Shows
The RevOps ShowEpisode 119: Embracing Change - How Technology Shapes Business StrategyWe’re back with Part 2 of our special anniversary episode! Doug and Jess delve into key insights and reflections from last year as they revisit The Revenue Acceleration Framework. Doug shares how his understanding of the content has evolved, especially with the swift rise of AI. Jess prompts an exploration of new ideas they’ve encountered since the book’s release. For updates on new episodes, follow us on:LinkedIn: Lift Enablement, Doug Davidoff, Jess CardenasSubscribe to our YouTube channel!You can access the show notes and watch the video version of the show on our page. T...2025-07-2337 minThe RevOps ShowEpisode 118: Frameworks vs. Tactics: Finding the Right Balance in Revenue OperationsIn this special anniversary episode, Doug and Jess celebrate one year since the release of Doug’s book, The Revenue Acceleration Framework–and they’re bringing the real talk. From behind-the-scenes lessons to big client wins, they reflect on what’s changed, what still holds true, and where RevOps is heading next.If you’re leading a team, navigating change, or just curious about what’s next in the RevOps world, this episode’s for you.For updates on new episodes, follow us on:LinkedIn: Lift Enablement, Doug Davidoff, Jess CardenasSubscr...2025-07-0241 minThe RevOps ShowEpisode 117: Revive and Thrive - Strategies to Reignite Your Team’s CRM EnthusiasmYou’ve launched your CRM and the excitement for the new system is starting to fade. The honeymoon phase is over…now what? In this episode, Jess and Doug dive into the challenges that arise after the initial excitement of a new CRM launch fades. The discussion highlights practical strategies for maintaining user engagement, optimizing CRM usage, and ensuring sustained effectiveness within the sales and marketing processes.For updates on new episodes, follow us on:LinkedIn: Lift Enablement, Doug Davidoff, Jess CardenasSubscribe to our YouTube channel!You can access the show notes and watch the video vers...2025-06-1344 minThe RevOps ShowEpisode 116: From Paralysis to Progress - Mastering Business Acceleration CyclesIn this episode of The RevOps Show, hosts Doug and Jess delve into the concept of acceleration cycles, a core principle from Doug’s best-selling book, The Revenue Acceleration Framework. As they celebrate the book’s one-year anniversary, they discuss how acceleration cycles can transform how businesses approach strategy and execution.For updates on new episodes, follow us on:LinkedIn: Lift Enablement, Doug Davidoff, Jess CardenasSubscribe to our YouTube channel!You can access the show notes and watch the video version of the show on our page. Thanks for listening and remember to just say no to...2025-05-2843 minThe RevOps ShowEpisode 115: How We Cope With the Unknown - 6 Psychological Principles at PlayDelve into the fascinating world of behavioral science with Doug and Jess…specifically exploring how it impacts decision-making and how it can be leveraged within RevOps. Today’s conversation touches on critical themes such as uncertainty aversion, status quo bias, and the importance of clear communication in fostering trust among buyers. For updates on new episodes, follow us on:LinkedIn: Lift Enablement, Doug Davidoff, Jess CardenasSubscribe to our YouTube channel!You can access the show notes and watch the video version of the show on our page. Thanks for listening and remember to just say no to...2025-04-3042 minThe RevOps ShowEpisode 114: The Missing Link in Your Sales Forecasting - Deal QualityDeal Quality is the missing ingredient in your sales process. Doug and Jess explore the often-overlooked topic of deal quality and its significant impact on sales forecasting. They discuss how poor deal quality can disrupt forecasts, the crucial roles of marketing and training in enhancing deal quality, and share practical tools, including a deal quality calculator, for assessing and improving pipeline health. For updates on new episodes, follow us on:LinkedIn: Lift Enablement, Doug Davidoff, Jess CardenasSubscribe to our YouTube channel!You can access the show notes and watch the video version of the show on o...2025-04-1641 minThe RevOps ShowEpisode 113: Mastering the Middle - Turning Project Management Complexity into SuccessShrink the middle of your projects. In project management, the middle is where momentum stalls and complexity takes over. The longer a project lingers there, the less likely it is to reach the finish line successfully. In this episode, Doug and Jess discuss why projects fail due to inertia and overcomplication—and how breaking them into smaller, more manageable parts can keep things moving and lead to better results. Tune in for practical insights on keeping your projects on track!For updates on new episodes, follow us on:LinkedIn: Lift Enablement, Doug Davidoff, Jess CardenasSubscribe to ou...2025-03-2737 minThe RevOps ShowEpisode 112: The Goldilocks Approach to CRM Lockdown - Balancing Usability and SecurityWhat do Goldilocks and CRM implementations have in common? The balance of their implementation needs to be just right.How much freedom should organizations grant their users to mess with the CRM? Doug and Jess explore the complexities of user access within the CRM and the nuances of balancing access and control to ensure both effective utilization and data integrity.For updates on new episodes follow us on:LinkedIn: Lift Enablement, Doug Davidoff, Jess CardenasSubscribe to our YouTube channel!You can access the show notes and watch the video version...2025-03-2044 minThe RevOps ShowEpisode 111: The Art of Dashboard Design - Simplifying for SuccessDive into the common pitfalls of dashboard creation and best practices for crafting effective, insightful reports. Doug and Jess explore the frequent mistakes made in sales reporting, emphasizing the importance of clarity. They discuss the need for dashboards to serve a specific job to be done, the dangers of information overload, and the importance of collaboration between data teams and leadership.For updates on new episodes follow us on:LinkedIn: Lift Enablement, Doug Davidoff, Jess CardenasSubscribe to our YouTube channel!You can access the show notes and watch the video version of the show on...2025-02-2646 minThe RevOps ShowEpisode 110: Speed vs. Velocity - The Hidden Costs of Moving Too FastThere is a critical distinction between speed and velocity in business. The common misconception is that moving fast equates to progress. In reality, there’s an importance of direction and intentionality in achieving meaningful results. Doug and Jess explore the impact of prioritizing speed over velocity, the concept of “levels of complete,” and how a velocity mindset can lead to more efficient and effective operations.For updates on new episodes follow us on:LinkedIn: Lift Enablement, Doug Davidoff, Jess CardenasSubscribe to our YouTube channel!You can access the show notes and watch the video version of the...2025-02-1237 minThe RevOps ShowEpisode 109: The Customer Journey - Is it The Yellow Brick Road or More Like Off-Roading?There’s a common misconception of the customer journey. It’s often mistaken as the path to becoming a customer. Rather there should be emphasis on viewing it as a continuous cycle that extends beyond the initial sale. Join Doug and Jess as they discuss the significance of focusing on the entire customer lifecycle and the crucial role of revenue operations in mapping the customer journey. For updates on new episodes follow us on:LinkedIn: Lift Enablement, Doug Davidoff, Jess CardenasSubscribe to our YouTube channel!You can access the show notes and watch the video versi...2025-01-3045 minThe RevOps ShowEpisode 108: Architects of Change - The Role of Business Analysts in Evolving OrganizationsWhat in the world is a business analyst? Join Doug and Jess in this episode of The RevOps Show as they provide a definition of the business analyst role, discuss the skills needed, when an organization should hire one, and the problems that a business analyst helps solve.For updates on new episodes follow us on:LinkedIn: Lift Enablement, Doug Davidoff, Jess CardenasSubscribe to our YouTube channel!You can access the show notes and watch the video version of the show on our page. Thanks for listening and remember to just say no to shitty R...2025-01-1547 minThe RevOps ShowEpisode 107: From Excuses to Execution: 6 CRM Adoption Challenges and How to Solve ThemThe more we help conduct CRM implementations, the more we hear how people don’t use their CRM. Whether it’s because it feels like a burden, they don’t see the value, they think it slows them down, or something else, CRM adoption remains a challenge for many teams. In this episode of The RevOps Show, Doug and Jess dig into the most common reasons why sales teams don’t use CRM systems. They discuss strategies to overcome those challenges and provide practical tips to get teams fully leveraging their CRM to accelerate growth. 2025-01-0851 minThe RevOps ShowEpisode 106: From Tornadoes to Frameworks - A RevOps Year in ReviewWe’ve made it to the end of the year! In this final episode of The RevOps Show for 2024, Doug and Jess reflect on the year, including their favorite and regretted episodes, biggest changes, insights, mistakes, and predictions for 2025. Expect a thoughtful and honest review of the year as well as practical insights to apply to their own RevOps strategies going into next year.Get a copy of The Revenue Acceleration Framework hereFor updates on new episodes follow us on:LinkedIn: Lift Enablement, Doug Davidoff, Jess CardenasSubscribe to our YouTube channel!Yo...2024-12-2553 minThe RevOps ShowEpisode 105: Future-Ready Leadership: How Hybrid Models Can Transform Your TeamLooking for the right leadership model for your business? Fractional, Outsourcing, or BPO (Business Process Outsourcing) each comes with its own benefits and challenges. How do you choose the best fit? And what does it take to make these approaches successful?In this episode of The RevOps Show Doug and Jess explore the key differences and surprising similarities between these models. They explain why companies might opt for them over full-time hires, and share tips to ensure success with each.For updates on new episodes follow us on:LinkedIn: Lift...2024-12-1849 minThe RevOps ShowEpisode 104: The Butterfly Effect in Action - How Tiny Changes Create Massive ResultsThere’s a tendency to gravitate towards big changes because they have more certainty. We equate making big changes to disrupting the world. In this episode of The RevOps Show, Doug and Jess surface how it’s actually small adjustments and improvements that can lead to big impacts and significant long-term results.For updates on new episodes follow us on:LinkedIn: Lift Enablement, Doug Davidoff, Jess CardenasSubscribe to our YouTube channel!You can access the show notes and watch the video version of the show on our page. Thanks for listening and remember to just say no to...2024-11-2746 minThe RevOps ShowEpisode 103: CRM Nightmares - Lessons Learned from Implementations Gone WrongLearning happens when you make mistakes. In our time working on implementations, we won’t hide–we’ve made some mistakes that we learned from. In this episode, Doug and Jess have an insightful discussion about CRM implementations and projects that have gone wrong. They share real-life examples of setbacks Lift has faced, what mistakes were made, and the key lessons learned to help you avoid similar pitfalls.For updates on new episodes follow us on:LinkedIn: Lift Enablement, Doug Davidoff, Jess CardenasSubscribe to our YouTube channel!You can access the show notes and watch the video...2024-11-2047 minThe RevOps ShowEpisode 102: AI Readiness: Why Most Companies Aren't Ready (And What To Do About It)What does it mean for a company to be “AI ready?” Doug and Jess explore this question and how revenue operations teams should approach AI. They cover the opportunities and dangers of AI, as well as key areas like strategy, data, processes, people and technology that RevOps need to consider when adopting AI.For updates on new episodes follow us on:LinkedIn: Lift Enablement, Doug Davidoff, Jess CardenasSubscribe to our YouTube channel!You can access the show notes and watch the video version of the show on our page. Thanks for listening and remember to just say n...2024-11-0647 minThe RevOps ShowEpisode 101: Fueling Engagement - Building Communities That LastWhat makes a true community and how do you build one? In this episode, Doug and Jess get into the key elements of community. Gain insight into taking a community-focused mindset, rather than a metrics-driven approach, when aiming to create an engaged community. We have launched a YouTube channel for The RevOps Show where we'll be posting the video version and shorts from episodes. We'd really appreciate it if you took a minute to go and subscribe to our channel!For updates on new episodes follow us on:LinkedIn: Lift Enablement, Doug Davidoff, Jess...2024-10-3044 minThe RevOps ShowEpisode 100: Lessons Learned - A Journey Through 100 RevOps Show EpisodesIt’s time to celebrate! We made it across the 100 episode line. In this super special episode, Doug and Jess take a walk down memory lane. They discuss favorite past episodes, how their mindsets around RevOps have evolved over the past 3 years, what changes they’ve seen, and predictions for the next 100 episodes. We have launched a YouTube channel for The RevOps Show where we'll be posting the video version and shorts from episodes. We'd really appreciate it if you took a minute to go and subscribe to our channel!For updates on new episodes foll...2024-10-2343 minThe RevOps ShowEpisode 99: Mastering Forecasting Part 2 - Strategies for Accurate Predictions and Effective Decision-MakingPart two is here! Doug and Jess continue their discussion on mastering forecasting. Today, they cover the two common purposes of forecasting with an emphasis on why these should never be confused. They dig into why forecasting is so challenging and strategies for properly creating forecasts as well as fixing poor forecasting practices.We have launched a YouTube channel for The RevOps Show where we'll be posting the video version and shorts from episodes. We'd really appreciate it if you took a minute to go and subscribe to our channel! For updates on new episodes...2024-10-0950 minThe RevOps ShowEpisode 98: Mastering Forecasting Part 1 - The 5 Methods You Should Be Using (And When)We’re in for a treat with this two part series on forecasting. In Part 1 Doug and Jess dive into different types of forecasts, the pros and cons of each, and why forecasting is so challenging. Gain an overview of key forecasting methods and learn when to use each type of forecast.Fun announcement! We have launched a YouTube channel for The RevOps Show where we'll be posting the video version and shorts from episodes. We'd really appreciate it if you took a minute to go and subscribe to our channel! There's nothing on there quite yet, bu...2024-10-0254 minThe RevOps ShowEpisode 97: Rethinking MQLs - The Evolution of Lead QualificationWhy have marketing qualified leads (MQLs) become so controversial lately? Doug and Jess unpack some of the common misconceptions around MQLs and provide clarity on why properly defining and using MQLs can still provide value.For updates on new episodes follow us on:LinkedIn: Lift Enablement, Doug Davidoff, Jess CardenasYou can access the show notes and watch the video version of the show on our page. Thanks for listening and remember to just say no to shitty RevOps!2024-09-2551 minThe RevOps ShowEpisode 96: The Procurement Trap - How Intent Signals Are Costing You SalesSellers often get stuck in a commoditization trap by focusing too much on differentiation and add-ons rather than clearly articulating the problem they solve. In this episode, Doug and Jess explain the distinctions between programs and procurement, sharing tips for bringing sellers back to properly defining the problem they’re solving.For updates on new episodes follow us on:LinkedIn: Lift Enablement, Doug Davidoff, Jess CardenasYou can access the show notes and watch the video version of the show on our page. Thanks for listening and remember to just say no to shitty Rev...2024-09-1848 minThe RevOps ShowEpisode 95: Adding Friction to Accelerate Sales PerformanceDoug and Jess explore how to design sales processes that eliminate negative friction while encouraging strategic action from sales reps.Exciting News! Doug is currently on a podcast tour promoting his newly released book The Revenue Acceleration Framework. He’s recorded several episodes already. As we wait for episodes to come out, below is one that is out now: HubHeroes - Making Change Happen with Sales TeamsIf you like the show, please subscribe and rate the show!For updates on new episodes follow us on:LinkedIn: Lift Enablement, Doug Davidoff, Jes...2024-07-1047 minThe RevOps ShowEpisode 94: Building Better Sales Managers - Learning and Development Insights Featuring Ashley CarvalhoSpecial guest Ashley Carvalho, VP of Programs at Lift, joins Doug and Jess to discuss the role of learning and development (L&D) in revenue operations and sales performance. You can expect to learn about L&D frameworks like Bloom’s Taxonomy and tips for applying L&D concepts as a sales manager.Note: The Revenue Acceleration Framework is out now! Go get yourself a copy on Amazon or preview the first three chapters for free before purchasing the book.If you like the show, please subscribe and rate the show!For up...2024-06-2658 minThe RevOps ShowEpisode 93: Is RevOps Responsible for Education?What does it mean for RevOps’s job to be education and centralization? Doug and Jess explore defining education, answer the challenging questions around RevOps’s role with education, and how context is a crucial element that ties it all together.Note: The Revenue Acceleration Framework is out now! Go get yourself a copy on Amazon or preview the first three chapters for free before purchasing the book.If you like the show, please subscribe and rate the show!For updates on new episodes follow us on:LinkedIn: Lift Enablement, Doug Davi...2024-06-1248 minThe RevOps ShowEpisode 92: The Revenue Acceleration Framework - A Proven Roadmap to Transform and Dynamically Grow Your BusinessIn this special episode of The RevOps Show, Doug discusses his new book, “The Revenue Acceleration Framework” which shares the proven approach to transforming and growing a business. Prepare for behind-the-scenes insights and challenges with writing the book and stories from the book itself. Note: The Revenue Acceleration Framework is out now! Go get yourself a copy on Amazon or preview the first three chapters for free before purchasing the book.If you like the show, please subscribe and rate the show!For updates on new episodes follow us on:Linke...2024-05-2154 minThe RevOps ShowEpisode 91: Why Performance Assessments Suck and How to Fix ThemAssessing performance can be challenging for both the person being evaluated and the evaluator. However, there are ways to make the process easier for both sides when you understand measuring performance and the role assessing performance plays in your growth.If you like the show, please subscribe and rate the show!For updates on new episodes follow us on:LinkedIn: Lift Enablement, Doug Davidoff, Jess CardenasYou can also watch the video version of the show on our page. Thanks for listening and remember to just say no to shitty RevOps!2024-05-1549 minThe RevOps ShowEpisode 90: It's All About Throughput - Managing Constraints & BottlenecksMetaphors like funnels and flywheels fall short in capturing the true complexity of business systems. We should pay attention to and understand systems thinking, taking a holistic view to understand bottlenecks and optimize for throughput rather than efficiency.If you like the show, please subscribe and rate the show!For updates on new episodes follow us on:LinkedIn: Lift Enablement, Doug Davidoff, Jess CardenasYou can also watch the video version of the show on our page. Thanks for listening and remember to just say no to shitty RevOps!2024-05-0152 minThe RevOps ShowEpisode 89: Analyzing the 2024 GTM Benchmark Report - The Impact of Revenue Operations on Business GrowthWhat does the Winter 2024 GTM Benchmark Report have in store for us? Doug and Jess discuss key findings from the report and how companies performed, along with issues and challenges that everyone is facing today. They provide perspective on the challenges sellers and buyers are facing along with recommendations for what revenue operations should focus on.If you'd like to follow along in the report with Doug and Jess, you can access the report here. If you like the show, please subscribe and rate the show!For updates on new episodes follow us...2024-04-2454 minThe RevOps ShowEpisode 88: 5 Priorities to Strengthen Sales Manager's PerformanceThere’s a crucial and often overlooked role in sales, the sales manager. While there are lots of tips for success for sales reps and other content geared toward VP levels of sales, there’s not much out there for the sales manager. Doug and Jess cover the key priorities and responsibilities of an effective sales manager, as well as how companies can better support sales managers to maximize their impact.If you like the show, please subscribe and rate the show!For updates on new episodes follow us on:LinkedIn: Lift Enablement, Doug Davi...2024-04-1758 minThe RevOps ShowEpisode 87: Is Your RevOps Foundation Strong Enough? Fundamentals to Determine Your Success or FailureLet’s come back to the basics and discuss the fundamentals of RevOps that are important for success. On the flip side, let’s discuss what happens when we drop or skip over the fundamentals.If you like the show, please subscribe and rate the show!For updates on new episodes follow us on:LinkedIn: Lift Enablement, Doug Davidoff, Jess CardenasYou can also watch the video version of the show on our page. Thanks for listening and remember to just say no to shitty RevOps!2024-04-1056 minThe RevOps ShowEpisode 86: CRM Adoption - 5 Cognitive Biases To Make It EasierBehavioral science can be used anywhere in business. We’ve seen it in previous episodes around sales and decision making. Today Jess switched up the focus to look at utilizing 5 behavioral science concepts to drive adoption within a system.If you like the show, please subscribe and rate the show!For updates on new episodes follow us on:LinkedIn: Lift Enablement, Doug Davidoff, Jess CardenasYou can also watch the video version of the show on our page. Thanks for listening and remember to just say no to shitty RevOps!2024-03-2755 minThe RevOps ShowEpisode 85: The People of RevOps - How to Build the Right RevOps Team for Any BusinessIn this episode of The RevOps Show, Doug and Jess have an in-depth discussion on building your revenue operations (RevOps) team. They provide guidance on the roles, responsibilities, and team structures for RevOps based on your company’s size and growth stage. If you like the show, please subscribe and rate the show!For updates on new episodes follow us on:X: @dougdavidoff, @JessDCardenas & @demandcreatorLinkedIn: Lift Enablement, Doug DavidoffYou can also watch the video version of the show on our page. Thanks for listening and remember to just say...2024-03-1455 minThe RevOps ShowEpisode 82: The Lasting Impacts of Finishing StrongHave you ever ran where you started off strong and had a weak finish? Panting and not feeling great about it. Have you ever ran where you started off strong and finished strong? That’s a confidence boost and I’m sure you felt great afterwards. Having a strong finish also applies to projects. Why is it important and how you can get there are what Doug and Jess answer in this episode. If you like the show, please subscribe and share the episode!For updates on new episodes follow us on:Twitter/X: @doug...2024-02-2150 minThe RevOps ShowEpisode 81: Your Customer Success is Failing - What You Need to do to Fix itIt’s often thought that customer success is all sunshine and rainbows and that nothing can go wrong in this role. That’s not the case. Customer success is failing us right now and there has to be something we can do about it. This is what Doug and Jess dive deeper into in this episode of The RevOps Show. If you like the show, please subscribe and share the episode!For updates on new episodes follow us on:Twitter/X: @dougdavidoff, @JessDCardenas & @demandcreatorLinkedIn: Lift Enablement, Doug DavidoffYou can also watc...2024-02-1450 minThe RevOps ShowEpisode 79: The Ideal Customer Experience - From Defining to DeliveringI.C.E. I.C.E. Baby! Doug and Jess are talking about the Ideal Customer Experience today. Four Seasons, Walmart, Fuddruckers, and Apple are just a few examples discussed in the episode to show what to do (or not to do) with your customer experience. They also talk through how RevOps should prioritize customer experience and how to keep it aligned with the business.If you like the show, please subscribe and share the episode! For updates on new episodes follow us on:Twitter/X: @dougdavidoff, @JessDCardenas & @demandcreatorLinkedIn: Lift Enablement, Doug...2023-12-2748 minThe RevOps ShowEpisode 77: Always Be Launching - The Key to CRM SuccessThe phrase “always be learning” has been mentioned in several episodes, but what does this mean and how can you put this into practice? Doug and Jess explain here how to continuously improve and optimize your CRM by launching it 3-4 times a year. NOTE: If you do not want to hear baseball talk for 14 minutes, skip to 14:28.If you like the show, please subscribe and share the episode. For updates on new episodes follow us on:Twitter/X: @dougdavidoff, @JessDCardenas & @demandcreatorLinkedIn: Lift Enablement, Doug DavidoffYou can a...2023-12-1355 minThe RevOps ShowEpisode 76: Reporting and Analytics - From Overwhelming and Inefficient to Valuable and ActionableIt’s easy to set up reports today, leading to inefficient and confusing data instead of clarity and alignment. Doug and Jess talk through how we should view and think about data and analytics and some common mistakes made when creating reports.If you like the show, please subscribe and share the episode. For updates on new episodes follow us on:Twitter/X: @dougdavidoff, @JessDCardenas & @demandcreatorLinkedIn: Lift Enablement, Doug DavidoffYou can also watch the video version of the show on our page. Thanks for listening and remember to just say no to...2023-12-0649 minThe RevOps ShowEpisode 73: Behavioral Science Concepts - The Unseen Influences Shaping Your Sales ProcessWe’re at it again with more behavioral science concepts. This time talking about how each comes into play in the sales process. Doug and Jess cover present bias, projection bias, regret aversion, information avoidance, and the zero price effect. If you like the show, please subscribe and share the episode. For updates on new episodes follow us on:Twitter/X: @dougdavidoff, @JessDCardenas & @demandcreatorLinkedIn: Lift Enablement, Doug DavidoffYou can also watch the video version of the show on our page. Thanks for listening and remember to just say no to shitty Rev...2023-11-1554 minThe RevOps ShowEpisode 70: The OODA Loop Explained - How It Can Help You Make Better, Faster DecisionsObserve, Orient, Decide, Act - OODA Loop. If you haven’t heard about this framework before, OODA Loop was developed by Strategist and US Air Force Colonel, John Boyd. It’s a four-step process for making effective decisions in chaotic and high-stress situations. Doug and Jess take this framework, dig into it, and walk through how we can utilize this framework in our business.If you like the show, please subscribe and share the episode. For updates on new episodes follow us on:Twitter/X: @dougdavidoff, @JessDCardenas & @demandcreatorLinkedIn: Lift Enablement, Doug DavidoffYou can...2023-10-2550 minThe RevOps ShowEpisode 68: The Behavioral Science Behind Decision Making - Insights from 6 Psychological ConceptsBring back the behavioral science concepts! Doug and Jess walk through six concepts that all relate to making decisions. Those concepts include: chunking, decision fatigue, staging, elimination by aspects, decision inertia, and substitution. Here are the definitions of each (From Behavioral Economics):Chunking: When the same information is presented in a different form that is easier to process, our ability to receive and remember it is greater. Decision Fatigue: Long sessions of decision making can lead to poor choices.Staging: When people make complex or long decisions, such as buying a car, they tend to successively explore their o...2023-10-1155 minThe RevOps ShowEpisode 67: What is Go-to-Market Strategy & How to Define ItWhile the term Go-to-Market (GTM) Strategy has been around since the beginning of business-time, people have become fascinated with how it works. This term has gone from forever existing to being brand new, so today Doug and Jess are digging into what GTM strategy really is.Questions/Topics Addressed: How does Doug define GTM strategy? 5 Questions that You Need to Answer to have a GTM StrategyWould you rather have good strategy or good execution? How often should you be talking about your GTM strategy?If you like the show, please subscribe and share the episode. For...2023-10-0453 minThe RevOps ShowEpisode 66: Making Marketing Attribution Worth Your TimeMarketing attribution has Doug feeling a little salty today. He and Jess dig into whether or not marketing attribution is a waste of time.Questions/Topics Addressed: What is marketing attribution? Where does attribution marketing work? Attribution ModelsHow do you measure marketing attribution?If you like the show, please subscribe and share the episode. For updates on new episodes follow us on:Twitter/X: @dougdavidoff, @JessDCardenas & @demandcreatorLinkedIn: Lift Enablement, Doug DavidoffYou can also watch the video version of the show on our page. Thanks for listening and remember to just...2023-09-2750 minThe RevOps ShowBest of RevOps Show: Episode 40: What to Expect When You're Expecting a CRM Implementation - Key ConsiderationsThe four most dangerous and damaging words in any tech implementation: "All we need is." People want outcomes that come from low effort, cost, and things associated with a simple CRM build. If it were that easy, everyone would be doing it. Jess picked this episode because "we cover some key things everyone should have in mind when implementing a CRM and what the real cost is. Doug and I also dig into how the status quo can impact the implementation." This episode is part of a series we put on. We'd highly recommend listening to the...2023-09-1355 minThe RevOps ShowBest of RevOps Show: Episode 23: A CRM is Only as Good as Its ConfigurationThe phrases "Let's keep it simple" or "all we need is" are things we hear quite often when implementing CRMs, but simple isn't enough. Your CRM also has to serve your needs; otherwise, people won't see the point in using the new system. To get there you must ask yourself, "What's the problem we're solving for?" The goal with this question should not be simple, it should be complete. Jess chose this episode for our Best of RevOps Show series because her and Doug dive into how you define what complete is, what the real problems are with your...2023-08-3046 minThe RevOps ShowBest of RevOps Show: Episode 17: In Pursuit of the Perfect DatabaseSo many are striving for the "perfect database, but what does "perfect" actually mean? A database shouldn't be judged by its perfection - it should be judged by its impact on your velocity, by throughput optimization, and by successfully achieving your revenue objectives. Getting to that database is half the battle, which is why we're resharing this episode. Over the next six weeks, we'll be sharing the Best of RevOps Show. Doug and Jess have selected their favorite episodes and can't wait to share them with you. From Jess: The pursuit or the perfect database is something t...2023-08-1941 minThe RevOps ShowEpisode 63: Playing to Win - Defining the Role of RevOps in StrategyIn this episode Doug and Jess talk through the RevOps role and growth strategy. What they get into in this episode is the core of what it means for RevOps to be strategic. Doug’s Thesis: Whether companies are referring to what they’re doing as RevOps or not. Tactical RevOps has taken hold and it’s enabled companies to get better at what they’re doing. As a result, they’re getting weaker. Those companies that are at the leading edge of this phenomenon are the ones that are taking it on the chin...2023-07-1349 minThe RevOps ShowEpisode 60: Why Data Architecture & Structure is the Key to CRM Success (And Why it Goes Wrong)Thank you to all our listeners for tuning into each episode and letting us have fun every week with the show. We aren’t going anywhere, but we’ve reached episode 60 and thought we’d let you know how much we appreciate you.If you haven’t watched the video part of the show, the intro is worth it. The sheer look of surprise and confusion that Jess experiences with Doug’s intro is priceless. A while ago Doug told Jess we were building a machine designed for greater velocity which ties into our actual topi...2023-06-2354 minThe RevOps ShowEpisode 59: Developing & Building Sales Pipelines for Revenue AccelerationIt’s officially summer, kids are off and at camp, the writer strike is still happening which is causing a lot of questions for Deadpool, and there’s a lot of talk about Ryan Reynolds. BUT that’s not what we’re here to discuss. Today Jess and Doug dig into developing and building a sales pipeline.Questions Discussed in This Episode:What is the purpose of a pipeline?When are two pipelines better than one? How do you go about picking your stages for your pipeline?As you're putting your stages together, how do you make sure...2023-06-0845 minThe RevOps ShowEpisode 58: The "Oh Shit!" Moment - Why POV Insights Beat Thought LeadershipLet’s all pretend we’re sitting with a drink in hand listening to the waves crash as Doug and Jess talk through thought leadership versus point-of-view insights. We’re putting thought leadership on trial today.Questions Discussed in Today's Episode: What is a point-of-view insight?Why do point-of-view insights cause people to change their course?Is search the only benefit to thought leadership? Are there any other benefits to thought leadership outside of driving search?Why choose 3-5 insights?How do you go about picking insights? If you're liking the show, please make sure to...2023-06-0141 minThe RevOps ShowEpisode 54: How Important are People in a RevOps World?It’s been a little too quiet over here for our liking. We’ve had a pretty interesting few weeks at Lift and haven’t been able to record, but Doug and Jess are back and stronger than ever! Even with the dongle problem that Jess ran into right before this recording, nothing can stop us from getting you another episode.Our topic of the day – the role of people in a RevOps world. A topic from the one and only, Doug Davidoff.Questions/Topics Discussed in Today's Episode: What if you hire A players...2023-04-2846 minThe RevOps ShowEpisode 51: How RevOps can Best Utilize Revenue IntelligenceThis episode is all about opening a can of worms with revenue intelligence and how it impacts RevOps. AI is a hot topic currently, revenue intelligence is part of that and Jess thought it would be timely.Questions discussed in this episode:What’s the definition of Revenue Intelligence?Jess saw in a lot of places that implementing revenue intelligence into your RevOps strategy is critical. Is that true?Did you know there is no data you can use from the future today? Who has good revenue intelligence systems?If you're liking the show, please mak...2023-03-2253 minThe RevOps ShowEpisode 49: Beware the Hidden Dangers of AutomationToday Jess wants to talk about the dangers and downside of automation. Jess looks at automation very similar to the advice that Peter Parker was given from his Uncle Ben - with great power comes great responsibility.Questions/Topics Discussed in this Episode:Why does everyone jump to automation? Why do we feel like automation is going to make our life easier?Why has the percentage of emails increased dramatically in a period of time where access to insights is easier than ever before?The difficulty and dangers that come with automation.If you're liking...2023-03-0843 minThe RevOps ShowEpisode 46: The Time for Another Salesperson is Now...Or Maybe it's NotWe’re already halfway through the year, right? Last week marked the end of June; at least that’s what it feels like. And in the 48 hours leading up to this episode recording, the adjectives used to describe what we implement here at Lift included “fancy spreadsheets.” Fancy spreadsheets are not on our list today. Rather we’re talking about how to hire for a sales role. Jess wants to get into how to go about hiring salespeople and how to do that effectively.Questions discussed in today's episode: How do you know that you nee...2023-02-0847 minThe RevOps ShowEpisode 44: HubSpot or Salesforce - How to Choose the Platform for YouOur topic today comes from something that has formed and has been seen on LinkedIn. It’s kind of like when Twilight came out and people chose either Team Jacob or Team Edward, except now it’s Team HubSpot or Team Salesforce. There’s also the question floating around on whether Salesforce is viable. Instead of picking a team, Doug and Jess are going to get into when you’d use one over the other.Questions discussed:What is your underlying function? Why would you use Salesforce? When is Salesforce not the right platform?Why go HubSpot? 2023-01-2550 minThe RevOps ShowEpisode 43: What to Expect When You're Expecting a CRM Implementation Part 5 - To Pilot or Not to PilotHappy New Year everyone! We hope you were able to spend time relaxing and recharging for the new year. I know that’s what Doug and Jess had in mind - to do absolutely nothing for a few days. Today we’re finishing off our series on What to Expect When You’re Expecting a CRM Implementation. Before we get into it, Jess did make it back from Disney and the weather was beautiful and there was Christmas everywhere. The day this episode was filmed was also Festivus and Doug wanted to air grievances the entire episode, but ala...2023-01-0459 minThe RevOps ShowEpisode 42: What to Expect When You're Expecting Part 4 - How Long Should an Implementation Be?While Doug contemplates how he’s going to get through a week without Jess, Jess is eager to get to Disney. But she’s got a little more RevOps work to get through before she can fly out. Part of that was recording this episode. And yes we are still talking about what to expect when you’re expecting a CRM implementation - specifically how long an implementation should take. Questions/Topics Discussed: How long should a CRM implementation take? An example of slicing horizontally.What causes a higher cost versus a lower cost.If you're li...2022-12-1451 minThe RevOps ShowEpisode 39: What to Expect When You're Expecting a CRM Implementation - Costs, Part 1Today starts us on a two part series around CRM implementations and what you should pay for it. The gift that keeps on giving.Questions and topics discussed: What is a CRM? What else should you consider when you’re looking at the cost? What other tools should you be looking at considering? What’s the cost of not knowing? Let’s talk about the different implementations. If you're liking the show, please make sure to subscribe and share it with your friends and/or coworkers. Follow us on Twitter: @dougdavidoff, @JessDCardenas & @demandcreator to receive updates on...2022-11-0955 minThe RevOps ShowEpisode 38: Forecasting - When It's Right & When It's NotToday is all about forecasting and the common mistakes that are made.Questions addressed: It’s been mentioned that forecasting isn’t the answer, so why is forecasting not the answer? Why do people think it is the answer?If we think about forecasting as jobs to be done, what are we hiring forecasting for? What are you actually using it for? Where is it beneficial? Why do we want predictability?If you're liking the show, please make sure to subscribe and share it with your friends and/or coworkers. Follow us on Twitter: @dougdavidoff, @JessDC...2022-10-2750 min
Almigos118. Comfort Films with Jess NiveloThe days are getting shorter, the skies are getting grayer and the weather getting colder. It's the perfect time of the year to snuggle up under a nice blanket, get a cup of hot chocolate and fire up some plesant movies!! This week, the duo are joined by Al's better half, Jess Nivelo, to chat about their comfort movies. The movies they've seen a million times and just always leave them with that warm, fuzzy feeling inside.2022-10-171h 15The RevOps ShowEpisode 37: Tackling RevOps in the Fourth QuarterWe had a strong end to the third quarter. A crazy strong end to the third quarter. In the first week of the fourth quarter Doug thought he was going to be able to take a breath and that theory did not last. It's been a crazy year, it's been a crazy month, and it's been a crazy quarter… it doesn't stop. Today we're talking about the fourth quarter and end of the year for RevOps. Questions addressed in this episode: Is the fourth quarter different from any other quarter? Should...2022-10-1347 minThe RevOps ShowEpisode 36: The Keys to a Successful UAT/QATToday’s topic is one that Jess has been thinking about and has been a hot button topic in her head for the past few weeks. UAT and QAT. She believes they get interchanged frequently and wants to address the best way to manage both UAT and QAT, where people go wrong, and learnings they’ve had with launches.Questions discussed in this episode:What’s the difference between UAT and QAT? Who should be doing the UAT and the QAT?Do you not think that you should have a checklist for the usage UAT?How many it...2022-10-0657 minThe RevOps ShowEpisode 35 : Sales Compensation - How do You Want to Motivate Your Reps?This may come as a surprise to some of you, but sales compensation doesn’t work as a motivator. Shocking! While there are certain circumstances in which compensation works, it usually doesn’t.Questions addressed:Does sales compensation work as a motivator for sales reps? Does sales compensation motivate people to do the things that they should do that they don’t want to do? What tactics would you take other than using comp as your motivator? What are some specific things that you would do to motivate your sales team the right way?What are the othe...2022-09-2950 minThe RevOps ShowEpisode 34: The Role of The Solution Architect - It's All About The Business ProcessWe’re starting today’s episode with some exciting news! Based on some research, we may have the number one RevOps podcast on Spotify! Thank you to all of our listeners for being part of this journey and listening to the show. We couldn’t have done it without you all. Also be prepared because today’s episode is Exhibit A of attention deficit Friday. Now, let’s get into solutions architects.Some Key Takeaways: Make sure you get to the real problemThe solution architect’s role is really to define what the real problem we’re solving for...2022-09-2148 minThe RevOps ShowEpisode 32: Who Should RevOps be a Hero To?Today’s topic comes from a question Jess had while discussing RevOps’s role - who do you want to be a hero to? Who should RevOps be a hero to? Questions discussed in today's episode: Who should RevOps be a hero to?How are you getting your customers to their yes?Here’s an interesting thought…what if the reason that RevOps is so important is because you’re not supposed to be comfortable?If you're liking the show, please make sure to subscribe and share it with your friends and/or coworkers. Follow us on Twitte...2022-09-0857 minThe RevOps ShowEpisode 31: Creating a Strong Sales Pipeline to Drive Sales Outcomes & ResultsSome big news today - our producer, Hannah Munoz, gave birth to a beautiful baby boy. Until she returns, Doug has everything covered and hopefully they’ll keep the house under order 😉. This episode of the RevOps Show is one of Doug’s favorite topics - sales pipelines. He and Jess talk about some of the biggest mistakes that are made with pipelines, what’s the same about every pipeline, how to know whether or not you should have more than one, and what you should do to have a clear, solid pipeline to drive sales outcomes and sales...2022-08-3156 minThe RevOps ShowEpisode 30: Don't Fall Into a RevOps Efficiency TrapJess and Doug get into some surface level information on red work and blue work (more on this in a future episode). The main, overarching topic that you'll be listening to today is all about how people are messing up (or f-ing up) RevOps because they're always looking at things through the lends of efficiency.Questions discussed in this episode: How does focusing on efficiency make you stuck? Why is it a bad thing to be focused on efficiency?Why do you think there is such a focus on efficiency?What does red work and blue w...2022-07-0750 minThe RevOps ShowEpisode 29: Wanna Make a Bet? Why RevOps Needs a Probabilistic MindsetIf you’re in need of a pick-me-up, listen to Don’t Stop Me Now by Queens because, according to Doug, you can’t be in a bad mood after listening to this song. It’s scientifically proven. You’re welcome! 😄 Jess wants to get into our third principle from our 7 Principles of Radical Execution that we utilize internally here at Imagine. The third principle is probabilistic not deterministic.Questions addressed this episode: What is probabilistic? What is deterministic? Is calling out what you feel the probability is a way to manage the fear of uncertainty? H...2022-06-3050 minThe RevOps ShowEpisode 28: Is Revenue Operations a Wartime Discipline?Today we’re getting into a topic that Doug brought up during the Customer Experience episode - RevOps being a wartime discipline.Disclaimer: Doug doesn’t like this topic from the get go because he thinks sales and business have used wartime analogies for far far too long. It tends to over-inflate the existential risk of things. From a metaphor standpoint it’s common, so Doug is happy to address the topic today.Questions addressed in today's episode:What is a wartime discipline? Why does RevOps get treated as a wartime discipline?What is chao...2022-06-2352 minThe RevOps ShowEpisode 27: A Frank Discussion on The Role of The CRM Admin TodayFridays are the new recording vibe, Jess is going to see the Backstreet Boys, and today’s episode has a lot of moments you don’t want to miss (especially on video). There are moments of laughter and moments of full on head in hands disapproval for the challenging topic of the admin as it relates to RevOps and the CRM.Questions discussed in this episode: Why and when do you need an admin?Is Doug anti-admin?What should an admin be doing?And a great discussion about a hypothetical person named Frank.If you're likin...2022-06-1647 minThe RevOps ShowEpisode 26: What (Almost) Everyone is Getting Wrong with Data & MetricsWe are back after taking a short break while Doug was in Hawaii, though it seems like half of his body is still there. And while we’re all living vicariously through his stories and wishing we, too, were on an island, today we are actually discussing a great topic that Doug threw out. Jess and Doug are tackling what almost everyone is getting wrong about data and metrics. Disclaimer: Doug loves data and metrics. The ability to gather data and the opportunities we have is tremendous.Questions/Topics discussed in the...2022-06-0857 minThe RevOps ShowEpisode 25: What is Your Sales Structure & Are You Playing to Win?The RevOps Show has been characterized by introductions of sports from basketball to the Cincinnati Reds to the Stanley Cup. It occurred to Doug in preparing for this episode that Cincinnati is an interesting town because they have a major league baseball team and a football team but nothing else. In alignment with this sports theme, we have an opportunity for you to win one of Imagine’s nice vests. (See Show Notes for how to win.)Getting into the episode, we’re here to talk about one of the elements that in many ways is the peak...2022-05-2550 minThe RevOps ShowEpisode 24: What is Customer Experience & What Role Does RevOps PlayToday’s episode is all about customer experience. Unfortunately, customer experience is no walk in the part nor a good bedtime story. When you’re scaling a business, it seems like it’s 10x harder. But according to Doug customer experience is effortless because no matter what you do, the customer has an experience. Also get an insight look into Imagine's customer experience.Questions answered in this episode: What is customer experience? Customer experience is this interesting place where lots of energy is wasted. Why? What role does revenue operations play towards customer experience? What's Imagine's customer expe...2022-05-1147 minThe RevOps ShowEpisode 23: A CRM is Only as Good as Its ConfigurationIt’s RevOps Show day! And the topic of choice is all around CRM configuration. More specifically, the fact that a CRM is only as good as its configuration. For full disclosure, Doug brought up this topic (exposed!) for today. It came from a conversation he was having where a potential client laid out what their needs were for a CRM. While they laid out some specifications, they didn’t articulate what success looked like for them or what they were wanting the CRM to actually do for them. There’s a lot to unpack here.Qu...2022-05-0446 minThe RevOps ShowEpisode 22: Get in to the Zone - The 3 Zones of ExecutionJess and Doug are diving into The 3 Zones of Execution. Zone One is the Performance Zone. It's the next 90 days and is all about meeting objectives and hitting your number.Zone Two is the Enablement Zone. It's the next 90 days to a year and is all about staging, operationalizing, systemizing, and optimizing.Zone Three is the Transformation Zone. It's the next three years and beyond and is all about vision, change initiatives, and building capabilities.If you're liking the show, please make sure to subscribe and share it with your friends and/or coworkers. Follow us on T...2022-04-2144 minThe RevOps ShowEpisode 21: What is System Design & Why It's a Core Element of Strong Revenue OperationsToday Jess wants to talk about system design and of course Doug is 100% focused, locked in, and ready to go…maybe!Questions answered in today's episode: What is system design? How would you explain it?Why is system design important? Why do we always go back to system design?Where do you start with system design?What are some of the biggest challenges that you run into? Where are places that people get stuck?If you're liking the show, please make sure to subscribe and share it with your friends and/or coworkers. Fol...2022-04-1443 minThe RevOps ShowEpisode 20: Stop! RevOps Mistakes Ahead! How to Reroute & Avoid ThemToday Jess and Doug are discussing five mistakes of RevOps. They aren’t the top five, but they are five that can be prevented.5 Mistakes of RevOps covered: 1. Losing the plot2. Champagne vision - beer tolerance3. The failure to use friction4. Is the juice worth the squeeze?5. Becoming the department of sales preventionIf you're liking the show, please make sure to subscribe and share it with your friends and/or coworkers. Follow us on Twitter: @dougdavidoff, @JessDCardenas & @demandcreator to receive updates on when new episodes publish or to...2022-04-0654 minThe RevOps ShowEpisode 19: The One Where Revenue Operations is NOT the Right FocusWe’re here today to discuss a story, one that may cause confusion, chaos and disruption to the RevOps world. Doug’s a bit hesitant to share this story with us because while using client stories as examples, because it’s real life experience, he does try to keep it completely anonymous (which he is going to continue to do). The movement to RevOps has created hype and as he looks at everyone talking about revenue operations, one of the things more often than not that’s the question to answer is, what is RevOps NOT responsible for?Today...2022-03-2447 minThe RevOps ShowEpisode 18: The Ideal Client Profile: Who's Your Who & The Single Most Important Question Your Business Can AnswerBaseball season is back! While the topic for today isn't around baseball, it's important that we all know the full lineup of the Reds. The actual topic for today is all about the ideal client profile (ICP). This has come up in a few places on the podcast and Doug likes to reference the fact that people think they have ICPs and in fact they don’t.Questions answered in today's episode: Why an ideal client profile? What's an ideal client profile? How do you know when your profile is done?What are some misconceptions with ideal...2022-03-1653 minThe RevOps ShowEpisode 17: In Pursuit of the Perfect DatabaseDoug has his cup of coffee and is ready to take on whatever Jess has planned for this episode which happens to be centered around the goal people have of a perfect CRM. And to confirm we’re talking about the perfect CRM/database. While they are two different things, they’re being used interchangeably. The unique aspect about this episode in particular is you’ll get to see a peek behind the curtain into how Imagine operates as roles reverse today and Doug is the one doing the question asking.Questions answered in today's episode: What's...2022-03-1041 minThe RevOps ShowEpisode 16: Stop Building Crappy Reports & Sh!tty DashboardsJess is really happy in today’s episode, but will she remain that way? It all depends on if Doug brings out the soundboard. (Spoiler alert: of course he’s going to bring out the soundboard!) Today’s topic is really exciting as Doug finally got to choose what to discuss - dashboards and reporting and more specifically, effective dashboards and reporting.Questions answered in today's episode: What does an effective dashboard and report accomplish?What makes an effective report?Is there a difference between what we're trying to accomplish with a specific report versus a specifi...2022-03-0345 minThe RevOps ShowEpisode 15: Customer Acquisition vs. Revenue Acquisition - What's the Difference & Why Should You CareBaby Shark, Fight Club, Doug has the soundboard going today! But we’re not here to talk about the soundboard, today Jess and Doug are discussing customer acquisition versus revenue acquisition. What’s the difference? Are they the same thing? Find out in today’s show.Questions answered in today's show:What's the difference between customer acquisition and revenue acquisition?What is lift? Why is it that there seems to be so much focus on customer acquisition and getting new customers over revenue acquisition?Should you focus on customer acquisition over revenue acquisition?If you're...2022-02-2444 minThe RevOps ShowEpisode 14: Cracking the Code to Sales & Marketing AlignmentJess is working through Doug’s greatest hits, and today is one he’s excited to talk about - alignment and specifically alignment between sales, marketing, and success. On top of it, Doug has something new that he’s going to bring up on the subject, so you definitely want to listen in for that insight.Questions answered in this episode: Why is alignment important? Is alignment a myth? Where does RevOps come in?If you're liking the show, please make sure to subscribe and share it with your friends and/or coworkers. Follow us on Twi...2022-02-1644 minThe RevOps ShowEpisode 13: What Are Opportunity Costs & How Should They Impact Your Decision MakingAt Imagine we have what are called The First Principles for Radical Execution. Here, we’re looking at one that isn’t understood as easily, consider the opportunity cost. Doug and Jess will walk you through what that means, and how you apply it in RevOps.Questions answered in today's episode: What does consider the opportunity cost mean?How do you determine what change is? If we’re trying to manage the opportunity cost and we’re trying to make a rapid change, how do you know how much you change and how rapidly? How do you know...2022-02-0937 minThe RevOps ShowEpisode 12: Build a Better ForecastHello there and welcome (or welcome back) to The RevOps Show! A lot is happening this episode as Jess has a new phone number and can’t seem to remember her Twitter handle. (Which by the way if you’re reading this, tweet her @JessDCardenas and ask her if she made it to 2022.) BUT, that’s not what we’re really here to talk about today. Today Doug and Jess are focusing on sales forecasting, a topic that has hot takes and gets Doug riled up.Questions answered in today's episode: What is sales forecasting? What’s the differ...2022-02-0245 minThe RevOps ShowEpisode 11: Strategic or Tactical - The 5 Levels of RevOpsLet’s talk about strategic RevOps. What does it mean? How do you do it? Doug and Jess are answering all your questions as they walk through what we call The 5 Levels of Revenue Operations. Questions answered in this episode include: How does RevOps differ from Marketing and Sales Ops? What is strategy? If you're liking the show, please make sure to subscribe and share it with your friends and/or coworkers. Follow us on Twitter: @dougdavidoff, @jesscardenas & @demandcreator to receive updates on when new episodes publish or to get other great insights. You can also w...2022-01-2658 minThe RevOps ShowEpisode 10: The Importance of Single Source of Truth (And How You Can Have More Than One)The data based conversation we had in Episode 9: I've Got 99 Problems, But (After Listening to This Episode) Data Migration Ain't One got Jess thinking about single source of truth. With all kinds of integrations that are going on, there’s a lot of conversation around single source of truth and how important it is.Today's episode answers the following questions: What is single source of truth? Is single source of truth a myth?How do you determine what your single source of truth is?How do you make sure your source of truth stays your source of t...2022-01-1947 minThe RevOps ShowEpisode 9: I've Got 99 Problems, But (After Listening to This Episode) Data Migration Ain't OneWhen it comes to migrating data, Doug’s simple solution to the mistakes involved is to just not migrate. Just don’t migrate. (If it were that simple we wouldn’t have a need for this podcast episode.) Instead he changes to say that you can migrate, just don’t check on it because that is what causes the migration to fail.Today's episode will answer the below questions: What is clean data? What’s the difference between bad data vs. clean data?Is it better to migrate all of the data or is it better to migrate s...2022-01-1246 minThe RevOps ShowEpisode 8: Creating The Adoption Flywheel - Overcoming the Challenges of CRM AdoptionWe’re back in the ohyay studio today with some extra flare. Thank you to our friends at ohyay for getting us hooked up! On the docket today Doug and Jess are talking about the adoption flywheel. They tackle the challenge of adoption and why it’s so hard, and how you can build your system to drive adoption of your users. If you haven’t had your coffee yet today, grab a cup and listen in as we break this down.If you're liking the show, please make sure to subscribe and share it with your friend...2022-01-0543 minThe RevOps ShowEpisode 7: Everything You Wanted to Know About Deal Desks (But Were Afraid to Ask)As the end of the year closes out, we want to thank all of you who listen and watch the show for listening in. It means a lot to us seeing how much you enjoy the episodes. We'll be back in full swing come the new year, but until then have a Happy Holidays and a Happy New Year!What is the RevOps topic we’re talking about today? Deal Desk. It’s a good thing only RevOps people listen to this because saying Deal Desk may have caused heartburn for thousands of sales reps. (Sorry, not sorr...2021-12-2242 minThe RevOps ShowEpisode 6: CRM is Change Management - How to SucceedToday let’s talk about the challenge of changing CRM within a sales organization; change management with a focus around if you’re switching your CRM how you can manage that with your sales team. Just the sales team/organization.Before we get into this, let’s make one thing clear, if you change your CRM, you’re going to impact more than just your sales organizations. Today our focus is just on the sales side of things. If you're liking the show, please make sure to subscribe and share it with your friends and/or c...2021-12-1546 minThe RevOps ShowEpisode 5: How to Increase CRM AdoptionLet’s talk about CRM adoption and the difficulties around adoption. This includes what the right way is to drive adoption, and whether or not you use that as a measure in an implementation.If you're liking the show, please make sure to subscribe and share it with your friends and/or coworkers. Follow us on Twitter: @dougdavidoff, @jesscardenas & @demandcreator to receive updates on when new episodes publish or to get other great insights. You can also watch the video version of the show on our page. Thanks for watching and remember you can't solve your upstream pr...2021-12-0843 min
The RevOps ShowEpisode 4: Defining the RevOps RoleWelcome back to the RevOps Show. Jess wants to talk about creating a RevOps role within your organization. Doug believes you should just hire us. But that wouldn’t make for a good podcast episode now would it. In all seriousness, as RevOps has become increasingly popular, more organizations are looking to create an actual role for RevOps. What does that look like? Listen to the episode to find out!If you're liking the show, please make sure to subscribe and share it with your friends and/or coworkers. Follow us on Twitter: @dougdavidoff, @jesscardenas & @demandcreator to re...2021-12-0156 min
The RevOps ShowEpisode 3: KPIs Part 2 - 4 Common Scenarios & Where to StartLast episode we ran out of time for Key Performance Indicators (KPIs) scenarios. Today we’re back to finish the conversation and tackle what we didn’t get the chance to cover in Episode 2. Will Doug and Jess get through everything in time? Let’s give them a shot! Scenario 1: We've got a newly hired marketing manager at an organization that has really never done demand gen marketing. There's no baseline data and we're working from a blank slate. The CEO wants the marketing manager to put KPIs together. Where do you start? Scenario 2: We consistently putout content...2021-11-2446 min
The RevOps ShowEpisode 2: KPIs Part 1: The What, When, Where & Why of Key Performance IndicatorsBuckle in for this episode because we’re touching on a couple questions we deal with all the time around Key Performance Indicators (KPIs). So what is a KPI, why are they important and what common mistakes do companies have with KPIs? Find out in this episode. If you're liking the show, please make sure to subscribe and share it with your friends and/or coworkers. Follow us on Twitter: @dougdavidoff, @jesscardenas & @demandcreator to receive updates on when new episodes publish or to get other great insights. You can also watch the video version of the show on...2021-11-1748 min
The RevOps ShowEpisode 1: The Truth About Sales QuotasHello and welcome to the first episode of The RevOps Show! Revenue Operations is invigorating and exhausting, so our hosts, Jess and Doug, will be coming at you every week with a new episode to help you navigate this new concept. Whether it's answering questions, working through scenarios, or something else, you'll receive the knowledge and actions to work through your RevOps issues.The main focus today is on sales quotas, their definition, how most companies go about setting a quota for their sales team, and options to stray away from setting a quota while maintaining motivation. 2021-11-1053 minAlmigos101. Date Movies with Jess Nivelo and Nicole IerardiOn this episode of the show, the fellas discuss a special topic with extremely special co hosts. The duo's significant others, Nicole (who's been on before) and Jess (making her podcast debut), join them to talk about date movies. Hear them break down their various favorites from eclectic genres. It's a sultry episode you won't want to miss!2021-05-201h 42
100% Vanessa8. How to Turn Purpose into a Career you Love with Jess from Jess So Blessed!In this episode I talk to Jess from Jess So Blessed on Youtube about career, walking in our purpose and what it takes to get there! Check out Jess’ YouTube video on our discussion here: https://youtu.be/crOknuIa13U2020-08-1823 min