Shows
Breathing Brand© PodcastThe Customer Experience Echo: How Internal Culture Shapes External PerceptionYour customer experience is only as strong as your internal culture. In this episode, we uncover how employee engagement, or lack thereof, directly impacts how customers perceive and interact with your brand. We explore real-world examples of businesses thriving (or failing) based on their internal alignment and back it up with research.We’ll also discuss key symptoms of a culture-customer disconnect and provide three actionable strategies to ensure your employees live and breathe the brand promise—because what happens inside your business never stays inside.Take the Breathing Brand Assessment to see if y...2025-03-2408 min
Breathing Brand© PodcastMission-Driven Brands and Mentorship: A Conversation with Jean RakichIn this podcast episode, Jean Rakich delves into the transformative role of mentorship in leadership. We explore how working alongside other leaders not only sharpens individual skills but also creates a ripple effect, empowering entire teams to embody and sustain a shared mission.Listeners will gain insights into the dynamics of mentorship and the power of shared experiences. Jean shares personal stories about leading a team of trainers, highlighting how consistent support and guidance fostered growth and alignment in the team's approach to their work.Thank you for listening to the Breathing Brand© Podcast! Until n...2024-11-1332 minBreathing Brand© PodcastWhy AI Can’t Build Your Brand: The Case for Emotional Intelligence in BusinessIn this episode, we dive into the intersection of AI and branding, exploring why emotional intelligence (EI) remains essential even as technology advances. While AI can streamline tasks and provide helpful insights, it lacks the depth and nuance of human connection. We discuss key limitations of AI in fostering meaningful relationships and examine how EI—our ability to understand, empathize, and connect with others—is crucial for building a “breathing brand.”Listeners will discover actionable ways to incorporate EI into their teams. These small but impactful practices can transform organizational culture, driving stronger team bonds and boosting overall...2024-11-0111 min
Breathing Brand© PodcastLeading with Passion and Purpose: A Conversation with Amanda NelsonIn this episode of The Breathing Brand© Podcast, Amanda Nelson joins us to explore how leaders can bring their brand’s mission, vision, and values to life through engaged teams. Amanda shares personal stories of leadership growth, insights from mentors, and actionable strategies for connecting people to a higher purpose.We discuss the challenges of staying inspired in leadership, how to maintain personal identity while meeting professional demands, and the importance of building teams that feel valued and aligned with the brand promise. Amanda also opens up about what it takes to stay grounded during tough moments and...2024-10-2227 minBreathing Brand© PodcastThe Purpose-Driven Manager: Inspiring Teams to Live the Brand Vision.In this episode of The Breathing Brand© Podcast, we focus on the pivotal role managers play in leading their teams to success. We explore the foundational aspects of management—understanding the unique skills, competencies, and personalities of each team member—and how this understanding fosters trust. We'll dive into the four critical areas every manager should master: building interpersonal trust and connection, ensuring team alignment with the brand’s mission and goals, equipping the team with the tools and knowledge they need to excel, and measuring for ongoing success. Join us as we break down the manager’s blueprint for guidi...2024-09-2711 minBreathing Brand© PodcastThe Pulse of a Breathing Brand©: How Leaders Keep Vision Alive.In this episode of The Breathing Brand© Podcast, we explore the critical role that leaders play in sustaining the heartbeat of a brand. We dive deep into how leadership can keep the company’s vision alive and thriving, ensuring that the mission and values resonate throughout the organization. Listeners will gain insights into how leaders can create alignment, maintain focus, and continuously inspire their teams to live out the brand’s purpose. Whether you’re leading a small team or a large organization, this episode will equip you with the tools to lead with vision and breathe life into your br...2024-09-2012 minBreathing Brand© PodcastUnlocking the Power of a Breathing Brand©: What It Is and Why It Matters?In this episode we'll unpack what a Breathing Brand© is, what it means to organizations, as well as why it's so important. We'll also talk about who our audience is and how they might benefit from these conversations. Thank you for listening to the Breathing Brand© Podcast! Until next time, I hope you make every breath count. For more information about mobilizing your brand experience, please visit https://www.phrazo.com.2024-09-1112 minBreathing Brand© PodcastBuilding Brands that Breathe: An Introduction to the Journey.In our very first episode, we'll make some introductions, lay the foundation for how to create brands that breathe, and highlight a brand experience that could be improved by using our Breathing Brand© Process.Thank you for listening to the Breathing Brand© Podcast! Until next time, I hope you make every breath count. For more information about mobilizing your brand experience, please visit https://www.phrazo.com.2024-09-0410 min
WB DownloadWB Download - Episode 25 - 2023 Podcast RecapThis is our final podcast episode for the year 2023. Jeff Wieland does a recap of all our wonderful guests he has interviewed throughout the 2023 year on the WB Download. We are very thankful to our listeners, staff and guests who have helped make our first year of the WB Download podcast successful. We are looking forward to continue to see our podcast audience grow in 2024 as well as having sponsorship opportunities for the WB Download podcast.Episode 1 & Episode 2 - Jack Wieland, Jeff Wieland's dad and founder of family business.Episode 3 - Ben Hodges, Pastor 4C...2023-12-2634 minWB DownloadWB Download - Episode 9 Isaac Seevers, Superintendent of Lebanon School DistrictWhat does a young superintendent of Lebanon School District have to do with building a house?Jeff sits down with our guest Isaac Seevers, Superintendent of Lebanon School District to talk about development, building homes and how home owners and school districts are affected by these developments. When people look for a location to build, it's not just about the lot it's also about the school district and knowing if the home will hold it's resale value? Isaac explains the importance of communicating with developers and the impact that development will have on the future of schools an...2023-05-091h 50
Wildly CuriousInvasion of the Zebra Mussels: The Impact of Invasive Species in Texas WatersSend us a textIn this episode of Wildly Curious (formerly For the Love of Nature), co-host Katy Reiss speaks with hydrologic technician Jeff Seevers about the growing problem of zebra mussels in Texas lakes. Jeff explains how these invasive species, first introduced in the 1980s, have drastically impacted ecosystems by attaching to hard substrates, competing for resources, and threatening native species. Tune in to learn more about the methods scientists are using to monitor zebra mussel populations and what boaters can do to help prevent their spread.Perfect for conservationists, environmental enthusiasts, and anyone...2023-04-2545 min