Shows
The UnNoticed EntrepreneurVibe coding...the risks to your business and how to avoid them.Get Noticed! Send a text.If you’re excited about building with AI—shipping apps, spinning up agents, or using “vibe coding” tools like Replit, Lovable, or n8n—this episode will change how you think about risk, security, and long‑term value.In this conversation, Jim James sits down with Dave Horton, VP of Solutions at Airia (AIRIA), to unpack the hidden risks behind today’s AI gold rush—and how to keep innovating without accidentally putting your customers, your IP, or your investors at risk.Why...
2026-01-0644 min
Abel James ShowJim Murphy: Train Your Mind for Extraordinary Performance and the Best Possible LifeWhat is your definition of success?The same mental habits that drive stadium-shaking victories can also lead to a profound sense of emptiness long after the roar of the crowd has faded.So it's important to ask yourself: What brings the most meaning to your life? What makes you feel most alive? And when life really hands it to you, what makes you get back up and keep going? Today we're here with, Jim Murphy, author of the #1 New York Times bestselling book Inner Excellence, former pro-baseball player and outfielder for...
2026-01-0249 min
The UnNoticed EntrepreneurHow can this be easy? The mindset approach approach to change how you build your business.Get Noticed! Send a text.Keren’s mantra? “How can I let this be easy?” — a question that could change your entire entrepreneurial journey.Austin Texas based Keren is bestselling author of GILDED: Break Free From the Cage of Ambition, Perfectionism, and the Relentless Pursuit of More.In this episode, performance coach Keren Eldad joins Jim James to expose the mindset traps that high-achieving entrepreneurs fall into — like building a business that’s too profitable to leave, but too draining to love.You’ll learn: 🔹 Why perfectionism is silently sabotaging your joy (04:35)
2025-05-0132 min
The ActionCOACH Business Growth Podcast#84 Want to Build a Brand People Love? The Power of Authenticity in Branding with Jim JamesIn this interview, branding expert Jim James discusses how authenticity is crucial for effective marketing. He explains that people connect best with brands that feel genuine. He warns against sounding too polished or disconnected, as customers prefer real connections with the people behind the businesses they support.Jim stresses that authenticity means aligning actions with values and building trust through transparency. He shares examples, like Joe Hart from Dale Carnegie, who strengthened team trust by being open during tough times. This kind of authenticity, he argues, helps entrepreneurs succeed by keeping them focused on their mission...
2024-10-3149 min
The UnNoticed EntrepreneurTo Blur or Not to Blur? That is the podcast guest question.Get Noticed! Send a text.Should You Blur Your Background in Podcasts?In this episode of The Unnoticed Entrepreneur, host Jim James explores the critical decision of whether to blur your background during podcast video recordings. As he delves into the effectiveness of blurred versus clear backgrounds, Jim discusses psychological concepts like cognitive schemas and contextual cues that influence audience perception. He shares practical tips for creating the ideal backdrop, whether it's through blurring or thoughtful arrangement, to enhance trust and engagement with your listeners. Tune in to discover how...
2024-10-0113 min
The UnNoticed EntrepreneurData Detective: Cracking the Code of Customer Behaviour with Jim HarencharGet Noticed! Send a text.Are you struggling to make sense of your customer data and measure marketing effectiveness across multiple channels? In this episode, Jim Harenchar, CEO of Response Marketing Group, reveals how businesses can harness the power of data attribution to optimise their marketing strategies. From de-anonymising website visitors to creating targeted customer segments, Jim shares invaluable insights on leveraging data for improved ROI. He discusses the importance of collecting seemingly insignificant data points and how AI is making sophisticated marketing tactics accessible to smaller businesses. Jim also highlights a fascinating case study with Ritz...
2024-07-3031 min
Deans Counsel13: Erika James (Pennsylania) on Leadership Through Team BuildingA podcast for deans and academic leadership.DEANS COUNSELJames Ellis | Moderator | Dean of the Marshall School of Business at the University of Southern California (2007-2019)David Ikenberry | Moderator | Dean of the Leeds School of Business at the University of Colorado-Boulder (2011-2016)Ken Kring | Moderator | Co-Managing Director, Global Education Practice and Senior Client Partner at Korn FerryDeansCounsel.com--EPISODE 13: Erika James (Pennsylania) on Leadership Through...
2023-06-0934 min
The UnNoticed EntrepreneurRocking the Financial World: Building a Stellar CFO Company and Boosting Marketing Efficiency with Jim DownesGet Noticed! Send a text.Ever wondered how to build a rockstar CFO company and maximize marketing efficiency with financial management? Look no further! Join me in this exciting episode as I chat with Jim Downes, founder of Blueprint CFO, a company that's breaking the mold of traditional accounting firms with their unique and cool brand identity. With the help of marketing consultant Haley Stern, Jim's vision for Blueprint CFO has come to life, attracting both clients and talented employees from across the country.We dive deep into the importance of proper accounting for small...
2023-06-0821 min
The UnNoticed EntrepreneurShould you let the next generation build your brand? With Jim Downes of Blueprint CFOGet Noticed! Send a text.How can accounting become more relevant for businesses today? Unlock the secrets of using financial data to improve future performance in our conversation with Jim Downes from Blueprint CFO, a unique South California-based accounting company. At 74 years old, Jim started Blueprint CFO at the age of 71 and has since built a talented team that shares his mission of helping clients make the most of their current financial information.Discover the importance of building a strong team and the golden rule for marketing expenses in this insightful episode. Jim s...
2023-06-0703 min
The UnNoticed EntrepreneurHow I increased my Linkedin engagement 42% by reducing my posts by 90%Get Noticed! Send a text.Simon Chappuzeau and entrepreneur Jim James have successfully increased engagement by 42% on Jim's LinkedIn while reducing their time to a couple of hours per week. They have created a presentation to share and discuss what they have learned over the last 11 weeks. In their presentation, Jim James and Simon Chappuzeau discuss the correlation between individual content pieces and the growth of engagement on LinkedIn. The UnNoticed Entrepreneur Jim is proud of the 41.5% improvement in engagement.Posts in the last 90 days received over 80,000 impressions. The ke...
2023-04-2829 min
The UnNoticed EntrepreneurDo you have a James Bond opening sequence for your presentation?Get Noticed! Send a text.In this podcast episode, Jim James interviews Ed West, the head of Fox-West, a communications consulting firm, who helps large corporations communicate and persuade. Ed shares tips on how to prepare for investor presentations, reduce the use of jargon, and simplify the message. He suggests using the simple message house tool and the "James Bond Start" to grab the audience's attention. Ed also advises to use analogies and stories to bring statistics to life and avoid overly intricate slides. To make the message accessible, he recommends using the Flesch-Kincaid test to assess...
2023-04-2721 min
The UnNoticed EntrepreneurHow to stop confusing your audience, with international communications consultant Ed WestGet Noticed! Send a text.In this podcast episode, Jim James interviews Ed West, the head of Fox-West, a communications consulting firm, who helps large corporations communicate and persuade. Ed shares tips on how to prepare for investor presentations, reduce the use of jargon, and simplify the message. He suggests using the simple message house tool and the "James Bond Start" to grab the audience's attention. Ed also advises to use analogies and stories to bring statistics to life and avoid overly intricate slides. To make the message accessible, he recommends using the Flesch-Kincaid test to assess...
2023-04-2602 min
The UnNoticed EntrepreneurHow To Unlock Value Through Effective Communication - with guest host, Dr Steve DayGet Noticed! Send a text.In this episode, Jim James joins the Systemize Your Success Podcast by Dr Steve Day, Small Business Systems and Outsource Expert at Systems and Outsourcing, to discuss how you can unlock the value in your business through effective communication, and how knowing your audience can help you to deliver far higher levels of value, and increase your success.KEY TAKEAWAYS Content is the backbone of creating engagement. We all create information, but the key to helping that to find its audience is to find a way to a...
2022-01-1117 minThe UnNoticed EntrepreneurHow Story Attracts Attention to the Unnoticed Entrepreneur Part 2Get Noticed! Send a text.As a business owner, you know content marketing is king. And you want to share information that will capture attention to increase your exposure and send your engagement rates through the roof.But despite all your efforts, you feel unnoticed.Your messaging isn’t connecting because you’re not amplifying it for engagement. When you focus on making it simple, innovative and context-sensitive that’s when your audience will sit up and finally take notice.A well-seasoned entrepreneur himself, Jim James shares in his new book, The Un...
2021-12-2326 minThe UnNoticed EntrepreneurHow Story Attracts Attention to the Unnoticed Entrepreneur Part 1Get Noticed! Send a text.As a business owner, you know content marketing is king. And you want to share information that will capture attention to increase your exposure and send your engagement rates through the roof.But despite all your efforts, you feel unnoticed.Your messaging isn’t connecting because you’re not amplifying it for engagement. When you focus on making it simple, innovative and context-sensitive that’s when your audience will sit up and finally take notice.A well-seasoned entrepreneur himself, Jim James shares in his new book, The Un...
2021-12-2120 minThe UnNoticed EntrepreneurSoundbite - Why Chutzpah should be an essential part of your strategy to get recognition for your business.Get Noticed! Send a text.Listen to what it takes to survive in the world from Mason Harris, author of the Chutzpah What is Chutzpah? Are you born with it, or is it learned? Is it good or bad to be thought of as someone with chutzpah?Encompassing self-confidence, audacity, purpose, and even humility, a 'chutzpah' approach leads to business and life success. We talk about how a business owner can use the chutzpah model, and also how Mason Harris uses Linkedin and video to build his own business.If you want to...
2021-10-2601 min
The UnNoticed EntrepreneurHow much PR is enough for you to get noticed?Get Noticed! Send a text.The Active Communications Index will help you to decide how much is enough, but more importantly help you to plan consistency into your PR activity. I am on the podcast of Alex Greenwood, PR After Hours, to discuss the options available to measure and plan your own input to your campaign and my own formula, the Active Communications Index . which is part of the SPEAK|pr program. Alex is also an author, and of course was on an earlier episode of the UnNoticed Show himself. Personally I think he has one of t...
2021-10-2125 min
The UnNoticed EntrepreneurHow can an entrepreneur self-publish profitably, retain the IP asset and build a brand?A conversation with Julie Broad on the key steps to self-publishing, IP rights, the financial model, and also how she has built her own personal brand as an entrepreneur by "bribing people which was fun." She had a score to settle with the publishers and handsomely proved her point by becoming a best-selling author. http://www.booklaunchers.comhttp://www.booklaunchers.tvIf you want to know how to get noticed this show is for you. I have interviews, tools, tips, everything that an entrepreneur could need in order to help their...
2021-09-1602 minThe UnNoticed EntrepreneurTrailer: A PR strategy to win coverage for caged chickens in Singapore.There are times when the media aren't interested in your story, but there are also times when the news wires, which are the professional services that are there to send out your press releases, also don't want to send out your press release. So what can you do about that? Today, I'm going to share with you a case study on how I turned a press release about caged eggs into a story about salmonella which gained national attention in Singapore.You can see the coverage hereIf you wa...
2021-07-0602 minThe UnNoticed EntrepreneurHow to overcome customer anxiety by giving them a safe journey and candies in the box.Overcoming trust anxiety is a central part of mapping out the customer journey and in this episode I share what I learnt from how one company fixed a broken MacBook Air. The company is e-Fix and frankly I recommend both their practice and their service.I mention some customer journey mapping tools including:https://creately.com/totango.commiro.com SEMrushIf you want to know how to get noticed this show is for you. I have interviews, tools, tips, everything that an entrepreneur could need in...
2021-06-1012 min
The UnNoticed EntrepreneurToxic content online can kill your brand faster than COVID, but there is a solution available now.Get Noticed! Send a text.Factmata spots really toxic, really racist, really harmful content much earlier than a human could possibly find in the mess of social mentions, and importantly understands the stance taken by those influencers sharing that content. This matters.According to CEO Ant Cousins, the technology developed by AI visionary Dhruv Ghulati can automatically extract relevant claims, arguments and opinions, and identify threatening, growing narratives about any issue, brand, or product so that you can take action before the negative chatter kills the company.Here is how it works and...
2021-06-0817 min
The UnNoticed EntrepreneurShould you make your interviewer laugh, and when a doctor freezes on the mic what happens next?Get Noticed! Send a text.We were so busy laughing I had to remember to stop the show, as Alex Greenwood,veteran PR professional, expert in media relations, crisis communications planning, business development, content creation, e-publishing, podcasting et al explains how to leave an impression on the interviewer to get invited back onto the show. Alex Greenwood runs AlexPR, is an award-winning writer, public relations consultant, podcaster, speaker, and former journalist. He is the host/producer of the Mysterious Goings On podcast and the PR After Hours podcast. Alex is a recognized expert in t...
2021-05-0619 minThe UnNoticed EntrepreneurWhy is there no more Kimchi for Korean media, instead it's KakaoTalk and Naver search.Get Noticed! Send a text.Heesang Yoo , Founder of Prism Communications, explains how the Korean media have a psyche defined by the period of Japanese occupation, the need for Korea customized pitches and the Korea specific social media channels including KakaoTalk and the google competitor Naver.SPEAK|Pr is for business owners to unlock the value in their organization for free with effective communication and is hosted by international Pr agency owner and entrepreneur Jim James.For the full episode, click this link.If you like this podcast, then subscribe to o...
2020-11-0201 min
The UnNoticed EntrepreneurWhy is there no more Kimchi for Korean media, instead it's KakaoTalk and Naver search.Get Noticed! Send a text.Heesang Yoo , Founder of Prism Communications, explains how the Korean media have a psyche defined by the period of Japanese occupation, the need for Korea customized pitches and the Korea specific social media channels including KakaoTalk and the google competitor Naver.SPEAK|Pr is for business owners to unlock the value in their organization for free with effective communication and is hosted by international Pr agency owner and entrepreneur Jim James.If you like this podcast, then subscribe to our newsletter herePlease visit our blog post o...
2020-10-3017 minThe UnNoticed EntrepreneurDoes your company want 116m viewers of your sales win? This podcast tells you how to do it.Get Noticed! Send a text.This is a case study of using PR newswire in America facilitated by the London offices of CISION on the eve of a virtual trade show to help boost the authority of our client who was speaking. Our client isn't well known yet in America, hence the public relations work we are doing, and so the opportunity to issue the COVID-19 Test Kit sales win as a release was too good to miss. The service secured a potential viewership of over 116m and 109 pickups within 24 hours, and click throughs directly to the...
2020-10-3001 minThe UnNoticed EntrepreneurDoes your company want 116m viewers of your sales win? This podcast tells you how to do it.Get Noticed! Send a text.This is a case study of using PR newswire in America facilitated by the London offices of CISION on the eve of a virtual trade show to help boost the authority of our client who was speaking. Our client isn't well known yet in America, hence the public relations work we are doing, and so the opportunity to issue the COVID-19 Test Kit sales win as a release was too good to miss. The service secured a potential viewership of over 116m and 109 pickups within 24 hours, and click throughs directly to the...
2020-10-2916 min
The UnNoticed EntrepreneurStop talking, start listening; 8 minutes with Wealth without Borders on PR for business owners.Get Noticed! Send a text.Howard Whiteson kindly invited me to share the SPEAK|pr methodology with his community of expatriate wealth builders.What you will learn from this episode: Discover the importance of giving value to public relations for your business and its growth Learn how to improve your public relations by listening and conveying one message that has meaning and value to your customers instead of multiple messagesFind out how to know and analyze the different audience groups in your business and how to address their needs as customers by gi...
2020-10-2901 min
The UnNoticed EntrepreneurStop talking, start listening; 8 minutes with Wealth without Borders on PR for business owners.Get Noticed! Send a text.Howard Whiteson kindly invited me to share the SPEAK|pr methodology with his community of expatriate wealth builders. What you will learn from this episode: Discover the importance of giving value to public relations for your business and its growth Learn how to improve your public relations by listening and conveying one message that has meaning and value to your customers instead of multiple messagesFind out how to know and analyze the different audience groups in your business and how to address their needs as customers by gi...
2020-10-2810 minThe UnNoticed EntrepreneurHow the device in your hand can be used to build your personal brand.Get Noticed! Send a text.The mobile phone is the best piece of kit for entrepreneurs to build their personal brand; as it comes with us on our journey every day all day as we build our business and it has all the formats we need to build a 3 dimensional story. I share the workflow, some of the apps which can be used, and the 3 types of personal information to share regularly. I use the iPhone so my references are to IOS but googleplay has it's own suite.I mention: these are just some you...
2020-10-2801 minThe UnNoticed EntrepreneurHow the device in your hand can be used to build your personal brand.Get Noticed! Send a text.The mobile phone is the best piece of kit for entrepreneurs to build their personal brand; as it comes with us on our journey every day all day as we build our business and it has all the formats we need to build a 3 dimensional story. I share the workflow, some of the apps which can be used, and the 3 types of personal information to share regularly. I use the iPhone so my references are to IOS but googleplay has it's own suite.I mention: these are just some you...
2020-10-2718 minThe UnNoticed EntrepreneurThey laughed when I sat down at the piano, but when I started to play! Proven copy formula to deliver leadsGet Noticed! Send a text.Listening to Joanne Weibe of CopyHackers on a Thinkific Mastermind I learnt so much that I wanted to share it without delay as she solves what could be a fundamental problem for every business owner who isn't getting customers through the funnel into the sales basket. It's not strictly public relations, but the concept of having a structure to writing content and guidelines reduce the risk and will save time for anyone trying to get noticed and leading wider awareness into a sales funnel.The formula is:Problem...
2020-10-2701 minThe UnNoticed EntrepreneurThey laughed when I sat down at the piano, but when I started to play! Proven copy formula to deliver leads.Get Noticed! Send a text.Listening to Joanne Weibe of CopyHackers on a Thinkific Mastermind I learnt so much that I wanted to share it without delay as she solves what could be a fundamental problem for every business owner who isn't getting customers through the funnel into the sales basket. It's not strictly public relations, but the concept of having a structure to writing content and guidelines reduce the risk and will save time for anyone trying to get noticed and leading wider awareness into a sales funnel.The formula is:Problem...
2020-10-2613 min
The UnNoticed Entrepreneur25 years of running businesses in Asia...my business stories with Scott Stockdale. Part 2Get Noticed! Send a text.Here I am with Scott Stockdale of Entrepreneurs can party. This is part 1 of 2 episodes because the original show is 40 minutes and I keep all my shows below 20 minutes. This is the second episode follows:Solopreneur and things that can kill a business Working with global clients Jim’s 5-step methodology The “one” tip to kickstart your PR agencyAvoiding overtrading and a cash solution if you do.We only accomplish in proportion to what we attempt.Be sure to f...
2020-10-2420 min
The UnNoticed EntrepreneurEntrepreneurs can party ...at least they can after 25 years in business. In conversation with Scott Stockdale. Part 1Get Noticed! Send a text.Here I am with Scott Stockdale of Entrepreneurs can party. This is part 1 of 2 episodes because the original show is 40 minutes and I keep all my shows below 20 minutes. The second episode follows:" Vision, problem, solution." – Jim James Key Points: Learning Mandarin Chinese by listening to public radio in BeijingConducting business in a foreign country Jumping out of an aeroplane and why I decided to set up shop in SingaporeHandling doubts and failures Leaving 20% of your...
2020-10-2419 min
The UnNoticed EntrepreneurHow does Pew Research Centre collect and share data on how citizens are feeling about issues of the day around the world.Get Noticed! Send a text.Dan Morrison Vice President, Global Communications, CCO, at Pew Research Center says that we must imagine ourselves in the shoes of our audience, addresses how PEW is using data essays and email mini-courses to communicate worldwide, and authoring a book "Backpacks and Baguettes" with Sam, his son. SPEAK|Pr is for business owners to unlock the value in their organization for free with effective communication and is hosted by international Pr agency owner and entrepreneur Jim James.If you like this podcast, then subscribe to our newsletter here
2020-10-2318 minThe UnNoticed EntrepreneurHow foreign brands can compete with the 60 million online store holders in China with Kung Fu DataGet Noticed! Send a text.There are over 10 million manufacturers selling direct, over 60 million online stores; but Josh Gardner and his company Kung Fu Data manages all the operational aspects of competing, winning and defending your business in China. Listen to how he helps companies to generate millions of dollars in sales, protect their IP, and to 'drain the swamp' in the largest market for pretty much everything in the world; the middle kingdom.For the full episode, click here.SPEAK|Pr is for business owners to unlock the value in their organization...
2020-10-2301 min
The UnNoticed EntrepreneurHow foreign brands can compete with the 60 million online store holders in China with Kung Fu DataGet Noticed! Send a text.There are over 10 million manufacturers selling direct, over 60 million online stores; but Josh Gardner and his company Kung Fu Data manages all the operational aspects of competing, winning and defending your business in China. Listen to how he helps companies to generate millions of dollars in sales, protect their IP, and to 'drain the swamp' in the largest market for pretty much everything in the world; the middle kingdom.SPEAK|Pr is for business owners to unlock the value in their organization for free with effective communication and is...
2020-10-2218 min