Shows
The Missions That Made ThemDeveloping Positive Relationships That Improves the Lives of Young PeopleLearn more by visiting https://www.bbbsns.org.
For more than 100 years, Big Brothers Big Sisters has operated under the belief that inherent in every child is the ability to succeed and thrive in life. As the nation’s largest donor- and volunteer-supported mentoring network, Big Brothers Big Sisters makes meaningful, monitored matches between adult volunteers (“Bigs”) and children (“Littles”), ages 6 through 18, in communities across the country. They develop positive relationships that have a direct and lasting effect on the lives of young people.
2022-04-0228 minThe Missions That Made ThemPreparing Students to Compete and Succeed in High Paying CareersLearn more about Illuminate Stem by visiting https://www.illuminatestem.org.
Illuminate STEM is a local response to a national issue and our mission is to ENCOURAGE, EMPOWER and EQUIP K-12 students from underrepresented communities to innovate the technical future.
We inspire and prepare students to compete and succeed in high paying careers related to Science, Engineering, Technology, and Math through career exploration, entrepreneurial endeavors and even global competition. We connect students to the skills and insight they need to leverage STEM careers to build their best lives.
2022-04-0221 minThe Missions That Made ThemStrengthening a Community in Need (The Community Crossing)Learn more about The Community Cross by visiting https://www.ccxwv.org.
The Community Cross is on a local mission, with a long-term commitment to McDowell County. This county has serious challenges and they are there to address these needs (see the February 2015 PBS special “The First 1000 Days” for a poignant portrayal of young children in our community). The Community Crossing is staffed by residents of McDowell County. They interact daily with the community there, raise their children here, and understand the needs there better than well-meaning agencies and ministries that are based outside the county. They can t...
2022-04-0240 minThe Missions That Made ThemMaking it Easier for Everyone to Understand the Story of the GospelLearn more about Spread Truth by visiting https://spreadtruth.com.
Spread Truth reaches the world with God’s Story by providing Christians the opportunity to be equipped and to generously give to see everyone connected to God. We get people Gospel Ready through our missional programs that connect people to each other and to God’s rescue in Jesus.
2022-04-0224 minThe Missions That Made ThemEven the Smallest Donation Makes a Huge ImpactVisit http://missionsthatmadethem.com to help us bring more awareness to the great work of the United Way of Dodge County by pledging your support for promotion of this video.
---
United Way of Dodge County's mission is to improve lives by mobilizing and empowering the caring power of Dodge County, Wisconsin. They envision a world where all individuals and families achieve their human potential through education, income stability and personal safety and well-being.
They strive to bring diversity, equity, and inclusion clarity to our daily work.
Learn more by visiting http...
2022-03-0632 minThe Missions That Made ThemPreventing Teen Suicide Through Increased AwarenessVisit http://missionsthatmadethem.com to help us bring more awareness to the great work of The Society for the Prevention of Teen Suicide by pledging your support for promotion of this video.
---
Society for the Prevention of Teen Suicide is dedicated to increasing awareness, saving lives and reducing the stigma of suicide through specialized training programs and resources that empower teens, parents and educational leaders with the skills needed to help youth build a life of resiliency.
Learn more by visiting https://sptsusa.org.
2022-03-0631 minThe Missions That Made ThemInspiring Youth in Technology for a Brighter FutureVisit http://missionsthatmadethem.com to help us bring more awareness to the great work of Mission Transformation by pledging your support for promotion of this video.
---
Mission Transformation's mission is to motivate young men of color to become passionate, empowered, and inspired to achieve greater, be greater, and do greater! Their mentor program is designed to work with these young men starting between the ages of 9-13, until the completion of High School while providing consistent exposure to careers, concepts, and ideas. This program is committed to helping our young men of color build leg...
2022-03-0629 minThe Missions That Made ThemFeeding Hope to Poverty-Stricken Communities Around the WorldVisit http://missionsthatmadethem.com to help us bring more awareness to the great work of Feed Starving People by pledging your support for promotion of this video.
---
Feed Starving People started out as an organization that feeds starving people in Southeast Asia and over the years we have grown into an organization that feeds humans whatever it is that they need to become self-sustaining, anywhere they can reach them. With the right funding and modern day creative technology, they believe that the amount of lives and areas they can change are unlimited.
Lea...
2022-03-0640 minThe Missions That Made ThemBringing Hope to At-Risk Mothers for a Better TomorrowVisit http://missionsthatmadethem.com to help us bring more awareness to the great work of New Creation Home Ministries by pledging your support for promotion of this video.
---
New Creation Home Ministries demonstrates God's love and fosters long-term independence for at-risk mothers. Their holistic approach provides parenting resources, supportive housing, and a loving community.
Learn more by visiting https://www.newcreationhome.org.
2022-03-0626 minThe Missions That Made ThemFraternity Leading the Way to a Better TomorrowVisit http://missionsthatmadethem.com to help us bring more awareness to the great work of the Farmhouse Foundation by pledging your support for promotion of this video.
---
Documents referenced during the interview:
Website: https://farmhouse.org
National Fraternity Research: https://www.dropbox.com/s/6piv8slduasm2rw/Fraternities%20Matter_One%20Pager%202021.pdf?dl=0
FarmHouse Foundation Overview: https://www.dropbox.com/s/uc6vb1fl8de25de/FarmHouse%20Brand%20One%20Sheeter_Final_V6.pdf?dl=0
About Allison Rickels, CFRE:
Allison is executive director and CEO of...
2022-03-0624 minThe Missions That Made ThemShaping Future Leaders With High Quality Early Childhood Education ServicesVisit http://missionsthatmadethem.com to help us bring more awareness to the great work of the McNeilly Center for Children by pledging your support for promotion of this video.
---
Nestled on five acres in historic McFerrin Park, McNeilly has been assisting families for over 100 years. The mission of the McNeilly Center for Children is to provide high quality, affordable early care and education for children ages 6 weeks to 5 years, whose parents are working, in job training, or at school. Parenting education and social services are provided for the families of our enrolled children.
Le...
2022-03-0629 minThe Missions That Made ThemSigns of Colorectal Cancer and Prevention MeasuresVisit http://missionsthatmadethem.com to help us bring more awareness to the great work of the Hit Cancer Below the Belt by pledging your support for promotion of this video.
---
Hitting Cancer Below the Belt (HCB2) is dedicated to colorectal (colon and rectal) cancer prevention in our hometown of Richmond, VA, surrounding counties, and across the Commonwealth. They are focused on the importance of colon health for cancer prevention. HCB2 provides community education, early detection services for the uninsured, and direct support services for patients and survivors. By hosting events and offering services, they are...
2022-03-0626 minThe Missions That Made ThemRadically Transforming the Lives of Incarcerated People (Realness Project)Visit http://missionsthatmadethem.com to help us bring more awareness to the great work of the Realness Project by pledging your support for promotion of this video.
---
In 2017, Laurie Lazar began co-facilitating a Victim Impact Class at the Boulder County Jail. While the participants were engaged in the discussions, she wondered if the class had any long-term, transformational impact on the participants’ lives. With a Masters in Education and a certification in AR (Authentic Relating), Laurie’s curiosity began to grow as she started to visualize adding in the critical tools of AR into the cu...
2022-02-191h 01The Missions That Made ThemImproving the Lives of Youth in Low Income Communities (FAWC Conservatory of Arts and Sciences)Visit http://missionsthatmadethem.com to help us bring more awareness to the great work of FAWC Conservatory of Arts and Sciences by pledging your support for promotion of this video.
--
FAWC Conservatory of Arts and Sciences' mission is to promote creative youth and adult development by linking arts and science education, training, and interpretive experiences with building personal, social and intellectual capacities needed to succeed in school, career and life. Mentoring and fostering our youth is in their blood.
Find out more by visiting https://www.fawccas.com.
2022-02-1937 minThe Missions That Made ThemImprove Your Life by Going Outside (Rocky Mountain Raptor Program)Visit http://missionsthatmadethem.com to help us bring more awareness to the great work of Rocky Mountain Raptor Program by pledging your support for promotion of this video.
---
Since 1987, the Rocky Mountain Raptor Program (RMRP) has served the northern Colorado community through the rescue of injured birds of prey and environmental communication.
Their community-based team of raptor rehabilitation experts, excellent veterinarians, and specially trained volunteers provide compassionate and high-quality raptor rehabilitation to every wounded warrior in need. The Rocky Mountain Raptor Program also plays a vital role in community education and outreach, pro...
2022-02-1944 minThe Missions That Made ThemBaby Supply Bank Helping Mothers in Need (Helping Mamas)Visit http://missionsthatmadethem.com to help us bring more awareness to the great work of Helping Mamas by pledging your support for promotion of this video.
---
The mission of Helping mamas is to connect helping mamas to mamas needing help. They are the baby supply bank for East Tennessee.
What Helping Mamas Does:
Collect essential items such as diapers, pack n’ plays, bottles, clothes and car seats; etc.
Distribute the donated items to case workers at our partner location.
Allow clients to focus on job training, parenting education and violence prevention, instead...
2022-02-1946 minThe Missions That Made ThemThe Solution to Eradicating Homelessness, Recidivism, and Injustice (Houston Justice)Visit http://missionsthatmadethem.com to help us bring more awareness to the great work of Houston Justice by pledging your support for promotion of this video.
---
Houston Justice is a non-partisan advocacy group aimed at eradicating homelessness, recidivism, and injustice in the community at-large.
Learn more by visiting https://www.houstonjustice.org.
2022-02-1949 minThe Missions That Made ThemHow to Host an Exchange Student (Borderless Friends Forever)Visit http://missionsthatmadethem.com to help us bring more awareness to the great work of Borderless Friends Forever by pledging your support for promotion of this video.
---
Borderless Friends Forever is a boutique international exchange student program, specializing in bringing students to the USA for an amazing study abroad experience. Whether you are reading this from Albania, Brazil, Chile, or any other country, they would love to help you explore American culture for your study abroad program. They offer a variety of programs, including summer, semester, and academic year programs.
In addition to h...
2022-02-1954 minThe Missions That Made ThemDeveloping Healthy Communities Where the Vulnerable Can Have Hope and FlourishVisit http://missionsthatmadethem.com to help us bring more awareness to the great work of the Hope Center KC by pledging your support for promotion of this video.
---
The Hope Center KC is an organization that represents that real solution that communities need to flourish. They've created a flourishing community on Kansas City's east side by identifying gaps and developed various programs to fill those gaps. In this interview, you will not only learn their success story, but also gather ideas to make your community a better place.
To learn more, visit htt...
2022-02-1954 minThe Missions That Made ThemSolving Homelessness in America (House of Hope)Visit http://missionsthatmadethem.com to help us bring more awareness to the great work of the House of Hope by pledging your support for promotion of this video.
---
Since 1990 the House of Hope has been serving those facing homelessness. They strive every day to care for the physical, emotional and spiritual needs of the people we serve at our shelters. The House of Hope continues to lead the way in the Pee Dee (river system in South Carolina), offering nearly 20,000 nights of shelter to men, women and children in need.
In 2019 the House...
2022-02-1940 minThe Missions That Made ThemFinding a Cure for This Rare Form of Blindness (Choroideremia)Choroideremia (CHM) is a rare inherited disorder that causes progressive vision loss and ultimately leads to complete blindness. The disease affects the retina, which is the area at the back of the eye. The Choroideremia Research Foundation is on the forefront to a cure for this rare form of blindness. In this interview, Cory MacDonald (Engagement Director) shares the amazing story behind Choroideremia Research Foundation and their incredible advancements toward a cure.
A little bit about the Choroideremia Research Foundation:
The Choroideremia Research Foundation (CRF) is the largest organization in the world focused on the se...
2022-02-111h 03The Missions That Made ThemHow to Overcome Food Insecurity and Obesity in AmericaOvercoming food insecurity in America starts with scaling proper nutrition education and a collective effort to donate within each local community. The problem today isn't with the shear volume of donated food, but rather the quality of food being donated which is contributing to the ever-growing obesity epidemic in America.
In this interview, we interview Andrea White with the Food Bank of Greenwood County in South Carolina to cover the solution to the food insecurity and obesity problem and exactly what you can do to contribute to this solution today. Andrea and her staff are leading the wa...
2022-02-0647 minThe Missions That Made ThemHow to Get Rid of Stress and Make New Friends While Improving Your Local CommunityIt is possible to get rid of stress and make new friends while making your local community a better place to live. In this interview, we'll hear from Natalie Evans from Oklahoma City (OKC) Beautiful on ways local residents can get involved in projects that are making Oklahoma City a better place to live, work and play. We'll also touch on some really important topics the personal benefits of getting outside and getting involved that help to get rid of stress and make new friends in the process.
A little bit about OKC Beautiful:
Mission
2022-02-0636 minThe Missions That Made ThemEnhancing Lives Through Accessible, Inclusive Recreation and Active LeisureThe mission of SportsAbility Alliance is to enrich lives through accessible, inclusive recreation and active leisure.
Their long term objectives include:
To educate the public and disseminate information pertaining to recreational areas, facilities, programs, events, and opportunities that include persons with disabilities.
To promote and provide recreational activities and programs for people of all abilities and all ages.
To forward the advancement and development of the appropriate use of public and private lands on which people with disabilities may participate in recreation.
To advocate for accessible and inclusive recreation while networking with recreation program providers as well as...
2022-01-2839 minThe Missions That Made ThemEvery Child Wins With Lowcountry Youth ServicesIn this episode of The Missions That Made Them, we interview ReZsuan Lewis, Executive Director, with Lowcountry Youth Services.
Lowcountry Youth Services aims to ensure that "Every Child Wins." To achieve this vision, they offer several programs that provide Berkeley, Charleston, and Dorchester Counties (South Carolina) youth with the tools they need to succeed in every area of their lives.
Life is challenging at times, and for some children, it's more challenging than usual. Their group mentoring and youth development programs address these needs, and their programs are intentional about providing positive role models and...
2022-01-1840 min
Smart MarketingThe 5 Step Process to Properly Measure ROI from MarketingOne of the biggest frustrations marketers face, especially in B2B companies, is tracking return-on-investment from campaigns all the way through the sales process. Sales blames marketing for the "lack of leads" or "lack of lead quality" and marketers blame sales for not following up with leads in a timely manner or qualifying leads properly.
For most companies, the battle between sales and marketing is never ending.
The good news is that this battle doesn't need to exist at all.
The solution to this problem involves the following:
Architect the proper lead attribution model from all marketing channels
Optimize the...
2020-10-1630 minSmart Marketing12 Ways to Be More Useful to Your CustomersAre you struggling to get your content shared and attract new customers?
Are you solely relying on paid media channels to drive traffic and leads to your business?
If so, you need to consider shifting your mindset and marketing strategy toward being USEFUL.
Too many marketers focus too much of their time, attention and budget on automation and optimizing the marketing funnel for conversions and not enough time in creating content that their potential customers can actually USE.
Understanding this concept will fundamentally change your thinking, allow you to build a...
2020-06-0526 minSmart Marketing4 Steps to Develop a Winning Digital Marketing StrategyTo develop a winning digital marketing strategy you need to:
Clearly identify your business objectives
Define your Key Performance Indicators (KPI's) - metrics driving toward your business objectives
Do your research and identify strategies that have worked for similar businesses
Stay focused and scale up as needed
By following these key points you'll be in a better position to build out your strategy and assure that your marketing budget is moving in the right direction.
2020-06-0209 minSmart MarketingHow to Incorporate Your Brand Strategy Into Marketing CampaignsYour brand strategy is who you are as a company. It's why you existing. It's where you are going. It's how you are going to get there. It's a living, breathing document that represents all of these elements. In this episode of Smart Marketing, you'll learn how to incorporate your brand strategy into your marketing campaigns so you win attention, convert better, and build a loyal customer base to serve as brand ambassadors for the lifetime of your brand.
2020-05-2311 minSmart MarketingHow to Craft a Contract of ExpectationsYour contract of expectations are terms that you establish with your target audience to reaffirm your brand promise and strengthen the trust they have with your brand. Think satisfaction guarantees, service warranties, and other terms that lower the friction in a transaction. In this episode of Smart Marketing, you'll learn how to determine if a contract of expectations is right for your brand and how to craft one.
2020-05-2308 minSmart MarketingHow to Craft a Brand PromiseYour brand promise is a set of expectations on the tangible and intangible benefits of your products and services. It lowers the defensive nature that your target audience has before buying from you. It solidifies trust. It creates another competitive advantage for your company. It's one of the most critical reasons why marketing campaigns convert well. In this episode of Smart Marketing, you'll learn the steps to craft your own brand promise so you can increase trust with your target audience and convert better in your marketing campaigns.
2020-05-2310 minSmart MarketingHow to Craft a Brand StoryYour brand story is a combination of all your brand elements (e.g. purpose, mission, vision, etc.) package in a narrative that speaks to your target audience. It starts by digging deep into the core problems that your company solved in the beginning, how your company solved that problem, and then finishes with painting a picture of how your company will continue to solve that problem in the future. In this episode of Smart Marketing, you'll learn the steps to developing an effective brand story that resonates with your target audience and propels them to engage further with your...
2020-05-2313 minSmart MarketingHow to Establish a Primary Target AudienceDefining all aspects of your primary target audience is a critical step in creating effective marketing campaigns. Your primary target audience includes everything from demographics, geographics, super cultures, subcultures, needs, behaviors, mindset (psychographics), lifestyle, and more. In this episode of Smart Marketing, you'll learn the necessary steps in defining a primary target audience that is right for your company.
2020-05-2314 minSmart MarketingHow to Build Brand Personality CharacteristicsYour brand is a living breathing organism that has the same distinct personality characteristics as you and me. Brand personality characteristics are the manifestations of the core values and essence (feeling and quality) behind your brand. It affects the tone of voice in your copy. It provides a set of rules and limits for how you communicate with your target audience. A strongly defined brand personality will help you capture and keep the attention of your target audience so you keep them engaged and interested throughout all the experiences (e.g. website, ads, social media posts, etc.) with your...
2020-05-2309 minSmart MarketingHow to Craft a Brand Value PropositionYour brand value proposition is a mix of tangible and intangible benefits that your company provides to your target audience. In order to develop a strong value proposition, you need to understand what the market demands and how your competition is positioning themselves in the market so you can develop a stronger position and win throughout all marketing channels. In this episode of Smart Marketing, you'll learn all the steps necessary to develop a value proposition that will crush your competition and grow your company.
2020-05-2313 minSmart MarketingHow to Build Brand EssenceYour brand essence is how your brand makes people feel. It's the fundamental quality or nature of your brand summed up in one or two words. Understanding how people in your target audience want to feel is the reason why they will choose your company and continue to buy from you. In this episode of Smart Marketing, you'll learn the steps to create your brand essence that resonates with your target audience and propels them to engage with your brand.
2020-05-2312 minSmart MarketingHow to Craft Brand Core ValuesYour brand core values represent everything your company believes in. It's an emotional connection between you and your audience. Trust is built when your brand values align with the values of your audience. Value alignment is also the reason when your customers choose to do business with you. In this episode of Smart Marketing, you'll learn the process of developing your own brand core values.
2020-05-2311 minSmart MarketingHow to Craft a Brand VisionYour brand vision represents where you are going and why the market should care. It provides a roadmap for how your company will fulfill its brand purpose and brand mission. In this episode of Smart Marketing, you'll learn how to develop a strong brand vision to guide the direction of your company and marketing campaigns.
2020-05-2310 minSmart MarketingHow to Craft a Brand MissionNeed better results from your marketing campaigns? Want to stop struggling in determining what kind of content to create? Well, it all starts with building a brand strategy and a brand mission. Your brand strategy is the north star of your company and your brand mission is how you are going to get there. In this episode of Smart Marketing, you will learn how to walk away with 3 things:
The role Brand Mission plays in your marketing campaigns
Critical questions to extract the ideas you need from your team
The structure of a Brand Mission and exactly how to...
2020-05-2114 minSmart MarketingHow to Build Brand PurposeAre you struggling to develop ideas for content or how to shift your content based on the current time? If so, you need to reference a brand strategy. The problem for most organizations is that they don't have one. In this episode of Smart Marketing, you'll learn how to develop your brand strategy starting with Brand Purpose - why you exist.
2020-05-2009 minSmart MarketingHow to Transform Your Brand With The New NormIn this episode, I interview branding expert Melissa Fritchey to provide specific strategies you can employ to position your brand for the new norm.
2020-05-2031 min
ViddlerHow Viddler went from YouTube competitor to Enterprise Solution Provider
Donna DeMarco, Viddler's co-founder, was interviewed by Jason Verdelli, CEO of Phase 2 Solutions , about how Viddler evolved from an user generated community that competed with YouTube to an enterprise video solution provider that is used alongside with YouTube. By viddler
2014-01-3027 min