Shows
Women in The Coaching Arena127 | How to structure your coaching sessionsIf you’ve ever wondered how to structure your coaching sessions into a compelling and client-centred program, without losing the essence of real coaching, this episode is for you. Jo breaks down how to design a 12-week coaching program that sells and stays true to your values. Whether you’re just starting out or refining your current offer, expect real-life lessons, practical strategies, and inspiration to make your coaching truly impactful.Key Timestamps:[00:02:00] Balancing Coaching Ethics with Business Reality[00:03:00] Client-Centred Programs that Still Sell[00:05:00] Designing Your 12-Week Program[00:09:00] Running Each...2025-07-2420 min
Women in The Coaching Arena124 | How to Make a Great LinkedIn Profile That Attracts ClientsCreating a LinkedIn profile that attracts your ideal clients doesn’t have to be overwhelming. In this episode, Jo walks you through the essential ingredients of a client-attracting profile – one that communicates who you help, how you help, and why you’re the right coach for the job. Whether you’re just starting out or your profile needs a refresh, this episode will help you make LinkedIn work for your business.Key Timestamps:[00:00] The Problem With Most Profiles[01:30] What Your Profile Really Needs to Do[02:20] Crafting a Compelling Headline[03:10] The Abou...2025-07-0315 min
Women in The Coaching Arena122 | The Truth About Building a Coaching Business That LastsWhat does it really take to build a coaching business that not only starts but lasts? Today, Jo Lott shares the raw, real, and sometimes uncomfortable truth about sustainable success. From empty webinars to hard decisions, Jo reveals the truth most people don’t talk about: success in coaching isn’t about flashy content or always knowing what you’re doing, it’s about showing up, again and again.Key Timestamps:[00:00:00] No Ads, No Hype, Just Courage[00:02:00] Early Webinars & Showing Up Anyway[00:03:30] If You Were a Local Shop…[00:05:00] The Coaching I...2025-06-1917 min
Women in The Coaching Arena121 | How to replace ALL your marketing with a single story - with Kris JonesIf you could ditch the overwhelm of constant content creation and replace all your marketing with just one story, would you? In this episode, Jo Lott sits down with Kris Jones, founder of Red Door Stories, to explore how a single signature story can transform your entire business. Together, they uncover why story-led marketing is the most powerful (and practical) strategy for coaches and how you can simplify, connect, and sell with far more ease.Key Timestamps[00:02:00] The Power of a Single Story[00:05:00] The “Bottle Effect” & Curse of Knowledge[00:07:00] The Accordion Princi...2025-06-1233 min
Women in The Coaching Arena118 | How to Set (and Stick To) Your Coaching Prices Without Second Guessing YourselfIf you’ve ever lowered your coaching price mid-sentence, avoided saying it altogether, or thrown in extra bonuses to make your offer feel “worth it”, this episode is for you. In this honest, no-fluff episode, Jo helps you finally feel confident about what you charge. It’s not just about the number – it’s about the belief behind it.Key Timestamps:[00:01:00] Why Pricing Feels So Loaded[00:05:00] What Makes Pricing So Personal[00:06:30] A Fresh Way to Price Your Coaching[00:07:30] Why Your Offer Must Speak to Basic & Aspirational Needs[00:09:00] What To Do A...2025-05-2215 min
Women in The Coaching Arena117 | What I’d Do Differently If I Were Starting My Coaching Business TodayWelcome to Women in the Coaching Arena. Jo Lott, business mentor and ICF-accredited coach, is sharing the candid lessons she wishes she’d learned earlier.Fresh from a business retreat in Spain, this episode is part reflection, part roadmap. If you’re in the early stages of your coaching journey (or simply want to course-correct), these hard-won insights will save you time, energy, and overwhelm.Key Highlights: [00:01:00] The One Conversation to Stop Having[00:05:00] Pay to Pay Attention[00:06:00] Borrowing Audiences: A Game Changer[00:08:00] The Long Game Mindset[0...2025-05-1514 min
Women in The Coaching Arena116 | The Business Benefits of an Alcohol-Free Life with Chloe MyersIn this episode, Jo Lott speaks with Chloe Myers, an EMCC Senior Practitioner Coach and founder of Hopscotch Coaching, about her bold decision to quit drinking and how it transformed her wellbeing, confidence, and business success. Chloe shares how living alcohol-free has helped her create a more balanced, energised life and support others to do the same. A powerful conversation about clarity, identity, and what truly fuels your growth.Key Highlights:[00:01:00] Chloe’s Sobriety Shift[00:06:00] The Downside of 30-Day Challenges[00:09:00] Life After Alcohol[00:12:00] The Cost of One Drink...2025-05-0831 min
Women in The Coaching Arena115 | How to future proof your business with AI - without losing the human touchCan AI and human connection truly coexist in coaching? In this eye-opening episode, Jo Lott explores how forward-thinking coaches can embrace AI tools to streamline their business without sacrificing the personal, powerful relationships that make coaching transformative. Key Timestamps: [01:00:00] Why AI Won't Replace Your Coaching Magic[03:00:00] Create Content in Minutes (Not Hours!)[05:00:00] The Secret to Turning One Piece of Content into Many[07:00:00] Tools for Supporting Clients Between Sessions[10:00:00] Staying Authentic While Leveraging TechnologyPowerful Quote:“Use the tools. Keep the magic. Let AI su...2025-05-0114 min
Women in The Coaching Arena114 | Coaching in a Cost-of-Living Crisis: How to Stay Visible and ValuableWhat if economic uncertainty could actually be a launchpad for your coaching business, not a setback? In this energising episode, Jo Lott reveals how to turn tough times into powerful opportunities. Jo shows you how to stay confidently visible, speak directly to what your audience needs, and position yourself as a valuable, trusted expert. Key Timestamps:[00:01:00] Addressing Economic Concerns in the Coaching Industry[00:03:00] People Are Still Investing in Coaching[00:04:00] Communicating with Precision Instead of Slashing Prices[00:05:00] Targeting Audiences with Disposable Income[00:07:00] Staying Visible and Building Trust During...2025-04-2412 min
Women in The Coaching Arena112 | Coaching vs. Mentoring vs. Consulting – What Am I Actually Selling?Jo Lot dives deep into the world of coaching, mentoring, and consulting, breaking down the key differences and helping you get crystal clear on what you’re genuinely offering your clients. Discover how to blend these approaches ethically and effectively to create a deeper impact and unstoppable results. Episode Highlights:[00:02:00] Defining coaching: non-directive questioning that helps clients find answers within themselves[00:05:00] Exploring mentoring: sharing your experience and expertise while allowing clients to take what resonates[00:08:00] Understanding consulting: more directive approach where you provide expert insights and frameworks[00:09:00] How to bl...2025-04-1017 min
Women in The Coaching Arena111 | Micro-Quitting and Comparisonitis: What’s Really Holding Coaches Back – with Candy MotzekIn this episode, Jo is joined by guest Candy Motzek – former engineer, corporate exec, and now trusted business coach for aspiring coaches. Candy is also the host of She Coaches Coaches and shares such a grounded, generous perspective on what really holds coaches back. Key Timestamps:[00:04:00] The Real Reason Coaches Get Stuck[00:07:00] Micro-Quitting: The Hidden Habit Holding You Back[00:10:30] The Power of Niching (and Why It Makes Everything Easier)[00:14:30] Overcoming the Fear of Visibility[00:16:00] Coaching vs Mentoring: How to Balance Both[00:27:00] Do You Really Have to...2025-04-0343 min
Women in The Coaching Arena110 | Behind the scenes of my LinkedIn growthWant to grow your personal brand and stand out on LinkedIn? In this solo episode, Jo Lott takes you behind the scenes of her journey to expand her LinkedIn presence this quarter. She shares eye-opening lessons, game-changing strategies, and insider tips that every coach and entrepreneur needs to know to boost online visibility and attract the right audience.Key Timestamps[00:02:00] Setting an Audacious Goal for Follower Growth[00:03:00] Benefits of Quarterly Focused Goals[00:04:00] Creating Shareable Content[00:07:00] Visual Content Strategy[00:10:00] Crafting Effective LinkedIn Hooks[00:13:00] Sharing Authoritative Content and Stats[00:14:00] The Importance of Case Studies[00:17:00] Hidden Benefits of Building...2025-03-2722 min
Women in The Coaching Arena109 | How Merve quadrupled her clients and 2.5x’d her coaching revenue in one YearThis week, Jo Lott interviews Merve K. Hokamp, who shares her remarkable journey of building a successful coaching business after leaving her corporate role at Google. Merve reveals how she transformed from a small-scale coach with just a handful of clients to a thriving business owner with streamlined systems and quadrupled client base. Episode Highlights:[00:03:00] Merve's background and initial challenges[00:06:00] Mindset shift from solopreneur to CEO[00:12:00] Key Strategic Actions & Impressive results[00:19:14] Biggest Takeaway: Success requires the right combination of mindset, structure, and consistency[00:22:00] Advice for new coaches...2025-03-2027 min
Women in The Coaching Arena108 | How to stop overthinking and get it doneIf you find yourself stuck in overthinking and procrastination, juggling multiple roles as an entrepreneur or coach, then you won’t want to miss today’s episode with Jo Lott! She shares six practical steps to help you break free from analysis paralysis and take confident action.Key Timestamps:[00:01:00] The Challenge of Overthinking[00:02:00] Step 1: Lowering the Bar[00:04:00] Step 2: Commitment Over Feelings[00:10:00] Step 4: Messaging for Clarity[00:11:00] Step 5: Co-Working for Focus[00:12:00] Step 6: Weekly ReflectionKey Takeaways:Just start - motivation follows actionWork with your natu...2025-03-1318 min
Women in The Coaching Arena107 | Exploring Shadow Work: A Conversation with Teresa WilsonIn today's episode of Women in the Coaching Arena, host Jo Lott welcomes special guest Teresa Wilson, a Coach and Shadow Work Specialist. Together, they explore the transformative power of shadow work. If you're a coach who struggles with self-judgment, constantly labeling your sessions as "good" or "bad," or feeling stuck in repetitive patterns, this episode provides invaluable insights for both personal and professional growth.Episode Timestamps[00:02:00] - Teresa's Coaching Journey[00:03:00] - Understanding Shadow Work[00:06:00] - Balancing Authentic Self and Social Expectations[00:08:00] - Shadow Work in Coaching Practice2025-03-0645 min
Women in The Coaching Arena106 | Four game changing concepts that shifted how I approach businessIf you’re focused on building a sustainable and profitable coaching business, this episode is packed with valuable insights. Jo Lott shares the key business strategies that have transformed her coaching practice over the past five years. It’s perfect for coaches who want to avoid ineffective tactics and instead focus on what truly drives growth.Episode Highlights:[00:01:00] Concept 1: Your Ideal Customer Is More Important Than You Think[00:05:00] Concept 2: Value-Based Pricing[00:06:00] Concept 3: Evolving Your Offers[00:08:00] Concept 4: Full Commitment[00:10:00] Recap and Next Steps"Your ideal customer is m...2025-02-2711 min
Women in The Coaching Arena104 | How Laura built a proven system to win clients and had her highest-earning yearToday, Jo Lott interviews Laura, a maternity return coach who transformed her business from inconsistent client acquisition to a proven, systematic approach that led to her highest-earning year ever. Laur's story highlights the power of community, support, and proven frameworks in building a thriving coaching practice. Join us as we dive into the key steps she took to create a business that is both sustainable and fulfilling![00:02:00] - Laura introduces herself as a maternity return coach and shares her background in HR and personal journey into coaching [00:04:00] - Discussion of Laura's business challenges before joining...2025-02-1323 min
Women in The Coaching Arena103 | Selling with Ease: How to Make More Sales Through Email - with Lisa YorkToday, Joanna Lott welcomes digital sales strategist Lisa York for a value-packed discussion on marketing and sales. Lisa shares her unconventional but highly effective approach to email marketing and sales. Learn why email is the key to making consistent sales, how to write engaging emails that convert, and enter the competition to win a sales funnel review from Lisa York. Episode Highlights:[00:00:45] Introducing Lisa York, digital sales strategist[00:01:45] Overcoming sales resistance as women entrepreneurs[00:03:00] Building a successful business without social media[00:05:45] The power of reaching out to your network2025-02-0646 min
Women in The Coaching Arena101 | How Clare Went From “What Now” to Confidently Launching Her Style Coaching BusinessJo Lott interviews Clare Silk, a style coach who helps entrepreneurs elevate their confidence through fashion and mindset work. Clare shares her journey from coach training to launching a successful style coaching business, offering valuable insights into the psychology of fashion and its impact on business success. Episode Timestamps:[00:01:00] - Clare introduces herself and her transition into style coaching[00:04:00] - Clare's experience and challenges[00:05:00] - Development of marketing skills and client communication[00:06:00] - Key achievements and learnings from the Business of Coaching program[00:07:00] - Clare's future plans...2025-01-2311 min
Women in The Coaching Arena100 | Celebration_ Join My 14-Day ‘Get a Client’ Challenge (+ Big Giveaway!)In this milestone 100th episode, Jo Lott celebrates the podcast's success, sharing invaluable insights and lessons learned from her journey, and launches an exciting 14-day challenge to help coaches land their next client. Plus, don't miss out on the special giveaway to win a one-on-one session with Jo!Key Timestamps:[00:01:00] - Reflecting on the podcast journey and its impact on Jo's business[00:02:00] - Discussing the importance of staying in the arena despite criticism[00:03:00] - First key lesson: Simple actions compound over time[00:06:00] - Second key lesson: Mindset and gratitude as f...2025-01-1618 min
Women in The Coaching Arena98 | Why now is a good time to go for it in your coaching businessNow is the perfect time to pursue your coaching business, as Jo Lott emphasizes the thriving state of the coaching industry and the urgent need for coaches in today's world. Many people are actively searching for guidance in personal development, work-life balance, and achieving their goals, creating a unique opportunity for coaches to step up and make a difference. Joanna encourages listeners to overcome self-doubt and the fear of a crowded market by leveraging their unique stories and perspectives. Key Timestamps:[00:01:00] - Why the coaching industry presents perfect timing[00:02:00] - Importance of showing...2025-01-0214 min
Women in The Coaching Arena97 | Trends & Predictions in The Coaching Industry for 2025The coaching industry is evolving in exciting ways, and Jo Lott shares her insights on the emerging trends that will shape the coaching industry in 2025. Drawing from her extensive experience and recent observations, she breaks down five key predictions that coaches should watch for in the coming year.Key Timestamps: [00:01:00] Trend #1: Return of In-Person Connection[00:04:00] Trend #2: Hybrid Coaching Experiences[00:06:00] Trend #3: Technology Integration[00:07:00] Trend #4: Community-Led Coaching[00:09:00] Trend #5: Coaching for Social ImpactConsider these trends when planning your 2025 strategies and share your own predictions on LinkedIn with...2024-12-2613 min
Women in The Coaching Arena96 | Behind the Scenes of a Year of ScaleInspiring annual review of Jo Lott's coaching business journey in 2024. This episode offers a transparent look at her achievements, challenges, learnings, and plans for 2025, providing valuable insights for coaches and entrepreneurs. Key Timestamps:[00:05:00] Proud Moments and Achievements[00:07:00] Challenges and Learnings[00:11:00] Client Success Stories[00:13:00] Marketing and Audience Growth[00:15:00] Personal Development and Team[00:16:00] Sales, Income, and Business Growth[00:19:00] Areas for Improvement[00:20:00] Priorities for 2025"You can run a super successful business, just doing your best in this moment, juggling two young kids, school hours, all of the holidays. Yes, it's tiring. But yes, it's also fulfilling." Trust y...2024-12-1929 min
Women in The Coaching Arena94 | Next Level Series - Day 3 - Building Raving Fans: The art of client care that turns into loyalty and referralsThis special three-day podcast series is tailored for coaches eager to enhance their businesses by building scalable offers and implementing effective systems. Throughout the series, listeners will gain insights from Jo Lott's journey, focusing on actionable steps to achieve greater income freedom and a stronger influence in their field. On Day 3 of the series, Jo highlights the importance of celebrating client investments, providing clear guidance, and nurturing long-term relationships to foster loyalty and referrals. She also emphasizes leveraging feedback, success stories, and referral programs to enhance client satisfaction and build a thriving coaching business.2024-12-1116 min
Women in The Coaching Arena93 | Next Level Series - Day 2 - Mastering System and Team for ScaleThis special three-day podcast series is tailored for coaches eager to enhance their businesses by building scalable offers and implementing effective systems. Throughout the series, listeners will gain insights from Jo Lott's journey, focusing on actionable steps to achieve greater income freedom and a stronger influence in their field. On Day 2 of this series, Jo highlights the importance of building efficient systems and automating tasks like marketing, sales, and onboarding before expanding your team. She also outlines five key roles essential for a thriving coaching business, focusing on collaboration and clear communication.Key...2024-12-1031 min
Women in The Coaching Arena92 | Next Level Series - Day 1 - 9 Strategies I use to fill my evergreen group programme every monthThis special three-day podcast series is tailored for coaches eager to enhance their businesses by building scalable offers and implementing effective systems. Throughout the series, listeners will gain insights from Jo Lott's journey, focusing on actionable steps to achieve greater income freedom and a stronger influence in their field. On Day 1 of the series, Jo shares her proven strategies for consistently selling out her evergreen group coaching program every month, all without relying on traditional launch tactics or sales calls.By fostering deep relationships and trust, coaches can create a sustainable business without...2024-12-0918 min
Women in The Coaching Arena91 | From Fear to Freedom: Mastering Finances as a CoachHandling finances can be a daunting task for many coaches, but Jo Lott emphasizes the importance of approaching this topic with a fresh perspective. She shares her personal journey of overcoming limiting beliefs about money and highlights the significance of connecting emotionally with financial goals. Episode Timestamps:[00:02:00] Emotional connection to finances[00:06:00] Overcoming fear and knowledge gaps[00:13:00] Pricing strategy discussion[00:15:00] Price increases and value exchange[00:16:00] Planning for profitFinancial success isn't about numbers—it's about mindset. Your beliefs shape your business's financial potential.Bonus: Download the exclusive financial goal-setting spreadsheet mentioned in the episode!...2024-12-0520 min
Women in The Coaching Arena90 | How to make money as a coach in 2025How to make money as a coach in 2025 is the focal point of this episode. Jo Lott explores different strategies for coaches to make more money next year, covering industry trends, innovative coaching models, and sustainable business practices.Episode Timestamps:[00:01:00] Overview of Making Money as a Coach in 2025[00:02:00] Current Industry Trends[00:07:00] Proven Ways to Make Money as a Coach[00:15:00] Adapting to New Trends[00:17:00] Avoiding Burnout and Building Sustainability[00:20:00] Conclusion and Final ThoughtsIf you're a coach wondering how to make money in 2025, this episode is your roadmap.Three big takeaways:Coaching...2024-11-2823 min
Women in The Coaching Arena89 | 5 Strategies for Your Most Profitable & Joyful Coaching Year in 2025Jo Lott focuses on the power of reflection and strategic planning for coaches as they transition into a new year. She invites listeners to reflect on their biggest wins, client transformation stories, and valuable lessons learned over the past year and create a vision for 2025, visualize their success and plan strategically for the future. Episode Timestamps:[00:02:00] Reflection exercise: Biggest wins in coaching business[00:06:00] Reflecting on business mission and values[00:07:00] Analyzing business metrics and growth[00:08:00] Honest business review: What didn't work this year[00:09:00] Discussion on long-term business vision[00:14:00] Vision planning for December 2025I hope you...2024-11-2118 min
Women in The Coaching Arena87 | Should you offer 1:1 coaching, group coaching, or an online course?Deciding between one-to-one coaching, group coaching, or creating an online course can be a pivotal moment in a coach's business journey. Jo Lott explores the unique benefits and challenges of each coaching model, emphasizing that you don’t have to limit yourself to just one approach.Episode Overview[00:01:00] - Pros and cons of a traditional one-to-one coaching model[00:02:00] - Group Coaching Deep Dive[00:04:00] - Managing group dynamics[00:05:00] - Lessons learned from experience[00:06:00] - Online Courses Exploration[00:10:00] - Making Your Decision[00:13:00] - Next Level Ma...2024-11-0717 min
Women in The Coaching Arena86 | How Levanah Went From Zero to 15 Clients in 6 MonthsDid you know that it’s possible to build a successful coaching business, even as a complete beginner? Joanna Lott interviewed Levanah Gates, who transformed from a newly qualified coach to running a thriving practice with 15 clients in just six months. This episode is perfect for new coaches, career changers, or anyone wondering if they can really make it in the coaching industry.KEY TIMESTAMPS:[00:00:00] - Introduction and welcome[00:01:00] - Meet Levanah Gates and her background[00:02:00] - The transition from fashion buying to coaching[00:03:00] - Early business ch...2024-10-3122 min
Women in The Coaching Arena85 | How to structure your coaching sessionsDiscover how to build viable businesses without compromising coaching principles. Jo Lott, business mentor and ICF accredited coach provides practical guidance on creating a 12-week programme and shares practical tips for running effective coaching sessions.Key Timestamps: [00:00:00] - Introduction and welcome[00:01:00] - The challenge of structuring coaching programs vs. traditional coach training[00:03:00] - Real-world example: The importance of positioning your coaching offer[00:05:00] - Typical programme structure breakdown[00:06:00] - Programme length and pricing strategy[00:07:00] - Creating an effective programme roadmap[00:09:00] - The crucial first...2024-10-2420 min
Women in The Coaching Arena80 | How to Land High-Ticket Clients Consistently: The 3-Step StrategyJo Lott, a business mentor and ICF accredited coach, shares a powerful 3-step strategy to help coaches land high-ticket clients consistently. If you're tired of chasing clients by the hour and getting little results in your bank account, tune into this episode for a fresh strategy. Episode Timestamps:[00:00:00] - Introduction and welcome[00:01:00] - Defining "high-ticket" clients and the core problem for coaches[00:02:00] - Jo's personal experience and the importance of building a long-term coaching business[00:03:00] - Step 1: Creating an irresistible offer[00:04:00] - The importance of focusing on...2024-09-1914 min
Women in The Coaching Arena78 | How to use slow months to build your pipelineJoin Jo Lott, business mentor and ICF accredited coach, as she shares valuable insights on maximizing slow business months to boost your marketing efforts and client acquisition strategies. Learn how to shift your mindset from survival mode to growth mode during these quieter periods.Show Notes:00:00 - Introduction to the episode00:58 - Understanding business seasons and the importance of consistency02:00 - Auditing your marketing funnel03:00 - Quick and easy sales strategies for immediate results05:00 - Nurturing and converting prospects06:00 - Ramping up content creation during...2024-09-0516 min