Shows
She Lights the WayDisrupting the Status Quo with Jennifer CloerIn this debut episode, I sit down with Jennifer Cloer, longtime friend and the visionary behind the Chasing Grace docuseries, to talk about the role of storytelling in inspiring and empowering women. We explore how the pandemic has provided an opportunity to rethink the workplace, and talk about hard-fought lessons learned. Jennifer also reveals what success means to her.
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Transcript
Story Changes Culture
Chasing Grace Project
2024-02-1033 min
The PR Wine DownBrand Stories: Insights from the Women|Future Conference (Feat. Jennifer Cloer)Today on the show, April and Laura welcome special guest Jennifer Cloer. Jennifer is the founder and CEO of Story Changes Culture — and she was recently a co-panelist alongside April at the 2023 Women|Future Conference! In today’s discussion, April and Jennifer chat with Laura about some key takeaways from their recent panel session, “Storytelling: Your Engine for Business Success.” They also discuss how brands can improve their messaging in today’s busy news cycle and crowded economic landscape. Later, April and Laura analyze an article from Fortune, detailing the decline of Millennial “Girl Boss” culture as Gen Z seeks to reima...
2023-08-0427 min
HypedSeason One Wrap Up: The Unabomber, PR and the futureAmanda details how the Unabomber figured into her opinions about PR and propelled her to make a move. Then, Jennifer and Amanda discuss the first season: what they learned and where to go next with misinformation and the fight for truth.
2021-11-2327 min
HypedThe Unabomber, PR and the futureAmanda details how the Unabomber figured into her opinions about PR and propelled her to make a move. Then, Jennifer and Amanda discuss the first season: what they learned and where to go next with misinformation and the fight for truth.
2021-11-2327 min
HypedEpisode Seven: Misinformation and the fight for truthIn episode seven, Amanda talks with digital democracy and open government expert Alex Howard on the state of journalism and what we can do to fight misinformation. Alex details how lack of trust in government has led to the radicalization of a large segment of our population and how direct community connection is the only way out of this misinformation mess. Please give us a review and share with someone who may enjoy Hyped.
2021-10-1332 min
HypedMisinformation and the fight for truthIn episode seven, Amanda talks with digital democracy and open government expert Alex Howard on the state of journalism and what we can do to fight misinformation. Alex details how lack of trust in government has led to the radicalization of a large segment of our population and how direct community connection is the only way out of this misinformation mess. Please give us a review and share with someone who may enjoy Hyped.
2021-10-1332 min
HypedEpisode Six: Misinformation by owning the newsInformation has become weaponized. In episode six (part one), Amanda and Jennifer take a look at misinformation and the increasing practice of owning the news. If journalists won't publish propaganda, companies just create their own "brand journalism." Amanda explains how companies and political dark money groups are disguising paid-for and partisan propaganda as local newspapers. This episode uncovers a very dark trajectory for our democracy. Please subscribe, follow and rate and share.
2021-10-0535 min
HypedMisinformation by owning the newsInformation has become weaponized. In episode six (part one), Amanda and Jennifer take a look at misinformation and the increasing practice of owning the news. If journalists won’t publish propaganda, companies just create their own "brand journalism." Amanda explains how companies and political dark money groups are disguising paid-for and partisan propaganda as local newspapers. This episode uncovers a very dark trajectory for our democracy. Please subscribe, follow and rate and share.
2021-10-0535 min
HypedEpisode Five: The Hero's Journey...to the Mall (Story and Emotion)Science has shown humans learn best through stories. Bernays knew if you make an emotional connection and use fear, greed or lust, you can influence people to act. Marketers of all types use story and emotion to great effect. But can it go too far? How do we know if we're being manipulated? In this episode, Amanda and Jennifer break down how story and emotion are used, including some chilling examples. Then Amanda talks to Adobe Executive Creative Director and author Adam Morgan about his book "Sorry Spock, Emotions Drive Business" and why he thinks people trust brands more...
2021-08-1747 min
HypedThe Hero's Journey...to the Mall (Story and Emotion)Science has shown humans learn best through stories. Bernays knew if you make an emotional connection and use fear, greed or lust, you can influence people to act. Marketers of all types use story and emotion to great effect. But can it go too far? How do we know if we're being manipulated? In this episode, Amanda and Jennifer break down how story and emotion are used, including some chilling examples. Then Amanda talks to Adobe Executive Creative Director and author Adam Morgan about his book "Sorry Spock, Emotions Drive Business" and why he thinks people trust brands more...
2021-08-1747 min
HypedEpisode Four: The Dark Side of PRIn the Dark Side, Jennifer and Amanda take a look at a dark PR case study ripped from the headlines and right in their own backyard (tech). They explore how sophisticated technologies are being used to take shady PR tactics to a whole new level with honey traps, troll farms and end-to-end manipulation systems, and Dr. Jonathan Corpus Ong tells us where we need more transparency in order to stop the spread of digital misinformation.
2021-07-1344 min
HypedThe Dark Side of PRIn the Dark Side, Jennifer and Amanda take a look at a dark PR case study ripped from the headlines and right in their own backyard (tech). They explore how sophisticated technologies are being used to take shady PR tactics to a whole new level with honey traps, troll farms and end-to-end manipulation systems, and Dr. Jonathan Corpus Ong tells us where we need more transparency in order to stop the spread of digital misinformation.
2021-07-1344 min
HypedDangerous PR StuntsIn Episode Three "Dangerous Stunts," we dive into the world of PR stunts that manufacture attention through spectacle—or worse. Public Relations stunts run the gamut from the harmless to the very harmful. In today’s world of image and social media, stunts are even more of an important tactic. We look back at Ivy Lee and the Rockefellers to see how Public Relations stunts began, and then talk with Dylan Bank, director of the fascinating documentary Get Me Roger Stone on how Roger uses stunts for political gain.
2021-07-1351 min
HypedEpisode Three: Dangerous PR StuntsIn Episode Three "Dangerous Stunts," we dive into the world of PR stunts that manufacture attention through spectacle—or worse. Public Relations stunts run the gamut from the harmless to the very harmful. In today's world of image and social media, stunts are even more of an important tactic. We look back at Ivy Lee and the Rockefellers to see how Public Relations stunts began, and then talk with Dylan Bank, director of the fascinating documentary Get Me Roger Stone on how Roger uses stunts for political gain.
2021-07-1351 min
HypedPR Flacks to the FrontFlacks to the Front explores how public relations front groups were used in tobacco and how they're showing up today to fuel the climate denial machine. Jennifer Cloer interviews her co-host Amanda McPherson about unwittingly being part of a front group early in her career, and we wrap with an interview with Clean Creatives' Duncan Meisel who says exposing these groups and the agencies that support them can help drive creative talent in new directions.
2021-07-1343 min
HypedEpisode Two: How Front Groups MisleadFlacks to the Front explores how public relations front groups were used in tobacco and how they're showing up today to fuel the climate denial machine. Jennifer Cloer interviews her co-host Amanda McPherson about unwittingly being part of a front group early in her career, and we wrap with an interview with Clean Creatives' Duncan Meisel who says exposing these groups and the agencies that support them can help drive creative talent in new directions.
2021-07-1343 min
HypedPublic Relations Origins: to Inform or Control?Amanda and Jennifer dive into their pasts in PR and marketing, including time in a well known front group from the tobacco industry. They then examine the origins of PR itself. Edward Bernays was the godfather of public relations. He was also the nephew of Sigmund Freud. They chart how his tactics based on the teachings of his uncle are used to influence and manipulate us today. Amanda then speaks to noted media critic Eric Alterman on the state of our information ecosystem and how misinformation impacts us all.
2021-07-1341 min
HypedEpisode One Public Relations Origins: to Inform or Control?Amanda and Jennifer dive into their pasts in PR and marketing, including time in a well known front group from the tobacco industry. They then examine the origins of PR itself. Edward Bernays was the godfather of public relations. He was also the nephew of Sigmund Freud. They chart how his tactics based on the teachings of his uncle are used to influence and manipulate us today. Amanda then speaks to noted media critic Eric Alterman on the state of our information ecosystem and how misinformation impacts us all.
2021-07-1341 min
Ditch Your Backup PlanMaking It: 2020 Guests Answer, "Have you made it?"Guests from 2020 answer the question, “Have you made it?” 00:53 Becca Kötte- Broadway actress and recording artist 1:30 David Valentine - Puppet Builder at Jim Henson Co. 2:52 Lauren Hirsh- Broadway child guardian 3:27 Clyde Voce- Actor 4:14 Sarah Schreiber-WWE backstage correspondent 5:50 Ross Evans- Screenwriter 6:17 Katie McClellan- TV, film, theatre & voiceover 7:38 Tim Murray- Actor, comedian 8:42 Grace Douglas 9:42 Mariand Torres- Broadway actress 11:15 Logan Jones- General manager, About Face Theatre, Chicago 11:52 Jenna Rubaii- Broadway actor 12:47 Alanna Saunders- Broadway actor ...
2021-01-2728 minDitch Your Backup PlanRisk: Guests of 2020 Share Their Biggest RiskGuests from 2020 answer the question, “What was your biggest risk?” 1:07 Becca Kötte- Broadway actress and recording artist 1:40 Lauren Hirsh- Broadway child guardian 2:16 Clyde Voce- Actor 2:55 Sarah Schreiber-WWE backstage correspondent 3:36 Ross Evans- Screenwriter 4:44 Katie McClellan- TV, film, theatre & voiceover 5:34 Tim Murray- Actor, comedian 6:32 Mariand Torres- Broadway actress 7:12 Logan Jones- General manager, About Face Theatre, Chicago 7:48 Jenna Rubaii- Broadway actor 9:15 Alanna Saunders- Broadway actor 9:47 Anne Cofell Saunders- Television writer, executive producer 12:00 Lindsay Levine- Casting direct...
2021-01-1925 minDitch Your Backup PlanGuests of 2020 Answer the Backup Plan QuestionIn the first episode of 2021, guests from 2020 answer the question, “Did you have a backup plan?” 2:00 Becca Kötte- Broadway actress and recording artist 2:22 David Valentine- Puppet builder at Jim Henson Co. 2:56 Lauren Hirsh- Broadway child guardian 3:22 Clyde Voce- Actor 3:58 Sarah Schreiber-WWE backstage correspondent 4:07 Ross Evans- Screenwriter 4:44 Katie McClellan- TV, film, theatre & voiceover 5:36 Tim Murray- Actor, comedian 6:25 Grace Douglas- Story producer, unscripted (reality) TV 7:25 Mariand Torres- Broadway actress 7:49 Logan Jones- General manager, About Face Theatre, Chicago 8:30...
2021-01-1419 min
Hyped"Hyped": Public Relations, Misinformation and the Fight for Truth.Public Relations, Misinformation and the Fight for Truth In "Hyped," two award-winning public relations and marketing executives pull back the curtain on public relations and how its misuse is leading to an increasingly chaotic and polarized world. The hosts share real-world stories and first-hand accounts that put a microscope on the impact misinformation is having on society and how we can use public relations for good. In our time of fake news, conspiracy theories and disinformation campaigns, it's never been more important to understand how stories are architected and distributed.
2020-12-0802 minHyped"Hyped": Public Relations, Misinformation and the Fight for Truth.Public Relations, Misinformation and the Fight for Truth In “Hyped,” two award-winning public relations and marketing executives pull back the curtain on public relations and how its misuse is leading to an increasingly chaotic and polarized world. The hosts share real-world stories and first-hand accounts that put a microscope on the impact misinformation is having on society and how we can use public relations for good. In our time of fake news, conspiracy theories and disinformation campaigns, it's never been more important to understand how stories are architected and distributed.
2020-12-0802 min
Ditch Your Backup PlanPractice, Practice, Practice - Travis CloerTravis Cloer from Jersey Boys on making "real" money, and taking initiative. He's a Broadway actor and the Longest Running Frankie Valli in Jersey Boys. This Las Vegas performer, recording artist, husband and father of two talks about the risks he's taken, leaving it all in the audition room (or on the audition tape), and how to turn times of uncertainty into opportunity. Father's Day episode. S1 E20. Show notes at DitchYourBackupPlan.com
2020-06-2247 min
Anthony’s Desk Podcast: Extraordinary Results in Business & Life | Leadership | EntrepreneurshipJennifer Cloer - Bringing Struggles to Life Through the Power of StoryJennifer Cloer is the CEO & co-founder reTHINKit Media and Executive Producer of The Chasing Grace Project, which is one of the most powerful documentary series showcasing the challenges of women in tech.Early in her life, Jennifer discovered the power of storytelling to bring struggles to life. She spent the first part of her career working in the agency world supporting many of the world’s top venture-capital backed open source companies, and she also helped Google launch their first Google I/O developer conference. She then joined the Linux Foundation where she led their content and co...
2019-12-1942 min
IT Bytes - Svensk podcast kring generell IT och datacenterIT Bytes Podcast #75 -2 års jubilarenVad tiden går fort när man har roligt! 2 år närmare bestämt och det firar vi med detta avsnitt, nummer 75 i ordningen!
Denna podd inleds med ett snack kring container management i och med CoreOs släpp av Tectonic och om det här är nästa område som får en push i utveckling och konkurens. VI firar av en annan jubilar i form av Git som fyller 10 år. Och vad vore väl ett avsnitt av IT bytes utan ett snack om containrar? Vi kikar närmare på Microsofts annonsering av container stöd i...
2015-04-1349 min