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Jeff Lieber

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Playbook For AmazonPlaybook For AmazonEpisode 95: The Power of Networking and SOPs in E-commerce: A Conversation with Jeff Lieberhttps://www.turnkeyproductmanagement.com/wp-content/uploads/2023/08/The-Power-of-Networking-and-SOPs-in-E-commerce-A-Conversation-with-Jeff-Lieber.mp4 Navigating the E-commerce Landscape: Unveiling the Power of Networking and SOPs for Scaling Amazon Businesses Today, we have a fascinating conversation with Jeff Lieber, the CEO and founder of Turnkey Product Management, a successful Amazon agency based in San Diego, California. Jeff shares his journey from starting his own brands to exiting them and finally establishing his agency in the ever-changing landscape of Amazon. We’ll explore the importance of networking and the role of Standard Operating Procedures (SOPs) in scaling an e-commerce business. So, le...2023-08-1421 minPodcast – TurnKey Product ManagementPodcast – TurnKey Product ManagementThe Power of Networking and SOPs in E-commerce: A Conversation with Jeff Lieber 2023-08-1421 minWhat’s New On Amazon – TurnKey Product ManagementWhat’s New On Amazon – TurnKey Product ManagementMarket Updates for Preparing Your Amazon Brand for Sale What expert says about the state of the market The economy, Amazon, and the market for selling your business is crazy right now! Listen to Jeff Lieber and the team from the FBA Broker give a full market update in our latest podcast episode of the Playbook For Amazon podcast filled with tips on what you can do to maximize your opportunity this year! There’s a ton of potential out there, go take it! During this conversation, they discuss the state of the market and how consumer behavior has been affected, as well as which buyers are...2022-07-211h 02Blog – TurnKey Product ManagementBlog – TurnKey Product ManagementMarket Updates for Preparing Your Amazon Brand for Sale What expert says about the state of the market The economy, Amazon, and the market for selling your business is crazy right now! Listen to Jeff Lieber and the team from the FBA Broker give a full market update in our latest podcast episode of the Playbook For Amazon podcast filled with tips on what you can do to maximize your opportunity this year! There’s a ton of potential out there, go take it! During this conversation, they discuss the state of the market and how consumer behavior has been affected, as well as which buyers are...2022-07-211h 02Playbook For AmazonPlaybook For AmazonEpisode 79: Market Updates for Preparing Your Amazon Brand for Salehttps://www.youtube.com/watch?v=vitxQo5gcPw What expert says about the state of the market The economy, Amazon, and the market for selling your business is crazy right now! Listen to Jeff Lieber and the team from the FBA Broker give a full market update in our latest podcast episode of the Playbook For Amazon podcast filled with tips on what you can do to maximize your opportunity this year! There’s a ton of potential out there, go take it!  During this conversation, they discuss the state of the market and how...2022-07-211h 02Playbook For AmazonPlaybook For AmazonEpisode 63: John Lee Dumas Interviews Jeff on the Amazon Formula To Sell 8-Figures and BeyondToday we get to listen in as John Lee Dumas of EO Fire interviews Jeff on his tips for crushing it on Amazon and getting to selling 8-figures! Jeff was honored to be on JLD’s podcast a few months ago, and we wanted to share with you Jeff’s powerful insights, because it’s some of his best work in the podcast-world yet! Thanks JLD for having us on the show, and for letting us air it to our audience at Playbook for Amazon! Show Notes: https://www.eofire.com/podcast/jefflieber/ 2021-06-1600 minPlaybook For AmazonPlaybook For AmazonEpisode 62: Getting Seller Funding with AccrueMeAre you someone that wants to get into the Amazon game, but funding is an issue, you want to listen in on Jeff’s conversation with some of the guys from AccrueMe. They have a unique model and if you need cash in your business, they have some interesting alternatives. Show Notes: https://www.accrueme.com/ Free calculator: www.accrueme.com to see if you qualify for the capital and for how much! Any questions? Email: rob@accrueme.com or don@accrueme.com Connect then with DonaldHenig at LinkedIn. 2021-05-2400 minSeller Growth PodcastSeller Growth Podcast7 Amazon FBA Secrets That Should Double Your Sales | Jeff LieberJeff Lieber of TurnKey Product management talks about 7 Amazon FBA secrets that should double your sales. Jeff Lieber will also talk about What’s working on Amazon right now to help companies grow? Biggest Mistakes? What’s working on the advertising side of things? Where to find us or free resources?  Also covered in the interview with Jeff Lieber: Tip #1 - No more me-too products. Tip #2 - Build a Brand. Tip #3 - High converting product listing. What is the number one mistake that Jeff sees new Amazon sellers make? Tip #4 - Have a Launch Plan for your...2021-04-0129 minPlaybook For AmazonPlaybook For AmazonEpisode 59: Steps to Uncommon Success with John Lee DumasToday our guest is the legendary, John Lee Dumas. Host of the EO Fire podcast and wearer of many entrepreneurial hats, JLD has become a household mentor to entrepreneurs everywhere. Today we’re talking about his background, his path and tips for uncommon success, his podcast and work schedule, and his brand new book available for pre-order. Minute Markers: 1:50- Background on JLD 5:09- How to manage profitable revenue streams 6:24- How to develop content if your services are not your content 9:30- What is JLD’s actual workload 2021-02-2300 minPlaybook for Amazon PodcastPlaybook for Amazon PodcastEpisode 57: How to Scale and Grow Profitability on Amazon with Feedback Whiz’s Henson WuToday we’re airing the audio from a webinar Jeff did with Feedback Whiz back at the end of 2020. He and Henson Wu will share all about their best tips for scaling your Amazon business, increasing profitability, and they’ll answer questions live on the call. This should give you the boost you need to take […] The post Episode 57: How to Scale and Grow Profitability on Amazon with Feedback Whiz’s Henson Wu appeared first on TurnKey Product Management - Podcast.2021-01-1300 minPlaybook For AmazonPlaybook For AmazonEpisode 57: How to Scale and Grow Profitability on Amazon with Feedback Whiz’s Henson WuToday we’re airing the audio from a webinar Jeff did with Feedback Whiz back at the end of 2020. He and Henson Wu will share all about their best tips for scaling your Amazon business, increasing profitability, and they’ll answer questions live on the call. This should give you the boost you need to take 2021 by storm! Have you considered hiring an expert to help accelerate your sales on Amazon? Jeff Lieber and his team at TurnKey Product Management, have helped companies sell over 8-figures in revenue on Amazon this past year. We are uniq...2021-01-1300 minPlaybook For AmazonPlaybook For AmazonEpisode 56: TurnKey’s Biggest Client Wins of 20202020 has been an epic year, for more reasons that one. While online sellers have faced a myriad of new challenges with the worldwide pandemic, we have also helped our clients to strengthen and pivot their businesses to become stronger than ever. Has this year been clarifying for you? We hope so. Today, our team is sharing some of our biggest client wins from 2020. And if you are feeling like you wish we were talking about you, be sure to book a call with a member of our client success team and we’ll let you know how we can he...2020-12-1600 minPlaybook For AmazonPlaybook For AmazonEpisode 55: 10 Minutes to Learn about Amazon’s A10 Algorithm ChangesWith every online platform, there is an algorithm at play which dictates as user’s experience. With Amazon it is no different. They recently made important changes to their newly named A10 algorithm which could have a big impact on your traffic and sales. What are those changes? Tune in today as Jenna breaks it all down! Minute Markers:  1:55- What hasn’t changed with the algorithm 3:12- Conversion rate info 4:35- Organic ranking 5:15- Off Amazon traffic is becoming a heavier hitter 6:15- Fear with using off amazo...2020-12-0300 minPlaybook For AmazonPlaybook For AmazonEpisode 55: 10 Minutes to Learn about Amazon A10 Algorithm ChangesWith every online platform, there is an algorithm at play which dictates as user’s experience. With Amazon it is no different. They recently made important changes to their newly named A10 algorithm which could have a big impact on your traffic and sales. What are those changes? Tune in today as Jenna breaks it all down! Minute Markers:  1:55- What hasn’t changed with the algorithm 3:12- Conversion rate info 4:35- Organic ranking 5:15- Off Amazon traffic is becoming a heavier hitter 6:15- Fear with using off a...2020-12-0200 minPlaybook For AmazonPlaybook For AmazonBlog Post: Q4 Amazon PPC Advertising Must-Dos (Episode 54)https://youtu.be/gvqcpUNqhwM Episode 54: Q4 Amazon PPC Advertising Must-Dos Today, we are helping you to totally crush it with your ads in Q4. Q4 advertising differs from the rest of the year, and if you’re paying attention, you can really see a big impact on your sales. You’ll also get to hear from our Ad Manager Neelie, who is passionate about helping our clients in Q4. We really stress DSP usage, and if you aren’t doing that already, let’s chat about DSP ads can help bolster your sales: www.turn...2020-11-1800 minPlaybook For AmazonPlaybook For AmazonEpisode 54: Q4 Amazon PPC Advertising Must-DosToday, we are helping you to totally crush it with your ads in Q4. Q4 advertising differs from the rest of the year, and if you’re paying attention, you can really see a big impact on your sales. You’ll also get to hear from our Ad Manager Neelie, who is passionate about helping our clients in Q4. We really stress DSP usage, and if you aren’t doing that already, let’s chat about DSP ads can help bolster your sales: www.turnkeyproductmanagement.com/talk. Minute Markers:  1:05- Meet our Ad Mgr Neelie 2...2020-11-1800 minPlaybook For AmazonPlaybook For AmazonEpisode 53: Amazon Videos that Convert with Rob Burns Today we are talking all about videos that convert on Amazon. We are a huge difference in the conversion numbers between sellers that use video and those who do not. But what videos work best for converting a customer to buy? Our guest Rob Burns from Video Telepathy is here to tell you all about how his video production company helps Amazon sellers create professional videos, and where the common missteps are. Minute Markers:  1:57- Rob Burn’s and Video Telepathy background 3:54- Multi-purpose videos 7:25- What types of vid...2020-11-0400 minPlaybook For AmazonPlaybook For AmazonEpisode 52: How to Prep for the Holidays on Amazon Is your brand ready for the holidays? This is bound to the biggest year of online sales ever and today Jenna and Amanda are discussing how you can prep to totally crush it during the holidays. Minute Markers:  1:50- Why the holiday season should be a focus for you 2:53- How to take advantage of new prime shoppers 3:30- Cutoff information and setting up coupon clippings after Sept 18 5:00- New inventory limits 6:20- FBM backup 7:27- Seller Fulfilled Prime as a backup 2020-10-2100 minPlaybook for Amazon PodcastPlaybook for Amazon PodcastEpisode 51: How to Cure Seasonal Product DipsToday we are chatting about a common problem sellers face when they have seasonal products. Just because a majority of your sales come during a specific timeframe, it doesn’t mean the rest of the year needs to be a wash. Jeff is giving you some great ideas of how to utilize the full year as […] The post Episode 51: How to Cure Seasonal Product Dips appeared first on TurnKey Product Management - Podcast.2020-10-0700 minPlaybook For AmazonPlaybook For AmazonEpisode 51: How to Cure Seasonal Product DipsToday we are chatting about a common problem sellers face when they have seasonal products. Just because a majority of your sales come during a specific timeframe, it doesn’t mean the rest of the year needs to be a wash. Jeff is giving you some great ideas of how to utilize the full year as a business owner. Minute Markers:  1:00- What if you’re in a seasonal product scenario? 1:40- In season time for your product… 3:00- Study the data on your sales 4:10- Look for opportunities in the...2020-10-0700 minPlaybook For AmazonPlaybook For AmazonEpisode 50: Use Amazon Customer Returns To Your AdvantageEpisode 50: Use Amazon Customer Returns To Your Advantage How can customer returns actually be used to your advantage? Tune in today to find out! Minute Markers:  :50- How to find customer return info 2:30- Look at the info to address customer complaints 3:30- When should you pull inventory? 3:57- How address bad customer experiences and returns? 5:00- Listen to customer pain points Have you considered hiring an expert to help accelerate your sales on Amazon? Jeff Lieber and his team at T...2020-09-2300 minPlaybook For AmazonPlaybook For AmazonEpisode 49: Amazon Updates That Will Gave an Impact on your Q4 What do you need to know going into Q4? Jenna is here to give you all the latest updates! Minute Markers:  1:45-Rumors about Amazon moving prime day again? 2:10- What to do if Prime day gets moved again? 3:55- Changes to Amazon IPI 4:00- Product limit changes 5:15- Do you have asana or reminders set up to check updates in your account? 5:30- Good NEWS! Amazon is bringing back the free removal promotion Have you considered hiring an expert to help a...2020-09-0900 minPlaybook For AmazonPlaybook For AmazonEpisode 48: Is Prime Day Moving Again? On today’s episode, we’re covering the topic on everyone’s mind… is Prime day moving again????? Minute Markers:  :50- Coupon clipping recommendations 3:27- coupe clipping rules 4:04- Prime exclusive discount rules 4:35- Price trailing to qualify 5:20- Lead up coupons and Prime day coupon logistics 6:20- Make sure to plan your inventory through the rest of Q4 Have you considered hiring an expert to help accelerate your sales on Amazon? Jeff Lieber and his team at TurnKey Product M...2020-08-2600 minPlaybook For AmazonPlaybook For AmazonEpisode 47: Creating Virtual Bundles and Increasing the Customer Value Today Jenna is sharing about a new Brand Registry feature that allows sellers to virtually bundle their products. This is incredible because you don’t have to physically bundle them yourself and create a whole new UPC code. Amazon does the logistical work. What you will need to do is create a new listing for the bundle, but we’ll share why it is worth the effort to virtually bundle your products. Minute Markers:  1:15- Challenges with bundling products 1:57- Amazon’s new Virtual Product Bundles tool 2:28- Requirements to bund...2020-08-1200 minPlaybook For AmazonPlaybook For AmazonEpisode 46: How to Be Proactive with Amazon Counterfeiters and Hijackers Hijackers and Counterfeiters are a BIG issue for sellers. Jenna and Amanda are sharing TurnKey’s best tips for combatting these issues and how to be proactive in the face of losing the buybox. Minute Markers: 1:10- The problem with counterfeiters and listing hijackers 2:31- TurnKey’s approach to hijackers 4:15- What role does brand registry play in helping in this area? 5:15- What is the report a violation tool? 6:23- Be proactive about minimizing risk of hijackers and counterfeiters 8:15- A Tip for wholesale sell...2020-07-2900 minPlaybook For AmazonPlaybook For AmazonEpisode 45: Optimize Your Amazon Listing for Mobile Today, Jeff is talking about optimizing your listing for mobile. Many sellers who make their listings on a standard computer don’t consider looking at how the listing appears on mobile. And given that a majority of Amazon sales are coming from phone purchases, this is a huge missed opportunity. Take a listen to what you should be looking for on mobile. Minute Markers: :43- Why pay attention to mobile 2:12- How do the images look on mobile? 3:08- Where does the title get cut off? 4:30- Ch...2020-07-1500 minPlaybook for Amazon PodcastPlaybook for Amazon PodcastEpisode 45: Optimize Your Amazon Listing for MobileToday, Jeff is talking about optimizing your listing for mobile. Many sellers who make their listings on a standard computer don’t consider looking at how the listing appears on mobile. And given that a majority of Amazon sales are coming from phone purchases, this is a huge missed opportunity. Take a listen to what you […] The post Episode 45: Optimize Your Amazon Listing for Mobile appeared first on TurnKey Product Management - Podcast.2020-07-1553 minPlaybook For AmazonPlaybook For AmazonEpisode 44: Are you and your team keeping up with PPC updates? with Jenna and Nolan Today we’re chatting about Amazon PPC? PPC is the #1 struggle we hear from sellers, as they feel like they don’t know what they are doing and they are wasting money in the process. Jenna is chatting with TurnKey’s Amazon PPC expert, Nolan Rakow, all about what’s new with PPC, how to test out new features, and his recommendations for keeping up with new trends and changes. Minute Markers: 1:30-Why do you need to stay on top of Amazon PPC? 2:34- How often does Amazon PPC change it’s features...2020-07-0100 minPlaybook For AmazonPlaybook For AmazonEpisode 43: Jenna interview with Danny Carlson about A+ Content and Amazon Storefronts Today Jenna is talking with Amazon mogul Danny Carlson. Danny is a pro seller himself and also helps others to optimize their listings on Amazon. He also shares about his near death experience that drastically changed his life plans. They cover how to endure the pandemic, A+ Content, and Amazon Storefront. Check it out! Minute Markers: 1:30- Danny’s near death experience 3:15- What Danny is doing now on Amazon 5:42- What does Danny see is working for sellers during the Pandemic 7:45- Multi-channel fulfillment 11::00...2020-06-1700 minPlaybook For AmazonPlaybook For AmazonEpisode 42: What’s New on Amazon? What you NEED to Know About AutorespondersIn today’s episode, Jenna is covering everything you need to know about autoresponders and updates Amazon has made with in their autoresponder policies. Do you have an autoresponder in place on Amazon? If you do, make sure you are following the rules! Minute Markers:  :45- Changes in Autoresponder TOS 1:00- What are autoresponders 1:40- What happens if you break the guidelines? 2:11- No external links 2:53- Don’t include Amazon page links either 3:41- No promotions 4:25- No logos containing links 5...2020-06-0300 minPlaybook for Amazon PodcastPlaybook for Amazon PodcastEpisode 41: Amazon Sales Trends Post Coronavirus: Interview with Greg Mercer from Jungle ScoutMost every Amazon seller uses Jungle Scout, and today Jeff is chatting with Jungle Scout founder, Greg Mercer. They discuss Greg’s unique background that led him to Amazon, how the idea of Jungle Scout came to be, sales info for how Amazon is faring during the pandemic, and overall tips and insights for thriving in […] The post Episode 41: Amazon Sales Trends Post Coronavirus: Interview with Greg Mercer from Jungle Scout appeared first on TurnKey Product Management - Podcast.2020-05-2053 minPlaybook For AmazonPlaybook For AmazonEpisode 41: Amazon Sales Trends Post Coronavirus: Interview with Greg Mercer from Jungle Scout Most every Amazon seller uses Jungle Scout, and today Jeff is chatting with Jungle Scout founder, Greg Mercer. They discuss Greg’s unique background that led him to Amazon, how the idea of Jungle Scout came to be, sales info for how Amazon is faring during the pandemic, and overall tips and insights for thriving in 2020. Minute Markers:  2:00- Greg’s background 4:45- Is Greg still selling on Amazon 5:45- When did Greg make the leap from corporate life to Amazon 6:50- What can brands be doing right...2020-05-2000 minPlaybook for Amazon PodcastPlaybook for Amazon PodcastEpisode 39: How To Use Amazon Wholesale, Amazon Merch To Diversify During The Coronavirus: Jeff Interviews Carlos AlvarezThis week, Jeff is interviewing Amazon legend Carlos Alvarez. Carlos has been selling for 14 years himself, and now coaches sellers as well as leads the largest meetup group in the world. He’s full of wisdom when it comes to helping his clients through Covid-19, using Amazon Live, hiring, and more. You’re going to want […] The post Episode 39: How To Use Amazon Wholesale, Amazon Merch To Diversify During The Coronavirus: Jeff Interviews Carlos Alvarez appeared first on TurnKey Product Management - Podcast.2020-04-2253 minPlaybook For AmazonPlaybook For AmazonEpisode 39: How To Use Amazon Wholesale, Amazon Merch To Diversify During The Coronavirus: Jeff Interviews Carlos Alvarez This week, Jeff is interviewing Amazon legend Carlos Alvarez. Carlos has been selling for 14 years himself, and now coaches sellers as well as leads the largest meetup group in the world. He’s full of wisdom when it comes to helping his clients through Covid-19, using Amazon Live, hiring, and more. You’re going to want to take notes on this one! Minute Markers: 3:45- Short Version on Carlos’ background (14 year Amazon seller!) 6:28- His take on the Covid-19 climate on Amazon 8:00- Actions he’s helping his clients take to...2020-04-2200 minPlaybook For AmazonPlaybook For AmazonEpisode 38: Coronavirus Amazon Update: Jeff Lieber and Max Kerwick Give Sellers The Latest Today, Max Kerwick from Brand Builder Podcast is here chatting with me about the Coronavirus impact on Sellers, our best tips for building your brand during a pandemic, and more. This is for anyone stressed about surviving this crazy time. If you do it right, it can actually be a wake up call for your business and you can end up stronger than ever. Minute Markers:  4:35- What’s going on with the shipping delays for Amazon 6:30- Why you need to take FAST ACTION and repositioning your messaging 8:15- W...2020-04-0800 minPlaybook for Amazon PodcastPlaybook for Amazon PodcastEpisode 38: Coronavirus Amazon Update: Jeff Lieber and Max Kerwick Give Sellers The LatestToday, Max Kerwick from Brand Builder Podcast is here chatting with me about the Coronavirus impact on Sellers, our best tips for building your brand during a pandemic, and more. This is for anyone stressed about surviving this crazy time. If you do it right, it can actually be a wake up call for your […] The post Episode 38: Coronavirus Amazon Update: Jeff Lieber and Max Kerwick Give Sellers The Latest appeared first on TurnKey Product Management - Podcast.2020-04-0853 minPlaybook for Amazon PodcastPlaybook for Amazon PodcastEpisode 37: Coronavirus Amazon Update: Jeff Interviews Andrew Erickson On What Brands Can Do About The Virus And MoreIn today’s Episode, Jeff is chatting with successful Amazon seller Andrew Erickson. Not only is Andrew killing it as a seller, but he was able to travel the world while doing it. He is also the host of the Zon Con Podcast. Today we are talking about his unique origin story, his best advice for […] The post Episode 37: Coronavirus Amazon Update: Jeff Interviews Andrew Erickson On What Brands Can Do About The Virus And More appeared first on TurnKey Product Management - Podcast.2020-03-2553 minPlaybook For AmazonPlaybook For AmazonEpisode 37: Coronavirus Amazon Update: Jeff Interviews Andrew Erickson On What Brands Can Do About The Virus And More In today’s Episode, Jeff is chatting with successful Amazon seller Andrew Erickson. Not only is Andrew killing it as a seller, but he was able to travel the world while doing it. He is also the host of the Zon Con Podcast. Today we are talking about his unique origin story, his best advice for surviving the Coronavirus as an Amazon Seller, and tips for traveling the world and SAVE money on taxes! We know Covid-19 is top of mind for everyone right now, so tune into minute 20:00 for Andrew’s take on how he would advi...2020-03-2500 minPlaybook For AmazonPlaybook For AmazonEpisode 36: Ezra Firestone Interview: How To Hire and Train a Team To Grow Off Of Amazon, Part 2 Today, Ezra Firestone is back chatting with Jeff all about his tips for building a strong team, what he thinks is next for e-commerce, and more. We can’t get enough of Ezra’s wisdom and we’re so grateful for all the resources he’s created for e-commerce entrepreneurs and marketers. If you like what you hear, please give this show a shoutout on social media! Minute Markers:  2:17- What we covered on the last episode 3:50- How does Ezra manage EVERYTHING he has going on? 5:55- We highly re...2020-03-1100 minPlaybook for Amazon PodcastPlaybook for Amazon PodcastEpisode 36: Ezra Firestone Interview: How To Hire and Train a Team To Grow Off Of Amazon, Part 2Today, Ezra Firestone is back chatting with Jeff all about his tips for building a strong team, what he thinks is next for e-commerce, and more. We can’t get enough of Ezra’s wisdom and we’re so grateful for all the resources he’s created for e-commerce entrepreneurs and marketers. If you like what you hear, please […] The post Episode 36: Ezra Firestone Interview: How To Hire and Train a Team To Grow Off Of Amazon, Part 2 appeared first on TurnKey Product Management - Podcast.2020-03-1153 minPlaybook for Amazon PodcastPlaybook for Amazon PodcastEpisode 35: What’s New on Amazon in 2020 with Jenna LieberWhat’s new on Amazon this month? Have you tried out Super URL’s and are you aware of Helium10’s Gems to help you? We are loving Dynamic bidding with PPC for our clients. We’ve also had great results with Amazon’s IP accelerator, helping our clients get their trademarks approved and our newest client using Vine reviews […] The post Episode 35: What’s New on Amazon in 2020 with Jenna Lieber appeared first on TurnKey Product Management - Podcast.2020-02-2653 minPlaybook For AmazonPlaybook For AmazonEpisode 35: What’s New on Amazon in 2020 with Jenna Lieber What’s new on Amazon this month? Have you tried out Super URL’s and are you aware of Helium10’s Gems to help you? We are loving Dynamic bidding with PPC for our clients. We’ve also had great results with Amazon’s IP accelerator, helping our clients get their trademarks approved and our newest client using Vine reviews has received 10 reviews from the program in a week! We’re getting you up to speed on what you need to know on Amazon! Minute Markers:  1:05- Amazon IP accelerator 3:05- Amazon Vine 5:25- Helium10 Ge...2020-02-2600 minPlaybook For AmazonPlaybook For AmazonEpisode 34: How to Sell Your Business for Maximum Value with Broker Coran WoodmassToday we are lucky enough to sit down with FBA Business Broker, Coran Woodmass. He is a successful business broker with lots of tips on how to prepare to sell your business and how to get max value! He’s a wealth of knowledge and it’s a fantastic conversation. Minute Markers 4:40- Coran’s professional background 8:35- Advice for getting started on Amazon (acquiring a business) 10:00- Ideas for leverage when competing to buy a business 11:35- Strategic vs. Non-Strategic buyers 13:06- What kind of multiples are yo...2020-02-1900 minPlaybook For AmazonPlaybook For AmazonEpisode 33: Counterfeiters and Coming Back from Low Sales Live Coaching Call with Paul Fertitta Ever wonder what it’s like to get coaching from an Amazon expert? Our live coaching call with Amazon seller Paul Fertitta will give you a behind the scenes look at the type of coaching we offer at TurnKey. Coaching is completely customized based on the client’s needs, questions, and struggles, and while we covered certain topics in our live call with Courtney Lee (Episode 26), we cover different topics with Paul. You’ll hear about: counterfeiters, growth strategies for when your sales have declined, the importance of strategic keyword placement, A+ Content, working with influencers, and more!2020-02-1200 minPlaybook For AmazonPlaybook For AmazonEpisode 32: How To Build A Brand, Leverage Outside Traffic & Crush It On Amazon! with Scott Voelker Today our guest is a big name in the Amazon space. Scott Voelker is not only an incredible Amazon seller, but he is also a fantastic mentor to others in the space. His podcast, The Amazing Seller, offers Amazon sellers invaluable support and insights and today we are picking his brain about his background and his best tips for YOU! Minute Markers:  2:19- Background on Scott 5:06- How did you transition from your photography business into Amazon? 6:55- How his prior business experience helped him be successful in Amazon2020-02-0500 minPlaybook For AmazonPlaybook For AmazonEpisode 31: What’s New on Amazon in 2020 with Jenna Lieber We are so excited to bring you a new series on the Playbook for Amazon Podcast. On the last Wednesday of the month, we’ll be sharing “What’s new on Amazon?” with Client Management Director Jenna Lieber. She’s going to share all the most critical new information you need to know to succeed on Amazon. It’s a fast paced, educational episode, so make sure you have a pen and paper handy. You don’t want to miss this! And if you want this in email form, be sure to sign up for our What’s New Wednesday...2020-01-2900 minPlaybook for Amazon PodcastPlaybook for Amazon PodcastEpisode 31: What’s New on Amazon in 2020 with Jenna LieberWe are so excited to bring you a new series on the Playbook for Amazon Podcast. On the last Wednesday of the month, we’ll be sharing “What’s new on Amazon?” with Client Management Director Jenna Lieber. She’s going to share all the most critical new information you need to know to succeed on Amazon. It’s […] The post Episode 31: What’s New on Amazon in 2020 with Jenna Lieber appeared first on TurnKey Product Management - Podcast.2020-01-2953 minPlaybook For AmazonPlaybook For AmazonEpisode 30: How To Add Kickstarter Crowdfunding Launches To Your Business: Interview with Will Ford of Launchboom Our guest is Will Ford, founder of Launchboom, the most successful company there is for running successful crowdfunding campaigns. Today he shares with us his background in business, how he got into the crowdfunding space, and his advice for those wanting to successfully run a campaign. He holds nothing back and if you are ever in a place where you want to know more about how to do crowdfunding the right way, we cannot recommend Launchboom enough! Minute Markers: 2:15- Will’s background before Launchboom 3:45- How Will used influencer marketing wi...2020-01-2200 minPlaybook For AmazonPlaybook For AmazonEpisode 29: Advice for Selling Internationally On Amazon – Interview with Kevin Sanderson Today’s guest is Kevin Sanderson, from Maximizing E-Commerce. Specifically we are covering how he started selling internationally and what made that a successful venture for him. If you’re interested in expanding your Amazon sales internationally, this episode is for you! What should your revenue thresholds be? Which countries should you start with? Kevin’s recommendations are all in there. Enjoy! Minute Markers:  1:58- Kevin Sanderson’s business background 4:30- Early Amazon days- Customer reviews and More 6:50- Initial thoughts about expanding internationally 8:40- Has any of his pr...2020-01-1500 minPlaybook For AmazonPlaybook For AmazonEpisode 28: Setting Amazon Goals for the New Year in 2020 In today’s episode, TurnKey founder Jeff Lieber is discussing how he sets goals at the beginning of a new year. He talks about what works well for his goal setting and what hasn’t worked as well that he’s learned from. We wish everyone a very happy and prosperous New Year. Minute Markers: 1:30- The act of writing down goals 4:30- Writing plans for achieving goals 5:10- Share goals with your whole team 6:20- Delegating aspects of a goal to cultivate teamwork 7:55- Keep o...2020-01-0800 minPlaybook for Amazon PodcastPlaybook for Amazon PodcastEpisode 28: Setting Amazon Goals for the New Year in 2020In today’s episode, TurnKey founder Jeff Lieber is discussing how he sets goals at the beginning of a new year. He talks about what works well for his goal setting and what hasn’t worked as well that he’s learned from. We wish everyone a very happy and prosperous New Year. Minute Markers: 1:30- The act […] The post Episode 28: Setting Amazon Goals for the New Year in 2020 appeared first on TurnKey Product Management - Podcast.2020-01-0853 minPlaybook For AmazonPlaybook For AmazonEpisode 27: How to Pick Products to Sell, How to Compete Against Big Brands, and More with Jeff Lieber In today’s episode, Jeff is answering some of the most recent questions on how to choose products to sell on Amazon, and how to compare against big brands. Check out this awesome free download on how to choose what products to sell on Amazon! Minute Markers:  1:25: How do I pick new products to sell on Amazon? 3:20- How to pick your first product EVER 7:00- How can you sell on multiple platforms without stealing sales from yourself with bigger fees? 12:19- How to be a s...2019-12-1800 minPlaybook for Amazon PodcastPlaybook for Amazon PodcastEpisode 27: How to Pick Products to Sell, How to Compete Against Big Brands, and More with Jeff LieberIn today’s episode, Jeff is answering some of the most recent questions in our Roundtable Group Coaching. If you haven’t already joined, we invite you to join our Roundtable Group Coaching for only $49/month. Every month we invite our members to a group coaching session with Jeff and another client manager, where they cover timely […] The post Episode 27: How to Pick Products to Sell, How to Compete Against Big Brands, and More with Jeff Lieber appeared first on TurnKey Product Management - Podcast.2019-12-1853 minPlaybook For AmazonPlaybook For AmazonEpisode 26: Live Coaching Call with Prymal Coffee Creamer Founder Courtney LeeToday’s guest is Courtney Lee, founder of the Prymal Coffee Creamer. Courtney is an extraordinary entrepreneur and her brand story is incredible. While she has an awesome product, she’s just getting on Amazon and she sought out Jeff at a Backroom event because she knew she needed some expert guidance.  So today, Jeff and Jenna Lieber are hopping on a live coaching call with Courtney, to tear apart her listing and give her some insights to ensure she’s starting out on Amazon the RIGHT WAY! Because we are actually going through her listing, you’d really...2019-12-1100 minPlaybook for Amazon PodcastPlaybook for Amazon PodcastEpisode 26: Live Coaching Call with Prymal Coffee Creamer Founder Courtney LeeToday’s guest is Courtney Lee, founder of the Prymal Coffee Creamer. Courtney is an extraordinary entrepreneur and her brand story is incredible. While she has an awesome product, she’s just getting on Amazon and she sought out Jeff at a Backroom event because she knew she needed some expert guidance.  So today, Jeff and Jenna […] The post Episode 26: Live Coaching Call with Prymal Coffee Creamer Founder Courtney Lee appeared first on TurnKey Product Management - Podcast.2019-12-1153 minPlaybook For AmazonPlaybook For AmazonEpisode 25: Showing Gratitude for Your Customers to Maximize Sales Sometimes selling can feel like you are only focused on moving product. But customers aren’t just interested in the product. They want to feel like they are seen, heard, and contributing to something bigger. Today we are talking about how you can show gratitude to your customers. When they feel like they aren’t just another number, they are more likely to return to purchase, tell their friends, and become a raving fan. And thanks to all of YOU for listening to this podcast and supporting Playbook for Amazon. We really enjoy producing this podcast for you...2019-11-2700 minPlaybook For AmazonPlaybook For AmazonEpisode 24: Maximizing Website conversions – Live Chat with Jon Tucker from Help Flow Today’s guest is Jon Tucker, from the live chat company Help Flow. HelpFlow.com provides 24/7 live chat teams to 100+ eCommerce stores to drive more sales and conversions (i.e. their agents can chat with your visitors 24/7). In the interview, Jon will share insights on how to maximize conversions based on seeing the inner workings of 100s of e-commerce stores. Jon is a super impressive entrepreneur and his services are not only amazing, but today he’s sharing some critical insights that could literally change your business today. If you don’t already have a chat option on you...2019-11-2000 minPlaybook for Amazon PodcastPlaybook for Amazon PodcastEpisode 23: How To Get More Sales By Understanding Amazon’s A9 Ranking AlgorithmToday we are covering the A9 Ranking Algorithm. Is your product listing ranking the way it should? If not, listen in to hear what you might be missing so that you can start ranking TODAY! Join us as our Client Services Director, Jenna Lieber, covers all the factors that you need to know about. This […] The post Episode 23: How To Get More Sales By Understanding Amazon’s A9 Ranking Algorithm appeared first on TurnKey Product Management - Podcast.2019-11-1353 minPlaybook For AmazonPlaybook For AmazonEpisode 23: How To Get More Sales By Understanding Amazon’s A9 Ranking Algorithm Today we are covering the A9 Ranking Algorithm. Is your product listing ranking the way it should? If not, listen in to hear what you might be missing so that you can start ranking TODAY! Join us as our Client Services Director, Jenna Lieber, covers all the factors that you need to know about. This is a lot of information covered in the episode. For a written list and our take on all the factors, check out our blog article here. Have you considered hiring an expert to help accelerate your sales on...2019-11-1300 minPlaybook For AmazonPlaybook For AmazonEpisode 22: Sales Copy Secret Sauce Today’s episode we are going through the do’s and do not’s of sales copy. Many brands just slap up a list of features and expect the listing to convert. No, no, no. There’s so much that goes into crafting compelling copy on your listing, and it’s worth investing a bit of time into getting it right! Listen in as Jeff shares how we help clients to get their listings optimized, what you can learn from your competitors, and more! Minute Markers: 1:34- What are buyers looking for above the fold?2019-11-0600 minPlaybook For AmazonPlaybook For AmazonEpisode 21: Biggest Mistakes Amazon Sellers Make with Jessica Dahlquist Our client success team at TurnKey have talked to hundreds of Amazon sellers, all with pain points keeping them from reaching their sales goals on this platform. While each situation is unique, there are common threads that unite Amazon sellers and today’s episode is chatting with a member of our Client Success Team, Jessica Dahlquist. She’s sharing what these common pain points are, what recommendations we give, and when you KNOW you need to hire an expert to help you grow. Minute Markers: 2:45- What are we wearing are the pain poin...2019-10-3000 minPlaybook For AmazonPlaybook For AmazonEpisode 20: The Importance of Self-Education: Tips for Maximizing ROI on Online Training Programs Today on the podcast, Jeff is sharing about why it’s important to invest in self-education. Many are over the idea of buying courses, but we’re here to share why courses are the best investment you can make in your business. Minute Markers: 2:40- Why buying a course gives you more motivation 3:18- How courses can save you time 5:05- How courses can help you build team unification 7:28- How can a course make you more money 2019-10-2300 minPlaybook for Amazon PodcastPlaybook for Amazon PodcastEpisode 20: The Importance of Self-Education: Tips for Maximizing ROI on Online Training ProgramsToday on the podcast, Jeff is sharing about why it’s important to invest in self-education. Many are over the idea of buying courses, but we’re here to share why courses are the best investment you can make in your business. Minute Markers: 2:40- Why buying a course gives you more motivation 3:18- How courses can […] The post Episode 20: The Importance of Self-Education: Tips for Maximizing ROI on Online Training Programs appeared first on TurnKey Product Management - Podcast.2019-10-2353 minPlaybook For AmazonPlaybook For AmazonEpisode 19: Ezra Firestone Explains How To Grow Amazon, Shopify and Paid Media Simultaneously Part 1 Today our guest is the incredible, Ezra Firestone. Ezra has helped online sellers around the world to make pivotal changes in their marketing and strategy to drastically change their business. We are talking about some of those strategies today, that apply not just to Amazon, but  to your website as well. It was a great interview, but there was so much more to say. Be on the look out for Part 2 in the coming months. Minute Markers:  2:45- Ezra’s background 3:30- Early career for Ezra 2019-10-1600 minPlaybook For AmazonPlaybook For AmazonEpisode 18: How To Maximize Amazon Holiday Sales In Q4 With Jenna Lieber Today on the show we are talking about making the most of Amazon holiday sales in Q4. Epic sales in Q4 don’t happen by accident. It takes planning, intention, and strategy to achieve chart topping sales, and Jenna Lieber from TurnKey Product Management is chatting with Jeff today about how she is helping clients prep for Q4. Are you doing the strategies she mentions? Minute Markers: 1:50- When should you start planning for the holidays? 4:48- How our clients use a promotional calendar 7:45- When should you set up...2019-10-0900 minPlaybook for Amazon PodcastPlaybook for Amazon PodcastEpisode 18: How To Maximize Amazon Holiday Sales In Q4 With Jenna LieberToday on the show we are talking about making the most of Amazon holiday sales in Q4. Epic sales in Q4 don’t happen by accident. It takes planning, intention, and strategy to achieve chart topping sales, and Jenna Lieber from TurnKey Product Management is chatting with Jeff today about how she is helping clients prep […] The post Episode 18: How To Maximize Amazon Holiday Sales In Q4 With Jenna Lieber appeared first on TurnKey Product Management - Podcast.2019-10-0953 minPlaybook For AmazonPlaybook For AmazonEpisode 17: How To Get Amazon Customer Reviews Now With Jenna Today we are talking how to get customer reviews. The landscape of Amazon has changed dramatically when it comes to getting reviews and remaining compliant, but never fear, we are here to offer you tangible strategies to get more customer reviews on your listings. Jeff is chatting with TurnKey Client Manager, Jenna Lieber, about how she is helping her clients everyday in their pursuit of more reviews. Minute Markers: 1:35- How has getting reviews changed on amazon? 4:50- Should you write reviews for competitor products? 6:30- How is amazon...2019-10-0200 minPlaybook for Amazon PodcastPlaybook for Amazon PodcastEpisode 17: How To Get Amazon Customer Reviews Now With JennaToday we are talking how to get customer reviews. The landscape of Amazon has changed dramatically when it comes to getting reviews and remaining compliant, but never fear, we are here to offer you tangible strategies to get more customer reviews on your listings. Jeff is chatting with TurnKey Client Manager, Jenna Lieber, about how […] The post Episode 17: How To Get Amazon Customer Reviews Now With Jenna appeared first on TurnKey Product Management - Podcast.2019-10-0253 minPlaybook For AmazonPlaybook For AmazonEpisode 16: Best Tips for Achieving Massive Growth on Amazon from Bradley Sutton of Helium 10 Today’s episode is with Bradley Sutton of Helium 10. He’s a massive seller who has launched over 400 products on Amazon. His selling success got him noticed by Helium 10, and now he works with them to help companies to really thrive on Amazon. Bradley shares very graciously about his selling experience and a few strategies that have really been game changers for sellers. It’s an episode that will leave you with a ton of new ideas and actionable steps. We cannot recommend using Helium 10 enough! Helium 10’s software has been a game changer for our clients, and if y...2019-09-2500 minPlaybook For AmazonPlaybook For AmazonEpisode 15: Are you a fit for Seller Fulfilled Prime? – Playbook for Amazon On today’s episode of the podcast, Jeff is sharing all about Amazon’s Seller Fulfilled Prime option, which is the perfect fulfillment option for some businesses who weren’t a perfect fit for FBA. He walks you through who SFP is good for, how to sign up, and more. Do you use SFP? Minute Markers: 1:35- Why we recommend FBA for most products 2:15- Reasons FBA may not be a good fit for your products 4:22- What is Seller Fulfilled Prime? 5:49- Why it’s worth going th...2019-09-1500 minPlaybook for Amazon PodcastPlaybook for Amazon PodcastEpisode 15: Are you a fit for Seller Fulfilled Prime? – Playbook for AmazonOn today’s episode of the podcast, Jeff is sharing all about Amazon’s Seller Fulfilled Prime option, which is the perfect fulfillment option for some businesses who weren’t a perfect fit for FBA. He walks you through who SFP is good for, how to sign up, and more. Do you use SFP? Minute Markers: 1:35- Why […] The post Episode 15: Are you a fit for Seller Fulfilled Prime? – Playbook for Amazon appeared first on TurnKey Product Management - Podcast.2019-09-1553 minPlaybook For AmazonPlaybook For AmazonEpisode 14: What it REALLY Means to be a Brand Builder with Ryan Moran – Playbook for Amazon We’re so excited to announce that on this episode of Playbook for Amazon, Jeff sits down with one of his most influential mentors and a future Cleveland Indian’s owner, Ryan Moran. Listen to Jeff pick his brain and ask him questions about his backstory, his wisdom, wins and losses, how to thrive on Amazon and so much more! Grab a pen and a piece of paper because you won’t want to miss out on this unforgettable interview. Minute Markers:  Ryan’s Background Story- 2:25 Doing the Things People Won’t do for Long...2019-09-1200 minPlaybook for Amazon PodcastPlaybook for Amazon PodcastEpisode 14: What it REALLY Means to be a Brand Builder with Ryan Moran – Playbook for AmazonWe’re so excited to announce that on this episode of Playbook for Amazon, Jeff sits down with one of his most influential mentors and a future Cleveland Indian’s owner, Ryan Moran. Listen to Jeff pick his brain and ask him questions about his backstory, his wisdom, wins and losses, how to thrive on Amazon and […] The post Episode 14: What it REALLY Means to be a Brand Builder with Ryan Moran – Playbook for Amazon appeared first on TurnKey Product Management - Podcast.2019-09-1253 minPlaybook for Amazon PodcastPlaybook for Amazon PodcastEpisode 13: Communicate Your Brand on Amazon- Playbook for Amazon  Summary: With Amazon becoming increasingly competitive everyday, many people pick a product to sell because it’s a hot commodity without a real emotional connection to that niche. In this episode of Playbook for Amazon Podcast, Jeff, will teach you actionable steps to brand your product and create separation between you and your competitors on […] The post Episode 13: Communicate Your Brand on Amazon- Playbook for Amazon appeared first on TurnKey Product Management - Podcast.2019-09-1253 minPlaybook For AmazonPlaybook For AmazonEpisode 13: Communicate Your Brand on Amazon- Playbook for Amazon  Summary: With Amazon becoming increasingly competitive everyday, many people pick a product to sell because it’s a hot commodity without a real emotional connection to that niche. In this episode of Playbook for Amazon Podcast, Jeff, will teach you actionable steps to brand your product and create separation between you and your competitors on and off Amazon. Happy Branding!  Minute Markers:  Ethos, Pathos, and Logos- 1:45 Finding your ‘Why’- 4:09 Ryan Moran’s Building your Brand- 6:39 Defining your Brand- 7:37 Translating your ‘Why’...2019-09-1200 minPlaybook for Amazon PodcastPlaybook for Amazon PodcastEpisode 12: Making the Most of Coupons on Amazon – Playbook for Amazon  Summary: No matter how amazing your product is, or how out of this world your listing might be, creating product visibility can be challenging for any seller. If an Amazon customer can’t visually see your product they don’t know it even exists in the first place. In this episode of Playbook for Amazon, Jeff […] The post Episode 12: Making the Most of Coupons on Amazon – Playbook for Amazon appeared first on TurnKey Product Management - Podcast.2019-09-1253 minPlaybook For AmazonPlaybook For AmazonEpisode 12: Making the Most of Coupons on Amazon – Playbook for Amazon  Summary: No matter how amazing your product is, or how out of this world your listing might be, creating product visibility can be challenging for any seller. If an Amazon customer can’t visually see your product they don’t know it even exists in the first place. In this episode of Playbook for Amazon, Jeff discusses taking advantage of good ole- fashioned coupons virtually using Amazon’s Coupon Clippings, to boost your visibility to shoppers. Plug your headphones in and get ready to increase your sales today!  Minute Markers:  Int...2019-09-1200 minPlaybook for Amazon PodcastPlaybook for Amazon PodcastEpisode 11: SOPs for Automating Your Business – Playbook for AmazonAre you overwhelmed with the amount of work on your plate? Do you feel like there’s never enough time in your day? Trust me, we’ve all been there. In this episode of Playbook for Amazon, Jeff will walk you through how to create a Standard Operating Procedure to run an effective business. Never spend another […] The post Episode 11: SOPs for Automating Your Business – Playbook for Amazon appeared first on TurnKey Product Management - Podcast.2019-09-1253 minPlaybook For AmazonPlaybook For AmazonEpisode 11: SOPs for Automating Your Business – Playbook for Amazon Are you overwhelmed with the amount of work on your plate? Do you feel like there’s never enough time in your day? Trust me, we’ve all been there. In this episode of Playbook for Amazon, Jeff will walk you through how to create a Standard Operating Procedure to run an effective business. Never spend another hour working on those time sucking tasks. Listen here.    Minute Markers:  Identifying the Bottlenecks- 1:09 TurnKey’s Top Systems- 2:05  How to Develop a Standard Operating Procedure- 4:46  Performing the Tasks...2019-09-1200 minPlaybook for Amazon PodcastPlaybook for Amazon PodcastEpisode 10: What to do BEFORE Increasing your PPC Ad Budget – Playbook for AmazonIn this episode of Playbook for Amazon, Jeff, founder of TurnKey Product Management, talks about the necessary steps you need to take before pouring a bunch of money into Amazon Ads. If your listing isn’t fully up to snuff, driving traffic through paid ads won’t result in higher conversions. All the principles discussed in today’s […] The post Episode 10: What to do BEFORE Increasing your PPC Ad Budget – Playbook for Amazon appeared first on TurnKey Product Management - Podcast.2019-09-1253 minPlaybook For AmazonPlaybook For AmazonEpisode 10: What to do BEFORE Increasing your PPC Ad Budget – Playbook for Amazon In this episode of Playbook for Amazon, Jeff, founder of TurnKey Product Management, talks about the necessary steps you need to take before pouring a bunch of money into Amazon Ads. If your listing isn’t fully up to snuff, driving traffic through paid ads won’t result in higher conversions. All the principles discussed in today’s episode can be replicated into any paid media ads, such as Facebook, Youtube, Instagram Ads, etc.. Enjoy!  Minute Markers:  Amazon PPC ads- 1:35  Listing Foundations- 3:35 Above the Fold- 4:25   Listing on...2019-09-1200 minPlaybook For AmazonPlaybook For AmazonEpisode 9: How to Study Your Competitors to Beat Them – Playbook for Amazon In this episode of Playbook for Amazon, Jeff, shares three easy to implement strategies on how to study your competition and use it to your advantage! As you grow your brand on and off Amazon, you will learn how competition within your niche can be a good thing. You don’t want to reinvent the wheel, there’s never just one winner, everyone can win in the game of Amazon!  Minute Markers:  Learning from your Competition (Vitacup)- 1:34 Studying Sales Copy- 4:07 Value Ads- 5:25 Product Reviews- 6:40 ...2019-09-1200 minPlaybook for Amazon PodcastPlaybook for Amazon PodcastEpisode 9: How to Study Your Competitors to Beat Them – Playbook for AmazonIn this episode of Playbook for Amazon, Jeff, shares three easy to implement strategies on how to study your competition and use it to your advantage! As you grow your brand on and off Amazon, you will learn how competition within your niche can be a good thing. You don’t want to reinvent the wheel, […] The post Episode 9: How to Study Your Competitors to Beat Them – Playbook for Amazon appeared first on TurnKey Product Management - Podcast.2019-09-1253 minPlaybook For AmazonPlaybook For AmazonEpisode 8: How to Make Simple and Inexpensive Product Videos – Playbook for Amazon Product Videos are becoming more and more important when it comes to converting customers on your sales pages,  and if you aren’t utilizing it yet it’s time to make it a priority! In this episode of Playbook for Amazon, Jeff discusses product videos that sell! There are 3 different types of videos you can create with any budget: Do it yourself, slideshow video, and commercial grade videos. Take a second to think about where you are in your business and what kind of videos you need for content. Then take action and add a video...2019-09-1200 minPlaybook for Amazon PodcastPlaybook for Amazon PodcastEpisode 8: How to Make Simple and Inexpensive Product Videos – Playbook for AmazonProduct Videos are becoming more and more important when it comes to converting customers on your sales pages,  and if you aren’t utilizing it yet it’s time to make it a priority! In this episode of Playbook for Amazon, Jeff discusses product videos that sell! There are 3 different types of videos you can create […] The post Episode 8: How to Make Simple and Inexpensive Product Videos – Playbook for Amazon appeared first on TurnKey Product Management - Podcast.2019-09-1253 minPlaybook For AmazonPlaybook For AmazonEpisode 7: The Fundamentals Big Brands Miss – Playbook for Amazon In this episode of Playbook for Amazon, Jeff discusses the fundamentals that even large brands often overlook.  Ask yourself this…If an Amazon customer lands on your product page, does your listing match your brand voice and the “why” behind your business? When was the last time you looked at your conversion rates? It’s easy to get caught up in the nitty gritty and let your listing go. What might have worked months ago might not be working today. It’s time to take a deep dive into mastering the fundamentals!  Minute Markers:  Thi...2019-09-1200 minPlaybook for Amazon PodcastPlaybook for Amazon PodcastEpisode 7: The Fundamentals Big Brands Miss – Playbook for AmazonIn this episode of Playbook for Amazon, Jeff discusses the fundamentals that even large brands often overlook.  Ask yourself this…If an Amazon customer lands on your product page, does your listing match your brand voice and the “why” behind your business? When was the last time you looked at your conversion rates? It’s easy to […] The post Episode 7: The Fundamentals Big Brands Miss – Playbook for Amazon appeared first on TurnKey Product Management - Podcast.2019-09-1253 minPlaybook For AmazonPlaybook For AmazonEpisode 6: Prepping for Prime Day and Other Promotions – Playbook for Amazon In this episode of Playbook for Amazon, Jeff shares his tips on how to maximize the sales and increase traffic on the biggest day of the year… AMAZON PRIME DAY! Whether you think it’s too late to take advantage of Prime Day, you are still able to apply these TurnKey tips to future national holidays. Happy listening!  Minute Markers:  Back Story of Amazon Prime Day- 1:30 How to Turn Promotions into 2 Week Events- 3:00  Inventory Planning- 5:30  Promotional Types- 7:38 Leveraging Social Media- 8:54 Optimizing Product...2019-09-1200 minPlaybook for Amazon PodcastPlaybook for Amazon PodcastEpisode 6: Prepping for Prime Day and Other Promotions – Playbook for AmazonIn this episode of Playbook for Amazon, Jeff shares his tips on how to maximize the sales and increase traffic on the biggest day of the year… AMAZON PRIME DAY! Whether you think it’s too late to take advantage of Prime Day, you are still able to apply these TurnKey tips to future national holidays. […] The post Episode 6: Prepping for Prime Day and Other Promotions – Playbook for Amazon appeared first on TurnKey Product Management - Podcast.2019-09-1253 minPlaybook For AmazonPlaybook For AmazonEpisode 5: Prepping your Business to SELL – Playbook for Amazon In this episode of Playbook for Amazon Podcast, Jeff discusses the do’s and don’ts of selling your business, and the painful lessons he learned while selling his 2 businesses. Whether you’re looking to sell you business in the near future, or if you haven’t yet considered this option,  this podcast episode will open your mind to creating a bigger impact on the world with your business and how to get top dollar for the business when you’re ready to sell.    Minute Markers:  The Importance of Preparing your...2019-09-1200 minPlaybook for Amazon PodcastPlaybook for Amazon PodcastEpisode 5: Prepping your Business to SELL – Playbook for AmazonIn this episode of Playbook for Amazon Podcast, Jeff discusses the do’s and don’ts of selling your business, and the painful lessons he learned while selling his 2 businesses. Whether you’re looking to sell you business in the near future, or if you haven’t yet considered this option,  this podcast episode will open your mind […] The post Episode 5: Prepping your Business to SELL – Playbook for Amazon appeared first on TurnKey Product Management - Podcast.2019-09-1253 minPlaybook For AmazonPlaybook For AmazonEpisode 4: How VitaCup Sold Over $3M on Amazon in Year 1 on Amazon – Playbook for Amazon In this episode of  Playbook for Amazon, Jeff shares his $3 Million dollar case study with us! When TurnKey started working with this small coffee company they were struggling to make ends meet, only making about $10k a month on Amazon. Less than a year later, they were surpassing $300k a month in Amazon sales! Want the insider information on the actionable steps Jeff and his team took?  Listen in to learn how they crushed the competition in this competitive niche.  Minute Markers:  How did they know they needed an Amazon expert?- 1...2019-09-1200 minPlaybook for Amazon PodcastPlaybook for Amazon PodcastEpisode 4: How VitaCup Sold Over $3M on Amazon in Year 1 on Amazon – Playbook for AmazonIn this episode of  Playbook for Amazon, Jeff shares his $3 Million dollar case study with us! When TurnKey started working with this small coffee company they were struggling to make ends meet, only making about $10k a month on Amazon. Less than a year later, they were surpassing $300k a month in Amazon sales! […] The post Episode 4: How VitaCup Sold Over $3M on Amazon in Year 1 on Amazon – Playbook for Amazon appeared first on TurnKey Product Management - Podcast.2019-09-1253 minPlaybook For AmazonPlaybook For AmazonEpisode 3: How to Build a Huge Audience for a Product Launch and More, with Multi-Million Dollar Business Owner Kevin Liang – Playbook for Amazon In this episode of Playbook for Amazon Podcast, Jeff interviews Kevin Liang, a 26 year-old entrepreneur who shares about his journey owning multiple brands and selling over 7-figures. What strategies worked best for Kevin? What is he doing today and how did he scale his business?  Kevin shares with us his best tips for Kickstarter campaigns, creating an email list, and hiring a rockstar Amazon team. Along with his biggest failures, Kevin shares his greatest accomplishments, and biggest lessons that he learned along the way that helped him create a huge network at such a young age.  ...2019-09-1200 minPlaybook for Amazon PodcastPlaybook for Amazon PodcastEpisode 3: How to Build a Huge Audience for a Product Launch and More, with Multi-Million Dollar Business Owner Kevin Liang – Playbook for AmazonIn this episode of Playbook for Amazon Podcast, Jeff interviews Kevin Liang, a 26 year-old entrepreneur who shares about his journey owning multiple brands and selling over 7-figures. What strategies worked best for Kevin? What is he doing today and how did he scale his business?  Kevin shares with us his best tips for Kickstarter […] The post Episode 3: How to Build a Huge Audience for a Product Launch and More, with Multi-Million Dollar Business Owner Kevin Liang – Playbook for Amazon appeared first on TurnKey Product Management - Podcast.2019-09-1253 minPlaybook For AmazonPlaybook For AmazonEpisode 2: How to Take Advantage of TOS-Compliant Amazon Giveaways – Playbook for AmazonA Quick Note From TurnKey: In this article we briefly mention Amazon Giveaways. While the rest of the article is still up to date and valid, as of October 10, 2019, Amazon Giveaways is no longer a feature hosted by Amazon. We loved this strategy so much and are sad to see it go. That being said, the principles that made the giveaway effective still apply: Leverage social media, email lists, etc. in order to send people over to a landing page to collect even more customer email addresses. Use squeeze pages to share more information and connect...2019-09-1200 minPlaybook For AmazonPlaybook For AmazonEpisode 1: The Backstory and Biggest Lessons Learned from Starting and Selling Businesses with Jeff Lieber – Playbook for Amazon https://turnkeyproductmanagement.com/wp-content/uploads/2019/09/TK-Episode-1-Backstory-NEW.m4a Summary: In this episode of  Playbook for Amazon, Jeff, Founder of TurnKey Product Management shares his biggest lessons and failures that helped him lay the foundation for building his successful business. Jeff shares with us the best advice he has been given by his good friend Ryan Moran, along with advice from Priceline Founder Jeff Hoffman and a life changing tip from Tim Ferris that help him quit his day job.  Minute Markers:  Jeff’s Story- 1:20 Don’t...2019-09-1200 minPlaybook for Amazon PodcastPlaybook for Amazon PodcastEpisode 1: The Backstory and Biggest Lessons Learned from Starting and Selling Businesses with Jeff Lieber – Playbook for AmazonThe post Episode 1: The Backstory and Biggest Lessons Learned from Starting and Selling Businesses with Jeff Lieber – Playbook for Amazon appeared first on TurnKey Product Management - Podcast.2019-09-1253 minPlaybook For AmazonPlaybook For AmazonIntro to the PodcastWelcome to the podcast. We are so glad you’re here. On the Playbook for Amazon Podcast, Jeff Lieber, Founder of TurnKey Product Management, will be sharing his best tips, tricks, and strategies for growing your business on Amazon. He’ll also be talking to major thought leaders and influencers in the e-commerce space, and you’ll be able to learn from their business journeys. Be sure to subscribe so you never miss an episode. Let’s GO! 2019-09-1203 minCapitalism.com with Ryan Daniel MoranCapitalism.com with Ryan Daniel MoranNew Amazon Strategies Working RIGHT NOW w/ Jeff LieberI just had an intriguing chat with eCommerce entrepreneur Jeff Lieber on what new strategies can keep your business relevant on Amazon RIGHT NOW. If you’re working in the online physical products space, you need to listen to this episode today.   Make the most out of the Giveaway system Amazon Giveaway is a powerful means to drive interest into your product. You can get really creative with it and get a lot of business. For example, Jeff uses Amazon Giveaway to run contests, getting thousands of people to watch a prom...2018-06-2545 min