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Showing episodes and shows of
Jesse Mullen And Isaac Johnson
Shows
Launching Pros
Robots, Romance, and Realities
Send us a textWhat happens when AI companions leap from our screens into walking, talking robots that look almost human? Today we're diving deep into the uncanny intersection of AI chatbots like Grok and the physical humanoid robots being developed by companies like Tesla.The conversation takes a fascinating turn when we explore the potential applications of AI companions beyond the obvious (and sometimes concerning) romantic substitutes. While there's a valid worry about technology enabling further isolation for those already struggling with human connections, we uncover a compelling use case for the elderly. Imagine...
2025-07-24
10 min
Launching Pros
The Cringeworthy World of Virtual Companions
Send us a textTechnology often walks a fine line between innovation and excess—and this week, Elon Musk's xAI may have crossed it. Their new Grok anime "girlfriend" feature has the tech world buzzing for all the wrong reasons.We dive into our unfiltered first reactions to this controversial AI companion, featuring a goth anime girl who makes suggestive comments about "dressing up, undressing, whatever mood we're feeling." The stark contrast between this approach and the productivity-focused AI assistants we typically recommend couldn't be more apparent.Beyond the initial shock factor, we ex...
2025-07-22
06 min
Launching Pros
Outsmarting the Competition
Send us a textKnowing your competition isn't just helpful—it's essential. Ever wonder if you're missing competitors you don't even know exist? You probably are. We pull back the curtain on one of the most vital first steps in any growth strategy: comprehensive competitive analysis. Many business owners come to us believing they understand their competitive landscape, only to discover entire segments of competition they never considered. This blind spot can completely derail even the best marketing efforts.Through our detailed process, we don't just identify competitors—we create interactive blueprints that trans...
2025-07-17
07 min
Launching Pros
Finding Your Perfect Hook: Testing for Video Content Success
Send us a textEver wondered if there's a smarter way to figure out what content truly resonates with your audience before investing significant time and money? We dive into a game-changing content testing strategy that could revolutionize your approach to video marketing.The conversation begins with an intriguing method using Facebook "dark posts" to test video content—specifically different hooks and openings—for just $5 per test. This data-driven approach provides a retention line showing exactly where viewers drop off, allowing creators to refine their videos before wider distribution. According to one successful marketer, this test...
2025-07-15
07 min
Axis Of Kombat
AoK | UFC 318: Holloway v Poirier 3 | PFL: Cape Town | Usyk v Dubois 2 | Barrios v Pacquiao | Ep 107
⚠️ DANGER ⚠️ Mike & Ray are back again with a full card breakdown of UFC 318: Holloway vs Poirier 3. We preview PFL Africa 1: Cape Town 2025. Last but not least, we also talk a bunch of boxing, including Usyk vs Dubois 2, Barrios vs Pacquiao, Rodriguez vs Cafu + MORE 🥊 AXIS OF KOMBAT - TIMESTAMPS(00:00:00) - Intro(00:00:49) - Brunno Ferreira vs Jackson McVey(00:03:43) - Ryan Spann vs Łukasz Brzeski(00:06:33) - Ateba Gautier vs Robert Valentin(00:09:17) - Francisco Prado vs Nikolay Veretennikov(00:12:15) - Jimmy Crute vs Marci...
2025-07-13
1h 14
Launching Pros
From Social Media to Entertainment: Why Creative Content Wins
Send us a textHave you ever wondered what separates viral marketing from forgettable content? The answer might surprise you—it's not about fancy equipment or big budgets, but about understanding that we've moved from the social media era into the entertainment era.We dive into a fascinating case study of a food truck that created an ingenious fake news story about a "robbery" where the masked perpetrator enters not to steal money, but to cook himself a burger and enjoy some homemade lemonade. This brilliantly crafted video garnered nearly 23,000 likes and 16,000 shares by blending hu...
2025-07-10
09 min
Launching Pros
Holy Digital Helper: Teaching ChatGPT to Be Your Biblical Scholar Panel
Send us a textHave you ever finished reading something only to realize you can't remember what you just read? This fascinating exploration into AI-powered reading comprehension offers a solution that works for everything from religious texts to business literature.We dive deep into a practical approach for leveraging ChatGPT to create a personalized Bible study assistant that functions like a panel of theological scholars. You'll discover how to structure detailed instructions that transform complex texts into digestible insights, complete with historical context, scholarly perspectives, and practical applications. The beauty of this system lies in...
2025-07-08
14 min
Launching Pros
The Art of Lead Qualification
Send us a textWhat if the secret to closing more high-ticket sales wasn't taking more calls, but strategically canceling them? Today we dive into a fascinating sales approach shared by an entrepreneur who's achieving a remarkable 75% closing rate on $8,000 fitness packages using a counterintuitive qualification strategy.The method is brilliantly simple: each morning, this sales pro reviews scheduled calls and cancels any where he isn't confident about closing. The results reveal everything about lead quality - prospects who immediately reach out asking why their call was canceled have essentially qualified themselves by showing genuine...
2025-07-03
04 min
Launching Pros
When Brands Get Sassy: The Financial Impact of Authentic Voice
Send us a textWhat happens when a brand ditches corporate-speak and embraces authenticity? Just ask Wendy's, whose sassy refrigerator comeback to a Twitter troll in 2017 sparked an astonishing business transformation. One social media manager watching Law & Order at home made the spontaneous decision to respond with personality rather than the standard corporate script—and changed everything.The results were extraordinary. Wendy's net income jumped nearly 50% in a single year, from $129.6 million to $194 million. Their global sales crossed $10 billion for the first time, while their Twitter following exploded by over 300,000 in just six months. All fr...
2025-07-01
07 min
Launching Pros
The Future of Personal Branding Has Arrived
Send us a textAI video technology has just achieved a breakthrough that's changing the game for marketers, content creators, and personal brand builders. The latest lip sync models allow you to match your voice perfectly with any character or even yourself in completely different settings—making content creation more accessible and versatile than ever before.What used to require expensive equipment, travel to multiple locations, and complex production processes can now be accomplished with a good microphone, some photos, and the right AI tools. The technology isn't perfect—keen observers can still spot subtle impe...
2025-06-27
10 min
Launching Pros
From Champion to Underdog: Wilson Golf's Quest for Relevance
Send us a textThe resurrection of a golf legend is underway. Wilson Golf—a brand that dominated the sport for decades and still holds the record with an astonishing 62 major championship wins—is battling to reclaim its prominence after years of declining relevance.What causes a pioneering brand that once equipped legends like Arnold Palmer and Sam Snead to fade from golf's spotlight? The turning point came during the 1980s and 1990s when Wilson, under PepsiCo ownership, pivoted from golf innovation to mass-market accessibility. This fundamental shift transformed the perception of Wilson from premier equi...
2025-06-02
47 min
Launching Pros
AI Babies Take Over Podcasting
Send us a textHave you seen those hilarious videos of your favorite podcasters and comedians transformed into babies? We dive deep into this mind-bending AI trend that's taking over social media, exploring exactly how these surreal transformations work and why they're so entertaining.We start by examining popular examples featuring comedy stars like Theo Vaughn, Bobby Lee, and Joe Rogan. There's something uniquely hilarious about seeing these familiar personalities as toddlers, complete with miniature mustaches and goatees, while they discuss very adult topics. The technology's ability to match mouth movements to audio creates an...
2025-05-30
06 min
Launching Pros
Why Siri Is Getting Dumber While Other AI Gets Smarter
Send us a textThe AI revolution is reshaping our digital lives, but not all platforms are keeping pace. We dive into the frustrating reality that Google's impressive Gemini screen recording feature—which lets AI see and respond to what's on your screen—remains exclusive to Android devices. This limitation highlights a growing concern for Apple loyalists who find themselves questioning their ecosystem loyalty as AI capabilities become increasingly essential.We tackle the cultural phenomenon of blue versus green text bubbles and why this seemingly trivial distinction continues to irritate iPhone users when messaging Android frie...
2025-05-28
08 min
Launching Pros
Logo Design Showdown: Contractors vs. DIY vs. AI Generation
Send us a textNavigating the world of logo design can be overwhelming for entrepreneurs, especially when you need to make smart decisions about time, money, and quality. We dive deep into three distinct approaches to creating your business logo, examining the advantages and pitfalls of each method to help you make the best choice for your brand.Hiring contractors through platforms like Fiverr and Upwork offers professional expertise at various price points (from $50 to $250+), giving you access to diverse portfolios and styles. While this approach saves you precious time as a business owner, we...
2025-05-26
14 min
Launching Pros
Mastering Facebook Marketing for New Business Owners
Send us a textNavigating the world of Facebook marketing can be daunting for new business owners, but with the right approach, it becomes an invaluable tool for reaching your target audience. This episode breaks down four essential strategies that can transform your Facebook presence from basic to brilliant.First, we explore the power of Facebook Stories – those 24-hour glimpses that sit at the top of everyone's feed. Learn how Stories keep your business top-of-mind, showcase your brand personality, and drive specific actions through features like polls and swipe-up links. Whether you're promoting a special ev...
2025-05-23
18 min
Launching Pros
Choosing the Perfect Domain Name
Send us a textChoosing the right domain name might seem like a simple task, but it can make or break your online presence. We learned this lesson the hard way through personal domain regret stories – from losing a coveted .com domain and settling for a less memorable alternative, to the unexpected windfall of selling a domain for $3,000 to fund the purchase of a better one.Your domain is more than just a web address; it's the foundation of your digital identity. Through our conversation, we unpack five critical mistakes that businesses make when selecting do...
2025-05-21
11 min
Launching Pros
From Zero to Followers: The Instagram Social Media Guide
Send us a textReady to conquer Instagram but feeling overwhelmed by where to start? This episode delivers three powerful, actionable strategies that will transform your social media presence from invisible to influential.We dive deep into the daily practice of Instagram Stories—your most powerful tool for staying visible and building authentic connections with followers. Learn how to use this 24-hour feature to showcase time-sensitive promotions, available appointment slots, and behind-the-scenes content that humanizes your brand. Master the interactive elements like polls and Q&As that boost engagement while keeping your business top-of-mind for fo...
2025-05-19
20 min
Launching Pros
Testing Dan Martell's Claim: Can AI Really Build Your Business Website?
Send us a textCould AI-generated websites eliminate the need for web developers? We decided to put this bold claim to the test after spotting entrepreneur Dan Martell's viral video suggesting ChatGPT can create complete business websites from scratch.Taking Martell's exact prompt for an "Airbnb for dogs" platform, we asked ChatGPT to generate a name and full website code. The results were surprising – the AI created a visually decent landing page featuring property listings in Salt Lake City, Austin, and Denver, complete with fake reviews and attractive formatting. For a single prompt with minimal in...
2025-05-16
08 min
Launching Pros
Beyond Knowledge: AI's Economic Revolution
Send us a textThe technological revolution we're witnessing with artificial intelligence isn't just another innovation—it may be the most significant development in human history. This week, we analyze a provocative video where an industry insider makes the startling claim that AI represents "the single greatest innovation of humanity ever," second only perhaps to splitting the atom.What makes this development so monumental? According to our featured speaker, AI fundamentally transforms knowledge from scarce to abundant—essentially making it worthless. Think about professions like law that command high salaries because of specialized knowledge. When that...
2025-05-14
10 min
Launching Pros
Is Your Business Charging Enough? The Psychology of Premium Pricing
Send us a textEver wonder why the same cake can taste dramatically different when presented with different price tags? The psychology of perception is a powerful force that influences every purchase decision we make.Our latest episode dives deep into a fascinating experiment where identical cakes—one priced at $15 and another at $55—created completely different taste experiences for consumers. Those sampling the "cheap" cake found it dry and disappointing, while those tasting the "premium" version described it as delicious and creamy. This powerful demonstration reveals how our brains automatically equate higher prices with superior qual...
2025-05-12
09 min
Launching Pros
What is Dead Internet?!
Send us a textHave you ever scrolled through social media and felt something was just... off about certain content? That weird sensation in your gut might actually be your brain's built-in AI detector at work.We recently stumbled upon a bizarre marketing video featuring someone claiming to be "the third wife of a Dubai billionaire" who "left her husband and kids" for the luxurious lifestyle. As absurd as that sounds, it opened a fascinating discussion about what experts call the "Dead Internet Theory" – the prediction that most online content will eventually be AI-generated rather th...
2025-05-09
06 min
Launching Pros
When to Expect Results from Your Marketing Efforts
Send us a textThe burning question on every business owner's mind: "How long until my marketing efforts pay off?" We dive deep into the realistic timelines for different digital marketing strategies, revealing why patience and consistency ultimately triumph over quick-fix solutions.Pay-per-click advertising offers that instant gratification many businesses crave – with proper targeting and messaging, you might see results the very next day. It's the perfect complement to slower-burning strategies, giving you immediate visibility while other approaches gain momentum. Meanwhile, search engine optimization requires a more patient outlook, typically delivering meaningful results between 6-12 mo...
2025-05-07
15 min
Launching Pros
Breaking the Instagram Rules: Post Five Times Daily
Send us a textBreaking Instagram Myths: The Truth About Posting FrequencyHave you been spacing out your Instagram posts because you're worried about overwhelming your followers? According to the head of Instagram for Business, that's a serious mistake. In this eye-opening episode, we dig into surprising advice straight from Instagram's leadership team that challenges everything you thought you knew about social media strategy.The most shocking revelation? Your carefully crafted posts reach only about 5% of your followers. This statistic completely invalidates the common fear of posting too frequently. Rather than holding back...
2025-05-05
09 min
Launching Pros
Japan is Redefining Convenience!
Send us a textWandering through the bustling streets of Japan for two weeks opened my eyes to a fascinating paradox—incredible peace amid 39 million people. Despite expectations of overwhelming crowds and noise, we discovered silent side streets just steps away from main thoroughfares, creating unexpected pockets of tranquility in one of the world's most densely populated regions.What truly captured my attention, however, was the omnipresent convenience that defined Japanese urban life. Vending machines appeared roughly every hundred feet, restaurants clustered densely in every neighborhood, and multiple grocery stores operated within walking distance of ou...
2025-05-02
17 min
Launching Pros
Unlocking AI's Deep Research for Business Growth
Send us a textPrepare to revolutionize your business approach with ChatGPT's game-changing deep research feature. What initially appeared to be a glitch—taking minutes rather than seconds to generate responses—turned out to be an incredible breakthrough in AI capabilities. This powerful new tool scours Reddit forums, YouTube comments, blog posts, and countless other sources to compile comprehensive, nuanced research that would typically require 6-8 hours of manual work.The business implications are staggering. For just $20 a month, you gain what essentially functions as a full-time research assistant, creating an unprecedented return on investment for...
2025-04-30
21 min
Launching Pros
Authentic Growth vs. Clickbait Tactics
Send us a textDoes every piece of content need flashy editing and constant hooks to succeed? We tackle this question by examining a content creator's controversial YouTube strategy that prioritizes authenticity over tricks to maintain viewer attention.The creator's approach—spending just 2.5 hours total on each video from concept to publication—challenges conventional wisdom. He argues that building an audience willing to sit through substantive content creates more loyal followers who are likelier to become customers than those who need constant stimulation.We unpack the nuances of this strategy, identifying when it work...
2025-04-28
08 min