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Showing episodes and shows of
Josh Hightower
Shows
Pet Boarding and Daycare Podcast with Dominic Hodgson
Ep. 77 – Pet Business Newsjacking Secrets: How to Hijack Headlines, Create a Celebrity Buzz Around Your Facility, and Sell More Dog Daycare Services!
Not ready to host a kennel lock-in or parade through town with costumed dogs just to get press? Do you wish you could make the news without making a scene (and without losing out on profit)? Looking for a fool-proof way to grab attention and turn yesterday’s headlines into tomorrow’s bookings? Then this follow-up to last week’s episode will help, because host Dom reveals how to borrow the news – using trending stories and viral headlines to make your pet care services feel timely, relevant, and newsworthy. He reveals how stories like Pri...
2025-07-16
40 min
Pet Boarding and Daycare Podcast with Dominic Hodgson
Ep. 77 – Pet Business Newsjacking Secrets: How to Hijack Headlines, Create a Celebrity Buzz Around Your Facility, and Sell More Dog Daycare Services!
Not ready to host a kennel lock-in or parade through town with costumed dogs just to get press? Do you wish you could make the news without making a scene (and without losing out on profit)? Looking for a fool-proof way to grab attention and turn yesterday’s headlines into tomorrow’s bookings? Then this follow-up to last week’s episode will help, because host Dom reveals how to borrow the news – using trending stories and viral headlines to make your pet care services feel timely, relevant, and newsworthy. He reveals how stories like Pri...
2025-07-16
40 min
Pet Boarding and Daycare Podcast with Dominic Hodgson
Ep. 76 – Be the News, Own the Media, Part One : The Easiest Way to Get P.R. For Your Pet Care Business
Are you getting buried in the algorithm – while your competitors somehow keep popping up everywhere? Still staring at a blank screen, wondering how to create content that isn’t just another cute dog video? And are you tired of watching other businesses get media coverage… when you’re the one doing all the work worth shouting about? In this (mostly) solo marketing masterclass, Dom reveals how to use newsjacking – the art of inserting your brand into trending topics – to generate free publicity, social buzz, and client trust. You’ll discover how to ride the coattails...
2025-07-09
53 min
Pet Boarding and Daycare Podcast with Dominic Hodgson
Ep. 76 – Be the News, Own the Media, Part One : The Easiest Way to Get P.R. For Your Pet Care Business
Are you getting buried in the algorithm – while your competitors somehow keep popping up everywhere? Still staring at a blank screen, wondering how to create content that isn’t just another cute dog video? And are you tired of watching other businesses get media coverage… when you’re the one doing all the work worth shouting about? In this (mostly) solo marketing masterclass, Dom reveals how to use newsjacking – the art of inserting your brand into trending topics – to generate free publicity, social buzz, and client trust. You’ll discover how to ride the coattails...
2025-07-09
53 min
Pet Boarding and Daycare Podcast with Dominic Hodgson
Ep. 75 – Your Pet Business Half-time Team Talk: Goal Setting, Mastermind Magic, and How Digital Detoxing Can Set You Up for a Winning Second Half of 2025
Still scrambling to fill gaps in your summer schedule—while silently dreading Q4? Is your inbox overflowing, your to-do list never-ending, and your bookings still unpredictable? And are you relying on a glorified calendar app instead of a real system to grow your business? In this packed episode, Dom shares how a week off in Menorca – with no emails, no Slack, and no distractions – helped him see things more clearly than he has in years. You’ll learn how to use the power of a “digital detox” to spark better thinking, deeper focus, and a healthi...
2025-07-02
40 min
Pet Boarding and Daycare Podcast with Dominic Hodgson
Ep. 75 – Your Pet Business Half-time Team Talk: Goal Setting, Mastermind Magic, and How Digital Detoxing Can Set You Up for a Winning Second Half of 2025
Still scrambling to fill gaps in your summer schedule—while silently dreading Q4? Is your inbox overflowing, your to-do list never-ending, and your bookings still unpredictable? And are you relying on a glorified calendar app instead of a real system to grow your business? In this packed episode, Dom shares how a week off in Menorca – with no emails, no Slack, and no distractions – helped him see things more clearly than he has in years. You’ll learn how to use the power of a “digital detox” to spark better thinking, deeper focus, and a healthi...
2025-07-02
40 min
The Poodle to Pitbull Pet Business Podcast
Episode 404 - The Dog Daycare Hiring Playbook with Josh Hightower
What do you do when your staff quit without warning - and your Indeed ad pulls in nothing but no-shows and duds? Is your hiring process actually attracting the right people - or just weeding through whoever’s left? And how do some daycares seem to have a pipeline of great candidates - while you’re stuck covering shifts yourself? In this episode, I’m sharing an exclusive snippet from a recent webinar with Josh Hightower, my business partner and the tech whizz behind PetBizSuite. Josh built a hiring funnel out of necessity - back...
2025-06-06
38 min
The Poodle to Pitbull Pet Business Podcast
Pet Care Staffing Summit Secrets: Smarter Hiring, Stronger Teams, Better Business!
Are you hiring with confidence or just simply hoping for the best? Do you ever worry what would happen if your whole morning crew called in sick? Can you use automation to attract better staff and save your sanity? In this episode, I’m sharing highlights from the first ever Pet Care Staffing Summit - a game-changing event for dog daycare, boarding, grooming, and pet retail businesses that need to build better teams. We hear first from Eve Molzhon who opens up about the chaos that led her to finally bring on a vi...
2025-04-25
29 min
Pet Boarding and Daycare Podcast with Dominic Hodgson
Ep. 65 – How to Magnetically Attract Perfect Dog Daycare Staff with Your Own Hiring Funnel
Could your hiring process be hurting your pet business without you even realizing it? Are you still relying on platforms like Indeed or LinkedIn to find your next great team member? How would your business change if you had a system that brought in passionate, qualified candidates, automatically? In this episode, Dom sits down with marketing automation expert and PetBizSuite co-founder Josh Hightower, for a deep dive into building your own hiring funnel. Josh explains why you need to think about recruitment the same way you think about marketing: as a smooth, fool-proof...
2025-04-23
46 min
Pet Boarding and Daycare Podcast with Dominic Hodgson
Ep. 65 – How to Magnetically Attract Perfect Dog Daycare Staff with Your Own Hiring Funnel
Could your hiring process be hurting your pet business without you even realizing it? Are you still relying on platforms like Indeed or LinkedIn to find your next great team member? How would your business change if you had a system that brought in passionate, qualified candidates, automatically? In this episode, Dom sits down with marketing automation expert and PetBizSuite co-founder Josh Hightower, for a deep dive into building your own hiring funnel. Josh explains why you need to think about recruitment the same way you think about marketing: as a smooth, fool-proof system. From leveraging automation to speeding up...
2025-04-23
46 min
The Poodle to Pitbull Pet Business Podcast
Why a Better Team Means Bigger Profits In Your Pet Business
Do you want a pet business that makes money without running you into the ground? What’s the difference between a business that grows efficiently—and one that just gets busier? And how can better systems set you free while boosting your bottom line? In this episode, I’m joined by Josh Hightower, who shares how pet business owners can create a scalable, automated hiring funnel that attracts, qualifies, and converts great staff. Josh explains how to treat hiring like a sales process—complete with lead magnets, automation, and pre-qualification steps that save you hour...
2025-04-04
26 min
Blue is the New White Podcast
RECAP: Eddie Hightower on the Power of Skilled Trades
Blue Is The New White Podcast: Episode #186.1 This week, we recap our latest episode with Eddie Hightower of Caliber Collision on Blue Is The New White. 🚀 Key Takeaways: 🔵 Why skilled trades offer unmatched career freedom and security. 🔵 How apprenticeships transform lives and create opportunities. 🔵 The importance of connecting people and ideas for lasting impact. The trades are more essential now than ever 📢 Don’t forget to like, comment, and subscribe to stay updated on weekly recaps and full episodes #SkilledTrades #CareerFreedom #Apprenticeships #Leadership #BlueIsTheNewWhite
2025-01-28
07 min
Blue is the New White Podcast
Discover Freedom in the Skilled Trades | Eddie Hightower, Caliber Collision
Blue Is The New White #186 Imagine a career that offers freedom, security, and skills no one can ever take away. That’s the power of the skilled trades 🔧. The irony is that you ask most people why they push their kids or students into a college degree, they say it's for job security 🤔 In the latest episode of Blue Is The New White, Eddie Hightower, of Caliber Collision, shares his insights into why skilled trades are the key to unlocking true professional freedom. Eddie dives into: 🔵 The unmatched job security and flexibility...
2025-01-21
40 min
Encounter Culture Podcast
S3:E03 Darla Hightower | Spiritual Gifts
In this enlightening episode of Encounter Culture, hosts Josh Coate and Josh Bussey welcome guest Darla Hightower to explore the transformative concept of spiritual gifts. Together, they delve into the pivotal role the Holy Spirit plays in empowering us for deeper, meaningful relationships. Join them as they discuss how these divine gifts enhance our connections with others and help us fulfill our purpose in community.
2024-10-21
35 min
The Poodle to Pitbull Pet Business Podcast
Why Your Pet Business Needs an AI Assistant with Josh Hightower
Are you struggling to convert leads into appointments for your doggy daycare or pet business? Wondering how to leverage AI to automate your client engagement and free up your time? Can AI-powered tools really handle inquiries behind the scenes 24/7? Yes they can! And in this follow-on episode, Josh Hightower returns to share how pet business owners can integrate AI-driven tools to streamline your marketing efforts and convert more leads into booked appointments. We dive deep into the power of AI assistants, discussing how they can handle client inquiries, automate follow-ups, and even help p...
2024-08-30
28 min
The Poodle to Pitbull Pet Business Podcast
How to Supercharge Your Pet Business with AI-Powered Automation
Feeling overwhelmed by the constant need to stay on top of client inquiries? Struggling to respond to leads quickly and effectively while managing your daily operations? Wondering how to leverage technology to streamline your pet business and boost bookings? Then you’re in the right place! In this weeks show Josh Hightower joins me to share his insights on how AI automation can transform your pet business operations, and dramatically speed up client conversions. Josh, my Pet Biz Suite partner and a fellow mastermind member, has been on the cutting edge of integrating AI into his business practices. We deep...
2024-08-23
39 min
The Compound and Friends
Stephanie Link's Favorite Stocks
On episode 144 of The Compound and Friends, Michael Batnick and Downtown Josh Brown are joined by Stephanie Link, CIO and Head of Investment Solutions at Hightower Advisors, to discuss: what it's like to work with Jim Cramer, signs of a top in Nvidia, other ways to invest in AI, the Fed, the housing market, and much more!This episode is sponsored by Public. Make your savings work harder and earn an industry-leading 5.1% APY with a high-yield cash account on Public. Visit https://public.com/ to learn more!Sign up...
2024-05-31
1h 28
The Poodle to Pitbull Pet Business Podcast
The Secret to a Systemized, Scaleable, Fully Automated Pet Business
Do you have a system to track your customer journey? So, new clients, existing clients and lapsed clients all get the right marketing message? Did you know you can automate this process with a CRM system like PetBizSuite? Most pet business owners never experience the freedom that comes when you add automation to your marketing machine, and in this weeks episode, Dom and Josh Hightower talk about the quick and easy automations you should add to your business, and how PetBizSuite can save a ton of time and energy because it comes pre-loaded w...
2024-05-17
33 min
The Poodle to Pitbull Pet Business Podcast
Automate Your Pet Business: How to Save Time and Increase Profits, with Josh Hightower
Are you constantly bogged down by repetitive tasks in your pet care business? Do you struggle to keep up with client follow-ups and lead management? Are you desperate to streamline your operations, and free up more time to focus on what truly matters? Today Dom is joined by his business partner, and automation expert Josh Hightower, as they dive into the transformative power of automation for pet care businesses. Learn how to implement automated systems that save you time, enhance client engagement, and boost your profitability. In this episode...
2024-05-17
37 min
Pet Boarding and Daycare Podcast with Dominic Hodgson
Ep. 4 Cracking the Pet Care Communication Code
How often should you communicate with your clients? Should you send regular emails, texts, newsletters, or none of the above? Do you have an automated marketing system that warms up new prospects, and gets them excited about using your services? Most pet care facilities have awesome operational, staff training, and canine enrichment systems, but they lack a proven marketing process. In this week’s packed show, I’m talking to Digital Marketing Expert Josh Hightower about CRM’s (Customer Relationship Management Systems) and Dr. Jen the Vet pops in to talk about...
2024-02-21
42 min
The Poodle to Pitbull Pet Business Podcast
Essential Email Updates and Algorithm Hacks with Online Expert Josh Hightower
In Episode 334 I'm interviewing marketing expert Josh Hightower, about the changing trends for promoting your pet business in 2024. We chew the fat about online strategies including, essential email marketing updates (which you MUST action soon if you want to ensure your emails keep landing in the inbox), algorithm changes that Josh learned about at the recent Digital Marketer Traffic and Conversion Summit, and there's a CRM deepdive. Tune in to discover; What BIG changes are happening in your clients inbox (and how to make sure you avoid the SPAM box) Why ai is still th...
2024-01-26
52 min
Changelog Interviews
OpenTF for an open Terraform
This week we’re talking about the launch of OpenTF and what it’s going to take to successfully fork HashiCorp’s Terraform. We’re joined by Josh Padnick to discuss what exactly happened, how HashiCorp’s license change changes things, who has been impacted by this change, and ultimately what they are doing about it. Join the discussionChangelog++ members get a bonus 6 minutes at the end of this episode and zero ads. Join today!Sponsors:Tailscale – Simple, secure networks for teams of any scale. Built on WireGuard. Sentry – Scheduled jobs are suppo...
2023-09-06
1h 22
Changelog Master Feed
OpenTF for an open Terraform (Changelog Interviews #556)
This week we’re talking about the launch of OpenTF and what it’s going to take to successfully fork HashiCorp’s Terraform. We’re joined by Josh Padnick to discuss what exactly happened, how HashiCorp’s license change changes things, who has been impacted by this change, and ultimately what they are doing about it. Leave us a comment Changelog++ members get a bonus 6 minutes at the end of this episode and zero ads. Join today! Sponsors: Tailscale – Simple, secure networks for teams of any scale. Built on WireGuard. Sentry – Scheduled jobs a...
2023-09-06
1h 22
The Changelog: Software Development, Open Source
OpenTF for an open Terraform (Interview)
This week we’re talking about the launch of OpenTF and what it’s going to take to successfully fork HashiCorp’s Terraform. We’re joined by Josh Padnick to discuss what exactly happened, how HashiCorp’s license change changes things, who has been impacted by this change, and ultimately what they are doing about it. Join the discussionChangelog++ members get a bonus 6 minutes at the end of this episode and zero ads. Join today!Sponsors:Tailscale – Simple, secure networks for teams of any scale. Built on WireGuard. Sentry – Scheduled jobs are suppo...
2023-09-06
1h 22
Chargers Unleashed Podcast
Ep. 242 - Chargers Training Camp Recap: Biggest Storylines & Surprises (SO FAR) | John Hightower, Kenneth Murray & More
***Go to our partner http://trymintmobile.com/chargersunleashed to get premium wireless for as low as $15 a month - sign up to get 50% OFF the Unlimited Plan. Limited time offer. New activation and upfront payment for 3 mo. service required. Taxes & fees extra. Unlimited plans using more than 40GB/mo. will experience lower speeds with video streams at ~480p. Restrictions apply. This episode was recorded prior to the week 1 pre-season game. Will Elijah Dotson enter his name into the next "biggest storylines and surprises"? Stay tuned In this episode, we discuss the biggest training camp storylines...
2023-08-15
37 min
Chargers Unleashed Podcast
Ep. 238 - Chargers Training Camp Day 10 Takeaways | WR John Hightower Impresses, JC Jackson Returns, Camp Battles
In this episode, Dan discusses the key takeaways and news for the Los Angeles Chargers, including highlights from day ten of training camp, the return of JC Jackson, Kemon Hall, Rashawn Slater, Joey Bosa, the addition of more OT depth with the signing of OT Matt Kaskey, and discussions around Morgan Fox, John Hightower, Cameron Dicker, Alohi Gilman and the safety group, Donald Parham Jr. Tune in! TH THANK YOU SPONSORS! This episode of Chargers Unleashed is sponsored and brought to you by: *** This episode is sponsored by Mint Mobile: Go to our partner http://trymintmobile.com...
2023-08-09
20 min
Go Social Podcast with Josh Hightower
3 Tips to Do Less and Make More (part 6 of 6)
A 6-Part Series about growing your business in 2023 and beyond. Josh unpacks what he learned at two major marketing conferences recently. On this episode, Josh gives his "Reader's Digest" notes so you can learn fast and prepare for the future. Listen to this episode and learn more about all of the ways Josh and his team can help you. Then you should connect with Josh at GoSocialExperts.com
2023-01-23
25 min
Go Social Podcast with Josh Hightower
3 Ways to Prepare for a Recession (part 5 of 6)
A 6-Part Series about growing your business in 2023 and beyond. Josh unpacks what he learned at two major marketing conferences recently. On this episode, Josh gives his "Reader's Digest" notes so you can learn fast and prepare for the future. Listen to this episode and learn more about all of the ways Josh and his team can help you. Then you should connect with Josh at GoSocialExperts.com
2023-01-16
26 min
Go Social Podcast with Josh Hightower
3 Solutions to Stay Driven (part 4 of 6)
A 6-Part Series about growing your business in 2023 and beyond. Josh unpacks what he learned at two major marketing conferences recently. On this episode, Josh gives his "Reader's Digest" notes so you can learn fast and prepare for the future. Listen to this episode and learn more about all of the ways Josh and his team can help you. Then you should connect with Josh at GoSocialExperts.com
2023-01-09
22 min
Go Social Podcast with Josh Hightower
3 Solutions for Your 2023 Business Growth Plan (Part 3 of 6)
A 6-Part Series about growing your business in 2023 and beyond. Josh unpacks what he learned at two major marketing conferences recently. On this episode, Josh gives his "Reader's Digest" notes so you can learn fast and prepare for the future. Listen to this episode and learn more about all of the ways Josh and his team can help you. Then you should connect with Josh at GoSocialExperts.com
2023-01-02
16 min
Go Social Podcast with Josh Hightower
3 Trends to Watch for in 2023 (Part 2 of 6)
A 6-Part Series about growing your business in 2023 and beyond. Josh unpacks what he learned at two major marketing conferences recently. On this episode, Josh gives his "Reader's Digest" notes so you can learn fast and prepare for the future. Listen to this episode and learn more about all of the ways Josh and his team can help you. Then you should connect with Josh at GoSocialExperts.com
2022-12-27
15 min
Go Social Podcast with Josh Hightower
3 Things You Must Do to Grow Your Business in 2023 (Part 1 of 6)
A 6-Part Series about growing your business in 2023 and beyond. Josh unpacks what he learned at two major marketing conferences recently. On this episode, Josh gives his "Reader's Digest" notes so you can learn fast and prepare for the future. Listen to this episode and learn more about all of the ways Josh and his team can help you. Then you should connect with Josh at GoSocialExperts.com
2022-12-20
17 min
Go Social Podcast with Josh Hightower
Why You Should Own Your Own Membership Site
You want to protect your audience and have control of what they experience. For this to happen, you need to own your own membership site. It's not as difficult as you may think, but it is very profitable. Listen to this episode and learn more about all of the ways Josh and his team can help you. Then you should connect with Josh at GoSocialExperts.com
2022-12-13
13 min
Go Social Podcast with Josh Hightower
The Un-Membership Site to Increase Your Opt-In Rate
You should consider having your own Membership Site where you deliver FREE value to your audience. This is a wonderful way to build a community feel and insulate your audience from others. It could be as simple as 3 videos, a masterclass, or some other type of training. Create Your Free Account to Enroll in this Course. By changing the language, you can change the behavior of your audience. Listen to this episode and learn more about all of the ways Josh and his team can help you. Then you should connect with Josh at GoSocialExperts.com
2022-12-06
12 min
Go Social Podcast with Josh Hightower
The Invisible Audience
How can you identify your audience when you cannot see them? You should be using pixels on every page of your website so you can continue to market to people who visit your pages. By doing this, you'll stay in front of your audience on a more regular basis. Listen to this episode and learn more about all of the ways Josh and his team can help you. Then you should connect with Josh at GoSocialExperts.com
2022-11-29
10 min
Go Social Podcast with Josh Hightower
Dealing with the Hateful Few
Not everyone will like you or how you market. What should you do when you get replies from "the hateful few" without this ruining your day? Don't hit the "unsubscribe" link! Today, Josh shares what you should do. Listen to this episode and learn more about all of the ways Josh and his team can help you. Then you should connect with Josh at GoSocialExperts.com
2022-11-22
08 min
Go Social Podcast with Josh Hightower
Getting the Right Address
How can you get the Physical Mailing Address of your prospects? Today, Josh shares a great way to ask for their mailing address. Listen to this episode and learn more about all of the ways Josh and his team can help you. Then you should connect with Josh at GoSocialExperts.com
2022-11-15
07 min
Go Social Podcast with Josh Hightower
Coming Out of the Shadows - How to Get Their "Real" Address and Information
Prospects like to hide their real information from you. What can you do to get them to come out of the shadows and give you their real information. Today Josh shares a strategy to make sure you are getting the BEST email address from ideal prospects. Listen to this episode and learn more about all of the ways Josh and his team can help you. Then you should connect with Josh at GoSocialExperts.com
2022-11-08
10 min
Go Social Podcast with Josh Hightower
Using What Your Customers Say - A Great Source for Content That Sells
One of the best ways to find words that your prospects will understand is to use the words your audience uses. Do NOT use industry jargon because they don't understand. Translate your jargon OR just use their words in your marketing. Josh shares a couple of pretty funny stories to drive home this point: The Double Wave and How to Outrun Age. Listen to this episode and learn more about all of the ways Josh and his team can help you. Then you should connect with Josh at GoSocialExperts.com
2022-11-01
11 min
Go Social Podcast with Josh Hightower
The Idea Factory - How to Get Unlimited Ideas for Your Content Posts
Finding a consistent flow of ideas can be challenging. In this episode, marketing expert, Josh Hightower, reveals where his "Idea Factory" is located and where you can find what your audience is thinking about. AnswerThePublic.com. Use what others are asking to create your posts. Google Trends is a similart type search that can tell you how many people are searching for this specific phrase. Google Home Page Search Suggestion List. Listen to this episode and learn more about all of the ways Josh and his team can help you. Then you should connect with Josh at GoSocialExperts.com
2022-10-25
14 min
Go Social Podcast with Josh Hightower
3 Types of Social Posts (per the Legendary Frank Kern)
Creating Social Posts does not have to be difficult. Josh shares what he has learned from Frank Kern: The Connect Post. The "How To" Post. The Offer. In this episode, Josh takes a deep dive into these 3 types of posts and how you can implement them this week. Listen to this episode and learn more about all of the ways Josh and his team can help you. Then you should connect with Josh at GoSocialExperts.com
2022-10-18
17 min
Go Social Podcast with Josh Hightower
The 20/60/20 Marketing Formula
MATH is a 4-Letter Word that you should LOVE. Josh explains his 20/60/20 Formula and how you can use it to grow your business. By understanding "The 3 Temperatures of People" you will more effectively communicate with your audience and gain more clients. Listen to this episode and learn more about all of the ways Josh and his team can help you. Then you should connect with Josh at GoSocialExperts.com
2022-10-11
12 min
Go Social Podcast with Josh Hightower
The Power of a Mastermind
One of the best investments you can make in yourself and your business is to join a mastermind group. Josh explains the different types of mastermind groups, why they are so transformative, and the benefit of surrounding yourself with like-minded people. Listen to this episode and learn more about all of the ways Josh and his team can help you. Then you should connect with Josh at GoSocialExperts.com
2022-10-04
12 min
Go Social Podcast with Josh Hightower
What business are you really in? A: Marketing!
What Business Are You Really In? Every business owner is in the same business regardless of your industry. Josh Hightower shares what business you are in and why this is so vital to the success of your business. Listen to this episode and learn more about all of the ways Josh and his team can help you. Then you should connect with Josh at GoSocialExperts.com
2022-09-27
12 min
Open Source Security
Programming languages are the new operating system
Josh and Kurt talk about programming language ecosystems tracking and publishing security advisory details. We are at a point in the language ecosystems where they are giving us services that have historically been reserved for operating systems. Show Notes Kelsey Hightower tweet OSS-Fuzz
2022-09-26
29 min
Go Social Podcast with Josh Hightower
Angles of Approach: 1 offer that you describe in 3 different ways
How to engage with your audience with a compelling audience. You may not know what will resonate with them today, but when you communicate regularly you will find an "angle" that gets through to them. This is WHY you need to be consistent and persistent in your marketing. Josh also shares how to create FAQs that will help you gain more clients. Listen to this episode and learn more about all of the ways Josh and his team can help you. Then you should connect with Josh at GoSocialExperts.com
2022-09-20
13 min
Go Social Podcast with Josh Hightower
Channels of Communication in Today's Culture
There are so many ways to communicate today: WhatsApp, FbMsngr, Lin, Phone, Fax, Letter, Text. Be sure you are not limiting yourself to only "old school" channels. Listen to this episode and learn more about all of the ways Josh and his team can help you. Then you should connect with Josh at GoSocialExperts.com
2022-09-13
09 min
Go Social Podcast with Josh Hightower
How Email and Social Media Work Together
As you engage with your audience via email, be sure to move them to your social media platforms for further engagement. Listen to this episode and learn more about all of the ways Josh and his team can help you. Then you should connect with Josh at GoSocialExperts.com
2022-09-06
12 min
Go Social Podcast with Josh Hightower
Faux Unsubscribe Buttons (email preferences) can HELP your email deliverability.
When is an unsubribe, not an unsubscribe??? Today, Josh explains a great way to keep people in your audience, even if they unsubscribe from a list. Listen to this episode and learn more about all of the ways Josh and his team can help you. Then you should connect with Josh at GoSocialExperts.com
2022-08-30
09 min
Go Social Podcast with Josh Hightower
Re-Engagement Campaigns - How to Reconnect with People on Your List and Segment them into the Proper "Buckets"
You have many people in your database. They've opted in at some point, but they aren't really engaged with you or your content. Today, Josh shares how you can re-engage them using an effective strategy, including a Customer Insight Report. Listen to this episode and learn more about all of the ways Josh and his team can help you. Then you should connect with Josh at GoSocialExperts.com
2022-08-23
15 min
Go Social Podcast with Josh Hightower
What to do with Unengaged People on Your List?
Do you have an email list full of people who are no longer engaged or responsive? Most everyone does. That's why on today's episode, marketing expert Josh Hightower, shares some expert advice on what to do with those unengaged people on your list. It takes more than just sending a random email to them to get them to reengage with you. Josh has a specific strategies that you can begin using to reengage those on your list. He also shares 3 Strategies that can help you re-engage with people on your list. Listen to this episode and learn more about...
2022-08-16
17 min
Go Social Podcast with Josh Hightower
Email Deliverability - How to Land in the Inbox
Email marketing is a powerful tool that can produce great results when done properly. The greatest challenge with email marketing is getting your email delivered. Actually getting your email to show up in the inbox can be a real challenge. That's why on today's episode, marketing expert Josh Hightower, shares some expert insights around email deliverability and how to get your message to appear in the inbox of your audience. Listen to this episode and learn more about all of the ways Josh and his team can help you. Then you should connect with Josh at GoSocialExperts.com
2022-08-09
13 min
Go Social Podcast with Josh Hightower
Using Email to Sell
Can old school tactics still produce results? Absolutely! In fact, on today's episode, marketing expert Josh Hightower shares how using email (which is an old-school tactic) can produce great results for your business. If you think email is overlooked, dead, and buried, think again. Email is one of the most powerful marketing tools in your marketing arsenal. Listen today as Josh shares how to use email to sell. Listen to this episode and learn more about all of the ways Josh and his team can help you. Then you should connect with Josh at GoSocialExperts.com
2022-08-02
12 min
Go Social Podcast with Josh Hightower
Modeling Other People's Marketing (aka funnel hacking/swipe & deploy, etc.)
You've heard of funnel hacking and swipe files. They are common terms to online marketers. Today, marketing expert Josh Hightower shares with us the power of modeling other peoples marketing. You don't have to re-create the wheel - in fact you shouldn't. Look at what other people are doing, and see how you can model it in your business. This is an insightful episode that is sure to save you much time and money in the coming days. Email Drips is a great tool that you can use. Vidtao is a great resource for YouTube ad views and estimated...
2022-07-26
15 min
Go Social Podcast with Josh Hightower
How to Respond to Feedback from Your Audience
Communicating with you audience is vital. At times, your audience will give you feedback that could be considered "negative." At the same time, you and your team should know your audience and how to should respond to good and bad feedback from your audeince. Josh also shares how he used this situation as a teaching opportunity for his team. Listen to this episode and learn more about all of the ways Josh and his team can help you. Then you should connect with Josh at GoSocialExperts.com
2022-07-19
11 min
Go Social Podcast with Josh Hightower
How to Get Your Ads to Pay for Themselves
Many people use a Tripwire to Offset Your Ad Cost - what is that and how does it work? When and Why should you use this... or should you? Another name for this is a Self Liquidating Offer. The name doesn't matter but the strategy does. The purpose is to Accelerate a purchase. Listen to this episode and learn more about all of the ways Josh and his team can help you. Then you should connect with Josh at GoSocialExperts.com
2022-07-12
10 min
Go Social Podcast with Josh Hightower
How to Go Broke Quickly (run ads wthout a plan)
Too many times business owners put themselves on the pathway to going broke quikcly when they spend money on marketing with no plan to convert leads into clients sooner rather than later. Designing a plan to convert a lead into a customer is the secret sauce to profitability. Listen to this episode and learn more about all of the ways Josh and his team can help you. Then you should connect with Josh at GoSocialExperts.com
2022-07-05
09 min
Go Social Podcast with Josh Hightower
Frequency of Communication - How Often Should You Email Your Audience?
Staying in touch with your audience is very important. But how often should you email them? Is daily too often? How about once per month? Is there a formula? Listen to Josh as he shares best practices with email marketing and the frequency that is best to choose. One tip you'll hear is to add an Email Preferences Center to allow your audience to choose how frequently they hear from you. Listen to this episode and learn more about all of the ways Josh and his team can help you. Then you should connect with Josh at GoSocialExperts.com
2022-06-28
12 min
Go Social Podcast with Josh Hightower
ReTargeting Your Prospects to Stay in Front of Your Audience
As creepy as this may sound, it's actually a very sophisticated way to keep your audience engaged with your offering. Listen to this episode and learn more about all of the ways Josh and his team can help you. Then you should connect with Josh at GoSocialExperts.com
2022-06-21
13 min
Go Social Podcast with Josh Hightower
The Nurture Dump - What happens next?
What happens after somebody ops into one of your offers online? The typical next step is what Josh calls the nurture dump. This is not always the next best step. Listen to this episode as Josh explains the right next step, as well as how and when to nurture your prospects. Listen to this episode and learn more about all of the ways Josh and his team can help you. Then you should connect with Josh at GoSocialExperts.com
2022-06-14
14 min
Go Social Podcast with Josh Hightower
How to Create Multiple Versions of Your Content for Marketing
After you create some contant, how many different ways are you using it? On today's episode, Josh explains how to create multiple versions of the same piece of content. You can use one piece of content not only for social media, but also an email, video, podcast, and the list goes on and on. Listen to Josh explain how to create multiple versions of your contact. Listen to this episode and learn more about all of the ways Josh and his team can help you. Then you should connect with Josh at GoSocialExperts.com
2022-06-07
13 min
Go Social Podcast with Josh Hightower
How to Come Up With Content Easily
Creating content can be challenging at times. On today's episode, Josh explains how to come up with content easily. Listen to this episode and learn more about all of the ways Josh and his team can help you. Then you should connect with Josh at GoSocialExperts.com
2022-05-31
12 min
Go Social Podcast with Josh Hightower
How to Get Your Business Into Shape Financially
In addition to Go Social Experts, Josh also owns a fitness gym to help keep your body in shape. On today's episode, Josh is not talking about the shape of your body, but the financial shape of your business. This is an insightful look into a powerful book that Josh has used to transform the profitability of his business. Listen to this episode and learn more about all of the ways Josh and his team can help you. Then you should connect with Josh at GoSocialExperts.com
2022-05-24
13 min
Lovecraft eZine: A Horror Podcast That Feels Like Hanging Out With Friends
Michael Minnis, Josh Schlossberg, and the latest horror in movies, TV, and fiction!
⚡️ A podcast on cosmic horror, weird fiction, genre topics, Lovecraftian fiction... and more! ⚡️ Did I say "podcast"? Sure! But it's more like joining friends to chat about your favorite horror movies and books, about cosmic horror, weird fiction, and other geeky topics! 💥 THIS EPISODE: Michael Minnis, author of RULES FOR MONSTERS: https://amzn.to/30BOOmj 💥 and Josh Schlossberg, author of MALINAE: https://amzn.to/36Dfnan and editor of THE JEWISH BOOK OF HORROR: https://amzn.to/3B8J5Rs 😄 Patreon: http://lovecraftezinepatreon.com/ 🐦 Twitter: http...
2022-05-19
1h 42
Go Social Podcast with Josh Hightower
Why Star Wars Day is Improtant to Your Business
Josh is a huge Star Wars fan. The day we recorded this was Star Wars day. Listen as Josh explains why Star Wars day is important to your business. Listen to this episode and learn more about all of the ways Josh and his team can help you. Then you should connect with Josh at GoSocialExperts.com
2022-05-17
11 min
Go Social Podcast with Josh Hightower
What's working now? Micro what's???
Josh Hightower explains what a micro training is, different ways to use it, and how to use them in your business.Listen to this episode and learn more about all of the ways Josh and his team can help you when you connect with Josh at GoSocialExperts.com
2022-05-10
14 min
Go Social Podcast with Josh Hightower
Creating Offers that Your Audience Wants to Buy
Finding ways to make what you offer more intriguing to your prospect is a great way to sell more of your service. On today's episode, marketing expert, I Josh Hightower, talks about how to create offers to get your audience to buy.Listen to this episode and learn more about all of the ways Josh and his team can help you when you connect with Josh at GoSocialExperts.com
2022-05-03
13 min
Go Social Podcast with Josh Hightower
Beyond the Book
Reading books is a great way to learn a lot about business. However, there's a lot about business that you won't find in a book. Listen as marketing expert, Josh hi Tara, explains how entrepreneurs learn beyond the book.Listen to this episode and learn more about all of the ways Josh and his team can help you when you connect with Josh at GoSocialExperts.com
2022-04-26
15 min
Go Social Podcast with Josh Hightower
Working ABOVE Your Business - Roland Frasier
You've heard of working IN your business. You've heard of working ON your business. Today, Josh talks about working ABOVE your business.Listen to this episode and learn more about all of the ways Josh and his team can help you when you connect with Josh at GoSocialExperts.com
2022-04-19
14 min
Go Social Podcast with Josh Hightower
Empowering Your Team to Increase Your Productivity & Profit
How can you build a team (large or small) to surround yourself with people to help you grow? Listen as marketing expert and business owner Josh Hightower shares some of his best practices. Too many entrepreneurs try to do it all themselves. In this episode you will learn why that's a bad idea and what to do to fix it. Listen to this episode and learn more about all of the ways Josh and his team can help you when you connect with Josh at GoSocialExperts.com
2022-04-12
17 min
Go Social Podcast with Josh Hightower
Power Stages in Your Business
Every business has different stages that are important to growth. Today Josh explains the sales process and how to make that a Power Stage in your business. Connect with Josh at GoSocialExperts.com
2022-04-05
16 min
Go Social Podcast with Josh Hightower
Tools to document processes and how to get your team to use them.
Processes and systems are the key to scaling your business. Listen to marketing expert, Josh Hightower, as he shares some tips, tools, and tactics to empower your team. Connect with Josh at GoSocialExperts.com
2022-03-29
20 min
Go Social Podcast with Josh Hightower
Productivity Hacks to Get Things Done
Your laundry list of things to do probably continues to grow every day. On today's episode, marketing expert Josh high tower talks about some productivity hacks to reduce your laundry list. Josh talks about Time Blocking, the Brain Dump, and how to use a White Board to clear your mind. He also shares his 3P formula for getting things done. Listen to this episode and learn more about all of the ways Josh and his team can help you when you connect with Josh at GoSocialExperts.com
2022-03-22
23 min
Go Social Podcast with Josh Hightower
Onboarding Your New Employees
The process of hiring a new team member doesn't end when they accept the position. Josh explains how to use a membership portal to automate the onboarding process. Josh also shares a question he uses to get people to think for themselves that is brilliant. Connect with Josh at GoSocialExperts.com
2022-03-15
13 min
Go Social Podcast with Josh Hightower
Automate Your Hiring & HR Process
Find new employees and onboard them properly using automation. Josh Hightower reveals the process he uses to find and retain great team members. Connect with Josh at GoSocialExperts.com
2022-03-08
12 min
Go Social Podcast with Josh Hightower
Simple Shortcuts to Hire New Staff
Find great team players using Facebook. Josh shares a stealth approach to finding people without the headaches. Connect with Josh at GoSocialExperts.com
2022-03-01
14 min
Go Social Podcast with Josh Hightower
A Remarkable Way to Take Notes
How to take notes and never lose them. Josh shares a Remarkable way to take notes. Use this link to receive a $40 Discount. Connect with Josh at GoSocialExperts.com
2022-02-22
14 min
Go Social Podcast with Josh Hightower
I Need More Leads - 2
On this episode, marketing expert Josh Hightower continues the discussion around the number one myth in business and how you need to look at nurturing the leads you're already getting. Connect with Josh at GoSocialExperts.com
2022-02-15
15 min
Go Social Podcast with Josh Hightower
I Need More Leads - 1
The #1 Myth in business can keep you from growing your business. Marketing Expert, Josh Hightower, shares how to slay this myth to gain more clients. When you are ready to grow your business, connect with Josh at GoSocialExperts.com.
2022-02-08
14 min
Go Social Podcast with Josh Hightower
Overcoming Labor Shortage Issues
How do you find great employees without the stress, hassle, and expense that are so common? Listen to marketing expert, Josh Hightower, as he unpacks how to overcome the labor shortage woes and the importance of using systems in the process. Most business owners default to the common job finder programs. And though that can work, Josh shares another way to find excellent employees by using a simple system that you can use to find great team members (he's been using this same system since 2014). Once hired, you need to successfully onboard your new team member to get them...
2022-02-01
18 min
Go Social Podcast with Josh Hightower
2022 Marketing Outlook - Josh's Crystal Ball
How should you transition into a new year? Marketing expert, Josh Hightower, shares his outlook for the new year. Here are some of his insights or "must haves" for every business:Automation in all areas of your business: Interrnal, External, New Hires. Here are the 3 steps to create a Growth Flywheel (something Josh learned from Ryan Deiss):1) Map out customer acquisition process (aka growth engine)2) Build out scorecards to track performance on a weekly basis (Dashboard)3) Establish a 90-Day Sprint to identify & optimize your growth engine (Accelerator)There's so much great content in this episode. Get ready to take...
2022-01-25
22 min
Go Social Podcast with Josh Hightower
Josh's Journey into the Entrepreneurial World
How can one person run so many businesses? When you hear Josh's journey you'll hear many similarities between Josh and Brian Hahn. From owning a few gyms, some real estate investing, and owning a CRM consulting company. own? y entrepreneurial journey. Connect with Josh at GoSocialExperts.com
2022-01-18
25 min
Go Social Podcast with Josh Hightower
Meeting by Chance
Marketing expert, Brian Hahn, invites a dear friend of his to share the importance of surrounding yourself with other forward-thinking people. They met in a mastermind/coaching program and have stayed connected for many years. Brian shares some exciting news that you'll want to hear! This is a pivotal episode that is a must-listen for GoSocial followers. Learn more about Brian and Josh at GoSocialExperts.com
2022-01-11
27 min
Go Social Podcast with Josh Hightower
What Can't Change In Your Business
Your business is constantly changing, but there are a few things that can't change. Listen to marketing expert, Brian Hahn, as he shares some of the things that can't change in your business. For example: what happens when team members leave or move to new positions or when you buy or sell a business? Do your customers have the same experience? What about when you hire someone new? Read what Brian wrote about this on his blog. Connect with Brian at GoSocialExperts.com
2022-01-04
14 min
Go Social Podcast with Josh Hightower
How To Fail At Anything - Learn Brian's 3x3 Plan
Failure is not as bad as you may think. On this episode marketing expert, Brian Hahn, talks about how to fail at anything. To be successful you need to listen to this episode so that you can follow Brian's 3X3 Plan. Read what Brian wrote about this on his blog. Connect with Brian at GoSocialExperts.com
2021-12-28
13 min
Go Social Podcast with Josh Hightower
How Do You Find The Best Solutions to Your Most Pressing Challenges
Everyone faces challenges. Marketing expert, Brian Hahn, reveals how to solve some of your most pressing challenges. You may be surprised with his answers but you'll be thrilled with the results when you implement what Brian shares. Read the blog that Brian wrote on this topic here. Connect with Brian at GoSocialExperts.com
2021-12-21
15 min
Go Social Podcast with Josh Hightower
Half Built Bridges and How to Finish Them
Marketing Expert, Brian Hahn, shares how to complete some of the pathways, what he calls "Bridges", in your marketing so you can better connect with your audience. Listen to this episode to learn Brian's "formula" to complete multiple bridges that will bring you more clients. Read what Brian writes about this on this blog post. Connect with Brian at GoSocialExperts.com
2021-12-14
16 min
Go Social Podcast with Josh Hightower
How to Convert Freebie Seekers into Clients
Giving free stuff away does not always lead to a sale. Marketing expert, Brian Hahn, shares the step-by-step strategy you should implement to increase your conversions. Learn more from Brian when you reach out to him at GoSocialExperts.com.
2021-12-07
14 min
Go Social Podcast with Josh Hightower
What the Grinch knows about marketing... it has something to do with the Who
Your relationship with our audience is supremely important. Whether you are marketing with email, or on a social media platform, you'll lean practical strategies from this episode that will help you enhance your results. Marketing expert, Brian Hahn, shares how you can peek behind the curtain to see what ads others are running online. Read the blog that Brian wrote about this topic here: https://www.gosocialexperts.com/who-is-as-important-as-what/
2021-11-30
14 min
Go Social Podcast with Josh Hightower
Are you serious about growing your business?
Marketing Expert, Brian Hahn, shares from sunny South Florida how serious he is about growing his business... even (or especially) when he's traveling the country with his wife in their RV. Brian talks about how to build a business to suppport your lifestyle. It's not an overnight success story, but a great plan to help you achieve your dreams. Read the blog that Brian wrote about this topic here: https://www.gosocialexperts.com/are-you-serious-about-growing-your-business/
2021-11-23
15 min
Go Social Podcast with Josh Hightower
Using Closed Captioning to Engage Your Audience.
A primer on how to increase your response rate 25% without spending a dime. You can reduce your costs and get better engagement with your audience. Marketing expert, Brian Hahn, shares why this is so important, how to do it, and some of the results he's achieved for his clients. This is a no-brainer if you're using video in your maketing. Learn more about this and how Brian can help you by reaching out to him at GoSocialExperts.com
2021-11-16
16 min
Patriots Press Pass by CLNS
Dont'a Hightower Returns To Practice
The Patriots' upgraded LB Dont’a Hightower (elbow/ankle) and DL Deatrich Wise (knee) to limited on Thursday. The full injury report on Thursday included: DID NOT PARTICIPATE DL Davon Godchaux, Finger CB Jonathan Jones, Shoulder CB Shaun Wade, Concussion LIMITED AVAILABILITY DL Christian Barmore, Shoulder LB Ja'Whaun Bentley, Ribs RB Brandon Bolden, Thigh S Kyle Dugger, Knee K Nick Folk, Left Knee LB Dont'a Hightower, Elbow/Ankle LB Brandon King, Thigh G Shaq Mason, Abdomen DB Jalen Mills, Hamstring DB Adrian Phillips, Back LB Josh Uche, Shoulder LB Kyle Van Noy, Groin DL...
2021-10-22
05 min
On The Hub Grass
Disney's Secret Society with Special Guest: Josh Steele | Ep. 11 | On The Hub Grass
On this episode, we discuss Disney's Secret Society, the Society of Explorers and Adventurers, with fellow Disney expert, Josh Steele of the Adventurers Project. The conversation began with the Adventurers Club to the modern addition of the Jungle Cruise. The expanding universe of S.E.A. includes: Toyko Disney SEA's Porto Paradiso, Magellan's, Hotel Hightower, and Soaring - Fantastic Flight; Mystic Manor; Miss Adventure Falls; Big Thunder Mountain Railroad; Skipper Canteen; and Jungle Cruise. In addition to the canon S.E.A. attraction, we dive into the potential connections, which includes Haunted Mansion, Phantom Manor, Atlantis: The Lost...
2021-07-28
1h 27
This Is Horror Podcast
They’re Watching Live Event with Michael David Wilson, Bob Pastorella, Josh Malerman, and Laurel Hightower
In this podcast Michael David Wilson and Bob Pastorella celebrate the release of their novel They’re Watching alongside friends of the podcast and accomplished authors, Josh Malerman and Laurel Hightower. Show notes Click the timestamps to jump straight to the audio. Thanks for Listening! Help out the show: Support This Is Horror on Patreon Listen … Continue reading
2020-12-07
2h 07
Unlock a Library in Your Pocket With Full Audiobook
Crossroads Audiobook by Laurel Hightower
Listen to this audiobook in full for free onhttps://hotaudiobook.com/freeID: 613680 Title: Crossroads Author: Laurel Hightower Narrator: Linda Jones Format: Unabridged Length: 03:27:27 Language: English Release date: 11-23-20 Publisher: Findaway Voices Genres: Science Fiction & Fantasy, Mystery, Thriller & Horror, Suspense, Paranormal Summary: How far would you go to bring back someone you love? When Chris's son dies in a tragic car crash, her world is devastated. The walls of grief close in on Chris's life until, one day, a small cut on her finger changes everything. A drop of blood falls from Chris's hand onto her son's roadside memorial and...
2020-11-23
3h 27
Device Nation Podcast
Medical Device Reps Podcast: Nashville Recording Star Wes Hightower
Send us a textToby Keith, Carrie Underwood, Florida Georgia Line, Josh Turner, Brad Paisley et al....Wes Hightower's background vocal stylings can be heard on 151 #1 Country Music hits, over 150 million downloads! What he does in the studio, and as a member of George Strait's band, is the very thing we should strive for as device reps. Profound concepts and an entertaining conversation with a Nashville LEGEND! Personal Site: http://www.weshightower.comWes at Work: https://youtu.be/xZMTdwjEI6kHis 151st #1 Hit: https://youtu.be/MS82JAkBkDYMy favori...
2020-11-02
1h 00
Device Nation Podcast
Medical Device Reps Podcast: Wes Hightower/Nashville Recording Star
Toby Keith, Carrie Underwood, Florida Georgia Line, Josh Turner, Brad Paisley et al....Wes Hightower's background vocal stylings can be heard on 151 #1 Country Music hits, over 150 million downloads! What he does in the studio, and as a member of George Strait's band, is the very thing we should strive for in our accounts as device reps. Profound concepts and an entertaining conversation with a Nashville LEGEND! Personal Site: http://www.weshightower.comWes at Work: https://youtu.be/xZMTdwjEI6kHis 151st #1 Hit: https://youtu.be/MS82...
2020-11-02
00 min
Startups Unpacked
04: Building a 40k Person Waitlist and Problem Solving like SpaceX with Josh Clemente of Levels
In this episode, Daniel sits down with the Founder and President of Levels, Josh Clemente. With Levels, Josh is attempting to bring blood-glucose monitoring into the mainstream as a consumer product. Driven by his own personal health journey, he is convinced that consistent and accurate blood-glucose feedback will produce more knowledgeable choices and dramatically impact the health and lifestyle of millions of people for the better. Others are likewise convinced as Josh has raised 4 million dollars in venture capital and also has a 40,000 customer waitlist. While working at SpaceEx, Josh began to evaluate his work-life balance and t...
2020-10-26
43 min
Endzoneblog.com's Across the Middle Show
Enzoneblog.com's Across the Middle Show June 1st 2018 ( Josh Gordon, Michael Thomas, Dont'a Hightower)
Endzoneblog.com Across the Middle Host Jon Kuzma is covered Josh Gordon's comeback story, why Michael Thomas is chasing greatness, and Dont'a Hightower defending the Patriots way.
2018-06-01
15 min
Mating Habits of the Modern Geek
Ep.72 - Sex Education: Knowing is Half the Battle!
Join Andrew and I (and his new whiney-voiced character which is basically what it sounds like in my head 24/7) as we tackle another relationship-ish topic: Sex Ed. Andrew's Uncle Duties will soon double, and now that Target has blended the genders in their toy departments, he's basically screwed. His recent job interview has him in a suit and puts him in view of an elderly woman - and she likes what she sees. I talk at length about the Ashley Maddison hack that has me rolling on the floor, laughing my ass off at hypocrites li...
2015-08-24
1h 53