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Jason Littrell
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Hospitality Strategy Lab with Jason Littrell
How Cordelia Became Cleveland’s Best Place to Work by Putting People First
Welcome to the Hospitality Strategy Lab Podcast! In this episode, host Jason Littrell sits down with Andrew Watts and Vinnie Cimino, the powerhouse duo behind Cordelia in Cleveland—named the “Best Place to Work” just two months after opening their doors. Together, they share a candid look into building a restaurant culture defined by radical hospitality, staff empowerment, and community-first values. You’ll hear how Andrew Watts and Vinnie Cimino prioritize their team’s wellbeing with industry-leading benefits and an unwavering commitment to personal growth and mental health. They discuss how lessons learned fr...
2025-12-12
27 min
Hospitality Strategy Lab with Jason Littrell
How AI Content Creation Is Transforming Hospitality Marketing for Bars, Restaurants, and Brands
Welcome back to the Hospitality Strategy Lab Podcast! In this episode, host Jason Littrell sits down with Kyle and Rachel Ford and takes you behind the scenes of the Ford Media Lab, a trailblazing visual intelligence agency that's redefining content creation for the spirits and hospitality industry. he conversation dives into the fast-evolving world of AI-generated visuals, exploring how brands—big and small—are using cutting-edge tools to tell their stories authentically, even on a budget. If you’ve ever wondered how today’s top bars and restaurants are staying ahead in a crowded digital marketplace, or how you...
2025-12-02
36 min
Hospitality Strategy Lab with Jason Littrell
Community, Trust, and Advocacy: Winning Over Women Customers in Food and Beverage
Welcome to the Hospitality Strategy Lab podcast, where science meets service and big ideas meet practical strategy. In this episode, hosts Jason Littrell and Shampaigne Graves dive into the intricacies of communicating with women in the hospitality industry. Shampaigne Graves, a women’s marketing expert, shares her innovative WCR4 framework for understanding women’s consumer behavior, highlighting emotional drivers, social influences, and the critical role women play in shaping the marketplace. You’ll hear fresh insights on why women’s decision-making cycles may be longer—but ultimately more powerful—how authenticity and storytelling can build lasting loyalty, and why comm...
2025-11-17
34 min
Hospitality Strategy Lab with Jason Littrell
From Staff Growth to Guest Loyalty: Behavioral Science Techniques for Modern Hospitality Operators
Ready to grow your bar or restaurant? Head to https://jlittrell.com to start a free trial! https://hospitalitystrategylab.com/post/behavioral-psycology-in-hospitality-with-matt-wallaert *** Welcome to the Hospitality Strategy Lab Podcast! In this episode, host Jason Littrell sits down with behavioral science expert and author of "Start at the End," Matt Wallert, to explore how the principles of behavioral science can transform guest experiences in the hospitality industry. Together, they dive into key concepts like the peak-end rule—how guests remember the best and final moments of their stay—and share practical, low-cost stra...
2025-11-10
32 min
Hospitality Strategy Lab with Jason Littrell
High-Performing Teams: Leadership, Onboarding, and Culture in Hospitality with Felicia Shakiba
Welcome to another episode of the Hospitality Strategy Lab Podcast, where science meets service! Today, host Jason Littrell sits down with Felicia Shakiba, founder of CPO Playbook, a consultancy specializing in leadership development and human capital for emerging brands. Together, they unpack the challenges and triumphs of scaling restaurant businesses—diving into real-world examples like Portillo’s, where building a strong internal culture powered unprecedented growth and retention. Get ready for an insightful conversation on what great leadership really means in hospitality, how to design onboarding strategies that set teams up for long...
2025-11-03
27 min
Hospitality Strategy Lab with Jason Littrell
The Art of Team Engagement with Geoffrey Toffetti from Frontline Performance Group
Get 20+ reviews a week on autopilot with our Accelerator installed in 30 minutes or less. Head to Jlittrell.com for free trial. *** In this conversation, Jason Littrell speaks with Geoffrey Toffetti from the Frontline Performance Group, discussing the importance of optimizing employee performance in the hospitality industry. They explore the challenges of employee turnover, the significance of training for sales and service excellence, and the role of data and AI in improving performance. The discussion also covers the impact of incentives and gamification on staff motivation, as well as practical advice for restaurant owners to enhance...
2025-10-27
28 min
Hospitality Strategy Lab with Jason Littrell
Future-Proofing Restaurants: AI, Labor, and Value Strategies for 2026 with Barbara Castiglia
-Join the free 14 day restaurant automation challenge https://www.jlittrell.com/free -Free training and strategies for independent restaurant owners: https://workshop.jlittrell.com -Free community of hospitality pros at https://lab.jlittrell.com *** Welcome to another episode of Hospitality Strategy Lab! Today, host Jason Littrell sits down with Barbara Castiglia, managing editor of modernrestaurantmanagement.com, for a live riverside interview. Barbara shares her insider perspective on the major challenges facing restaurant operators as we approach 2026—from labor issues and rising food costs to changing guest expectations and the rapidly evolving ro...
2025-10-20
31 min
Hospitality Strategy Lab with Jason Littrell
Leif Huckman: Building Trust in Hospitality, CheckMyChecks.com
Try our restaurant automation software free for 14 days: https://www.jlittrell.com/free Free training and strategies for independent restaurant owners: https://workshop.jlittrell Free community of motivated hospitality pros at https://lab.jlittrell.com *** In this conversation, Jason Littrell speaks with Leif Huckman about his innovative app, CheckMyChecks.com, designed to help hospitality workers verify their paychecks and ensure compliance with wage laws. Leif discusses the challenges faced by hospitality operators, the prevalence of wage theft, and the importance of transparency and accountability in payroll systems. He emphasizes the role...
2025-10-13
36 min
Hospitality Strategy Lab with Jason Littrell
Consumer Psychology in Hospitality - Daniel Burstein on the Hospitality Strategy Lab Podcast
Subscribe on YouTube, and wherever you listen to podcasts! https://pod.co/hospitalitystrategylab *** In this conversation, Jason Littrell and Daniel Burstein explore the evolving landscape of consumer psychology in the hospitality industry. They discuss the importance of understanding value propositions, identifying ideal customer tribes, and creating a third place for patrons. The conversation emphasizes the balance between tactical promotions and strategic branding, the role of AI in marketing, and the significance of nurturing customer relationships through frontline staff. They also address the challenges faced by independent bars and restaurants, including staffing issues and...
2025-10-06
42 min
Hospitality Strategy Lab with Jason Littrell
How Bars & Restaurants Can Easily Boost Local SEO with AI-Powered Listicles
Welcome to a special bonus episode of the Hospitality Strategy Lab Podcast, hosted by Jason Littrell. In this episode, Jason dives into practical strategies for leveraging AI—specifically ChatGPT—for effective SEO in the hospitality industry. Whether you're a bar or restaurant owner looking to boost your local online presence without breaking the bank, or just curious about how digital tactics can drive more foot traffic, this episode lays out a step-by-step playbook you can implement in minutes. **[00:00:00] – Introduction and Purpose** Jason welcomes listeners to the show and explains that this is a bonus episode, focused...
2025-08-26
10 min
Hospitality Strategy Lab with Jason Littrell
Don't sleep on WiFi or Waitlists...
1. Title: Enhancing Guest Engagement with Technology 2. Summary: In this episode, Jason from the Hospitality Strategy Lab shares innovative strategies for increasing guest engagement in bars and restaurants. He discusses two main updates that leverage technology: a Wi-Fi customer information collection system and a waitlist management system. These tools aim to build customer databases and improve overall guest experiences. 3. Key Takeaways: - Utilizing free Wi-Fi to collect guest information can enhance customer engagement and build a robust database. - Implementing a waitlist management system can streamline the g...
2025-07-31
05 min
Hospitality Strategy Lab with Jason Littrell
The Hunter who Chases Two Rabbits -- Makes it work
Welcome to another episode of Hospitality Strategy Lab! I'm your host, Jason Littrell. In today's episode, we dive into some exciting developments and challenges in my ever-evolving journey between the hospitality and liquor worlds. Over the past few months, I've been working on two groundbreaking projects that promise to revolutionize how brands grow and how restaurants retain loyal customers. First, we're unveiling a new system aimed at helping liquor and CPG brands with off-premise sales. This innovative method, developed with my business partner, has shown astonishing results, including record-breaking sales in just a few hours. ...
2025-01-27
08 min
Hospitality Strategy Lab with Jason Littrell
Hospitality Data Magic: Turning Guests into Regulars
In today's episode, Jason dives deep into the crucial concept of database reactivation. If you're using platforms like Resy, OpenTable, 7 Rooms, or even Square, you're sitting on a goldmine of guest data that often goes underutilized. Jason will guide you through a powerful yet straightforward strategy to not only reactivate these dormant contacts but also ensure you’re sending targeted, permission-based emails that convert. From cleaning your email lists to crafting the right subject lines and messages, you'll get a step-by-step workflow designed to maximize engagement and drive immediate revenue. Whether you're running a...
2025-01-13
07 min
Hospitality Strategy Lab with Jason Littrell
Interview with Shawn Soole LIVE on the Post Shift Podcast
Join Shawn Soole and expert Jason Littrell as they delve into the intersections of hospitality and artificial intelligence in this engaging episode. Learn actionable insights and strategies to thrive in today’s evolving industry landscape. Challenges faced by independent bars and restaurants.Importance of automation and AI in staffing, HR systems, and review management.The significance of implementing effective onboarding and continuous staff engagement practices.Leveraging AI for reputation management, marketing integration, and operational efficiency.Jason's advice on AI's potential, the critical first 100 days for new employees, and the art of listening. 00:00 AI in hospitality is today's po...
2025-01-11
48 min
Hospitality Strategy Lab with Jason Littrell
How to Effectively Communicate Business Changes to Customers Online
Today, we're diving into a crucial aspect of running a successful hospitality business: updating your business information online. Whether you're changing your hours or revamping your menu, even small adjustments can have huge impacts. In this episode, I'll walk you through the exact steps to ensure your updates are reflected accurately across all platforms, like Google Business, Yelp, and social media. We'll also explore advanced strategies, including using ConversationAI and Yext, to automate and streamline the process. Plus, I'll share how to effectively market these changes to avoid frustrating your customers.
2025-01-10
05 min
Hospitality Strategy Lab with Jason Littrell
Strategies for Maximizing Takeout and Delivery Sales
In today's episode, we're diving deep into some insights from Touch Bistro's 2025 State of Restaurants report. We'll explore key trends, such as the rise in food costs, evolving consumer behavior, and the critical importance of guest retention. Plus, I'll break down why AI and automation are no longer optional— they’re essential for survival in today’s competitive landscape. I'll also share actionable strategies on how to create an engaging "unbagging" experience for delivery and takeout orders, driving customer loyalty directly to your business instead of third-party platforms. So, whether you're runnin...
2025-01-09
08 min
Hospitality Strategy Lab with Jason Littrell
The Flywheel Effect: Building and Retaining Your Customer Database
Today we're delving into the nitty-gritty of what it takes to thrive as a business owner in the hospitality industry. I'll be sharing my personal journey— the highs, the lows, and the hard lessons learned from my restaurant ownership experience. We'll discuss the importance of prioritizing strategic tasks over urgent distractions and unveil a powerful tool we've developed to optimize your operations: the missed call, text-back system. This simple yet effective technology engages your customers automatically, answers their common queries, and even grows your database. Plus, we'll explore ways to boost your Google discoverability and en...
2025-01-06
11 min
Hospitality Strategy Lab with Jason Littrell
Gratitude and Strategy: How Independent Bars and Restaurants Are Thriving
The biggest weekend of the year for bars and restaurants is here, and it’s time to make it unforgettable. In this video, we’re diving into: Why gratitude matters in hospitality. How independent bar and restaurant owners can maximize this weekend’s impact. Practical strategies to upsell, capture guest info, and set up January for success. Whether you’re navigating the chaos of holiday parties or planning your next AI-powered move, this video will help you thrive this weekend and beyond. ...
2024-12-20
03 min
Hospitality Strategy Lab with Jason Littrell
How Imperfect Action Fills Your Bar Faster Than Overthinking
Overthinking is costing bars and restaurants more than you think. Waiting for the perfect post, the perfect campaign, or the perfect strategy isn’t just delaying progress—it’s keeping your seats empty. In this video, I’ll show you why messy, imperfect action beats overthinking every time. Plus, I’ll give you three practical, no-fuss steps you can take today to get more guests through your doors. What You’ll Learn in This Video: Why visibility matters more than perfection in hospitality.The simple actions that consistently fill seats.How to take action today, even...
2024-12-19
03 min
Hospitality Strategy Lab with Jason Littrell
Why Charging Cocktail Prices for Mocktails Hurts Hospitality
Welcome to a special bonus episode of the Hospitality Strategy Lab Podcast, hosted by Jason Littrell. Today, we're diving into a topic that's taking the bar scene by storm: mocktails. However, Jason has a bold proposition—it's time to rethink how we're pricing and naming these alcohol-free drinks. From addressing the unfair pricing models to rebranding these beverages with respect, we'll explore how to transform nonalcoholic options into quality offerings that enhance the guest experience. So grab a pen and a drink, and let's shake things up as we explore the future of zero-proof creations. Stay tuned! "Re...
2024-11-20
04 min
Hospitality Strategy Lab with Jason Littrell
Rethinking Restaurant SEO: Using ChatGPT for Better Optimization and Higher Rankings
Welcome back to the Hospitality Strategy Lab, where science meets service. I'm your host, Jason Littrell, and today we're diving into a fascinating topic: Can ChatGPT influence SEO? Join me as we explore ChatGPT’s role in SEO strategy, its capabilities in generating keyword-rich content, optimizing meta descriptions, and creating engaging blog ideas. We'll discuss how it integrates with tools like Semrush and Ahrefs to craft high-quality answers that search engines prioritize. Remember, tech isn't a strategy—it's the tool that enhances your strategy. Stay tuned as we unpack these insights in today's bonus episode!
2024-11-19
02 min
Hospitality Strategy Lab with Jason Littrell
Unlocking Customer Loyalty Through NPS Feedback
https://kmsops.com/nps Welcome to another episode of the Hospitality Strategy Lab! I'm your host, Jason Littrell, and today we're diving into the powerful world of feedback requests. Ever wondered how to truly understand your guests' minds and boost repeat business? In this episode, we uncover the magic behind the Net Promoter Score (NPS) and how a simple, well-timed survey can transform your bar or restaurant operations. We'll walk you through the steps—from inception to automation—ensuring you receive invaluable guest insights. Plus, we'll discuss how to use this data for continuous improvement and...
2024-11-09
04 min
Hospitality Strategy Lab with Jason Littrell
Maximizing Discoverability: Why Your Tequila Drink is LIKE a Margarita
https://www.facebook.com/share/p/e9PghHbdGqjAYgZQ/ Join Jason Littrell, an expert in beverage brand sales and marketing, as he dives into the importance of branding your cocktail menu effectively. Discover key strategies to make your business more discoverable and appealing to customers. The importance of framing cocktail menu items in familiar terms. How customer searches influence business discoverability. The role of reviews and Google Business Profiles in attracting customers. The relationship between cocktail names and...
2024-11-04
03 min
Ops Nerd Podcast - Building Independent Spirits and Hospiality Brands
24 | What you really do
Ready to go from chaos to control in your empire? Call/Text Jason now at +19179832150 Get the Ops Nerd Newsletter for insider tips and tricks for hospitality operators in three minutes a week or less. https://opsnerd.com Jason Littrell is a Hospitality Management Consultant serving ambitious hospitality brands with high impact systems since 2009. *** Join Jason Littrell as he delves into the intricate world of hospitality management, focusing on solutions for independent bars and restaurants. Learn how to transform...
2024-08-02
08 min
Ops Nerd Podcast - Building Independent Spirits and Hospiality Brands
23 | Snooze
Join Jason Littrell as he delves into his journey of building an HR and management system for hospitality brands. Get insights into his focused approach and challenges in the development process. - Transitioning from multiple opportunities to single project focus. - Building and selling a minimally viable product (MVP). - Partnering with beta clients for feedback and improvement. - Creating a comprehensive, gamified management system. - The importance of lifetime customer value in business. 00:00 Building technology platform for restaurant management systems.
2024-07-31
06 min
Ops Nerd Podcast - Building Independent Spirits and Hospiality Brands
22 | Addition By Subtraction
Ready to go from chaos to control in your empire? Call/Text Jason now at +19179832150 Get the Ops Nerd Newsletter for insider tips and tricks for hospitality operators in three minutes a week or less. https://opsnerd.com Jason Littrell is a Hospitality Management Consultant serving ambitious hospitality brands with high impact systems since 2009. *** 00:00 Struggling with focus, finding motivation in automation. 03:54 Interested in simple, healthy, meaningful life experiences. 07:09 Busy day with calls, pitch, and energy.
2024-07-29
07 min
Ops Nerd Podcast - Building Independent Spirits and Hospiality Brands
21 | Dog Food
Ready to go from chaos to control in your empire? Call/Text Jason now at +19179832150 Get the Ops Nerd Newsletter for insider tips and tricks for hospitality operators in three minutes a week or less. https://opsnerd.com Jason Littrell is a Hospitality Management Consultant serving ambitious hospitality brands with high impact systems since 2009. *** In this video, watch Jason Littrell, expert in beverage brand sales and management consulting, share insights on his marketing strategies and client engagement techniques. Discover...
2024-07-26
08 min
Ops Nerd Podcast - Building Independent Spirits and Hospiality Brands
20 | P°3
Ready to go from chaos to control in your empire? Call/Text Jason now at +19179832150 Get the Ops Nerd Newsletter for insider tips and tricks for hospitality operators in three minutes a week or less. https://opsnerd.com Jason Littrell is a Hospitality Management Consultant serving ambitious hospitality brands with high impact systems since 2009. *** In this video, seasoned hospitality management consultant Jason Littrell shares insights on building a dynamic HR system for bars and restaurants. Covering topics like the...
2024-07-25
08 min
Ops Nerd Podcast - Building Independent Spirits and Hospiality Brands
19 | Impact
Ready to go from chaos to control in your bar or restaurant? Call/Text Jason now at +19179832150 Get on the Ops Nerd Newsletter for insider tips and tricks for hospitality operators in three minutes a week or less. https://opsnerd.com Jason Littrell is a Restaurant Management Consultant serving ambitious and dedicated hospitality brands since 2009. *** In this video, Jason Littrell, an expert in beverage brand sales and marketing, shares insights as a seasoned management consultant at Kinetic Management Systems...
2024-07-24
05 min
Ops Nerd Podcast - Building Independent Spirits and Hospiality Brands
18 | Nifty
Ready to go from chaos to control in your bar or restaurant? Call/Text Jason now at +19179832150 Get on the Ops Nerd Newsletter for insider tips and tricks for hospitality operators in three minutes a week or less. https://opsnerd.com Jason Littrell is a Restaurant Management Consultant serving ambitious and dedicated hospitality brands since 2009. *** In this video, Jason Littrell shares his journey as a seasoned management consultant focusing on optimizing operations for bars and restaurants in New York...
2024-07-23
09 min
Ops Nerd Podcast - Building Independent Spirits and Hospiality Brands
17 | Nudges
In this video, Jason Littrell, an expert in beverage brand sales and marketing, shares insights on his innovative staff engagement solutions for bars and restaurants. He discusses the development of a new HR system, focusing on points, nudges, and gamification to enhance staff retention and performance. Covered in this video: 1. The importance of acknowledging uncertainty in problem-solving. 2. Utilizing systems and automations for HR tasks like retention and onboarding. 3. Implementing gamification, points, and nudges for staff engagement. 4. Building a shift report mechanism with a...
2024-07-22
08 min
Ops Nerd Podcast - Building Independent Spirits and Hospiality Brands
16 | Service Recovery
Service recovery can turn dissatisfied customers into loyal patrons. In this video, Jason Littrell shares a strategic approach to guest feedback systems and staff incentives. - Implementing micro Net Promoter Score surveys efficiently. - Optimizing guest feedback and service through real-time responses. - Automating staff rewards and gamification systems. - Understanding and utilizing Q12 surveys for employee engagement. - Developing a service recovery plan to foster long-term customer loyalty. 00:00 Quantifying q twelve survey for team sentiment. 06:44 Service recovery plan...
2024-07-21
07 min
Ops Nerd Podcast - Building Independent Spirits and Hospiality Brands
15 | MVP
Join Jason Littrell as he dives into his latest insights on building successful bar and restaurant operations. Discover how innovative systems and strategic staff engagement can revolutionize the industry. - The high failure rates of bars and restaurants and why it happens. - Collaborating with a coach to create automated management systems for hospitality businesses. - Implementing Interactive Voice Response (IVR) for better customer interaction. - The importance of continuous staff development and systematic hiring processes. - Utilizing technology to establish clear strategies for profitable bar...
2024-07-19
09 min
Ops Nerd Podcast - Building Independent Spirits and Hospiality Brands
14 | Problems
Join Jason Littrell as he shares his latest journey in entrepreneurship after being let go from his job. Discover how he's turning this challenge into an opportunity with innovative solutions for the beverage and hospitality industry. - How shifting focus to the right problems unlocked infinite scalability - The importance of taking care of oneself to achieve clarity - The benefits of using centralized systems for efficiency - The philosophy of solving the right problems for real impact - Insights from MJ DeMarco's book "Unscripted"
2024-07-18
07 min
Ops Nerd Podcast - Building Independent Spirits and Hospiality Brands
13 | Zoo
Join Jason Littrell as he discusses the importance of automation, systems, and processes in both personal and professional life. Learn how these tools can provide time freedom, allowing you to focus on meaningful experiences and tasks. Key points covered: - Implementing automation and AI for businesses - Utilizing live streaming and postproduction options - The role of systems and processes in daily productivity - Onboarding optimization using comprehensive checklists - Achieving time and money freedom through efficient management
2024-07-12
04 min
Ops Nerd Podcast - Building Independent Spirits and Hospiality Brands
12 | LFG
*** Ready to go from chaos to control in your bar or restaurant? Call/Text Jason now at +19179832150 Want to see a demo of Kinetic Management Systems? Head to https://kmsdemo.com or text/call +19179939169 Jason Littrell is a Restaurant Management Consultant serving ambitious and dedicated hospitality brands since 2009. Want support from our free and private community? Join BarTeams HERE: https://barteams.com/invitation?code=... Want tech and ai insights for independent spirits and hospitlaiity brands delivered directly...
2024-07-11
07 min
Ops Nerd Podcast - Building Independent Spirits and Hospiality Brands
11 | Magic
In this video, Jason Littrell delves into his strategic plans for accelerating his restaurant and bar consultancy business after recently being laid off. Discover how Jason utilizes various systems and tools to streamline his operations while navigating the challenges of entrepreneurship. - Jason's background and expertise in the hospitality industry - The development of his direct marketing strategy and giveaway system - Integration of email automation and efficient lead tracking - Decision-making dilemmas regarding target clients - The importance of task management and strategic time allocation
2024-07-10
09 min
Ops Nerd Podcast - Building Independent Spirits and Hospiality Brands
9 | HR Sorcery
Ready to go from chaos to control in your bar or restaurant? Call/Text Jason now at +19179832150 Want to see a demo of Kinetic Management Systems? Head to https://kmsdemo.com or text/call +19179939169 Jason Littrell is a Restaurant Management Consultant serving ambitious and dedicated hospitality brands since 2009. *** Discover the intricacies of HR management with Jason Littrell as he unveils a cutting-edge system designed specifically for the hospitality industry. Dive into the details of an HR solution that streamlines...
2024-07-09
09 min
Ops Nerd Podcast - Building Independent Spirits and Hospiality Brands
8 | Apply Now
Ready to go from chaos to control in your bar or restaurant? Call/Text Jason now at +19179832150 Want to see a demo of Kinetic Management Systems? Head to https://kmsdemo.com or text/call +19179939169 Jason Littrell is a Restaurant Management Consultant serving ambitious and dedicated hospitality brands since 2009. *** My lawyer friend: Rob Ontell -- https://www.ontellassociates.com/about Join Jason Littrell as he dives deep into the innovative world of applicant tracking systems...
2024-07-08
07 min
Ops Nerd Podcast - Building Independent Spirits and Hospiality Brands
7 | Cribs
Ready to go from chaos to control in your bar or restaurant? Call/Text Jason now at +19179832150 Want to see a demo of Kinetic Management Systems? Head to https://kmsdemo.com or text/call +19179939169 Jason Littrell is a Restaurant Management Consultant serving ambitious and dedicated hospitality brands since 2009. ****** Join Jason Littrell as he takes us on a personal tour of his minimalist living space in New York City’s Lower East Side. Discover how this seasoned bar consultant and ma...
2024-07-07
09 min
Ops Nerd Podcast - Building Independent Spirits and Hospiality Brands
6 | Time Blocking
In this insightful video, Jason Littrell dives into the practicality of time blocking to enhance productivity in business and personal endeavors. Learn how this seasoned management consultant effectively organizes his day around essential tasks and creative processes. - Discover the fundamentals of time blocking and how it can transform your daily routine. - Explore Jason's personal strategy for creating daily video content efficiently using time blocking. - Understand the tools and software that assist Jason in content production and management. - Gain insight into how Jason schedules time...
2024-07-05
09 min
Ops Nerd Podcast - Building Independent Spirits and Hospiality Brands
5 | Workflows and Nurture
Diving into the dynamic world of workflows and nurturing strategies crucial for running successful bars and restaurants. Discover how the right systems can revolutionize appointment setups, client interactions, and overall operational efficiency. - Explore the importance of nurturing potential clients to enhance meeting confirmations and attendance. - Learn about automated confirmation systems that sync with multiple calendars to prevent scheduling conflicts. - Delve into the strategy of using buyer dossiers to manage supplier interactions effectively. - Understand how specialized calendars can organize different types of business engagements.
2024-07-04
08 min
Ops Nerd Podcast - Building Independent Spirits and Hospiality Brands
4 | Outsized Risk
Join Jason Littrell as he delves into the transformative power of systems in business management and personal health. Discover how innovative solutions can redefine efficiency in the hospitality industry. - Explore the transition from Kinetic Marketing Systems to Kinetic Management Systems and how it addresses the high failure rates in the industry. - Learn about the organic system designed to automate business processes and scale operations effectively. - Gain insight into how dietary changes can boost mental clarity and productivity. - Understand the role of effective and efficient...
2024-07-03
12 min
Ops Nerd Podcast - Building Independent Spirits and Hospiality Brands
3 | Top of mind
Join host Jason Littrell as he dives into the savvy world of online spirits sales. Discover how an effectively designed e-commerce website can significantly boost your brand's success. - Introduction to Speakeasy's logistics and partnership capabilities that excel in online sales. - Overview of "Uncle Chicken Sipping Whiskey" and its presence on Shopify for direct e-commerce. - Highlighting the strategic placement of multiple "buy now" buttons to streamline the purchasing process. - Analysis of product bundling options (2 bottle, 3 bottle, and 6 bottle cases) that cater to customer needs.
2024-07-02
10 min
Ops Nerd Podcast - Building Independent Spirits and Hospiality Brands
2 | Abundance
Join Jason Littrell, an expert in beverage brand sales and marketing, as he shares his journey through career transitions and strategic business development in the hospitality industry. Discover valuable insights on overcoming job loss, leveraging mentorship, and rebranding his business to address key challenges for bar and restaurant owners. Jason's blend of professional advice and personal growth tips offers a holistic approach to achieving success and well-being. Tune in for practical strategies and inspiration to navigate your own career and business challenges.
2024-07-01
09 min
Ops Nerd Podcast - Building Independent Spirits and Hospiality Brands
1 | Terminated
In this compelling episode, join Jason Littrell, an expert in beverage brand sales and marketing, as he recounts his transformative journey from unexpected job termination to pioneering new ventures. Discover how Jason turned adversity into opportunity, leveraging his extensive expertise to create BarTeams.com, continue his work on "The Sovereign’s Table," and offer strategic consultancy through Kinetic Marketing Systems. This episode delves into Jason's resilience, innovative strategies, and practical steps for navigating career disruptions, providing valuable insights for professionals facing similar challenges in the hospitality industry. Tune in for an inspiring story of reinvention and growth.
2024-06-27
15 min
The Bar Business Podcast: Smart Hospitality & Marketing Secrets For Bar & Pub Owners
Bar Marketing Strategies for Success with Jason Littrell: Grow Your Bar & Boost Profitability
Prepare to unlock the secrets of bar business success with industry virtuoso Jason Littrell as we tap into the gritty realities and marketing mastery that define today's bar scene. Jason dissects the challenges and opportunities that can make or break your establishment. This conversation isn't just about keeping your head above water; it's about thriving in a competitive market where every detail counts—from the accuracy of your online information to the allure of your marketing strategy.Jason shares the methods to magnetize new patrons and keep them coming back, delving into the power of a consistent on...
2024-03-20
53 min
Gravity Podcast
Episode 110: Family Fridays with Lindsay and Jason Long (McCall)
This week, Chris sits down with retired police officer Linsday McCall-Long and her husband Jason Long. Their story involves romance, moving across the country, starting a family, and Lindsay being shot in the line of duty. This is a compelling episode that will give you hope in challenging times. GRAB SOME GRAVITY GEAR- T-Shirts, Sweatshirts, Coffee mugs... Connect with Lindsay or Jason LinkedIn Instagram Website Email: lindsay@lindsaytalks.com Organization Spotlights Service Peace Warriors Connect wit...
2024-02-16
1h 43
Streetwise NYC
Street MBA: What is a Sales Funnel?
In this episode of the Streetwise Podcast, we explore the concept of funnels and their importance in the business world. Join host Jason Littrell as he breaks down the sales funnel, guiding listeners through the journey from the initial awareness stage to the ultimate purchase decision. Through detailed explanations and real-world examples, Jason offers valuable insights into sales funnel optimization and its role in attracting, engaging, and converting prospects into customers. Discover the strategies and tactics that can lead to increased conversions, higher revenue, and improved business growth. Tune in to gain a deeper understanding of this fundamental concept...
2023-12-20
09 min
Ops Nerd Podcast - Building Independent Spirits and Hospiality Brands
Decoding Consumer Psychology: 10 Steps to Understanding Spirits Marketing
Host: Jason Littrell Episode Title: The Psychology of Spirits Marketingy, we're diving deep into the fascinating world of spirits marketing and consumer decision psychology. I've done some extensive research and discovered 10 key steps that shed light on how people make choices when it comes to brands. It's a complex process, and understanding it can make all the difference for businesses in the spirits industry. In this episode, we'll explore each of these steps and unravel the strategies that brands use to connect with consumers on a deeper...
2023-10-31
07 min
Ops Nerd Podcast - Building Independent Spirits and Hospiality Brands
The Mirror of Society: How Cocktails Reflect Our Values and Choices throughout History
Welcome to a brand new episode of TLS, where we dive deep into the world of marketing and explore the fascinating ways in which technology is shaping the industry. I'm your host, Jason Littrell, and today we have an incredibly intriguing topic to discuss. Join me as we uncover the power of ChatGPT and its role in crafting captivating content. Today, we'll take you behind the scenes of my latest creation, a podcast episode that delves into the history and cultural significance of distilled spirits, cocktails, and mixology. Drawing inspiration from the likes of A...
2023-10-28
07 min
Ops Nerd Podcast - Building Independent Spirits and Hospiality Brands
Who's My Rep? -- Kentucky Meets Brazil: Dr. Tom Baeker's Quest to Bring Cachaça to the United States
Welcome to another episode of "Who's My Rep?" In today's interview, host Jason Littrell sits down with the president of AmbreBev, Dr. Tom Baeker, who is also the driving force behind Blue Rook Cane Spirits. Join us as we delve into the fascinating journey of how Dr. Baeker's love affair with Brazil and its iconic beverage, cachaca, led him to create a unique line of spirits in Central Kentucky. Discover the story behind the decision to import cachaca, the challenges they faced in finding it in the US, and their ultimate goal to share this delightful drink with the...
2023-10-27
21 min
Ops Nerd Podcast - Building Independent Spirits and Hospiality Brands
Understanding the Impact of Social Media Metrics: A Deep Dive into Data Analysis
Welcome to Kinetic Marketing Systems, where we dive deep into the world of social media metrics and their impact on business success. In today's episode, our host, Jason Littrell, shares his own experience with a report that gauges his social media performance. Discover how Jason utilizes this report to white label for his clients and gain insight into his workflow, from screen recording on his phone to sharing content across multiple platforms. Join us as we explore the breakdown of his audience demographics, follower count, and top-performing posts. Are you ready to unravel the secrets behind the importance of...
2023-10-16
01 min
Ops Nerd Podcast - Building Independent Spirits and Hospiality Brands
The Price of Profit: Why Charging More for Cocktails Can Save Your Business
Welcome back, Brand Builders! On today's episode we dive into the world of pricing strategies for bars and restaurants. Host Jason Littrell recounts a recent experience he had at a dive bar where a simple cocktail was priced at a shockingly low $8. He questions the tactic behind this pricing and explores the idea that businesses may be playing a dangerous game of trying to outdo their competitors in terms of affordability. Jason argues that customers are willing to pay more for a quality drink and asserts that businesses should focus on making a profitable margin rather than racing to...
2023-08-30
02 min
Ops Nerd Podcast - Building Independent Spirits and Hospiality Brands
Tap into the Back to School Buzz: Attracting the Legal Drinking Age Crowd
Welcome back, Brand Builders! In today's episode of Kinetic Marketing Systems, we dive into day 34 as we discuss an important topic: back to school. But before we delve into that, let's recap last week's episode on offers. We address the misconception that offering discounts and coupons isn't cool. In fact, successful restaurants thrive on offers. Today, we focus on the influx of new customers with the start of a new school semester. Many of these students are of legal drinking age, and we have the perfect marketing opportunity. By attaching your brand to an offer, you not only increase...
2023-08-28
02 min
Ops Nerd Podcast - Building Independent Spirits and Hospiality Brands
TOTC 2023 - CRAFT COLLECTION CONSULTANTS TEAM
On this episode of Kinetic Marketing Systems, our host Jason Littrell welcomes guests Elsa Rapp, Thomas Spaeth, and Gill Grosman to discuss a variety of topics. They start off by exploring the fascinating evolution of tattoos in the world of caps (athletes) prior to 2009 and the current prevalence of tattoos among caps. They delve into the significance of additional tattoos and how they were once seen as a form of stigma. Our speaker admits that they are relieved to be in a town that appreciates tradition and isn't obsessed with agave distillates, although they suggest ways to make PIMS...
2023-07-24
12 min
Ops Nerd Podcast - Building Independent Spirits and Hospiality Brands
TOTC 2023 - Gill Grosman
On this episode of Kinetic Marketing Systems, our host, Jason Littrell, sits down with guest Gill Grossman to discuss their unique perspective on the restaurant industry and their journey to finding fulfillment in their career. Gill begins by expressing their admiration for renowned speaker Simon Sinek, highlighting his genuine love for people and the importance of channeling one's advantages. Growing up in poverty, Gill developed a deep respect for money, instilled by their parents' teachings to never touch other people's money and always respect it. This mindset shaped their approach to their restaurant business, m...
2023-07-24
11 min
Gravity Podcast
Episode 92: Jason & Damaris Scalzi - Billy Graham Evangelistic Association
This week, Jason & Damaris Scalzi join Chris on the podcast. Jason is a retired police officer and military veteran. Damaris was a social worker. They have been married 24-years. In this episode, they unpack the ups and downs of marriage, law enforcement & military life, and ministry. Jason now serves as the Law Enforcement Deployment Manager of the Billy Graham Evangelistic Association's (BGEA) National Law Enforcement Ministry. Together, they are organizing and leading retreats aimed at improving the lives of law enforcement officers.On this episode, Jason and Damaris spotlight the upcoming Law Enforcement Appreciation retreat in Cle E...
2023-07-12
54 min
The MAFFEO DRINKS Podcast
002 | The Sell-out Ladder: how to increase drinks sales in bars | Interview with Jason Littrell from WMR (New York City)
In this episode, Jason Littrell and I face the challenges of listing drinks brands in bars and restaurants. We deep dive into the steps from selling one bottle to one case. How do you start from being on the back bar to be on the menu? What are the triggers in the conversation between a salesperson and a bar manager? How do you start from the glass and build brand pull rather than brand push? I hope you enjoy the conversation. Share it with friends, click follow and rate it if you liked it.
2023-04-06
27 min
MAFFEO DRINKS: Built Bottom-up
002 | The Sell-out Ladder: how to increase drinks sales in bars | Interview with Jason Littrell from WMR (New York City)
Merry Christmas & Happy 2026. This Episode is hosted by Chris Maffeo and brought to you by MAFFEO DRINKS. In this episode, Jason Littrell and I face the challenges of listing drinks brands in bars and restaurants. We deep dive into the steps from selling one bottle to one case. How do you start from being on the back bar to be on the menu? What are the triggers in the conversation between a salesperson and a bar manager? How do you start from the glass and build brand pull rather than brand push? I hope y...
2023-04-06
28 min
Ops Nerd Podcast - Building Independent Spirits and Hospiality Brands
GMB for the Win!
*** Jason Littrell is the head of Jason Littrell, Ltd. an entrepreneurial consulting firm obsessed with the success of independent bars, restaurants, and spirits brands. Some of our projects: JLOS - The Ultimate Automated Brand Building SystemWho'sMyRep.net is the ultimate directory of beverage and hospitality providersThe Supplier Summit - Advanced Sales, Marketing, and Community Building for Beer, Wine & and Spirit Brand Executives, Reps, and AmbassadorsWho's My Rep on Facebook: https://facebook.com/groups/whosmyrepWho's My Rep on Instagram: https://instagram.com/whosmyrepSupplier Summit: https://event.suppliersummit.comJason on Instagram: https://www.instagram.com/jasonlittrellJason...
2022-09-20
02 min
Ops Nerd Podcast - Building Independent Spirits and Hospiality Brands
Stop Gambling
*** Jason Littrell is the head of Jason Littrell, Ltd. an entrepreneurial consulting firm obsessed with the success of independent bars, restaurants, and spirits brands. Some of our projects: JLOS - The Ultimate Automated Brand Building SystemWho'sMyRep.net is the ultimate directory of beverage and hospitality providersThe Supplier Summit - Advanced Sales, Marketing, and Community Building for Beer, Wine & and Spirit Brand Executives, Reps, and AmbassadorsWho's My Rep on Facebook: https://facebook.com/groups/whosmyrepWho's My Rep on Instagram: https://instagram.com/whosmyrepSupplier Summit: https://event.suppliersummit.comJason on Instagram: https://www.instagram.com/jasonlittrellJason...
2022-09-19
00 min
Ops Nerd Podcast - Building Independent Spirits and Hospiality Brands
From the Supplier Summit: Sarah Murphy shares how to Solve Staffing Issues and Company Culture Strategies
From the Sarah Murphy's talk at the Supplier Summit! CEO of Mobile Bev ProsMindset CoachVisit Sarah on LinkedIn As a seasoned leader and leadership educator, Sarah has an extensive and prosperous tenure that involved climbing corporate ladders in several different verticals. Throughout these successful ventures, I found myself drawn to the notion that there is power in the knowledge I have acquired through my corporate trials and tribulations. Therefore, I decided to take the extensive business leadership experience that I worked tirelessly to achieve and teach future generations of leaders and entrepreneurs the processes of navigating through...
2022-09-16
29 min
Ops Nerd Podcast - Building Independent Spirits and Hospiality Brands
Website Conversions
*** Jason Littrell is the head of Jason Littrell, Ltd. an entrepreneurial consulting firm obsessed with the success of independent bars, restaurants, and spirits brands. Some of our projects: JLOS - The Ultimate Automated Brand Building SystemWho'sMyRep.net is the ultimate directory of beverage and hospitality providersThe Supplier Summit - Advanced Sales, Marketing, and Community Building for Beer, Wine & and Spirit Brand Executives, Reps, and AmbassadorsWho's My Rep on Facebook: https://facebook.com/groups/whosmyrepWho's My Rep on Instagram: https://instagram.com/whosmyrepSupplier Summit: https://event.suppliersummit.comJason on Instagram: https://www.instagram.com/jasonlittrellJason...
2022-09-15
00 min
Ops Nerd Podcast - Building Independent Spirits and Hospiality Brands
How to Engage Buyers
*** Jason Littrell is the head of Jason Littrell, Ltd. an entrepreneurial consulting firm obsessed with the success of independent bars, restaurants, and spirits brands. Some of our projects: JLOS - The Ultimate Automated Brand Building System for Bars and BrandsWho'sMyRep.net is the ultimate directory of beverage and hospitality providersThe Supplier Summit - Advanced Sales, Marketing, and Community Building for Beer, Wine & and Spirit Brand Executives, Reps, and AmbassadorsWho's My Rep on Facebook: https://facebook.com/groups/whosmyrepWho's My Rep on Instagram: https://instagram.com/whosmyrepSupplier Summit: https://event.suppliersummit.comJason on Instagram: https...
2022-09-14
00 min
Ops Nerd Podcast - Building Independent Spirits and Hospiality Brands
Rise of the Virtual Kitchen
*** Jason Littrell is the head of Jason Littrell, Ltd. an entrepreneurial consulting firm obsessed with the success of independent bars, restaurants, and spirits brands. Some of our projects: JLOS - The Ultimate Automated Brand Building SystemWho'sMyRep.net is the ultimate directory of beverage and hospitality providersThe Supplier Summit - Advanced Sales, Marketing, and Community Building for Beer, Wine & and Spirit Brand Executives, Reps, and AmbassadorsWho's My Rep on Facebook: https://facebook.com/groups/whosmyrepWho's My Rep on Instagram: https://instagram.com/whosmyrepSupplier Summit: https://event.suppliersummit.comJason on Instagram: https://www.instagram.com/jasonlittrellJason...
2022-09-13
00 min
Ops Nerd Podcast - Building Independent Spirits and Hospiality Brands
Engaging Restaurant Partners
*** Jason Littrell is the head of Jason Littrell, Ltd. an entrepreneurial consulting firm obsessed with the success of independent bars, restaurants, and spirits brands. Some of our projects: JLOS - The Ultimate Automated Brand Building SystemWho'sMyRep.net is the ultimate directory of beverage and hospitality providersThe Supplier Summit - Advanced Sales, Marketing, and Community Building for Beer, Wine & and Spirit Brand Executives, Reps, and AmbassadorsWho's My Rep on Facebook: https://facebook.com/groups/whosmyrepWho's My Rep on Instagram: https://instagram.com/whosmyrepSupplier Summit: https://event.suppliersummit.comJason on Instagram: https://www.instagram.com/jasonlittrellJason...
2022-09-12
00 min
Ops Nerd Podcast - Building Independent Spirits and Hospiality Brands
Deeper Not Wider
*** Jason Littrell is the head of Jason Littrell, Ltd. an entrepreneurial consulting firm obsessed with the success of independent bars, restaurants, and spirits brands. Some of our projects: JLOS - The Ultimate Automated Brand Building SystemWho'sMyRep.net is the ultimate directory of beverage and hospitality providersThe Supplier Summit - Advanced Sales, Marketing, and Community Building for Beer, Wine & and Spirit Brand Executives, Reps, and AmbassadorsWho's My Rep on Facebook: https://facebook.com/groups/whosmyrepWho's My Rep on Instagram: https://instagram.com/whosmyrepSupplier Summit: https://event.suppliersummit.comJason on Instagram: https://www.instagram.com/jasonlittrellJason...
2022-09-08
00 min
Ops Nerd Podcast - Building Independent Spirits and Hospiality Brands
Buying Decisions
*** Jason Littrell is the head of Jason Littrell, Ltd. an entrepreneurial consulting firm obsessed with the success of independent bars, restaurants, and spirits brands. Some of our projects: JLOS - The Ultimate Automated Brand Building SystemWho'sMyRep.net is the ultimate directory of beverage and hospitality providersThe Supplier Summit - Advanced Sales, Marketing, and Community Building for Beer, Wine & and Spirit Brand Executives, Reps, and AmbassadorsWho's My Rep on Facebook: https://facebook.com/groups/whosmyrepWho's My Rep on Instagram: https://instagram.com/whosmyrepSupplier Summit: https://event.suppliersummit.comJason on Instagram: https://www.instagram.com/jasonlittrellJason...
2022-09-07
00 min
Ops Nerd Podcast - Building Independent Spirits and Hospiality Brands
Restaurants: Value over Discounts
*** Jason Littrell is the head of Jason Littrell, Ltd. an entrepreneurial consulting firm obsessed with the success of independent bars, restaurants, and spirits brands. Some of our projects: JLOS - The Ultimate Automated Brand Building SystemWho'sMyRep.net is the ultimate directory of beverage and hospitality providersThe Supplier Summit - Advanced Sales, Marketing, and Community Building for Beer, Wine & and Spirit Brand Executives, Reps, and AmbassadorsWho's My Rep on Facebook: https://facebook.com/groups/whosmyrepWho's My Rep on Instagram: https://instagram.com/whosmyrepSupplier Summit: https://event.suppliersummit.comJason on Instagram: https://www.instagram.com/jasonlittrellJason...
2022-09-06
00 min
Ops Nerd Podcast - Building Independent Spirits and Hospiality Brands
Two fun Things
*** Jason Littrell is the head of Jason Littrell, Ltd. an entrepreneurial consulting firm obsessed with the success of independent bars, restaurants, and spirits brands. Some of our projects: JLOS - The Ultimate Automated Brand Building SystemWho'sMyRep.net is the ultimate directory of beverage and hospitality providersThe Supplier Summit - Advanced Sales, Marketing, and Community Building for Beer, Wine & and Spirit Brand Executives, Reps, and AmbassadorsWho's My Rep on Facebook: https://facebook.com/groups/whosmyrepWho's My Rep on Instagram: https://instagram.com/whosmyrepSupplier Summit: https://event.suppliersummit.comJason on Instagram: https://www.instagram.com/jasonlittrellJason...
2022-09-05
00 min
Ops Nerd Podcast - Building Independent Spirits and Hospiality Brands
WMR Interview with Chris Maffeo
Having grown up in the corporate beer world, Chris wanted to lend his talents to independent spirits producers to build their brands from the ground up. His incredible strategy called Winning With Drinks is shared weekly in his newsletter. Highly recommended! https://maffeodrinks.com https://www.linkedin.com/in/christianmaffeo/ https://www.whosmyrep.net/hlavn%C3%AD-m%C4%9Bsto-praha/vinohrady/maffeo-drinks-s-r-o *** Who's My Rep is the Ultimate Directory of Liquor, Beer, Wine and Spirits Suppliers. Find your Rep today for free at https://whosmyrep.net
2022-09-02
27 min
Ops Nerd Podcast - Building Independent Spirits and Hospiality Brands
Value > Discounts
*** Jason Littrell is the head of Jason Littrell, Ltd. an entrepreneurial consulting firm obsessed with the success of independent bars, restaurants, and spirits brands. Some of our projects: JLOS - The Ultimate Automated Brand Building SystemWho'sMyRep.net is the ultimate directory of beverage and hospitality providersThe Supplier Summit - Advanced Sales, Marketing, and Community Building for Beer, Wine & and Spirit Brand Executives, Reps, and AmbassadorsWho's My Rep on Facebook: https://facebook.com/groups/whosmyrepWho's My Rep on Instagram: https://instagram.com/whosmyrepSupplier Summit: https://event.suppliersummit.comJason on Instagram: https://www.instagram.com/jasonlittrellJason...
2022-09-01
00 min
Ops Nerd Podcast - Building Independent Spirits and Hospiality Brands
Consultants: Raise your Prices
*** Jason Littrell is the head of Jason Littrell, Ltd. an entrepreneurial consulting firm obsessed with the success of independent bars, restaurants, and spirits brands. Some of our projects: JLOS - The Ultimate Automated Brand Building SystemWho'sMyRep.net is the ultimate directory of beverage and hospitality providersThe Supplier Summit - Advanced Sales, Marketing, and Community Building for Beer, Wine & and Spirit Brand Executives, Reps, and AmbassadorsWho's My Rep on Facebook: https://facebook.com/groups/whosmyrepWho's My Rep on Instagram: https://instagram.com/whosmyrepSupplier Summit: https://event.suppliersummit.comJason on Instagram: https://www.instagram.com/jasonlittrellJason...
2022-08-31
00 min
Ops Nerd Podcast - Building Independent Spirits and Hospiality Brands
Organic > Paid Media
*** Jason Littrell is the head of Jason Littrell, Ltd. an entrepreneurial consulting firm obsessed with the success of independent bars, restaurants, and spirits brands. Some of our projects: JLOS - The Ultimate Automated Brand Building SystemWho'sMyRep.net is the ultimate directory of beverage and hospitality providersThe Supplier Summit - Advanced Sales, Marketing, and Community Building for Beer, Wine & and Spirit Brand Executives, Reps, and AmbassadorsWho's My Rep on Facebook: https://facebook.com/groups/whosmyrepWho's My Rep on Instagram: https://instagram.com/whosmyrepSupplier Summit: https://event.suppliersummit.comJason on Instagram: https://www.instagram.com/jasonlittrellJason...
2022-08-30
00 min
Ops Nerd Podcast - Building Independent Spirits and Hospiality Brands
Chat Widgets
*** Jason Littrell is the head of Jason Littrell, Ltd. an entrepreneurial consulting firm obsessed with the success of independent bars, restaurants, and spirits brands. Some of our projects: JLOS - The Ultimate Automated Brand Building SystemWho'sMyRep.net is the ultimate directory of beverage and hospitality providersThe Supplier Summit - Advanced Sales, Marketing, and Community Building for Beer, Wine & and Spirit Brand Executives, Reps, and AmbassadorsWho's My Rep on Facebook: https://facebook.com/groups/whosmyrepWho's My Rep on Instagram: https://instagram.com/whosmyrepSupplier Summit: https://event.suppliersummit.comJason on Instagram: https://www.instagram.com/jasonlittrellJason...
2022-08-29
00 min
Ops Nerd Podcast - Building Independent Spirits and Hospiality Brands
WMR Interview with Frances Gonzalez
Replay from Who's My Rep Podcast... *** In this episode of Who's My Rep we talk with Frances Gonzalez of VeganWines.com. Learn how to source and import wines based on a set of principles and a lifestyle. We talk about distribution, importing, sourcing, and even a new innovation in the pipeline. Frances on Instagram: https://www.instagram.com/francesgonzalez_newyork/ https://www.veganwines.com Register for the Supplier Summit for free at https://event.suppliersummit.com -- Begins September 12! ***
2022-08-26
22 min
Ops Nerd Podcast - Building Independent Spirits and Hospiality Brands
Get out of your head.
NOTE TO SELF *** Jason Littrell is the head of Jason Littrell, Ltd. an entrepreneurial consulting firm obsessed with the success of independent bars, restaurants, and spirits brands. Some of our projects: JLOS - The Ultimate Automated Brand Building SystemWho'sMyRep.net is the ultimate directory of beverage and hospitality providersThe Supplier Summit - Advanced Sales, Marketing, and Community Building for Beer, Wine & and Spirit Brand Executives, Reps, and AmbassadorsWho's My Rep on Facebook: https://facebook.com/groups/whosmyrepWho's My Rep on Instagram: https://instagram.com/whosmyrepSupplier Summit: https://event.suppliersummit.comJason on Instagram...
2022-08-25
02 min
Ops Nerd Podcast - Building Independent Spirits and Hospiality Brands
First Things First
*** Jason Littrell is the head of Jason Littrell, Ltd. an entrepreneurial consulting firm obsessed with the success of independent bars, restaurants, and spirits brands. Some of our projects: JLOS - The Ultimate Automated Brand Building SystemWho'sMyRep.net is the ultimate directory of beverage and hospitality providersThe Supplier Summit - Advanced Sales, Marketing, and Community Building for Beer, Wine & and Spirit Brand Executives, Reps, and AmbassadorsWho's My Rep on Facebook: https://facebook.com/groups/whosmyrepWho's My Rep on Instagram: https://instagram.com/whosmyrepSupplier Summit: https://event.suppliersummit.comJason on Instagram: https://www.instagram.com/jasonlittrellJason...
2022-08-24
00 min
Ops Nerd Podcast - Building Independent Spirits and Hospiality Brands
Who's My Rep for that?
*** Jason Littrell is the head of Jason Littrell, Ltd. an entrepreneurial consulting firm obsessed with the success of independent bars, restaurants, and spirits brands. Some of our projects: JLOS - The Ultimate Automated Brand Building SystemWho'sMyRep.net is the ultimate directory of beverage and hospitality providersThe Supplier Summit - Advanced Sales, Marketing, and Community Building for Beer, Wine & and Spirit Brand Executives, Reps, and AmbassadorsWho's My Rep on Facebook: https://facebook.com/groups/whosmyrepWho's My Rep on Instagram: https://instagram.com/whosmyrepSupplier Summit: https://event.suppliersummit.comJason on Instagram: https://www.instagram.com/jasonlittrellJason...
2022-08-23
00 min
Ops Nerd Podcast - Building Independent Spirits and Hospiality Brands
Essential elements in Brand Positioning
*** Jason Littrell is the head of Jason Littrell, Ltd. an entrepreneurial consulting firm obsessed with the success of independent bars, restaurants, and spirits brands. Some of our projects: JLOS - The Ultimate Automated Brand Building SystemWho'sMyRep.net is the ultimate directory of beverage and hospitality providersThe Supplier Summit - Advanced Sales, Marketing, and Community Building for Beer, Wine & and Spirit Brand Executives, Reps, and AmbassadorsWho's My Rep on Facebook: https://facebook.com/groups/whosmyrepWho's My Rep on Instagram: https://instagram.com/whosmyrepSupplier Summit: https://event.suppliersummit.comJason on Instagram: https://www.instagram.com/jasonlittrellJason...
2022-08-22
01 min
Ops Nerd Podcast - Building Independent Spirits and Hospiality Brands
Grow without Advertising
*** Jason Littrell is the head of Jason Littrell, Ltd. an entrepreneurial consulting firm obsessed with the success of independent bars, restaurants, and spirits brands. Some of our projects: JLOS - The Ultimate Automated Brand Building SystemWho'sMyRep.net is the ultimate directory of beverage and hospitality providersThe Supplier Summit - Advanced Sales, Marketing, and Community Building for Beer, Wine & and Spirit Brand Executives, Reps, and AmbassadorsWho's My Rep on Facebook: https://facebook.com/groups/whosmyrepWho's My Rep on Instagram: https://instagram.com/whosmyrepSupplier Summit: https://event.suppliersummit.comJason on Instagram: https://www.instagram.com/jasonlittrellJason...
2022-08-18
02 min
Ops Nerd Podcast - Building Independent Spirits and Hospiality Brands
Hooks
*** Jason Littrell is the head of Jason Littrell, Ltd. an entrepreneurial consulting firm obsessed with the success of independent bars, restaurants, and spirits brands. Some of our projects: JLOS - The Ultimate Automated Brand Building SystemWho'sMyRep.net is the ultimate directory of beverage and hospitality providersThe Supplier Summit - Advanced Sales, Marketing, and Community Building for Beer, Wine & and Spirit Brand Executives, Reps, and AmbassadorsWho's My Rep on Facebook: https://facebook.com/groups/whosmyrepWho's My Rep on Instagram: https://instagram.com/whosmyrepSupplier Summit: https://event.suppliersummit.comJason on Instagram: https://www.instagram.com/jasonlittrellJason...
2022-08-17
00 min
Ops Nerd Podcast - Building Independent Spirits and Hospiality Brands
Building your own Platform
*** Jason Littrell is the head of Jason Littrell, Ltd. an entrepreneurial consulting firm obsessed with the success of independent bars, restaurants, and spirits brands. Some of our projects: JLOS - The Ultimate Automated Brand Building SystemWho'sMyRep.net is the ultimate directory of beverage and hospitality providersThe Supplier Summit - Advanced Sales, Marketing, and Community Building for Beer, Wine & and Spirit Brand Executives, Reps, and AmbassadorsWho's My Rep on Facebook: https://facebook.com/groups/whosmyrepWho's My Rep on Instagram: https://instagram.com/whosmyrepSupplier Summit: https://event.suppliersummit.comJason on Instagram: https://www.instagram.com/jasonlittrellJason...
2022-08-16
00 min
Ops Nerd Podcast - Building Independent Spirits and Hospiality Brands
Sleep
*** Jason Littrell is the head of Jason Littrell, Ltd. an entrepreneurial consulting firm obsessed with the success of independent bars, restaurants, and spirits brands. Some of our projects: Who'sMyRep.net is the ultimate directory of beverage and hospitality providersThe Supplier Summit - Advanced Sales, Marketing, and Community Building for Beer, Wine & and Spirit Brand Executives, Reps, and AmbassadorsWho's My Rep on Facebook: https://facebook.com/groups/whosmyrepWho's My Rep on Instagram: https://instagram.com/whosmyrepSupplier Summit: https://event.suppliersummit.comJason on Instagram: https://www.instagram.com/jasonlittrellJason on TikTok: https://tiktok.com/@teamlittrell ...
2022-08-15
00 min
Ops Nerd Podcast - Building Independent Spirits and Hospiality Brands
Interviewing Sara Copeland on Whos's My Rep Podcast
Sara Copeland from the Who's My Rep Podcast... *** Jason Littrell is the head of Jason Littrell, Ltd. an entrepreneurial consulting firm obsessed with the success of independent bars, restaurants, and spirits brands. Some of our projects: JLOS - The Ultimate Automated Brand Building SystemWho'sMyRep.net is the ultimate directory of beverage and hospitality providersThe Supplier Summit - Advanced Sales, Marketing, and Community Building for Beer, Wine & and Spirit Brand Executives, Reps, and AmbassadorsWho's My Rep on Facebook: https://facebook.com/groups/whosmyrepWho's My Rep on Instagram: https://instagram.com/whosmyrepSupplier Summit: https...
2022-08-12
26 min
Ops Nerd Podcast - Building Independent Spirits and Hospiality Brands
Job to get a Job
*** Jason Littrell is the head of Jason Littrell, Ltd. an entrepreneurial consulting firm obsessed with the success of independent bars, restaurants, and spirits brands. Some of our projects: Who'sMyRep.net is the ultimate directory of beverage and hospitality providersThe Supplier Summit - Advanced Sales, Marketing, and Community Building for Beer, Wine & and Spirit Brand Executives, Reps, and AmbassadorsWho's My Rep on Facebook: https://facebook.com/groups/whosmyrepWho's My Rep on Instagram: https://instagram.com/whosmyrepSupplier Summit: https://event.suppliersummit.comJason on Instagram: https://www.instagram.com/jasonlittrellJason on TikTok: https://tiktok.com/@teamlittrell ...
2022-08-11
00 min
Ops Nerd Podcast - Building Independent Spirits and Hospiality Brands
Are you a marketer or a salesperson?
*** Jason Littrell is the head of Jason Littrell, Ltd. an entrepreneurial consulting firm obsessed with the success of independent bars, restaurants, and spirits brands. Some of our projects: Who'sMyRep.net is the ultimate directory of beverage and hospitality providersThe Supplier Summit - Advanced Sales, Marketing, and Community Building for Beer, Wine & and Spirit Brand Executives, Reps, and AmbassadorsWho's My Rep on Facebook: https://facebook.com/groups/whosmyrepWho's My Rep on Instagram: https://instagram.com/whosmyrepSupplier Summit: https://event.suppliersummit.comJason on Instagram: https://www.instagram.com/jasonlittrellJason on TikTok: https://tiktok.com/@teamlittrell ...
2022-08-10
00 min
Ops Nerd Podcast - Building Independent Spirits and Hospiality Brands
Creativity & Productivity
*** Jason Littrell is the head of Jason Littrell, Ltd. an entrepreneurial consulting firm obsessed with the success of independent bars, restaurants, and spirits brands. Some of our projects: https://whosmyrep.net is the ultimate directory of beverage and hospitality providersThe Supplier Summit - Advanced Sales, Marketing, and Community Building for Beer, Wine & and Spirit Brand Executives, Reps, and AmbassadorsWho's My Rep on Facebook: https://facebook.com/groups/whosmyrepWho's My Rep on Instagram: https://instagram.com/whosmyrepSupplier Summit: https://event...
2022-08-09
00 min
Ops Nerd Podcast - Building Independent Spirits and Hospiality Brands
Waking up at 3am
Why waking up at 3am doesn't suck *** Jason Littrell is the head of Jason Littrell, Ltd. an entrepreneurial consulting firm obsessed with the success of independent bars, restaurants, and spirits brands. Some of our projects: Who's My Rep is the ultimate directory of beverage and hospitality providersThe Supplier Summit - Advanced Sales, Marketing, and Community Building for Beer, Wine & and Spirit Brand Executives, Reps, and AmbassadorsWho's My Rep on Facebook: https://facebook.com/groups/whosmyrepWho's My Rep on Instagram: https://instagram.com/whosmyrepSupplier Summit: https://event.suppliersummit.comJason on Instagram: https://www...
2022-08-08
00 min
Ops Nerd Podcast - Building Independent Spirits and Hospiality Brands
Ever wonder WHOS MY REP for that?
In this one minute podcast, Jason talks about the origin of a project called Whos My Rep - the ultimate directory of beer, wine, and spirits suppliers. Get in on the action in the free Facebook group here. *** Jason Littrell is a veteran Operations, Marketing, and Consulting professional based in New York City. Having worked on tiny neighborhood bars, to billion dollar projects, Jason Littrell is the front line when it comes to operations consulting, creative cocktail development, project management, advanced digital marketing, automation, and management consulting. Buy Jason’s book Bartender as...
2022-07-28
00 min
Ops Nerd Podcast - Building Independent Spirits and Hospiality Brands
Survival Marketing with Diana Edelman
What if you had one day to save your bar. Just you, a stack of bills, an empty bar and a cell phone. What are you going to do? How do you fill your bar with no budget, no energy, and no time. Diana Edelman from @vegansbaby breaks down her simple strategy to help get butts in seats. For other actionable strategies and practical restaurant marketing advice, head to RestaurantMarketingLeague.com for a community of people intent to eradicate empty bar seats. Follow like and subscribe! https://shor.by...
2022-04-18
44 min
Ops Nerd Podcast - Building Independent Spirits and Hospiality Brands
Don't Sleep on Sleep
If you're still stuck in the "I'll sleep when I'm dead" mindset, you're subjecting yourself to one of the most influential causes of modern diseases. Of all the things I hold dearest, it's sleep. But I broke a few of my own rules and stayed up late eating food. This lead to a chain reaction of suckiness that impacted my whole next day. The main reason I prioritize sleep is to increase my health span and enjoy my days more. How you spend your day is how you spend your life! /rant
2022-03-17
00 min
Ops Nerd Podcast - Building Independent Spirits and Hospiality Brands
Can it
Mozart said the music was in the rests. This is a massive paraphrase, but the point is there is great power in being quiet. By allowing other people to speak, you have an opportunity to listen. Listening is learning, and knowledge is power.
2022-03-11
00 min
Ops Nerd Podcast - Building Independent Spirits and Hospiality Brands
JLOS: Updates and Upgrades
We've been busy! Big new upgrades in the restaurant and spirits brand marketing system we call JLOS! We've bee the analyzing all the communications restaurants and programming the questions and answers into a comprehensive responder that answers on all relavent channels. Sms, google my business, web chat widget, Instagram DM and Facebook messenger. Now jlos restaurant clients have a customer support system 24/7/365 that feeds directly into a CRM! Capture all of the leads coming in to your website. This is next level stuff! JLOS - advanced...
2022-03-08
02 min
Ops Nerd Podcast - Building Independent Spirits and Hospiality Brands
Elevator Pitch
Creating and practicing your elevator pitch may seem like a pain in the ass. It should be. But that single, simple well crafted and painstakingly crafted string of words is like speed dating. The length of your elevator pitch is probably already longer than the attention span of the receiver. Mine is only 23 words. restaurant marketing brand sales los elevator pitch *** I'm Jason Littrell and my company JLOS is an operating system that delivers awareness and sales to mission-driven hospitality and spirits brands. Getonthephonewithjason.com
2022-02-23
00 min
Ops Nerd Podcast - Building Independent Spirits and Hospiality Brands
Third Purchase.
How customer loyalty works with restaurants. Long story short, after the third purchase, you probably have a customer for life. *** I'm Jason Littrell and my company JLOS is an operating system that delivers awareness and sales to mission-driven hospitality and spirits brands. Getonthephonewithjason.com 917.993.9169 Jason@jlittrell.com JLOS.io Shor.by/littrell
2022-02-22
00 min