Shows
Build Your Online AudienceHow to get started with Instagram Reels (and why you need to)Are you using Instagram Reels as part of your Instagram strategy? Maybe you’ve been thinking about creating Instagram Reels but you need some creative inspiration? Or perhaps you’ve no idea what to make your Instagram Reels about? In this podcast episode, I explain how to get started with Instagram Reels and why Reels are a powerful way to stand out from the crowd on Instagram and create relatable content that gets people into your DMs - fast. Discover my time-saving hacks (using Instagram Reels and TikTok together) and the four types of c...2021-01-2941 minBuild Your Online AudienceHow to get the most out of attending my 2021 Sorted virtual eventAttending my 2021 Sorted virtual event and wondering how to get the most out of the experience? Perhaps you haven’t attended a virtual event before and you’re wondering how to get the most out of the experience. Here’s everything you need to know to get the most out of my 2021 Sorted content planning event. If you're not attending my 2021Sorted virtual event and you'd like to know more about it then head to the links at the end. {Click on the player above to listen to the podcast episode and/or rea...2020-10-1332 minBuild Your Online AudienceShould you buy the 2021 Social Media Diary & Planner by Janet MurrayAre you wondering whether you should buy my 2021 Social Media Diary & Planner? Perhaps you already have a favourite planner and are wondering whether you’d actually use it? Or maybe you’re a fan of digital diaries and are not sure how you’d get on with a paper planner? It could be that you’ve bought diaries/planners in the past and haven’t used them as much as you hoped (if at all). Maybe you even bought my Social Media Diary & Planner last year and didn’t use it as much as you hoped.2020-09-0756 minBuild Your Online AudienceHow to build a large audience for your blog, vlog or podcastPublishing regular content on a blog, vlog or podcast can be a great way to build your online audience. My podcast The Janet Murray Show gets around 35k downloads per month, consistently ranks top of the UK podcast charts for marketing and is the biggest driver for leads and sales in my business. Which is why I’ve invested a huge amount of time and resources into building my podcast audience since I launched in 2015. But just having a blog, vlog/Youtube channel or podcast isn’t enough. People won’t automatically find your content, just bec...2020-04-1058 minBuild Your Online Audience[383] How to get your podcast live in 60 daysIf it's a dream or ambition of yours to start a podcast or launch a podcast in 2020 this podcast episode is for you. In this episode, I answer the many questions that I get asked all the time about launching a podcast. So if you'd love to start a podcast but you're unsure of what equipment you need or how to host it and get it online or even get people to listen to it then this is a must-listen. In this podcast episode, I share my practical actionable tips including how to choose a...2019-12-1340 minBuild Your Online AudienceHow to set goals for audience growth in 2020 (and why you need to)Would you love to know how to set realistic social media and online audience growth targets? How much is enough? Or maybe you’re thinking you don’t need to grow your online audience and are happy with how it is? Maybe if you can get the target number of clients that you need through your current networks or face-to-face networking of people that you already know then chances are you don’t need an online audience. BUT if you’d like to make online sales and grow those online sales and make money while you slee...2019-11-2234 min
Build Your Online Audience(352) How to sell in a Facebook group (without annoying your members)Would you like to make more sales in your Facebook group but are worried about annoying your members? If this sounds like you, you’ll love this podcast episode on how to sell in your Facebook group - without appearing pushy or ‘selly’. Whether you’re just starting your Facebook group (or are thinking about it) or... READ MORE The post (352) How to sell in a Facebook group (without annoying your members) appeared first on Janet Murray.2019-06-211h 01
Build Your Online Audience[351] How to get corporate clients (and why you should) with Dylis GuyanDo you like the idea of working with corporate clients but feel unsure how to get started? Perhaps you've heard it's difficult to break into the corporate world or that these type of clients take too long to make decisions. Or maybe you feel like you can't make a big enough difference in the world... READ MORE The post [351] How to get corporate clients (and why you should) with Dylis Guyan appeared first on Janet Murray.2019-06-1459 min
Build Your Online Audience[350] How to use surveys to increase your online sales with Rob and KennedyHypnotist Rob and mind reader Kennedy had successful stage careers before turning their attention to helping others build entertainment businesses through online courses/membership sites. When they started using surveys to find out what products/services their ideal clients wanted, they discovered something surprising. People were much more likely to buy their products/services if they were offered... READ MORE The post [350] How to use surveys to increase your online sales with Rob and Kennedy appeared first on Janet Murray.2019-06-0750 min
Build Your Online Audience[349] How to find the right niche for your businessYou may think niching down is a bad idea because specialising in a very specific topic, service and/or type of client will mean you’ll lose out on business. Actually the opposite is true. Focusing on a tight niche will help you earn more money and attract better opportunities in your business. But how do you... READ MORE The post [349] How to find the right niche for your business appeared first on Janet Murray.2019-05-3042 min
Build Your Online Audience[348] How to write social media posts that sellDo you ever see those clever social media posts that really grab your attention? Perhaps they tell a compelling personal story or use language in a really sit-up-and-take-notice kind of way? Or maybe the writer is just really good at asking questions? You can’t quite put your finger on what/how they do it…but you find... READ MORE The post [348] How to write social media posts that sell appeared first on Janet Murray.2019-05-2451 min
Build Your Online Audience[347] How to create engaging social media videos (even if you hate being on camera)Experts predict that by the end of 2019, 80% of the content we consume online will be video. So if video isn’t part of your social media strategy, you could be missing a trick. But what kind of videos should you be posting on social media? How long should your videos be? And can you... READ MORE The post [347] How to create engaging social media videos (even if you hate being on camera) appeared first on Janet Murray.2019-05-171h 11
Build Your Online Audience[346] How to look and feel more confident on live video with Ian Anderson GrayWould you love to do more live video to promote your business but find perfectionism holds you back? Perhaps you’re worried about making mistakes or looking stupid in front of your friends or colleagues. Or maybe you find yourself making endless excuses not to go live - like telling yourself you don’t have the right... READ MORE The post [346] How to look and feel more confident on live video with Ian Anderson Gray appeared first on Janet Murray.2019-05-1051 min
Build Your Online Audience[345] How to increase your social media engagement - fastAre you frustrated by the lack of engagement with your social media content? You’re publishing content regularly, but your posts aren’t attracting enough likes, comments and shares - leaving you wondering if it’s worth bothering with social media at all. If this sounds like you, the first thing you need to know is... READ MORE The post [345] How to increase your social media engagement - fast appeared first on Janet Murray.2019-05-0354 min
Build Your Online Audience[344] How to build your audience through a Facebook groupIs your Facebook group taking up all your time but not making you any sales in your business? In this episode, I talk to Gordon Burcham, Martial Arts School Owner and Multi World Kickboxing Champion about how he is generating a six figure income from a Facebook group. He also shares the remarkable story of... READ MORE The post [344] How to build your audience through a Facebook group appeared first on Janet Murray.2019-04-2652 min
Build Your Online Audience[343] The three audiences you must build to create a profitable online businessAre you feeling frustrated because you're trying to build your online audience...but you still don't have enough clients? While activities like social media marketing, blogging and building your email list are brilliant for attracting cold leads (i.e. people who don't know about you yet), research consistently shows that most people need at least 7 or... READ MORE The post [343] The three audiences you must build to create a profitable online business appeared first on Janet Murray.2019-04-1854 min
Build Your Online Audience[342] How to build your audience on YouTube with Jessica DanteYouTube is the second largest search engine after Google. So if you want to get in front of a large audience, having a Youtube channel can be a smart move. But if you’re not familiar with the platform, the practicalities of setting up a channel, deciding what kind of content you should be creating and... READ MORE The post [342] How to build your audience on YouTube with Jessica Dante appeared first on Janet Murray.2019-04-111h 08
Build Your Online Audience[341] How to use stories to attract your ideal clients with Marsha ShandurDo you want to attract more of the right clients? Storytelling is one of the most powerful ways to build an audience and to establish trust and credibility. But many people either lack confidence in their storytelling ability or are scared of revealing too much of themselves. In this episode, I talk to story coach... READ MORE The post [341] How to use stories to attract your ideal clients with Marsha Shandur appeared first on Janet Murray.2019-04-0453 min
Build Your Online Audience[340] How to create a coaching or consultancy package for your businessDo you offer coaching, consultancy and training and find yourself spending hours creating bespoke proposals every time a prospective client gets in touch? Or perhaps you’d like to offer some kind of coaching, consultancy or training but you’re not sure what you should be offering and you keep procrastinating about it and never actually... READ MORE The post [340] How to create a coaching or consultancy package for your business appeared first on Janet Murray.2019-03-2847 min
Build Your Online Audience[339] How to build an audience for an online course or membershipIf you’ve already tried to create your own course or membership programme you’ll know that it’s not a simple case of ‘build it and they will come’. In this episode, I share the reasons why you must build an audience before you launch an online course or membership site. I also break down the steps... READ MORE The post [339] How to build an audience for an online course or membership appeared first on Janet Murray.2019-03-2151 min
Build Your Online Audience[338] Why you feel scared of selling (and what to do about it)Are you scared of selling? Are you crippled by nerves when it comes to pitching for new business or asking for the sale? In this episode, sales expert Marcus Cauchi gives practical advice on overcoming your fears using tried and tested techniques that will allow you to make sales naturally and authentically. {Click on the... READ MORE The post [338] Why you feel scared of selling (and what to do about it) appeared first on Janet Murray.2019-03-1455 min
Build Your Online Audience[337] The tools I am using to build my online audienceWhen you're doing business online, the more tasks you can automate, the more time you have to serve your customers/clients. Plus you'll be able to build your audience quicker. In this episode I share the tools I use every day in my business that save me tons of time, including everything from email marketing and... READ MORE The post [337] The tools I am using to build my online audience appeared first on Janet Murray.2019-03-0752 min
Build Your Online Audience[336] How to make sales from your business blogYou think you’re doing all the right things to build a successful business blog. You’re showing up every week, you spend ages researching, writing and promoting, but it’s not making you any money. In this episode, I break down the steps you need to take to create strategic blog content that people actually want to... READ MORE The post [336] How to make sales from your business blog appeared first on Janet Murray.2019-02-2845 min
Build Your Online Audience[335] How to create a high-converting lead magnetIf you want to attract leads and sales for your business, you need an email list. But in a time when most of us are overwhelmed with information, inviting people to sign up for your lead magnet is not enough. In this episode, I break down the steps you need to take to create a... READ MORE The post [335] How to create a high-converting lead magnet appeared first on Janet Murray.2019-02-2147 min
Build Your Online Audience[334] How to build a large audience without paid advertising with Callie WillowsAre you trying to grow your audience but don’t have the funds for paid advertising? Or are you feeling fed-up with forking out on ads which aren’t bringing you a good return on investment? In this episode, Callie Willows from The Membership Guys, shares practical tips on how to grow your audience through content marketing,... READ MORE The post [334] How to build a large audience without paid advertising with Callie Willows appeared first on Janet Murray.2019-02-1431 min
Build Your Online Audience[333] 39 Surprisingly easy ways to increase your email subscribersIn January 2019, I launched a new online course How To Write Awesome Sales Copy which generated £20k in sales. It was a fairly relaxed launch, based around my six-part launch sequence (available as part of the course) and a handful of social media posts. The launch represented less than 50% of my monthly sales... READ MORE The post [333] 39 Surprisingly easy ways to increase your email subscribers appeared first on Janet Murray.2019-02-071h 06
Build Your Online Audience[332] How to make sales on LinkedIn with Sam RathlingAre you on LinkedIn but struggling to makes enough sales? Find out how you can start making the connections you need, from ensuring your profile leaves a great first impression to how to create engaging content that attracts (and converts) the right customers with LinkedIn expert, Sam Rathling. {Click on the player above to listen... READ MORE The post [332] How to make sales on LinkedIn with Sam Rathling appeared first on Janet Murray.2019-01-3147 min
Build Your Online Audience[331] What it really takes to build an audience with John Lee DumasAre you struggling to build your audience right now? John Lee Dumas, host of the Entrepreneurs on Fire podcast, tells all in this episode about how he built his business from the bottom up, including how niching down helped him stand out from his competition PLUS the most important thing you need to do to... READ MORE The post [331] What it really takes to build an audience with John Lee Dumas appeared first on Janet Murray.2019-01-2532 min
Build Your Online Audience[330] How to write awesome sales copy for your businessDo you struggle to write sales copy for your business? In this podcast episode I share practical tactics for writing sales copy in your business including sales pages, marketing emails, Facebook ads and more. And I share the frameworks I use in my own business to help me write awesome sales copy - and do... READ MORE The post [330] How to write awesome sales copy for your business appeared first on Janet Murray.2019-01-1848 min
Build Your Online Audience[329] What’s working on Facebook right now with Liz Melvillehttps://youtu.be/vqOJ-T0jLUA Do you feel like Facebook is constantly changing and you can’t keep up? In this podcast episode, Facebook ads specialist Liz Melville shares her thoughts on what’s working on Facebook right now, including whether we should ditch free Facebook groups, why the algorithm isn’t to blame for poor engagement on your content, plus what... READ MORE The post [329] What’s working on Facebook right now with Liz Melville appeared first on Janet Murray.2019-01-1050 min
Build Your Online Audience[328] The three numbers you should focus on in your business in 2019Want to make more money in your business in 2019? Then you need to start tracking key marketing metrics in your business. But which numbers should you be monitoring and how often? In this podcast episode, I share the three numbers you must focus on to grow your business in 2019. {Click on the player... READ MORE The post [328] The three numbers you should focus on in your business in 2019 appeared first on Janet Murray.2019-01-0457 min
Build Your Online Audience[327] Why I’m closing my 13.5k Facebook group (and other changes I’m making in 2019)If you’ve been following me for a while you’ll know that my large Facebook group (with over 13.5k members) has been a huge part of growing my business in the last four years. Want to know why I’m shutting it down? Listen to this podcast to find out, PLUS other big changes I’ll be making... READ MORE The post [327] Why I’m closing my 13.5k Facebook group (and other changes I’m making in 2019) appeared first on Janet Murray.2018-12-2050 min
Build Your Online Audience[326] The one thing you need to generate passive income for your businessDo you want to generate passive income for your business in 2019? Listen to this podcast to find out the one thing you should be doing to help achieve this goal, including some practical advice on the ‘magic numbers’ you need to know to help you reach your sales targets. Here’s what you’ll learn in... READ MORE The post [326] The one thing you need to generate passive income for your business appeared first on Janet Murray.2018-12-1727 min
Build Your Online Audience[325] Three social media posts that will help you generate sales todayDo you feel like you spend all your time on social media but never actually make any sales? In this podcast episode I share three different content ideas that are guaranteed to help you start making money today. Here’s what you’ll learn in this episode: Why you need to actively tell people your products are... READ MORE The post [325] Three social media posts that will help you generate sales today appeared first on Janet Murray.2018-12-1329 min
Build Your Online Audience[324] How to stop talking about video and actually do it with Dan KnowltonIn this special edition of my podcast, I share a brilliant session from my recent event, Content Live, in which Dan Knowlton, a digital marketing expert, shares practical tips and strategies on how you can use video in your business to attract and convert more customers. Here’s what you’ll learn in this episode: Why video... READ MORE The post [324] How to stop talking about video and actually do it with Dan Knowlton appeared first on Janet Murray.2018-12-1024 min
Build Your Online Audience[323] Creative Instagram marketing strategies with Bronte HuskinsonBronte Huskinson, an author, self-taught photographer and content creator has over 54k followers on her Instagram account which has now become her main source of income. Find out how you can grow your audience on Instagram whether you’re a service or product based business, plus get tips on how to use influencers to market your... READ MORE The post [323] Creative Instagram marketing strategies with Bronte Huskinson appeared first on Janet Murray.2018-12-0636 min
Build Your Online Audience[322] How to create a content plan for your businessCreating a content plan for 2019 will not only help you to create consistent, high-quality content regularly, but it will also help you save time, build your audience and make more sales in your business. In this episode, I share practical tips on how to create a content plan for 2019, including examples of the... READ MORE The post [322] How to create a content plan for your business appeared first on Janet Murray.2018-12-0425 min
Build Your Online Audience[321] How to get people to actually read your blog with Andy CrestodinaAndy Crestodina is an experienced content and ethical digital marketing expert who has helped thousands of businesses get better results online. In this episode he shares his top tips on getting more people to read your blog, how to make your content rank higher in search engines and why collaboration is the key to growing... READ MORE The post [321] How to get people to actually read your blog with Andy Crestodina appeared first on Janet Murray.2018-11-2934 min
Build Your Online Audience[320] How to host a Christmas sale on Facebook LiveUsing Facebook Live to sell your products in the run up to Christmas can be a great way of standing out from your competitors - giving your customers a chance to see the person behind the brand and ask any questions they have there and then. Listen to this episode for my top ten tips... READ MORE The post [320] How to host a Christmas sale on Facebook Live appeared first on Janet Murray.2018-11-2620 min
Build Your Online Audience[319] Why you should be using Pinterest in 2019 (plus how to do it)Pinterest is the second biggest search engine after Google. Which means, if used correctly, it can be a massive game changer when it comes to getting more eyes on your content. In this episode Eve Tokens shares practical tips on how to use Pinterest for your business including how she has helped me improve traffic... READ MORE The post [319] Why you should be using Pinterest in 2019 (plus how to do it) appeared first on Janet Murray.2018-11-2236 min
Build Your Online Audience[318] How to ace your content strategy in 2019 (review of Content Live)Are you looking to ace your content strategy next year and get 2019 sorted? Listen to this special review episode where I share some of the biggest takeaways from my recent live event, Content Live, including practical tips and strategies on how you can plan and create engaging content in 2019. Here’s what you’ll learn... READ MORE The post [318] How to ace your content strategy in 2019 (review of Content Live) appeared first on Janet Murray.2018-11-1942 min
Build Your Online Audience[317] How to launch a new product or service - fast! With Amanda Overend[WARNING! PLEASE DON'T LISTEN TO THIS EPISODE WITH YOUNG CHILDREN IN THE ROOM!!!] Launching a new product or service too quickly can lead to mistakes, overspending and failing to make the impact you desired. Listen to this transformation episode with Amanda Overend, who shares how she successfully launched her new product, in time for Christmas,... READ MORE The post [317] How to launch a new product or service - fast! With Amanda Overend appeared first on Janet Murray.2018-11-1532 min
Build Your Online Audience[316] How I chose my business coach (and how to choose yours)Do you want your business to accelerate in 2019? Maybe you’ve considered joining a mastermind group or hiring a business coach but don’t know where to start? In this episode I share my five top tips on how to hire a business coach and how working with a business coach has helped transform my business.... READ MORE The post [316] How I chose my business coach (and how to choose yours) appeared first on Janet Murray.2018-11-1215 min
Build Your Online Audience[315] How to create a brand statement (and why you need to) with J. Nichole SmithHear the tables being turned in this surprisingly revealing episode, as J. Nichole Smith, a branding expert, challenges me on my brand statement and what language I should be using to have a more impactful message. Nichole also shares some of the fears that are holding people back from creating a successful brand as well... READ MORE The post [315] How to create a brand statement (and why you need to) with J. Nichole Smith appeared first on Janet Murray.2018-11-0854 min
Build Your Online Audience[314] Repurposing hacks for busy business ownersAre you struggling to create consistent content or finding you just don’t have the time? In this episode I share time-saving tips to help your content go further - from turning a blog post into a slideshare presentation to transforming a keynote talk into a podcast episode and a Twitter chat. Here’s what you’ll learn... READ MORE The post [314] Repurposing hacks for busy business owners appeared first on Janet Murray.2018-11-0524 min
Build Your Online Audience[313] On-Air Coaching: How do I sell to an audience that isn't used to being sold to?Have you built up an audience of people who won’t buy from you? Or do you feel the fear when it comes to selling to them? In this on-air coaching episode with sustainability expert, Jen Gale, I share helpful tips on how to start conversations with your audience on pricing and sales, dealing with objections,... READ MORE The post [313] On-Air Coaching: How do I sell to an audience that isn't used to being sold to? appeared first on Janet Murray.2018-11-0146 min
Build Your Online Audience[312] 10 marketing ideas for Black FridayWhatever you think of Black Friday, the consumer stats show that it cannot be ignored. Here are some practical tips on how to make the most of Black Friday - including what to offer, how to plan your event/sale and how to promote it to your audience. If you want to listen to the podcast... READ MORE The post [312] 10 marketing ideas for Black Friday appeared first on Janet Murray.2018-10-2910 min
Build Your Online Audience[311] How to generate passive income in your business with Lisa JohnsonWant to earn money while you’re on holiday? That’s exactly what Lisa Johnson, founder of two successful wedding businesses and passive income expert does. In this episode, she explains what passive income is, what you need to do to earn money whilst you sleep plus why building an audience is vital if you want to... READ MORE The post [311] How to generate passive income in your business with Lisa Johnson appeared first on Janet Murray.2018-10-2535 min
Build Your Online Audience[310] Four types of marketing content that will make you salesDo you struggle to come up with daily content to engage with your audience and ultimately make sales? From dogs in hairdressers to comments made by strangers at a speaking event - find out how everything can be turned into a content opportunity with these practical marketing tips. Here’s what you’ll learn in this episode:... READ MORE The post [310] Four types of marketing content that will make you sales appeared first on Janet Murray.2018-10-2247 min
Build Your Online Audience[309] How to go viral on Twitter with Kerry JordanAre you launching a new product, service or marketing campaign and want it to go viral on Twitter? Listen to this episode to find out how Kerry Jordan, a dog photographer, launched the National Dog Photographer’s Awareness Day, made it go viral on Twitter - and get picked up by national newspapers. Here’s what you’ll... READ MORE The post [309] How to go viral on Twitter with Kerry Jordan appeared first on Janet Murray.2018-10-1828 min
Build Your Online Audience[308] How to create a media calendar for 2019 (and why you need to)Would you like to be more consistent with your content in 2019? In this episode, I share how creating a media calendar could help you become more effective at planning and creating content for your blog/vlog (if you have one), email marketing and social media - and help you get featured in the press. Here’s... READ MORE The post [308] How to create a media calendar for 2019 (and why you need to) appeared first on Janet Murray.2018-10-1518 min
Build Your Online Audience[307] Should you exhibit at a trade show? With Kate HillsExhibiting at a trade show can be a great way to get your business in front of your ideal customers or clients. But how do you know if it’s the right marketing strategy for your business? And if you do decide to exhibit at a trade show, how can you ensure you get a return... READ MORE The post [307] Should you exhibit at a trade show? With Kate Hills appeared first on Janet Murray.2018-10-1132 min
Build Your Online Audience[306] Christmas content ideas for busy business ownersDo you find it difficult to market your business at Christmas? Or have you got so many ideas you don’t know where to start? In this episode, I share helpful tips on how to come up with great content ideas that will give value to your audience and make sales in your business (plus some... READ MORE The post [306] Christmas content ideas for busy business owners appeared first on Janet Murray.2018-10-0826 min
Build Your Online Audience[305] On-Air Coaching: What should I blog about? With Gemma StowPublishing a regular blog can help you build your audience, gain trust and stand out as an authority in your field. But how do you decide what to blog about? In this on-air coaching episode, I share practical tips and strategies with business coach Gemma Stow on how to find out what your audience needs... READ MORE The post [305] On-Air Coaching: What should I blog about? With Gemma Stow appeared first on Janet Murray.2018-10-0440 min
Build Your Online Audience[304] What’s your marketing style (and why it matters)?Are you super organised and schedule your content in advance, or do you fly by the seat of your pants, and create content on-the-go when inspiration strikes? In this episode, I share the three different types of marketer, the advantages and disadvantages of each style, and how knowing which type you are can help you... READ MORE The post [304] What’s your marketing style (and why it matters)? appeared first on Janet Murray.2018-10-0115 min
Build Your Online Audience[303] On-Air Coaching: How do I pivot from serving a small number of clients to a membership model? with Kirsty CardenDo you offer coaching or consulting to clients and wonder how you can scale up your business? In this episode I help Kirsty Carden, a successful business coach, with practical tips and strategies on how to launch a paid membership community, how to use social media to get people onto a waiting list, and how... READ MORE The post [303] On-Air Coaching: How do I pivot from serving a small number of clients to a membership model? with Kirsty Carden appeared first on Janet Murray.2018-09-2843 min
Build Your Online Audience[302] How we generated 56k in 10 days (Sales Challenge debrief)During my recent FREE sales challenge, participants made a staggering 56k in sales - making this one of my most successful online challenges yet. Want to know all the details? In this episode, I share behind-the-scenes from the challenge, including which social media platforms sent me the most referrals, why my Facebook ads tanked -... READ MORE The post [302] How we generated 56k in 10 days (Sales Challenge debrief) appeared first on Janet Murray.2018-09-2532 min
Build Your Online Audience[301] What it really takes to build an online business with Lucy ParsonsAcademic coach Lucy Parsons started her business four years ago and has seen her revenue grow from just £10 a week to over 50k a year. In this episode, Lucy - who is part of my membership community - the Love Marketing Membership - shares how she has gained fantastic press coverage for her business,... READ MORE The post [301] What it really takes to build an online business with Lucy Parsons appeared first on Janet Murray.2018-09-2138 min
Build Your Online Audience[300] How to build an audience (and why you need to)In this celebratory 300th episode, I look back at what I’ve learned over the last five years of business and share practical tips on how to grow your audience including why it’s important, what to do when something goes wrong, and why investing in training is essential for your business growth and development. Here’s what... READ MORE The post [300] How to build an audience (and why you need to) appeared first on Janet Murray.2018-09-1746 min
Build Your Online Audience[299] How to sell everyday (without being a pain in the ass)If you want to make more sales in your business, you need to be prepared to sell every day. Fact. But selling everyday doesn’t mean constantly pushing your products or services onto people. There are multiple ways you can get your products/services in front of prospective customers/clients - without being spammy/selly. In the episode, I... READ MORE The post [299] How to sell everyday (without being a pain in the ass) appeared first on Janet Murray.2018-09-0817 min
Build Your Online Audience[298] How to turn browsers into buyersHow many times have you booked a dental appointment because your dentist sent you a reminder? Or eaten at a restaurant because a voucher code landed in your inbox at exactly the right time? I bet you didn’t think it was scammy/selly. You were probably grateful for the reminder. So why do we feel awkward... READ MORE The post [298] How to turn browsers into buyers appeared first on Janet Murray.2018-09-0811 min
Build Your Online Audience[297] How to sell your products or services on social mediaDo you find it difficult to sell through social media? You’re not alone. In this episode, I explain how to use social media to start conversations about your product or service that will help you generate leads (plus how to convert those leads into sales). [IMPORTANT NOTE] This episode is part of a week-long sales... READ MORE The post [297] How to sell your products or services on social media appeared first on Janet Murray.2018-09-0819 min
Build Your Online Audience[296] How to generate sales in your business - fast!Do you need to generate income in your business - fast?! Approaching customers who have previously bought from you is one of the most efficient (and often most underused) way of generating sales. In this episode I share strategies you can use to make sales from your hottest leads - and do it fast. [IMPORTANT... READ MORE The post [296] How to generate sales in your business - fast! appeared first on Janet Murray.2018-09-0814 min
Build Your Online Audience[295] How to prospect your leadsIf you’re struggling to make sales, it’s likely you’re focusing your marketing efforts on the people who are least likely to buy from you (i.e. your cold leads). That’s why it’s important to go back to basics and ‘prospect’ your leads. In this episode I’ll show you how to identify your hottest leads, so you... READ MORE The post [295] How to prospect your leads appeared first on Janet Murray.2018-09-0815 min
Build Your Online Audience[294] How to quadruple your income in seven days with Jennifer HamleyEarlier this year, luxury handbag designer, Jennifer Hamley, was ready to give up on her business. But after attending one of my live events, she made a radical shift in her marketing strategy - and quadrupled her income. In this episode she shares how Facebook Live has transformed her business - in just seven days.... READ MORE The post [294] How to quadruple your income in seven days with Jennifer Hamley appeared first on Janet Murray.2018-09-0643 min
Build Your Online Audience[293] Should you use scarcity in your marketing?Do you think scarcity marketing is spammy? Is it something you’ve been too afraid to try in case it puts off prospective customers/clients? In this episode, I explain how I use scarcity marketing in my own business and why - far from being spammy/selly - using scarcity in your marketing can help you give your... READ MORE The post [293] Should you use scarcity in your marketing? appeared first on Janet Murray.2018-09-0320 min
Build Your Online Audience[292] How to get started with messenger bots with Kelly Noble MirabellaHave you heard of messenger bots and wondered what they are, or how they can help your business? In this episode, expert Kelly Noble Mirabella, shares how you can get started with chatbots, including the best tools to use, how to build your subscriber list, and how you can use them effectively to make sales... READ MORE The post [292] How to get started with messenger bots with Kelly Noble Mirabella appeared first on Janet Murray.2018-08-3036 min
Build Your Online Audience[291] The truth about passive incomeIf you’d like to create passive income for your business, this episode may not be exactly what you were hoping to hear - but it’s essential that you listen. In this episode, I share tips on how to bring more passive income into your business, including how to build your authority through content (and why... READ MORE The post [291] The truth about passive income appeared first on Janet Murray.2018-08-2752 min
Build Your Online Audience[290] On-Air Coaching: How do I speak to two different audiences in my email marketing?Do you sell your products or services to different audiences? Is this getting you confused about your marketing as you don’t know who to focus on and where? In this on-air coaching episode with career coach, Janine Esbrand, I share how to target varied audiences within your email and content marketing, the importance of keeping... READ MORE The post [290] On-Air Coaching: How do I speak to two different audiences in my email marketing? appeared first on Janet Murray.2018-08-2226 min
Build Your Online Audience[289] How to get booked as a speakerSpeaking at live events can be a great way to attract clients and customers. But how do you get booked as a speaker - particularly when you’re just starting out? What kind of experience are event organisers looking for? And what the best ways to get noticed? In this episode I share how I chose... READ MORE The post [289] How to get booked as a speaker appeared first on Janet Murray.2018-08-2000 min
Build Your Online Audience[288] How to get started with vlogging (and how it can help your business)Would you like to try vlogging but have no idea how it will help you business? Or are you intimidated by the technology involved? Listen to this information packed episode with Lisa Bean, full of helpful tips on how to create interesting and engaging footage using a smartphone, and why sharing your life behind-the-scenes will... READ MORE The post [288] How to get started with vlogging (and how it can help your business) appeared first on Janet Murray.2018-08-1657 min
Build Your Online Audience[287] How to create premium offers for your businessWould you like to start selling a premium service or product to create extra income in your business - such as a limited edition product or exclusive access to your expertise. In this episode, I share practical ideas on the premium offers you could create for your customers or clients - including how and why... READ MORE The post [287] How to create premium offers for your business appeared first on Janet Murray.2018-08-1326 min
Build Your Online Audience[286] On-Air Coaching: How do I get people to buy my product before it’s launched?Do you have an idea for a new product or service you would like to launch but don’t know how to get started? Listen to this latest on-air coaching episode with Ruth Oldfield from Coffee and Kin for practical tips on how to prepare for a product launch, including how to assess whether your business... READ MORE The post [286] On-Air Coaching: How do I get people to buy my product before it’s launched? appeared first on Janet Murray.2018-08-0928 min
Build Your Online Audience[285] How to rebrand your business (without losing customers)Do you feel like your brand needs a refresh? In this episode I share my tips and strategies on how to rebrand your business - including how to recognise the signs you’re ready for a rebrand, the steps you need to take to make it happen plus the potential consequences of leaving it too late.... READ MORE The post [285] How to rebrand your business (without losing customers) appeared first on Janet Murray.2018-08-0646 min
Build Your Online Audience[284] How to track the numbers in your business with Jessica RoseI started every client consultation by saying: 'let's talk about your monthly income and annual income goals.' You'd be amazed how many business owners say they don't have any. In this episode, I talk to jewellery school owner Jessica Rose about the importance of tracking the numbers in your business - and how doing just... READ MORE The post [284] How to track the numbers in your business with Jessica Rose appeared first on Janet Murray.2018-08-0240 min
Build Your Online Audience[283] How meet ups can help you make sales in your businessI’ve recently started running pop-up meet ups in town and cities where I’m speaking/working. It’s helped me make a deeper connection with existing clients and generate 3.5k of new business (in a matter of weeks). In this episode, I share why meet ups are now part of my marketing strategy - along with practical tips... READ MORE The post [283] How meet ups can help you make sales in your business appeared first on Janet Murray.2018-07-3132 min
Build Your Online Audience[282] On-Air Coaching: What should I include in my email newsletter? with Heidi WallDo you struggle to think of what to include in your email newsletter? Or do you spend so much time thinking about what to include, you never get round to writing one at all? Listen to this on-air coaching episode with Boutique Brownies owner, Heidi Wall, for practical tips on how to create a newsletter... READ MORE The post [282] On-Air Coaching: What should I include in my email newsletter? with Heidi Wall appeared first on Janet Murray.2018-07-2630 min
Build Your Online Audience[281] How to find new customers or clients - fast!Do you struggle to attract new customers or clients? In this episode I break down the strategy I use to find new clients and customers - every single day. Here’s what you’ll learn in this episode: How to define your ‘hot leads’ (3:35) How to define your ‘warm leads’ (8:55) How to define your ‘cold... READ MORE The post [281] How to find new customers or clients - fast! appeared first on Janet Murray.2018-07-2330 min
Build Your Online Audience[280] How to build your virtual dream team with Mandy HamerlaIf you want to grow your business, hiring a team is essential. But when is the right time to hire your first team member(s) and where should you be looking? How much should you expect to pay? And what happens if you make a hiring mistake? Mandy Hamerla is an HR expert who helps small... READ MORE The post [280] How to build your virtual dream team with Mandy Hamerla appeared first on Janet Murray.2018-07-1942 min
Build Your Online Audience[279] On-Air Coaching: How do I create passive income in my service based business? with Zoe WhitmanAre you fully booked every month but unsatisfied with your income at the end of it? Listen to this on-air coaching episode with accountant, Zoe Whitman, for some useful tips on building passive income streams and helping you earn more without increasing the hours you work. Here’s what you’ll learn in this episode: Zoe’s business... READ MORE The post [279] On-Air Coaching: How do I create passive income in my service based business? with Zoe Whitman appeared first on Janet Murray.2018-07-1637 min
Build Your Online Audience[278] Behind-the-scenes of my live event: Media Influence LiveAre you interested in running a live event and want to find out how I organised my latest two-day event Media Influence Live? This episode is jam-packed with practical tips from how to choose your speakers, to how to structure your event and what you can do to add value for your delegates. Here’s what... READ MORE The post [278] Behind-the-scenes of my live event: Media Influence Live appeared first on Janet Murray.2018-07-1251 min
Build Your Online Audience[277] Sales funnels made simpleIn this episode, I explain what sales funnels are and how you can start building them (or improving the ones you have) to make more money in your business. I include examples from my own business (for both service and product-based offers), mistakes I’ve made with my own sales funnels (so you don’t have to... READ MORE The post [277] Sales funnels made simple appeared first on Janet Murray.2018-07-0940 min
Build Your Online Audience[276] On-Air Coaching: How to use your personal story to sell your products or servicesDo you struggle to incorporate your personal story within your brand or business? Sharing your personality with your audience is a fantastic way of building up trust and helping you stand out - but how do you know what to share? Listen to my on-air coaching session with Ali Ribchester, founder of Tutti Frutti Clothing,... READ MORE The post [276] On-Air Coaching: How to use your personal story to sell your products or services appeared first on Janet Murray.2018-07-0533 min
Build Your Online Audience[275] On-Air Coaching: How to write awesome sales copy - fast! With Sarah CookeDo you struggle with knowing what to include on your sales pages? Or spend so long writing your sales copy it resembles a blog post and not the clear, pithy call-to-action you originally had in mind? Listen to this episode, as I coach Sarah Cooke through my simple, four-step process to writing effective sales copy,... READ MORE The post [275] On-Air Coaching: How to write awesome sales copy - fast! With Sarah Cooke appeared first on Janet Murray.2018-07-0234 min
Build Your Online Audience[274] How to create an ebook or guide for your industry with Aleisha McCormackWould you love to create an ebook or guide for your industry? In this podcast, Aleisha McCormack, podcaster, producer and entrepreneur, explains how she created and marketed her popular Bridechilla Wedding Planning Survival and Field Guides, including some top tips on how to build your audience and juggle a business alongside a full time job.... READ MORE The post [274] How to create an ebook or guide for your industry with Aleisha McCormack appeared first on Janet Murray.2018-06-2857 min
Build Your Online Audience[273] How to handle sales objectionsDo you freeze when someone raises an objection to the product or service you are trying to sell? Listen to this episode for six practical tips that will help you handle sales objections successfully - from how to anticipate objections before they come up, to why you need to treat objections as ‘fears’ and welcome... READ MORE The post [273] How to handle sales objections appeared first on Janet Murray.2018-06-2543 min
Build Your Online Audience[272] How to get clients when you have no email list with Susan McveaSusan McVea is an expert in helping people sell with ease, building up their client list person-to-person, without a big following or audience. She has built her business from ZERO to 6 figures in 18 months, and in this episode, shares her tips and strategies from gaining your first client, to using Facebook groups effectively... READ MORE The post [272] How to get clients when you have no email list with Susan Mcvea appeared first on Janet Murray.2018-06-2149 min
Build Your Online Audience[271] How to set your pricesDo you struggle to set your prices? Are you unsure how to work out your profit margins and sales targets? In this episode, I offer four easy-to-follow steps that will help you set your prices successfully, no matter whether you’re a product or service based business. Here’s what you’ll learn in this episode: The most... READ MORE The post [271] How to set your prices appeared first on Janet Murray.2018-06-1834 min
Build Your Online Audience[270] On-Air Coaching: How do I scale my business - fast?Training others to deliver your services - or sell your products - is one of the quickest ways to scale your business. But when is the best time to expand? How do you build up your customer base base in other towns and cities? And what are the pitfalls of scaling your business - and... READ MORE The post [270] On-Air Coaching: How do I scale my business - fast? appeared first on Janet Murray.2018-06-1535 min
Build Your Online Audience[269] Deciding what to sell (at any stage of your business)If you run your own business you have to make decisions about what to sell. If you’re right at the start of your journey, this might be about working out your very first offer or product range. If you’re further along, it might be about deciding whether or not to introduce a new product or... READ MORE The post [269] Deciding what to sell (at any stage of your business) appeared first on Janet Murray.2018-06-1142 min
Build Your Online Audience[268] How to get more engagement on LinkedInIf you’re looking to have conversations with prospective customers, LinkedIn is fast becoming one of the best social media platforms to do this – and that goes for both product and service based businesses. In this episode I share seven practical ways to boost your engagement on LinkedIn. Here’s what you’ll learn in this episode:... READ MORE The post [268] How to get more engagement on LinkedIn appeared first on Janet Murray.2018-06-0323 min
Build Your Online Audience[267] How to get more engagement on TwitterSocial media is all about engagement, but if you’re new to Twitter – or looking to up your game on the platform – you might be wondering how to get those conversations started. In this episode, I’ll share my tips on how to get more engagement on Twitter and talk to prospective clients for your... READ MORE The post [267] How to get more engagement on Twitter appeared first on Janet Murray.2018-06-0316 min
Build Your Online Audience[266] How to get more engagement on InstagramYou don’t have to be a professional photographer to build a loyal following on Instagram – and it can be a great way to attract leads and sales for your business. In this episode, I share six tips on getting more engagement with your audience on Instagram. Here’s what you’ll learn in this episode: Why... READ MORE The post [266] How to get more engagement on Instagram appeared first on Janet Murray.2018-06-0326 min
Build Your Online Audience[265] How to get more engagement in your Facebook groupA thriving Facebook group can help you build relationships with your ideal customers – and understand what kind of products and services they might need. In this episode, I share creative ideas and tips that you can use to increase engagement in your Facebook group. Here’s what you’ll learn in this episode: Why having your... READ MORE The post [265] How to get more engagement in your Facebook group appeared first on Janet Murray.2018-06-0327 min
Build Your Online Audience[264] How to get more engagement on your Facebook pageGetting your content in front of your target audience on Facebook is a powerful way to raise the profile of your business – and reach more prospective clients. But how do you get engagement on your Facebook page – without spending a ton on ads? In this episode, I share 10 pieces of advice to... READ MORE The post [264] How to get more engagement on your Facebook page appeared first on Janet Murray.2018-06-0321 min
Build Your Online Audience[263] Why I changed the name of my podcastIf you’re a regular listener to my podcast you’ve probably noticed the show has had a bit of a makeover - including a change of name. Listen to this special episode on why I’ve changed the name of my podcast, and what to expect over the coming episodes. If you’re new to the show it’s... READ MORE The post [263] Why I changed the name of my podcast appeared first on Janet Murray.2018-05-3120 min
Build Your Online Audience[262] Why you need to sell more than you thinkDo you feel nervous about selling your product or service? Do you hesitate when sending yet another marketing email? Well, even if YOU feel like you’ve mentioned it a hundred times, there will still be people out there you haven’t reached yet who would benefit from knowing more. Listen to this episode to find out... READ MORE The post [262] Why you need to sell more than you think appeared first on Janet Murray.2018-05-2818 min
Build Your Online Audience[261] How to survive your first five years in business with Mike KawulaMike Kawula, author and serial entrepreneur, has taken three businesses from zero to seven figures in the first 36 months. In this podcast episode he shares practical steps you can take to ensure your business thrives in the first five years. Here’s what you’ll learn in this episode: Mike’s business story (3:20) Why everything doesn’t... READ MORE The post [261] How to survive your first five years in business with Mike Kawula appeared first on Janet Murray.2018-05-2541 min
Build Your Online Audience[260] How to turn failure into successIn this episode I share practical tips and strategies for turning failure into success, based on my own recent experience of dropping out a marathon and successfully completing another weeks later. Listen to this episode to find out what practical steps I took to turn my failure into a success, and how those lessons can... READ MORE The post [260] How to turn failure into success appeared first on Janet Murray.2018-05-2136 min
Build Your Online Audience[259] How to build a loyal following on Twitter with Madalyn SklarDo you feel lost on Twitter and unsure how to utilise it effectively for your business? Listen to this episode for practical tips and strategies on starting conversations, using Twitter lists, getting involved with Twitter chats and how to grow your community online with Twitter marketing expert Madalyn Sklar. Here’s what you’ll learn in this... READ MORE The post [259] How to build a loyal following on Twitter with Madalyn Sklar appeared first on Janet Murray.2018-05-1747 min