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Jim Cuene
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Schmidt List - Entrepreneurial Insights
From Agency to Startup
Jim Cuene, a digital marketing and emerging technologies expert, joins Kurt Schmidt on the Schmidt List podcast to discuss career transitions, entrepreneurship, winding down a business, and finding focus. Cuene shares his professional journey working at agencies and corporations like Cicerone, Go Kart Labs, General Mills, American Express, and Ameriprise Financial before starting his firm, Fahren.Cuene and Schmidt discuss the challenges of closing a business, handling employee well-being during transitions, outstanding client payments, and lease negotiations. They emphasize the importance of being intentional, kind, and in the right headspace when making significant career changes or winding down...
2024-08-06
43 min
Business Drivers by Fahren
Leading with Your Why; Networking for Good - Kurt Schmidt
Our guest for this episode is Kurt Schmidt, a long time leader in the software development space. He’s a partner at Foundry, an innovation and design firm that helps companies grow through better experiences. Kurt also have a popular podcast the Schmidt List. He’s also an author and expert on networking to grow your career. In this talk we go a little deep into Kurt's story, how he his start as a pro BMXer, a small business owner and the lessons he learned as the son of a small business owner who was also a pastor...
2024-05-08
43 min
Business Drivers by Fahren
An Accelerator for Human Centered Leaders - Alison Gretz
Alison Gretz has been an artist, a designer, a UX expert, a product team leader and, now, a coach and teacher for Human Centered leaders. This is a great conversation about the difference between teacher, coach, mentor and advocate. Also, we learn how to develop a sense of curiosity and fearlessness in your team. Finally, we address burnout and how to get through it. Alison offers coaching and cohort-driven classes for those focused onhuman-centered work like product leaders, designers and UX teams. Recently, she's introduced an "Accelerator" for design professionals. You can learn more about Al...
2024-02-02
37 min
The CX and Culture Connection Podcast with Host Matt Egol of JourneySpark Consultants
Helping Marketers Catalyze Culture Shift with Jim Cuene, CEO of Fahren
Helping Marketers Catalyze Culture Shift with Jim Cuene, CEO of Fahren On this week's episode of the CX and Culture Connection Podcast, we are joined by Jim Cuene CEO and Co-Founder of Fahren. Jim highlights how marketers can catalyze culture shifts and change management. Be sure to follow Jim Cuene and the podcast to get the latest releases so we can help you grow your business The CX & Culture Connection Podcast with Matt Egol of JourneySpark Consulting #cx #culture #marketing #business #trends...
2023-11-06
41 min
Business Drivers by Fahren
Leilani Bloomquist - Building Teams in a Time of Transformation
Today our Guest is Leilani Bloomquist, an independent consultant who focuses on digital transformation, product team leadership and innovation. Leilani is sort of a quadruple threat: She knows innovation She knows product development and management She knows how to guide change in an org And, she’s seen the good and bad of digital transformation I really appreciated this talk. The clarity of Leilani’s thinking, the empathy and intelligence she brings to her work shouldn’t be surprising given all the work she’s done in education and healthcare. She’s also got unique insights in...
2022-11-30
43 min
Business Drivers by Fahren
Olivia Luterbach - The Evolution of a Digital Strategist, from Contributor to Leader
Our guest for this podcast is Olivia Luterbach, Director of Strategy at Superhuman. This was a lot of fun, because we got meta, so I got to nerd out with a strategist about how strategists do strategy. We covered some of the stuff you might expect, like briefs and why Olivia doesn’t use them - but we got some interesting answers to familiar questions. We talked about how the job of a strategist is to find the right problem to solve, and how digital strategy is becoming, ultimately, a holistic business strategy. We also...
2022-08-18
42 min
Business Drivers by Fahren
Scott Allen - Digital Leadership in the Financial Services Industry
Our guest for this podcast is Scott Allen Scott is the vice president of interactive marketing and strategy at Ameriprise Financial. At Ameriprise, Scott leads a broad team that focuses on creating great digital experiences that drive results for clients and some prospects. Disclosure here, Scott and I worked together on the same team at Ameriprise a while back, so we've got a working history. I love this conversation for a couple of reasons. One, it's a great example of how modern organizations are dealing with digital transformation, especially transformations that have been going on...
2022-08-11
39 min
Business Drivers by Fahren
Pooja Newcom - From Finance to Product Teams; Driving Transformation in Large Orgs
Our guest for this podcast Pooja Newcom. Pooja is a people, process and tech transformation leader for large organizations. She’s coaching organizations - mostly tech and finance orgs - through difficult, but necessary transformations. Pooja got her start in finance, but quickly moved into roles where change is apparent, but transformation is critical: Transformation of objectives, the process, the way people work. The majority of her recent work has been with tech orgs who are moving to product teams, while still managing a portfolio of projects I loved this talk! It’s rare to get a c...
2022-08-04
40 min
Business Drivers by Fahren
Maura Charles - Product Leadership in Complex Organizations
Our guest for this podcast is Maura Charles! Maura is a consultant who focuses on Digital Product management, Product coaching, and helping leaders figure out how to make important business transformations. We cover a lot of ground, here, touching on organization awareness, getting more effectiveness as a team, and how leaders can learn to navigate through orgs (i.e. finding your way through matrix). We talk about how it’s actually possible to teach this skill! And, we also hit on the topic of how to talk to your team as the company is navigating har...
2022-07-28
34 min
Business Drivers by Fahren
Jason Meyer - Program Leader for Digital Transformation Programs
Our guest is Jason Meyer. Jason is consultant that specializes in helping large organizations manage tech and software implementation programs that drive digital transformation. I wanted to talk to Jason to hear front line stories of leading and managing complex change. He’s in the middle of these programs, leading up and leading “around”, making the whole thing go. This interview has two parts, but only one of them was recorded! In the first part, the recorded one, we talked about the work of actually driving the program forward itself. Not the big fancy ideas *behind* a...
2022-07-25
34 min
Business Drivers by Fahren
Jen Swanson - Product Leadership tips from a Guide to CTOs - Ep 008
Our guest for this episode is Jen Swanson. I think Jen might be one of best networked tech leader in the Twin Cities. We're very fortunate that we get to work closely with her on some of our best engagements at Fahren. Jen’s got a great track record as a product leader at organizations like Optum, Childrens Hospital, Capella and others. As you’ll hear, she started as an educator, and as it turns out, she’s still an educator, just in a different forum. I really appreciated all the practical useful wisdom here about the transit...
2022-03-24
49 min
Business Drivers by Fahren
Jason Scherschligt - Product Leadership in Times of Change - Ep 007
Our guest for this episode is Jason Scherschligt. Jason is a consultant with Solution Design Group in Minneapolis. Before SDG, Jason did some great product strategy work at Edmentum, GoKart Labs, Capella, Jostens and Star Tribune. At Fahren, we spend a lot of time talking with product leaders about how to get things moving in orgs, so Jason’s insights into the methods and approaches he uses were really helpful to me as we work to support product leaders and marketing teams. As a fellow liberal arts major, I appreciate his ability to make connections that others migh...
2022-01-27
42 min
Business Drivers by Fahren
Sue Serna - The Importance of Governance in Social Media - Episode 006
Our guest on this episode is Sue Serna founder and owner of Serna Social. Sue is kind of a stealthy wizard in the world of social media and she’s got a cool specialty: How to run governance efforts in multi-brand or muti-business orgs, Like Cargill, where she spent 9 years guiding their social media safety efforts. She’s a nationally recognized expert on the non-sexy, behind the scenes work that prevents large orgs from doing dumb stuff on social media while they try to do great things. A lot of execs think it’s just sort of magic how the mes...
2022-01-20
38 min
Business Drivers by Fahren
Arik Hanson - Improving Your Social Media Strategies for 2022 - #005
You probably know Arik from his thoughtful posts on Linked or his blog at Arik Hanson. Or, you might know him from his long running, well respected podcast with Kevin Hunt, the Hunt and Hanson Podcast. Arik is a social media pro that has a strong focus on corporate messaging and communications. But, he’s a font of knowledge for all sorts of topics related to social media. He’s been a successful independent social media consultant for the last 12 years, but has been driving brands and businesses forward as a marketer for 25 years. He’s a pro’s pro.
2022-01-13
31 min
In the Key of D: Using Digital to Transform Your Business
Making the Change From the Middle with Jim Cuene
In this episode: [00:50] Jim Cuene Introduction[2:40] Jim talks about what inspired him to start his own consultancy[4:00] Jim talks about the vision of his consulting company, Fahren[5:45] How does Jim define digital transformation?[7:40] Technology is the key enabler[8:20] What’s the biggest upside to undergoing digital transformation for (big and small) companies?[9:35] “Large organizations need an outside stimulus to drive digital transformation.” Jim comments on where the real change can take place and the importance of leveraging outside partners in large organizations[11:50] Jim talks about how Fahren evolved over time to serve its clients[13:10] The last 18 months have been ch...
2021-12-21
44 min
Business Drivers by Fahren
Ponara Eng - Content Marketing in 2022
Ponara Eng is an exemplar of the modern marketer: At home talking about brand fundamentals - Consumers, insights, need states, beliefs, positioning - but also, all the modern, digital elements of brand building, from ecommerce to content strategy. He’s recently joined Realty Group in Minneapolis as theVP of Marketing. Prior to Realty Group, he was leading digital marketing at Cambria and if you’ve seen any of their digital work, you know he and the team there have good taste and make highly effective content. I love how he thinks: He’s disciplined, but curious and flexible.
2021-12-07
34 min
Business Drivers by Fahren
Craig Pladson - Modern Marketing in 2022
Craig Pladson is definitely the exemplar of the modern marketer. He’s a great brand strategist, has a really good touch for creative and brand voice, and can also build out compelling content and digital media programs. He’s a natural leader, guiding marketing teams and advising senior business leaders. I’ve been lucky to work with him in a couple different places: At General Mills, where he worked on the Big G cereal digital portfolio and then at GoKart Labs, where he led digital product strategy for some of GoKart’s most critical clients. He was previously at Ovative, a...
2021-11-15
33 min
Business Drivers by Fahren
Kristen Findley - Google and the Cookie issue
Our guest for this episode is Kristen Findley.Kristen and I are longtime colleagues, going all the way back to my first real digital job when we were literally teaching people about the web and how it works. Kristen’s come a long way and now she’s a trusted, super thoughtful insights and strategy leader! Most recently, she has been working with clients on their marketing data strategy as head of Media Optimization & Performance at Ciceron. She’s also led digital analytics and insights at Ameriprise, and leading strategy engagements at agencies like Aimea and Bolin. I...
2021-11-15
29 min
Business Drivers by Fahren
Clint Perez - Getting Back to the Basics for 2022
In our conversation with Clint Perez, we discussed getting back to work and committing to getting the basics correct. We worked through some of the cookie changes Google has been working on and Clints candid take (i.e. a “nothingburger”) is a breath of fresh air! Clint Perez is a best Buy-bred Consumer Marketer who is experienced in generating demand across multiple consumer and B2B categories. Clint excels at finding and using consumer insights that drive truly differentiated brands and brand experiences. As a leader, he activates his team with purpose. He’s passionate about technology and gro...
2021-11-15
29 min
Business Drivers by Fahren
Introduction: Welcome to Business Drivers by Fahren
An introduction to the Business Drivers series by Fahren. A brief overview of what we're doing and why. think of this as an audio "Letter from the Editor" at Fahren. You can learn more about Fahren at hellofahren.com. You can follow Fahren on Twitter at @hellofahren.com Jim Cuene, the host, can be found at @jcuene
2021-11-15
03 min
Schmidt List - Entrepreneurial Insights
Innovation is Communication with Jim Cuene & Joe Ruekert - Ep 50
This week, we are talking to Jim Cuene and Joe Ruekert from Fahren. We sit down to discuss how building an innovation-driven culture comes from your organization's ability to communicate and why taking a product instead of a project approach reduces risk and cost in the long term.Become a supporter of this podcast: https://www.spreaker.com/podcast/schmidt-list-entrepreneurial-insights--2664825/support.
2018-11-20
50 min
Schmidt List
Innovation is Communication with Jim Cuene & Joe Ruekert - Ep 50
This week, we are talking to Jim Cuene and Joe Ruekert from Fahren. We sit down to discuss how building an innovation-driven culture comes from your organization's ability to communicate and why taking a product instead of a project approach reduces risk and cost in the long term. Get full access to Schmidt Stack at kurtschmidt.substack.com/subscribe
2018-11-20
50 min