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Showing episodes and shows of
Jason Cercone
Shows
Let's Blow This Up: Explosive Conversations About Podcasting, Brand Building, & Communication
The Season 3 Livestream Finale w/ The Co-Host Collective
It's time to bring the curtain down on Season 3 of Let's Blow This Up and, as is tradition on this show, we're going to close things up in style.If you've been on this ride with us throughout the season, you've heard the voices of some of my closest friends in the podcast space taking 30-minute deep dives in The Co-Host Collective Series. Now, the tribe convenes one last time this season in the name of fun, camaraderie, and having the screen look like The Brady Bunch theme while livestreaming (check out the video on Y...
2025-05-16
1h 10
Let's Blow This Up: Explosive Conversations About Podcasting, Brand Building, & Communication
Marketing Your Podcast Solely On One Platform: What You Need to Know
It's another installment in The Co-Host Collective Series here on Season 3 of Let's Blow This Up and today, myself and the great Ana Xavier are here to help you narrow your focus on marketing and growing your podcast!You and I both know it: trying to be everywhere at once can leave you overwhelmed and ineffective. In this episode, we are tapping into the power of focusing on a single platform to market, promote, and grow your podcast so you don't spread yourself too thin and, eventually, burn out and podfade.By committing to one...
2025-04-01
33 min
Let's Blow This Up: Explosive Conversations About Podcasting, Brand Building, & Communication
The Most Important Thing You Need to Do If You're Starting a Podcast For Your Business
It's the first installment in the Let's Blow This Up Season 3 Solo Series with yours truly, Jason Cercone. Today, I'm kicking off this series by breaking down that crucial first step you need to take when starting a podcast for your business. It's not just about fancy equipment or gorgeous backgrounds or renting state-of-the-art studio space. It's about attacking podcasting with a realistic mindset...and this one item that so many new podcasters tend to ignore. If you do this one thing right, your podcasting efforts will have a solid foundation on which to grow fo...
2025-02-27
18 min
Let's Blow This Up: Explosive Conversations About Podcasting, Brand Building, & Communication
Are You Committed to Building a Successful Podcast? Good. Start Here...
Welcome to Season 3 of Let's Blow This Up! We are kicking off this brand-new season with the first installment of in our Co-Host Collective Series.In this episode, Jason Cercone is joined by Marc Ronick of iRonick Media and Simona Costantini of Volt Productions for a deep dive into the proper mindset every podcaster needs to experience growth and longevity in this space. Without question, it’s the mental approach that sets the foundation for long-term success in podcasting.We'll also explore why many new podcasters are hesitant to embrace the word "authenticity" an...
2025-02-25
32 min
Let's Blow This Up: Explosive Conversations About Podcasting, Brand Building, & Communication
Come Celebrate 10 Years of Podcasting With Jason Cercone
It's officially been 10 years since I heated up a microphone and recorded my very first podcast episode!Since then, it's been an adventurous journey...filled with all the ups and downs you've probably heard about in this arena...It's also been a decade worth of learning from failures, capitalizing on successes, and doing my best to stay sharp in a world that's constantly evolving.It was only moments after my first episode was recorded back in 2015 that I knew podcasting was going to be my thing. And I made it a point to...
2025-02-05
33 min
Table Rush Talk Show!
733 - Building Trust Through Podcasting: Strategies with Jason Cercone
In this episode, I’m joined by Jason Cercone, the Founder and Chief Content Officer at Bombtrack Media. Jason is a seasoned podcasting professional who has hosted, guested, and produced over 1,000 episodes. Together, we unpack the essentials of podcasting, including:The art of creating authentic conversations that captivate listeners.Strategies to build trust and authority through podcasting.Addressing common objections like time constraints and fear of being on mic.Why unscripted content often leads to the best results.Key tips for podcast hosts and guests to elevate their storytelling.Jason also shares why improving communication skills—especially in t...
2024-12-04
1h 25
The Ian S. Hoover Show - Investing, Business, Motivation & Real Estate W/ Ian S. Hoover
E53 - How to increase business by leveraging podcasts with Jason Cercone
Episode 53: How to Increase Business by Leveraging Podcasts In this exciting episode of The Ian S. Hoover Show, we are joined by the insightful Jason Cercone from Bombtrack Media. Titled "How to Increase Business by Leveraging Podcasts," this episode dives deep into the world of podcasting and how it can be a game-changer for your business. We kick off the episode by discussing the expectations you should have when getting started with podcasting. Jason shares his expert insights on the initial steps, the challenges you might face, and the importance of consistency and quality content...
2024-11-20
1h 21
Let's Blow This Up: Explosive Conversations About Podcasting, Brand Building, & Communication
The New Focus of Let's Blow This Up, Podcast Theory, & More with Jason Cercone
ORIGINALLY RECORDED LIVE WEDNESDAY, AUGUST 7THIf you've been tuning in to Let's Blow This Up Live since it first debuted in May of 2024, you know the conversations have been unscripted, real, and, if I may...spectacular.You may have also picked up on another trend: the majority of these sitdowns have focused on the art, science, psychology, and business of podcasting.And while that was never my intention with this podcast, it's where I spend my time each and every day.So I figured...why not lean into...
2024-08-09
40 min
Profit with Law: Profitable Law Firm Growth
Boost Your Law Firm's Visibility with Podcasting and Content Repurposing with Jason Cercone - 440
Send us a textShownotes can be found at https://www.profitwithlaw.com/440.Welcome to another insightful episode of the Profit with Law Podcast! In this episode, Moshe Amsel engages in a fascinating conversation with Jason Cercone, the founder and CEO of Bombtrack Media. Jason recounts his unique journey into podcasting, which began out of spite following a social media incident.This episode explores the immense potential of podcasting as a marketing tool for law firms and other businesses. Moshe and Jason delve into...
2024-07-18
48 min
Let's Blow This Up: Explosive Conversations About Podcasting, Brand Building, & Communication
Let's Blow This Up Live World Premiere: Season 1 Cast Reunion Special
*Previously streamed Live 5.8.24*It's the world premiere of Let's Blow This Up Live! In this debut livestream, Jason Cercone is joined by Steve Radick, Stacy Skiavo, Alexandra Watkins, and Jay Franze - all contributors to the first season of the Let's Blow This Up podcast - for a Season 1 cast reunion.The crew reflects on the season that was, talks about the current state of branding and marketing, and digs into a variety of other subjects you're sure to find enjoyable.Relive the world premiere that was in audio format today!________________________
2024-05-10
1h 17
Let's Blow This Up: Explosive Conversations About Podcasting, Brand Building, & Communication
The Most Impactful Way For Brands to Leverage Podcasting with Jason Cercone
Get more from this episode on the Bombtrack Media BlogIn the Season 1 finale of Let's Blow This Up, Jason Cercone shares strategies and insights for leveraging podcasting for your brand, as well as the importance of building your podcast with the right strategy and the right mindset.3 Big Takeaways From This EpisodePodcasting is the ultimate form of content creation. It gives you the ability to build audio, video, and written content (achieved through transcription) that can elevate your brand presence throughout your digital footprintThe podcast medium is for more than...
2024-03-13
43 min
Let's Blow This Up: Explosive Conversations About Podcasting, Brand Building, & Communication
How to Escape Irrelevancy & Stand Out With Your Brand with Steve Radick
Get more from this episode on the Bombtrack Media BlogIn the world premiere episode of Let's Blow This Up, Steve Radick joins host Jason Cercone to discuss how you can avoid becoming irrelevant in your niche, why you need to take more risks with your brand, and tips for putting your best brand message forward.3 Big Takeaways From This EpisodeNever be afraid to say what needs to be heard. In a world where too many people keep thoughts, feelings, and ideas bottled up, be the one who speaks...
2024-03-13
51 min
Let's Blow This Up: Explosive Conversations About Podcasting, Brand Building, & Communication
The Official Let's Blow This Up Season 1 Kickoff Mashup
Season 1 of Let's Blow This Up is almost here! Today...get a taste of what you'll experience when the full season goes live.This episode is a mashup of clips from all eight episodes that make up Season 1. From start to finish, you'll hear from:Steve RadickAlexandra WatkinsStacy SkiavoDr. Tanya KindelJay FranzeCassie BrkichMichele ColellaJason CerconeEvery episode of Season 1 will be live on Wednesday, March 13th, 2024 for you to binge, share, binge again, then share again!And if you're into seeing us talk instead of just listening with your ears, you can also...
2024-03-08
30 min
Speak With Power
324. Increase Visibility Through Podcasting and Content Creation with Jason Cercone
Would you like to be more efficient in building your visibility as a professional? Tune in to my conversation with Jason Cercone and learn: Why starting a podcast is a fantastic idea What to think about before you start a podcast How to grow your podcast effectively by working smart, not hard A new efficient way of recording your episodes How to repurpose your content How to keep people interested in your show even when you’re not releasing episodes How to efficiently build content for your social media if you’re not a podcaster Jason...
2024-02-23
33 min
Podcast Theory
What's Old Is New(ish) Again | An Introduction to Podcast Theory
Welcome to Podcast Theory! This show has undergone some changes since its launch in 2021, including a couple rebrands, name changes, and format adjustments.But overall, the mission of providing content to help you become a better podcaster has remained in tact.Today, I am officially dubbing this show as Podcast Theory going forward.In this brief introductory episode, discover what's on tap for Podcast Theory as new seasons get set to go live. Podcast Theory will be produced in seasonal format and each season will have a featured co-host j...
2024-02-01
06 min
Invest In Yourself: The Digital Entrepreneur Podcast
Digital Entrepreneur Jason Cercone Talks about Podcast Guesting Simplified
How did Digital Entrepreneur Jason Cercone invest in Himself to be able to run Podcast Guesting Simplified?Well, that's what your Podcast Mogul Phil Better is here to do.Join Phil as he asks about How to Become a Thought Leader In Your Niche Through Strategic, Impactful Podcast Guest Appearances and how Content Creation for Social Media is currently something they are dealing with in their business!Make sure to listen until the end for a special treat!Remember to Invest In YourselfTeam Invest In Yourself~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~Here are the links to stay in...
2024-01-17
45 min
The Binge Factor
How Successful Podcasting Relationship Building Strategies Gain More Show Guests With Jason Cercone Of Evolution Of Brand
We are the company we keep. This could not be more true when it comes to podcast guests. However, admittedly, not many of us have the right podcasting relationship building strategies that would allow us to attract more guests, let alone build that mutually beneficial relationship. Good thing Jason Cercone of Evolution of Brand joins Tracy Hazzard in this episode. Jason is a podcast guesting strategist, author, voiceover talent, and experienced podcaster. With his expertise, he shares with us what podcasters can do better to create that powerful connection with their guests. He then flips it and gives tips on h...
2024-01-11
52 min
The Sanity Project Podcast
Unleashing the Power of Podcast Guesting: Simplified Strategies for Success with Jason Cercone
In this podcast episode, Joanne interviews Jason Cercone, a veteran podcaster and brand builder. They discuss the art of podcasting, with Jason emphasizing the importance of providing value and compelling content as a guest. He compares podcast guesting to movie trailers, aiming to pique listeners' interest. Jason also shares his transition from hosting "Evolution of Brand" to "Podcast Guesting Simplified," reflecting his passion for helping others excel in podcasting. They touch on the challenges of guests focusing on sales pitches and the importance of consistency in episode lengths. The episode concludes with a discussion on Jason's course on podcast...
2023-11-14
32 min
My Favorite Mistake: Business Lessons from Failures and Success
The Beer Blogger turned Podcast Maestro: Jason Cercone’s Story, Mistakes, and Lessons
Episode page with video, transcript, and more My guest for Episode #234 of the My Favorite Mistake podcast is Jason Cercone, the host of “Solo Podcasting Simplified.” With nearly a decade of experience in the podcast world, Jason has built his brand around the consumptive power of storytelling and simplifying podcast initiatives. He helps results-driven business leaders and professionals create engaging, impactful solo podcasts – hosting, producing, or guesting on more than 1000 episodes. Jason shares his favorite mistake story about engaging too much with a Twitter troll when he had launched a craft beer blog… and why it w...
2023-10-30
47 min
Artificial Intelligence Podcast: ChatGPT, Claude, Midjourney and all other AI Tools
SNM279 Become a Professional Podcast Guest with Jason Cercone
Welcome to the Serve No Master Podcast! This podcast is aimed at helping you find ways to create new revenue streams or make money online without dealing with an underpaid or underappreciated job. Our host is best-selling author, Jonathan Green.Today's guest is Jason Cercone is a communications major who initially pursued a career in radio but didn't find much success. However, his interest in podcasting sparked when he encountered a live podcast at an event and intrigued by the concept. He delved into the world of podcasting with his friends, recognizing that...
2023-10-23
53 min
Podcast Theory
New Episodes Return Tuesday, September 13th!
Thank you for listening and supporting the launch of Solo Podcasting Simplified!I am taking a brief break to make a few adjustments to this podcast going forward. Look for new episodes to return on Tuesday, September 13th, 2023. Until then, jump back in the archives and consume to the first 14 episodes of Solo Podcasting Simplified once again or for the first time.Thank you for being part of the Solo Podcasting Simplified experience!Watch the video version of this episode on YouTubeSchedule a Podcast Clarity Session To...
2023-08-08
01 min
Stuff My Therapist Says
Key Strategies For More Impactful Communication with Jason Cercone
Undoubtedly, at one point in your life, you've found yourself in the middle of a situation where lack of communication caused undue stress. Whether the communication gaps came from your side of the table, from others you were interacting with, or from everyone involved collectively, one thing was clear: poor communication led to insufficient outcomes.Effective communication is a powerful tool that can shape relationships and inspire positive change. It empowers individuals to express their thoughts, emotions, and ideas with clarity and precision, which leads to more concise understanding and increased strength in our connections....
2023-07-25
40 min
Own Your Choices Own Your Life
577 | The Best Opportunities Rise From Failures With Jason Cercone
Today we are speaking with Podcast Guesting Strategist, Jason Cercone. Jason is a personal brand architect, podcast guesting strategist, author, voice over talent, and experienced podcaster. He helps value-driven coaches and consultants establish authority status and become thought leaders in their niche through strategic podcast guest appearances. He is also The Voice of Evolution of Brand, a podcast featuring authentic entrepreneurs and professionals sharing brand-building strategies to help you succeed in your professional pursuits, as well as a contributing author to the best-selling PodMatch Guest Mastery book. In this episode we dive into: 1) How to...
2023-07-18
1h 02
Podcasting Unlocked: Tips and Growth Podcast Strategies for Impact-Driven Entrepreneurs
Building Thought Leadership through Impactful Guest Appearances with Jason Cercone
Guest appearances on other podcasts are an incredible way to increase your listenership and build your thought leadership in your industry. But there is a right way to pitch or present yourself to other podcasters so that they’ll take an interest in having you on their show. The secret? Set your ego to the side. Today, Jason Cercone is here to talk about all things podcast guests. This week, episode 108 of Listeners to Leads is about building thought leadership through impactful guest appearances! With nearly a decade of experience in the podcast world, Jason Cercone has bui...
2023-07-13
29 min
Evolution of Brand
Farewell (For Now) to Evolution of Brand
As Evolution of Brand hits its 168th episode, I have made the decision to put the show on hiatus. I will be turning my attention to a new podcast known as Podcast Guesting Simplified and I invite you to subscribe, follow, and learn more about the show at podcastguestingsimplified.comEoB Mafia, it has been my absolute honor and privilege to bring you this content week in and week out. It's because of listeners like you that I stay motivated to bring the very best of my abilities to the mic. As you'll hear in...
2023-05-18
18 min
Author to Authority
Ep. 355 - How To Sell On Your Podcasts Without Actually Selling with Jason Cercone
In the latest episode of Author to Authority, host Kim Thompson-Pinder and guest Jason Cercone discuss the art of podcast guesting. With almost a decade of experience in podcasting, Jason shares tips on how to maximize the value of each guest appearance and establish thought leadership in your niche.Highlights:· The Importance of Commitment for New Podcasters· Authenticity in Podcast Guesting· Effective book promotion on podcasts Jason Cercone is a podcast branding strategist and a seasoned podcast host and producer. He helps PR agencies, coaches, and consultants strategically leverage podcast guest appearances to establish authority and thought leadership in their respective...
2023-05-03
33 min
Evolution of Brand
You Need These Social Media Tips If You're a Solopreneur with Shaily Hakimian
Top 3 Takeaways From This Value-Packed Conversation:One of the best ways to gauge success on social media is not through hearts, likes, retweets, etc with complete strangers, but rather how your loyal community interacts and engages with your content. If they've been part of your efforts for years, there's a higher likelihood they'll see your content and, as long as it's quality, they'll do their part to engage with it and propel your efforts forwardIf you produce a piece of content that gets solid engagement, DOUBLE DOWN on creating content in the same vain. Don't try...
2023-03-30
35 min
Fearless Freedom with Dr. G
Building Yourself as a Thought Leader by Providing Value: Jason Cercone
Jason Cercone is a podcast branding and guesting strategist. He’s an accomplished podcast host who has just finished developing a program for PR agencies to best support their clients with stellar guesting outcomes. He has a clear focus on brand evolution and helping leaders establish thought leadership in their respective niches. His expertise in storytelling and simplifying podcast guesting is sure to be valuable to many individuals and organizations looking to enhance their brand and visibility in the podcasting world. Jason works with PR firms to provide training and support to agents ensuring that their clients are getting the most...
2023-03-26
27 min
JUMP... Success is Waiting!
Episode 81 How To Be The Ultimate Guest In a Podcast With Jason Cercone
Send us a textSupport the podcast https://ko-fi.com/cmj22https://www.speakpipe.com/msg/s/265422/2/xhyjb2dhk3c34jguWatch on Youtube https://www.youtube.com/channel/UCci19GODOVAtP3vq78D_D-Ahttps://www.speakpipe.com/msg/s/265422/2/xhyjb2dhk3c34jguSupport the podcast https://ko-fi.com/cmj22Being a great guest on a podcast requires more than just having a good story to tell. To be the ultimate guest, you need to be engaging, knowledgeable, and able to bring a unique perspective to the conversation. Before the...
2023-03-22
34 min
Living Leaders
Authentic Storytelling Builds Trust | Jason Cercone | Ep. 21
Send us a textWhat if sharing the authentic story actually got us better results? What if being real was more important than being perfect?Jason Cercone joins me on the show today for a conversation about brand authenticity and storytelling. Although imposter syndrome might keep us too afraid to share the good, bad, and ugly, doesn't it also make us human? The journey to hitting our goals or building a platform like a podcast (which happens to be Jason's speciality), is not linear... It takes putting ourselves out there even when it's s...
2023-03-14
54 min
The Organic Matrix
Becoming a Thought Leader: Jason Cercone on Brand Expansion and Authority Building
Are you looking to expand your brand and establish yourself as a thought leader in your industry? Look no further than Jason Cercone, a personal brand architect and podcast expert with years of experience in the field. As a podcast guesting strategist and author, Jason knows how to leverage the podcast medium effectively to help coaches and consultants like you establish authority status and become thought leaders.Join Jason on his podcast, The Voice of Evolution of Brand, where he features authentic entrepreneurs and professionals sharing brand-building strategies that can help you succeed in your professional pursuits...
2023-03-14
59 min
Let's Go Win Podcast
Harness the Power of Storytelling with Jason Cercone
Episode #283: In this episode, Jason Cercone shares his insights on how storytelling can help you connect with your audience, build relationships, and ultimately grow your business. He dives into the hero’s story and how it played out in the life and tragic death of Kobe Bryant, one of the greatest basketball players of all time.Through their engaging conversation, JM and Jason provide valuable tips and strategies for entrepreneurs and business owners looking to harness the power of storytelling to achieve success. Whether you’re just starting out or looking to take your business to t...
2023-03-09
46 min
Freedom Nation Podcast
Helping Podcast Host and Guest win with Jason Cercone
In today’s episode, Jeff interviews Jason Cercone who has built a life around podcasting. Jason helps people build their brand by assisting them with developing their story and going on podcasts that are a right fit for their goals and expertise. Doing this the right way can lead to great relationships and open doors to great opportunities. Jason and Jeff discuss: Jason’s entrepreneurial journey started at age 13 flipping trading cards. In 2015, he started podcasting after a troll commented on twitter. Once the first show was shut down, Jason started another show and eventually shut it d...
2023-03-07
37 min
Evolution of Brand
The Future of Evolution of Brand with Jason Cercone
Greetings and salutations, EoB Mafia!If you've been listening to Evolution of Brand since the beginning, you've most likely heard me say that in life, everything evolves.And this podcast is no different.In this bonus episode of Evolution of Brand, I'm sharing what the future holds for this podcast and what's in store for you as a loyal member of the #eobmafia.Join me on YouTubeLearn more about Evolution of Brand at evolutionofbrand.comIf this episode impacted you, please recommend it to one person...
2023-03-04
08 min
The Tailoring Talk Magazine
TT91 How To Leverage Podcasts For Your Brand Growth & Establish Yourself As A Thought Leader with Jason Cercone from the Evolution of Brand!
Strap yourselves in Tailoring Talkers because we are off to Pennsylvania to spend a high energy hour with my new friend, the awesome JASON CERCONE!Jason is a podcast branding strategist, author, and experienced podcaster. He helps coaches and consultants establish authority in their niche via strategic, impactful podcast guest appearances. He is also the voice of Evolution of Brand, a podcast featuring authentic stories and strategies from brand-building professionals, designed to help you grow your personal brand and succeed in your professional pursuits.Gets your pens and notepads ready because in this e...
2023-02-28
1h 08
Podcast Launchpad with Angela Kelly Smith
How to Amplify Your Brand as a Podcast Guest with Jason Cercone
Being a guest on other people’s podcasts is a powerful way to grow your audience, spread your message, and build your brand. Are you getting on the right shows? And are you fully leveraging the opportunity after you’re there?Guesting expert Jason Cercone helps coaches and consultants become value-driven podcast guests. And he’s sharing his incredible knowledge with us in this truly fabulous conversation!“It's a collaborative effort where the two of us can come together and make some magic happen and truly make an impact. That's what podcast guesting...
2023-02-27
1h 13
The Business of Good
#145: How to Become a Thought Leader As a Podcast Guest with Jason Cercone
Are you looking to grow your business and your brand online without having to do more on social media? Then you need to be thinking about adding a podcast guesting strategy into your marketing plan! My guest, Jason Cercone, a podcast guest strategist and seasoned podcast host, joined me to have a really amazing conversation about how you can take your brand from unknown to undeniable by using strategic podcast guest appearances. On this episode, we dive deep on...The impact podcast guesting can have on your brand and your revenueWhy podcasts are...
2023-02-24
46 min
Develpreneur: Become a Better Developer and Entrepreneur
Producing a Podcast - Interview With Jason Cercone
We start the discussion with Jason Cercone on producing a podcast. That includes developing the skills needed and the tools you will want. He has a background that provides excellent insight into the business benefits of a podcast. Likewise, he shares ways to tell your story entertainingly and compellingly. Even better, he has a voice for radio. Producing A Podcast The goal of a podcast is to share and communicate ideas. We want to do that in a way that is entertaining and keeps our listeners coming back. Jason spent years researching exactly how the...
2023-02-23
30 min
The Company Show
A Dance of Guests and Hosts: Optimizing Your Workflows and Relationships with Jason Cercone
Are you a podcaster looking to take your interview game to the next level? Look no further! In today's episode, we're diving deep into the world of guest management with podcasting expert, Jason Cercone. From booking guests to creating a comfortable environment for them, Jason shares his top tips for conducting engaging and informative interviews in this episode of the Business Podcast Blueprint Show. Jason Cercone is an expert in guest management, pitching, and building authority through podcast guesting. He started podcasting in 2015, took a break to study the art of communication, and came back to podcasting to help others l...
2023-02-23
00 min
Tools of the Podcast Trade
Build Quality Content Your Audience Loves w/Jason Cercone
Personal Brand Architect, Jason Cercone encourages podcasters to create content that wows their audience. 2:00 - How to get your audience to fall in love with you4:28 - A scalpel vs a Swiss army knife9:40 - how to increase visibility and create evergreen content even before you start your podcast17:00 - Keep your listener top of mind when creating contentConnect with Jason: www.jasoncercone.comCheck out Jason's podcast: Evolution of BrandBio: Jason Cercone is a personal brand architect, creator, and podcaster...
2023-02-10
23 min
Tools of the Podcast Trade
Build Quality Content Your Audience Loves w/Jason Cercone
Personal Brand Architect, Jason Cercone encourages podcasters to create content that wows their audience. 2:00 - How to get your audience to fall in love with you4:28 - A scalpel vs a Swiss army knife9:40 - how to increase visibility and create evergreen content even before you start your podcast17:00 - Keep your listener top of mind when creating contentConnect with Jason: www.jasoncercone.comCheck out Jason's podcast: Evolution of BrandBio: Jason Cercone is a personal brand architect, creator, an...
2023-02-10
23 min
Tools of the Podcast Trade
Build Quality Content Your Audience Loves w/Jason Cercone
Personal Brand Architect, Jason Cercone encourages podcasters to create content that wows their audience. 2:00 - How to get your audience to fall in love with you4:28 - A scalpel vs a Swiss army knife9:40 - how to increase visibility and create evergreen content even before you start your podcast17:00 - Keep your listener top of mind when creating contentConnect with Jason: www.jasoncercone.comCheck out Jason's podcast: Evolution of BrandBio: Jason Cercone is a personal brand architect, creator, and podcaster...
2023-02-10
23 min
Big Alundas Fitness
AIM Episode 22 - How To Take Your Brand To The Next Level With Jason Cercone
Jason Cercone is a podcast branding strategist, author, and experienced podcaster. He helps value-driven coaches and consultants establish authority and become thought leaders in their niche via strategic, impactful podcast guest appearances. He is also The Voice of Evolution of Brand, a podcast featuring authentic stories and strategies from brand-building professionals designed to help you grow your personal brand and succeed in your professional pursuits. Jason and I talk about how to niche down, find ways to take your brand to the next level, and so much more! Jason breaks down why numbers are deceiving...
2023-02-01
28 min
Big Alundas Fitness
AIM Episode 22 - How To Take Your Brand To The Next Level With Jason Cercone
Jason Cercone is a podcast branding strategist, author, and experienced podcaster. He helps value-driven coaches and consultants establish authority and become thought leaders in their niche via strategic, impactful podcast guest appearances. He is also The Voice of Evolution of Brand, a podcast featuring authentic stories and strategies from brand-building professionals designed to help you grow your personal brand and succeed in your professional pursuits. Jason and I talk about how to niche down, find ways to take your brand to the next level, and so much more! Jason breaks down why numbers are deceiving...
2023-02-01
28 min
The Tori Barker Podcast
Ep. 4: Why You Should Build Your Brand Authority Through Podcasting with Jason Cercone
Podcasts are quickly becoming the go-to platform for entrepreneurs and professionals to showcase their expertise, differentiate themselves in a crowded market, and build their brand authority. In this episode, I had the opportunity to talk with Jason Cercone about Why he thinks it’s so important to Build Your Brand Authority Through Podcasting, whether that be on the guesting side or as a podcast host.Jason talks about his comprehensive podcast guest training, booking, strategy, and communication system that has been proven to take brands from unknown to undeniable. If you are looking to...
2023-01-31
42 min
Evolution of Brand
How to Make Your Brand Stand Out In a Noisy Marketplace with Michael Keplinger
Top 3 Takeaways From This Value-Packed Conversation:The Internet has shifted how we shop for seemingly everything today. However, the brands that are standing out and building strong loyalty are the ones who have built the same type of memorable customer experience in both online and in-person environmentsDon't hold your ideas too tightly because most of them aren't original. And a lot of new innovative ideas are mashups of existing products or services with a new spinDifferentiation is a big part of building your brand, but you also need to focus your attention on your core speciality...
2023-01-24
37 min
Evolution of Brand
Myths & Misconceptions of Imposter Syndrome....DEBUNKED! with Sheryl Anjanette
Top 3 Takeaways From This Value-Packed Conversation:Imposter syndrome is a psychological pattern where someone feels like they're not good enough in spite of their accomplishments. 85% of people experience this and the percentage actually increases the more accomplished people areYou don't HAVE imposter syndrome. You EXPERIENCE imposter syndrome. If you say you "have" it, your subconscious mind is listening and makes it feel more permanent...when that permanence couldn't be further from the truthA little bit of fear is actually a good thing. Embracing fear as a positive is the only way you can grow. If you...
2023-01-19
47 min
Evolution of Brand
How to Become a World-Class Communicator with Brenden Kumarasamy
Top 3 Takeaways From This Value-Packed Conversation:Communication is the catalyst that will lead to unleashing your full potential and accomplishing your personal and professional goals. When communication is strong, people are on the same page and able to work towards a common goal. When it's lacking, things derail quickly and lead to confusion and missed opportunitiesHow would your life change if you transformed yourself into a world-class communicator? So many new opportunities will open up for you when you put your expertise center stage and bring value to your community and beyondMany people struggle with public...
2023-01-17
47 min
Mentors Coaching
Unknown to Undeniable with Jason Cercone
Jason Cercone is a podcast guesting strategist, author, voice-over talent, and experienced podcaster. He helps value-driven coaches and consultants establish authority and become thought leaders in their niche via strategic, impactful podcast guest appearances. He is also The Voice of Evolution of Brand, a podcast featuring authentic entrepreneurs and professionals sharing brand-building strategies to help you succeed in your professional pursuits.Jason joined me to talk about how he helps entrepreneurs become value-driven podcast guests who develop thought leadership in their niche. We talked about overcoming media shyness by focusing on your objectives and telling your authentic...
2023-01-09
44 min
Evolution of Brand
The Framework That's Changing the Game In Brand Storytelling with Park Howell
Top 3 Takeaways From This Value-Packed Conversation:"You're never too old to learn, you're never too old to make major mistakes, and you're never too old to just go for it because it's amazing what can come of it"You always want to tell your stories from the perspectives of your audienceThe And, But, Therefore method (ABT) is the DNA of story. If you can get this basic framework down, all of your storytelling will come together. ABT uses the three forces of story: agreement, contradiction, and consequence______________________Click here for complete show notes
2023-01-05
42 min
Stuff My Therapist Says
The Undeniable Impact of Authenticity with Jason Cercone
Being authentic in everything you do is the best way to proceed through life. If you try to fake things, put on a facade, carbon copy exactly what others are doing, you put distance between yourself and who you really are.It may seem like a better choice to project a false image to the world in hopes of attracting new clients, new relationships, and new opportunities. But in the long run, it takes MUCH more effort to keep that act running strong and, as relationships evolve, your lack of authenticity will inevitably be exposed....
2022-12-13
52 min
Chasing The Insights
Jason Cercone on the power of podcasting
In this episode of Chasing the Insights, I talk to brand and podcasting legend Jason Cercone. Jason talks to us about the power of podcast guesting and the many benefits a strong guest appearance creates. Jason Cercone is a brand builder, strategist, creator, and podcaster. He helps entrepreneurs, leaders, and professionals leverage the brand-building power of the podcast medium to establish authority, increase visibility, and accelerate growth. He's also hosts Evolution of Brand, a podcast featuring self-defined entrepreneurs and professionals sharing inspirational stories and tactical brand-building strategies.
2022-12-04
38 min
The Wild Womn Hotline
EP 58 | "Podcasting Builds Brand Authority! How to Create Know, Like, and Trust” w/Jason Cercone
In EP 58 of The Wild Womn Hotline, we are joined by Personal Brand Coach, Jason Cercone who takes us into the world of building brand authority and the sought-after “know, like, trust” factor through the podcasting medium. During this conversation, Jason shares how he helps entrepreneurs, leaders, and professionals leverage the brand-building power of the podcast medium to establish authority, increase visibility, and accelerate personal brand growth. Want to learn more about podcasting and personal brand development? Connect with Jason via the following links: Jumping off Point: jasoncercone.com/wildwomnhaus Website: jasoncercone.com Instagram: @jaso...
2022-12-02
48 min
The One Big Tip Podcast with Jeff Mendelson
E285 - Stop viewing your podcast as transactional & start monetizing your brand | with Jason Cercone
Jason Cercone is the Founder of Cercone Consulting, a consulting group that helps others realize the value of podcasting as a tool for growing their business. According to Jason, podcasts are the best way to establish authority in your field and build relationships. Considered the best lead generation tool today, podcasts create the opportunity to build relationships with people you would otherwise never have the opportunity to speak with. Jason’s One Big Tip is that podcast hosts and guests should look at podcasts as a means to grow their business by rooting it in value for their listeners. Th...
2022-11-18
24 min
Evolution of Brand
Here's Why You Need to Fail In Order to Succeed with Michael Harris
Top 3 Takeaways From This Value-Packed Conversation:Failure is a good thing. It may suck in the moment, but when you can look at each failure objectively and discover the positives that will make you wiser for the next time you attack, you don't even need to call it a failure anymore. You can call it a lessonThere are a number of things that will hold you back from telling your story, such as self-doubt, fear of ridicule or judgement, and being told by parental figures at a young age that you're doing something wrong. But as...
2022-11-15
42 min
Evolution of Brand
Follow This Blueprint to Build Your Personal Brand with Andrea Petrut
Top 3 Takeaways From This Value-Packed Conversation:Having healthy relationships in your life starts with you. You need to determine which relationships you're going to have in your world and which ones you're going to release. Communicating boundaries is nothing selfish...it's an important part of self love that will strengthen all relationships you haveIn most cases, your ideal client will be a mirror of yourself. You built your product, service, etc based off a problem you faced and you wanted to bring the solution to the world. Now, you need to find the people who are...
2022-11-09
52 min
Wise Words & Whisky with Wylie McGraw
Successful Failure: Getting Fired From Selling Hair Plugs Made Me A Great Podcaster with Brand Architect, Jason Cercone
To those of you who’ve been suddenly and surprisingly forced to take a different path in life, here’s an opportunity to see this change as the right step towards the life you’re meant to build. Today, with the help of my guest, Evolution of Brand Founder Jason Cercone, I’ll share a story where a successful corporate job abruptly ends only to positively transform a side hustle passion. And I’ll tell you right now; it should resonate with you. Our conversation uncovers how Jason’s mindset, emotions, and attitude allowed him to quickly adapt to the shock of...
2022-11-02
45 min
Expert In You
How to Elevate Your Brand Using Podcasting with Jason Cercone
In this episode, Jason Cercone, brand building architect, shares how you can build, construct, and elevate your brand. What you should and shouldn’t do if you want to get into the podcasting space. About Jason Cercone: - Jason Cercone is a personal brand architect, creator, and podcaster. He helps entrepreneurs, leaders, and professionals leverage the brand-building power of the podcast medium to establish authority, increase visibility, and accelerate the evolution of their personal brand. He also hosts Evolution of Brand, a podcast featuring authentic entrepreneurs and professionals sharing inspirational stories and tactical brand-building strategies to help yo...
2022-10-19
39 min
Evolution of Brand
This Mindset Shift Will Change Your Outlook On Sales with Diane Helbig
Top 3 Takeaways From This Value-Packed Conversation: In order to sell more effectively, focus more on the conversation and not closing people just for the sake of closing. For as long as we can all remember, that's not how sales have been taught to us. But putting people in an uncomfortable position and practically forcing them to buy when they're not fully ready can lead to you and your brand experiencing a damaged reputation...and the possibility of a return the next dayThe strongest elements of ANY sales conversation/transaction are trust and the relationship you build t...
2022-10-04
47 min
Evolution of Brand
Tips, Secrets, & Mindset For Escaping the 9 to 5 Grind with Nick Nalbach
Top 3 Takeaways From This Value-Packed Conversation:The typical professional path most of us are told is that you work hard your entire life to get to retirement in your 60's...and then you can enjoy life. Today, so many people are realizing how unattractive that path is to walk and blazing their own trail to do things on their own termsThe podcast platform offers a plethora of ways to shape the direction of your brand. In addition, you get an opportunity to connect and collaborate with like-minded individual, as well as people who may seem "out...
2022-09-22
50 min
Powerful Marketing Tips podcast
Grow Your Personal Brand with Podcasting - Jason Cercone
Jason Cercone is a personal brand coach who is passionate about helping professionals discover their value, grow their brand, and establish a visible online presence. He is the founder of Cercone Consulting which leverages podcasting for brand-building. As a podcaster and the content creator himself, Jason offers his insights on the importance of producing quality content for podcast shows and how guest appearances on shows can help increase your popularity. Authenticity is also key in being able to connect to your audience. With podcasting as an effective tool for sustainable marketing, Jason shares that launching...
2022-09-16
36 min
Xpansion Code Radio
Podcasting with Jason Cercone
Jason CerconeThe entrepreneurial bug bit me when I started flipping sports cards to friends and at local collectors shows when I was just 13 years old and I never looked back. The path has most definitely been winding - filled with obstacles, pivots, and the unexpected loss of my last corporate job. But throughout that time, I’ve also experienced growth, evolution, victories, and the privilege of partnering and collaborating with like-minded professionals who share my passions and beliefs. Today, I’m all in on personal branding and utilizing podcasts to do it. I help...
2022-08-16
39 min
Too Legitimate to Quit: Growth Strategies with a Pop Culture Spin
On Hype, Consistency & Seinfeld (feat. Jason Cercone)
On your path to connection and service, what metrics really matter? Should you aim to go viral, or allow yourself to move slowly and deliberately? And what's more important in podcasting and content creation - quality or consistency? This week, Annie P. is joined by the fabulous Jason Cercone, a brand strategist and podcasting expert. After years in the business, Jason knows a thing or two about hype, pattern recognition, content hacks, and when to push and when to rest. He shares all this and more before deep diving into what we can learn from Jerry, Elaine, George...
2022-08-08
59 min
Evolution of Brand
Google Is Your New Business Card...Use It Wisely with Jason Barnard
Top 3 Takeaways From This Value-Packed Conversation:Google has transcended the idea of a basic search engine by expanding into other areas of multimedia, providing the most relevant information to your search within the first few results, and, most importantly, always focusing on the user experience"Google is a child that's trying to learn." It's a machine that's trying to learn the world and your job is to explain to Google what you do and who your audience is. The more you teach it, the more it will know to present you to your audience when they...
2022-07-14
48 min
Lets Have This Conversation
Optimizing Your Podcasting Potential with: Jason Cercone
Riverside.fm reports the average podcast gets around 27 listens per episode. The top 1% of podcasts have almost 3,200 per episode. Jason Cercone is a creative professional, podcaster, and strategist specializing in podcast guest optimization. He is the Founder of Cercone Consulting, through which he helps brands and professionals get booked as a guest on top-ranked podcasts and leverage the authority-building power of the podcast platform. He is also the host of Evolution of Brand, a podcast featuring stories and strategies from self-defined professionals and leaders. He joined me this week to tell me more. For More Information: https...
2022-05-10
37 min
Speak With Power
132. Speak on Podcasts to Grow Your Brand with Jason Cercone
SO MUCH VALUE! I'm excited for you to learn from Jason Cercone why and how speaking on podcasts will grow your brand. “The best brands are the ones that tell a great story," - said Jason, and it's true! Tune in to hear us share stories, laugh, and enjoy our conversation. You'll find out what Jason thinks would be the worst and the best speaker on a podcast. You'll know how to grow YOUR brand by being a guest. Jason Cercone is a creative professional, podcaster, and podcast guest marketer who hel...
2022-05-05
45 min
GEMS with Genesis Amaris Kemp
Ep. 444 - The Secrets to Effective Podcast Guesting with Jason Cercone
Do's and Don'ts of Podcast Guesting...Using these tools will make you a great guest and get more exposure via referrals. In this segment, Jason Cercone shares the secrets to effective podcast guesting. We each share some vital tips on what makes you a great guest. Jason believes podcasting is the most powerful platform for enhancing brand visibility, establishing trust, becoming a thought leader, and growing an engaged, dedicated audience See video here - https://youtu.be/QqFm_4Y5wy0 WHO IS JASON? Jason Cercone is...
2022-04-30
36 min
This Shit Works
High Level Networking Via Podcast Guesting with Jason Cercone
57% of the US population currently listens to podcasts! That’s huge for a medium that’s technically still in its infancy. Being a podcast guest is an often overlooked networking opportunity. Have you ever considered podcast guesting as a way to increase your network. Probably not, but that’s all about to change thanks to my guest today. Jason Cercone, the founder of Cercone Consulting helps brands and professionals maximize the podcast platform - whether it’s their own platform - or by learning how to be a mic drop value driven guest on established podcasts.Listen...
2022-04-27
44 min
Strap on your Boots
The top 3 strategies to build your brand with Jason Cercone
In today's episode I speak to Brand Strategist Jason Cercone who specializes in helping professionals to maximize their time investment for brand building though various optimizations. We also talk about different ways to spread your brand awareness using social media, email marketing, being a podcast guest, and various other methods. Dive into this episode and learn how to build your brand!
2022-04-18
17 min
NONFICTION BRAND™ w/DP Knudten
E191 “Make it as long as it needs to be to get the value out there.” Guest: Jason Cercone
Veteran podcaster (and podcast guest marketing strategist) Jason Cercone is back with host DP Knudten for more about how podcasting can deliver real value to your audience while working to boost your personal brand at the same time. Learn more about and connect with Jason Cercone at jasoncercone.com ++++++ The NONFICTION BRAND podcast is hosted by DP Knudten and a variety of special guests. While focused on the art and craft of personal branding, each episode ranges widely based on whatever happened to be on the minds of DP and his guest(s).
2022-04-18
23 min
NONFICTION BRAND™ w/DP Knudten
E190 “…doing it via podcast guest marketing is the way to go.” Guest: Jason Cercone
Podcaster (and podcast guest marketing strategist) Jason Cercone joins host DP Knudten for a deep discussion about how being a podcast guest can get you all that podcast goodness without the time, effort, and energy calories. Learn more about and connect with Jason Cercone at jasoncercone.com ++++++ The NONFICTION BRAND podcast is hosted by DP Knudten and a variety of special guests. While focused on the art and craft of personal branding, each episode ranges widely based on whatever happened to be on the minds of DP and his guest(s). ...
2022-04-11
33 min
Break Your Bullsh*t Box
255: Podcasts & Business with Jason Cercone
Today's guests: Jason CerconeJason Cercone is a creative professional, strategist, and podcaster. He is the Founder of Cercone Consulting where he helps brands and professionals get optimized for successful podcast guest marketing initiatives with hands-on training and coaching. He's also the host of Evolution of Brand, a podcast featuring self-defined entrepreneurs and professionals sharing inspirational stories and tactical brand-building strategies.On this episode:"Good sales people don't need to lie. They know they bring value." -Amber Fuhriman"After I shut my first podcast down, I took...
2022-04-11
1h 02
The Flourishing Entrepreneur Podcast
025 | Podcast Pitching + Small Wins with Jason Cercone
You've got a message that has to get out there. Whether you're afraid to talk about it, don't know how to get it out there, or just need some advice, we've got you covered. Jason Cercone has joined us on The Flourishing Entrepreneur Podcast today! He's the founder of Sound Consulting, which helps businesses and professionals book guest spots on top-rated podcasts and harness the podcast platform's authority-building capabilities. He also hosts two of his own podcasts, Evolution of Brand and Pod Theory. If you've ever wondered how to start a podcast or be...
2022-04-06
47 min
The Flourishing Entrepreneur Podcast
025 | Podcast Pitching + Small Wins with Jason Cercone
You've got a message that has to get out there. Whether you're afraid to talk about it, don't know how to get it out there, or just need some advice, we've got you covered. Jason Cercone has joined us on The Flourishing Entrepreneur Podcast today! He's the founder of Sound Consulting, which helps businesses and professionals book guest spots on top-rated podcasts and harness the podcast platform's authority-building capabilities. He also hosts two of his own podcasts, Evolution of Brand and Pod Theory. If you've ever wondered how to start a podcast or be...
2022-04-06
47 min
Screw The Commute Podcast
Be a successful Podcast Guest: Tom interviews Jason Cercone
Jason Cercone is the creative, professional strategist and podcaster, making his residence near my hometown, Pittsburgh, Pennsylvania. He is the founder of Cercone Consulting, where he helps brands and professionals get optimized for successful podcast guest marketing initiatives with hands on training and coaching. He's also the host of Evolution of Brand, a podcast featuring self defined entrepreneurs and professionals sharing inspirational stories and tactical brand building strategies. And when he isn't glued to that microphone producing words to live by, you'll find him consuming good bourbon and cigars and obsessing over his fantasy football lineups and doing everything...
2022-03-25
46 min
Evolution of Brand
Evolution Revisited: Episode 044 Takeaways, BIG EoB Announcement, Episode 046 Preview
In this installment of Evolution Revisited, I'm reflecting back on some of my big takeaways from Episode 044 of Evolution of Brand featuring Jason Sherman.I've also got a BIG announcement about some changes that will be happening with Evolution of Brand and I have YOU, EoB Society, to thank for it!And finally, I've lined up a sneak peek at Episode 046 of the show featuring entrepreneur Swire Ho.10 Tips For Becoming a Valuable, Fully Optimized Podcast Guest: Click here to learn more and get your free copy
2022-03-18
18 min
Evolution of Brand
How to Vet Ideas & Establish Your MVP with Jason Sherman
Top 3 Takeaways From This Value-Packed Conversation:You will cost yourself a lot of time and add a high amount of frustration to your world if you don't take time to vet your ideas and ensure there is a viable market for what you want to bring to lifeNo matter what your idea, product, service, app, book, or course may be...it will never take off unless you're willing to put in the work. Paying for a "solution" that supposedly allows you to skip important steps in the process will set you up for long-term failureDeveloping a Minimum Viable...
2022-03-15
49 min
Evolution of Brand
Evolution Revisited: Episode 042 Takeaways, "I Got a Guy," Episode 044 Preview
In this installment of Evolution Revisited, I'm sharing some of my big takeaways from Episode 042 of Evolution of Brand featuring Krishna Mohan, award-winning entrepreneur and President of Genius Visionary, Inc.I also expand on our conversation with further thoughts on the importance of building strategic partnerships, growing your network, and building relationships through that network and those partnerships that put you in a permanent position to say "I got a guy..." whenever your clients need assistance outside of your zone of genius.And finally, I've got a sneak preview of Episode 044 of Evolution of Brand...
2022-03-11
14 min
The Podcast On Podcasting
Ep155: Starting And Growing Your Podcast the Right Way - Jason Cercone
This episode is all about starting your podcast and setting it up for success! Jason Cercone will discuss the different pitfalls you should avoid and the ways to keep your episodes fresh to attract your listeners. WHAT TO LISTEN FOR Realistic expectations on growth and monetization when starting a podcast The importance of a plan when starting out How to build and maintain relationships with listeners and guests Tips for a smart growth strategy Creative ideas for a podcast format ABOUT JASON CERCONE Jason Cercone is a...
2022-02-04
49 min
Evolution of Brand
Evolution Revisited: Launch Recap, $100 Gift Card Giveaway x2, Sneak Peek of Episode 7
It's the premiere installment of Evolution Revisited. Each week, Evolution Revisited will take a look back at the week's episode with takeaways, commentary, and more. We'll also talk about pressing issues and topical items unfolding in our world. Finally, you'll get a sneak preview of next week's episode.On this week's Evolution Revisited:I tell you the story behind the birth of Evolution of Brand and talk about my big takeaways from Episode 1-5I drop the details on how you can win a $100 gift card to the restaurant of your choosing just for leaving a...
2021-10-28
17 min
Podcast Theory
Don't Miss My New Podcast - Evolution of Brand!
Evolution of Brand is officially live!This podcast is dedicated to bringing you stories and strategies from successful entrepreneurs and professionals who’ve taken their brand to the next level. Hosted by Jason Cercone, each episode features the perfect blend of unparalleled inspiration combined with proven, actionable tips, ideas, and tactics that you can add to your arsenal today. These professionals have built their brands from the ground up and offer practical advice so you can do the same.You can access Evolution of Brand by visiting evolutionofbrand.com, following and subscribing wherever you listen to...
2021-10-26
03 min
Be Real with Vikram Deol
Ep # 43 Jason Cercone: His life was planned, 100K+ salary, moving on up… and then without warning…FIRED!
We go through life hoping things go as smoothly as possible. Every attempt, every encounter, every experience...we want the best results no matter what.The truth is this: life simply doesn't work that way. The universe has a sly way of throwing curveballs at us and just when we think we've got it figured out, they throw in a slider and a sinking fastball. And when this happens, we're left with a critical decision: adapt...or fade away.While we may seek the best outcome, it's the bitter...
2021-09-07
1h 02
Inside the Podcast Studio
5 – Growing Your Audience, Establishing Authority & The Value of Great Content w/ Jason Cercone of Pod Theory
Today’s guest is Jason Cercone – host of the the Pod Theory Podcast.With over 100 episodes of Pod Theory under his belt & over 7 years into his Podcasting experience, Jason drop some SERIOUS gems in this conversation.In this episode, you’re going to learn:Why guesting on podcasts is so important for your show’s growthWhat you should do BEFORE you start to monetizeHow to build trust with your audienceWhy download numbers suckand much much more!Jason’s Top 3 Favourite PodcastsEntrepreneur’s On FireThe Jon Taffer Podca...
2021-08-17
51 min
Podcasting for Coaches™
Growing Your Audience Through Podcast Guesting with Jason Cercone
Jason Cercone is a podcast consultant, podcast communications pro, chicken wing connoisseur, and all-around well-adjusted bon vivant making his residence in Pittsburgh, PA. He is the Founder of Cercone Consulting, through which he helps brands and professionals leverage the authority-building power of podcasting. When he isn't glued to a mic or screen producing words to live by, you'll find him consuming a good beer, obsessing over his fantasy football lineups, and doing everything in his power to break 80 on the golf course. In this episode, Jason shares why he decided to start helping people with their podcast...
2021-08-13
28 min
Podcast Theory
Live From Podcast Movement 2021 w/ Jason Cercone & Travis Brown
We came. We saw. We recorded a podcast.Podcast Movement 2021 is officially in the history books and it was a great event! Originating from Nashville, Tennessee, this year's installment brought us some killer content, exceptional networking, and an opportunity to reconnect with real live humans that were, up until this point, 3D images living inside our computers and smartphones.Myself and Travis Brown of PodDecks took advantage of the 30-minute slot I booked at Hubspot's Podcast Pavilion and laid down this dope track you're about to consume. We used this time to talk about some...
2021-08-12
28 min
The Web Growth Code Podcast
WGC 043 - How to get Booked as a Podcast Guest with Jason Cercone
Show Notes: https://webgrowthcode.com/podcast-guest-jason-cercone/ Jason Cercone is here to share the steps to become a podcast guest on some of the best shows in the world. We find out how Jason moved from the craft brewing space into a full time podcast consultant. We then talk about the steps to take in order to get on the biggest podcast in your space. Show Notes with Jason Cercone - JLD's new book the Common Path to Uncommon Success - I noted the Orvis Podcast and Jason shared some tips on...
2021-07-21
1h 01
Proprietors of Pittsburgh Podcast
Don't Get Discouraged Too Quickly | Jason Cercone, Owner of Cercone Consulting
Jason Cercone’s experience with podcasting expanded in 2019 when he launched the Breaking Brews Podcast. He transitioned his existing blog, which he started in 2014 to highlight the business side of the craft beer industry, into a podcast format in order to take advantage of the rapid growth happening in audio. With the arrival of the pandemic in 2020 and its subsequent slowdown of the food and beverage industry, Jason had the opportunity to reevaluate his career choices. Although he remained intrigued with the beer business, his work as a podcaster allowed him to develop an even greater passion. He began to...
2021-07-15
40 min
Stuff My Therapist Says
CASE STUDY: Battling & Conquering Insomnia w/ Jason Cercone
Insomnia is a very common ailment that impacts millions of people worldwide (more than 3 million cases reported in the United States each year).Insomnia is defined as a condition that leads to persistent problems falling and staying asleep. Most cases of insomnia are related to poor sleep habits, depression, anxiety, lack of exercise, chronic illness, or certain medications. Symptoms may include difficulty falling or staying asleep and not feeling well-rested.Treatment for insomnia consists of improving sleep habits, behavior therapy, and identifying and treating underlying causes. Sleeping pills may also be used, but should be...
2021-05-20
23 min
Podcast Theory
Pod Theory Q&A - What Important Info Should Podcast Ads Contain?
It's time for another installment of Pod Theory Q&A! Once a week, I will answer questions from the Pod Theory audience live on the show. If you'd like to submit a question for me to cover on a future episode, you can contact me one of three ways:TEXT: 412-965-8428TWITTER: @jasoncerconeEMAIL: jason@jasoncercone.comToday's question comes from Julianna and she asks "What important info should my podcast ads contain?" Thank you for the question, Julianna. Click that play button to hear my thoughts!Buzzsprout...
2021-05-13
05 min
The Cannoli Coach
The Cannoli Coach: Pod Theory w/ Jason Cercone | Episode 124
Pod TheoryListen as I speak with Jason Cercone, a podcast consultant who helps brands and professionals leverage the power of podcasting. Jason shares his exit from corporate and how it fueled him to find his true calling—helping others have great conversations and bring value to their space with podcasts. His daily podcast, Pod Theory, offers tips, secrets, strategy, and commentary to help professionals gain an enhanced perspective of the art and business of podcasting.Jason also assists with podcast guest communications, taking a comprehensive approach to getting people booked on the right podcasts to...
2021-05-05
46 min
Podcast Theory
Pod Theory Q&A - How Soon Should You Monetize Your Podcast?
It's time for another installment of Pod Theory Q&A! Once a week, I will answer questions from the Pod Theory audience live on the show. If you'd like to submit a question for me to cover on a future episode, you can contact me one of three ways:TEXT: 412-965-8428TWITTER: @jasoncerconeEMAIL: jason@jasoncercone.comToday's question comes from Andrew and he asks "How soon should I monetize my podcast?" Thank you for the question, Andrew. Click that play button to hear my thoughts!Buzzsprout...
2021-04-29
06 min
Podcast Theory
Pod Theory Q&A - Will Apple Using 'Follow' Instead of 'Subscribe' Impact the Podcasting World?
It's time for another installment of Pod Theory Q&A! Once a week, I will answer questions from the Pod Theory audience live on the show. If you'd like to submit a question for me to cover on a future episode, you can contact me one of three ways:TEXT: 412-965-8428TWITTER: @jasoncerconeEMAIL: jason@jasoncercone.comToday's question comes from Josie and she asks "Will Apple using 'follow' instead of 'subscribe' impact the podcasting world?' Thank you for the question, Josie. Click that play button to hear my thoughts!
2021-03-26
05 min
Podcast Theory
Pod Theory Q&A - Will Clubhouse Be a Competitor to Podcasting?
It's time for another installment of Pod Theory Q&A! Once a week, I will answer questions from the Pod Theory audience live on the show. If you'd like to submit a question for me to cover on a future episode, you can contact me one of three ways:TEXT: 412-965-8428TWITTER: @jasoncerconeEMAIL: jason@jasoncercone.comToday's question comes from Mike and asks "Will Clubhouse be a competitor to podcasting?" Thank you for the question, Mike. Click that play button to hear my thoughts!Buzzsprout: Podcasting's #1 Hosting...
2021-03-19
05 min
Podcast Theory
Pod Theory Q&A - What Hosting Service Would You Recommend and Why?
It's time for another installment of Pod Theory Q&A! Once a week, I will answer questions from the Pod Theory audience live on the show. If you'd like to submit a question for me to cover on a future episode, you can contact me one of three ways:TEXT: 412-965-8428TWITTER: @jasoncerconeEMAIL: jason@jasoncercone.comToday's question comes from Angela and asks "What hosting service would you recommend and why?" Thank you for the question, Angela. Hit play to hear why I recommend.........Buzzsprout: Podcasting's #1 Hosting...
2021-03-12
05 min
Podcast Theory
Pod Theory Q&A - Can a Podcast Fail By Trying Too Hard to Grow Too Quickly?
This is the first installment of Pod Theory Q&A! Once a week, I will answer questions from the Pod Theory audience live on the show. If you'd like to submit a question for me to cover on a future episode, you can contact me one of three ways:TEXT: 412-965-8428TWITTER: @jasoncerconeEMAIL: jason@jasoncercone.comToday's question, submitted by Jason C (not me, by the way) asks "Can a podcast fail by trying too hard to grow too quickly?" This is a great question to kick off this new weekly...
2021-03-05
07 min
Podcast Theory
Two Changes Coming to Pod Theory...
FYI: A couple small changes coming to Pod Theory:Full episodes of the show (15 minutes or less as normal, long format on interview episodes every 30th installment) will release Monday, Tuesday, and ThursdayOn Wednesday, introducing Pod Theory Condensed - an even shorter offering (approximately 2-3 minutes) taking a quick look at a specific subjectTo wrap up each week, Friday releases will feature Pod Theory Q&A. This means I need questions from you to bring onto the show. You can send me any podcast-related question to:TEXT: 412-965-8428
2021-02-28
04 min
Podcast Theory
Why You Need a Launch Strategy For the Debut of Your Podcast
Your podcast going live is a big deal! You need to celebrate that by going crazy with content releases when your show makes its world premiere.Instead of just releasing one episode to lift the curtain on your show, it's better to release multiple episodes in order get listeners hooked on your podcast from their first listen, as well as give them a well-rounded view of what your show is all about AND set yourself up with more opportunities to get ratings and reviews.Launching your podcast is huge and, in Episode 13, I'm going to...
2020-10-07
08 min