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Showing episodes and shows of
Josh Chernikoff
Shows
EdSales Edge Show
The Perfect Client Paradox: Why Chasing More Leads Isn’t the Answer
Most education founders think they have a lead problem. You want more emails, more demos, more top-of-funnel activity.But here is the hard truth: You don't have a lead problem; you have a perfect client problem. If you are chasing the wrong person, no amount of lead gen will fix your revenue. It just gives you more conversations that don't convert.Traction comes from the "Clean Window" strategy. Instead of trying to convince skeptics to care, you need to target the buyers who already value the outcome.In this...
2026-01-04
27 min
EdSales Edge Show
Best of 2025: How Education Founders Can Turn Any Conference or Summit Into a Sales Engine That Builds Trust, Authority, and Pipeline
Some episodes don’t just inspire, they show you what execution really looks like.This one’s a real-time playbook in action.Originally LIVE from the University of Toronto at the Canadian EdTech Summit on 30th October, 2025, Josh breaks down exactly how education founders can stop wasting time and money at conferences, and start turning them into revenue-driving machines.After two decades in education and sales leadership, Josh has learned one thing: conferences don’t grow your business, a conference strategy does. From DC Star...
2025-12-28
24 min
EdSales Edge Show
Best of 2025: Karim Kuperhause & Rose Hastreiter on Why Education Founders Must Sell First, Master Objections, and Build a Repeatable Process Before Delegating or Scaling
Some episodes can't just be missed… this one is one of them. Why? Because it shifts how education founders think about sales, delegation, and building predictable pipelines. Originally streamed as a LinkedIn Live in October 2025, this replay brings back one of the most tactical, mindset-shifting conversations of the year.When Karim Kuperhause, CEO and Founder of HierSales, joined Josh for a candid LinkedIn Live conversation, later joined by Rose Hastreiter, founder and CEO of Leon...
2025-12-21
1h 03
EdSales Edge Show
Best of 2025: Jolene Levine on How Education Founders Can Turn Betrayal, Burnout, and Chaos Into a Blueprint for Credibility, Alignment, and Lead Flow That Converts
Some episodes don’t just start conversations, they shift how education founders think about credibility, leadership, and lead generation. This one did.When Jolene Levin, entrepreneur, innovator, and founder of NorvaNivel, shared how she built a global company, scaled too fast, got fired from her own business, and rebuilt from the ground up, it became one of the most replayed and quoted episodes of the year.Her story hit home for education founders who’ve seen their pipeline stall or partnerships implode. Because behind every funding round or fast scal...
2025-12-07
50 min
EdSales Edge Show
Best of 2025: John Gamba on How Education Founders Can Rebuild Trust, Visibility, and Pipeline Through Authentic LinkedIn Strategy
Some episodes don’t just offer sales tactics; they redefine how education founders think about visibility, trust, and lead flow. This one did.When John Gamba joined Josh for a candid LinkedIn Live conversation, it wasn’t just another talk about personal branding; it was a deep dive into how education founders can turn an authentic online presence into real-world partnerships, pipeline, and predictable revenue.John, entrepreneur, investor, long-time education innovator, and Entrepreneur in Residence and Director of Innovative Programs at Penn GSE, broke down how...
2025-11-30
49 min
EdSales Edge Show
The Headline Mistake: How eight words on LinkedIn unlocked a $100k repeatable pipeline.
Most education founders think their LinkedIn headline is just a formality.A place to drop their title. List their company. Maybe add “passionate about education.”But here’s what they’re missing: your headline is where credibility begins. Where confidence starts. Where clarity is born.And when you nail those three? Everything else follows. Your LinkedIn sharpens. Your offer becomes clear. Your messaging finally lands with the buyers you’ve been chasing.But getting your headline right? That’s the hard part.It seems simple, just 220 characters, right? But distilling y...
2025-11-16
15 min
The Online Tutor Business Podcast
How Josh Chernikoff Scaled His Tutoring Business from $1M to $5M — and What He Learned Along the Way
In this episode, Josh Chernikoff shares how he scaled his tutoring business from $1 million to $5 million — and the lessons he learned along the way. You’ll hear how he built the right systems, learned to let go of control, and brought in the right people to turn a good business into a scalable one.Josh opens up about the challenges of managing growth, trusting others with your vision, and shifting from being the doer to becoming the leader. Whether you’re a solo tutor dreaming of a team or an education entrepreneur ready to grow beyond yourself, this c...
2025-11-08
28 min
EdSales Edge Show
You Crushed the Demo—But Still Can’t Close: The $100K Mistake Education Founders Keep Making
You crushed the demo.The buyer smiled. They nodded. They even said, “This is exactly what we need.”And then… nothing.That silence isn’t harmless. Every “We’ll be in touch” costs you weeks of follow-up, lost momentum, and deals that should already be on your books.In Part 1, “Your Demo Is the Problem” with John Gamba, Entrepreneur in Residence and Director of Innovative Programs at Penn GSE, Josh and John exposed a hard truth: most EdTech demos fail before they even start. Founders pitch products, not pain. They confuse polish for persuasion. Head n...
2025-11-02
18 min
EdSales Edge Show
From Betrayal and Courtroom Battles to Closed Deals: Robespierre Reyes on Rebuilding Credibility, Team Alignment, and Education Deals That Close
Robespierre Reyes had funding, traction, and a winning idea.Then came the lawsuits, burnout, and partners who betrayed him.Four companies, three failures, one courtroom showdown. His confidence, credibility, and pipeline of leads were all at risk.Most founders would quit. Rob didn’t.Instead, he rebuilt everything that actually drives qualified leads and closed deals, team alignment, credibility, and trust, with radical honesty, clear boundaries, and a repeatable playbook for education founders.Josh met Rob at the IFE Conference in Monterrey, Mexico. After sharing a panel, th...
2025-10-26
19 min
EdSales Edge Show
The Mindset Reset: Mitch Weisburgh On How Education Founders Can Master Mindset, Beat Burnout, and Close Strong Deals
You’ve got the product, the drive, and the skills, but when pressure hits, your mindset starts to crack.Suddenly, deals stall, momentum fades, and even your warmest prospects go quiet. The harder you push, the less it seems to move forward.Most education founders panic. They double down on demos, CRMs, late nights, and new pitches, thinking more effort will fix it.🚫 Big mistake.When your mindset cracks, hesitation costs contracts, fatigue kills momentum, and fear turns every objection into self-sabotage.That’s why this episode of Brea...
2025-10-12
36 min
EdSales Edge Show
Stop Delegating Sales: Why Education Founders Must Sell Their Solution First Or Watch Their Pipeline Die
Most education founders think the next rep, agency, or AI tool will solve their sales problem. It won’t.Here’s the truth: if you can’t sell your own offer clearly, no one else can. Every lead you hand off too early is wasted time, lost money, and a pipeline headed for collapse. Every day you delay founder-led sales is another day your growth stalls and another day your competition pulls ahead.In this episode of Breaking the Grade, you’ll hear the reset education founders don’t want but desperat...
2025-10-05
14 min
EdSales Edge Show
From Lost Leads to Locked Contracts: Paul King on Niche Focus, Pilots That Convert, and Closing Education Deals
What happens when you stop trying to serve every school and start solving one urgent problem for the right schools?It’s the positioning shift most founders resist—but it’s the exact move that transforms “just another vendor” into a mission-critical partner.That’s why this episode of Breaking the Grade is essential listening: Josh sits down with Paul King—Founder & Director of Neighborhood Educational Partners (NEP) and Founder of King Education, who pivoted from one-on-one tutoring to landing public school contrac...
2025-09-28
32 min
EdSales Edge Show
From Invisible to Irresistible: Michael Campbell on Using Research and Proof to Build Trust, Generate Leads, and Drive Education Growth
Every education founder, EdTech CEO, and school leader wants growth. But here’s the mistake almost everyone makes: they chase revenue before they’ve earned trust.In education, trust is the real currency—it turns a pitch into a meeting, and a meeting into a deal.In this episode, I’m joined by Michael Campbell, president of Advancing Global EDU, Inc., Chief Executive Officer of Dual Bridges Academy and Advisory Board Member at edWeb.net, LIVE from the ASU-GSV Summit (the edtech conference each April in sunny San Diego) —to unpack why rushing to hire sa...
2025-09-07
28 min
EdSales Edge Show
$9M Raised, Zero Guesswork: How YourWay Raised $9M by Solving the Lead Gen Problem Most Education Founders Ignore
Most education founders don’t fail because of bad ideas.They fail because they lean too hard on “AI-powered” buzzwords, skip the research-to-practice proof buyers demand, and don’t form the partnerships that give them credibility and attract the right leads.That’s the cycle YourWay Learning set out to break.Back in January, at the IFE Conference in Monterrey, Mexico, I sat down with Jaime Palés, co-founder and president of Yourway Learning, with 20+ years of global experience scaling educator training and AI-driven learning models— and...
2025-08-31
27 min
EdSales Edge Show
From “Great Pitch” to Signed Contract: Paul Vallas on the Buyer’s Lens That Closes Education Deals
What happens when you finally land the big meeting… and walk out with nothing but “We’ll think about it”?It’s the growth killer most founders don’t see coming—your pitch isn’t aligned with how education buyers actually make decisions.That’s why this live Breaking the Grade episode from ASU-GSV (the edtech conference each April in sunny San Diego) is such a win: I sat down with Paul Vallas——nationally recognized education leader, former superintendent of Chicago, Philadelphia, and New Orleans, CEO of the Recovery School District after Hurricane Katrina, and co-founde...
2025-08-24
23 min
EdSales Edge Show
(Re-Air) The Signature Solution: Your Proven Blueprint to a Clear Offer That Generates Leads and Wins the Education Market
What if your biggest lead gen problem isn’t visibility — but the fact that your offer isn’t clear enough to close?Most EdTech founders think they have a marketing problem.Some think it’s a sales problem.But what they actually have is this:❌ An offer that’s vague❌ A proven model that’s undefined❌ And no document that makes buyers say “yes” on the spotWe first aired this episode on March 4, 2024 — and the response was so strong, we’re bringing it back.Because the Signature Solu...
2025-08-17
17 min
EdSales Edge Show
From $10M in Sales to Losing Her Company: What Education Founders Learn the Hard Way About Selling, Scaling, and Staying Aligned
Most founders think their growth problem is sales.But Jolene Levin, entrepreneur, innovator and founder of NorvaNivel proved it’s the other way around: your sales reveal your growth problem.Jolene founded a classroom furniture company in Australia, scaled it across schools, and then brought it to the U.S.Three months after launching in the U.S., she closed $10M in deals.No sales team. No systems. No safety net.Just conviction, urgency—and operational chaos catching up fast.And two year...
2025-08-10
26 min
EdSales Edge Show
(Best of) Your Demo Is the Problem: What Education Founders Must Do—and Stop Doing—to Close More Deals With Their Demos
Most EdTech demos fall flat because they focus on product—not pain. They walk through features—but skip the funding strategy.They sound polished—but feel disconnected.And when the call ends? No buy-in. No follow-up. No deal.That’s where John Gamba changes the game.John isn’t just an expert in EdTech innovation—he’s coached thousands of education entrepreneurs through founder-led sales. As Director of Innovative Programs and Entrepreneur-in-Residence at Penn GSE, he’s helped founders go from pitch mode to purchase orders—without sounding like a salesperson.
2025-08-03
35 min
EdSales Edge Show
From Collapse to Credibility: Robert Martellacci’s Blueprint to Win Back Influence and Close Deals in the Education Space
What happens when your billion-dollar success story ends—and the market forgets your name?Robert Martellacci knows. And he didn’t quit—he reinvented.This episode isn’t just about resilience.It’s about the bold mindset shift it takes to reclaim relevance, rebuild trust, and restart traction when everything you built gets wiped off the board.Robert Martellacci—founder of MindShare Learning—joins me LIVE from the Education Research & Development Institute (ERDI), one of the most influential gatherings of education decision-makers in North America, to unpack how...
2025-07-27
33 min
EdSales Edge Show
From Dead-End to C-Suite: An Edtech’s Messaging Framework That Converts Education Conversations into Contracts
Here's the Messaging Fix You Didn’t Know You NeededIf your EdTech offer sounds “nice” but never gets past your perfect client to respond… this episode is your wake-up call.Carlos Zapata, founder of Unicorn Academy, joins me live from the IFE Conference in Monterrey, Mexico — and pulls back the curtain on the exact moment his company stopped stalling and started closing.And here’s the kicker: it wasn’t the product that changed.It was the pitch.Carlos went from selling English upskilling as a “benefit” to positioning it as a revenue lever...
2025-07-20
15 min
EdSales Edge Show
Your Summer Fix: How Education Founders Can Rebuild Lead Flow Before Back-to-School
Let’s get one thing straight:September doesn’t start in September. It starts now—in June, July, and August.Because the biggest mistake founders make in summer isn’t taking a break.It’s confusing rest with silence.You can recharge and still generate leads.But most EdTech founders go dark.They hunker down. Rebuild ops. Tweak product.And completely disappear from LinkedIn.Then they roll into Q4 hoping “back to school” will bring the momentum.Spoiler: It won’t.In...
2025-07-13
14 min
EdSales Edge Show
From Quiet Posts to Real Revenue: How Anissa Used LinkedIn to Build Trust and Attract Qualified Leads
Most EdTech founders are still chasing views.Anissa Bouderraoui is closing pilots.She didn’t wait to go viral.She showed up consistently—with clarity, credibility, and the kind of messaging school leaders actually respond to.The result?No gimmicks. No funnels.Just a pipeline built on trust. Bolstered by LinkedIn consistency. 🎯 When Anissa started posting on LinkedIn, she wasn’t playing the influencer game.She was speaking directly to curriculum directors, bilingual program leads, and decision-makers who could say yes.And when the m...
2025-07-06
41 min
EdSales Edge Show
The Rest Advantage: How Education Founders Use Strategic Pauses to Spark Lead Gen Breakthroughs
Most education founders treat traction like a treadmill.When the leads slow down, they don’t stop to ask why—they sprint faster.More posts. More emails. More calls. More grind.But here’s what most founders miss:📉 Motion ≠ Momentum📉 Hustle ≠ Clarity📉 Activity ≠ ConversionIn this episode, Josh goes solo to unpack a hidden truth in EdTech sales:Your burnout might be bottlenecking your lead gen.He shares a real story from inside the EdSales Elevation Experience—Ken Spiegel, founder of LoveWorks, spent years refining hi...
2025-06-29
14 min
EdSales Edge Show
Clearer Messaging, Consistent Leads: What EdTech Founders Can Learn from MindShifting
Most education companies don’t lose leads because their product is weak.They lose them because the message doesn’t land.They try to sound professional. Strategic. Smart.But polish ≠ presence.And clever ≠ clear.In this episode, Josh sits down with Mitch Weisburgh—a lifelong educator, EdTech veteran, and founder of MindShifting with Mitch—to unpack what really happens when education founders try to grow… without adjusting their communication to match their audience’s mindset.Mitch isn’t just a guest—he’s a client inside the Elevation Experience.And what he models in...
2025-06-22
36 min
EdSales Edge Show
Do the Opposite of Everything You’ve Been Doing: How Seinfeld’s George Costanza Unlocks Lead Gen Clarity for EdTech Founders
Let’s start with a sitcom—and a truth bomb.In Seinfeld Season 5, Episode 22 ("The Opposite"), George Costanza hits rock bottom. No job. No love life. No confidence.So he flips the script. “If every instinct I have is wrong, then the opposite must be right.”And suddenly?He orders chicken salad instead of tuna.He tells the girl he’s unemployed and lives with his parents—and she’s into it.He lands a dream job with the New York Yankees.The world didn’t change. George di...
2025-06-15
17 min
EdSales Edge Show
Breaking Borders: How Smart EdTech Founders Build Scalable Companies Without Losing Local Trust
If you’re trying to grow your education business beyond where you started—this episode is for you.Because whether you’re moving from one country to another, or just one state to the next…The real challenge isn’t translation.It’s trust.In this episode of Breaking the Grade, I sit down with Denise Abulafia—EdTech founder, Penn GSE professor, and the visionary behind Educatina, a platform that scaled to over 6 million students in Latin America and earned traction across vastly different regions.But here’s what stood out:She did...
2025-06-08
33 min
EdSales Edge Show
The Speaking Strategy: How Education Founders Fast-Track Credibility, Confidence, and Sales Momentum
LinkedIn builds your credibility — Speaking amplifies it.In this episode of Breaking the Grade, I’m sharing how I went from avoiding stages entirely to speaking at in the last 13 months at Penn GSE, the University of Chicago, SXSW EDU, DC Startup Week, Education Research and Development Institute, XEdu, Institute for the Future of Education in Mexico, EdTech Institute of Chicago, and more. Not because I had the biggest platform—because I had the right message.Here’s the truth: I wasn’t afraid of the mic or the big audiences.I was...
2025-06-01
20 min
EdSales Edge Show
From Ghosted to Booked: How Ashton Tate Filled His Calendar with Qualified School Leads
You’re not afraid of hard work.You’ve put in the hours.You’ve sent the emails.You’ve done the demos.And still—no one’s biting.That was Ashton Tate.Founder of The Form Curriculum.Fitness coach-turned-EdTech founder.500 cold calls deep… and still stuck.Then he changed one thing.He stopped selling—and started listening.In this episode of Breaking the Grade, Ashton shares the real story behind his pivot from “grinding” to getting real results—and how everything shifted when he joined the EdSales...
2025-05-25
26 min
EdSales Edge Show
You Don’t Just Sell to Schools—You Earn Their Trust: How Edtech Founder Paul Moch Built an Education Business That Got Acquired
You think your sales process is tough?Try launching a brand new EdTech company during a global pandemic—while building trust with schools that aren’t exactly raising their hands.In this episode of Breaking the Grade, I sat down with Paul Moch, Founder of Camino 21 and now Vice Provost at Talisis, to break down what it really takes to build a scalable education business that gets acquired.Paul didn’t just build a product.He built trust.He didn’t guess what schools wanted.He asked.Listened.Built ba...
2025-05-04
20 min
EdSales Edge Show
Busy Isn’t Booked: The Silent Sales Mistake Most Founders Miss
You’re busy. But you’re not booked.You’re showing up on LinkedIn.You’re attending conferences.You’re tweaking your SEO.You’re following the playbook everyone told you to run.And still—your pipeline’s empty.In this episode of Breaking the Grade, Josh Chernikoff breaks down the silent mistake most education founders don’t realize they’re making:Mistaking motion for momentum.Mistaking activity for traction.Mistaking visibility for credibility.If you’re tired of doing everything “right” and...
2025-04-25
20 min
EdSales Edge Show
Cracking the Code: How to Sell Education Products in High-Stakes Markets
Recorded live at IFE in Monterrey, Mexico, this episode features Beatriz Guillen, Executive Director at The Resource Foundation—a leader focused on strengthening education outcomes across Latin America.While her work centers on Latin America, the insights she shares here resonate globally—especially for education companies and founders navigating the U.S. market.This conversation is packed with real-world takeaways for education companies and founders navigating B2G, credibility-building, and early-stage lead generation—especially those working to unlock high-value partnerships and grow in complex markets.💡...
2025-04-18
22 min
EdSales Edge Show
From Chaos to Clarity: How One Founder Rebuilt His EdTech Biz from the Ground Up to Revenue Way Up
Too many education founders build something incredible—only to realize they can’t sell it.They try to figure it out themselves… piecing together advice from free webinars, Twitter threads, and late-night YouTube binges. But without a proven system, the growth stalls—and burnout creeps in.In this episode of Breaking the Grade, I sit down with Nick Farrenkopf, CEO and founder of Wibly, who went from scrappy solo founder to sales-ready CEO. Nick didn’t come from a sales background—but when he joined the EdSales Elevation Experience, he transformed how he showed up, pitched his...
2025-04-11
30 min
EdSales Edge Show
Why Most Education Companies Burn Out Before They Scale—And the Fix That Actually Works
You’ve got the vision. The team. The momentum.So why does it feel like you’re sprinting on a treadmill with no finish line in sight?Here’s the truth: Most education companies don’t burn out because of a bad idea.They burn out because they’re trying to scale without a system.In this live episode of Breaking the Grade, recorded at IFE 2025 in Monterrey (Mexico), I sit down with Sergio Abramovich, CEO of Scala Learning, to unpack how fast-moving education companies can shift from burnout to sustainable growth—without sacrificing...
2025-04-04
25 min
EdSales Edge Show
LinkedIn Connection to Contract: Josh's Proven Six-Step EdSales Method (No Paid Ads/Funnels/Cold Calls)
You’ve added decision-makers on LinkedIn.You’ve liked a few posts, maybe even commented.You’re showing up… but nothing’s turning into a call, let alone a contract.Sound familiar?That’s what I call the LinkedIn illusion—where activity feels like progress, but the results just aren’t showing up in your pipeline.Here’s the truth: If you're an education company trying to sell into institutions, LinkedIn isn’t about going viral. It’s about using consistency, clarity, and credibility to turn conversations into clients.🎯 This episode of Breaking...
2025-03-28
21 min
EdSales Edge Show
Struggling to Sell to Schools or Universities? (An Expert in HigherEd Tells You How to do it Right)
Selling into education institutions—whether K–12 or higher ed—isn’t just about having a great product.It’s about understanding how those institutions work: how decisions are made, what roadblocks slow things down, and how to position yourself as a trusted partner—not just another vendor.In this special live episode recorded at IFE in Monterrey, Mexico, I sit down with Michael Fung, Executive Director of the Institute for the Future of Education at Tecnológico de Monterrey, to break down:Why so many education companies fail when selling into schools and universities.How to align...
2025-03-21
20 min
EdSales Edge Show
The Conference Playbook: How Education Companies Get Conferences Wrong (And How to Fix It)
Does this sound familiar?You just spent thousands of dollars flying to ANOTHER education conference, setting up a booth, shaking hands with decision-makers. You collected a stack of business cards, had great conversations, and walked away thinking, this was a success.Two weeks later? It was the kiss of death for their conference strategy—no follow-ups turning into deals, no real sales pipeline, just a stack of business cards from people who seemed interested but have since disappeared.Here’s the truth: Business cards aren’t contracts.Education companies do this unsucc...
2025-03-14
29 min
EdSales Edge Show
IFE Conference 2025 (Mexico): Breaking Barriers -- AI and Strategic Partnerships Shaping Education
The education sector is buzzing with AI, but are schools and EdTech businesses truly leveraging it for sustainable growth? In this live episode, we cut through the hype to explore how AI, combined with strategic partnerships, can drive real impact.In this special live episode of Breaking the Grade, recorded LIVE from the IFE Conference in Monterrey, Mexico, I sat down with Jaime Pales, Co-Founder & President of Your Way Learning, and Michael Golden, Vice Dean of Innovative Programs & Partnerships at Penn GSE. These two educational...
2025-03-07
26 min
EdSales Edge Show
Why Most Startups Get Investment Wrong—and How to Fix It
SummaryWhen you're growing your education business, one big question always comes up—should you seek investment or bootstrap your way to success? In this episode, Josh Chernikoff breaks down the real challenges behind this decision.He shares lessons from his own journey, the mistakes founders make when chasing investment too soon, and what it really takes to build a business that attracts the right investors (if you even need them). We also get into smart ways to bootstrap, key signs that you’re actually ready for investment, and why a st...
2025-02-21
21 min
My Favorite Mistake: Learning Without Blame in Business and Leadership
Josh Chernikoff on Costly Business Partnerships and Sales Mistakes
My guest for Episode #295 of the My Favorite Mistake podcast is Josh Chernikoff, a seasoned expert in the education sector with nearly 20 years of experience in EdTech, sales, and entrepreneurship. Episode page with video, transcript, and more Josh is the founder of the EdSales Elevation Experience, a 12-week program designed to help education companies build lead-generation engines that consistently book 12-20 high-quality sales calls per month. He has worked with hundreds of thousands of students and educational leaders, helping businesses scale with innovative, repeatable sales processes. Josh is...
2025-02-10
47 min
EdSales Edge Show
Before You Hire a Sales Team...The Steps Founders Can’t Skip
SummaryIn this episode of Breaking the Grade, Josh Chernikoff tackles the big question: when’s the right time to bring on a sales team for your education-focused business? He shares why rushing to hire too soon can be a mistake and what you need to do first to make sure you're ready. Josh opens up about his own experiences, talking founder-led sales, how to refine your process, and the importance of building a strong foundation before scaling. If you're wondering how to grow your sales without the growing pains, this episode has the answers yo...
2025-01-24
18 min
EdSales Edge Show
Secrets behind unlocking 7-figures in sales...How this seasoned entrepreneur transformed his sales process.
SummaryIn this episode of Breaking the Grade, I chat with Ernie, a seasoned leader who's been navigating the ever-changing education landscape since 2001. He shares valuable insights on how he completely transformed his sales system and unlocked 7-figures in proposals before the new school year started. Ernie shares all about staying adaptable, building relationships, and why rejection can be a powerful teacher.Together we dive into the unique challenges of selling in education, how networking can shift your business, and the role LinkedIn plays in connecting with decision-makers.If you're looking...
2025-01-10
26 min
EdSales Edge Show
From One-Off Sales to Repeatable Revenue...How Future Makers Transformed Their Business
SummaryNine years of building a business—and then, overnight, everything changes. Suddenly, you’re scrambling to keep things afloat, unsure of your next move. That’s exactly what happened to Matt Barinholtz, founder of Future Makers. When the pandemic hit in 2020, he had to pivot fast—shifting from offering services to selling products. The truth is, pandemic aside, business is always unpredictable—marketing trends shift, relationships fade as new players enter the scene, and sometimes, your strategy just stops working. So how do you navigate these challenges and come out stronger? In this we...
2024-12-27
34 min
EdSales Edge Show
Mastering Sales Planning in the Education Space
Summary:In this episode of Breaking the Grade, Josh Chernikoff and Toni McMurray tackle the challenges of sales planning for education companies as the new year approaches. If you’re feeling overwhelmed by the tight sales window or struggling with staying top of mind with prospects, this episode is for you. We discuss the impact of inconsistent outreach and follow-ups, and how early planning and overcoming sales fears can set you up for success in 2025. Tune in to learn how to start building momentum now for the year ahead.Tune in...
2024-12-09
31 min
EdSales Edge Show
Mastering the Education Sales Cycle & Secrets to Staying Top of Mind and Closing Deals
Summary:Sales in the education space can feel like an endless maze—long cycles, multiple decision-makers, and constant resistance. In this episode, Josh Chernikoff pulls back the curtain on the challenges EdTech founders face when selling to schools and districts. It’s not just about getting through the door; it’s about navigating complex decision-making processes and staying persistent when things don’t move as quickly as you'd like.If you’re feeling stuck or frustrated by slow progress and tough competition, this episode reveals why patience and strategy are your best tools. But be war...
2024-11-22
18 min
EdSales Edge Show
A Journey of Resilience, Innovation, and Jewish Identity: The Devin Schain Story
SummaryIn this conversation, Devin Schain shares his journey from personal challenges, including his parents' divorce, to becoming a successful entrepreneur and the founder of Shalom Learning. He discusses the importance of resilience, the lessons learned from his early business ventures, and how he adapted to create an innovative online Hebrew school that addresses the needs of modern Jewish families. The conversation also touches on the impact of recent events on the Jewish community and the importance of education in fostering connection and understanding....
2024-11-16
34 min
EdSales Edge Show
From Sandwich Artist to Subway Superstar: The Michael Fay Story
SummaryIn this conversation, Michael Fay shares his journey from working at Subway during high school to becoming a successful multi-unit franchise owner. He discusses the importance of early experiences in retail, the lessons learned from various companies like Blockbuster and frozen yogurt businesses, and the significance of company culture and direct feedback. Michael emphasizes the value of following established systems, the importance of building a strong team, and his unique approach to turning around struggling restaurants. The conversation highlights the collaborative relationship between Michael and Josh, showcasing their mutual respect and shared experiences...
2024-11-16
35 min
EdSales Edge Show
Why Waiting to Sell in the Education Sector Can Cost You...& when’s the right time to start selling
Summary:Wondering when you should really start selling in the education market? In this episode, Josh Chernikoff dives into the right timing and approach for effective sales in the education space. Spoiler: it’s not just about waiting until you have a perfect offer. It’s about understanding the specific buying cycles and decision-making processes that are unique to educational institutions.Josh breaks down why timing is key—and how positioning yourself early can build valuable relationships that will pay off later. He shares actionable insights on how to engage with your i...
2024-11-08
17 min
EdSales Edge Show
A Better Approach to Sales Calls for Education Companies… How to sell without being salesy.
Summary:Are your sales calls feeling like one-way pitches instead of real conversations? In this episode, Josh Chernikoff uncovers a simple yet powerful shift that could change how you approach every sales call moving forward. Spoiler: it’s not about selling harder or pushing your offer more aggressively. It’s about tapping into a skill most salespeople overlook.Josh dives deep into how listening can transform your calls, build trust, and help you uncover your prospects' true needs—without sounding like just another salesperson. And here’s the kicker: he shares why the best sal...
2024-10-25
19 min
EdSales Edge Show
The Better Demo Method To Sell More Education Services & Products
Summary:Selling to schools and districts is more than just having a good product—it’s about really understanding the specific challenges and needs of the education market. In this episode, Special Guest: John Gamba (Entrepreneur in Residence at the University of Pennsylvania Graduate School of Education) and I talk about how to deliver better sales demos, especially when technical issues or multiple decision-makers are involved. From using Loom videos to keep the conversation going between meetings to handling tough questions from tech experts, we’ll show you how to turn a demo that’s going off...
2024-10-11
31 min
EdSales Edge Show
How This EdTech Company Transformed Their Sales Process And Went From Stagnation to Leads In Just 8 Weeks
Join me as I sit down with Chris and Corey from Rocket PD to talk about how they revamped their entire sales process to feel more natural and focused on building relationships with their ideal customers. Chris and Cory have years of SaaS experience under their belt and they know a lot about marketing and selling software, but selling to schools felt like a whole different ball game. And so we worked on building out their sales process together to fit them, their business and their clients. If you've ever thought sales has to be pushy and you want...
2024-09-27
31 min
EdSales Edge Show
How this EdTech Startup sharpened their message & went from struggling to selling!
SummaryImagine a tool that could revolutionize how students manage their homework—built not by some big tech company, but by a parent and a 12-year-old visionary. Curious?In this episode, we're diving into a startup story that's as unique as it gets. A co-founder whose biggest challenge wasn’t just building the tech but navigating the labyrinth of the education market... Join me as I interview Brent Newton, founder of MyOwl, about the challenges he and his daughter faced in getting MyOwl off the ground. MyOwl...
2024-08-30
23 min
EdSales Edge Show
How this EdTech founder got clarity on his ideal client & product... making selling easier!
Summary:Starting a business with the goal of solving complex educational problems is a tall order. But Sam Saarinen, founder and CEO of Edapt Technologies, embraced this challenge head-on. In this episode, Sam shares his entrepreneurial journey—one marked by ambitious starts, hard-learned lessons, and a game-changing pivot that led to remarkable business growth. If you’re an entrepreneur struggling to find your footing, this episode is packed with actionable insights on refining your product, focusing your message, and attracting the right clients. Sam’s story is a must-listen for anyone looking to transform their approa...
2024-08-16
26 min
EdSales Edge Show
3 Powerful Systems To Grow Your Education Business With More Ease
In this episode, Josh Chernikoff discusses the importance of implementing systems in order to scale and grow an education business. He highlights three powerful systems: offer system, lead generation and sales system, and delivery system. He emphasizes the need for a repeatable and scalable offer, a lead generation system to attract and nurture ideal clients, and a delivery system to ensure client success. Josh also acknowledges that there will be glitches and mistakes along the way, but it's important to embrace imperfection and learn from them.TakeawaysImplementing systems is crucial...
2024-08-02
26 min
Empire Builders
This week on Empire builders we interview Josh Chernikoff - EdSales Elevation Experience, Founder | Lead Generator | Coach
Welcome to the latest episode of Empire Builders! Today, Tommy Yionoulis is thrilled to introduce our guest, Josh Chernikoff, a seasoned entrepreneur with a rich background in education and youth enrichment programs. In this episode, Josh shares his journey from sports broadcasting to founding and scaling multiple successful businesses.Key Points Discussed:Introduction to Josh Chernikoff:Josh's transition from a sports broadcaster to an entrepreneur in the education sector.Founding a boutique home tutoring company in the DC area.Expansion into after-school enrichment programs through Flex Academies, operating in 82 schools before selling the business.
2024-07-26
57 min
EdSales Edge Show
3 Essentials To Grow Your Business: Lessons I Learned From Starting, Scaling, and Selling Flex Academies
In this episode, Josh Chernikoff shares his experiences and challenges in growing his second business, Flex Academies. He discusses the importance of finding the ideal client, pivoting the business model, and building a strong offer. He also emphasizes the need for a lead generation system and the importance of surrounding oneself with experts. Josh highlights the significance of systems in scaling a business and shares his own journey of continuous learning and improvement.Takeaways:Finding the ideal client is crucial for business success.Pivoting the business model based on customer feedback...
2024-07-19
21 min
EdSales Edge Show
Kathryn’s Lead Generation Transformation with the EdSales Elevation Experience
In this conversation, Josh Chernikoff interviews Kathryn Adabonyan, the founder and CEO of Go Pursue, a company that helps high school students explore career options and connect with professionals in those fields. They delve into Kathryn's journey as an entrepreneur, a testament to her resilience in overcoming sales and marketing challenges. Kathryn shares how the EdSales Elevation Experience helped her reframe her mindset about LinkedIn and establish herself as a thought leader in her industry. She also talks about the value of the mastermind group and the support she received from Josh and other members. Kathryn invites directors of...
2024-07-05
27 min
EdSales Edge Show
How to Build A Lead Generation System in 9 Steps
In this conversation, Josh Chernikoff discusses his nine-step process for building lead generation machines that produce high-quality and high-converting leads on repeat. He addresses the common challenge of not knowing how to get leads and emphasizes the importance of founder-led sales. Josh shares his own experience of starting a tutoring business without any sales experience and explains how he overcame obstacles to become successful. He breaks down each step of his process, including getting clear on the ideal client, prospect-to-relationship building, creating a signature solution, laser targeting, magnetic messaging, and automating processes. He also highlights the significance of success...
2024-06-21
31 min
EdSales Edge Show
Rose’s Lead Generation Transformation with the EdSales Elevation Experience
Don’t miss the Catalyst at Penn GSE Innovation Summit on June 21st at the University of Pennsylvania. It’s a must-attend event for entrepreneurs in the education sector, filled with insights on advancing your business. Register now at https://mailchi.mp/gse.upenn.edu/catalyst-summit-2024Rose, a successful entrepreneur and educator, shares her experience with the Ed Sales Elevation Experience. She discusses the challenges she faced in growing her business in education and how the program helped her overcome them. Rose highlights the importance of building an authentic community and focusing on quality over quantity when find...
2024-05-24
26 min
EdSales Edge Show
Slow Burn Methods for Lead Generation in EdTech
Don’t miss the Catalyst at Penn GSE Innovation Summit on June 21st at the University of Pennsylvania. It’s a must-attend event for entrepreneurs in the education sector, filled with insights on advancing your business. Register now at https://mailchi.mp/gse.upenn.edu/catalyst-summit-2024Welcome to today’s episode where we delve into the world of lead generation within the education industry. We'll explore a variety of strategies from quick social media ads to the slow and steady wins of SEO and relationship building. Join us as we navigate the complexities and discover sustainable methods for gr...
2024-05-10
17 min
EdSales Edge Show
How to sell to multiple stakeholders in the education space
In this episode, Josh discusses the importance of identifying the main stakeholders in the education space and how to sell to them effectively. He shares case studies of Brent and Katherine, who faced the challenge of determining who to sell to and how they overcame it. Josh emphasizes the need to focus on the benefits and transformation your solution can provide to the main stakeholder while also considering the benefits for other stakeholders. He also mentions the EdSales Elevation Experience and encourages listeners to join the community.TakeawaysIdentifying the main stakeholders in the education...
2024-04-29
12 min
EdSales Edge Show
Case Study with David Dvorkin
In this episode, Josh Chernikoff interviews David Dworkin, the CEO and founder of Hire Cause. They discuss David's experience in the Ed Sales Elevation Experience program and the impact it had on his business. David shares the challenges he faced before joining the program, including the difficulty of setting up consistent meetings with potential clients in the education sector. He also talks about his previous attempts to generate leads, such as attending conferences and sending cold emails. David explains how the Signature Solution, a key component of the program, has made his sales process more efficient and effective. He...
2024-04-12
15 min
EdSales Edge Show
Transforming your LinkedIn profile into a sales page
In this episode, the host discusses how to transform a LinkedIn profile into a sales page that generates more leads. The importance of having a professional and engaging profile picture is emphasized, as it sets the tone for others to perceive you. The headline is highlighted as a hook that captures attention and showcases how you can help your ideal client. The summary section is an opportunity to showcase the value you bring and how you can make a difference. Other sections such as the link, featured, experience, and education sections are also discussed....
2024-03-29
16 min
EdSales Edge Show
The most powerful tool to connect with your ideal clients
SummaryIn this episode, Josh Chernikoff discusses how to confidently start conversations with potential clients that lead to booking more calls. He addresses the challenge of initiating conversations and offers strategies for building rapport and making connections. Josh emphasizes the importance of offering value and following up with potential clients. He provides tips for opening conversations, such as starting with a warm personalized greeting and getting people talking about themselves. Josh also highlights the value of creating a supportive community and helping clients get comfortable with initial conversations. He invites listeners to join the Ed...
2024-03-15
12 min
EdSales Edge Show
Why you need a signature solution to generate more leads and close more sales!
SummaryIn this episode, Josh Chernikoff discusses the importance of having a Signature Solution to generate more leads and close sales faster. He emphasizes the need for clear communication of value and the challenges entrepreneurs in the education space face in this regard. Josh explains that a Signature Solution is a clear visual roadmap that outlines the steps to take clients from where they are to where they want to be. He highlights the benefits of having a Signature Solution, such as standing out in a crowded market and building trust and credibility. Josh shares...
2024-03-04
15 min
EdSales Edge Show
How to promote your services and products in the education space without feeling icky or salesy
In this episode, Josh Chernikoff discusses the challenge of promoting oneself without feeling salesy or inauthentic. He shares his personal experience with imposter syndrome and how he overcame it. Josh also addresses common fears and challenges faced by entrepreneurs and provides tips to overcome the fear of self-promotion. He emphasizes the importance of not comparing oneself to others and highlights the value of building genuine connections and participating in communities. Additionally, he introduces the concept of using LinkedIn as a sales funnel and invites listeners to join a LinkedIn workshop.Chapters 00:00 Overcoming Imposter S...
2024-02-16
16 min
EdSales Edge Show
Growing MyOwl: LinkedIn Strategies for EdTech Startup Growth
In this conversation, Josh Chernikoff and Brent Newton discuss the power of LinkedIn for business growth and networking. They highlight the evolution of LinkedIn from a resume platform to a sales funnel and emphasize the importance of improving LinkedIn profiles. The conversation also covers the challenges of consistently posting on LinkedIn and the value of building a supportive community. They explore the potential of LinkedIn groups and the impact of LinkedIn on business opportunities. The conversation concludes with tips for success on LinkedIn and the announcement of a LinkedIn workshop to boost professional presence.
2024-01-26
26 min
EdSales Edge Show
How do you use LinkedIn to get leads for education business?
In this episode, Josh Chernikoff discusses how to effectively use LinkedIn for lead generation in the education industry. He debunks common myths about LinkedIn and provides tips on optimizing your profile to attract the right audience. Josh emphasizes the importance of nurturing connections and leveraging social proof through testimonials. He also invites listeners to join a LinkedIn workshop to transform their profiles and improve their lead-generation strategies.Takeaways:My journey with LinkedIn and how I used it to start and sell a successful education business…How I went from a no-one to...
2024-01-19
22 min
EdSales Edge Show
Breaking Free from Traditional Goal Setting Methods with Rose Hastreiter
In this episode of Breaking the Grade, host Josh Chernikoff is joined by guest Rose Hastreiter to discuss breaking free from traditional goal setting. They explore the difference between goal setting and achieving goals, the importance of designing the experience of success, and the power of the past tense in goal setting. Rose shares actionable tips for goal setting and achievement, including writing down the desired experience, separating task-focused time from people's time, and breaking tasks down into smaller actions. They also discuss the power of LinkedIn for lead generation and announce an upcoming LinkedIn workshop.
2024-01-12
29 min
EdSales Edge Show
Sher Downing: On Taking Risks, Climbing Ladders and her "Journey" to the Top
Sher Downing has been a successful business owner for over 20 years. She’s become the go-to in the ed-tech space and also hosts her own podcast, “Ed-tech Speaks”. But Sher told us that she never discounts her own humble beginnings as an employee of a music store that really prepared her to climb the ladder in her own career. We were lucky to have Sher join us in this episode as she tells us all about risk-taking, building relationships, and the soundtrack that got her there.Don’t Stop BelievingAt first gl...
2023-12-05
35 min
EdSales Edge Show
Erin Dowd: Learning to Love Stories | Sowing Seeds Early in Life
A fantastic time spent talking with Erin Dowd and how she found her true calling in life! Erin comes from a family of educators, and she always looked up to her father and grandfather as mentors. They were more than just mentors; they were the key to unlocking her true potential. Erin's father, a master storyteller, weaved enchanting tales that made learning fun and relatable. And let's not forget her mother's father, a true champion of education and a trailblazer during the challenging times of segregation. He was all about building b...
2023-06-21
33 min
EdSales Edge Show
Susan Gold: On Creativity, Critical Thinking and Being a Kid Whisperer
For as long as she can remember, Susan Gold has been the “kid whisperer.” She just gets kids and they get that she gets them. A match made in heaven, especially since she founded her school in 2010. But - that didn’t mean that Susan’s peers in school got her. In fact, her middle school years were packed with bad days and bullying. By listening to our show about this excellent educator and even better person, you’ll learn about:
2023-05-02
41 min
EdSales Edge Show
Sher Downing: On Taking Risks, Climbing Ladders and her "Journey" to the Top
Sher Downing has been a successful business owner for over 20 years. She’s become the go-to in the ed tech space and also hosts her own podcast, “Ed-tech Speaks”. But Sher told us that she never discounts her own humble beginnings as an employee of a music store that really prepared her to climb the ladder in her own career. We were lucky to have Sher join us in this episode as she tells us all about risk taking, building relationships and the soundtrack that got her there.
2023-03-21
35 min
EdSales Edge Show
Keltse Bilbao: On Embracing Change and Staying Curious
A high-powered personality in the fashion industry decides she wants to move into the education space. And she is successful in her first attempt to create a beautiful space for parents to work and children to learn. But, what happens when our education entrepreneur - Keltse Bilbao - decides she wants to take her concept from California to New York and beyond. In this episode of Breaking the Grade, you will learn:How Keltse went from fashion to families and created a super sleek and successful daycare plus...
2023-02-21
34 min
EdSales Edge Show
Eric Nelson: Who You Become is Just as Important as What You Achieve
Eric Nelson has made a habit out of turning setbacks into silver linings. Having grown up in a family of educators, Eric was taught early on to prioritize how to, “learn like a champion”. This lesson served him well as he faced his own hurdles personally and professionally that led to the development of Fanschool; the platform that promotes trust, connection, and growth between students, parents, and community members revolving around students’ published work. EPIC FAILSThere is much to learn from failure. Eric’s first lessons came from being too over-zealous about a project i...
2023-01-25
35 min
EdSales Edge Show
Alberto Rossi: Believing IS Seeing
Alberto Rossi always dreamed of being an airplane pilot or even an astronaut. A boy can dream all he wants, but this was a tall order for a young man who couldn’t even drive due to visual impairment. But Rossi, the son of parents from Italy and the Canary Islands, never saw a challenge or an opportunity in life that he didn’t want to drink up and dominate.By listening to our show today, you'll learn:...
2023-01-10
37 min
EdSales Edge Show
Lisa Friedlander: The Bumps and the Bruises That Lead To Brilliance
Lisa Friedlander is that family member, friend, colleague, and mentor that we all want in our lives. She is strong, smart, and super driven, and that has been evident throughout her personal and professional life.But, sharing all of these essential qualities with other people has come at a cost at times for Lisa because she has not always put herself first.By listening to our show today about Lisa, you will learn about the following:How her...
2022-12-28
35 min
EdSales Edge Show
Oliver Knott on Providing Hope for Diverse Learners
Oliver Knott excelled in school from childhood through university. No surprise there because Knott was lucky enough to attend one of the UK’s prestigious grammar schools, which set him on a path to success. But – his brother, who did not attend the same school and struggled as a student, had a very different educational experience growing up. UNTIL – he was diagnosed with dyslexia which changed his life. And – Oliver’s life too. Dramatically. By listening to our show today about this champion for...
2022-12-06
31 min
EdSales Edge Show
Brian Zapf: On Loving Numbers, People and Telling A Financial Story That Soars
Brian Zapf has always been good at math. And the strategic CFO has taken those number skills from his start at a community bank to investment banking, to M+A advising, and his strategic CFO business today. But – it wasn’t until an accounting course at the Kelley School of Business at Indiana University that Zapf fully grasped how financial statements for a business tell an important story that any business owner needs to know. By listening to our show today about this m...
2022-11-01
29 min
Forward Thinking Experts
032 Impactful Thought Leaders in EdTech with Josh Chernikoff
Another wonderful guest was interviewed on the EdTech Speaks podcast! Josh Chernikoff is an innovative entrepreneur, advisor, and strategist with 20+ years of experience in education, broadcast journalism, sales, marketing, and communications. Throughout these experiences, he has demonstrated success in founding, growing, and successfully exiting two education companies.With these wins came the need for something bigger. Josh set out to serve other entrepreneurs in the education space through Cascade Communications. He and his team support businesses, founders, and CEOS in advising and developing, thought leadership, content creation, lead generation, and more.He says, "If...
2022-10-31
45 min
The EdUp Learning and Development Podcast
56: Fear is a LIAR & Breaking the Grade with Josh Chernikoff, Founder & CEO of Cascade Communications
Overview In this episode, I got to chat with a great coach and entrepreneur, Josh Chernikoff, Founder and CEO of Cascade Communications and host of the Breaking the Grade Podcast. In this episode, we chatted about growing up in the DMV (D.C., Maryland, and Virginia) region, sports, moving during Covid, our love of ed tech, and helping others. Josh shares some great stories and tips for becoming a successful entrepreneur so be sure to have your writing devices or digital note apps ready. It’s time to dive into episode 56! More about Josh Chernikoff in...
2022-10-20
27 min
EdSales Edge Show
Mike Lawrence: On Putting Students First, an Innovation Index and Ted Lasso
Growing up in California in the 1970's, Mike Lawrence was surrounded by technology. He was a fan of Jobs, Woz, and Apple before they had fans around the world. His love for tech was just a hobby - at first - and once he got older, he stayed in Cali and became an English teacher. But -- Mr. Lawrence - as the cool kids called him in English class - quickly learned that tech - specifically helping teachers with tech - would be his path and passion.
2022-10-18
39 min
EdSales Edge Show
Breaking the Barriers of Language Learning with Malcolm Lee
Virtual Reality allows learners to experience an immersive environment where they can play, engage, and explore with real-time feedback.In this episode of Breaking The Grade, we will have an exciting and grade-breaking discussion with Malcolm Lee, CEO and Founder of Gabb Global, on games and VR tech in language learning.He will share with us:How to take advantage of current technologies available to build a company that will uplift education quality and provide innovative solutions;
2022-10-11
31 min
EdSales Edge Show
Breaking and Changing the way we Write and Consume Media with Daniel Stedman
With the rise of disinformation and biased media and content, how can we raise a generation that can sift through and process information in a healthy way? Join us with Daniel Stedman. Founder and CEO of Pressto. And let’s dive intoThe importance of learning how we can break the manipulations of social media and what it means for the future generationIncluding media literacy in every writing curriculumUnderstanding the different types of media and the message they are sending, and its importance to the media YOU createAre you r...
2022-08-26
41 min
Edtech Insiders
Edtech Communications with Josh Chernikoff of Flex Tutors and Cascade Communications
Send us a textJosh Chernikoff is an educational entrepreneur and small business advisor. For the last 14 years, he has founded and grown two successful educational enrichment programs serving hundreds of thousands of students in 85 schools across six states. He now runs Cascade Communications, an edtech advisory. Josh and his team at Cascade are, above all, content and relationship experts in the educational space, leveraging email communication and live relationship roundtables to engage the entrepreneurs and businesses with key education decision makers. He also hosts two entrepreneurship and Edtech podcasts - How I Broke That and Breaking...
2022-08-09
40 min
EdSales Edge Show
Breaking The Stigma Against Autism with Dr. Celest Austin
Every child should have the opportunity to achieve their full potential regardless of their uniqueness with their own path. But what happens if neurodivergent children's only option to learn is the same as the norm - a thing that is working against them?Join us with Dr. Celest Austin. Founder and CEO of GoManda. And let's address this and dive into:How the trajectory of her life changed because of the influence of her sister, Amanda;The current situation of the learning landscape for autistic people and neurodivergent learners and t...
2022-08-05
32 min
EdSales Edge Show
The New Era of Leadership | Breaking The Grade with Dr. Quintin Shepherd
In the era of advanced technology and rapid change, what is the role of the leaders in the education space in responding to the challenges it entails? The Breaking the Grade crew, had the opportunity to have a conversation with Dr. Quintin Shepherd to talk leadership as a Superintendent and his new book “The Secret to Transformational Leadership.”Breaking the Grade is produced by Cascade Communications.Follow us online:Subscribe to our Youtube ChannelFollow us for more updates: Cascade's Facebook
2022-07-12
08 min
EdSales Edge Show
Bridging the Gap Between Students and Employers with Nancy Soni
College students invest thousands of dollars in their education and the other things that come with it, not to mention the time and energy they put into providing for themselves only to come out making less than $35K a year.In this episode of Breaking The Grade, we will be joined by Nancy Soni, CEO, and Founder of PathMatch in discussing:The realities freshly graduated students are facing todayThe disconnect between the skills employers need and the current skills of the graduates and how this gap can be closed and more...
2022-06-17
38 min
EdSales Edge Show
Big Breaks - Celest Austin, GoManda
🎥 GoManda is on camera!Often an entrepreneur is inspired by an experience or maybe even a family member. In the case of Celest Austin, MD, PhD Austin, it was both. She founded GoManda after watching her sister’s amazing way of thinking – as an autistic person. The name of the company comes from her family’s time celebrating whenever her sister Amanda accomplished anything. They would cheer, "GoManda! GoManda!'Dr. Austin then made it her personal and professional mission to empowering autistic children by helping them accept, nurture, and cheer for their strengths...
2022-05-26
02 min
Education On Fire - Sharing creative and inspiring learning in our schools
251: Entrepreneurship in Education with Josh Chernikoff
Josh Chernikoff is an innovative entrepreneur, advisor, and strategist with 20+ years of experience in education, broadcast journalism, sales, marketing, and communications. Throughout these experiences, he has demonstrated success in founding, growing, and successfully exiting two education companies.With these wins came the need for something bigger. Josh set out to serve other entrepreneurs in the education space through Cascade Communications. Alongside his experienced team, he supports businesses, founders, and CEOS in advising and developing, thought leadership, content creation, lead generation, and more. His experiences and skillsets carry clients to new levels, helping them achieve the same levels...
2022-05-09
39 min
Charter School Superstars
Ep 128: “Breaking things” to help schools reach their full potential with Josh Chernikoff
This week, Ryan sits with Josh Chernikoff, an entrepreneur, strategist, and the founder of Cascade Communications. On this episode, Josh talks about the term of “breaking things” when it comes to entrepreneurship and what this concept looks like in the charter school sector. Josh also talks about disruption in education and shares insight for charter school professionals on how they can become more entrepreneurial. Tune in! You can find out more about our guest’s work by visiting by visiting www.cascadego.co and www.joshchernikoff.comHost: Ryan Kairalla (@ryankair)Producer: Ross Ulysse
2022-05-04
21 min
Learning Unboxed
142. Helping Entrepreneurs Reach Educators with Josh Chernikoff
Today’s guest has had a remarkable journey in the innovation and entrepreneurship space within education. His name is Josh Chernikoff and he is an innovative entrepreneurship advisor and strategist with over 20 years of experience in education, broadcast journalism, sales, marketing, and communications. He’s used that unique combination of skill sets and applied them to a wide range of work. We hear about his successes, failures, and the thinking that goes on behind the scenes.To learn more, visit: pastfoundation.orgResources:joshchernikoff.comcascadego.coLinkedIn: linkedin.com/in/joshuachernikoffLearning Unboxed is p...
2022-04-11
31 min