Shows
RevOps Champions104 | Beyond Random Acts: Building a Scalable Marketing Operating System | Jennifer ZickIn this episode of RevOps Champions, host Brendon Dennewill talks with Jennifer Zick, CEO of Authentic and creator of the Authentic Growth Marketing Operating System. With 25+ years in B2B marketing across startups, PE-backed companies, and global organizations, Jennifer unpacks the predictable pattern she’s seen as companies scale: founder-led, sales-driven growth eventually leaves behind a trail of “random acts of marketing.”Jennifer explains the “little marketing vs. big marketing” shift, where marketing stops being a sidecar to sales and becomes a strategic, leadership-aligned growth discipline across the full customer lifecycle. The conversation covers why marketing often lacks the...
2026-01-2847 min
ConvHERsations with KristieA ConvHERsation with Jennifer Zick! | Ep 22 | ConvHERsations with KristieIn this vulnerable and empowering episode of ConvHERsations with Kristie, Kristie Clayton sits down with longtime friend and founder of Authentic Brand, Jennifer Zick, to explore the real stories behind leadership, loss, and launching something new.Jennifer opens up about how Authentic Brand was born—80% out of anger and 20% out of love—after being pushed out of a toxic culture and realizing it was time to create a seat, a team, and a company culture that honored people first. Together, she and Kristie dive into the power of women setting their own tables, the importance of o...
2025-07-0430 min
The Shift Spotlight!How Fast-Growing Companies Scale Their Marketing Without Hiring a Full-Time CMO With Jennifer Zick of Authentic Brand!🎙️ On this episode of The Shift Spotlight™, we're uncovering how fast-growing companies scale their marketing—without hiring a full-time CMO.Host Winter Paskins sits down with Jennifer Zick, founder of Authentic Brand, for a powerful conversation on marketing strategy, leadership clarity, and what it really takes to grow without burning out. 💥📈✨ Inside this insight-packed episode:✅ How Authentic Brand helps $5M–$100M companies scale and prep for successful exits✅ The hiring lessons Jennifer learned the hard way—and how to make smarter, objective decisions✅ Why EOS® has been a game-changer for her team’s structure and...
2025-05-2039 min
The Future of Private EquityAuthentic GrowthIn this insightful episode, host Leah Berend is joined by Jennifer Zick, founder and CEO of Authentic, to explore the concept of authentic growth marketing. Jennifer shares her journey of founding Authentic and delves deep into the importance of building brand equity, especially within the private equity landscape. Discover how authentic growth marketing can transform businesses, drive sustainable value, and overcome common marketing pitfalls.Chapters:(00:00) Introduction(00:35) Jennifer Zick's Background(02:15) Authentic Growth Marketing Explained(05:00) The Authentic Growth Marketing Maturity Matrix(10:45) Differentiating Authentic Growth Methodology(15:30) Benefits...
2024-06-2228 min
SuperPower SuccessNavigating the Seasons of our Careers
Any successful person will tell you that their career has had many different seasons. Seasons when you hit the gas and focus on your career and seasons where you are braking and focusing on your own life or your family. It’s normal and being able to make the right choices for you at the right time is what leads to sustainable success as a leader. Jennifer Zick, founder and CEO of Authentic joins us to talk about her success journey in all of the roles that she plays.
Connect with Jennifer here: https://www.linkedin.com/in/jzick/ and le...
2024-03-0736 min
Closing Time: quick insights from sales & marketing expertsRandom Acts of Marketing: Move Past it to Make Your B2B Marketing Strategy Work FOR You -- with Jennifer ZickYour company is on a roll; you're selling your product and beginning to expand, but you're struggling to align on what to do next. How do you decide on messaging? In what order should you execute your marketing plan? What is your unique value proposition, and how can you add marketing as a strategic partner to your go-to-market plans? Jennifer Zick, founder and CEO of Authentic, joins Closing Time to help B2B marketing leaders "Overcome Random Acts of Marketing®" and move toward a marketing strategy that drives your business forward. Watch the e...
2023-11-1421 min
Talent Talks with Jonathan D. ReynoldsEP 65: The Power of Shared Expertise Through Fractional Leadership w/ Jennifer Zick & Jim HardwickWe're back with another exciting episode of our Talent Talks Podcast Series: Inside the Minds of EOS Masters. This week, our CEO & Visionary, Jonathan D. Reynolds, was joined by Jennifer Zick, Founder, CEO, and Visionary of Authentic Brand, and Jim Hardwick, Chief Community Officer of Sales Xceleration.In this episode, they delve into the world of fractional leadership, a dynamic approach that brings external expertise to organizations in a flexible and cost-effective manner.They discuss how fractional leadership offers a unique solution to the challenges faced by businesses seeking rapid growth without...
2023-08-0822 min
Do Good WorkCreating Category Dominance with Jennifer Zick, Founder & CEO of Authentic BrandRaul talks with Jennifer Zick, CEO of Authentic Brand, who shares her entrepreneurial journey and details her vision for her company in the fractional Chief Marketing Officers (CMOs) market. Jennifer aims for Authentic Brand to lead in this field by providing comprehensive marketing leadership and advocating for collaborative learning among professionals. She highlights the need for agile marketing teams and endorses the concept of fractional roles in non-core operations. Jennifer has also designed the Authentic Growth methodology to simplify marketing for executives and their teams. Who’s The Guest? Jennifer Zick is the founder and CEO of Au...
2023-08-0232 min
5th World Sepsis Congress: Sepsis Research and Innovations85: 4th WSC – The Potential and Challenges to Intervene with the Immune ResponseSession ‘The Potential and Challenges to Intervene with the Immune Response’ from the 4th WSC. Featuring Jennifer Muszynski, Mihai Netea, Evangelos J. Giamarellos-Bourboulis, Eirini Christaki, Niels Riedemann, and Nathan Nielsen as your moderator.
2023-05-231h 25
Inbound Back OfficeE282 - Why agencies need marketing leadership (Jennifer Zick - Authentic Brand)Are you guilty of doing random acts of marketing?I'm sure we've all done it as a reaction instead of being proactive with our marketing strategy.On today's podcast, we have Jennifer Zick, founder of Authentic Brand, talk to us about why agencies need marketing leadership. Jennifer's agency is a community of fractional CMOs that help agencies overcome random acts of marketing and grow their business.
2023-04-0727 min
Faith Inspired Podcast79. Overcoming the fear of failure: How God can redeem your missed shotsSome people in life look like they seemingly have it all together. Jennifer Zick, a successful and accomplished businesswoman I admire, is one of those people. However, as Jennifer reveals in this episode, even people who seem confident and full of faith can struggle with fear and lack of confidence. Listen in as she shares her personal journey of moving forward from fear and missed shots, taking risks, and learning to trust God with each intentional step. You will be encouraged to realize that outward appearances don't always show the whole story and to take steps toward overcoming fear and...
2023-03-0738 min
Tycoons of Small BizE96 Random Acts of Marketing with Jennifer ZickIn this Tycoons episode, Austin and Gary interview Jennifer Zick, Founder and CEO of Authentic Brand.Authentic Brand is a community of Fractional CMOs who help growing businesses Overcome Random Acts of Marketing™ and confidently take the next right step to build revenue.Jennifer goes into detail about what makes them unique by focusing on team to client engagement adhering to the 3 M’s: Marketers, Methodology and Mindshare.Tune into this episode to hear Jennifer explain her catch phrase “random acts of marketing,” and what that looks like amongst different companies.You’ll w...
2023-02-211h 01
Poised for Exit132 - Build a High Value Authentic BrandBuild a High Value Authentic Brand#PoisedforExit had the pleasure of talking today with Jennifer Zick, Founder and CEO of Authentic Brand, a Fractional Marketing Leadership firm. Jennifer has CMO's for hire, who work with the internal leadership team of companies to quarterback the marketing strategy and implementation and provide resources and insights to build the company's brand through measurable and effective marketing tactics. Jennifer has been in sales and marketing for many years, and it was through a job loss that she founded her start up! Authentic Brand is celebrating i...
2023-01-2629 min
Poised for Exit#132: Julie Keyes interviews Authentic Brand CEOIn the latest episode of the "Poised for Exit" podcast, consultant and author Julie Keyes interviews Authentic Brand CEO Jennifer Zick.
2023-01-2529 min
Dynasty Leadership PodcastHoHow to Overcome Random Acts of Marketingw to Overcome Random Acts of MarketingJennifer Zick is the Founder and CEO of Authentic Brand, a community of Fractional CMOs who help growing businesses Overcome Random Acts of Marketing™ and confidently take the next right step to build revenue. In this episode, Jennifer shares how a fractional CMO can help revitalize your business when you’re in the middle of the growth stages. She offers a seven-part framework to help break out of any marketing funk you might have. Key Takeaways: [2:20] A little bit about Jennifer and her business. [2:50] For a startup, what are the core execu...
2022-10-1046 min
B2B MentorsInvesting in Communities of Influence for Sales Growth (Expert Interview)Jennifer Zick is a 40 Under 40 Awardee and Founder & CEO of Authentic Brand - a Minneapolis based Fractional CMO firm serving clients across the United States. As a pioneer in the Fractional marketing space, Jennifer is passionate about helping growing companies Overcome Random Acts of Marketing™ and achieve next-level growth and revenue results. Like, share, and comment! Learn more about Authentic Brand - https://authenticbrand.com/Connect with Jennifer Zick on LinkedIn - https://www.linkedin.com/in/jzick/Connect with the host, Connor Dube, on LinkedIn: https://www.linkedin.com/in/socialsellingexpert/Brought to...
2022-08-0341 min
The Unlocking Growth Show6 Ways to overcome random acts of marketing for entrepreneursYou generally get two types of entrepreneurs. Those that say;1. Marketing is a waste of time and money - focus on sales OR2. Marketing does add value for scale-ups but where to start?In this episode, Whale CEO, Gary speaks to Jennifer Zick, the founder of Authentic Brand on 6 ways to overcome random acts of marketing for entrepreneurs.A passionate and driven leader, Jennifer has 20 years of B2B marketing experience in innovative, entrepreneurial, and accelerated-growth companies. With the process she utilizes for clients, Jennifer shares her MUST-HAVE checklist for marketing for scale-ups.
2022-07-1812 min
Phoenix Business RadioRandom Acts of Marketing E96Random Acts of Marketing E96 In this Tycoons episode, Austin and Gary interview Jennifer Zick, Founder and CEO of Authentic Brand. Authentic Brand is a community of Fractional CMOs who help growing businesses Overcome Random Acts of Marketing and confidently take the next right step to build revenue. Jennifer goes into detail about what makes [...]
2022-03-171h 01
Tycoons of Small BizRandom Acts of Marketing E96Random Acts of Marketing E96 In this Tycoons episode, Austin and Gary interview Jennifer Zick, Founder and CEO of Authentic Brand. Authentic Brand is a community of Fractional CMOs who help growing businesses Overcome Random Acts of Marketing and confidently take the next right step to build revenue. Jennifer goes into detail about what makes […]
The post Random Acts of Marketing E96 appeared first on Business RadioX ®.
2022-03-1700 min
Phoenix Business RadioRandom Acts of Marketing E96Random Acts of Marketing E96 In this Tycoons episode, Austin and Gary interview Jennifer Zick, Founder and CEO of Authentic Brand. Authentic Brand is a community of Fractional CMOs who help growing businesses Overcome Random Acts of Marketing and confidently take the next right step to build revenue. Jennifer goes into detail about what makes [...]
2022-03-171h 01
2022-03-151h 01
System & Soul#008: Rediscovering Your Why with Jennifer ZickThis week, we have a familiar face on the podcast! Jennifer Zick, CEO of Authentic Brand joins us after her six-part takeover of the S2 Podcast to discuss her three big ideas!
In this episode, Jennifer shares her observation that many companies are (and should) get back to the basics to rediscover their why and their how, the importance of identifying the relational tradeoffs we make with clients when we work remotely versus in person, and how she and her brand balance diverse perspectives in a world of contradictions.
This episode is sponsored by S2...
2022-03-0137 min
Sessions with System & Soul#008: Rediscovering Your Why with Jennifer ZickThis week, we have a familiar face on the podcast! Jennifer Zick, CEO of Authentic Brand joins us after her six-part takeover of the S2 Podcast to discuss her three big ideas!In this episode, Jennifer shares her observation that many companies are (and should) get back to the basics to rediscover their why and their how, the importance of identifying the relational tradeoffs we make with clients when we work remotely versus in person, and how she and her brand balance diverse perspectives in a world of contradictions.This episode is sponsored by S2...
2022-03-0137 min
The Fractional C-Suite RetreatTrust and Flexibility - Fractional C-Suite Retreat - Episode # 012Jennifer Zick is the Founder and CEO at Authentic Brand. Being a fractional professional requires walking the line between supporting your client and telling them what they need to change, and Jennifer sees how all of this works. She sits down with host Joseph Frost to talk about some of the latest innovations she sees in the c-suite.
Takeaways
Executives are getting caught up in the minor details of the marketing standpoint and not focusing on the big picture and the fundamentals.
It’s important to know who your company matters to and why your c...
2022-02-0848 min
Sessions with System & Soul#006: Authentic Growth Though Attracting New Audiences with Josh BecerraHaving a clear understanding of the soul of your brand makes your marketing investment go further. Today, our guest host Jennifer Zick, founder and CEO of Authentic Brand, continues her takeover over of the S2 Podcast by inviting Josh Becerra, President and Founding Partner of Augurian, to talk about the digital marketing problems they’re helping their clients solve and navigate?This episode is brought to you by System & Soul.We have to fess up––we have done all the wrong stuff when it comes to running a business. We’ve hired too quickly, fired too late...
2022-02-0830 min
System & Soul#006: Authentic Growth Though Attracting New Audiences with Josh BecerraHaving a clear understanding of the soul of your brand makes your marketing investment go further. Today, our guest host Jennifer Zick, founder and CEO of Authentic Brand, continues her takeover over of the S2 Podcast by inviting Josh Becerra, President and Founding Partner of Augurian, to talk about the digital marketing problems they’re helping their clients solve and navigate?
This episode is brought to you by System & Soul.
We have to fess up––we have done all the wrong stuff when it comes to running a business. We’ve hired too quickly, fired too late...
2022-02-0830 min
System & Soul#005: Authentic Growth Through Employment Brand and Culture with Mary NuttingCreating a healthy culture in your business isn’t only about taking care of the people that are on your team. It’s also about finding the right people to bring onto your team. This week on System & Soul, our guest host Jennifer Zick, founder and CEO of Authentic Brand, continues her takeover over of the S2 Podcast by inviting Mary Nutting, Owner and CEO of CorTalent.
Mary discusses how CorTalent helps business owners develop and execute a people plan that matches their business plan and how they help organizations get the right person in the right seat...
2022-02-0126 min
Sessions with System & Soul#005: Authentic Growth Through Employment Brand and Culture with Mary NuttingCreating a healthy culture in your business isn’t only about taking care of the people that are on your team. It’s also about finding the right people to bring onto your team. This week on System & Soul, our guest host Jennifer Zick, founder and CEO of Authentic Brand, continues her takeover over of the S2 Podcast by inviting Mary Nutting, Owner and CEO of CorTalent.Mary discusses how CorTalent helps business owners develop and execute a people plan that matches their business plan and how they help organizations get the right person in the right seat...
2022-02-0126 min
System & Soul#004: Scaling Your Sales with Gary BraunThis week on System & Soul, our friend Jennifer Zick, founder and CEO of Authentic Brand, continues her takeover of the S2 Podcast! This week Jennifer invites her friend Gary Braun, Partner and Co-Founder of Pivotal Advisors, LLC.
Gary discusses how Pivotal Advisors helps sales organizations put in the systems, process, and structure that enable them to scale more effectively. He also discusses the importance of working with leadership to hone their skills to drive that system so they can break through to the next level of growth.
This episode is brought to you by System...
2022-01-2527 min
Sessions with System & Soul#004: Scaling Your Sales with Gary BraunThis week on System & Soul, our friend Jennifer Zick, founder and CEO of Authentic Brand, continues her takeover of the S2 Podcast! This week Jennifer invites her friend Gary Braun, Partner and Co-Founder of Pivotal Advisors, LLC.Gary discusses how Pivotal Advisors helps sales organizations put in the systems, process, and structure that enable them to scale more effectively. He also discusses the importance of working with leadership to hone their skills to drive that system so they can break through to the next level of growth.This episode is brought to you by System...
2022-01-2527 min
Sessions with System & Soul#003: Authentic Growth and Strategic Content with Scott SeversonMany companies tend to mystify digital marketing––thinking it’s too complicated or that some sort of complex marketing software will do all the work for them. Today on System & Soul, Jennifer Zick invites her friend Scott Severson, CEO of Brandpoint, to discuss how companies can experience authentic growth through content and digital demand generation.Scott talks about the most common misunderstandings about digital growth generation, how a consistent strategy will drive consistent results, how he helps clients shift to a more strategic mindset, and the importance of investing in a content strategy for the purpose of buildi...
2022-01-1830 min
System & Soul#003: Authentic Growth and Strategic Content with Scott SeversonMany companies tend to mystify digital marketing––thinking it’s too complicated or that some sort of complex marketing software will do all the work for them. Today on System & Soul, Jennifer Zick invites her friend Scott Severson, CEO of Brandpoint, to discuss how companies can experience authentic growth through content and digital demand generation.
Scott talks about the most common misunderstandings about digital growth generation, how a consistent strategy will drive consistent results, how he helps clients shift to a more strategic mindset, and the importance of investing in a content strategy for the purpose of buildi...
2022-01-1830 min
System & Soul#002: Soul-Based Marketing with Kate DiLeoIn week two of our Authentic Brand take-over with guest co-host Jennifer Zick, you’ll learn about what it means to have a soul-based marketing strategy. In this episode, Jennifer brings on her good friend Kate DiLeo to discuss the work she and her company, Ennobble, do to help clients develop brand messages that resonate with their target audiences, ultimately helping them win more work.
Jennifer and Kate discuss how companies should start thinking about branding, how branding is more than just visual, and how the ultimate goal of successful marketing means getting the right prospect to th...
2022-01-1129 min
Sessions with System & Soul#002: Soul-Based Marketing with Kate DiLeoIn week two of our Authentic Brand take-over with guest co-host Jennifer Zick, you’ll learn about what it means to have a soul-based marketing strategy. In this episode, Jennifer brings on her good friend Kate DiLeo to discuss the work she and her company, Ennobble, do to help clients develop brand messages that resonate with their target audiences, ultimately helping them win more work.Jennifer and Kate discuss how companies should start thinking about branding, how branding is more than just visual, and how the ultimate goal of successful marketing means getting the right prospect to th...
2022-01-1129 min
System & Soul#001: Intentional Growth with Ryan TansomHappy New Year, System and Soul listeners! We’re kicking off this year something different and exciting. Today we’re beginning a mini series with our friend Jennifer Zick, Founder and CEO of Authentic Brand. Jennifer is taking over our podcast to talk with some of her friends who are making an impact in the system and soul of their business.
In this first episode, Jennifer invites Ryan Tansom, President and Co-founder at Arkona, on the podcast to discuss his framework for helping businesses increase their value. Ryan explains the vision behind Arkona which serves its clients serv...
2022-01-0428 min
Sessions with System & Soul#001: Intentional Growth with Ryan TansomHappy New Year, System and Soul listeners! We’re kicking off this year something different and exciting. Today we’re beginning a mini series with our friend Jennifer Zick, Founder and CEO of Authentic Brand. Jennifer is taking over our podcast to talk with some of her friends who are making an impact in the system and soul of their business.In this first episode, Jennifer invites Ryan Tansom, President and Co-founder at Arkona, on the podcast to discuss his framework for helping businesses increase their value. Ryan explains the vision behind Arkona which serves its clients serv...
2022-01-0428 min
The Female Entrepreneur ShowEpisode 2 - Going from Corporate Marketing to Owning a CMO AgencyDo you ever catch yourself dreaming of a totally new life and career? Maybe something that's similar to what you're doing now, but more on your own terms? That's exactly what Jennifer Zick did when she launched Authentic Brand, her fractional CMO agency. Listen to what Jennifer has learned along the way as she chartered her own journey toward entrepreneurship.
2021-11-1825 min
Rabbitt Stew ComicsEpisode 320Comic Reviews: Are You Afraid of Darkseid? by Elliott Kalan, Mike Norton, Allen Passalaqua, Kenny Porter, Max Dunbar, Luis Guerrero, Calvin Kasulke, Rob Guillory, Dave Wielgosz, Pablo Collar, Wil Quintana, Collin Kelly, Jackson Lanzing, Jesus Hervas, Eva De La Cruz, Ed Brisson, Christopher Mitten, ToWe Hny Avina, Terry Blas, Garry Brown, Marissa Louise, Jeremy Haun, Tony Akins, Moritat Wonder Woman 80th Anniversary 100-age Super Spectacular by Michael Conrad, Becky Cloonan, Jim Cheung, Marcelo Maiolo, Jordie Bellaire, Paulina Ganucheau, Kendall Goode, Amy Reeder, Marissa Louise, Mark Waid, Jose Luis Garcia-Lopez, Tom King, Doc Shaner, Vita Ayala, Isaac Goodhart, Jeremy...
2021-10-113h 12
🏹 Agency Growth Mastermind PodcastHow to Build A Community & Expand Your Networks With The RIGHT PeopleWondering how to build a community and expand your networks? Jennifer Zick, founder of Authentic Brand, shares her experiences and elaborates on how to authentically build relationships to generate new business. Learn how Jennifer and Authentic Brand's unique approach combines Marketers + Methodology + Mindshare to build strong, strategic, sales-aligned marketing teams and programs at https://authenticbrand.com/Other things we chat about: How to build a community in your nicheHow to expand your networks with the right peopleHow to rest and recharge when you have a lot on your shoulders
2021-09-2935 min
5th World Sepsis Congress: Sepsis Research and Innovations51: WSC 2021 - The Impact of Policy, Healthcare, Science, and Public Private PartnershipOpening Session from the WSC 2021. Featuring Christopher Murray, Jeremy Hunt, Jennifer Gardy, Hans Kluge, Keith Martin, and Pauline Paterson, moderated by Tex Kissoon.
More info: worldsepsiscongress.org
2021-04-271h 46
Das E&U-GesprächFolge 083 – David Macaulay & Guilty Pleasure
Markus hat die Kinderbücher des Illustrators David Macaulay ausgegraben und stellt vor allem das Mammut-Buch der Technik und Motel der Mysterien vor. Ab min. 47:45 diskutieren Markus und Benjamin über Sinn und Unsinn des Konzepts Guilty Pleasure. Ab 1:45:05 gibt es einen Nachklapp.
Folge 083 – jetzt abspielen
Die genannten Bücher von David Macaulay:Cathedral: The Story of Its Construction (1973, Sie bauten eine Kathedrale), City: A Story of Roman Planning and Construction (1974, Eine Stadt nach Plan. So bauten die Alten Römer), Pyramid (1975, Wo die Pyramiden stehen), Underground (1976, Unter einer Stadt), Castle (1977, Es stand einst eine Burg...
2021-01-2400 minDas E&U-GesprächFolge 083 – David Macaulay & Guilty Pleasure
Markus hat die Kinderbücher des Illustrators David Macaulay ausgegraben und stellt vor allem das Mammut-Buch der Technik und Motel der Mysterien vor. Ab min. 47:45 diskutieren Markus und Benjamin über Sinn und Unsinn des Konzepts Guilty Pleasure. Ab 1:45:05 gibt es einen Nachklapp.
Folge 083 – jetzt abspielen
Die genannten Bücher von David Macaulay:Cathedral: The Story of Its Construction (1973, Sie bauten eine Kathedrale), City: A Story of Roman Planning and Construction (1974, Eine Stadt nach Plan. So bauten die Alten Römer), Pyramid (1975, Wo die Pyramiden stehen), Underground (1976, Unter einer Stadt), Castle (1977, Es stand einst eine Burg...
2021-01-2400 min
System & Soul#058: Community for Integrators with Jennifer ZickDisclaimer: The Tractionville Podcast and Tractionville Tips are now a part of the System & Soul Podcast. What's System & Soul? We'd love to tell you :) Learn more at systemandsoul.com
Visionaries have no trouble finding their network. But what about Integrators?
This week we talk to Jennifer Zick is the CEO of Authentic Brand and the Creator/Owner/Host of The Integrator User Group (IUG). She shares what the Integrator User Group is and why she created it, the key to success for integrators during this season, and some hot topics right now among integrators.
S...
2020-09-2220 min
Sessions with System & Soul#058: Community for Integrators with Jennifer ZickDisclaimer: The Tractionville Podcast and Tractionville Tips are now a part of the System & Soul Podcast. What's System & Soul? We'd love to tell you :) Learn more at systemandsoul.comVisionaries have no trouble finding their network. But what about Integrators? This week we talk to Jennifer Zick is the CEO of Authentic Brand and the Creator/Owner/Host of The Integrator User Group (IUG). She shares what the Integrator User Group is and why she created it, the key to success for integrators during this season, and some hot topics right now among integrators.S...
2020-09-2220 min
Fight For Brilliance with Justin KellerBrightside Chats: Jennifer Zick on branding and marketing through crisisIt is not business as usual for anyone, and Jennifer Zick, Founder and CEO of Authentic Brand, talks about how your organization should approach this season through Covid-19. We discuss the right tone for your brand, the right approach, and the equal opportunity that exists for thriving and declining brands.Jennifer is from Minnesota, a wife, and mom, and business owner. With twenty years of marketing experience in innovative, entrepreneurial, and accelerated-growth companies, Jennifer brings a wealth of experience to her clients. Prior to launching Authentic Brand, Jennifer held executive Marketing roles for some of the Twin...
2020-04-1119 min
Coffee&ClosersCoffee&Closers - Marketing Traction feat. Jennifer ZickIf learning how to increase revenue and make more money for your business is a skill you’ve been looking to acquire or fine-tune, please join us for this Q&A series. The goal of this gathering is for attendees to authentically receive process design, tools used, and tips on what works to successfully grow revenue. This is a natural interview style format that will give you a peek into some of the top sales minds that propelled the growth of companies like When I Work, Workday, Microsoft, Magnet360 and more.
Our desire is not only to create an...
2019-11-1329 min
Schmidt List - Business InsightsAn Entrepreneur's Journey with Jennifer Zick - Ep 85Founder and CEO of Authentic Brand, Jennifer Zick joins us to discuss her entrepreneurial journey in building her business and how the Fractional CMO role can benefit organizations.Become a supporter of this podcast: https://www.spreaker.com/podcast/schmidt-list-business-insights--2664825/support.
2019-08-0741 min
Schmidt ListAn Entrepreneur's Journey with Jennifer Zick - Ep 85Founder and CEO of Authentic Brand, Jennifer Zick joins us to discuss her entrepreneurial journey in building her business and how the Fractional CMO role can benefit organizations. Get full access to Schmidt Stack at kurtschmidt.substack.com/subscribe
2019-08-0741 min
The Founders MentalityEP.1 Testing ResilienceIn “Testing Resilience”, Jennifer Zick of Authentic Brand and Host Josh Fedie of SalesReach.io will touch upon the struggles that exist in getting your company started, imposter syndrome, knowing when to launch and the importance in giving back.
Watch the video on our website: http://thefoundersmentality.com
Learn More about SalesReach: https://salesreach.io
Learn More about the host: https://www.linkedin.com/in/joshfedie/
2019-03-2228 min
Mind Your Own Marketing BusinessConsulting, EOS, & ExecutionOn this week’s episode of MYOMB Tim is joined by founder of Authentic Brand, Jennifer Zick. Authentic brand is a marketing consultancy that works with a variety of clients and is also equipped to deal with EOS. Jennifer has personally had broad experience across multiple industries which has given her a unique understanding of the troubles growing businesses face. They discuss various elements of the consultancy such as utilizing fractional CMOs, determining effective metrics for marketing, execution, and being proactive rather than reactive when it comes to marketing. They also delve into some real world examples such as determining wh...
2018-03-1631 min
Mind Your Own Marketing BusinessConsulting, EOS, & ExecutionOn this week’s episode of MYOMB Tim is joined by founder of Authentic Brand, Jennifer Zick. Authentic brand is a marketing consultancy that works with a variety of clients and is also equipped to deal with EOS. Jennifer has personally had broad experience across multiple industries which has given her a unique understanding of the troubles growing businesses face. They discuss various elements of the consultancy such as utilizing fractional CMOs, determining effective metrics for marketing, execution, and being proactive rather than reactive when it comes to marketing. They also delve into some real world examples such as determining wh...
2018-03-1600 min