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Jerrick Haddad

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The New CCOThe New CCOThe Language of Leadership: Empathy and Cultural ClarityAs language evolves and workplaces divide, CCOs must lead with empathy and clarity. SHRM CEO Johnny C. Taylor, Jr. joins Page CEO Dr. Rochelle Ford to explore how communicators can craft the unifying language today’s organizations need in a lively fireside chat at our 2025 Spring Seminar.2025-04-0932 minThe New CCOThe New CCOPR Has a PR Problem—Curtis Sparrer Wrote a Graphic Novel to Fix ItPR often gets miscast as spin—but Curtis Sparrer wants to change the script. The Page member, PR pro-turned-graphic-novelist, joins us to talk about "Game Face," his new graphic novel that puts public relations in the hero’s seat. What started as a way to explain PR to his niece became a clever crash course for kids, clients and anyone who's ever struggled to explain what we actually do.2025-04-0316 minThe New CCOThe New CCOMaking AI Work: Lessons from PwC’s TransformationIn this episode of The New CCO Brief, Megan Noel, former Senior Managing Director for communications and corporate affairs at PwC, shares how change management was the key to unlocking AI’s full potential. From upskilling 75,000 employees to building trust across the organization, she reveals the practical strategies that made AI work at scale—and why communicators are best positioned to lead this transformation.2025-03-1207 minThe New CCOThe New CCOLeading Through Disorder: How Senior Communicators Are Navigating 2025's Perfect StormAs senior communicators face unprecedented challenges—from economic uncertainty to societal polarization—how are they adapting? In this episode of The New CCO: Brief, Mara Hedgecoth (APCO) and Bill Walsh (AARP) discuss the evolving role of CCOs, their growing influence in risk management and how they are shaping strategy in an increasingly complex world.2025-03-0608 minThe New CCOThe New CCOThe AI Advantage: How Top Communicators are Leading the ShiftAI is reshaping corporate communications—are you ready to lead the shift? In this episode of The New CCO, top comms leaders Megan Noel (Golin), Mike Marinello (J.P. Morgan Payments), and Dan Gaynor (Signal AI) share how AI is driving real impact. Learn how communicators are turning AI into a competitive advantage.2025-03-0528 minThe New CCOThe New CCOLiberal Arts in the Age of AI: The CCO's Unexpected AdvantageIntroducing The New CCO: Brief, a shorter format podcast from Page. In this episode, we look to uncover the most powerful weapon in modern communications today. Spoiler: it isn't artificial intelligence—it's the distinctly human ability to draw insights from art, philosophy and science. Listen to find out why your liberal arts degree might just be your corporate superpower.2025-02-0507 minThe New CCOThe New CCOBuilding Trust in a Globalized World: Data, AI and Human ConnectionIn a world of increasing complexity, building trust across cultures has never been more challenging—or essential. Shahar Silbershatz and Axel Löber share insights on how global CCOs can navigate cultural nuances, leverage AI and data and foster authentic stakeholder connections. Listen to the conversation to hear how human connection remains at the heart of effective communication in an AI-driven era. 2025-01-2328 minThe New CCOThe New CCOFrom Efficiency to Impact: How GenAI is Transforming Communications StrategyGenerative AI is evolving from a simple productivity booster to a strategic game-changer in communications. At the Page Up Annual Conference in October, member Ethan McCarty moderated a dynamic panel featuring Joao Belo of Takeda Pharmaceuticals, April Yue of Boston University, and Dan Gaynor of Signal AI. Together, they explored how to leverage AI to elevate communications as a strategic function, while addressing the psychological and cultural barriers to adoption. 2024-11-2134 minThe New CCOThe New CCOBarbie Unboxed: Behind the Scenes of Mattel’s First Foray into Feature Films with EVP of Corp Comms, Catherine FrymarkFollowing our interview with the 2024 Page and IPR Case Study Competition winners, we bring you an extended conversation between the students and Katherine Frymark, EVP of Corporate Communications at Mattel, getting an insider perspective on the success behind Barbie’s brand transformation. The insightful conversation, led by IPR President Tina McCorkindale, covered brand authenticity, risk-taking and how it takes bold decisions for iconic brands to reinvent themselves.2024-10-2328 minThe New CCOThe New CCOBefore and After the Polls Close, Bruce Mehlman at Page AnnualWhile the outcome of this unusual election cycle is uncertain, one thing is clear: CCOs will be treading carefully between two political minefields. At our recent Annual Conference, Bruce Mehlman, a renowned expert on the intersection of business, politics and technology, delivered a compelling session on the key drivers of today’s political climate and its implications for business leaders. We’re excited to bring you this highly-rated talk.2024-10-1747 minThe New CCOThe New CCOMore than Kenough: A Winning Student Case Study About Mattel's Historic Rebrand of BarbieWhen it came out, Barbie dominated the box office, grossing nearly $1.5 billion at the box office. But what many don't realize is the movie was part of a larger strategy, to reposition the iconic doll in the minds of consumers. The Grand Prize Winners of the 2024 Page and IPR Case Study Competition focused on how Mattel managed this effort, and what risks they encountered along the way. For this episode, we brought in the four winning authors, Rebecca Wolff, Mariela Dothe Marcial, Katrina White, and Chloe Oakes, from University of Florida, to dive deeper into their research.2024-10-1048 minThe New CCOThe New CCOStacey Tank's Path From CCO to CEOIn this episode, we’re joined by Stacey Tank, former CCO, Page member and the founder of this podcast, about her new role as CEO of a rising beauty brand. She recounts the path she took to become a CEO, and what skills were essential as she moved from CCO to Chief Transformation Officer, among other roles. We hope you enjoy this conversation as much as we enjoyed recording it!2024-08-1336 minThe New CCOThe New CCOParis, The Impossible City in an Impossible WorldAward-winning author and journalist Simon Kuper joined Brian Lott, CCO of Mubadala Investment Company, on stage at our spring seminar conference in Paris last spring. He described a new point of view on Paris, one of a dynamic city amid a huge transformation, beyond the role as an Olympic host city. In this episode, we’re bringing you this highly-rated session titled, Paris, the impossible city in an impossible world.2024-07-3033 minThe New CCOThe New CCOOlympic Parallels for Communicators: A Conversation with Paris 2024 CEO Étienne ThoboisEarlier this year, Page Up Chair Umayma Abubakar had the opportunity to interview Étienne Thobois, the Paris 2024 CEO, about the upcoming 2024 Paris Olympic and Paralympic Games at our Spring Seminar. For this episode, we bring you their conversation, which covered topics ranging from stakeholder engagement, project management and cross-cultural collaboration. Their tête-à-tête was rife with insights for leaders and communicators, Olympic or otherwise. 2024-07-1630 minThe New CCOThe New CCOHumanity Creates ValueIn this episode, we explore the findings from IRG’s new research, which Page participated in, and their implications for Chief Communications Officers. We also hear Dana Holmes's practical experience at Blue Cross Blue Shield and Marc de Swaan Arons's insights from the Institute for Real Growth.2024-07-0345 minThe New CCOThe New CCOGuest episode, The Specifics Matter: Reinforcing Credibility in a Multi-Stakeholder EnvironmentPlease enjoy this episode of G&S Communications' podcast Building Brand Gravity titled The Specifics Matter: Reinforcing Credibility in a Multi-Stakeholder Environment. It featured a wide-ranging conversation with Page Up members Steve Halsey and Rob Jekielek with our very own Eliot Mizrachi.2024-06-2045 min