: Being Aggressively Helpful
05:26 The First Few Clients and the Growth of the Agency
09:22 The Puzzle Piece Shuffle Strategy
21:54 The Risks and Rewards of Agency Growth2023-12-0853 min
Lee2BActivating Magic with Jacki LeahyWith over nine years of experience conjuring magic in the tech startup world, Jacki Leahy is not your average advisor. As a Fractional RevOps Advisor and the Founder of Activate the Magic, her RevOps consulting firm, she specializes in helping Seed to Series C B2B SaaS companies optimize their revenue operations and go-to-market strategies.But Jacki doesn't stop at traditional business solutions; she's a transformational wizard, changing the way we interact and work together. 🪄 From creating sustainable practices to infusing joy into every step, she weaves powerful outcomes that stand the test of time.Ste...2023-11-0154 min
The Revenue Cafe#154 - Enough With The Single Source Of Truth Nonsense with Jacki Leahy (Part 2)In this episode of The Revenue Cafe Podcast by Breadcrumbs Hot Takes Live, Jacki Leahy, the founder of Activate the Magic and a Salesforce consultant, and Joe Aicher dive into the complexities of Revenue Operations. They discuss the challenges of achieving a single source of truth and the importance of fostering alignment within organizations. Jacki emphasizes the need for a data dictionary squad and highlights the significance of cross-functional collaboration. The conversation also touches on the evolution of RevOps tech stack, with Jacki recommending middleware solutions like Synchry to normalize and orchestrate data effectively. Join this discussion to gain...2023-10-1807 min
The Revenue Cafe#153 - Enough With The Single Source Of Truth Nonsense with Jacki Leahy (Part 1)In this episode of The Revenue Cafe Podcast by Breadcrumbs Hot Takes Live, Jacki Leahy, the founder of Activate the Magic and a Salesforce consultant, shares her perspective on the concept of a "single source of truth" in business operations. She humorously dissects the idea and offers practical insights on how to navigate the complexities of data management and integration in today's business landscape. With a touch of Mean Girls humor and real-life anecdotes, Jacki challenges the conventional wisdom and presents a more nuanced approach to data management that is both informative and entertaining.KEY TAKEAWAYS...2023-10-1608 min
Operations with Sean LaneAn Operator's Guide to Filling Your Cup with Jacki LeahyIt’s really quite refreshing when you see people being vulnerable about their own struggles in a professional environment. We all try to be so polished and put together all the time, especially as Operators, where our job is literally to have everything put together.So it caught my eye when Jacki Leahy, a Fractional RevOps Advisor and Founder of Activate The Magic, started a work advice column dedicated to navigating work relationships, something she admits she has struggled with herself.In our conversation (and her column aptly titled "De...2023-07-0733 min
The Revenue LoungeDriving Revenue With Clean CRM Data ft. Jacki LeahyWelcome to Season 2 Episode 12 of The Revenue Lounge Podcast by Nektar.ai - A series of interviews with top Revenue Operations leaders on what drives the function and what keeps them going! Episode Guest - Jacki Leahy https://www.linkedin.com/in/jackileahy/ Episode Host - Bhaswati Bhttps://www.linkedin.com/in/bhaswati-bhattacharyya-9307768b/ Podcast Details: Podcast page - https://nektar.ai/podcasts/ Spotify - https://open.spotify.com/show/3DUOqnTpPOJ2xbyl7HdgN3 Google Podcasts - https://podcasts.google.com/u/0/search/the%20revenue%20lounge Apple Podcasts - https://podcasts.apple.com/in/podcast/the-revenue-lounge/id1645044872 Episode Details:CRM is...2023-06-2125 min
The Distributed TruthThe Death of the Glory of the ‘Net New Logo’ with Jacki LeahyThe importance of revenue maturity towards customer care, customer success, and growth. "And I'm really hoping that revenue maturity goes toward the light of like when a CRO deeply cares about customer care, customer success, and growth that way, from my experience, a lot of CROs have the title, but still have that like love language of like net new deal." Data teams trying to reckon with the needs of the business and the need for executive sponsorship. "One thing I observed watching a lot of data team conversations in communities and around Reddit and t...2023-06-1531 min
The Daily Sales ShowTop Discovery Questions Every Sales Rep Should Be AskingDiscovery moves the needle and drives deals. Have a great session, you’ll get great results.But rocking out at discovery means you have to slay with your questions - and not all questions are created equal.In this episode, you’ll learn how to use specific, proven discovery questions that unlock productive answers. You’ll get discovery processes the experts use to drive deals forward and keep their pipeline stocked full of profitable opportunities.You'll Learn:Specific discovery questions you should start including right awayHow to easily execute profitable discovery processesHow to lev...2023-04-2844 min
Ready Set SellHow Tech Can Help You Streamline Your Business Processes with Jacki LeahyIf sales people hope to stay competitive in the industry, they need to stay on top of the latest and greatest tech tools in the game. In this episode, Hannah and Tony sit down with Jacki Leahy, the Head of Revenue Operations at Winning by Design. Specializing in solving startup growth challenges and streamlining business practices to uncover insights and drive growth, Jacki has plenty of sales wisdom to impart with listeners. During this episode, Jacki shares more about her career background (hint: it’s an interesting one), offers her tips for adopting new tech tools that can help yo...2022-05-1040 min
Decision PointUnlocking Opportunity by Taking InitiativeWhat do you do when your success as a BDR is dependent upon inbound leads that don’t exist? How do you tackle business development and revenue operations needs when there’s no system in place? How do you solve your company’s Salesforce challenges when you don’t have the answers? If you’re Jacki Leahy, you roll up your sleeves and get to work. Listen in to hear how Jacki found success in her sales career by thinking outside the box and taking initiative to solve problems that everyone else was content to let slide. Jacki’s abi...2021-05-0307 min
Decision PointTurning Setbacks into Opportunities with Jacki LeahyJacki Leahy knows a thing or two about facing adversity. But her journey is defined by turning setbacks into opportunities for growth and advancement. From kindergarten teacher to real estate agent to BDR to leading rev ops, Jacki has added to her toolbelt at every step and learned valuable lessons from every experience. Jacki joined us on Decision Point to talk about how a moment of sales success turned into a lost job and a long journey to finding her place in the sales world. She also shares stories of the people that helped her along the...2021-04-2631 min
The Sales Engagement PodcastPassionate Selling w/ Jacki LeahyMost people can tell when they are being sold to and start to get upset, or get defensive. In order to excel in a difficult sales environment, it takes a lot of hustle, a lot of drive, and even more passion. Jacki Leahy is a self-described weapon of friendliness, who has a personal mission to engage and interact with people--even when they hate being called on the phone. Jacki was the number ten hire at LinkSquares an AI-powered contract management cloud service and continues to be a secret weapon to the company today. So how does Jacki make such a...2019-08-0519 min