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Showing episodes and shows of
Joseph Thornley
Shows
Inside P2
Rebecca Sutherns: The pros and cons of Hybrid, In-Person and Online Meetings
In-person, online or hybrid? Which type of public meeting is the right fit for your public participation initiative? Dr. Rebecca Sutherns is an expert facilitator, someone who can bring a group of people together, find their interests, get them thinking creatively, and draw out their views and preferences on issues under consideration. And she has thoughts on when to use in-person, online and hybrid meetings and how to plan for and run them effectively. Join Joseph Thornley, Allison Zupan and Elizabeth Thornley as we go Inside P2 with Rebecca Sutherns. ------------
2023-09-25
45 min
Inside P2
Catherine Rockandel, President of IAP2 Canada
Catherine Rockandel has played a leading role in guiding IAP2 Canada over the past six years, first as a regional chapter leader, then as as Vice President of the national organization and, for the past three years, as President of IAP2 Canada. She sat down recently with Joseph Thornley to talk about her time as the head of IAP2, leading through Covid, how the practice of public participation (p2) has evolved, and how p2 practitioners benefit from participating in IAP2 Canada. Following the conversation, Joe is joined by co-hosts Allison Zupan and Elizabeth Thornley, who...
2023-09-18
34 min
Inside PR
Inside PR 557: Trends We’re Watching in 2022
Well, it’s that time of year where everyone seems to be doing what they can to wrap up projects and get ready for the holidays. It’s also the time when the Inside PR crew gazes into the into the proverbial communications crystal ball with our prognostications … OK, it’s not that dramatic, really. But Gini, Joe and I do talk about three of the trends we’ll be watching over the next 12 months: Natural language generation and AI writing assistants Values-based communication and leadership counsel Impact and consequences of social media algorithms Check it...
2021-12-14
25 min
Inside PR
Inside PR 554: Social Content Meets the Sound of Silence
Have your web analytics changed in recent years? That is, despite your best efforts, has your organic traffic gone down? What about SEO for blog posts? Or engagement on social media? Maybe digital media has become even more of a pay-to-play landscape than ever and platforms are expecting a higher price from organizations in order for them to achieve decent business results. That’s what Gini Dietrich, Joe Thornley and I talk about on Inside PR. Our conversation is based on a post by digital thought-leader Rand Fishkind called, ‘The Incentives to Publish No Longer Reward...
2021-10-06
20 min
Inside P2
Inside PR 553: The Future of the PR Industry
On this episode 553 of Inside PR, Gini Dietrich, Martin Waxman, and Joe Thornley do a special recording for the Earned Media Mastery Summit with Agility PR Solutions. They discuss the future of the PR industry—exciting things to come, as well as the challenges young professionals will face.
2021-09-01
26 min
Inside P2
The Plumbing of the Internet
On this bi-weekly episode of Inside PR, Joe Thornley, Martin Waxman, and Gini Dietrich discuss the plumbing of the internet, from Feedburner and its replacements to how marketing automation works in the deep dark areas of the web and how video continues to evolve as we adapt
2021-07-28
21 min
Inside PR
IPR 549: Why do Some PR Pros Do Bad Things?
Look. Most communications professionals have the best intentions and behave in an honest and ethical way. But there are some less than scrupulous PR fooks whose approach and choices reflect badly on the industry. Now, it’s not just communicators who are guilty of this. Certain journalists, media outlets, bloggers and influencers are also not as honest or transparent as they could be when it comes to conflicts of interest. And because social media has given us all a voice, we need to make sure we think through the consequences of how we use...
2021-07-14
18 min
Inside PR
When PR People Do Bad Things
OK. Before you get defensive, I want make something clear right from the start: We are NOT saying all PR people are evil. Far from it. In fact, most of us are simply trying to do the best jobs we can for our organizations or clients and behave in an honest and ethical manner. But let’s just say, there are some less than scrupulous individuals and companies whose approach and choices reflect badly on the industry. And it’s not just PR pros who are guilty of this. Certain bloggers, jour...
2021-07-13
18 min
Inside PR
Favorite Tools for Comms Experts
On this week’s episode of Inside PR, Joe Thornley, Martin Waxman, and I discuss our favorite tools and what has changed—and what has stayed the same—since COVID hit. Before you get into the tools, though, we have an important reminder: it’s not about the tools. It’s about whether or not you’ll actually use them. It’s easy for us to discuss our favorites, but if you don’t love something about the tool or your brain works differently, you’ll hate the tools we love. It’s more important that you and your team love t...
2021-06-17
23 min
Inside P2
Favorite Tools for Comms Experts...IPR 547
On this week's episode of Inside PR, Joe Thornley, Martin Waxman, and Gini Dietrich discuss our favorite tools and what has changed—and what has stayed the same—since COVID hit.
2021-06-15
23 min
Inside PR
IPR 546: Inside PR is Back
Well, it’s been a while since you heard from us … And I wanted to let you know that after a hiatus of around 20 months—and all the things that have happened between then and now—Gini Dietrich, Joe Thornley and I are back recording Inside PR. Why? To be honest we missed talking with each other about what’s new about PR, social media and digital marketing. We also missed hearing from you and being part of the FIR Podcast network community. Our one big change is we’ve moved to a biweekly or...
2021-06-08
25 min
The Dr. Joe Show
Episode 95 - Painless with Marty Thornley
(Originally aired April 4, 2019) Screenwriter-turned-author Marty Thornley joins us to tell us about his relation to the opioid epidemic, which has inspired the creation of his novel, Painless. Get your copy of Painless!
2020-12-03
44 min
Inside PR
Inside PR 535 – Facebook’s PR Push
In late January, Facebook launched a PR initiative that, on its face, appeared intended to reframe in 2019 the issues that got away from them in 2018, AKA Facebook’s privacy offences that dominated the year since the Cambridge Analytica scandal became public. This week on Inside PR, Gini Dietrich, Martin Waxman and Joseph Thornley talk about this first phase of what by late February was unmistakably a concerted effort by Facebook to reframe the issues swirling around it. The post Inside PR 535 – Facebook’s PR Push appeared first on FIR Podcast Network.
2019-03-12
31 min
Inside PR
Data Laundering the Facebook Way
In late January, Facebook launched a PR initiative that, on its face, appeared intended to reframe in 2019 the issues that got away from them in 2018, AKA Facebook's privacy offences that dominated the year since the Cambridge Analytica scandal became public. This week on Inside PR, Gini Dietrich, Martin Waxman and Joseph Thornley talk about this first phase of what by late February was unmistakably a concerted effort by Facebook to reframe the issues swirling around it. Martin doesn't buy Facebook's argument that we are getting Facebook's service for free? Not for a second. We're paying -- and...
2019-03-12
31 min
Inside PR
The Best You Can Be
This week on Inside PR, we talk about: Facebook's commitment to supporting local journalism. (0:55) Using Alexa Flash Briefings for your communications program (5:51) our take on Gillette's The Best Men Can Be video ad theme (15:44) Linkworthy Doing More to Support Local News, Facebook blog Facebook is funding more programs catering to local news publishers, Max Willens The Alexa Flash Briefing Guide for Communicators, Gini Dietrich Podnews.net and the Podnews podcast -- a template for Alexa Flash Briefings? Feedly News Reader, an indispensable tool for communicators The Best Men Can Be, Gil...
2019-01-29
26 min
Inside PR
We've got resolutions
It's our first show of 2019 and we decided to make it a more personal show - by talking about the things that are important to us personally and professionally - and what we plan to do about them in the coming year. So, if you want to get some insight into what makes Martin, Gini and Joe tick, you'll probably find out this week. And along the way, we hope that you may get some ideas for things you may want to do this year yourself. Of course, we'd like to learn from you. So...
2019-01-07
14 min
Inside PR
Can your communications business survive an economic downturn?
The past month has brought market and economic turmoil the likes of which we have not seen since 2008. And only one thing is certain. There will be many businesses that do not make it through the downturn. So, what's the smart agency head doing? Definitely not going all in with a bet on a single business line. Smart leaders are diversifying their revenue stream during this time of uncertainty. And as they do this, they have the best chance of identifying the most promising areas for growth and also being able to exit the business areas without...
2018-12-27
29 min
Inside PR
Damian Collins 1; Mark Zuckerberg 0
This week, we cover a new Stories feature that LinkedIn is testing, the launch of another daily news podcast, this time from the Washington Post, and Facebook meets it match in the United Kingdom Parliament. LinkedIn Stories -- Putting wings on an elephant? LinkedIn is beta testing a Stories feature called Student Voices. On one level, it sounds like a good idea. However, if aimed at younger users who have seen Snapchat Stories as ephemeral content that enabled them to be spontaneous and genuine without fear of their mistakes showing up in a data cache...
2018-12-10
20 min
Inside PR
Facebook's Big Fail - Inside PR 528
Facebook: Still Delaying. Still Denying. Still Deflecting. Two hours after we recorded last week's Inside PR, the New York Times posted a bombshell report - Delay, Deny, Deflect - about Facebook's management of legislators and manipulation of the truth. And in this report, they answered the question that Gini Dietrich has been asking since the whole Cambridge Analytica fiasco broke - where are Facebook's communications team and what are they advising. Well, as it turns out, the real question should have been, what communications playbook are they using? Making the world more open a...
2018-11-26
21 min
Inside PR
Deny. Delay. Deflect
Facebook's Really Bad Behaviour Sometimes, the stars just align perfectly. When we recorded this episode of Inside PR, we did not know that, within hours, the New York Times would publish a bombshell story delving into Facebook's tactics to avoid full transparency and accountability for the existence and persistence of Russian troll activity and other bad acts on Facebook. In this episode, you'll hear us discuss that the only truly satisfactory response on the part of Facebook must go beyond simple PR bromides to real actions that align with its promises. Something which the NY Times story...
2018-11-19
25 min
Inside PR
Inside PR 526 – The Peril of Promiscuous Following
This week, on Inside PR 526, Gini Dietrich, Joseph Thornley and Martin Waxman discuss: Do you want to understand the Paid/Earned/Shared/Owned approach to PR and marketing? Martin tells people that Gini’s SpinSucks site is a top site for info on PESO. Is Facebook really bigger than every government in the world? Does this mean that Facebook is above the oversight of the political leadership of nation states? Well, you might think so, as politicians in Canada and the UK band together to request that Mark Zuckerberg attends a joint hearing. Canadian politicians will fly across th...
2018-11-12
27 min
Inside PR
The Peril of Promiscuous Following
In this week's episode of the Inside PR podcast: Do you want to understand the Paid/Earned/Shared/Owned approach to PR and marketing? Martin tells people that Gini's SpinSucks site is a top site for info on PESO. Is Facebook really bigger than every government in the world? Does this mean that Facebook is above the oversight of the political leadership of nation states? Well, you might think so, as politicians in Canada and the UK band together to request that Mark Zuckerberg attends a joint hearing. Canadian politicians will fly across the ocean to question Zuckerberg...
2018-11-12
27 min
Inside PR
You're in trouble if your password is "Password" - Inside PR 523
On this week's Inside PR podcast, Martin Waxman and Joseph Thornley discuss several topics: Pew research data that suggests a flattening in the growth of social media use and device ownership in the US; Data from LastPass that shows that there is much we can do to improve the security of our online accounts PR Week released data on the process of reinvention in PR.
2018-10-22
20 min
Inside P2
Kylie Cochrane, Chair of the International Association for Public Participation (Inside P2 013)
On the show today, an interview with the Global Chair of the International Association for Public Participation, Kylie Cochrane. IAP2 is a federation of regional IAP2 organizations such as IAP2 USA and IAP2 Canada. Kylie Cochrane is the Chair of the overarching federation. And while we were both at the IAP2 North America Conference in Victoria, she sat down with me to talk about IAP2, its changing structure, major issues in the P2 practice and a look into the future. Our discussion covered: • The change process IAP2 is going through • The area...
2018-10-17
14 min
Inside P2
IAP2 Canada President Bruce Gilbert on three years of achievements and what's next
During the IAP2 North American Conference in Victoria, Joseph Thornley sat down with outgoing IAP2 Canada President Bruce Gilbert to discuss the accomplishments during Bruce's three years as President and what's next. The growth of IAP2 Canada's membership at a time that many organizations are seeing declining growth; The reasons that the growth in IAP2 Canada's membership has been greatest in Western Canada while the east has lagged - and what can be done to promote growth in the east; The first Canadian skill symposium as a harbinger of an increasing emphasis at the region level to skills and...
2018-09-10
19 min
Inside P2
EngagePhase Editor Tim Bonnemann on covering the public participation industry
EngagePhase Weekly is the only newsletter that covers the public participation industry in North America and around the world. And today, EngagePhase Editor-in-Chief Tim Bonneman joins Joseph Thornley to talk about what it took to get EngagePhase going, how he covers the industry and what to expect from EngagePhase in the future. Linkworthy Check out these sources that provide context for this week’s discussion. Tim Bonnemann on Twitter and LinkedIn EngagePhase IAP2 USA IAP2 Canada IAP2 Australia National Coalition for Dialogue and Deliberation (NCDD) Engage2Act It’s your turn Insid...
2018-08-27
23 min
Inside P2
A New IAP2 Chapter launches in Canada's National Capital Region
Canada's National Capital Region is getting its own chapter of the International Association for Public Participation. And this week's Inside P2 guest host, Peter Wilton, is leading the steering committee that is launching it. We talk about plans for the newly established chapter, which include both events and social media channels. If you are a public participation practitioner or research in the NCR, find more information or sign up to participate in the IAP2 NCR chapter. Peter is a Senior Consultant at Hill+Knowlton Strategies, based in Ottawa Canada. Prior to joining H+K, Peter...
2018-08-20
12 min
Inside P2
Nothing About Us Without Us is For Us
Integrating real world facilitation with online engagement Rebecca Sutherns, CEO of Sage Solutions, co-hosts this week's podcast. Rebecca shares her insights into the value of facilitated conversations with stakeholder groups and the challenge of facilitation in an era in which people are more focused on the screens of their mobile devices than to the people who may be sitting only feet away. She talks about integrating the richness and value of in-person experiences with online experiences that will reach larger numbers of people. This presents not only the challenge of asking questions to obtain useful responses across m...
2018-08-13
34 min
Inside PR
Inside PR 510: People over data
Gini Dietrich, Martin Waxman and Joseph Thornley discuss the Privacy Paradox highlighted by Mary Meeker in her Internet Trends 2018 presentation. And we look at WeMo, just one mo' social network.Continue Reading → The post Inside PR 510: People over data appeared first on FIR Podcast Network.
2018-06-20
21 min
Inside PR
First she wrote the book. Now Gini Dietrich has a text book launch for her podcast.
On this week, Gini Dietrich gives a textbook demonstration of how to start a podcast, we look at one important element of success in managing distributed workforces, and we look at the marketing and advertising hangover from the implementation of GDPR. All this, and news from the CPRS Annual Conference. Oh, and Martin Waxman and Joseph Thornley are here too.
2018-06-04
23 min
Inside PR
Oh What a Week it Was
A White House Press Corps that falls over themselves to distance themselves form a comic who spoke truth to power. The remarkable performance of Rudolph Giuliani and the rapid shift in the President’s tweets from “Rudy’s got it right” to “he has to get his facts right.” What is truth? Where is truth? And is the news media even less capable of providing us with the information we need as citizens. Or are they locked in a race to the bottom? In the wake of these events, Gini Dietrich, Martin Waxman and Joseph Thornley revisit how we felt...
2018-05-07
28 min
Inside PR
Do you feel better about news media and truth today than you did yesterday?
We often think back to where we were when we first heard about a life altering or world changing event. And as we do, we think about the emotions and thoughts that those events triggered. A White House Press Corps that falls over themselves to distance themselves form a comic sho spoke truth to power. The remarkable performance of Rudolph Giuliani and the rapid shift in the President's tweets from "Rudi's got it right" to "he has to get his facts right." What is truth? Where is truth? And is the news media even less capable of providing us...
2018-05-07
28 min
Inside P2
Hillary Hartley, Ontario's Chief Digital Officer
In 2017, the Province of Ontario appointed its first Chief Digital Officer, Hillary Hartley. Hartley is something of a trailblazer. She came to Ontario from Washington, where she was the Deputy Executive Director and Co-founder of 18F, the US Federal Government's digital services corps. Prior to founding 18F, Hartley first arrived in Washington in 2013 as a Presidential Innovation Fellow. Before that, she spent several years in integrated marketing and social media management. Hartley's arrival in Ontario has coincided with a burst of digital initiatives. The province declared a set of digital service priorities, established a digital lab in Communitech in Waterloo...
2018-04-09
26 min
Inside PR
Inside PR 499: Ethics and Tech Education
Algorithms are as neutral as the people who write them Joseph Thornley, Gini Dietrich and Martin Waxman talk about the introduction of ethics into tech education, a move that’s long overdue. Could ethics in Tech turn on the concept, “Do no harm?” Facebook users are skewing older as younger people move to other platforms. Can geritol ads be far behind? And Google AMP Stories shows another platform moving to take advantage of the trend to package and present content as stories. Finally, we talk about the introduction of ethics into tech education, a move that’s...
2018-03-11
18 min
Inside PR
Algorithms are as neutral as the people who write them
Joseph Thornley, Gini Dietrich and Martin Waxman talk about the introduction of ethics into tech education, a move that's long overdue. Could ethics in Tech turn on the concept, Do no harm? Also: Facebook users are skewing older as younger people move to other platforms. Can geritol ads be far behind? And Google AMP Stories shows another platform moving to take advantage of the trend to package and present content as stories.
2018-03-11
18 min
Inside PR
Facebook leaves publishers at the altar
Facebook head Mark Zuckerberg last week announced that Facebook’s solution for fake news is to remove news from the newsfeed. So, less news in the newsfeed. More things that my friends share or that I click on. Martin Waxman and Joseph Thornley talk about the implications of this for news outlets, PR people and Facebook users themselves. It will take some time for this play out. And that could open a period of innovation as publishers and communicators turn to other platforms and tools (check out Feedly). However this turns out, there is...
2018-01-22
17 min
Inside PR
Return of the Ink-Stained Wretch
This week’s conversation was sparked by a comment from Monica Miller, who wonders how the flow of sponsored content and content originated by companies and published by communicators affects media credibility. This leads us to a discussion of the limits to sponsored content, new models for journalism and the possibility that local journalism may be linked to a more traditional blue collar model than it is to the television-fueled celebrity salaries of recent years. Inside PR 493 by Joseph Thornley, Gini Dietrich, Martin Waxman is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License. The post...
2018-01-07
14 min
Inside PR
When Sorry Doesn’t Cut It
Gini Dietrich, Martin Waxman and Joseph Thornley discuss two topics on this week’s Inside PR podcast: Can Snapchat be fixed? It is a great service with the right set of users, but just a terrible user interface? Or do its problems runs deeper? The outing of sexual predators gives us pause to examine how you can respond to the unconscionable. What do you want? An apology? Or a commitment to change? Are either sufficient alone or even in combination? The post When Sorry Doesn’t Cut It appeared first on FIR Podcast Network.
2017-12-18
19 min
Inside PR
When apologies just won't do
Gini Dietrich, Martin Waxman and Joseph Thornley kick around two topics on this week's Inside PR podcast. • Can Snapchat be fixed? It is a great service with the right set of users, but just a terrible user interface? Or do its problems runs deeper? • The outing of sexual predators gives us pause to examine how you can respond to the unconscionable. What do you want? An apology? Or a commitment to change? Are either sufficient alone or even in combination?
2017-12-18
19 min
Inside PR
Make that a Pizzum to go
Does Amazon have a problem with Bot reviews? Are your purchase decisions influenced by the reviews that you read on Amazon? Just like fake news and fake people on Twitter and other social media platforms, we need to be constantly skeptical about what we read and see. The number one rule of online reviews? Do your research before you click. Consumer beware. And when it comes to endorsements, the FTC makes it clear that influencers really must disclose any paid sponsorships or promotions connected to any of their social media posts. This is something about which PR professionals should...
2017-11-13
22 min
Inside PR
Why would I bother to attend a conference?
Gini Dietrich, Joseph Thornley and Martin Waxman talk about why we attend conferences. What are they good for? How do you get the most out of them? Should conference organizers offer a different experience, based on facilitated discussions drawing on the expertise in the audience? The post Why would I bother to attend a conference? appeared first on FIR Podcast Network.
2017-10-24
23 min
Inside PR
Inside PR 486: Terry Fallis on storytelling and narrative
Terry Fallis’ career in communications has reaches back to those days. But he left them behind to be an early pioneer in social media (He was the original co-host of Inside PR). And along the way, he began writing. Six novels later, he’s an award winning best-selling author who advises executives and public figures on how to communicate effectively in the era in which we all have a voice. Listen as he talks with Joseph Thornley about the importance of narrative and story telling. The post Inside PR 486: Terry Fallis on storytelling and narrative appea...
2017-10-16
21 min
Inside PR
Terry Fallis on why and how storytelling is important to communicate effectively
Think about what you heard yesterday. Do you remember the facts that you heard or do you remember the stories that you were told? We've come a long way since the days when corporate executives were rehearsed in the art of "bridging" in order to keep returning to their predetermined key messages. Authenticity didn't count as much then as it does in the art of social media. T erry Fallis' career in communications has reaches back to those days. But he left them behind to be an early pioneer in social media (He was the...
2017-10-16
21 min
Inside P2
Is open dialogue an antidote to post-fact populism?
Don Lenihan is a Canadian thought leader who has spent several years focusing on public engagement and open government . His 2012 book, Rescuing Policy: The Case for Public Engagement, provides a primer on public engagement, consultation and deliberation. This year, he is publishing a series of three articles examining issues related to open government and public engagement. The first article, co-authored with Tom Pitfield, The Rise of Civil Analytics: How Big Data is About to Explode Policymaking As We Know It, developed the concept of civil analytics as "a holistic approach to data, the tools that can be used to analyze i...
2017-08-21
42 min
Inside PR
Unprofessional Communications in the White House
Gini Dietrich and Joseph Thornley discuss what the demise of Sean Spicer and the appointment by Donald Trump of Anthony Scaramucci as White House Communications Director says to professional communicators and what it means for professional communications. Can any Tom, Dick or Anthony do what we as professional communicators do? Can they do it well? Do they even know what we do and what goes into it? The post Unprofessional Communications in the White House appeared first on FIR Podcast Network.
2017-07-30
20 min
Inside PR
IPR 481: Tales of misdirected attention
Dean Baquet inadvertently makes the case for a Public Editor at the New York Times. Google supports innovation in online news, but diverts attention from the real issue. The News Media Alliance calls for an antitrust exemption. Yep, that’s right. Solve the problem of market dominance by compounding the problem. Really, we’re not making this stuff up. Martin Waxman and Joseph Thornley tackle these issues in this episode of the Inside PR podcast. Gini Dietrich is traveling this week, but she’ll rejoin us next week. The post IPR 481: Tales of misdirected attention appeared f...
2017-07-17
18 min
Inside PR
IPR 481: Really, we're not making this stuff up
Dean Baquet inadvertently makes the case for a Public Editor at the New York Times. Google supports innovation in online news, but diverts attention from the real issue. The News Media Alliance calls for an antitrust exemption. Yep, that's right. Solve the problem of market dominance by compounding the problem. Really, we're not making this up. Martin Waxman and Joseph Thornley tackle these issues in this episode of the Inside PR podcast. Gini Dietrich is traveling this week, but she'll rejoin us next week.
2017-07-17
18 min
Inside PR
Inside PR 480: Facebook and news publishing, walking like a duck
When is a yellow rubber ducky worth a thousand words? Facebook walks like a news publisher and quacks like a news publisher; must be a news publisher. No surprise here: Venture capitalist research features their portfolio companies. But what of disclosure? Marketing with social bookmarking. Social media innovation is alive and well. And IPR is on iHeartRadio. Gini Dietrich, Martin Waxman and Joseph Thornley tackles these issues in this episode of the Inside PR podcast. The post Inside PR 480: Facebook and news publishing, walking like a duck appeared first on FIR Podcast Network.
2017-07-11
26 min
Inside PR
IPR 480: Facebook quacks like a news publisher
When is a yellow rubber duck worth a thousand words? Facebook walks like a news publisher and quacks like a news publisher; must be a news publisher. No surprise here: Venture capitalist research features their portfolio companies. But what of disclosure? Marketing with social bookmarking. Social media innovation is alive and well. And IPR is on iHeartRadio. Gini Dietrich, Martin Waxman and Joseph Thornley tackles these issues in this episode of the Inside PR podcast.
2017-07-11
26 min
Inside P2
Making your online engagement accessible to more people
Do you launch online public engagements to extend the reach of your public consultation beyond those who can attend in-person meetings? If so, I' sure that you are always looking for ways to make your online engagement accessible to as many people as possible. This episode of Inside P2 focuses on six steps you can take to make your online public engagement more accessible: Design for mobile first Design for the social media generation Optimize for page speed Make it accessible Make it available in different languages Present information that is relevant to the visitor You'll hear about each of...
2017-07-10
18 min
Inside PR
IPR 479: Kenneth, did you hear my audiogram?
Data Science in the Wild. Danny Sullivan checks out. Snapchat? Snap Maps.And are audiograms the next big promotional tool for podcasters? Gini Dietrich, Martin Waxman and Joseph Thornley are together for another episode of the Inside PR podcast. The post IPR 479: Kenneth, did you hear my audiogram? appeared first on FIR Podcast Network.
2017-07-03
23 min
Inside PR
479: Did you hear our audiogram?
Data Science in the Wild. Danny Sullivan checks out. Snapchat? Snap Maps.And are audiograms the next big promotional tool for podcasters? Gini Dietrich, Martin Waxman and Joseph Thornley are together for another episode of the Inside PR podcast.
2017-07-03
23 min
Inside PR
IPR 478: Public Relations and Data Science
This week, Martin Waxman, Gini Dietrich, and Joseph Thornley are joined by Alex Sevigny, the Executive Director of the McMaster-Syracuse Master of Communications Management Program. Alex talks about the importance of data science to the skillset of the well-rounded PR professional. We also talk about upcoming updates to the Apple Podcasts app, which will support podcast series and give podcasters analytics so that they can learn more about how people are consuming their content. And before we leave, we talk about the comfort to be received from Binky. The post IPR 478: Public Relations...
2017-06-27
41 min
Inside PR
Data Science for Public Relations
This week, Martin Waxman, Gini Dietrich, and Joseph Thornley are joined by Alex Sevigny, the Executive Director of the McMaster-Syracuse Master of Communications Management Program. Alex talks about the importance of data science to the skillset of the well-rounded PR professional. We also talk about upcoming updates to the Apple Podcasts app, which will support podcast series and give podcasters analytics so that they can learn more about how people are consuming their content. And before we leave, we talk about the comfort to be received from Binky. It started as a joke, and then it took over the...
2017-06-27
41 min
Inside PR
IPR477: The State of the Internet
Gini Dietrich, Martin Waxman and Joseph Thornley are together for another episode of the Inside PR podcast. This week: Mary Meeker tells us about the Internet Trends that are shaping our world. Pinterest acquires Delicious and will preserve it as an archive. Martin Waxman provides a primer on social listening for business. The post IPR477: The State of the Internet appeared first on FIR Podcast Network.
2017-06-07
32 min
Inside PR
IPR 477: Mary Meeker's Internet Trends
Pinterest acquires Delicious and will preserve it as an archive. Martin Waxman provides a primer on social listening for business. And Mary Meeker tells us about the Internet Trends that are shaping our world. Gini Dietrich, Martin Waxman and Joseph Thornley are together for another episode of the Inside PR podcast. Farewell Delicious Delicious was one of the first social apps that Gini, Martin and Joe used. A place to bookmark content and share it with our communities. An early pioneer, Delicious sold to Yahoo … and the end began. Yahoo didn't know what to do with Delicious. The app st...
2017-06-07
32 min
Inside PR
IPR476: Annenberg, that’s just way too personal.
In this week’s Inside PR podcast episode: The NY Times deletes its public editor. Facebook makes a concession to publishers. AVEs be gone. The GIF turns 30. Walt Mossberg retires. Terry Fallis rides again. And USC Annenberg Survey gets too personal. Gini Dietrich, Martin Waxman and Joseph Thornley are together for another episode of the Inside PR podcast. The post IPR476: Annenberg, that’s just way too personal. appeared first on FIR Podcast Network.
2017-06-06
32 min
Inside PR
Inside PR 476: Don't delete the Public Editor
In this week's Inside PR podcast episode: The NY Times deletes its public editor. Facebook makes a concession to publishers. AVEs be gone. The GIF turns 30. Walt Mossberg retires. Terry Fallis rides again. And USC Annenberg Survey gets too personal. Gini Dietrich, Martin Waxman and Joseph Thornley are together for another episode of the Inside PR podcast.
2017-06-06
32 min
Inside P2
IAP2 launches a National Dialogue on polarization in public discourse
IAP2 USA President Leah Jaramillo talks about the IAP2's National Dialogue initiative, its focus and objectives, its origins, where it will happen and its culmination at the IAP2 North American Conference in September. We seem to live in times in which the volume has been turned up and the listening has stopped. In the wake of the US election, opposing camps have built polarized world views based on conflicting arrays of alternative facts. The members of the US chapter of the International Association for Public Participation (IAP2) experience the disfunction of public discourse on a daily basis in their...
2017-05-29
21 min
Inside PR
Inside PR 475: Racing to the bottom
Ev Williams reminds us about what the Internet can and should be. Worth considering. Society & Data issues a report on Media Manipulation and Disinformation Online. Worth Reading. Is Pinterest Shazam for Food? Worth sampling. Facebook struggles with community standard and keeps marching forward in video. Worth a time out? And MP3 is dead. Worth debunking. Gini Dietrich, Martin Waxman and Joseph Thornley are together for another episode of the Inside PR podcast. The post Inside PR 475: Racing to the bottom appeared first on FIR Podcast Network.
2017-05-25
28 min
Inside PR
Inside PR 474: Don’t touch those slides
Good times for PR at PRSA Counselors Academy. No-slide presentations! Better tools for Facebook Groups. WordPress joins Hacker One and offers a bounty on bugs. Quartz has an Obsession with propaganda. Gini Dietrich, Martin Waxman and Joseph Thornley are together for another episode of the Inside PR podcast. The post Inside PR 474: Don’t touch those slides appeared first on FIR Podcast Network.
2017-05-22
20 min
Inside PR
Inside PR 474: No-slide presentations
Good times for PR at PRSA Counselors Academy. No-slide presentations! Better tools for Facebook Groups. Wordpress joins Hacker One and offers a bounty on bugs. Quartz has an Obsession with propaganda. Gini Dietrich, Martin Waxman and Joseph Thornley are together for another episode of the Inside PR podcast. Good times for PR at Counselors Academy Martin returned this week from Counselors Academy and he reports that attendance was up substantially. Martin estimated that about one third of the attendees being first timers. We talk about the conference and the subject matter that stood out for Martin. And among the...
2017-05-22
20 min
Inside PR
Inside PR 473: Yik has Yakked
Twitter hooks up with Bloomberg. Feedly features mute filters. Sysomos integrates its services as stacks in a single platform. And Yik Yak throws in the towel. Gini Dietrich, Martin Waxman and Joseph Thornley are together for another episode of the Inside PR podcast. The post Inside PR 473: Yik has Yakked appeared first on FIR Podcast Network.
2017-05-16
23 min
Inside P2
Bob Joseph on Working with Indigenous Peoples
In this episode of the Inside P2 podcast, respected corporate trainer Bob Joseph talks with Joseph Thornley about working effectively with indigenous peoples. Bob Joseph on working with indigenous peoples Among the highlights of our conversation: How Bob's career as a trainer was launched through a serendipitous encounter when he was working as a sports fishing guide in Campbell River, BC. Interest in working effectively with indigenous peoples spans the globe. Bob's work has taken him not only across Canada and the U.S., but also to places like Peru, Guatemala, New Caledonia, and even Switzerland. The organizations interested in...
2017-05-15
26 min
Inside PR
Inside PR 471: You can’t say that anymore
Gini Dietrich, Martin Waxman and Joseph Thornley are back for another episode of the Inside PR podcast. #IPRMustKnow Stories Here. Stories There. Stories Everywhere … on Facebook Facebook lets you had Stories directly from your mobile app. In a world in which more than half of Facebook usage is on mobile apps, this is the real start of the race for Facebook. If the essence of an attention getting story is a visual, then it only makes sense to let us compose stories from the device with a built-in camera. Snapchat Keyword search
2017-04-30
19 min
Inside PR
Inside PR 471: Social Media Tweak Week
It's social media feature tweak week. Changes to Facebook, Twitter, Snapchat underline how competitive the social media platforms are. Plus we get onside with changing norms in acceptable language. And Spin Sucks surveys PR pros. Gini Dietrich, Martin Waxman and Joseph Thornley are back for another episode of the Inside PR podcast. #IPRMustKnow Stories Here. Stories There. Stories Everywhere … on Facebook Facebook lets you had Stories directly from your mobile app. In a world in which more than half of Facebook usage is on mobile apps, this is the real start of the race for Facebook. If the essence of...
2017-04-30
19 min
Inside PR
Inside PR 470: 3 liberals struggle to cross the perspective chasm
Gini Dietrich, Martin Waxman and Joseph Thornley are back for another episode of the Inside PR podcast. #IPRMustKnows Kudos to Maureen Judge It’s not strictly PR, but it is communication, communication as in documentary filmmaking. So, a quick shout out to Maureen Judge, whose documentary film, My Millenial Life, won the Canadian Screen Award. Maureen is not only a talented film maker, but she also is Martin’s wife. And Martin enjoys basking in Maureen’s aura. Instagram Hyperlapse telescopes event videos Hyperlapse, a new Instagram app enables users to sp...
2017-04-24
24 min
Inside PR
Inside PR: Fake news and the chasm of perspective
We celebrate a big award win for Maureen Judge (read on to learn of her connection to the podcast), test Instagram Hyperlapse and struggle with bridging the perspective chasm that seems to support fake news. Gini Dietrich, Martin Waxman and Joseph Thornley are back for another episode of the Inside PR podcast. #IPRMustKnows Kudos to Maureen Judge It's not strictly PR, but it is communication, communication as in documentary filmmaking. So, a quick shout out to Maureen Judge, whose documentary film, My Millenial Life, won the Canadian Screen Award. Maureen is not only a talented film maker, but she...
2017-04-24
24 min
Inside PR
Inside PR 469: The communications channels we rely on
Gini Dietrich and Joseph Thornley are back for another episode of the Inside PR podcast. #IPRMustKnow Time Berners Lee reminds us about what the Web should be Gini points out some wise words from Tim Berners-Lee about things that must change in order for us to realize the potential of the World Wide Web. And it starts with a concern for privacy. An article well worth reading. Boaty McBoatface went for a swim We just can’t get enough of this story. Boaty McBoatface sank beneath the waves – and then res...
2017-04-18
23 min
Inside P2
The best of times and the worst of times for open government
On this week's Inside P2, we talk about the shutdown of open.gov, the opening of the Canada School of Public Service armchair sessions to the general public, the IAP2 North American Conference agenda, and P2 learning opportunities you can participate in. Farewell Open.Gov The news coverage focused on the Trump administration's decision to not publish Whitehouse visitor logs. But what fewer noticed was the announcement that Open.Gov would be shut down. And fewer noticed that open.whitehouse.gov has turned into Whitehouse.gov/briefing-room/disclosures. A URL can speak volumes about mindset. Canada School...
2017-04-17
08 min
Inside PR
Inside PR 468: Catch us if you can
Escape with us. From fake news. From our filter bubble. From annoying videos that play sound as soon as they scroll into view. From Snapchat hype. Gini Dietrich, Martin Waxman and Joseph Thornley are back for another episode of the Inside PR podcast. The post Inside PR 468: Catch us if you can appeared first on FIR Podcast Network.
2017-03-20
28 min
Inside PR
Inside PR 468: Escape your filter bubble
Escape with us. From fake news. From our filter bubble. From annoying videos that play sound as soon as they scroll into view. From Snapchat hype. Gini Dietrich, Martin Waxman and Joseph Thornley are back for another episode of the Inside PR podcast. #IPRMustKnow Snapchat hype In the wake of the Snap IPO, we talk about what really matters for its prospects - a disconnect between its user base and its business model. And since we recorded this program, the dramatic drop in Snap's share prices suggest that, after the hype, others have taken a closer look at what's...
2017-03-20
28 min
Inside PR
Inside PR 467: No time for sleep
On this week’s Inside PR, Martin Waxman and Joseph Thornley talk about: Note to Self’s Privacy Paradox series We recommend that you click over to Privacy Paradox, a project of WNYC’s excellent Note to Selfpodcast. Register to participate and each day for five days you will receive and email with links to a special podcast episode, personal challenges you can take to assess your own privacy and tips on tools you can use to maintain awareness and retain some control. The Washington Post goes to Snapchat Snapchat’s user growth may have been slowed ...
2017-02-22
15 min
Inside PR
Inside PR 467: No time for sleep
On this week’s Inside PR, Martin Waxman and Joseph Thornley talk about: Note to Self’s Privacy Paradox series We recommend that you click over to Privacy Paradox, a project of WNYC’s excellent Note to Selfpodcast. Register to participate and each day for five days you will receive and email with links to a special podcast episode, personal challenges... Continue Reading → The post Inside PR 467: No time for sleep appeared first on FIR Podcast Network.
2017-02-22
15 min
Inside PR
Inside PR 467: Stay nimble!
Gini Dietrich, Martin Waxman and Joseph Thornley are back for another episode of the Inside PR podcast. #IPRMustKnow Note to Self's Privacy Paradox series Do you care about retaining (some) control of your privacy while online? Do you want to know who is creeping you and how they are doing it? Do you want tips for some simple measures you can take to retain some control over your personal information? If you said yes to any of these questions, click over to Privacy Paradox, a project of WNYC's excellent Note to Self podcast. Register to participate and each day...
2017-02-22
15 min
Inside PR
Inside PR 466: Email after dark
Gini Dietrich, Martin Waxman and Joseph Thornley are back for another episode of the Inside PR podcast. #IPRMustKnow Net Neutrality is worth fighting for New FCC Chair, Ajit Pai, has begun to undermine net neutrality. If you value innovation. If you want to ensure that the Web stays open for new entrants. If you care about choice, pay attention. It’s time to get ready to stand up again for net neutrality. Nipping fake news at the source We know that fake news usually is totally fabricated. But it also can...
2017-02-13
24 min
Inside PR
Inside PR 466: Email responsibly.
Net Neutrality. Canada's PMO fights back, against fake news. And we talk about how to be effective and responsible in our use of email. Gini Dietrich, Martin Waxman and Joseph Thornley are back for another episode of the Inside PR podcast. #IPRMustKnow Net Neutrality is worth fighting for New that the new FCC Chair, Ajit Pai, has begun to undermine net neutrality. If you value innovation. If you want to ensure that the Web stays open for new entrants. If you care about choice, pay attention. It's time to get ready to stand up again for net neutrality. Nipping...
2017-02-13
24 min
Inside PR
Inside PR 465: Let’s take it virtual
Gini Dietrich, Martin Waxman and Joseph Thornley are back for another episode of the Inside PR podcast. #IPRMustKnow Distributing content on Facebook and other social platforms hasn’t proven to be the bonanza publishers need A new study, reported by Digiday, reveals that a year into the new Distributed Publishing era, in which news media publish their content on platforms like Facebook,... Continue Reading → The post Inside PR 465: Let’s take it virtual appeared first on FIR Podcast Network.
2017-02-06
28 min
Inside PR
Inside PR 465: Let’s take it virtual
Gini Dietrich, Martin Waxman and Joseph Thornley are back for another episode of the Inside PR podcast. #IPRMustKnow Distributing content on Facebook and other social platforms hasn’t proven to be the bonanza publishers need A new study, reported by Digiday, reveals that a year into the new Distributed Publishing era, in which news media publish their content on platforms like Facebook, Google Amp, SnapChat Discovery, the revenues have not lived up to expectations. In fact, only 14 percent of publisher revenue is coming from distributed content. Another bullet that turned out not to be so mag...
2017-02-06
28 min
Inside PR
Inside PR 465: We make it Virtual
Let's talk about the failure of distributed content, the elimination of U.S. privacy protections for foreigners, and taking your agency virtual. Gini Dietrich, Martin Waxman and Joseph Thornley are back for another episode of the Inside PR podcast. #IPRMustKnow Distributing content on Facebook and other social platforms hasn't proven to be the bonanza publishers need A new study, reported by Digiday, reveals that a year into the new Distributed Publishing era, in which news media publish their content on platforms like Facebook, Google Amp, SnapChat Discovery, the revenues have not lived up to expectations. In fact, only 14 percent...
2017-02-06
28 min
Inside PR
Inside PR 464: Can the news media still stand up to power?
We talk about one subject this week and one subject only. Gini Dietrich, Martin Waxman and Joseph Thornley focus this entire episode on the implications of the approach to media relations (and truth) being taken by the White House and the ability of today’s weakened news media to play their counterbalance role in relation to Power. The post Inside PR 464: Can the news media still stand up to power? appeared first on FIR Podcast Network.
2017-01-30
25 min
Inside PR
Inside PR 464: Is the news media too weakened to do its job?
We've entered a new era, a whole new world, an alternate universe. And Gini Dietrich, Martin Waxman and Joseph Thornley focus this entire episode on the implications of the approach to media relations (and truth) being taken by the New President and the ability of today's weakened news media to play their important counterbalance role in relation to Power. Sources that we found useful for this: Liz Spayd, Public Editor of the New York Times, critiquing the Times' coverage (or failure to cover), Trump, Russia, and the News Story that Wasn't Susan Delacourt's recounting on the Brief Remarks podcast...
2017-01-30
25 min
Inside PR
Inside PR 463: Tips to manage the flow of email
On this week’s Inside PR podcast, Gini Dietrich, Martin Waxman and Joseph Thornley cover: the future of Twitter? Not a social network, but a news feed, the place to see what’s happening. Medium’s pivot away from advertising and their less-than-clear business model reminds us that we should publish the content we care about on our owned space. Then use other platforms... Continue Reading → The post Inside PR 463: Tips to manage the flow of email appeared first on FIR Podcast Network.
2017-01-27
22 min
Inside PR
Inside PR 463: Tips to manage the flow of email
On this week’s Inside PR podcast, Gini Dietrich, Martin Waxman and Joseph Thornley cover: the future of Twitter? Not a social network, but a news feed, the place to see what’s happening. Medium’s pivot away from advertising and their less-than-clear business model reminds us that we should publish the content we care about on our owned space. Then use other platforms to promote and amplify it. How we make email serve us, rather than becoming the creatures of email. The post Inside PR 463: Tips to manage the flow of email appeared first on FIR Podcast
2017-01-27
22 min
Inside PR
Inside PR 463: The Tyranny of Email
Gini Dietrich, Martin Waxman and Joseph Thornley are back for another episode of the Inside PR podcast. #IPRMustKnows Things that caught our attention and that we think you should note include: the future of Twitter? Not a social network, but a news feed, the place to see what's happening. Medium's pivot away from advertising and their less-than-clear business model reminds us that we should publish the content we care about on our owned space. Then use other platforms to promote and amplify it. Don't serve email. Make email serve you. And at this time of the year, all must...
2017-01-27
22 min
Inside PR
Inside PR 462: Books for the communicator
Gini Dietrich, Martin Waxman and Joseph Thornley talk about books that made a difference in their thinking and that they return to again and again. Books that we’d recommend to anyone building a communications business. The post Inside PR 462: Books for the communicator appeared first on FIR Podcast Network.
2017-01-16
21 min
Inside P2
Professional development opportunities you shouldn't miss
On today's episode of Inside P2 (Inside Public Participation), I highlight some of professional development resources you may want to take advantage of in the coming year. I cover conferences that will give you insight into today's best practices in P2 and also provide you with the opportunity to meet face to face with other P2 practitioners from across North America and even Australasia and Europe. I also talk about the IAP2, a professional association that will deliver professional development and networking opportunities. And I point to other online P2 resources you should bookmark. Links to r...
2017-01-10
14 min
Inside PR
Inside PR 458: We go to the PRSA International Conference
This week’s Inside PR podcast comes to you from the PRSA International Conference in Indianapolis. Gini Dietrich and Martin Waxman presented sessions at the conference and they bring us their sense of what is on the minds of North American communicators who attended the session. Even better, we’re joined by a special guest, Michael Smart. Michael delivered a presentation on how to generate positive media coverage. And Gini and Martin dig in for his insights in this area. We also visit some of the takeaways of the panel on podcasting that featured Gini, Deirdre Breakenridge and Shonali Bu...
2016-11-21
21 min
Inside PR
Inside PR 457: Close-hold embargos
Gini Dietrich, Martin Waxman and Joseph Thornley are back with another episode of the Inside PR podcast. #IPRMustKnows Create your Own Twitter Moments Twitter Moments, introduced for media and select users earlier this year, is now available for all users. This is a useful feature for anyone speaking at a conference or participating in an event or discussion that they want to curate and preserve. Bit by bit, Twitter is becoming even more useful. Large publishers are becoming dependent on Facebook. But where is the revenue? A report published by the I...
2016-11-14
23 min
Inside P2
Why IP2, the IAP2 North American Conference and "All Things P"
Why the Inside P2 podcast Welcome to Inside P2, the podcast for public participation practitioners hosted by me, Joseph Thornley. Each week I hope to talk to you about best practices, case studies, and research in effective public participation. Sometimes I'll be on my own. Sometimes, I'll have guest hosts. And sometimes, I'll post interviews. The format of the show will include both a discussion of a principal topic or interview along with one or more brief #IP2Noted items, quick hits on things P2 that I've noticed around the web. I'm also hoping to be joined from tim...
2016-05-24
11 min
Inside PR
Inside PR 438: The media world is spiky, not flat
Martin here. And we’re all back. We start this week with three #IPRMustKnows: Gini talks about Facebook’s new mobile app, Moments, that searches your camera roll, groups photos together and asks if you want to send them privately to the people in the shots. You can also create Moments for events, vacations, etc. (Of course, it’s not yet available in Canada :( .) Joe discusses Facebook’s Media Central studio in NYC that coaches celebrities on how to use the platform and live video. He says good enough video isn’t good enough anymore...
2016-04-10
21 min
Inside PR
Inside PR 437: Twitter Takes Ten; Tips for Error-Free Writing
Twitter turns ten. Four tips for good writing. And a legal decision that brings nothing good to anyone. This week, on Inside PR 437, Gini Dietrich and Joseph Thornley fly without Martin Waxman. But we'll all be back again next week. So, please come back. This week's first #IPRMustKnow: Twitter turns ten. It changed communications for Gini and Joe - and it's still as relevant for us as it's ever been. There's been a lot of talk about Twitter being in trouble. And while it may not be meeting the venture capitalists' expectations, it meets our expec...
2016-03-29
24 min
Inside PR
Inside PR 423: Has Big Tech Become Too Powerful?
We’re back after a brief end of summer hiatus and start off with this week's #IPRMustKnow segment. Martin: Signal, Facebook's new app for FB and Instagram, gives journalists a set of tools to discover breaking news, curate visuals and stories and share them on various platforms. Gini: Google and Twitter have teamed up to provide an open-source competitor to Facebook's Instant Articles, a place for publishers to display breaking news on mobile. Joe – How do you spell Google Reader? Apple News. Joe gives an overview of the much-touted app. He likes the visua...
2015-09-24
18 min
Inside PR
Inside PR 421: The Business of Podcasting
This week, on Inside PR 421, we introduce our first Inside PR Book Club #IPRBookClub, featuring The Business of Podcasting by Donna Papacosta and Steve Lubetkin. We're not alone in the book club. Mark Blevis, co-author of Touch, and Kevin Anselmo from the FIR on Higher Education podcast weigh in with their thoughts on the book. On top of that, Donna Papacosta joins us to tell us who she and Steve were thinking of when they wrote the book and what they hope people will take away with them from reading it. We also have our regular IPR Must Know #I...
2015-08-30
20 min
Inside PR
Inside PR 418: The Book Club Cometh
Joseph Thornley here. On this week's Inside PR, Gini Dietrich, Martin Waxman and I talk about Gini's experiment reposting older content and some of the trends in blogging and publishing that it pointed to. Also, this week, we launch the Inside PR Book Club #IPRBookClub. Each month, we will ask the Inside PR community to suggest a book that they would like to discuss with us. We'll name the book at the beginning of the month and then take two or three weeks to read it. As we do this, we'll invite our listeners to read the book...
2015-08-10
21 min
Inside PR
Inside PR 376: A Native Advertising No-No and Panda Preys on News Release sites
In this episode of Inside PR, Martin Waxman and Joseph Thornley discuss two news-related topics: one newspaper’s reported intent to assign staff reporters to create native advertising; and the impact of Google's Panda 4.0 algorithm changes on news release sites. Reporters required to write native advertisements? First, we give a shout out to Jesse Brown's Canada land podcast. In a recent episode, Jesse interviewed Giga Ohm's Mathew Ingram about an apparent move by Toronto's Globe and Mail to require regular reporters to make themselves available to write native advertisements. If you care about the state of journalism...
2014-06-17
17 min
Inside PR
Inside PR #166 - Wednesday, June 3, 2009
Comments? Send us an email or an audio comment to insideprcomments@gmail.com, visit the Inside PR Blubrry site, or leave us a comment on the Inside PR show blog. This week on Inside PR Terry Fallis and David Jones discuss client/vendor relationships and Martin Waxman reports from sunny California. 00:26 Dave opens the show. 05:08 Dave starts a discussion stemming from a YouTube video he saw about client/vendor relationships posted on Dave Fleet's blog. 26:50 Terry introduces Martin's segment, recorded in Palm Springs, California at...
2009-06-03
41 min
Inside PR
Inside PR #108 - Tuesday, April 22, 2008
Comments? Send us an email at insideprcomments@gmail.com, call us on the comment line on 206-600-4741, visit the Inside PR Blubrry site, or leave us a comment on the Inside PR show blog. This week on Inside PR, Dave Jones, Martin Waxman and Julie Rusciolelli discuss when to and how to fire a client and welcome a comment from Joseph Thornley, continuing the ethics discussion. Keith McArthur and Terry Fallis were unable to join the IPR gang this evening. Show Notes 00:34 Dave introduces the show 01:35...
2008-04-22
33 min
Inside PR
Inside PR #103 - Tuesday, March 18, 2008
Comments? Send us an email at insideprcomments@gmail.com, call us on the comment line at 206-600-4741, visit the Inside PR Bluberry site, or leave us a comment on the Inside PR show blog. This week on Inside PR, This week on Inside PR, Terry, Martin Waxman and Keith McArthur discuss ethics in PR. They welcome comments from Mitch Joel, Sallie Geotsch, Joseph Thornley and Bernard Goldbach. View Bernard's video here. Show Notes: 00:33 Terry, Martin Waxman and Keith McArthur introduce themselves and the show. 01:00 Terry informs...
2008-03-18
31 min
Inside PR
Inside PR #13 - Monday, June 26, 2006
Show Notes: 00:27 David opens the show and invites comments to the IPR comment line 206-600-4741. 1:31 David and Terry introduce and briefly discuss comments from Glen Myles, Erik Deutsch, Bryan Person, Joseph Thornley, and David Phillips. 13:48 David and Terry discuss McMaster University's new Masters in Communications Management and Terry's visit to Queen's University. 17:17 Terry updates listeners on the Podcasters Across Borders conference in Kingston where he recorded his end of IPR #13. 20:05 Terry reports that the long-awaited Inside PR-Managing the Gray mashup with C.C. Chapman has been delayed as C.C...
2006-06-26
38 min