Shows
Life Sciences Leadership With Jasmeet SawhneyWhy Pharma's Commercial Strategy Must Center Around the Customer ExperienceAmanjeet Saluja is a Principal at Axtria with over 22 years of experience across analytics and management consulting. First, Aman speaks about why customer experience has become such a hot topic in the pharma industry. He defines what customer experience means within the context of pharma. If pharma executives invest in improving the customer experience, they can expect massive growth; Aman explains how. Tune in as we talk about the proper sequence of steps pharma executives must take to place the customer experience at the core of their commercial strategy. IN THIS EPISODE: [02:45] Wh...2021-11-0318 min