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Jan Roos - Legal Marketing Expert
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#89 Hva skjer med lucha libre nå? (med Jan Roos)
Jan Roos jobber med et meget spennende prosjekt ved navn LUCHA BOOM BOOM. I tillegg er han bekymret for lucha libre etter at WWE kjøpte AAA. Han er vår gjest i denne episoden.Ukas kamp: Krigsherrene vs. GromKnoke (NWF Stormvarsel, 2016): https://youtu.be/jpDaKygJ4zg00:00:50: Jan Roos' vei inn som wrestlingfan00:06:00: Kayfabe00:10:55: Om at WWE har kjøpt opp AAA00:42:22: Jans lucha libre-anbefalinger00:52:39: Jan Roos' prosjekt LUCHA BOOM BOOM00:56:54: Ukas kamp01:26:26: Etter kampenDesign podkastcover: Magnus Eidem, terningkst1 på Inst...
2025-04-27
1h 28
De Nieuwe Wereld
"Ze kunnen me veroordelen tot vijf jaar gevangenisstraf" | #1834 Jan Roos
Marlies Dekkers in gesprek met journalist en mediapersoonlijkheid Jan Roos over zijn recente arrestatie en de vrije meningsuiting. -- Steun De Nieuwe Wereld en doe mee aan onze eindejaarsactie: http://gofundme.com/dnw2024. Liever direct overmaken? Maak dan uw gift over naar NL61 RABO 0357 5828 61 t.n.v. Stichting De Nieuwe Wereld. Patroon worden kan op http://www.petjeaf.com/denieuwewereld. -- Bronnen en links bij deze uitzending: - Het YouTubekanaal van Jan Roos: https://www.youtube.com/@RoddelPraatTV
2025-01-22
1h 09
They Don't Teach This in Law School
REPLAY: Jan Roos DROPS A BOMB With His INTRINSIC VALUE Concept
Send us a textFor New Years, we're circling back to one of our most popular episodes and giving our listeners a gift, FOR FREE, in our show notes. We're coming hot out of the gates with the first episode of the relaunched show! Jan Roos, founder of CaseFuel, brings THE HEAT with an awesome discussion on how firms can get more value from every lead. Listen in as two marketing and conversion nerds talk shop... plus what Jan will bring back from his time living in Barcelona.Happy New Years listeners! Lots...
2024-12-31
48 min
WijsDom Podcast
‘’De Term WIT is óók racistisch’’ Jan Roos over Gender, Racisme & Multiculturele samenleving | WijsDom
Met Jan Roos praat ik over actuele thema's zoals genderidentiteit, racisme en de multiculturele samenleving. We richten ons op de rol van de media in het bevorderen van gelijkheid. Jan Roos, scherp zoals hij altijd is, legt uit hoe sommige sociale bewegingen, hoewel goed bedoeld, misschien meer kwaad dan goed doen. We kijken naar hoe raciale termen en labels in de media ons begrip van racisme beïnvloeden. Deze aflevering biedt een scherpe blik op hoe identiteit en media met elkaar verweven zijn en hoe maatschappelijke vraagstukken en ideologieën onze samenleving beïnvloeden. Of je het nu e...
2024-07-28
1h 25
Profit with Law: Profitable Law Firm Growth
How to Get the Leads that Your Competition Doesn't Know Exists with Jan Roos - 438
Send us a textShownotes can be found at https://www.profitwithlaw.com/438.In today's episode, we're thrilled to have Jan Roos, an award-winning entrepreneur, author, and speaker, who brings a wealth of knowledge on effective marketing strategies for law firms. Moshe Amsel and Jan dive into the intricate challenges of identifying the right hooks to reach clients before they even know that they need an attorney. They explore successful campaign strategies, the power of educational content, and the nuances of marketing to underserved legal sectors, such as...
2024-07-04
41 min
Your Practice Mastered
Turning Adversity into Achievement: Jan Roos' Road from Car Crash to Law Firm Success
After a chance car collision gave him a pivotal business idea, Jan Roos leveraged the experience to build a powerhouse legal marketing agency. He joins hosts Richard James and MPS on the Your Practice Mastered podcast to discuss his unique entrepreneurial journey and share key insights today's law firms need to drive growth. Learn how an unwavering commitment enabled Jan to turn adversity into achievement as he reveals his strategies to help firms capture untapped business. Tune in now to discover what setbacks taught this innovative founder and how he bounced back smarter to ultimately find success.
2023-12-22
38 min
Traffic to Leads
Jan Roos: Revolutionizing Lead Generation and Marketing for Law Firms
About Jan Roos: Jan Roos is a distinguished entrepreneur, acclaimed author, and captivating speaker. Transitioning from a freelance media buyer to collaborating with prominent personal injury law firms within a year showcased his remarkable drive. As the visionary behind CaseFuel, he has facilitated partnerships with numerous law firms spanning diverse practice areas, overseeing a remarkable $10 million in ad expenditure across major networks. Jan's scope of expertise now encompasses conversion rate optimization, intake management, and leadership training, empowering law firms to maximize returns, foster growth, and stride forward with assurance. In this episode, Ted and J...
2023-08-28
24 min
They Don't Teach This in Law School
Jan Roos DROPS A BOMB With His INTRINSIC VALUE Concept
Send us a textWe're coming hot out of the gates with the first episode of the relaunched show! Jan Roos, founder of CaseFuel, brings THE HEAT with an awesome discussion on how firms can get more value from every lead. Listen in as two marketing and conversion nerds talk shop... plus what Jan will bring back from his time living in Barcelona.Welcome back listeners! Lots of good times ahead...- Get your FREE giveaway at Law Firm Alchemy- See the video version on YouTube- Learn more about...
2023-07-15
47 min
Werken aan Nederland
Werken aan Nederland met Geert-Jan Waasdorp "1 marktplaats voor opdrachten, dit veranderd alles"
In deze aflevering van Werken aan Nederland spreken Roos Wouters en Martijn Aslanders met Geert-Jan Waasdorp, Directeur van Intelligence Group. Geert-Jan weet alles van recruitment, employability en arbeidsinformatie. Ze verzamelen jaarlijks waardevolle data met onderzoek uit de beroepsbevolking om hun recruitment goed in te vullen. Deze data en is de core van hun bedrijf.
2023-04-19
1h 17
Law Firm Growth Podcast
How to Charge What You’re Worth With Value Based Pricing (Repost)
How to Charge What You’re Worth With Value Based Pricing (Repost) >> Get the newest LFG episodes delivered to your inbox when you Sign Up for our Newsletter. Resource Links: Fast track your marketing efforts while avoiding common marketing mistakes in our new trainingEstate planning attorney? Stop guessing how to get results from online ads and grow your firm with our client-generating Seminar 3.0Most service providers, especially up and coming lawyers have difficulty ranging the fees for their services because of a partic...
2022-10-25
13 min
ROOSARTIG - Der Unternehmerpodcast von deinem personal CFO
Mitarbeiter führen im Handwerk (Jan Knop)
Interview mit Jan Knop Als Hobby-Handwerker einen Handwerksbetrieb gründen?Das hat Jan Knop gewagt. Er baut aus Holz von alten Scheunen aus dem Schwarzwald individuelle Möbel. Nach einem Jahr stellte er bereits den ersten Mitarbeiter ein. Du erfährst von Jan: welche 3 Fehler im Umgang mit Mitarbeitern er gern vermieden hätte wie er trotz Fachkräftemangel neue Mitarbeiter findet was das größte unternehmerische Problem gewesen ist Wenn du Anregungen hast oder Wünsche, dann melde dich bei mir via Mail email@joerg-roos.com Kontaktd...
2022-10-19
46 min
Profit with Law: Profitable Law Firm Growth
Replay - Get Your Clients from Contact to Consultation with Jan Roos - 309
Send us a textShownotes can be found at https://www.profitwithlaw.com/309. Sales and marketing in business are deeply connected. When one fails, profits and productivity zero out. But when problems in your business arise, do they come from sales or marketing? This is a critical distinction to make; no single solution fits everything. In this episode, Jan Roos joins Moshe Amsel to discuss the different stages in the sales and marketing process: the contact rate, qualification rate, set rate, and consultation. Jan emphasizes that sales gaps occur when you don’t gu...
2022-04-21
53 min
Law Firm Growth Podcast
The Neverending Battle Between Marketing and Fulfillment
>> Get the newest LFG episodes delivered to your inbox when you Sign Up for our Newsletter.Resource Links:Looking for improvements to your marketing? Start by avoiding common mistakes, found in our new trainingGet access to Close Your Next Consultation training and other valuable resources when you join our Facebook groupEstate planning attorney? Plug into a proven system for consistent revenue with Seminar 3.0This rule is a constant reality inside law firms…The problem that you’re solving today is going to create a different problem.In this instance…we’re talking...
2022-04-12
09 min
Law Firm Growth Podcast
Dress for the Job You Want
>> Get the newest LFG episodes delivered to your inbox when you Sign Up for our Newsletter.Resource Links:Close more of your ideal clients with our Double Your Case Files MasterclassFast track your marketing efforts while avoiding common marketing mistakes in our new trainingEstate planning attorney? Grow your law firm the way you want and only pay with results with Seminar 3.0Are you a solo firm against your will?If you’re thinking about the next steps to grow your firm…You have to start thinking about the resources you have.
2022-03-29
10 min
Law Firm Growth Podcast
Do Better for Your Clients and Win More by Developing Rapport
>> Get the newest LFG episodes delivered to your inbox when you Sign Up for our Newsletter.Resource Links:Why do our clients laugh when ad costs go up for their competition? They’re all avoiding the 3 biggest marketing mistakes, taught in our new trainingSupercharge your law firm growth and get access to free masterclasses and more when you join our Facebook groupEstate planning attorney? Grow your law firm your way and only pay with results with Seminar 3.0As an attorney, you have the opportunity to offer clarity to people.When your prospects have cl...
2022-03-15
12 min
Law Firm Growth Podcast
Don't Give Away Your Freedom
>> Get the newest LFG episodes delivered to your inbox when you Sign Up for our Newsletter.Resource Links:Learn exactly how to close more online leads with our new free Estate Planning Marketing trainingGet access to our Estate Planning Masterclass when you join our Law Firm Growth Secrets Facebook groupEstate planning attorney? Stop sacrificing work-life balance and get more clients with Seminar 3.0A lot of people go into business for themselves in the pursuit of freedom, right?Freedom can mean a lot of different things to a lot of people, but for most...
2022-03-01
17 min
Waarde(n) van Vrijeschoolonderwijs
#19 Waldorf Utrecht: Roos Machiel
In deze aflevering is Roos Machiel te gast.Roos is leraar en teamleider van Waldorf Utrecht, een school voor voortgezet vrijeschoolonderwijs in de stad Utrecht. Waldorf Utrecht is onderdeel van het St. Gregorius College waar ze het gebouw delen met leerlingen van de andere onderwijsstromen. Het delen van het gebouw met andere leerlinggroepen en leerlingen met een andere achtergrond zorgt in hun idee voor een mooie representatie van de stad waarin we leven, waarin ze moeten reageren en interacteren en uiteindelijk moeten samenleven. Ze zoeken dus niet naar een eigen ‘bubble’ binnen een bestaande gebouw, maar juist naar...
2022-02-27
52 min
Law Firm Growth Podcast
The Hidden Rut: Deliberative vs. Implemental Mindset
>> Get the newest LFG episodes delivered to your inbox when you Sign Up for our Newsletter.Resource Links:Are your marketing methods inconsistent? Avoid the 3 biggest marketing mistakesGet access to our Estate Planning Masterclass when you join our Law Firm Growth Secrets Facebook groupEstate planning attorney? Implement a client-generating and closing system with our Seminar 3.0 systemAre you open to new ideas?In almost every scenario…being highly intelligent and open-minded is looked upon favorably.So how on earth could these traits ever work against you?Well, to put it...
2022-02-15
14 min
Law Firm Growth Podcast
Why Our Clients Laugh When Facebook Costs Go Up for Their Competition
>> Get the newest LFG episodes delivered to your inbox when you Sign Up for our Newsletter.Resource Links:Avoid the 3 biggest Estate Planning marketing mistakes with our free online trainingSupercharge your law firm growth and get access to free masterclasses and more when you join our Facebook groupEstate Planning attorney? Get online leads without worry, along with sales coaching with Seminar 3.0Have you ever spent serious money on Facebook ads? Well, if so…Then you’ve likely experienced the rollercoaster difference in ad costs over the last few years.(Also known as “...
2022-02-01
13 min
Law Firm Growth Podcast
CRM vs. Practice Management Software and Why You (Probably) Need Both
>> Get the newest LFG episodes delivered to your inbox when you Sign Up for our Newsletter.Resource Links:Got leads? Learn how to turn them into clients with our Double Your Case Files MasterclassGet access to Close Your Next Consultation training and other valuable resources when you join our Facebook groupEstate planning attorney? Stop guessing how to get results from online ads and grow your firm with our client-generating Seminar 3.0Most attorneys know and understand that they need a very specific process within their firm…One that moves somebody from a prospect to a...
2022-01-18
11 min
Law Firm Growth Podcast
How to Ethically Market a Brand New Practice Area
>> Get the newest LFG episodes delivered to your inbox when you Sign Up for our Newsletter.Resource Links:Learn how to close more online leads with our Double Your Case Files MasterclassGet access to our Estate Planning Masterclass when you join our Law Firm Growth Secrets Facebook groupEstate planning attorney? Ditch toxic revenue and get better clients with Seminar 3.0Marketing a brand new practice area can be very exciting, however…There’s a potential problem that people often overlook:When your marketing outpaces your product, you’re more likely to self-sabotage a sale...
2022-01-04
09 min
Law Firm Growth Podcast
How "The Packet" Could be Killing Your Ability to Scale Beyond Referrals
>> Get the newest LFG episodes delivered to your inbox when you Sign Up for our Newsletter.Resource Links:Boost your case count without using a packet with the Double Your Case Files MasterclassGet access to our Estate Planning Masterclass when you join our Law Firm Growth Secrets Facebook groupEstate planning attorney? Stop guessing how to get results from online ads and grow your firm with our client-generating Seminar 3.0Is it time for you to consider scaling beyond just referrals and into marketing?If so, you’re headed in the right direction, because…Gr...
2021-12-21
18 min
Law Firm Growth Podcast
How the Theory of Constraints Saved Thanksgiving
>> Get the newest LFG episodes delivered to your inbox when you Sign Up for our Newsletter.Resource Links:Boost your case count and stop stressing about leads with the Double Your Case Files MasterclassGet access to Close Your Next Consultation training and other valuable resources when you join our Facebook groupEstate planning attorney? Eliminate your constraints and plug into a proven system for consistent revenue with Seminar 3.0If you were prepared for Thanksgiving the day it arrived...You did better than most families (including mine), so kudos to you.Over the...
2021-12-07
11 min
Law Firm Growth Podcast
How Big Firms Think Differently About Scaling
>> Get the newest LFG episodes delivered to your inbox when you Sign Up for our Newsletter.Resource Links:Learn how to set - and meet - internal sales goals with Double Your Case Files MasterclassSupercharge your law firm growth and get access to free masterclasses and more when you join our Facebook groupEstate planning attorney? Plug into a proven system for consistent revenue with Seminar 3.0If you want to scale your firm quickly...You have to look at the largest firms to see what they do differently than the rest.Most...
2021-11-30
14 min
Law Firm Growth Podcast
The Paradox of Scaling
>> Get the newest LFG episodes delivered to your inbox when you Sign Up for our Newsletter.Resource Links:Boost your case count and scale the sustainable way with the Double Your Case Files MasterclassSupercharge your law firm growth and get access to free masterclasses and more when you join our Facebook groupYou’ve probably never been asked this question before.It’s a bit strange without context, but an important concept to grasp nonetheless.So the question is…If you were hungry, would you rather eat 100% of a grape...
2021-11-16
10 min
Law Firm Growth Podcast
What if There Wasn't an Answer?
>> Get the newest LFG episodes delivered to your inbox when you Sign Up for our Newsletter.Resource Links:Learn how to set - and meet - internal sales goals with confidence and clarity using our Double Your Case Files MasterclassEstate planning attorney? Stop guessing how to get results from online ads and plug into a process that already works with our client-generating Seminar 3.0Back in high school, my teacher said something that blew my mind:"If you were building a bridge, what's the best type of bridge you could build?"Without...
2021-11-02
09 min
Law Firm Growth Podcast
How We Failed a Potential Client
>> Get the newest LFG episodes delivered to your inbox when you Sign Up for our Newsletter.Resource Links:Get access to our Estate Planning Masterclass when you join our Law Firm Growth Secrets Facebook groupEstate planning attorney? Don’t wait to get the results you’ve been waiting for. Grow your law firm with Seminar 3.0We have a confession: we failed a potential client.So, what happened? And why are we telling you about it?For one, we hope this story can help prevent other attorneys from having the same fate as t...
2021-10-19
10 min
Law Firm Growth Podcast
Is the Lifestyle Law Practice Going the Way of the Dodo?
>> Get the newest LFG episodes delivered to your inbox when you Sign Up for our Newsletter.Resource Links:Get access to Close Your Next Consultation masterclass when you join our Law Firm Growth Secrets Facebook groupEstate planning attorney? Grow your law firm your way and only pay with results with Seminar 3.0What does an extinct bird have to do with a highly desirable, modern business model?In a word, competition. As the lifestyle business is touted by more people, this particular style of business becomes much more popular and desirable.Thinking...
2021-10-05
11 min
Law Firm Growth Podcast
The Truth About Marketing Automation for Small Law Firms
>> Get the newest LFG episodes delivered to your inbox when you Sign Up for our Newsletter.Resource Links:Get more of your ideal clients in the door with our Double Your Case Files MasterclassEstate planning attorney? Plug into a proven system for consistent revenue with Seminar 2.0After 100+ deployments, we stopped investing in marketing automation for our private legal clients. Why?Marketing automation is taking the legal world by storm. It’s sold as a magic bullet of sorts, which has led to a trend of big investments in automation. But for most firms in...
2021-09-21
11 min
Law Firm Growth Podcast
Why Attorneys Are Usually Bad at Sales - and What You Can Do about It
>> Get the newest LFG episodes delivered to your inbox when you Sign Up for our Newsletter.Resource Links:Got leads? Learn how to turn them into clients through better intake with our Double Your Case Files MasterclassGet access to the Estate Planning ‘Close Your Next Consultation’ training when you join our Facebook groupEstate planning attorney? Get online leads and sales coaching with Seminar 2.0We’re all familiar with the classic trope that lawyers are “bad” at sales. But why is this the case?It turns out that the skills that make a good attorney d...
2021-09-07
08 min
Profit with Law: Profitable Law Firm Growth
Get Your Clients from Contact to Consultation with Jan Roos - 242
Send us a textShownotes can be found at https://www.profitwithlaw.com/242. Sales and marketing in business are deeply connected. When one fails, profits and productivity zero out. But when problems in your business arise, do they come from sales or marketing? This is a critical distinction to make; no single solution fits everything. In this episode, Jan Roos joins Moshe Amsel to discuss the different stages in the sales and marketing process: the contact rate, qualification rate, set rate, and consultation. Jan emphasizes that sales gaps occur when you d...
2021-09-02
53 min
Law Firm Growth Podcast
The One Hack You Need to EXPLODE Your Law Firm Marketing Right Now
>> Get the newest LFG episodes delivered to your inbox when you Sign Up for our Newsletter.Resource Links:Episode mentioned: 100th Episode Special: Have You Paid Your Dues?Growth-minded firm owner? Join our Facebook group and get access to the Close Your Next Consultation trainingEstate planning attorney? Ditch the marketing hacks and get a system that works with Seminar 2.0This one weird hack will EXPLODE your law firm marketing… And you can take advantage of it before anyone else does. Want the secret?? We’ll tell you in THIS episode....not buying it? Us e...
2021-08-24
12 min
Law Firm Growth Podcast
From Golden Egg to Golden Goose: How to Go From Win to Winning
>> Get the newest LFG episodes delivered to your inbox when you Sign Up for our Newsletter.Resource Links:Episode mentioned: From True Solo to Tripling The Practice every year with Elizabeth StephensonEpisode mentioned: From Process and Magic Statements to Running a Dream Practice With Todd VillarubiaEpisode mentioned: How to Become a Content Creation Machine with Russell KnightImplement a winning intake process in your firm - get access to our Double Your Case Files MasterclassEstate planning attorney? Get long-term growth wins for your firm with Seminar 2.0Solo Groundhog Day Series:Series Episode 1: How to...
2021-08-10
15 min
Law Firm Growth Podcast
The “Ideas Guys” Paradox and the Dunning-Kruger Effect
>> Get the newest LFG episodes delivered to your inbox when you Sign Up for our Newsletter.Resource Links:Taking our Close Your Next Consultation training is a great idea. Get access by joining our Facebook groupEstate planning attorney? Supercharge your firm growth online with Seminar 2.0Einstein’s theory of relativity. Gutenberg’s printing press. Steve Jobs’s iPhone. It’s no secret that people with big ideas have the capability to change the world. Idea guys and gals are always dreaming of the next big thing that will revolutionize their business, their industry or the wo...
2021-07-27
11 min
Law Firm Growth Podcast
The iOS 14 Update (or What the Heck is Going on with Facebook Lately)
>> Get the newest LFG episodes delivered to your inbox when you Sign Up for our Newsletter.Resource Links:Got leads? Learn how to turn them into clients with our Double Your Case Files MasterclassEstate planning attorney? Stop guessing how to get results from online ads and grow your firm with our client-generating Seminar 2.0In case you haven’t been keeping up, there have been some wacky things going on with Facebook lately. If you advertise on the platform, you’ve probably noticed your ad results look a little wonk...
2021-07-06
13 min
Grow Your Law Firm
Pull Marketing vs. Push Marketing, with Jan Roos
Pull Marketing vs. Push Marketing, with Jan Roos Jan has generated millions in revenue for law firms through digital advertising through his agency, CaseFuel, and his bestselling book on the subject, The Legal Marketing Fastlane. After seeing the success of his largest clients, he has added helping firms double their case files without increasing spend through focusing on the intake process in addition to innovating in new ways to bring clients using paid traffic. What you’ll learn about in this episode: The difference between pull marketing and push marketing Which category Facebook and Yo...
2021-06-18
33 min
Law Firm Growth Podcast
Is Toxic Revenue Poisoning Your Firm?
Resource Links:Check out the first episode in the series: How to Escape Solo Practice Groundhog DayGet access to Close Your Next Consultation training and other valuable resources when you join our Facebook groupEstate planning attorney? Ditch toxic revenue and get better clients with Seminar 2.0On the surface, it may seem like all revenue is good revenue. But looks can be deceiving. Simmering under the surface are invisible but significant revenue costs that don’t show up on a profit and loss statement. These hidden costs poison a firm’s potential — and drain firm owners of thei...
2021-06-15
09 min
Law Firm Growth Podcast
The Streetfighter Paradox
>> Get the newest LFG episodes delivered to your inbox when you Sign Up for our Newsletter.Resource Links:Get access to Close Your Next Consultation training and other valuable resources when you join our Facebook groupEstate planning attorney? Get online leads and sales coaching with Seminar 2.0Have you ever noticed that the toughest-looking guys at the gym rarely (if ever) get into fights? It would seem that the more skilled the fighter, the less likely they will need to throw punches.But this paradox doesn’t only happen with streetfighters and martial arts afi...
2021-06-01
10 min
Law Firm Growth Podcast
100th Episode Special: Have You Paid Your Dues?
>> Get the newest LFG episodes delivered to your inbox when you Sign up for our Newsletter
2021-05-18
17 min
Laptop Lifestyle Lawyer
Online Marketing Channels for Law Firms with Jan Roos
The week’s guest is Mr. Jan Roos. Jan has generated millions in revenue for law firms through digital advertising through his agency, CaseFuel, and his bestselling book on the subject, The Legal Marketing Fastlane. After seeing the success of his largest clients, he has added helping firms double their case files without increasing spend through focusing on intake process in addition to innovating in new ways to bring clients using paid traffic. Website casefuel.com Social Media Handles LinkedIn: https://www.linkedin.com/in/jan-roos-legal-marketing-expert-and-bestselling-author-27078732 Podcast https://shows.acast.com/the-law-firm-growth-podcast
2021-05-10
00 min
Laptop Lifestyle Lawyer
Online Marketing Channels for Law Firms with Jan Roos
The week’s guest is Mr. Jan Roos. Jan has generated millions in revenue for law firms through digital advertising through his agency, CaseFuel, and his bestselling book on the subject, The Legal Marketing Fastlane. After seeing the success of his largest clients, he has added helping firms double their case files without increasing spend through focusing on intake process in addition to innovating in new ways to bring clients using paid traffic. Website casefuel.com Social Media Handles LinkedIn: https://www.linkedin.com/in/jan-roos-legal-marketing-expert-and-bestselling-author-27078732 Podcast https://shows.acast.com/the-law-firm-growth-podcast
2021-05-10
55 min
Law Firm Growth Podcast
How Google and Facebook Think - plus my theory on the end game for LSAs
Resource Links:Learn how to close more online leads with our Double Your Case Files MasterclassEstate planning attorney? Stretch your ad dollars further and get more clients with Seminar 2.0Itching for new clients? If so, you’ve likely funneled some of your marketing dollars to ad giants like Google or Facebook.Reaching an online audience today means partnering with these companies is a necessity. And as long as these platforms are a place where people spend their time, this will be the case. So, like with any biz partnership, it’s a good idea...
2021-04-27
13 min
Law Firm Growth Podcast
The perils of "long tail" thinking
Resource Links:Check out the CaseFuel websiteGet your copy of The Legal Marketing FastlaneToday’s new episode kicks off with a bold claim: SEO thinking has become the default lens that most attorneys view legal marketing. The problem? When SEO thinking seeps into other marketing domains, it can mean undesirable results. Many attorneys rely on SEO to get found. Unfortunately, there’s a slim chance of ranking for high-volume terms like ‘personal injury attorney’ (at least without a huge budget). So many opt for long-tail keywords. The hope is that many ultra...
2021-04-13
12 min
Law Firm Growth Podcast
How the 'Curse of Expertise' Could Be Losing Money for Your Law Firm
Resource Links:Check out the CaseFuel websiteGet your copy of The Legal Marketing Fastlane“I felt like he was speaking another language...”“It went over my head….”“I don’t have a clue what she was talking about….”“It got lost in translation...”We all want to talk to someone who speaks our language. There are few things more painfully awkward than not being able to grasp what someone else is saying. Most of us avoid these uncomfortable conversations at all costs.
2021-03-30
12 min
Law Firm Growth Podcast
Everyone wants to be the leader in their market - few are willing to do the work
Resource Links:See what process can do for your firm with 28 FREE days of SweetProcessCheck out the CaseFuel websiteGet your copy of The Legal Marketing FastlaneIn a previous podcast, we explored the pitfalls of a common law firm business model (take a listen before diving into this episode, but here's the main takeaway: competing on price makes you a loser; differentiation is key). ---What does bodybuilding and building a profitable law firm have in common?This quote sums it up w...
2021-03-16
17 min
Law Firm Growth Podcast
The common law firm model that is almost guaranteed to fail
The Common Law Firm Model that is Almost Guaranteed to FailResource Links:See what process can do for your firm with 28 FREE days of SweetProcessCheck out the CaseFuel websiteGet your copy of The Legal Marketing FastlaneAs a consumer - what do you look for when you buy?When it comes to choosing toothpaste, a plumber, a new smartwatch or something else…It’s likely you’ll gravitate towards a product or service that combines decent quality with a fair p...
2021-03-02
12 min
Law Firm Growth Podcast
Logic, Emotion and Getting People to Take the Next Step
Resource Links:See what process can do for your firm with 28 FREE days of SweetProcessCheck out the CaseFuel websiteGet your copy of The Legal Marketing FastlaneIn business, we are always working to influence the decisions of others. When you ask someone to become a client and sign on the dotted line, you present them with two options: Take the desired action (sign) or don’t.Unfortunately, the highly-logical arguments you are trained to present to judges in court, won’t work with prospects the same...
2021-02-16
14 min
Law Firm Growth Podcast
A "Woo-free" Discussion on Why You Get What You Put out in Life and Business
Resource Links:CaseFuel Website (http://casefuel.com/)Get your copy of “Legal Marketing Fastlane” (https://www.amazon.com/Legal-Marketing-Fastlane-Roadmap-Generating-ebook/dp/B06X9B76QX)The old saying goes, what you see is what you get.If you feel negative one day, you’ll only see negative things around you - your staff is lazy, your marketing isn’t working or that every salesman is trying to pull one over on you.If you’re feeling positive, you may actually notice the roses - and maybe even stop...
2021-02-02
14 min
Law Firm Growth Podcast
Lessons Learned from Starting an ISA Team
Resource Links:CaseFuel Website (http://casefuel.com/)Get your copy of “Legal Marketing Fastlane” (https://www.amazon.com/Legal-Marketing-Fastlane-Roadmap-Generating-ebook/dp/B06X9B76QX)If you’re a small or solo estate planning practice or elder law practice, this episode is a must-listen!At Casefuel we’ve been able to master a lead generation process for our clients...But when it comes to small and solo firms, we see them encountering the same problem again and again: Lacking the time and resources needed to follow-up with new leads - aka the inability...
2021-01-19
13 min
Law Firm Growth Podcast
Where the Agency Model Doesn’t Work (and Where It Does)
Resource Links:CaseFuel Website (http://casefuel.com/)Get your copy of “Legal Marketing Fastlane” (https://www.amazon.com/Legal-Marketing-Fastlane-Roadmap-Generating-ebook/dp/B06X9B76QX)Tropical MBA Podcast (https://www.tropicalmba.com/)Wealth of Nations by Adam Smith (https://www.amazon.com/Wealth-Nations-Adam-Smith/dp/1505577128)If you want to grow your firm, you know you need to step up your marketing efforts. But if you don’t have the know-how or the time to do it yourself, what should you do?Some firms opt to hire in-house, while many others turn to outsourcing. Marketin...
2021-01-05
16 min
Law Firm Growth Podcast
Breakthrough Moments – Your First ROI on Marketing
Resource Links:CaseFuel Website (http://casefuel.com/)Get your copy of “Legal Marketing Fastlane” (https://www.amazon.com/Legal-Marketing-Fastlane-Roadmap-Generating-ebook/dp/B06X9B76QX)Great by Choice book by Jim Collins (https://www.amazon.com/Great-Choice-Uncertainty-Luck-Why-Despite/dp/0062120999)In my first-ever sales job, my sales manager used to tell me, “Never use the word cost.” Instead he told me to always say “investment.” Cost essentially became a dirty word. I didn’t think too much into it at the time - it seemed like a small distinction. All I knew is that it seemed to work in my sa...
2020-12-22
18 min
Law Firm Growth Podcast
What We’ve Learned Running Over 2000 Estate Planning Webinars in the Last 6 Months
Resource Links:CaseFuel Website (http://casefuel.com/)Get your copy of “Legal Marketing Fastlane” (https://www.amazon.com/Legal-Marketing-Fastlane-Roadmap-Generating-ebook/dp/B06X9B76QX)Webinars have existed for more than ten years. It is a proven effective marketing tool when selling information products and services. But, as all tools do, it does not deliver the same results for all kinds of users. Taking the experience of Ken as an example, we discuss on today’s episode, how webinars may not be beneficial for certain kinds of businesses. In today’s episode, we talk about how overexpos...
2020-12-08
20 min
Law Firm Growth Podcast
How to Make the Holiday Months Your Biggest of the Year
Resource Links:CaseFuel Website (http://casefuel.com/)Get your copy of “Legal Marketing Fastlane” (https://www.amazon.com/Legal-Marketing-Fastlane-Roadmap-Generating-ebook/dp/B06X9B76QX)It’s the most wonderful time of the year, isn’t it?Thanksgiving, Christmas, NYE are on the horizon. The weather is colder, people are merrier and businesses are taking advantage of the season by taking some time off. After all, holidays are usually a time when there’s less client intake, downturns usually happen, and incomes shrink.Business owners think it’s probably not a great time to do bu...
2020-11-24
10 min
Law Firm Growth Podcast
Are You a Monopoly or a Commodity? Playing Against Competition (and How to Avoid It)
Resource Links:CaseFuel Website (http://casefuel.com/)Get your copy of “Legal Marketing Fastlane” (https://www.amazon.com/Legal-Marketing-Fastlane-Roadmap-Generating-ebook/dp/B06X9B76QX)Game theory is fundamental in the field of economics as it keeps track of how players or elements interact with one another in particular situations. This model is also extremely useful in consumer services.In today’s episode, we will talk about the importance of acknowledging the fact that every service provider is part of a large competition. We will also discuss the presence of game theory in the process of raking...
2020-11-10
13 min
Law Firm Growth Podcast
How to Charge What You’re Worth With Value Based Pricing
Resource Links:CaseFuel Website (http://casefuel.com/)Get your copy of “Legal Marketing Fastlane” (https://www.amazon.com/Legal-Marketing-Fastlane-Roadmap-Generating-ebook/dp/B06X9B76QX)Most service providers, especially up and coming lawyers have difficulty ranging the fees for their services because of a particular toxic mindset. This mindset traps an individual into thinking that their worth is always tied down to the amount of effort they pour into it. However, that kind of thinking needs to end. Today, I’ll talk about how to frame situations and perspectives properly, especially when it comes to providing the rig...
2020-10-27
13 min
Law Firm Growth Podcast
Listener Mail: What Should You Say When a Prospect Only Asks You for Your Price?
Resource Links:CaseFuel Website (http://casefuel.com/)Get your copy of “Legal Marketing Fastlane” (https://www.amazon.com/Legal-Marketing-Fastlane-Roadmap-Generating-ebook/dp/B06X9B76QX)Get access to our free intake course—Double Your Case Files (https://contact.casefuel.com/double-your-case-files/)Every law firm gets prospects who call and ask us how much you offer for your service and then disappear without a trace. As confusing as it is, we can’t help but ask ourselves, “Is there any way these calls can be anything but a waste of time??”It’s tough to keep answering phone calls fr...
2020-10-13
15 min
Law Firm Growth Podcast
When Problems Don’t Stop Coming In Your Law Firm
Resource Links:CaseFuel Website (http://casefuel.com/)Get your copy of “Legal Marketing Fastlane” (https://www.amazon.com/Legal-Marketing-Fastlane-Roadmap-Generating-ebook/dp/B06X9B76QX)Principles by Ray Dalio (https://www.amazon.com/Principles-Life-Work-Ray-Dalio/dp/1501124021)Is enhancing your marketing campaign all it takes to solve your client intake issues?A lot of attorneys subscribe to the idea that marketing is the panacea to any lead conversion issues their firms may meet. But when they set their plans into motion, they unearth problems they never knew they had in the first place! Alarming, it may be, but is i...
2020-09-29
09 min
Law Firm Growth Podcast
3 Biggest Misconceptions That Keep Attorneys from Making a Return on FB Ads
Resource Links:CaseFuel Website (http://casefuel.com/)Get your copy of “Legal Marketing Fastlane” (https://www.amazon.com/Legal-Marketing-Fastlane-Roadmap-Generating-ebook/dp/B06X9B76QX)Check out the Perpetual Traffic Podcast (https://www.digitalmarketer.com/podcast/perpetual-traffic/)When entering a new domain, going to the top of the food chain for advice is usually the right thing to do. But what if the experts you’re following are playing a completely different game?When trying to run ads, many attorneys fall into the misconception that bigger advertisers make better decisions. However, the challenges we’ve had to overc...
2020-09-15
18 min
Law Firm Growth Podcast
7 Lessons I Learned from Training with the Michael Jordan of BJJ
Resource Links:CaseFuel Website (http://casefuel.com/)Get your copy of “Legal Marketing Fastlane” (https://www.amazon.com/Legal-Marketing-Fastlane-Roadmap-Generating-ebook/dp/B06X9B76QX)Most of you might wonder why people always go back to martial arts despite getting sprains and muscle tears a couple of times. After all, when looking at it from an observer’s perspective, having multiple fractures and passing out on the ring seems pretty painful, not to mention traumatic.However, what most people don’t realize is that martial arts is not just about broken bones or winning matches. It’s about pi...
2020-09-01
28 min
Law Firm Growth Podcast
Demystifying Lead Quality - and What Big Practices Know That Small Practices Don’t
Resource Links:CaseFuel Website (http://casefuel.com/)Get your copy of “Legal Marketing Fastlane” (https://www.amazon.com/Legal-Marketing-Fastlane-Roadmap-Generating-ebook/dp/B06X9B76QX)Get access to our free intake course - Double Your Case Files (contact.casefuel.com/double-your-case-files/)It’s no mystery that high-quality leads make easily closed deals. But sometimes what’s easy for right now can make it more difficult when it’s time to scale your business.More often than not, small practices avoid “low-quality” leads in pursuit of “high-quality” ones that have better conversion rates. But oddly enough, big practices in the s...
2020-08-18
25 min
Law Firm Growth Podcast
Build YOUR Dream Practice (Not Someone Else’s) with Ali Katz
Resource Links:CaseFuel Website (http://casefuel.com/)Get your copy of “Legal Marketing Fastlane” (https://www.amazon.com/Legal-Marketing-Fastlane-Roadmap-Generating-ebook/dp/B06X9B76QX)Grab a copy of “The Money Map for Lawyers” (https://get.newlawbusinessmodel.com/ua-mini-money-map)You must be thinking to yourself, “I’m not one of the biggest players in town and therefore, I should only charge this much.” But do you really have to sell yourself short?We spend too much time in our practice that we fail to realize the positive impact that we are making in the community and the importance...
2020-08-11
50 min
Law Firm Growth Podcast
Frame Control and Closing the Consult
Resource Links:Visual Reference to the model referenced in the episode: http://casefuel.com/index.php/2020/08/03/visuals-ep-59-frame-control-and-closing-the-deal/CaseFuel Website (http://casefuel.com/)Get your copy of “Legal Marketing Fastlane” (https://www.amazon.com/Legal-Marketing-Fastlane-Roadmap-Generating-ebook/dp/B06X9B76QX)We often think of closing sales as something hardcore, complicated, and aggressive. But does that really hold true most of the time?The key to closing sales calls is by making your clients feel comfortable in the conversation. And the key to steering that conversation towards comfort is by being in control. So how do you...
2020-08-04
19 min
Law Firm Growth Podcast
Rent Relief, Getting Back to the Office, and More with: Adam Collins
Resource Links:CaseFuel Website (http://casefuel.com/)Get your copy of “Legal Marketing Fastlane” (https://www.amazon.com/Legal-Marketing-Fastlane-Roadmap-Generating-ebook/dp/B06X9B76QX)Get access to our free intake course - Double Your Case Files (contact.casefuel.com/double-your-case-files/)Connect with Adam Collins through LinkedIn (https://www.linkedin.com/in/adam-collins-commercialre/)Reach out to Adam through his email (acollins@mgaco.com)As 2020 has passed its half-year mark, COVID continues to wreak havoc and a lot of people are forced to come up with creative solutions to adapt to the situation. The commercial real estate, specifically, has been...
2020-07-28
27 min
Law Firm Growth Podcast
The Matthew Effect for Law Firms — How Success (or Failure) can Build
>> Get the newest LFG episodes delivered to your inbox when you Sign Up for our Newsletter.Resource Links:Get access to our free intake course - Double Your Case Files (contact.casefuel.com/double-your-case-files/)Crushing Chaos with Allison Williams Podcast Episode (https://shows.acast.com/the-law-firm-growth-podcast/episodes/crushing-chaos-with-allison-williams)Estate planning attorney? Plug into a proven system for consistent revenue with Seminar 2.0When trying to make a lot of money for your practice, it only makes sense to accept whoever walks in the door, right?That couldn’t be more wrong. Ironically, in an effo...
2020-07-21
17 min
Law Firm Growth Podcast
How To Make Your Intake Staff Your Secret Weapon
Resource Links:CaseFuel Website (http://casefuel.com/)Get your copy of “Legal Marketing Fastlane” (https://www.amazon.com/Legal-Marketing-Fastlane-Roadmap-Generating-ebook/dp/B06X9B76QX)Contact Jan Roos (contact.casefuel.com/double-your-case-files/)Your front line intake staff can be your biggest asset or your worst nightmare. But it’s pretty easy to know which is which, right?When you ask an employee if they have your business’ best interest at heart, most of the time you’ll hear “Yes.” After all, what employee would want their source of income to fail? However, that’s not always true.Betw...
2020-07-14
15 min
Law Firm Growth Podcast
The Automated Estate Planning Practice and How to Break Records in a Pandemic with Jeff Katz
Resource Links:CaseFuel Website (http://casefuel.com/)Get your copy of “Legal Marketing Fastlane” (https://www.amazon.com/Legal-Marketing-Fastlane-Roadmap-Generating-ebook/dp/B06X9B76QX)Beyond Counsel, LLC Website (https://beyondcounsel.io/)JDKatz Attorneys at Law Website (https://www.jdkatz.com/)For most practices, facing your clients personally is a necessity—booking appointments, making presentations, taking case notes. While all this was possible before the pandemic, the dynamics have certainly changed after it.Documenting was challenging enough before the pandemic even began. You have to customize each and every case note to create a personalized feel to it...
2020-07-07
31 min
Law Firm Growth Podcast
Is Google Really Looking Out For You?
Resource Links:CaseFuel Website (http://casefuel.com/)Get your copy of “Legal Marketing Fastlane” (https://www.amazon.com/Legal-Marketing-Fastlane-Roadmap-Generating-ebook/dp/B06X9B76QX)Google makes its money from online advertisers. So it’s safe to assume the changes they make will benefit advertisers. Right?It turns out that isn’t always the case. While the big platforms do need to maintain a good advertiser experience overall, occasionally decisions are made where individual advertisers are thrown under the bus in changes that are likely to move the stock price up.You have to break a...
2020-06-30
12 min
Law Firm Growth Podcast
Scaling Your Profitability Without Scaling Your Hours (or Your Staff) with Moshe Amsel
Resource Links:CaseFuel Website (http://casefuel.com/)Get a free copy of “Legal Marketing Fastlane” (http://legalmarketingfast.com/product/the-legal-marketing-fastlane/)Profit with Law Podcast (https://www.profitwithlaw.com/blog/)Get access to a 1-day summit on scaling your law business using info products (https://www.profitwithlaw.com/hiddenrevenue)Get the free 8-part series on growing an online business with James Wedmore (https://www.profitwithlaw.com/videoseries)Billable hours is the accepted and widely known way for law firms to make money. In essence, lawyers are being paid for their time. However, this way of making money puts a li...
2020-06-23
29 min
Law Firm Growth Podcast
Getting Leverage on Outsourcing with Jaclyn Foster
Resource Links:CaseFuel Website (http://casefuel.com/)Get a free copy of “Legal Marketing Fastlane” (http://legalmarketingfast.com/product/the-legal-marketing-fastlane/)Jaclyn Foster Paralegal Services Website (https://www.jf-paralegalservices.com/)“The 4-Hour Workweek” by Tim Ferriss (https://www.amazon.com/4-Hour-Workweek-Escape-Live-Anywhere/dp/0307465357)The Coronavirus pandemic has certainly brought to light the need for changes in the workplace. People are now evaluating the nature of their work and how remote work plays into this.For some, remote work or freelance work is a space that’s all too familiar. It is where they have built a stable position i...
2020-06-16
36 min
Law Firm Growth Podcast
How to Beat Procrastination for Yourself, Your Staff, and Your Clients
One of the biggest differences we've seen in the most successful firms we work with compared to newer firms is the speed at which they move forward. My theory on this has to do with procrastination, the fear of failure and the fear of not knowing what do do next. I go over a framework for overcoming procrastination for yourself as well as how to address it in your staff and even in your clients. Hosted on Acast. See acast.com/privacy for more information.
2020-06-09
18 min
Law Firm Growth Podcast
Why Fear of Success Is More Dangerous Than Fear of Failure
Did you know that 70% of lottery winners end up broke within a year? Most attorneys have seen clients come upon a windfall - some lose it and some don't. What if your marketing was the same way? We go into how fear of success can sabotage your growth efforts and what you might be able to do about it. Hosted on Acast. See acast.com/privacy for more information.
2020-06-02
12 min
Law Firm Growth Podcast
Can You Sell Your Law Practice? With Roy Ginsburg
Have you ever thought about your exit plan? When the time comes, more people than you think end up flipping the sign over to "closed" without even seen what might be possible for selling their practice. The good news is it can be done - but the challenge is that selling a law practice is very different than selling almost any business out there. We sit down with law firm exit strategist Roy Ginsburg to talk about the options you might have when the time comes. Hosted on Acast. See acast.com/privacy for more information.
2020-05-26
27 min
Law Firm Growth Podcast
Negotiating Your Way to More Cases at a Higher Profit
When's the last time you heard no? Great negotiators will generally be upset when the first offer is expected because it means they could have asked for more. But most attorneys (often times great negotiators themselves) will do everything possible to avoid hearing "no" in their marketing because it's what we're hard wired to do. Here is a quick mindset that can get the mental "monkey" off your back and get you into a place where you're billing more money to more clients. Hosted on Acast. See acast.com/privacy for more information.
2020-05-19
11 min
Law Firm Growth Podcast
How to Win in the New Law Firm Ecosystem With Mike Whelan
Did you ever wonder why things are the way they are in the legal profession? Mike Whelan has studied and written about how precedents set in the last 100 years have, for better or for worse, informed how every law firm from solo practice to white shoe behemoth is expected to behave today.In a time of change as the nation works through the pandemic, we go into what you might expect on the other side and specific strategies to come out on top.More from Mike at Lawyer Forward Hosted on...
2020-05-11
33 min
Law Firm Growth Podcast
The Art of the Relaunch With Judie Saunders
Have you ever felt like you weren't where you wanted to be consider the time you've put into your practice? For Judie Saunders it was a low lying pull that lasted for years until she made the decision to burn the ships and relaunch. We sit down with how she's done that in the last year, and the key resources you need if you want to do the same.More from Judie here Hosted on Acast. See acast.com/privacy for more information.
2020-05-05
30 min
Law Firm Growth Podcast
How to Get Referrals Without Asking With Stacey Brown Randall
We all love referrals, but it can sometimes feel pushy to ask. What if you didn't have to though? Stacey Brown Randall has been helping attorneys do just that for years. There's an art as well as a science to maximize your referrals, and we go into Stacey's methods as well as tactical advice on managing partnerships in the pandemic.More from Stacey here Hosted on Acast. See acast.com/privacy for more information.
2020-04-21
34 min
Law Firm Growth Podcast
Crushing Chaos with Allison Williams
Scaling her own family law practice to 7 figures before transitioning to helping other law firm owners do the same, it's safe to say Allison Williams has learned a thing or two about crushing the chaos of running a law firm. Perhaps now more than ever the principles of profitability, standing out in the marketplace and maintaining a strong mindset that she's been advocating for years have been coming to the fore. We site down to discuss how to apply these principles to your practice in these crazy times.More from Allison at The Law Firm Mentor
2020-04-14
27 min
Law Firm Growth Podcast
Getting 5X more ROI out of Adwords with Jarod Spiewak
Just like investing, there are proven avenues in marketing with a modest ROI and speculative avenues with a more aggressive ROI. But what if there's a "free lunch" hidden in your pipeline? We sit down with Jarod Spiewak of Blue Dog Media to discuss the out of the box thinking he uses to get his clients to get big ROI out of the most stable channels out there.More from Jarod at Blue Dog Media Hosted on Acast. See acast.com/privacy for more information.
2020-04-07
35 min
Law Firm Growth Podcast
Leading Your Team Through a Crisis With Kris Plachy
We're a few weeks into shelter in place orders and already seeing radically different responses from law firms across the country. From being squeezed and having to off employees to taking initiative to serving the community of people who need legal services, every law firm owner's mindset and leadership capabilities are being put to the test right now. We sit down with leadership and success coach Kris Plachy to discuss how to lead yourself, how to lead your staff, how to have tough conversations if you need to and more.More from Kris at krisplachy.com
2020-03-31
29 min
Law Firm Growth Podcast
The Mindset of Seizing Opportunity: How to Thrive in a Crisis
We're two weeks into the COVID-19 pandemic and if you're like other law firm owners you might be feeling the crunch. It's impossible to tell how long things are going to last - but the decisions you're making in your firm right now are going to affect whether you're growing and serving more clients in your community or shrinking away from it. Join Allison William's excellent facebook group Law Firm Mentor Movement for the full webinar! Hosted on Acast. See acast.com/privacy for more information.
2020-03-24
12 min
Law Firm Growth Podcast
From True Solo to Tripling The Practice every year with Elizabeth Stephenson
How does a solo practitioner in family law go from 14 years on their own to exploding to the top of the Law Firm 500 with 11 employees in 3 years? It's easy to talk about the importance of people, process and commitment, but Elizabeth Stephenson of New Direction Family Law is one of the best examples we've ever come across in terms of what happens when you live it.More about Elizabeth at New Direction Family Law Hosted on Acast. See acast.com/privacy for more information.
2020-03-17
23 min
Law Firm Growth Podcast
Beating Burnout and Making Your Practice a Meaningful Place to Work With David Shar
The practice of law is one of the most impactful ways to help someone in a bad situation. However, according to the research - "helping" professions on average suffer MORE burnout than others. We speak with organizational psychology expert David Shar on the common pitfalls that lead law firm owners and employees to burnout, and how to flip them so that employees are excited to go above and beyond at work every day.More from David at Illuminate PMC Hosted on Acast. See acast.com/privacy for more information.
2020-03-10
29 min
Law Firm Growth Podcast
Solo Practice Groundhog Day: How to Escape the "Time Loop" and Really Start Scaling Your Practice
Do you ever feel like you're living the same year over and over again like Bill Murray's character in the movie Groundhog Day? After doing more work with solos, we've found that situation is more common than you'd think. Unfortunately, the resources you have as a solo might lock you out from taking advantage of the well meaning advice you can find out there for larger firms. This is the first episode in a series of how to break out of the solo practice "time loop" and really start scaling your practice Hosted on Acast. See acast.com/privacy...
2020-03-03
10 min
Law Firm Growth Podcast
Escaping Solo Practice Stress with Dina Eisenberg
You've read about systems. You're sold on the importance of hiring. But bringing on another salary seems more than you can do right now. What's a solo or small firm to do?We talk with outsourcing guru Dina Eisenberg on how to get things done without breaking the bank, get your clients to pay your paralegals for you, and how to get started today!More from Dina at Outsource Easier Hosted on Acast. See acast.com/privacy for more information.
2020-02-25
28 min
Law Firm Growth Podcast
How a “Mad Men” Era Marketing Concept Can Save You Thousands on the Latest Digital Marketing Strategies
>> Get the newest LFG episodes delivered to your inbox when you Sign Up for our Newsletter.Resource Links:Get access to Close Your Next Consultation training and other valuable resources when you join our Facebook groupEstate planning attorney? Implement a client-generating and closing system with Seminar 2.0We see pitches for new 'whiz bang' marketing channels every day. But how can we separate the ones that are crazy from those that are crazy like a fox? We break down how we've applied a 50-year-old marketing idea from one of the godfathers of advertising to quickly...
2020-02-18
12 min
Law Firm Growth Podcast
7 Lessons We Learned Spending 7 Figures on Google Ads for Attorneys Last Year
You can probably count the companies that spent over a million dollars for attorneys last year on two hands, and none of the ones we know happen to also host a podcast! Your success or failure on google ads hinges on having the most up to date knowledge of the hundreds of changes being made every year - and we break down the 7 that made the biggest difference for our clients on this podcast. Hosted on Acast. See acast.com/privacy for more information.
2020-02-11
21 min
Law Firm Growth Podcast
Never Hear “I Can’t Afford Your Retainer” Again With Rick Louis
Tired of hearing "I can't afford you"? You're not alone. An increasing amount of prospects calling your office aren't able to pull together $1000 for an emergency, let alone a retainer of $3000 or $5000. That's where Rick Louis comes in. After some family running into the other side of that dilemma, Rick and the team at EPay Legal came up with a solution that lets law firms offer financing terms that are bar compliant, get more customers in the door and get a competitive advantage in their market.More from Rick at EpayLegal (tell 'em...
2020-02-04
28 min
Law Firm Growth Podcast
How to Be the Attorney That the Wall Street Journal Calls with Janet Falk
Every day - journalists publish articles that need sources, Almost every day, attorneys (maybe even your competition) are called on as expert sources and gain the prestige, brand recognition and more that comes from being on your prospects local newstand. We talk about how Janet has been able to get her attorney clients placed in publications running from the WSJ to Pizza Industry Reviews (seriously) in this interview.More from Janet at Falk Communications and ResearchGet her free ebook here Hosted on Acast. See acast.com/privacy for more information.
2020-01-28
28 min
Law Firm Growth Podcast
789% Growth Through Networking Leveraging Power Partners, Mentorship and More with Josh Bonnici
You probably know a lot of attorneys that are networking. You probably don't know too many who have more than 7xed their business in the last three years, especially in one of the most competitive markets in the country. We go into the process, strategies and focus that Josh Bonnici used to make a name for himself in San Diego personal injury market and build a team to support this powerful networking machine. Connect with Josh here Hosted on Acast. See acast.com/privacy for more information.
2020-01-21
28 min
Law Firm Growth Podcast
Technology, Leverage and How Introverts Can Win at Networking With Ernie Svenson
We're back from the holidays with a great episode to kick off your 2020! We sit down with one of the most forward thinkers in the legal space, Ernie Svenson, to discuss getting leverage on your time with technology, humanizing your brand and how to get the holy grail of legal marketing - referral quality clients on a consistent basis.More from Ernie at Ernie The Attorney and Law Firm AutopilotBooks mentioned:How to Win Friends and Influence People by Dale CarnegieThis is Marketing by Seth GodinMagnetic Marketing by Dan KennedyStory Brands...
2020-01-14
32 min
Law Firm Growth Podcast
Growth Secrets from the Nonprofit World with Elizabeth David-Dembrowsky
You may have heard of success from doing work with nonprofit organizations - but the game has changed. We sit down with Elizabeth David-Dembrowsky who has scaled her practice tremendously in the last 3 years by focusing on work with these organizations Hosted on Acast. See acast.com/privacy for more information.
2019-12-24
29 min
Law Firm Growth Podcast
Don’t split test that: Data dogma and how it could be sabotaging your law firm marketing
It makes about as much sense to argue against the numbers as it does to argue that the sun rises in the west. Data driven is objective and that works. Except when it doesn’t. Link to articleLink to Chi Square test Hosted on Acast. See acast.com/privacy for more information.
2019-12-17
08 min
Law Firm Growth Podcast
Breaking Plateaus in Your Practice: 5 Pillars to Law Firm Profit with Moshe Amsel
How is it that some law firm owners work hard, hire the right help and still have to worry about making payroll every month? After working with law firms for accounting, Moshe Amsel found an issue that was more common than he ever expected. After working with many more clients and developing expertise in the industry, he's put together the first ever online growth summit for law firms along five tracks that could be the next breakthrough in your practice growth.Get the playbook hereRegister for the summit here Hosted on...
2019-12-10
34 min
Law Firm Growth Podcast
New Clients on Autopilot and How to Get 1000 Google Reviews with Sam Mollaei
It's simple to sign a client who is looking to hire a lawyer today. But what can you do if it takes your client one month, three months or even a year to make the decision to hire you? After facing this challenge for his new business law practice Sam Mollaei figured out how not only to survive, but how to make over seven figures, become one of the highest rated attorneys on google, and more through the clever use of funnels. We go into Sam's story as well as some actionable tactics you can use for your firm today...
2019-12-03
29 min
Marketer of the Day with Robert Plank
672: Double Your Close Rate CaseFuel: Google AdWords, Cost-Per-Click, and Intake Consulting for Lawyers with Jan Roos
Jan Roos is the founder of CaseFuel, a company that specializes in helping lawyers with their AdWords and Pay-Per-Click marketing. Previously, his company was known as Expert Engines. Jan has also published a book on AdWords for law firms, which can be applicable to other local service businesses. Additionally, he hosts the Law Firm Growth […] The post 672: Double Your Close Rate CaseFuel: Google AdWords, Cost-Per-Click, and Intake Consulting for Lawyers with Jan Roos first appeared on Marketer of the Day with Robert Plank.
2019-11-25
21 min
Law Firm Growth Podcast
Using PR and Education to Rapidly Develop Expert Status with Aviva Gordon
What if you could turn a news headline into a steady flow of new case files? Aviva Gordon has been doing just that for the past few years, and we go over the strategies, resources and process she uses to make the most out of topics we see every day.Free bonus for show listeners! Click here to get access to the video course and scripts our clients have used to double their case files without spending another dime on marketing. Hosted on Acast. See acast.com/privacy for more information.
2019-11-19
27 min
Tom Gorny Podcast
#23 De Jan Roos visie op de wereld en het leven I Jan Roos en Tom Gorny
Jan Roos heeft een verfrissende kijk op de wereld en het leven. Hij zegt wat hij denkt. Staat voor wat hij zegt en heeft een broertje dood aan het politiek correcte. Kortom een interessante man om eens mee te zitten. In de podcast hebben we het over zijn jeugd en opvoeding, zijn politieke visie, de dingen die er volgens hem fout gaan in de Nederland, zijn hekel voor politieke correctheid. Maar ook zijn gruwelijke hekel aan de feminisering en verslapping van Nederland.
2017-11-16
56 min
Marketer of the Day with Robert Plank: Get Daily Insights from the Top Internet Marketers & Entrepreneurs Around the World
379: Expert Engines: Use AdWords Pay-Per-Click to Get More Leads into Your Local Business with Jan Roos
Jan Roos is an award-winning serial entrepreneur and founder of Expert Engines. Using techniques developed while building national brands in the hyper-competitive consumer products space, his company has helped small and solo law firms in the most crowded markets in the US generate hundreds of thousands in case billings every year. Listen in today if you'd like to discover how to grow your business (any business) using Google AdWords. Resources Expert Engines (Website) Jan Roos (LinkedIn)
2017-08-18
27 min
Marketer of the Day with Robert Plank
379: Expert Engines: Use AdWords Pay-Per-Click to Get More Leads into Your Local Business with Jan Roos
Jan Roos is an award-winning serial entrepreneur and founder of Expert Engines. Using techniques developed while building national brands in the hyper-competitive consumer products space, his company has helped small and solo law firms in the most crowded markets in the US generate hundreds of thousands in case billings every year. Listen in today if […] The post 379: Expert Engines: Use AdWords Pay-Per-Click to Get More Leads into Your Local Business with Jan Roos first appeared on Marketer of the Day with Robert Plank.
2017-08-18
27 min
Online Business Realm
009: Have The Willingness To Learn With Jan Roos
009: Have The Willingness To Learn With Jan Roos In this episode, we chat with Jan Roos. Jan is the founder of Expert Engines, a Manhattan-based agency focusing on paid traffic lead generation. He talks about his morning routine and waking up early. He discusses his early days getting into business for himself. Links Mentioned In This Episode Coach.Me - The app that Jan uses to get started in the morning. Evernote - The organizational tool that Jan uses to plan his day. Connect With Jan Here Soci...
2016-09-30
26 min