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Shorr Solutions: The PodcastShorr Solutions: The PodcastProfit vs. Revenue: What Your Money Says About Your PracticeSend us a textToo many aesthetic practice owners think revenue equals success until their P&L tells a different story. If you don’t understand your numbers, you can’t control your outcomes, and what you don’t track will eventually cost you.In this episode of Shorr Solutions: The Podcast, host-turned-guest Jay Shorr joins one of our partners and Sr. Client Success Manager, Cristian Devoz, to uncover the financial blind spots most providers overlook. Discover how to properly analyze your profit and loss statement, identify areas to cut (and where not to...2025-07-1539 minShorr Solutions: The PodcastShorr Solutions: The PodcastEp. 132 - 8 Conversion and Retention Tactics to Create Loyal PatientsSend us a textAre prospective patients drifting away after a single visit, only to schedule their next treatment elsewhere? A weak internal-marketing engine and leaky sales funnel can quietly drain revenue, staff morale, and momentum. Recorded in partnership with Aesthetically Speaking, presented by Nextech, this episode of Shorr Solutions: The Podcast features industry expert Jay Shorr as he shares the key questions that turn casual inquiries into booked consults. Discover membership and treatment-plan strategies that build patient loyalty, plus simple operational tweaks that empower your entire team to sell with confidence. Tune i...2025-07-0132 minShorr Solutions: The PodcastShorr Solutions: The PodcastEp. 131- Hot Tips for Cool Cash Flow: Planning for Summer FinancesSend us a textSlower seasons don’t have to mean shrinking profits. If your practice tends to dip during the summer months, it’s time to stop reacting and start planning. In Episode 131 of Shorr Solutions: The Podcast, host and practice management expert Jay Shorr shares hot tips for cool cash flow to help you recession-proof your summer. From smart budgeting and seasonal promotions to staffing strategies and patient retention, this episode is packed with tactical moves to boost revenue without discounting your brand. Learn how to stay in control—even when patient...2025-06-1712 minShorr Solutions: The PodcastShorr Solutions: The PodcastEp. 130 - The Digital Patient Journey: From First Click to AppointmentSend us a textAre you unknowingly giving power to your competitors before a patient ever walks through your door? In the digital world, perception is power… and if your online presence feels weak, outdated, or inconsistent, you're losing control of the narrative. In Episode 130 of Shorr Solutions: The Podcast, host Jay Shorr shows you how to reclaim authority at every step of the digital patient journey. From dominating search results to controlling the conversation through automation, lead capture, and smart design, this episode is your guide to turning passive browsers into loyal pat...2025-06-0321 minShorr Solutions: The PodcastShorr Solutions: The PodcastEp. 129 - The Power of People: What Practice Managers Wish You Knew with Erica VegaSend us a textHiring the wrong person or managing a fractured team can cost your practice more than just money. It can affect patient experience, team morale, and long-term success. In this episode, our host Jay Shorr sits down with Erica Vega, Practice Manager at Rana Facial Plastic Surgery, to discuss what makes a great manager. Tune in to learn how to hire and retain top talent, navigate conflict, and strengthen patient relationships through stronger internal leadership. Schedule your free consult with our expert, Ja...2025-05-2030 minShorr Solutions: The PodcastShorr Solutions: The PodcastEp. 128- In the Trenches: Practice Challenges & Triumphs With Nan MaddoxSend us a textYour practice isn’t failing—it’s just in the trenches. From cash flow chaos and team drama to split-second decisions that can make or break your business, every practice owner faces battles that test their grit. Resilience isn’t optional—it’s essential.In Episode 128 of Shorr Solutions: The Podcast, host Jay Shorr is joined by Nan Maddox, Client Success Manager at Shorr Solutions, to share unfiltered stories from the front lines of aesthetic practice management. Together, they explore the real-life challenges practice owners face—unexpected expenses, staffing shake...2025-05-0633 minShorr Solutions: The PodcastShorr Solutions: The PodcastEp. 127 - Lock in Top Talent (Without Actually Locking Them In)Send us a textStaffing challenges are one of the biggest hurdles facing aesthetic practices today. From high turnover and poor hiring decisions to team conflict, these issues cost your practice time, money, and momentum. In this episode, our host, Jay Shorr shares how to effectively recruit, train, and retain the right team members—without burnout or revolving doors. Learn how to calculate the true cost of turnover, build a culture that encourages loyalty, implement better onboarding, and resolve internal conflict. Help your practice build and maintain a high-performing team. 2025-04-2215 minShorr Solutions: The PodcastShorr Solutions: The PodcastEp. 126 - 10 Actions That Take ZERO Talent, but Will Earn You 100% RESPECTSend us a textYour attitude, professionalism, and the way you treat others aren’t just personality traits—they’re the foundation of lasting success and respect in your practice. In this episode of Shorr Solutions: The Podcast, our CEO & Founder, Jay Shorr, breaks down 10 simple yet powerful actions that can transform your leadership, elevate team morale, and build stronger patient relationships. From the importance of punctuality and appreciation to taking initiative and practicing honesty, these simple habits create a lasting impact on your practice’s culture and long-term success. 2025-04-0813 minShorr Solutions: The PodcastShorr Solutions: The PodcastEp. 125- Understanding and Enhancing Your Aesthetic Practice With The Shorr Solutions TeamSend us a textRunning an aesthetic practice isn’t just about seeing patients—it’s about understanding what drives success and knowing how to enhance every aspect of your business. With so many moving parts, how do you ensure your practice thrives instead of just getting by? In this special episode, the Shorr Solutions team breaks down the key components of a thriving practice. We’ll cover strategies for effective marketing, patient retention, and HR management. Plus, don’t miss insights on financial analysis, AI and automation, and maximizing retail revenue. Tune in for expe...2025-03-2549 minShorr Solutions: The PodcastShorr Solutions: The PodcastEp. 124 - Connect, Learn, Grow Why Conferences Matter for Your Career With Dr. Randolph WaldmanSend us a textAttending conferences isn’t just about earning CME credits—it’s an investment in your practice, skills, and future. Conferences provide a unique opportunity to learn from peers, stay ahead of industry trends, and build valuable connections that can lead to game-changing collaborations. In this episode of Shorr Solutions: The Podcast, host Jay Shorr, sits down with Dr. Randolph Waldman, CEO & Managing Partner of WaldmanSchantzTurner Plastic Surgery and creator of the GAC and MAC conferences. Together they share how networking, industry insights, and conference attendance can elevate your credibility and giv...2025-03-1137 minShorr Solutions: The PodcastShorr Solutions: The PodcastEp. 123 - Mastering Your Sales Funnel: How to Attract, Convert & Retain New Patients, With Shannon BlakeSend us a textStruggling with low patient conversions, empty appointment slots, and inconsistent revenue in your aesthetic practice? You’re not alone! Attracting, converting, and retaining patients is a challenge—but the right sales funnel strategy can change everything.This episode of Shorr Solutions: The Podcast was originally a webinar sponsored by Podium, but the insights are too valuable not to share again! Tune in as Jay Shorr and Shannon Blake, Director of Aesthetic Partnerships at Podium, dive into game-changing strategies, including why responding to leads within five minutes is crucial, how...2025-02-2556 minShorr Solutions: The PodcastShorr Solutions: The PodcastEp. 122 - Hire for Potential, Not Perfection: Hiring an Intern, With Paige Hamilton and Cristian DevozSend us a textStruggling to keep up with patient care, marketing, or daily operations? Finding reliable, cost-effective support can be a challenge—especially when hiring full-time staff isn’t an option. The solution? Bringing on an intern. In this episode of Shorr Solutions: The Podcast, Jay Shorr sits down with Paige Hamilton and Cristian Devoz—former interns who stayed, grew, and became key members of our team. They share their success stories and reveal how hiring interns can be a game-changer for your practice. You’ll learn how interns can boost efficiency, what to l...2025-02-1041 minShorr Solutions: The PodcastShorr Solutions: The PodcastEp. 121 - The Evolution of MedSpa Trends, With Nanette MaddoxSend us a textWith shifting patient expectations, tighter regulations, and rising competition, staying ahead is more important than ever.In this episode of Shorr Solutions: The Podcast, award-winning host Jay Shorr and Client Success Manager Nanette Maddox explore the latest trends shaping med spas today. Drawing from their extensive firsthand experience, they reveal what works, what doesn’t, and how to overcome the biggest challenges facing med spa owners. From adapting to the rise of non-invasive treatments to staying compliant and training your team to provide exceptional service, this is a can’t miss epis...2025-01-2539 minShorr Solutions: The PodcastShorr Solutions: The PodcastEp. 120 - Marketing Mistakes to Avoid in Your Practice, With Ana SuarezSend us a textAre your marketing efforts falling short in driving growth for your practice? Many aesthetic practices struggle with foundational issues like an undefined brand, unaligned strategies, or inefficient spending that doesn't yield results. In this episode of Shorr Solutions the Podcast, Jay Shorr is joined by one of his Partners and Director of Client Development, Ana Suarez. They uncover the marketing mistakes practices often make—and how to avoid them. Tune in to discover how to establish a strong brand identity, create a cohesive marketing strategy, train your team to convert leads eff...2025-01-1323 minShorr Solutions: The PodcastShorr Solutions: The PodcastEP. 119 - How to Coach Your Team to Improve Their Phone Skills with Cristian DevozSend us a textThe key lies in effective team coaching that drives performance and builds confidence.In this episode of Shorr Solutions: The Podcast, our host and practice management expert Jay Shorr teams up with Client Success Manager, Cristian Devoz, to share their insights on How to Coach Your Team to Improve Their Phone Sales Skills. Learn how to set up systems for call reviews, evaluate team performance with clear benchmarks and structure calls to book more consults. Plus, discover magical consult-closing questions and tips for delivering feedback that motivates without causing...2024-12-2845 minShorr Solutions: The PodcastShorr Solutions: The PodcastEp. 118 - How Should Provider Compensation Be StructuredSend us a textAre you compensating your providers fairly? Do you have clear metrics to evaluate their performance? Are you aligned with their long-term goals?In this episode of Shorr Solutions: The Podcast, our host Jay Shorr shares proven strategies for creating compensation models that promote transparency, compliance, and loyalty while fostering an "eat-what-you-grow" culture. Discover how to customize your approach to meet the unique needs of your providers, motivate your team, and drive growth and profitability for your practice.Schedule...2024-12-1318 minShorr Solutions: The PodcastShorr Solutions: The PodcastEp. 117 - The Importance of Giving BackSend us a textLooking for ways to make a lasting impact while growing your practice? Giving back is a powerful way to connect with your community, enhance your reputation, and create fulfillment for both you and your team.In this episode of Shorr Solutions: The Podcast, practice management expert Jay Shorr dives into The Importance of Giving Back and explores how you and your team can make a difference. From donation matching and volunteering to turning your cancellation policy into charity—and more—discover how simple acts of generosity can have a big...2024-11-2916 minShorr Solutions: The PodcastShorr Solutions: The PodcastEp. 116 - Navigating Medspa compliance: What You Need to Know with Bradford Adatto & Alex TierschSend us a textThis podcast episode was originally recorded as a webinar, but we felt the content was so important that we wanted our loyal podcast listeners to hear it as well.Take a deep dive into med spa regulations to ensure your new or existing med spa is compliant! Hosted by renowned practice management expert Jay Shorr, this session features industry titans Brad Adatto, Partner at Byrd Adatto, and Alex Thiersch, CEO of the American Med Spa Association and Partner at Byrd Adatto, who will guide you through the complex landscape of...2024-11-181h 03Shorr Solutions: The PodcastShorr Solutions: The PodcastEp. 115 - How to Sharpen Your Onboarding Process & Prevent New Hires from QuittingSend us a textHave you ever invested money, time, and resources in onboarding and training new staff members, only for them to quit shortly after? If you haven't experienced this yet, you probably haven’t hired enough people!In this episode of Shorr Solutions: The Podcast, our host, Jay Shorr, shares the top tips for sharpening your onboarding process to prevent new hires from quitting. He’ll discuss the importance of having a structured onboarding plan, fostering a healthy team culture, thoroughly training your staff, encouraging open communication, celebrating milestones, and MORE! Tune...2024-11-0212 minShorr Solutions: The PodcastShorr Solutions: The PodcastEp. 114 - Thriving in Aesthetics: Preventing Burnout for Providers and StaffSend us a textIs your team feeling overwhelmed, or are you experiencing burnout in your aesthetic practice? Want to know how to keep both yourself and your staff energized and efficient?In this episode of Shorr Solutions: The Podcast, our award-winning practice management expert and host, Jay Shorr, dives into the topic of burnout in aesthetic practices. From understanding what burnout is and how it impacts your practice to sharing practical tips like following a to-do list, delegating tasks, building a strong team, eliminating negativity, promoting work-life balance, and more, we’ll gu...2024-10-1916 minShorr Solutions: The PodcastShorr Solutions: The PodcastEp. 113 - Top Ways to Improve Your Consults & Upgrade Your Patient ExperienceSend us a textAre you bringing prospective patients in for consultations, but some aren’t committing to their procedures? Want to know how to turn that around and convert more leads into loyal patients? We’ve got you covered!In this episode of Shorr Solutions: The Podcast, our award-winning practice management expert and host, Jay Shorr, shares top strategies to elevate your patient experience. From creating a welcoming environment and maximizing the impact of the initial consultation to simplifying medical terminology and actively listening to and engaging with patients, we’ll guide you through the ke...2024-10-0419 minShorr Solutions: The PodcastShorr Solutions: The PodcastEp. 112 - Key Elements of Funding Your Aesthetic Practice Through a Bank with Kevin Wills, CPA, CMPESend us a textDo you need funding to open a new aesthetic practice? Or are you looking to expand your current location but don’t know how to secure a bank loan? Then this episode is just right for you!Tune in to this episode of Shorr Solutions: The Podcast, as our host, Jay Shorr, teams up with Kevin Wills, CPA, CMPE, Senior Vice President - Healthcare Territory Practice Manager at PNC Bank, to discuss the crucial steps you need to take to secure a loan for your aesthetic practice! Get ready to...2024-08-3144 minShorr Solutions: The PodcastShorr Solutions: The PodcastEp. 111 - How to Effectively Utilize a Lead Management ToolSend us a textAre your team members missing out on sales opportunities? Do you know their conversion ratios and how to help them close more treatments and procedures? Do you have a system in place to track your team’s performance and coach them to success? If not, it might be time to consider a lead management tool!Tune in to this episode of Shorr Solutions: The Podcast, where our host and practice management expert, Jay Shorr, teams up with our Director of Client Development, Ana Suarez, and Client Success Manager, Cristian De...2024-08-1736 minShorr Solutions: The PodcastShorr Solutions: The PodcastEp. 110 - Top Tips to Improve Your Team's Task Completion with Denise LeeSend us a textDo you ever feel like your aesthetic practice lacks organization? Are important tasks going undone or falling through the cracks? Today’s episode is going to help you take control of your practice!Tune in to this episode of Shorr Solutions: The Podcast, as our host and practice management expert, Jay Shorr, joins forces with our special guest, Director of Operations at Shorr Solutions, Denise Lee, to talk about how to improve your team’s task completion. Get ready to learn why task completion is a common challenge in our...2024-08-0234 minShorr Solutions: The PodcastShorr Solutions: The PodcastEp. 109 - 10 Tips to Becoming a Better Leader in Your PracticeSend us a textAs an aesthetic practice owner, administrator, or manager, you are one of the most important people on your team! Whether you are a boss or a leader can make the difference between having a toxic work environment and creating a great place to work.Tune in to this episode of Shorr Solutions: The Podcast, to learn from our host and practice management expert, Jay Shorr, what you need to know to become a great leader! From helping your team set goals, clarifying expectations from the beginning, and understanding what...2024-07-0519 minShorr Solutions: The PodcastShorr Solutions: The PodcastEp. 108 - When is it Time to Hire a New Provider?Send us a textWe often get asked by our clients and many practice owners, "When might be a good time to hire a new provider?" They might have just bought a new piece of equipment or are seeking to grow further but feel unsure as to when it is the best moment to do it.Tune in to this enlightening podcast episode to learn from our host and practice management expert, Jay Shorr, about the different indicators that you might be ready to onboard a new provider. Discover what to look for...2024-06-2218 minShorr Solutions: The PodcastShorr Solutions: The PodcastEp. 107 - When and How Do I start the Process of My Exit Strategy?Send us a textAre you an aesthetic practice owner who wants to sell your practice and retire one day, but don’t know when the time is right or how to prepare for it? Is it ever too early to start planning your exit?Tune in to this podcast episode to learn from our host and practice management expert, Jay Shorr, about the importance of planning your exit strategy as soon as possible. Discover the steps to take, from assembling the right team to finding and evaluating potential buyers. Learn about the di...2024-06-0712 minShorr Solutions: The PodcastShorr Solutions: The PodcastEp. 106 - Why Do You Need a Consulting Team That Understands Cosmetic Medicine & Surgery?Send us a textAs an aesthetic practice owner or administrator, are you seeking guidance on building a successful practice but unsure what to look for in a consultant? Or perhaps you’ve found a consultant, but they lack an understanding of the medical intricacies involved in running a practice?Tune in to this podcast episode to learn from our host and practice management expert, Jay Shorr, about what you need to look for in a consulting team! Jay will guide you through the importance of finding someone who understands cosmetic medicine and surgery, speaks yo...2024-05-2413 minShorr Solutions: The PodcastShorr Solutions: The PodcastEp. 105 - Getting Over the Hump! Tips for Taking Your Aesthetic Practice from Good to GreatSend us a textAre your profits hitting a ceiling? Feeling the frustration of inconsistent practice growth? Finding it challenging to elevate your practice from good to great? Join us on this episode of Shorr Solutions: The Podcast as our host, Jay Shorr, shares his expert industry insights and tips on navigating this journey!Discover how to pinpoint your current position, the critical role of leadership, confronting the realities of your business and building a strong team while focusing on what you do best to stand out from the competition and MORE! This episode is...2024-05-1020 minShorr Solutions: The PodcastShorr Solutions: The PodcastEp. 104 - Don't Take the First Offer! 6 Negotiation Tips for Getting the Best DealsSend us a textDo you always settle for the first offer, or do you negotiate for better deals?Join us on this episode of Shorr Solutions: The Podcast as our host, Jay Shorr, dives into the art of negotiation. From employee compensation to vendor agreements, Jay shares expert tips on securing the best deals for equipment, supplies, financing, credit card processing and MORE! Get ready to be equipped with the tools you need to become a better negotiator in your aesthetic practice!Schedule your free 30-minute consult with our...2024-04-2720 minShorr Solutions: The PodcastShorr Solutions: The PodcastEp. 103 - Legal Check: Is Your Aesthetic Practice Safe and Up to Par with OSHA Standards?Send us a textAre you afraid you might not be legally compliant when it comes to Occupational Health and Safety Administration (OSHA) standards? Are you aware of everything that goes into it? Tune in to this episode of Shorr Solutions: The Podcast as our host, Jay Shorr, explains OSHA compliance from A to Z. From bloodborne pathogens and hazard communication standards to ionizing radiation, safety data sheets, electrical safety, means of egress, personal protective equipment (PPE) and reporting occupational injuries and illnesses, Jay provides you with all the information you need to e...2024-03-2918 minShorr Solutions: The PodcastShorr Solutions: The PodcastEp. 102 - What Types of Insurances Does My Aesthetic Practice Need?Send us a textIs your aesthetic practice protected from liability? Do you know and have all the different insurances that you need? In this episode of Shorr Solutions: The Podcast, our host, Jay Shorr, will share insights into the various types of insurances that are essential for you to understand and implement. From professional liability insurance to cybersecurity coverage and everything in between, we will equip you with the knowledge you need to safeguard your aesthetic practice from future rainy days and protect you from you, in spite of you!2024-03-1630 minShorr Solutions: The PodcastShorr Solutions: The PodcastEp. 101 - I Finally Opened My Aesthetic Practice, Now What?Send us a textWe have seen it time and time again. You've been working hard for years in the field of aesthetic medicine and your experience and expertise have grown. Now, you feel it's time to take the big step of opening your own aesthetic practice!After securing a loan and finding a location, you go through a lengthy process involving legality, buildout, permitting, business formation, etc. Finally, you open your doors. Now, what should you do to guarantee the success of your practice? That’s what this episode of Shorr Solutions: Th...2024-02-1720 minShorr Solutions: The PodcastShorr Solutions: The PodcastEp. 100 - How a Consulting Team Can Reduce or Eliminate Your Everyday Challenges with Shorr Solutions TeamSend us a textOur 100th podcast episode has arrived! To celebrate this milestone, our CEO and Founder, Jay Shorr, has invited Ana Suarez, Patricia Shorr, Denise Lee and Cristian Devoz (the entire Shorr Solutions team) to join forces in a one-of-a-kind discussion about how a consulting team can help you reduce or eliminate your everyday challenges!Tune in to this special episode to learn from our expert team about the role of a practice management consultant, the benefits they bring, and how to select the right team for your aesthetic practice! Get...2024-01-0643 minShorr Solutions: The PodcastShorr Solutions: The PodcastEp. 99 - Selling Smart: Top 10 Tips to Prepare Your Aesthetic Practice for Sale & Getting the Most ValueSend us a textIn this episode of Shorr Solutions: The Podcast, Jay Shorr, our host and practice management expert, shares the top ten tips to prepare your aesthetic practice for sale and maximize its value. From streamlining operations with policies and procedures to analyzing profit and loss statements, each tip provides a crucial element in the process. Learn the importance of increasing brand awareness, crafting a robust exit plan, resolving potential legal issues, training your team for higher conversion rates and negotiating deals strategically. All of this and more is aimed at helping y...2023-12-2321 minShorr Solutions: The PodcastShorr Solutions: The PodcastEp. 98 - Coach or Terminate? Typical HR Dilemmas & Mastering SolutionsSend us a textDid you know that the most important resource in your aesthetic practice is your human resource? Yet, time and time again, we've witnessed that managing teams can be one of the most complex challenges for many practice owners.In this enlightening episode of Shorr Solutions: The Podcast, our host and practice management expert, Jay Shorr, will guide you through the art of coaching your team to enhance their attitude and behavior. Gain insights into top-notch coaching strategies, discover how to lay the groundwork for your team's success from day one...2023-12-0917 minShorr Solutions: The PodcastShorr Solutions: The PodcastEp. 97 - What to Look for When Designing Your State-of-the-Art Aesthetic Practice with Mohsen Ghoreishi, M. Arch & Marzi Emami Ghoreishi, AIA, NCARBSend us a textThis podcast episode was originally recorded as a webinar with Mohsen and Marzi Ghoreishi. However, we thought the content was so important, we wanted you, our loyal podcast listeners, to hear it as well.Our expert guest speakers, Mohsen Ghoreishi, M. Arch and Marzi Emami Ghoreishi, AIA, NCARB,  partners at the leading architecture, engineering and interior design firm, KOHAN architecture, are joining forces with our very own practice management expert, Jay Shorr, to deliver to you a powerful episode where they explain key factors to consider to achieve the a...2023-11-1055 minShorr Solutions: The PodcastShorr Solutions: The PodcastEp. 96 - Making the Right Choice: Top 10 Things to Look for When Buying an Aesthetic PracticeSend us a textThinking about buying an aesthetic practice vs building one from the ground up? This decision is a pivotal point in your career and making the right choice is critical. In this episode of Shorr Solutions: The Podcast, we'll explore the top 10 factors to consider when buying an aesthetic practice. Tune in to learn from our host and practice management expert, Jay Shorr. He will guide you through what you need to know, from assessing the practice's financial health and legal compliance to understanding its demographics and potential growth opportunities. We a...2023-10-2823 minShorr Solutions: The PodcastShorr Solutions: The PodcastEp. 95 - "Ya Gotta Minute?"... Effective Time Management Skills with James W. Suliburk, MD, FACSSend us a textEver heard the infamous words, 'Ya gotta minute?' We all have, and we know it rarely takes just a minute! But this is where the art of time management truly shines. In this enlightening episode, join our dynamic host, Jay Shorr, as he teams up with the accomplished surgeon, entrepreneur, and co-owner of The Aesthetics Atelier, James W. Suliburk, MD, FACS. Tune in to this episode of Shorr Solutions: The Podcast to learn from Jay and Dr. Suliburk how to be more productive with your time. They w...2023-09-3039 minShorr Solutions: The PodcastShorr Solutions: The PodcastEp. 94 - Key Elements for Estate Planning in Your Aesthetic Medical Practice with Michael D. Wild, Esq.Send us a textThis podcast episode was originally recorded as a webinar with Michael Wild. However, we thought the content was so important, we wanted you, our loyal podcast listeners, to hear it as well.Are you an aesthetic medical professional committed to top-notch care for your patients? While building a thriving practice is important, protecting your hard-earned assets is just as essential, and that's why our experts are delving deep into the strategies and techniques that will help you successfully protect your practice, your family and your legacy. In other words, create...2023-09-1652 minShorr Solutions: The PodcastShorr Solutions: The PodcastEp. 93 - Breaking Boundaries: The New Wave of Aesthetics Through Private Equity & Autonomous Partnerships with John WheelerSend us a textDiscover the groundbreaking world of private equity in the aesthetics industry through this enlightening podcast episode featuring our host and practice management expert, Jay Shorr, along with our special guest, CEO of Alpha Aesthetics Partners, John Wheeler. In this eye-opening conversation, they delve into the transformative potential of partnering with platforms like Alpha Aesthetics Partners. Contrary to common misconceptions, this isn't just about selling your practice.Tune in to this episode of Shorr Solutions: The Podcast and harness the power of private equity while maintaining your practice’s autonomy. Ex...2023-08-1945 minShorr Solutions: The PodcastShorr Solutions: The PodcastEp. 92 - Strategic Expansion Framework: Unlocking Growth for Your Aesthetic Practice with Alex Nottingham, JD, MBASend us a textIn this episode of Shorr Solutions the Podcast, join our host and practice management expert, Jay Shorr and special guest Alex Nottingham, CEO and Founder of All-Star Dental Academy, as they unveil the secrets to achieving phenomenal growth for your aesthetic practice. Alex, an expert in dental practice management, shares his highly effective strategic expansion framework that has helped numerous practices transition from good to great.    Discover the business growth formula that focuses on maximizing conversion rates, increasing patient retention, boosting referrals, and unleashing the power of effective marketing strategies. Lea...2023-08-0539 minShorr Solutions: The PodcastShorr Solutions: The PodcastEp. 91 - When to Choose a Consultant for Your Aesthetic Practice with Caroline Vargason, MD, PhD, Shannon Synoracki, MHS, PA-C & Danielle Oyasu MSN, APNSend us a textEver wondered when is the right time to bring in a consultant for your aesthetic practice and how it can accelerate your success? Join us on this week’s captivating episode of Shorr Solutions: The Podcast as we embark on an enlightening journey with three exceptional clients - Caroline Vargason MD, PhD, Danielle Oyasu, MSN, APN and Shannon Synoracki, MHS, PA-C. In this insightful discussion, our host and practice management expert, Jay Shorr, delves into the pivotal moments that led them to recognize the need for a consultant in the...2023-07-2547 minShorr Solutions: The PodcastShorr Solutions: The PodcastEp. 90 - Figuring it Out: Employee Handbook, Protocols and Compensation Strategies in Your Aesthetic PracticeSend us a textThis podcast episode was originally recorded as a webinar for the American IV Association; however, we thought the content was so important, we wanted you, our loyal podcast listeners to hear it as well!This is the trio many practice owners and administrators have questions about, so we‘re doing a webinar to answer them! Join practice management expert and CEO and Founder of Shorr Solutions, Jay Shorr, to understand the factors you need to consider when creating an employee handbook, establishing practice protocols and forming compensation strategies. You’ll wa...2023-07-081h 09Shorr Solutions: The PodcastShorr Solutions: The PodcastEp. 89 - Niche Down, Get Smart & Save Your Aesthetic Practice Thousands with John WheelerSend us a textThis episode of Shorr Solutions: The Podcast was originally recorded in collaboration with John Wheeler, CEO of premier medical aesthetics platform, Alpha Aesthetics Partners, on The Great Friends Podcast. We hope you enjoy this insightful episode! In this week's episode, our host and practice management expert, Jay Shorr, teamed up with John Wheeler to deliver a wealth of knowledge. They discussed various important topics, including the significance of middle management in the industry, valuable tips for purchasing devices while maximizing your investment, the crucial role of finding your niche f...2023-06-2447 minShorr Solutions: The PodcastShorr Solutions: The PodcastEp. 88 - Do You Have Effective Policies, Protocols & Procedures in Your Aesthetic Practice?Send us a textHave you ever wondered how policies, protocols, and procedures (PPP) can transform your organization and drive success? Join us for an enlightening episode of Shorr Solutions: the podcast, where our host and practice management expert, Jay Shorr, dives deep into this subject.In this episode, Jay will provide a clear explanation of what policies, protocols, and procedures entail. He will highlight their key aspects and emphasize the critical need for them to be Clear, Concise, and Consistent (CCC). Additionally, Jay will delve into the specific policies and procedures surrounding...2023-06-1017 minShorr Solutions: The PodcastShorr Solutions: The PodcastEp. 87 - Why Should I Add Job Descriptions in My Offer LettersSend us a textDiscover the power of job descriptions and their impact on the recruiting and hiring process in this episode of Shorr Solutions: The Podcast! Tune in as our host and practice management expert, Jay Shorr, dives into the importance of job descriptions and their profound influence on the dynamics of your organization. Jay will shed light on the true essence of a job description, emphasizing its significance in offer letters to provide employees with role clarity and aid in performance reviews. Furthermore, he will explore how job descriptions serve as a...2023-05-2614 minShorr Solutions: The PodcastShorr Solutions: The PodcastEp. 86 - How and When to Properly Review Your P&L StatementSend us a textDo you own or manage an aesthetic practice and want to boost your profitability? Understanding how to review your company's profit and loss (P&L) statement is crucial!In this episode of Shorr Solutions: The Podcast, our host and practice management expert Jay Shorr shares his insights into P&L statements, including what they are, how to review them effectively, and why it's important to do so regularly. You'll learn the importance of analyzing trends, deciphering chart of accounts line items, and calculating gross and net profits to ensure you're...2023-05-1319 minShorr Solutions: The PodcastShorr Solutions: The PodcastEp. 85 - How to Successfully Open & Maintain Your New Aesthetic Practice from A-ZSend us a textLooking to turn your dream of opening your own aesthetic practice into a reality? Or are you feeling overwhelmed trying to effectively manage your newly opened practice? Whether you're a first-time entrepreneur or an experienced practice owner, taking the proper steps is key to ensuring success.In this episode of Shorr Solutions: The Podcast, our host and practice management expert, Jay Shorr, will provide a comprehensive roadmap to opening and maintaining your new aesthetic practice with certainty and ease. From creating a solid business plan to selecting the perfect...2023-04-2858 minShorr Solutions: The PodcastShorr Solutions: The PodcastEp. 84 - The Benefits of Ongoing Staff TrainingSend us a textDo you want to stay ahead of the curve in the fast-paced world of aesthetics? It all comes down to one crucial aspect: your dedication to ongoing staff training and development!Join us for a riveting episode of Shorr Solutions: The Podcast, where our host and practice management expert, Jay Shorr, explores the countless benefits of investing in your team’s education and skills. From essential topics like HIPAA and OSHA compliance to the most effective training methods an...2023-04-1527 minShorr Solutions: The PodcastShorr Solutions: The PodcastEp. 83 - Skin Care in Your Aesthetic Practice Why & How You Should Do It!Send us a textAre you curious about the benefits of selling skincare products in your aesthetic practice? Well, our clients have asked us this question time and time again, and the answer is simple - it's a fantastic source of passive revenue! By offering skincare products in your aesthetic practice, you can easily generate a continual stream of income without performing any procedures. And the best part? The profit margins are impressive!To learn more about how to implement skincare products in your business, tune in to this episode of Shorr Solutions...2023-03-3119 minShorr Solutions: The PodcastShorr Solutions: The PodcastEp. 82 - Discounts Got You Down? How to Stop Devaluing Your Services and Start Adding WorthSend us a textWe ALL love discounts and amazing deals! However, when it comes down to the success of your aesthetic practice, how do you provide discounts and specials without risking the type of patients and business you’re attracting and your long-term profit goals? In this episode of Shorr Solutions: The Podcast, our CEO and Founder and practice management expert, Jay Shorr, sheds light on: · The difference between discounts and specials· Are discounts looked at favorably or does it cheapen your brand?2023-03-1927 minShorr Solutions: The PodcastShorr Solutions: The PodcastEp. 81 - Your Guide to Understanding HIPAA to Prevent Violations in Your Aesthetic PracticeSend us a textThis episode of Shorr Solutions: The Podcast was originally recorded as a webinar sponsored by Weave; however, we thought the content was so important we wanted to make sure you, our loyal podcast listeners, heard it as well! HIPAA compliance can be confusing and complicated, but it doesn’t have to be! In this episode of Shorr Solutions: The Podcast, our CEO and Founder and award-winning practice management expert, Jay Shorr, will relieve any of your uncertainties and teach you all about HIPAA so you can prevent violations in you...2023-03-0438 minShorr Solutions: The PodcastShorr Solutions: The PodcastEp. 80 - Top 7 Ways to Save Money in Your Aesthetic PracticeSend us a textEvery aesthetic practice is leaving valuable dollars on the table. Think this doesn’t apply to you?  Tune in to this episode of Shorr Solutions: The Podcast as our practice management expert and host, Jay Shorr, discusses negotiating your existing vendor fees, joining a group purchasing organization to get the benefit of group pricing for medical supplies, looking for alternative patient financing programs with lower rates, analyzing your P&L statements and much more. Increase your bottom line by keeping your dollars in your pocket! Sche...2023-02-1819 minShorr Solutions: The PodcastShorr Solutions: The PodcastEp. 79 - Cost-of-Living Raises in Unusual TimesSend us a textFor the past decade, the cost of living has increased faster than employee wages, especially within the last year or two. And, with factors such as inflation and a likely recession (Economists say there is a 61% likelihood for a recession according to businessinsider.com), cost of living doesn’t show signs of slowing down soon.   So, what do you do when your staff comes to you expressing they would like a raise to offset the cost of living? Tune in to this episode of Shorr Solutions: The Podcast, to u...2023-02-0414 minShorr Solutions: The PodcastShorr Solutions: The PodcastEp. 78 - Top Signs There Could Be Theft in Your Aesthetic PracticeSend us a textWhile we wish it weren’t true, employee theft affects businesses every day, and unfortunately, your practice is not exempt from being susceptible. For this reason, we decided to share with YOU, our loyal podcast listeners, our experiences and expert advice, to help you detect and correctly deal with theft in your aesthetic practice.   Tune in to this episode of Shorr Solutions: The Podcast, to learn how to prevent theft and avoid potential embezzlement scenarios through the use of protocols and processes including the implementation of cameras in key area...2023-01-2135 minShorr Solutions: The PodcastShorr Solutions: The PodcastEp. 77 - How to Cross-Market to Existing Patients with Risa Goldman LuksaSend us a textDid you know that one of the easiest ways to increase sales in your aesthetic practice is to cross-sell to your existing patients? “Cross-selling” is selling additional products or services to current patients, and when done correctly, it can translate into significant profits and greater patient retention rates! However, how do you go about leveraging this strategy to skyrocket your growth? Tune in to this episode of Shorr Solutions: The Podcast, as our co-host and award-winning practice management expert, Mara Shorr, joins forces with CEO and founder of Goldman Marke...2023-01-0729 minShorr Solutions: The PodcastShorr Solutions: The PodcastEp. 76 - Building a Strong Team: Processes, Protocols and Working Together Towards SuccessSend us a textThis episode of Shorr Solutions: The Podcast was originally recorded as a lecture for the Australasian Society of Aesthetic Plastic Surgeons 44th Annual Conference; however, we thought the content was so important we wanted to make sure you, our loyal podcast listeners, heard it as well! As award-winning practice management consultants, we want to equip you to operate your aesthetic practice successfully and build a strong team. Without effective processes/protocols in place and a dedicated team that follows them, your growth will be difficult to attain and even m...2022-12-201h 02Shorr Solutions: The PodcastShorr Solutions: The PodcastEp. 75 - How to Keep Patients Coming Back for More Treatments & ProceduresSend us a textThis episode of Shorr Solutions: The Podcast was originally recorded as a webinar for the Aesthetic Multispecialty Society; however, we thought the content was so important we wanted to make sure you, our loyal podcast listeners, heard it as well!Did you know the average cosmetic patient costs $400 to obtain? Yes, it is far more expensive to attract new patients than retain current ones, so don’t neglect an effective way to drive sales and increase profits by keeping patients coming back for more!  Tune in to t...2022-12-101h 00Shorr Solutions: The PodcastShorr Solutions: The PodcastEp. 74 - The Dos and Don’ts of Dealing with Negative Online ReviewsSend us a textWe know you work relentlessly in your aesthetic practice to provide only the best customer service and procedures to keep patients happy, build their trust and build a strong brand image. When it comes to online reviews, there’s no doubt they have the power to help accomplish these goals, however, how do you deal with a negative review that has the ability to do the complete opposite?   Tune in to this episode of Shorr Solutions: The Podcast to learn what to do and what to avoid when handling nega...2022-11-2624 minShorr Solutions: The PodcastShorr Solutions: The PodcastEp. 73 - How to Recession Proof Your Aesthetic Practice & Prepare for the Upcoming Storm with Samuel Peek, JDSend us a textDon’t let the upcoming recession affect your aesthetic practice. Join us as our award-winning practice management experts, Jay Shorr and Mara Shorr, join forces with CEO and founder of Incredible Marketing, Sam Peek, JD to discuss the steps every practice should take to weather the storm.Learn the benefits of finding your target audience, marketing tactics to implement and how to rise above the crowd and make your practice stand out so you can keep patients coming in. Don’t wait and see. Be prepared and ready!Sc...2022-11-1252 minShorr Solutions: The PodcastShorr Solutions: The PodcastEp. 72 - Top 5 Protocols Your Aesthetic Practice Is MissingSend us a textOftentimes our clients express their desire for more policies, protocols, and procedures to help them take their aesthetic practices to new heights! For that reason, we want to share with you the top 5 protocols you need to know and begin applying TODAY!Tune in to this episode of Shorr Solutions: The Podcast to learn how to improve organization, order and consistency in your practice’s operations including, how to set up an effective social media policy for your team, implement paid-time-off request forms, create a successful inventory management process and ho...2022-11-1115 minShorr Solutions: The PodcastShorr Solutions: The PodcastEp. 71 - Working From Home and Tracking Your Team: The Good, Bad and PossibleSend us a textDo you ever wonder about the productivity of your team while working from home? While aesthetic practices just like you implemented working from home prior to the pandemic, the game changed in 2020… and we don’t see it changing back any time soon in regard to the flexibility team members are looking for. Are you unsure whether or not this is possible for those who are answering your phones? Join us to make sure you set up your team up for success, including how to track each team member’s product...2022-10-2134 minShorr Solutions: The PodcastShorr Solutions: The PodcastEp. 70 - Preparing for a Successful Holiday Season in Your Aesthetic PracticeSend us a textThe most wonderful and exciting time of the year is peeking over the horizon. Soon, you and your loved ones will gather ’round to eat pumpkin pie, drink marshmallow hot chocolate, exchange gifts and sit cozily by the crackling fire. But, even more, your practice’s business will boom as patients and potential patients want to glam up and look their best for the merry season! Are you prepared?Tune in to this episode of Shorr Solutions: The Podcast to learn quick tips to prepare for a successful and smooth holiday seas...2022-10-0711 minShorr Solutions: The PodcastShorr Solutions: The PodcastEp. 69 - What Do I Need to Know About 90-Day Probationary Periods for New Employees?Send us a textWe’ve all heard the term "probationary period” used to describe the first few months of a new employee at a job. However, what does it mean, how does it benefit your aesthetic practice and should you implement it in your office? In this episode of Shorr Solutions: The Podcast, co-hosts and practice management experts, Jay Shorr and Mara Shorr, talk about 90-day probationary periods, including what exactly is a probationary period? What is their purpose? What happens after the period is over? What does pay look like...2022-09-0939 minShorr Solutions: The PodcastShorr Solutions: The PodcastEp. 67 - I'm Afraid to Give My Employees Feedback Because They'll QuitSend us a textMany clients and aesthetic practice owners often come to us with the same concern: how should they effectively give feedback to their team members without the fear of losing them?In this episode of Shorr Solutions: The Podcast, co-hosts and practice management experts, Jay Shorr and Mara Shorr, talk about effective ways to provide feedback, in a constructive and professional manner, to team members. They also discuss how not to let perfection get in the way of "good,” when setting and achieving your team goals. This is a must-listen.2022-07-2924 minShorr Solutions: The PodcastShorr Solutions: The PodcastEp. 66 - Can I Say No to PTO?Send us a textWith summer now in full swing, children off from school, and vacation time looking as appealing as ever, you as an aesthetic practice owner may be making some tough decisions about time off for your employees. If you're wondering if you can say "no" when an employee asks for PTO, don’t worry you're not alone. In this episode of Shorr Solutions: The Podcast, co-hosts and practice management experts, Jay Shorr and Mara Shorr go over the meaning of PTO, the importance of being compliant with state laws, if...2022-07-0124 min