Jenn Boyles - Podcast Details

Shows

Direct Booking Success Podcast5 Ways to Master Direct Bookings Without Overwhelm or High Costs with Jamey KingAre you feeling overwhelmed by the tech and cost of managing your direct bookings? Without the right system in place, you risk lost revenue, double bookings, and a frustrating guest experience. In this episode, we break down exactly what you need—from secure payments to owning your brand—to make direct bookings effortless and profitable.Jamey King, Senior Marketing Manager for North America at eviivo, joins us to share his expertise in streamlining technology and helping property owners take control of their bookings. With years of experience working with brands like VRMA, Point Central, and Safely, Jamie offe...2025-01-2741 min

Direct Booking Success PodcastSimplify Your 2025 Marketing with AI for Direct Booking SuccessAs we step into 2025, are you ready to revolutionize your short-term rental business? In this episode, we're exploring how to simplify, streamline, and set yourself up for success using AI in the new year.Discover how to create a strategic marketing plan that goes beyond mere consistency, focusing on purpose-driven content that resonates with your ideal guests. Learn how AI can be your secret weapon in content creation, automation, and optimization, freeing you up to focus on delivering exceptional guest experiences.Here’s what you will be getting:Reflect on key lessons from 2024 and ho...2024-12-3012 min

Direct Booking Success PodcastHow Hosts Can Thrive in the Future with Caitlin CassadyAre you prepared for the future of the vacation rental industry? In this episode, I sit down with Caitlin Cassady, VP of Marketing at Beyond, to explore the evolving landscape of short-term rentals and how data-driven insights can propel your business forward. In this episode, you’ll learn how to:Discover why thinking beyond “short-term rentals” and embracing the broader “stays industry” is crucial for successLearn how to use real-time search data to make informed decisions about pricing, marketing, and amenitiesUnderstand the impact of events like concerts and major sports competitions on booking p...2024-12-0930 min

Direct Booking Success PodcastMastering STR Customer Service and First Impressions with Rachael ButlerAre you ready to elevate your guests' experience without breaking the bank? In this episode, we explore the art of creating unforgettable stays through thoughtful personal touches and exceptional customer service.Join me as I chat with Rachel Butler, owner of the Angel Caves bed and breakfast in Gran Canaria. Rachel shares her journey from bustling London to the serene mountains, where she's mastered the art of hospitality.In this episode, you’ll learn how to:The power of first impressions and how to nail them, even if you're not on-siteSimple, cost-effective ways to ma...2024-12-0225 min

Direct Booking Success PodcastWhy Hiding Behind Your Logo Is Costing Your Vacation Rental BookingsAre you hiding behind your logo, leaving potential bookings on the table? In the world of short-term rentals, personal connection is the secret ingredient that can set you apart from the competition. This episode of the Direct Booking Success podcast explores why showing up matters and how to craft your story to resonate with ideal guests.As your host, I share my own journey of discovery - how a simple Instagram story introducing myself led to an overwhelming response, increased bookings, and repeat guests. It's time to step out from behind the curtain and let your personality...2024-11-2510 min

Direct Booking Success Podcast3 Types of Marketing Advice You Can Totally IgnoreAre you investing time and resources into marketing your vacation rental, but still not seeing the direct bookings you desire? It's possible you've fallen for some common marketing myths that are holding you back from genuine growth. In this eye-opening episode, I'm exposing the top three marketing misconceptions that might be stunting your progress and revealing what truly works to attract guests and boost your direct bookings.In this episode, you’ll learn how to:Why consistency alone isn’t enough to grow your business and what you should focus on inste...2024-11-0411 min

Direct Booking Success PodcastHow an Online Summit Can Transform Your Direct BookingsAre you ready to take control of your vacation rental business and boost your direct bookings? In this episode, I'm pulling back the curtain on the 2024 Direct Booking Success Summit – an online event designed to empower short-term rental hosts and property managers with cutting-edge strategies and expert insights.“You're not doing this alone. You're part of a much larger community, all working towards the same goal, growing your vacation rental business through direct bookings.” - Jenn BoylesDiscover how this flexible, online summit can fit seamlessly into your busy schedule, allowing you to acces...2024-10-0714 min

Direct Booking Success PodcastUnlocking STR Success Through Learning from OthersAre you feeling like your short-term rental business has hit a plateau? You're not alone. Many property managers and hosts reach a point where they've exhausted their own knowledge and strategies. But what if the key to breaking through that ceiling isn't doing more of the same, but learning from those who've already conquered the challenges you're facing?In this episode, we explore the immense value of tapping into collective wisdom within the short-term rental industry. I share my personal journey of transformation and how seeking insights from others revolutionized my approach to property management."...2024-09-3012 min

Direct Booking Success PodcastThe Secret to Easier Marketing and More BookingsAre you feeling overwhelmed by the constant demands of marketing your short-term rental property? You're not alone. Many property managers find themselves caught in a whirlwind of tasks, from social media updates to email campaigns, often without seeing the desired results. It's time to break free from this cycle and discover a more effective approach to marketing your vacation rental.In this episode, we explore how simplifying your marketing strategy can lead to more direct bookings, less stress, and increased success in the competitive world of short-term rentals."Marketing doesn't have to be a constant...2024-09-2315 min

Direct Booking Success PodcastReviving Your Marketing After a Busy STR SeasonAs the busy season winds down, are you finding your calendar looking a little sparse? It's a common challenge for short-term rental hosts, but don't let those empty autumn weeks cause you undue stress. In this episode, we're exploring effective strategies to boost your off-peak bookings without resorting to desperate measures.In this episode, we're exploring effective strategies to boost your off-peak bookings without resorting to desperate measures."Marketing is something that does need a bit of weed time. It isn't a silver bullet that you could just launch at the last...2024-09-1609 min

Direct Booking Success PodcastHow I Went from Airbnb Reliant to Direct Booking MasterAre you ready to take control of your vacation rental business and unlock a world of direct booking success? In this candid episode, I share my personal journey from struggling with saturated listing platforms to building a thriving direct booking empire.Discover how a chance encounter with a past guest sparked an epiphany, leading me to create a game-changing solution that streamlines your entire direct booking process. From email marketing to social media management, website creation, and guest communication - this all-in-one platform has everything you need to elevate your business and cultivate lasting guest relationships.2024-09-0210 min

Direct Booking Success PodcastMy Favourite Ways to Save Time in Vacation Rental MarketingAs a vacation rental property manager, your days are a whirlwind of tasks – from guest check-ins and maintenance issues to a never-ending stream of emails. It's no wonder marketing often falls by the wayside, even though you know it's crucial for driving those coveted direct bookings. You've tried creating content, but the hours spent crafting clever captions and curating visuals rarely translate into meaningful engagement or bookings. The constant juggling act leaves you feeling overwhelmed, frustrated, and burnt out.But what if you could streamline your marketing efforts, freeing up precious time while still boosting your direct bo...2024-08-1215 min

Direct Booking Success PodcastWhy a Defined Niche for your STR will Generate more Bookings with Nihal SalahAre you tired of feeling like just another face in the crowd, struggling to make your vacation rental stand out? It's time to break free from the generic approach and embrace a strategy that resonates with your ideal guests. Imagine the power of connecting with travelers who share your passions, who truly appreciate the unique experience you offer. This is the transformative potential of targeted marketing, and it's closer than you think.In this insightful episode, we dive deep into the art of niching down and understanding your perfect guest. Our host, Jen Boyles, is joined by...2024-08-0527 min

Direct Booking Success PodcastWhy Consistency in your Marketing Isn’t Enough for Direct BookingsHave you been told that consistency is the key to successful marketing? But what if we told you there's a smarter strategy to drive direct bookings for your vacation rental business?In this eye-opening episode, we'll challenge conventional wisdom and reveal why simply being consistent isn't enough. Discover the untapped potential of strategic consistency - a powerful approach that combines consistency with intentionality and data-driven decision-making.It's not just about being consistent, it's about being strategic and consistent. - Jenn BoylesHere's what you can expect from...2024-07-2215 min

Direct Booking Success PodcastThe Key to Turning Your Location into Direct Bookings (and Happy Canada Day!)Imagine being able to captivate guests from around the world with the sheer allure of your vacation rental's location. What if you could weave the unique charm, cultural richness, and natural wonders of your area into an irresistible narrative that resonates deeply with travelers seeking authentic experiences? This episode unveils the secrets to doing just that, empowering you to harness the power of your locale and skyrocket your direct bookings.With practical insights from seasoned industry experts, you'll discover how to uncover the distinct selling points of your destination. From quirky local trivia and traditions to breathtaking...2024-07-0115 min

Direct Booking Success PodcastHow to Transform Unhappy Neighbours into Allies to Keep the Peace for your Airbnb with Chris CadeDoes the struggle with community resistance to Airbnb sound all too familiar? You may have been advised to simply follow the standard Airbnb route, only to find yourself frustrated and worried about potential problems with neighbors and the community. The lack of results can lead to stress and sleepless nights, leaving you feeling stuck and unsure of how to move forward. But what if there's a better, more effective way to overcome community resistance and create a thriving vacation rental business? Let's dive into proven strategies that can put your worries to bed and pave the way for direct...2024-06-1729 min

Direct Booking Success PodcastMilestone: What I've learned in creating 100 episodes of the DBS PodcastDid you know that creating a successful podcast isn't just about the content? Imagine reaching the top ten on Apple podcasts in the very first week - sounds impossible, right? Well, that's exactly what happened to Jenn Boyles, the host of the Direct Booking Success Podcast. Marketing is essential to your short term rental business if you want more bookings. And not only more bookings, but more direct bookings. - Jenn BoylesIn the 100th episode, she reveals the surprising truth about marketing for direct bookings and th...2024-06-0312 min

Direct Booking Success PodcastHow to Market Your Rural vs Urban Vacation Rentals to Attract More Direct Bookings with Brianne HamiltonIf you're feeling overwhelmed by the thought of keeping up with the regulations and legislation for short-term rentals, and you're worried about the impact it could have on your business, then you are not alone! The risk of waking up to a sudden shut down of your entire rental operation can be a real cause for concern, especially in the face of ever-changing regulations and laws. It's a lot to keep track of and it's a risk that many property managers are facing in today's market.You have nothing to lose by putting together a website or, yo...2024-05-2024 min

Direct Booking Success PodcastHow a Retired Couple Discovered Direct Bookings for their 14 Apartments with Michael GuildfordDiscover how a retired couple turned their 14-property business into a direct booking powerhouse, defying the odds in their golden years. But the unexpected twist in their journey will leave you on the edge of your seat. Stay tuned to find out how they overcame a shocking setback and harnessed the power of technology to boost their business value. It's a story of resilience, innovation, and the surprising secret to unlocking direct booking success that you won't want to miss.The best business you've ever owned is the one you just sold for seven figures. And direct...2024-04-2918 min

Direct Booking Success PodcastWhy You Should Stop Chasing 5-Star Reviews And Do This Instead with Damian SheridanDiscover the unexpected secret to skyrocketing your vacation rental bookings. Uncover the power of video reviews and the surprising impact they have on bookings. Find out how this simple strategy has increased bookings by up to 25%. Your biggest fans are the ones who've stayed there before. - Damian SheridanMy special guest for this episode is Damian Sheridan.Damian Sheridan, the mastermind behind the Book Direct Show and Scale, boasts an extensive background in the vacation rental realm, spanning over 20 years. His commitment to cultivating a sense of community within the industry has p...2024-04-2224 min

Direct Booking Success PodcastHow I Grew My Vacation Rental Business From Scratch Using Social Media with Emily LethgoIf you're feeling overwhelmed and struggling to consistently create engaging content for your property on social media, then you are not alone! It can be challenging to come up with fresh ideas and maintain a consistent posting schedule, but there are strategies to make it easier and more effective.Direct booking success to me means creating something that is mine through branding my own website and successfully being able to host guests through my own efforts. -Emily LethgoMy special guest is Emily Lethgo.In this episode, you will be able to:...2024-04-1529 min

Direct Booking Success PodcastWelcoming All Guests: How to Make Your Rental Spectrum-Friendly with Suzanne HackerImagine if you could make your vacation rental not just a place to stay, but a sanctuary of safety and comfort for families with children on the spectrum. Suzanne Hacker, a vacation rental business coach, shares her journey of creating spectrum-friendly rentals that go beyond the norm. From extra locks on doors to calming colours and sensory-friendly lighting, Suzanne's insights will open your eyes to a whole new level of inclusive hosting. Join her at the Welcoming All virtual summit on inclusive hosting, where she and other experts will share practical tips to enhance guest experience and i...2024-03-1830 min

Direct Booking Success PodcastUncovering the Unique Challenges for Canadian Short-Term Rental Property Managers with Catherine RatcliffeAre you a short-term rental operator in Canada? Have you ever felt like the industry content you come across doesn't really apply to your Canadian-specific challenges? Maybe you've been told to just follow the same strategies as those in the US, but ended up feeling frustrated and stuck? If you're tired of trying to adapt generic advice to your Canadian business and not getting the results you need, you're not alone. Let's uncover the unique industry issues specific to Canada and find the solutions you've been looking for.If you're hosting a conference in a specific country...2024-03-1131 min

Direct Booking Success PodcastKeys to Riches: Unlocking a Niche in the High-End Hospitality Industry with Deana SteeleAre you ready for a game-changing strategy that's turning the world of luxury vacation rentals upside down? Get ready to uncover the surprising approach that's redefining the guest experience and skyrocketing direct bookings. It's a behind-the-scenes look at how this mastermind is rewriting the rules, attracting elite guests, and creating an unforgettable stay. Get ready to dive into the unexpected and join the revolution in vacation rentals. Excited to learn more? Stay tuned for the big reveal!'It means that I don't have to be concerned about the price in the market. So what I mean by...2024-02-2635 min

Direct Booking Success PodcastStand Out or Miss Out: Crafting a Memorable Vacation Rental Brand to Drive Bookings with Carla ChicharroDoes it sound familiar to struggle with standing out and driving direct bookings for your vacation rental properties? You might have been told to simply create a listing and wait for the bookings to pour in, only to find yourself lost in the sea of competition and struggling to attract guests. The frustration of not getting the results you hoped for while feeling like your property is getting lost in the crowd can be overwhelming. But what if there's a better way to make your property shine and secure those direct bookings?Direct bookings really offer the...2024-02-1233 min

Direct Booking Success PodcastHow to get Website Visitors to Book Direct with Chris WalkerDoes it sound familiar to struggle with increasing your direct booking rates? You've probably been told to rely solely on online travel agencies (OTAs) for bookings, but this has only resulted in high commission fees and limited control over your property. This can be frustrating and costly, leading to decreased revenue and a lack of control over your property's success. It's time to break free from this cycle and take charge of your direct booking rates to unlock higher revenue and greater control over your property.If it has a picture of a pool, well, it should...2024-01-2924 min

Direct Booking Success PodcastDelivering 5-Star Airbnb Experiences for Guests with Mike AndersonCan property managers deliver a five-star guest experience and drive direct bookings? Mike Anderson from Operto Technologies discusses the importance of efficient housekeeping and maintenance operations. But what happens when a major maintenance issue arises during a Christmas booking? Tune in to find out.Delivering five star guest experiences means five star reviews, which means more bookings. More bookings mean more opportunities for referrals and repeat guests. It becomes a flywheel that just produces a lot of success. - Mike AndersonIn this episode, you will be able to:Elevate guest satisfaction to enhance...2024-01-2229 min

Direct Booking Success PodcastFrom Long-Term Rentals to Short-Term Success: Investor Stacey St. John's Pivot to Vacation RentalsDo you want to make informed real estate investments for short-term rentals? Learn from successful women in the industry as they share their strategies for achieving profitable real estate investing in the short-term rental market. Hear from guest Stacey St. John as she provides insights and solutions to help you achieve success in your real estate investments for short-term rentals.I think one thing to keep in mind is there are so many opportunities in this industry. Whether you own a property, whether you are looking to co-host, whether you're looking to do an arbitrage or a...2024-01-1533 min

Direct Booking Success PodcastAn Expert Guide to Direct Booking SuccessIn the pursuit of direct booking success, the unexpected twist lies in the diverse and heartfelt narratives shared by industry experts. As each guest delves into their personal experiences, listeners are captivated by the emotional resonance of their journeys. From the quest for autonomy to the forging of authentic connections, the multifaceted nature of success unfolds in a tapestry of perspectives. But what will these inspiring stories ignite within you?In this episode, you will be able to:Master the art of direct booking success to increase your revenue and independence.Take control of your brand...2024-01-0814 min

Direct Booking Success PodcastDirect Booking 101: How to Achieve Daily Direct Stays for your Vacation RentalAre you tired of unpredictable booking levels? In this episode, I reveal my secrets to getting direct bookings every day while diversifying your channels. But what happens when one of your main channels suddenly disappears? Tune in to find out.In this episode, you will be able to:Discover the power of direct bookings and channel diversification to optimize your hospitality business.Uncover how social media can skyrocket your brand's presence and drive engagement.Learn to craft content that resonates with your target audience by addressing their needs and offering solutions.Realize the significance of focusing...2024-01-0108 min

Direct Booking Success PodcastTurn Your Website into a Direct Booking Magnet: Expert Tips from Sarah OrchardIf you're feeling frustrated and overwhelmed by the lack of direct bookings for your short-term rental, despite your efforts to increase them through website optimization, then you are not alone! Many owners and managers may be tirelessly optimizing their websites, using eye-catching photos, engaging descriptions, and even implementing SEO strategies, only to find that they are still heavily reliant on booking agents. Instead of seeing a surge in direct bookings, they may be experiencing a constant stream of inquiries from third-party platforms, leading to increased fees and reduced control over their own business.My guest t...2023-12-2530 min

Direct Booking Success PodcastTech Tools for Property Managers: Enhancing Operational Efficiency in Short-Term Rentals with Christianne CrumpDo you want to enhance your property management efficiency and streamline your operations? Learn how to achieve improved operational effectiveness in property management with the solution I will be sharing. Elevate your property management efficiency and optimize your operations with the tools and strategies I will discuss with my guest Christianne Crump. Join us as we reveal the key tech tools and techniques for property managers in the short-term rental industry to maximize their operational efficiency.In this episode, you will be able to:Mastering Direct Booking: Unlock the secrets to increasing your vacation rental's direct...2023-12-1835 min

Direct Booking Success PodcastBreaking Barriers and Building Connections: Annie Holcombe on the Value of Mentorship in Vacation RentalsIn a twist of fate, Annie Holcombe's journey in the vacation rental industry began unexpectedly, as she found herself working at a hotel front desk while recovering from knee surgery. Little did she know that this serendipitous turn would ignite a lifelong passion for hospitality. But what challenges did Annie face along the way? And how did she overcome them to become a respected figure in the vacation rental community? Stay tuned as we dive into Annie's inspiring story of perseverance, mentorship, and the unexpected path that led her to success.“I think there has been a no...2023-12-1137 min

Direct Booking Success PodcastFrom Host to Hospitality Brand: Mark Winship's Guide to Personalizing the Guest ExperienceIn a world of cookie-cutter accommodations, one man dared to defy the norm and revolutionize the short-term rental industry. Meet Mark Winship, whose journey took an unexpected turn on the road to success. As he expanded his portfolio to include luxury holiday let properties, Mark faced a daunting challenge - how to maintain a personalized guest experience at scale. Little did he know, the solution he would discover would not only elevate his business but also leave a lasting impact on the industry. Stay tuned as we unravel the twist in Mark's story and uncover the secret to his...2023-12-0439 min

Direct Booking Success PodcastFrom Ordinary to Extraordinary: Elevate Your Airbnb Guest Experience Through Upselling with Annie SloanDiscover the extraordinary journey of Annie Sloan, a CEO who transformed her own experience as a short-term rental host into an innovative software solution. As a young entrepreneur in California, Annie delved into the world of vacation rentals before platforms like Airbnb even existed. Her story takes an unexpected turn when she uncovers a recurring challenge faced by hosts and the untapped potential for additional revenue. Brace yourself for an eye-opening tale that will leave you eager to learn how Annie's game-changing platform revolutionizes the way hosts connect with vendors, offering guests unforgettable experiences. Get ready to unlock a...2023-11-2733 min

Direct Booking Success PodcastUnleash Your Airbnb Host Potential with Adams TarandaDo you want to boost your earnings and expand your business as a host? Are you searching for a way to achieve substantial growth and generate more revenue? Look no further! Today, our guest, Adams Taranda, is here to reveal the ultimate solution that will help you attain these desired outcomes. Get ready to discover how to maximize your direct bookings and gain more control over your business's success.I quickly realized that there's something more I can do, something more I can build. With direct bookings, I gained control over my business, my cash flow, and...2023-11-2024 min

Direct Booking Success PodcastFrom Selling to Sharing: How to Create a Captivating Vacation Experience for GuestsIf you're feeling frustrated and overwhelmed by the lack of bookings and unhappy guests, despite your efforts to boost your short-term rental property, then you are not alone! You may be spending countless hours and resources on online marketing and promotions, only to see minimal results. Instead of a steady stream of bookings and delighted guests, you're left with vacant listings and negative reviews.Remember, folks don't book a vacation rental, they book a vacation. Let's make that experience irresistible. - Jenn BoylesIn this episode, you will be able to:Boost your vacation...2023-11-1305 min

Direct Booking Success PodcastDitching the Myth: Direct Bookings Are for Everyone, Including First-Time Guests!Are direct bookings only for returning guests? In this episode of the Direct Booking Success podcast, I debunk the myth and reveal the secrets to attracting new guests to your short-term rental property. But what happens when your pool of potential guests starts to shrink?In this episode I dive into the world of direct booking strategies for your short-term rental properties. With my own experience transitioning from relying on online travel agents to focusing on direct bookings, I know the value of targeting both returning and new guests. I debunk the misconception that direct bookings are...2023-11-0612 min

Direct Booking Success PodcastBreaking Barriers: Lorraine Woodward's Guide to Simple Changes for Accessible VacationsIn a world filled with vacation rental listings, there was one woman who dared to redefine accessibility. What started as a personal journey for Lorraine Woodward became a mission to create lasting change. She discovered the unexpected twist in the vacation rental industry, where accessibility went far beyond the confines of wheelchair ramps. With her platform, she is inspiring hosts and owners to make simple changes that can transform the lives of countless individuals. But what kind of impact can these changes truly have? Stay tuned as we unravel the incredible story of Lorraine Woodward and the power of...2023-10-3042 min

Direct Booking Success PodcastWin Over Guests and Boost Bookings: The Art of Building Trust in Vacation RentalsHave you ever had a guest reach out to book directly with you, completely out of the blue? That's exactly what happened to Jenn Boyles, the host of the Direct Booking Success Podcast. Little did she know, this unexpected encounter would change the course of her vacation rental business forever. In a saturated market, Jenn discovered the key to increasing direct bookings and building trust with guests. But how did she do it? Stay tuned to find out the surprising twist that led Jenn to achieve an incredible 80% direct bookings, and learn the actionable steps you can take to...2023-10-2315 min

Direct Booking Success PodcastMastering Airbnb and Embracing Contingency Plans with Zach BusekrusIf you're feeling frustrated and overwhelmed by relying solely on Airbnb for bookings, constantly competing for visibility and struggling to maintain consistent occupancy rates, then you are not alone! Despite your efforts to optimize listings and offer competitive prices, you may still be facing the risk of cancellations and unpredictable demand. Instead of the desired result of a steady stream of bookings, you might be experiencing periods of low occupancy and financial uncertainty.In this episode, you will be able to:Learn how to embrace the rise of the digital nomad lifestyle to attract more guests...2023-10-1648 min

Direct Booking Success PodcastAttracting Sustainability-Conscious Guests: Transforming Your Property with Eco-Friendly Practices with Bob GarnerDoes this sound familiar? You've been told that implementing sustainability practices in your vacation rental business is crucial for attracting sustainability-conscious guests. So, you've tried to make big changes all at once, only to feel overwhelmed and frustrated by the lack of visible results. The pain of putting in so much effort without seeing the desired impact can be disheartening. But what if there's a better way? This episode reveals the power of taking small steps towards sustainability and how it can lead to meaningful changes in your business practices while attracting the eco-conscious guests you desire....2023-10-0932 min

Direct Booking Success PodcastBoost Your Bookings: Unleash Direct Booking Success at the 2023 SummitIf you're feeling frustrated and overwhelmed by the lack of direct bookings for your short-term rental, despite your efforts to promote your accommodation, then you are not alone! Many hosts, property managers and owners in the hospitality industry are experiencing the same struggle, even after investing time and money into marketing campaigns and online listings. Instead of seeing a steady stream of direct bookings, they are faced with empty calendars and declining occupancy rates.Don't get overwhelmed with all the information. Focus on the strategies that will make the biggest impact for your business right now...2023-10-0217 min

Direct Booking Success PodcastFrom View Count to Bookings: Proven Strategies for Successful Advertising in the Short-Term Rental Sector with Mike DenmanAre you ready to take your short-term rental business to the next level? Join Mike Denman as he reveals the secrets of strategic advertising and market research that will skyrocket your bookings and profitability. But be warned, the stakes are high, and the game is just beginning. Will Mike's playbook be enough to overcome the challenges and leave you wanting more? Tune in now and find out.In this episode, you will be able to:Discover the crucial role that digital marketing plays in boosting short-term rentals.Unearth effective advertising and market research tactics, hidden from...2023-09-1840 min

Direct Booking Success PodcastScaling Made Simple: Proven Strategies for Remote Vacation Rental Property Management with Lisa RoadsDoes this sound familiar? You've been told that the key to scaling your property management business remotely is to simply work harder and put in more hours. Yet, despite your efforts, you're not seeing the growth and efficiency you desire. The pain of working tirelessly without achieving the desired results can be frustrating and demotivating. But what if there's a better way? A strategic approach that focuses on customer service, building strong relationships, and implementing proven strategies in the short-term rental industry. It's time to discover a path to success that doesn't require endless hours of work but instead...2023-09-1136 min

Direct Booking Success PodcastBreaking Seasonality: Daniela Derin's Secrets to High Occupancy Rates with Digital Nomads in MarbellaDiscover how Daniela Derin, a holiday rental owner in Marbella, Spain, capitalized on the trend of digital nomads during the pandemic. From forming a unique community during lockdown to attracting remote workers with sunny balcony views, Daniela shares her secrets to success. But what happens when flights disappear and her business is left in a precarious position? Find out in this intriguing episode of the Direct Booking Success podcast.In this episode, you will be able to:Seize the pandemic as an avenue of growth, capitalizing on the surge in digital nomadism.Realize the worth of...2023-08-2832 min

Direct Booking Success PodcastThe Art of Storytelling: How Destination Marketing Can Take Your Vacation Rental to New Heights with Jodi BourneDoes this sound familiar? You've been told to constantly lower your prices and offer discounts to attract more guests to your vacation rental. But despite your efforts, you're still struggling to fill up your calendar and increase your direct bookings. The pain of constantly lowering your prices and not seeing the desired results can be disheartening. It's time to discover a more effective approach - destination marketing. By leveraging the power of destination marketing, you can differentiate your business, increase brand visibility, and ultimately achieve long-term success in the vacation rental industry.In this episode, you will...2023-08-2131 min

Direct Booking Success PodcastDon't Wait for the Perfect Time: Boost your Vacation Rental Bookings and Seize Opportunities Now!Are you making the most of each day or just trying to get through it? Accommodation business managers and owners, it's time to seize the day and maximize your bookings during the slow seasons But what happens when your calendar is empty and you're left scrambling for last-minute bookings? Stay tuned to find out...In this episode, you will be able to:Get a grip on maximizing the potential of each day and honing your productivity skills.Gain knowledge about the imperative role of forward-thinking marketing during lean seasons.Get savvy about designing engaging content that...2023-08-0708 min

Direct Booking Success PodcastSupercharge Your Hospitality Business: Discover Expert Insights at the Free Direct Booking Success SummitJoin me, Jen Boyles, on the Direct Booking Success Podcast as I share two big updates. From my personal journey of moving back to Canada to the launch of the 3rd Direct Booking Success Summit - the only free online event for vacation and short-term rental property managers and owners.In this episode, you will be able to:Uncover the art of successful online participation in the exclusive Direct Booking Success Summit formulated for property owners and managers.Feel the personal resonance while traversing through a dramatic shift from the regal charm of the UK to...2023-07-3112 min

Direct Booking Success PodcastFrom Airbnb Superhost to Independent Success: The Path to Direct Booking DominationDoes this sound familiar? You've been told that achieving Superhost status on Airbnb is the ultimate goal for increasing bookings. So, you've worked tirelessly to maintain high ratings and provide exceptional service, only to find that it actually does little for your bookings. The pain of putting in all that effort, yet still not seeing the results you desire, can be disheartening. But here's the truth: relying solely on Superhost status is an ineffective action. In this episode, I'll uncover why diversifying your booking sources and leveraging your personal website are the keys to increasing direct bookings. Say goodbye...2023-07-2412 min

Direct Booking Success PodcastPutting Your Property on the Map: Listing Unique Accommodations on Niche Sites with Alex WilsonFrom vintage trailers to treehouses, Alex Wilson and Dawn Crawford's love for unique accommodations led them on a journey they never imagined. Host Unusual was born, offering a platform for travellers seeking an unforgettable experience. But their story doesn't end there. As they pushed boundaries, Host Unusual's listings expanded to include everything from bunkers to UFOs, and even a giant boot! Property owners now have a targeted audience, while travellers discover a world of extraordinary experiences. Who knows where their journey will take them next? One thing's for sure, Host Unusual is redefining the way we travel....2023-07-1724 min

Direct Booking Success PodcastFrom Vision to Success: Prioritising Strategic Growth for Your Vacation RentalsDoes this sound familiar? You've been told to focus on increasing your short-term rental's direct bookings, but you feel stuck in the same place. Perhaps you've tried running promotions or lowering your prices, but nothing seems to work. The frustration of not seeing results is all too real. It's time to stop spinning your wheels and start implementing a strategy that works. By breaking down your goals into manageable tasks, prioritising vision and leadership development, and utilising effective problem-solving and decision-making techniques, you can achieve significant direct booking growth. In this episode, I show you how to turn your...2023-06-1906 min

Direct Booking Success PodcastAttracting Guests and Saving the Planet: The Benefits of Sustainable Vacation Rentals with Vanessa de Souza LageSustainability pioneer and vacation rental tech entrepreneur Vanessa de Souza Lage introduces the world's first sustainability badge for vacation rentals, offering a simple yet impactful way for property managers to reward eco-friendly practices and gain visibility in a growing market.In this episode, you will be able to:Grasp the crucial role sustainable tourism plays in vacation rentals and the preservation of natural resources.Uncover powerful techniques to incorporate sustainable practices in managing your rental properties.Familiarize yourself with the vital requirements to secure the Sustonica Badge.Develop key communication skills to exhibit your commitment to...2023-05-2942 min

Direct Booking Success PodcastFrom Likes to Bookings: 3-steps to direct bookings for your vacation rental through social mediaAre you tired of trying to drive direct bookings by engaging with random guests on social media, only to see no results? It's time to ditch the ineffective approach and focus on what really works. Join me in this episode and discover the power of engaging with perfect guests on social platforms, showcasing property benefits beyond just amenities, producing compelling content that captivates potential guests, and promoting a property by emphasizing advantages for guests. With our proven three-step strategy, you'll finally be able to harness the full potential of social media to boost your bookings and grow y...2023-05-2208 min

Direct Booking Success PodcastBuilding Trust and Relationships in Vacation Rentals with Jane MackShe left her city life behind to move to a remote island and run a holiday let management business with her husband. But when unexpected demand for bookings grows beyond their expectations, will they be able to keep up and maintain their success? Find out in this intriguing tale of a small business that went from zero to 100% direct bookings.In this episode, you will be able to:Develop meaningful liaisons with property owners and guests for a strong business base.Stay prepared for evolving ventures by adopting flexibility and scalability.Immerse yourself in the world...2023-05-1535 min

Direct Booking Success PodcastUnlocking the Secrets of the 100 Collection with Co-Founders Travis Wilburn & Rebecca LombardoAre you frustrated with trying to achieve higher occupancy rates with curated properties and direct bookings, but not getting the desired results? Discover the secrets to success in this episode, where you will be able to uncover the nuances of crafting a distinguished vacation rental portfolio with the 100 Collection, comprehend the essence of personalising experiences and hospitality techniques, and learn how to forge strong bonds with guests through direct bookings and maintain loyalty.‘Our whole intent is to help create trust for that guest and introduce them to all these great partners.’ – Rebecca LombardoKey...2023-05-0835 min

Direct Booking Success PodcastCalling guests on the phone before they stay with Ged HartshornI loved speaking with today's guest and finding out more about the one thing she has done that has made a real difference to her short-term rental business.Today I spoke with Ged Hartshorn, who has created a way to make her guests feel welcome and, at the same time, retrieve vital information to really make their stay and future stays much more bespoke and personal.We talk about:Managing a property long distanceHow calling her guests grew from a necessityUsing a script to engage with guestCapitalising on people's excitement to retrieve information for...2023-04-1724 min

Direct Booking Success PodcastMy must attend short-term rental events in 2023Have you ever been to an industry conference?This year there are even more than ever before! And no matter where you are in the world, there will probably be one near you.In this episode of the Direct Booking Success Podcast, I give you my list of the must attend short-term rental events in 2023. And don’t worry, one requires no travel at all!I talk about:Our sector of the hospitality industry can be a very lonely placeThe Direct Booking Success Summit is back for its third year and is th...2023-04-1011 min

Direct Booking Success PodcastCollecting email addresses with Arthur Colker of StayFiHow can you collect all your guests’ email addresses, not just the booker?Today I speak with Arthur Colker who founded StayFi, the innovative solution for short-term rental owners and managers who want to collect all of their guests’ email addresses and not solely rely on the online travel agencies like Airbnb.We talk about:How StayFi startedHow hard it is collecting guest data for marketing purposesThe dangers of solely relying on online travel agenciesLearning from the giant hotel brandsUsing your wifi network with StayFi to collect your guests’ dataBuilding your own brandThe software and ha...2023-04-0336 min

Direct Booking Success Podcast3 tips to get your short-term rental bookings nowDoes your short-term rental need more bookings this spring?In this episode, I share three practical tips for short-term rental owners and managers to increase bookings quickly. Immediate results are crucial, so I provide actionable advice to help you achieve your booking goals.I talk about:How strange 2023 is for bookings so farThe results of my Three Futures Growth GameplanHow your big dreams for your business need to be broken down for you to actionStart with what will bring in the most bookings in the fastest wayEmailing your previous guestsTurn your return guests into...2023-03-2709 min

Direct Booking Success PodcastGiving guests more with Madison Rifkin of MountWhat if you could create more revenue while increasing your guests’ experience?That's precisely what me and Madison Rifkin of Mount discuss in this episode of the Direct Booking Success Podcast.Madison is a young entrepreneur with a wealth of experience in innovation working towards creating better experiences for guests and travellers worldwide. Madison also explains how using Mount can drive more direct bookings to your short-term rental.We talk about:Where Mount startedNot giving up, generating funds and patenting the ideasThe Mount systemHospitality vs. upsellingHelping guests have more experiencesWhat insurance is ne...2023-03-2030 min

Direct Booking Success PodcastHaving an influencer to stay with Emily-Jane TamsHave you ever thought of inviting an influencer to stay?That's what today's guest Emily-Jane Tams did, and the results speak for themselves.Emily-Jane tells us how she did it and lets us in on a few do’s and don’ts along the way…I think you are going to enjoy this one.We talk about:Running a full-time family holiday let businessHaving a six unit property in rural Leicestershire, EnglandHer one thing – Inviting a social media influencer to stayDoing the research and finding the influencer that fits your valuesApproaching them and not...2023-03-1315 min

Direct Booking Success PodcastBe in it to win it with Paul StevensAre you staying up-to-date with industry news?Today we speak with Paul Stevens, editor Short Term Rentalz, part of the International Hospitality News network. He is also the host of The Shortyz Awards, a perfect way to get some recognition for all your hard work.We talk about:Providing world-wide coverage of news for our short-term rental sector of the Hospitality IndustryThe isolation you could be feeling by working for yourself, by yourself and how being part of a community can helpThe background of the Shortyz AwardsGetting a pat on the back for a...2023-03-0642 min

Direct Booking Success PodcastReferring guests with Melanie KrielWhat is better than receiving a referral for a stay? Perhaps having a steady stream of referrals.That's exactly what Melanie Kriel discovered, and it's revolutionising the hospitality industry in her area. With her well-executed referral system, she's not only increasing her bookings but providing exceptional hospitality to visitors in the area. We talk about:Melanie’s background and how she got started with short-term rentalsThe isolation of running your own businessCollaborating with other hosts and their resistance at firstHow Melanie built a referral network for mutual benefitHow the network has become a communityBalancing the...2023-02-2731 min

Direct Booking Success PodcastJoan and Sarah are on their way to direct booking successCurl up and listen while I tell you stories of two short-term owners who were looking for direct booking success?Both were struggling in their businesses and life but were able to see a way to having the success they wanted. Direct booking success means different things to different people. What does it mean to you?I talk about:The challenges faced by vacation rental owners in achieving direct booking success The different ways success is measuredBenefits of getting it right for your own businessThe importance of having your own marketing plan 2023-02-2009 min

Direct Booking Success PodcastGoing all in with Sara SokolImagine finding the one thing that can help your short-term rental business stand out from the rest? This week’s guest is Sara Sokol from Bath, Maine, USA where she has one vacation rental. She has taken her passion from her day job as a dog trainer to a new level by going all in with being not only pet-friendly but pet welcoming. Making this decision started her down a path of helping other property owners and managers who want to do the same.We talk about:The fear of niching downRemoving barriers to gue...2023-02-1342 min

Direct Booking Success PodcastDriving on the road to direct booking success without a mapI believe that having your own marketing plan is crucial for achieving more direct bookings for your holiday/vacation/short-term rental business. Without one, it's like going on a road trip without a map or GPS – you just won't know where you're going or how to get there.Having a plan gives you the confidence that you are on the road for direct booking success along with the knowledge and tools to get there.I talk about:The importance of having a marketing plan for your hospitality businessHow you wouldn’t go on a road...2023-02-0609 min

Direct Booking Success PodcastDon't get left behind with Evan DolgowToday's podcast is with Evan Dolgow from Aidaptive.com. We chat about staying ahead of the curve in the ever-changing digital world. Evan compares direct booking to e-commerce and tells us what we can learn from giant e-commerce platforms. He also emphasises the importance of understanding your ideal guest and their booking journey and how taking the time to do so can provide immense value for your vacation rental business. We talk about:Booking a stay online is a form of e-commerceHow to layout your website for more clicksThe importance of understanding your guest's needsUtilising insights i...2023-01-3044 min

Direct Booking Success PodcastHow to stand out in 2023In this episode of the Direct Booking Success podcast, I talk about the term "passive income" and its implications for those in the hospitality industry. Many people who initially bought into the idea of passive income from property rentals now realise the amount of work involved and that the money does not come in passively. I also offer advice on how to stand out in the industry, including not promoting being an Airbnb Superhost and investing in overall branding to connect with guests, create a loyal customer base, and stand out from the competition.We talk about:2023-01-2310 min

Direct Booking Success PodcastWhat Hospitality is with the 2022 Direct Booking Success Summit SpeakersIn September 2022, I hosted the second Direct Booking Success Summit, a three-day online summit for hosts, owners and managers in short-term rentals. It was packed with learning from top experts in the field, and today's episode is a recording of a live session I hosted with three of those experts about what hospitality is. They're all so knowledgeable and inspiring, I just had to share the conversation with you. In this episode, you'll get to hear from Di, Bob, and Tyann. Di runs a business called Wild Harvest that offers group-exclusive teepee rentals and activities in North Y...2023-01-1626 min

Direct Booking Success PodcastStarting off the new year with five-star hospitalityWhat does the word hospitality mean to you?The market has been saturated over the past couple of years with more and more people getting into our short-term rental business.The fact is that there's now more competition than ever. So how are you going to stand out?We talk about:I hear so many people getting into short-term rentals as a get-rich-quick strategyThose who don't invest time and energy into hospitality in 2023 won't succeedTake inspiration from the level of hospitality a five-star hotel provides Personal touches mean more to guestsIdeas on wh...2023-01-0909 min

Direct Booking Success PodcastThe one thing to do from the 2022 Direct Booking Success Summit SpeakersDo you want some tips to help increase your direct bookings?In September 2022, I hosted the second Direct Booking Success Summit. It was three days of free online learning from the top experts in our short-term rental field. Today I'm bringing you a conversation I had with five of them as part of a special live session where they give you their one thing that you should do to increase your direct bookings. This episode features Damian Sheridan, Kelly Odor, Sarah Orchard, Jodi Bourne and Si Ranshaw. We talk about:SMS marketingAdd a...2022-12-1914 min

Direct Booking Success PodcastIt's not all about you with Concetta CassidyStatistically, your ‘About’ page is the second most looked-at page on your website.What distinguishes you from your competitors?Today's guest is copywriter Concetta Cassidy, the owner of the Cheeky Pineapple, a copywriting studio that provides stress-free vacation rental marketing, for owners, hosts and property managers.Singing and playing the piano from an early age taught Concetta how to resonate with an audience. When she began her journey as a vacation rental copywriter, she realised these skills came in handy. Finding the right combination of words is like hitting that sweet note in a so...2022-12-1223 min

Direct Booking Success PodcastPerfecting your direct booking websiteIf you were already on the direct booking journey, then you know how important having somewhere for your guests to ‘book direct’ with you is.If you are just starting, let me tell you straight up, you need your own website!Topics discussed: Guests need to be able to ‘book direct’ on your website Stop putting obstacles in front of guestsNot every booking will doUsing your marketing to get bookings from your ideal guestWhat not to do in your marketingYour business – your rulesLook at how Airbnb guides the guest to bookKISS - Keep it simple stupid...2022-12-0508 min

Direct Booking Success PodcastFrom Host to Manager: The mindset shift neededAre you an Airbnb Host or a Property Manager? In this episode I speak about going from being a host to a professional property manager and why this is such an important change needed in your mindset.Topics discussed:Setting goals at the start of the yearHospitality is a 24/7 businessRunning a vacation rental/holiday let is hard workBooking trends of the past few yearsYou are the CEO of your businessWhat I’ve heard some ‘professional managers’ sayWhat makes you a professional property managerHow I started with Airbnb and turned in a property managerThe pandemic changed...2022-11-2810 min

Direct Booking Success PodcastThe two must-haves to drive your direct bookingsAre you ready for direct bookings? Or need to inject some adrenaline into what you’re been doing up-to-now?Today I'm speaking about the two must-haves you need to drive your direct bookings along with a bunch of tips to get you going.Topics discussed:How to get your ideal guest's attentionEncouraging people to know, like and trust youBe consistent in all your marketingMake it manageable for yourself and your lifeYou need a place that you own onlineCraft a website that guides your ideal guest through to booking a stayWhat to include on your ho...2022-11-2110 min

Direct Booking Success PodcastWhy now is the time to get off the Airbnb rollercoaster!How many of your bookings come through an OTA (an online travel agent like Airbnb or booking.com or VRBO)?Perhaps you are only listed on one of them, or maybe you're listed on all of them.In this episode, I talk about why you should get off the OTA rollercoaster and concentrate on your own Direct Booking Success.Topics discussed:Stop putting all of your eggs in one basketOTA listings get shut down Guest complaints can cancel your bookings overnightGuests can take offense to anythingFocus on your own direct bookings insteadIt t...2022-11-1408 min

Direct Booking Success PodcastWhat social media should really be used forUsing social media for your airbnb/vacation/holiday/short-term rental? How's that working for you? Are you chasing numbers and followers, getting frustrated that you are not getting more bookings?In this episode, I talk about how I think you should be using social media to your advantage and getting your ideal guests to book direct with you.Topics discussed:Chasing followers on social mediaUse social media as part of your marketing Trap number one – vanity metricsTrap number two – happy cupcake day and other meaningless awareness daysTrap number three – posting for the sake of p...2022-11-0708 min

Direct Booking Success PodcastWhat to write about in your email newslettersWhen I ask owners and managers of Holiday/Vacation/Short-term Rentals – What is holding you back from actually sending emails? The answer I usually hear is that they have no idea what to write about in an email. In this episode, I’ll help you get off the starting block and on to sending out emails to those on your list.Topics discussed:Speak to your ideal guest, not everyone on your list at onceNewsletters vs. personal emailsWhat tech is needed for email marketingDon’t write directly in your email programCreate a template to follow...2022-10-3109 min

Direct Booking Success PodcastYou need two email lists to drive more direct bookingsFirst off, don't panic from the title of this episode! You do need to be building two email lists, not just one. But don’t worry, not only am I gonna tell you why, but I'll also tell you a bit about how to actually do this. I will not leave you high and dry, believe me!Topics discussed:Previous guests are your fans or VIPsPrevious guests are your first email listWho should be included in your second email listNeed to provide something of value in exchange for their email addressWe need to be respectful of th...2022-10-2408 min

Direct Booking Success PodcastFrom high season to low season – how to increase your bookings This time of year is not always looking fully booked. Don’t panic! Sometimes that's not a bad thing if you've been really busy over the summer, and you need a bit of a rest or perhaps you're just looking for new ways to get those bookings for this off peak time. So let's talk this through…Topics discussed:Marketing when you’re busyThat calendar will not stay fully bookedIt’s not too late to get those low season bookingsWhat not to doEmailing previous guestsGetting an email list startedAdding extra value for guestsEmailing vs. posting more on social...2022-10-1709 min

Direct Booking Success PodcastBuilding treehouses and marketing with Sarah OrchardEver wondered how one of those ‘Escape to the Country TV episodes turned out?This week I speak with Sarah Orchard. Sarah is a marketing consultant and creator of fully-booked.com and host with her husband Adrian of the Hudnails Hideout Treehouse. Sarah and Adrian were guests on the British TV show ‘Escape to the Country’ when they were looking for their own piece of land to build a holiday rental business. Sarah chats to us about the importance of the customer journey experience and the importance of your email list.Topics discussed:Leavi...2022-10-1036 min

Direct Booking Success PodcastYou don't have to do it all to still have Direct Booking SuccessWow! I have just wrapped the second Direct Booking Success Summit! I really hope you were there. But just in case you missed it, today I'm going to chat about my own presentation which was – You don't have to do it all to still have direct booking success. I hope you enjoy it.Topics discussed:How you can still have direct booking success if you don't or can't do everythingWhat direct booking success means Aligning your brandBuilding your online reputationTailoring a realistic plan for you and your needsIncreasing your visibilityMaking it doable and follow your planTrack, rev...2022-10-0311 min

Direct Booking Success PodcastBehind the scenes of the Direct Booking Success SummitThe Direct Booking Success Summit is nearly here! I just wanted to say a few ‘thank-you's’ to the people behind the scenes and to let you know what we have in store for you at the summit this week. Plus I’ll give you a look at awesome prizes and VIP content on offer, I can’t wait to see you there.Topics discussed:A big thank you to Carol and Nina for helping me put together everything needed to run this summitAll the speakers and their presentationsHow we might be able to compete with the...2022-09-2610 min

Direct Booking Success PodcastWho do you want to welcome into your home with Louise BraceIn today's episode, I speak with Louise Brace, owner of Rental Tonic who helps owners and hosts create direct booking strategies for their Direct Booking websites and other channels. Louise is a copywriter and digital marketing strategist and is also speaking at the Direct Booking Success Summit this yearTopics discussed:Home is where your heart isHow marketing your property has changed in the last 10 yearsConverting your inbound contentCreating the whole story around your accommodation experienceMaking copywriting both SEO and human friendlyWho do you want to welcome into your home?Making friends and receiving those five-star...2022-09-1920 min

Direct Booking Success PodcastOf mice and being 95% book direct with Heather BayerToday we speak with serial entrepreneur Heather Bayer who has been immersed in the vacation rental industry for over 25 years. In this episode, Heather shares her story and also what is coming up for her since selling her 95% book direct, 20-year-old company in Canada earlier this year.Hear how the idea was born for her to leave the UK and head to Cottage Country in Ontario, Canada. And how the direct booking landscape looked in 2003, what’s changed and what the future may hold. Heather also shares another terrible Airbnb shut down story and gives some top re...2022-09-1234 min

Direct Booking Success PodcastPizza parties and sustainability with Bob GarnerPut your hands up if you believe that sustainability should be a core part of your business. Now keep your hand up if you are already implementing sustainable actions.How did you do?This is just a snippet of my conversation with Bob Garner, another speaker at this year’s Direct Booking Success Summit, starting on the 27th of September.Bob owns and operates Casal dei Fichi, six holiday apartments in Le Marque Italy. His other passion is that he spends a lot of time on environmental issues. Trying to persuade our industry to...2022-09-0532 min

Direct Booking Success PodcastFailure, success and hospitality with Yvonne HallingEver thought of what it would be like to start your own B&B business in a foreign country, virtually on your own with children? That is what today’s guest, Yvonne Halling did. And that’s only the start of her amazing story of reinvention. Yvonne Halling is a speaker at this year's Direct Booking Success summit this September. Yvonne's jaw-dropping story will have you hooked from start to finish. Plus, she has some fantastic nuggets of advice on how to fill your rooms throughout the year.Topics discussedCreating a B&B busin...2022-08-2944 min

Direct Booking Success PodcastGetting bookings in your calendar with Kelly OdorHello and welcome to episode 9. Today I am chatting with another returning Direct Booking Success Summit speaker, it’s Kelly Odor; Marketing Director at Bookster.Kelly is an accomplished leader with 22 years of experience in the areas of marketing, business development, product development, and strategic planning within multiple industries. She is frequently recognised for her expertise at industry-wide events, and the Direct Booking Success Summit is no different. I’m thrilled to have her back again to speak. This year, Kelly will be speaking on simple techniques to attract the people you want.T...2022-08-2219 min

Direct Booking Success PodcastBringing in the guest experience with Jodi BourneWelcome to episode 8, in this episode I speak with my good friend and fifth-generation Texan, Jodi Bourne (no relation to Jason!). We delve into Jodi’s specialisations in the rental industry plus a quick peek into what Jodi will be delivering in the Direct Booking Success Summit in September.Jodi helps busy and frustrated hosts build a badass vacation rental business that WOWS their guests and increases direct bookings. She works with vacation rental, glamping, and boutique property management companies to build rewarding and successful hospitality businesses, create curated guest experiences and market their properties off...2022-08-1529 min

Direct Booking Success PodcastMore than just accommodation with Di HammillDo you like the idea of adding additional services to your rental offer or perhaps you want to provide some activities for your guests but aren’t sure what you can deliver? Then this episode is for you.I spoke with Di Hammill, one of the Direct Booking Success Summit returning speakers from last year and she has a great presentation to share at this year’s summit so stay tuned to find out more.Di is not only a glamping site owner and activity provider but a qualified teacher, a Permaculture designer, a natural beek...2022-08-0826 min

Direct Booking Success PodcastHow to get the most out of the Direct Booking Success SummitThink about a goal you would like to achieve in your business …. but you only had 24hrs to do it. Do you think you could achieve it? Or would you be completely overwhelmed? This week, not only do I tell you about the rest of the amazing speakers at this year's Direct Booking Success Summit but I also give you a few tips on how to get the most out of the summit for you and your business.Topics discussedIntroducing the second half of the Direct Booking Success Summit SpeakersHow not to get ove...2022-08-0108 min

Direct Booking Success PodcastThe why and who of the Direct Booking Success SummitThis week we are asking the question, Why? Why did I start the Direct Booking Success Summit last year? Well, it's quite simple, we all work for ourselves and it can get a little lonely out there. I just knew it would be a great idea to pull together a collection of experts in one place to share their knowledge and have a safe space to bounce ideas off of like-minded businesses and to meet and greet new faces. Plus I'll tell you a bit about a few of the great speakers we have this year!Topics...2022-07-2507 min

Direct Booking Success PodcastDirect Booking Success Summit OverviewIt's happening again, after my crazy idea to hold an online summit in 2021 the Direct Booking Success Summit is back for a second year - 27th to the 29th of September 2022.I was so grateful for the amazing responses from people around the world for the last summit, that I had to do it again, but this time even better; with bonus content on the 30th of September and the choice of two All-access Passes with even more goodies packed with value. I can’t wait to see you there!Topics discussed• Direct Book...2022-07-1808 min

Direct Booking Success PodcastDirect Bookings aren’t for everyoneHelloand welcome to the very first episode of the Direct Booking Success Podcast.Today’s episode is all about why Direct bookings can be the best way to take control ofyour property and profits but not necessarily for everyone.I am your host Jenn Boyles and I am so looking forward to sharing lots of storiesand providing lots of value to those who want to achieve more direct bookings, decreaseyour dependency on OTAs whilst increasing your profits and control over yourbu...2022-07-1109 min

Direct Booking Success PodcastWhat I wish I had knownGrowing up in the hospitality industry gave me a unique insight into its ups and (smelly 😊 ) downs! In today’s episode, I give you some insight into my background, growing up in hospitality, my creative education, and managing properties around the world. I let you in on some of the things I wished I had known in the hope that it will help you in your quest to direct booking successTopics discussedGrowing up with the fun and glamorous side of hospitalityThe dreaded laundry room Acquiring skills in graphic design and marketing creative artsD...2022-07-1111 min

Direct Booking Success PodcastMarketing and your guest’s booking journeyToday’s episode is all about using marketing to guide your guests on their booking journey. The similarities between dating and marketing and creating a waffle-free strategy for yourguests to know, like, and trust you; allowing them to take action and bookdirect with you.Topics discussedMarketing is just like datingYou can compete with the likes of Airbnb and the other OTA’sGuests need to know, like, and trust you to then take action and book.Stop wasting time posting waffle onlineBeing everywhere you can in order for pote...2022-07-1106 min

Direct Booking Success PodcastDirect Booking Success PodcastHi! I’m Jenn Boyles. If you are looking to achieve more direct bookings to decrease your dependency on the OTAs and increase your profits and control over your business, then this is the podcast for you!  Whether you are an Airbnb host, short-term rental owner, property manager, or investor, each week I will share business and marketing strategies to help you build your own business. I will also bring you the best in the industry to share their knowledge along with owners and managers to talk about what they are doing to achieve their own d...2022-07-0402 min