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Josh Ho & Nate Bosscher

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Searching For SaaSSearching For SaaSThe Exploration Process but in ReverseOn the show today Nate & Josh discuss the exploration process on Nate’s project - OrderTRK. We dig into feedback loops, stages of exploration and the backwards GTM approach Nate is using. This is episode 1262025-06-1827 minSearching For SaaSSearching For SaaSInvalidation Moves The NeedleToday on the show, we stumble upon invalidation. Nate shares an update on his customer service project and how invalidation helped him overcome setbacks in the process. Josh weighs in with ways he’s using it in his business and suggests how Nate can move forwards. This is episode 1262025-06-0437 minSearching For SaaSSearching For SaaS5 Ideas to Find First Customers in 2025Today on the show Nate shares how the customer interview pipeline is going. Josh weights in with some modern strategies on how to make contact with Nate's target audience. Links: - Jason Lemkin GTM - https://open.spotify.com/episode/1ol2xgMUUlkFSC9SfwTONl?si=1341698660ee46e2 - Jason Lemkin ChatBot - https://www.delphi.ai/saastr/talk This is episode 1242025-04-0941 minSearching For SaaSSearching For SaaSWhat is a growth team? and Nate’s Frustration with Cold OutreachToday on the show, we talk about the place of growth teams as Josh talks about his business. Nate’s frustrated with cold outreach and Josh gives some tips to improve the odds. This is episode 1222025-02-2638 minSearching For SaaSSearching For SaaS8 Concepts to Improve Odds of SaaS SuccessToday on the show Nate & Josh pull together some credible ideas on how to improve our odds of success building a SaaS. In a world of conflicting advice, we’re looking for repeatable, credible advice from people who have actually been successful in the trenches. Links: - My First Million: https://www.youtube.com/watch?v=qkcFcwb6mk0&list=PLWloxQyF_2n4aCanY4Y45HLTY2zoeZF8U&index=9 - Jason Cohen: https://longform.asmartbear.com/startup-drake-equation/ - Lenny Podcast: https://www.lennysnewsletter.com/podcast This is episode 1212025-02-1238 minSearching For SaaSSearching For SaaSStudying competition isn’t the answerToday on the show Nate’s found a market, but feels like the competition is too good. Josh doesn’t think so and points out some ways to uncover opportunities. Links: https://userlist.com/podcast/bullseye-customer-research-with-michael-margolis/ https://www.lennysnewsletter.com/p/finding-your-bullseye-customer-michael-margolis https://www.systm.co/post/how-to-write-the-perfect-headline-for-your-landing-page2025-01-2937 minSearching For SaaSSearching For SaaSNarrowing the Search by Flipping the FocusToday on the show Josh and Nate talk about narrowing the search for a new SaaS. They recap Josh’s bootstrap business idea search framework and discuss a new focus to help narrow the search field. Links: - https://x.com/hnshah/status/1875997046219645270?t=6EfbrvsoqwuaBeIk41E9cQ&s=19 This is episode 1192025-01-1535 minSearching For SaaSSearching For SaaSNate’s Got Big News!Today on the show, we discuss some big changes for Nate and Josh weighs with his method for validating early stage bootstrapped business ideas. This is episode 1182024-12-2542 minSearching For SaaSSearching For SaaSGo/no-go on conference attendance as a busy startup founderToday on the show Josh and Nate talk about conferences and reasons why a startup founder may or may not choose to attend. They dive into customer discovery, early marketing approaches, and language market fit. Links: Marketing Against the Grain: https://open.spotify.com/episode/5AVbuUGM7MftTFVAf86RTT Market / Language Fit: https://review.firstround.com/finding-language-market-fit-how-to-make-customers-feel-like-youve-read-their-minds/ ChatGPT Customer Interviews: https://www.systm.co/post/can-chatgpt-replace-customer-interviews AI Customer Exploration: https://www.app.supercopy.ai/ This is episode 117 2024-12-0436 minSearching For SaaSSearching For SaaSYay traction! But how should Nate respond to the “do you white-label” question?Today on the show we talk about responding to partnership inquiries. We go through everything from white labelling, reselling, affiliates and specific customization. Josh shares some of his experience from the trenches as we think through these ideas. This is episode 1152024-10-2330 minSearching For SaaSSearching For SaaSDouble down, Give up or Something else?Today we’re talking about personal strengths, weaknesses and where to focus your attention. Nate & Josh are pretty sure they’re uncommon approach works much better than the status quo. This is episode 1112024-07-1733 minSearching For SaaSSearching For SaaSThe Unexpected Audience Pivot for Nate’s ToolToday we talk about a tool Nate’s been working on and who the target market is. Josh has some great insights on how to hone this idea for better growth. This is episode 1092024-06-1928 minSearching For SaaSSearching For SaaSJosh’s Odd Listening Tour Leads to an App IdeaToday on the show we talk about the non-saas podcasts Josh has been listening to and how this has changed his perspective. All this learning has Josh thinking of a new app idea that he shares with us towards the end of the episode. This is episode 1082024-06-0544 minSearching For SaaSSearching For SaaSSuccess in 3 Market TypesSome market areas seem to be consistently successful while others are not :thinking_face:. We dive into what those successful areas are and what it’s like to run a company there. We also get a sneak peak into Josh’s experience with Arc for Windows. Link: https://www.saastr.com/how-do-i-start-a-successful-saas/ This is episode 1072024-05-2237 minSearching For SaaSSearching For SaaSGrowing Status List Again?Today, Nate & Josh talk about what can be done to grow Status List. Messages to be clarified, trust signals to be added, pricing to be improved. There’s a lot to get through in this episode! This is episode 1062024-05-0834 minSearching For SaaSSearching For SaaSNate’s Emerging vs Commodity SaaSToday we talk about two products, one in an emerging market, one in a commodity and the challenges with each. This is episode 1042024-04-1037 minSearching For SaaSSearching For SaaSWhat we liked, what we’d change after 100 episodesCan you believe it?! Today we’re celebrating 100 episodes of Searching for SaaS! Nate & Josh take a trip down memory lane and look at fun times, great guests and things we’d change. Join us for the centennial episode of S4S 🎉2024-02-1430 minSearching For SaaSSearching For SaaSExperiments to help Nate grow MRR, Josh tests Pricing ChangesToday on the show we dig into Josh’s year long project to update pricing for his company. We also get an update from Nate on Testing Taxi growth and the guys talk about experiments Nate could try to grow MRR. This is episode 992024-01-3143 minSearching For SaaSSearching For SaaSNate’s 2 month Sales challenge!On the show today, we talk about marketing Nate’s testing project from 0 to 200MRR. Josh has lots of questions. Let’s start off 2024 with a bang! This is episode 982024-01-1738 minSearching For SaaSSearching For SaaSMistakes on CMS Choices and Josh’s No-Code ProjectToday on the show we talk about tech for marketing sites (wordpress, headless CMS, web flow…) and Josh tells us about his experience building a little no-code project. Links: Jesse Hanley https://twitter.com/jessethanley This is episode 952023-12-0636 minSearching For SaaSSearching For SaaS4 Validation Strategies and Honing Value PropsToday on the show, we dive into 4 validation strategies Lenny Rachitsky suggested in a recent newsletter. Nate & Josh lean into what’s worked for them and which methods they think are the most effective. Lenny’s article: https://www.lennysnewsletter.com/p/how-to-validate-your-b2b-startup This is episode 902023-09-2743 minSearching For SaaSSearching For SaaSBrainstorming Marketing Strategy for Testing TaxiToday on the show Nate & Josh look at Testing Taxi and how to reach the audience - and which audience to go after. We also dive into some side tunnels with messaging and early MVPs. Buckle up, this is a good one! Links: - https://www.linkedin.com/posts/heyrobk_voice-of-the-%3F%3F%3F%3F%3F%3F%3F%3F-voice-of-activity-7101581893774573568-tdtv/ - https://sparktoro.com/blog/modern-content-marketing-your-new-growth-flywheel/ This is episode 892023-09-1340 minSearching For SaaSSearching For SaaSSwipe files, finding your spirit animalOn the show today, Josh tells us all about Swipefiles, how it helps his creative process and his team. We also into how Josh tracks interesting companies and ideas. Links: - Corey Haines: https://twitter.com/coreyhainesco This is episode 88.2023-08-3033 minSearching For SaaSSearching For SaaSJosh and Nate talk Value Props for Testing TaxiToday on the show, we dive into value propositions and how to to make better ones. We dive into Nate’s value prop for Testing Taxi and how it could be improved. Links: https://www.youtube.com/watch?v=oICXfZg68x0 This is episode 872023-08-1639 minSearching For SaaSSearching For SaaSHow Nate and Josh keep themselves aligned on the “Right Things” to doToday we dig into the tools and habits we use to stay on top of things and prioritize the right things. Josh comes at it from the angle of working with a team, while Nate is in the ever changing landscape of consulting clients. This is episode 862023-07-2639 minSearching For SaaSSearching For SaaSWhat Nate learns by embedding himself in a communityToday we talk about embedding in a customer community. Nate gives an update on Testing Taxi and Josh weights in. Join us for a good discussion on the early stages of customer development. This is episode 842023-06-2834 minSearching For SaaSSearching For SaaSWhy Nate and Josh slow their roll on AIOn the show today Nate and Josh talk about AI and why we aren't jumping in with both feet. This is episode 822023-05-3134 minSearching For SaaSSearching For SaaSKeeping successful partnerships aligned (in business + life)Today on the show, we dig into partnerships - what makes them work and what doesn’t, what keeps them alive and what undermines them. Josh has had over 5 partnerships and he weighs in on some of the insights he’s uncovered. Further reading: - https://joshho.substack.com/p/staying-aligned-on-the-big-things This is episode 812023-05-1733 minSearching For SaaSSearching For SaaSDesigning a High Touch Signup FlowToday on the show we talk about the signup process for Nate's new SaaS - Testing Taxi. Self-guided trials are not an option so what should he do? We also check in on Nate's SEO push on Status List and where he's running stuck. Links: https://testing.taxi This is episode 792023-05-0340 minSearching For SaaSSearching For SaaSWould we buy either of these SEO, AI, or Chrome Plug-in SaaS?Today Nate and Josh dive into 3 different SaaS companies and ask: would this be a good business to buy? We dive into how we might market, position or turn a profit with each. The results may surprise you. We also dig into the AI-powered things SaaS businesses are spinning up lately - a full gamut on the show today. This is episode 782023-04-2637 minSearching For SaaSSearching For SaaSTime to market Nate’s new project?Today we talk about Nate’s latest project and if it’s time to buy a domain and tell the world. Josh weights in and gives some helpful SEO tips to get started. Also today, we talk about abilities and environment and how those have both shaped our entrepreneurial journey. Links: https://lawrenceandco.com/your-oxygen-mask-first This is episode 772023-04-1936 minSearching For SaaSSearching For SaaSDomain Hoarding: Guilty Pleasure or Asset?Today, Josh and Nate discuss the value of domains. What would you pay for a used domain? Why do people pay millions of dollars for special domain names? Some of us like to hold 90+ domains for a "rainy day". Others only buy domains when they're ready to launch something. More on aquisition of chat.com https://twitter.com/dharmesh/status/1641094109187260421 This is episode 762023-04-1237 minSearching For SaaSSearching For SaaSA Project Back from the Dead and Josh’s RetreatNate shutdown a project because it wasn't panning out. All of a sudden, customers are showing up asking to have it turned on. Nate shares the story and what he's going to do about it. Also today, Josh went on a founders retreat. He shares the wonders of diverse paths in company building and how finding "your people" is so meaningful. This is episode 752023-04-0531 minSearching For SaaSSearching For SaaSTeardown of Nate’s Landing Page – VideoNate’s landing page hasn’t been converting. Today, we dive into a tear down of what’s good, what’s missing and how we can improve it. You can find the video version of this episode at: https://joshho.substack.com/p/c18f4386-f062-463e-9f31-8d632de6e2ea This is episode 732023-03-2238 minSearching For SaaSSearching For SaaSRaise prices? Maybe, not so fastThis week we talk about the common advice to “raise prices”. Josh talks about where this can go wrong and how he thinks about pricing. Links: Peep Leja - podcast episode - https://podcasts.apple.com/us/podcast/laying-the-foundation-for-long-term-company-alignment/id1575516851?i=1000601807767 This is episode 722023-03-1539 minSearching For SaaSSearching For SaaSA Biz Idea & Exploring by ListeningToday Josh has an idea for a site map research tool that could be in Nate’s wheel house. We bat it around and figure out what the key product is and what next steps would be. We also talk about learning by exploring and listening to others. This is a huge part of how Nate & Josh learn and it’s neat to hear about their experiences with this. This is episode #702023-03-0132 minSearching For SaaSSearching For SaaSHard things and SaaS driftNate's been reading and today we discuss his questions on SaaS strategy and company management. SaaSTR Drift Article: https://www.saastr.com/10-lessons-learned-scaling-to-1b-valuation-with-drifts-co-founders-david-cancel-and-elias-torres-pod-626-video/ The Hard Thing about Hard Things By Ben Horowitz https://www.amazon.ca/Hard-Thing-About-Things-Building/dp/0062273205 This is episode 692023-02-1533 minSearching For SaaSSearching For SaaSNate & Josh’s Goals for 2023Today we review 2022 and make some big goals for 2023. What do you think our most listened to episode of 2022 was? What should Nate & Josh focus on this year? Find out more on today's pod This is episode #672023-01-1937 minSearching For SaaSSearching For SaaSVitamins vs Painkillers: Josh says neither!Vitamin and painkiller products are a classic analogy used in SAAS circles. Which type of business would you prefer to operate? Why? And perhaps the larger question, are these actually useful ways to describe a business? Let us know what you think! We’re always reachable on Twitter Josh is @jlogic, Nate is @natebosscher 2023-01-0426 minSearching For SaaSSearching For SaaSSelling Pepsi & Netflix AutoPlay PsychologyThis week we talk about selling brown sugar water and why netflix would want you to watch more tv. Have you seen the Pepsi Where's my Jet documentary on netflix? They've got some interesting marketing strategies that we get into today on the show. Who knew that selling carbonated water could require next-level marketing? We've all hit that feature on netflix that auto-plays the next episode in the show. Why would netflix do that? It costs them more bandwidth, people go through shows faster, people aren't re-enforced to ask for more. What's going on here? Nate and Josh have some...2022-12-2128 minSearching For SaaSSearching For SaaSEP64: Josh Kickstarts a Repositioning ExerciseJosh and his team take another look at the positioning of Referral Rock. Today we talk through some of the exercises and factors he'll use with his team.2022-12-0832 minSearching For SaaSSearching For SaaSEP61: Would we buy any of these SaaS businesses?Today, Josh and Nate look through 3 SaaS listings - would they buy them and turn them around or take a pass?2022-11-0928 minSearching For SaaSSearching For SaaSEP60: Josh’s Unconventional Personal Knowledge BaseToday Josh shares his methods for continued education and his how he keeps track of his ideas and learnings.2022-10-2626 minSearching For SaaSSearching For SaaSEP59: Reprioritizing Nate’s GoalsNate has goals for his saas, but he keeps discovering new requirements he has but didn't realize. Today we dig into those requirements and how to prioritize them with the existing goals.2022-10-1336 minSearching For SaaSSearching For SaaSEP58: Can’t we just solve deep tech problems?Nate seems to been in his happy place with technical challenges, how can we use this to help him create a business out of it?2022-09-2828 minSearching For SaaSSearching For SaaSEP57: The Idea Feed and Some Interesting FindingsToday we catch up with Nate's progress implementing the idea sources from last episode.2022-09-1431 minSearching For SaaSSearching For SaaSEP56: Restarting Nate’s Search with Personal SaaS RequirementsNate's looking for SAAS ideas, Josh helps narrow the search with some clever questions any founder can use to hone their search.2022-08-3134 minSearching For SaaSSearching For SaaSEP54: Product Led Growth and Other Ways to GrowToday Josh & Nate talk about product led growth and other ways to grow a company.2022-08-0534 minSearching For SaaSSearching For SaaSEP53: Small bets vs Focus on one thingThis week Nate and Josh debate about small bets and come to some unexpected conclusions.2022-07-2032 minSearching For SaaSSearching For SaaSEP52: 7 years to 22MRR and Zombie StartupsWould you work on a startup for 7 years not knowing if it will succeed? Today Nate and Josh dive into the metal space of long bets and if they're worth it.2022-07-0633 minSearching For SaaSSearching For SaaSEP51: Status List feels stagnant, how can we fix that?Today we dive into Status List (Nate's Uptime Monitoring service) and what strategies could be used to grow that business.2022-06-2233 minSearching For SaaSSearching For SaaSEP48: Dashboarding, review scraping and Referral Rock ideasJosh has some ideas for Referral Rock that involve scraping and Nate wishes he could launch a company around dashboarding.2022-05-1130 minSearching For SaaSSearching For SaaSEP47: Magazine Advertising for Product Sonar??This week Nate & Josh talk about a strange opportunity for a print ad to reach Product Sonar's audience.2022-04-2741 minSearching For SaaSSearching For SaaSEP46: Contractor Newsletter and other pivots for Product SonarThis week Nate and Josh riff on possible pivots for Product Sonar. Go pro-sumer with the contractor market, to upstream with the developer market, so many possibilities!2022-04-1332 minSearching For SaaSSearching For SaaSEP45: Josh tries to convince Nate to pivotJosh has some ideas for an new Product Sonar offering. Nate and Josh debate the efficacy of this new idea.2022-03-3032 minSearching For SaaSSearching For SaaSEP44: Pricing Workshopping on Product SonarNate and Josh dig through how to price Product Sonar (Nate's SAAS) for that market.2022-03-1643 minSearching For SaaSSearching For SaaSEP43: Josh and Nate reflect lessons podcasting after 1 yearThis week we celebrate the ups and downs of our first year in podcasting. Things we liked, things we didn't and where we'd like to head.2022-03-0231 minSearching For SaaSSearching For SaaSEP42: Interview with Marc Thomas: Journalist to Founder to Growth MarketerMarc shares his story being a journalist, stumbling into SaaS, customer signal problems, and finally running growth at Powered by Search. 2022-02-1646 minSearching For SaaSSearching For SaaSEP41: Are there moats in SaaS that keep competition at bay?Today Josh and Nate talk about classic company moats and defensible ways to grow our businesses.2022-02-0243 minSearching For SaaSSearching For SaaSEP40: Josh and Nate discuss goal setting for their businessesJosh and Nate talk about their goals for 2022 and goal setting in general.2022-01-1937 minSearching For SaaSSearching For SaaSEP39: James Doman-Pipe educates us on Product Marketing ManagersJosh and Nate interview James about the role of product marketing managers in B2B SaaS. What makes a good one and where they fit in various stages.2022-01-0543 minSearching For SaaSSearching For SaaSEP38: The unique work culture at Referral RockToday Josh shares the inside of Referral Rock's remote work culture. Nate & Josh explore what's worked what hasn't.2021-12-2237 minSearching For SaaSSearching For SaaSEP37: Nate talks about email outreach with JoshNate wants to reach customers via cold email outreach and talks to Josh about various approaches.2021-12-0837 minSearching For SaaSSearching For SaaSEP36: Josh and Nate talk about approaches to events and trade showsNate talks through the an opportunity for him to reach ideal customers at an upcoming trade show.2021-11-1730 minSearching For SaaSSearching For SaaSEP35: The challenge in creating an ideal buying experienceNate's recent buying experience is frustrating. He just wants a SaaS to take his money. Josh sheds light on why it's not so easy on the other side depending on the stage of the business.2021-11-0334 minSearching For SaaSSearching For SaaSEP34: Benefits and Problems with Founder CommunitiesNate and Josh talk about the various founder communities they are in. They can see the great benefits as well as unique challenges of being involved in founder communities.2021-10-2730 minSearching For SaaSSearching For SaaSEP33: In B2B SaaS: What comes first brand, story, or positioning?Nate and Josh debate their views on these well known marketing terms and how to make sense of it for B2B SaaS2021-10-2033 minSearching For SaaSSearching For SaaSEP 32: Why it took 3+ years for Josh to fix obvious user problemsJosh and Nate explore how Josh's product had some serious onboarding problems, why it took so long to solve them, and the advantages services played in a optimum outcome.2021-10-1337 minSearching For SaaSSearching For SaaSEP31: Nate and Josh talk about pricing for Nate’s projectNate is thinking through initial pricing and chats with Josh on how he has done it with his products.2021-10-0639 minSearching For SaaSSearching For SaaSEP30: Review Sites a Necessary Evil + Hacks to get around themJosh and Nate discuss software review sites and how they relate to lead gen and SEO. Josh was especially fired up and gives some hacks/tips to give the sites less power.2021-09-2931 minSearching For SaaSSearching For SaaSEP29: Ryan Castillo on the switch from big corporate marketingRyan Castillo is a developer, marketer and analyst. He's worked at a publicly traded, 1000+ employee company and he just jumped ship! Today we cover Ryan's journey and what brought him to where he is today.2021-09-2231 minSearching For SaaSSearching For SaaSEP28: SEO for SaaS Founders and Product Sonar (Nate’s Project)This week Josh and Nate talk about SEO and how to get results with relatively little effort. We also get an update from Nate about his work on Product Sonar.2021-09-0158 minSearching For SaaSSearching For SaaSEP27: B2B Case Study: Customer.io + Crowdfunding RoundThis week we take a deep look into customer.io as a B2B case study. We look at distribution, getting started and how they plan to win in their market.2021-08-251h 05Searching For SaaSSearching For SaaSEP26: Nate’s secret project and Josh’s new/old featureToday Nate tells us about the journey that led him to start on an MVP and Josh tells us about the Referral Rock feature that was removed a while a go and just got re-introduced.2021-08-1842 minSearching For SaaSSearching For SaaSEP25: Deploy Empathy with Michele Hansen from GeocodioThis week Michele Hansen from Geocodio tells us all about her startup journey and her new book Deploy Empathy. Join us for Michele's journey and why she believes empathy is the way to build a better business.2021-08-1154 minSearching For SaaSSearching For SaaSEP24: June Analytics SaaS from Idea to Seed and Enterprise SaaS “Fun”Josh and Nate discuss two topics of interest. We dive into how June.so (the analytics company) went from idea to seed round and chat about all the fun Josh and his team are having with enterprise SaaS selling.2021-08-0435 minSearching For SaaSSearching For SaaSEP23: Jane and Benedikt from UserlistToday we bring you Jane & Benedikt, founders of Userlist. They share their story and the lessons they've learned on their way to a milestone.2021-07-2852 minSearching For SaaSSearching For SaaSEP22: First hires at a startup, how Josh did it and questions from NateWhat do you look for in your first hires? Today Nate asks Josh about his first 10 hires. What worked, what didn't and how he thought about those decisions.2021-07-2139 minSearching For SaaSSearching For SaaSEP21: Ramli John on why he wrote the book on product onboarding and the secrets to launching itWe had a great conversion with Ramli John author of Product Led Onboarding. We pick his brain on why he wrote the book, how he's killed it with his book launch, and fun throwback conversations on freemium.2021-07-1446 minSearching For SaaSSearching For SaaSEP20: How Josh and Nate learnThis week we chat about where we look for information and how we learn. Turns out we approach learning very differently depending on what category it is.2021-07-0732 minSearching For SaaSSearching For SaaSEP19: Revisiting why we started, what we’ve learned, and what’s next for the podcastWe're 18 episodes in and we get a little meta about the podcast so far. Revisiting the "why", how we far we've come, and where we want to go next.2021-06-3028 minSearching For SaaSSearching For SaaSEP18: Nate interviews Josh on his hiring processHiring is a tricky business. Bringing in the wrong person can be incredibly expensive and even damaging to your team. Nate questions Josh on the hiring processes he and his company have developed to help get the right people on the team.2021-06-2334 minSearching For SaaSSearching For SaaSEP17: How Nate and Josh got into software developmentBoth Nate and Josh have a development background. In this episode we find out how they got into software programming which is a bit of a trip down memory lane. We also hear updates on Josh's 6-week sprint and Nate's ad-spy idea.2021-06-1630 minSearching For SaaSSearching For SaaSA small ask for a big impact to the podcastWhether you've only listened one episode or all of them, we need your help to make the podcast better. Please give us feedback using the link below. We won't require email or anything personal. It's easy to complete on a mobile device! https://searchingforsaas.com/feedback/2021-06-1500 minSearching For SaaSSearching For SaaSEP16: Author Arvid Kahl on the audience-first approach to starting a businessArvid Kahl joins the show as our very first guest. We jump right into the advantages of an audience-first approach to getting a business off the ground [topic of his new book - The Embedded Entrepreneur] and dive into Arvid's backstory where audience is THE source of inspiration for his projects and ideas.2021-06-091h 00Searching For SaaSSearching For SaaSEP15: Customer interviews and another level of validation?Nate discusses his customer interviews with his new idea. Josh challenges Nate with a set of additional idea validation questions to think about based on challenges Josh has seen in churn and onboarding2021-06-0231 minSearching For SaaSSearching For SaaSEP14: Nate the drop shipper!??This week we learn about Nate’s new idea and the steps he’s taking to validate it. We’ll go through the one page validation strategy and what he’s working on now.2021-05-2636 minSearching For SaaSSearching For SaaSEP13: To build in public or not to build in publicThis week we dive into the perils and positives of building in public. We talk to Nate about how much he’s going to share with listeners.2021-05-1920 minSearching For SaaSSearching For SaaSEP12: 3 more ideas for our market-based validationThe last 3 ideas have some pitfalls and some interesting research. Josh and Nate jump into analyzing the last 3 of Nate’s homework ideas and discuss next steps.2021-05-1237 minSearching For SaaSSearching For SaaSEP11: Nate’s market-based approach to ideation [First 2 homework ideas turned in]Looks like Nate's ideation brain has been rewired a bit with this new approach to coming up with a new SaaS idea. Josh and Nate dive into the new process and assess 2 of out the 5 ideas Nate was challenged to come up with in 1 week2021-05-0535 minSearching For SaaSSearching For SaaSEP10: Throw-down on approaches to finding a niche – Nate and Josh compare notes on research methodsNate and Josh compare their approaches to assessing markets and looking for niches. By the end, Josh's throws down an unique 1 week challenge for Nate.2021-04-2836 minSearching For SaaSSearching For SaaSEP9: Josh’s ARR quiz- Nate learns how far off his market size estimates areJosh quizzes Nate on a game of "How much does that company make in ARR?" We find out how big some of these "niches" are and how to look at them differently.2021-04-2128 minSearching For SaaSSearching For SaaSEP8: Our take on State of Independent SaaS 2021 – Part 2Josh and Nate give their varying points of view on the State of Independent SaaS 2021 Report. Part 2 covers the remaining 3 sections of the report about SaaS Metrics, Marketing, and Growth.2021-04-1430 minSearching For SaaSSearching For SaaSEP7: Our take on State of Independent SaaS 2021 – Part 1Josh and Nate give their varying points of view on the State of Independent SaaS 2021 Report. Part 1 covers the first 3 sections of the report about the founders, companies, and pricing. 2021-04-0738 minSearching For SaaSSearching For SaaSEP6: Two ideas to validate and building a mentality of progress [Nate search update]We get an update from Nate on his search as Josh asks about recent ideas and projects. Nate wonders when it will "happen for him" and Josh talks about building skills and assets that one takes with you on your journey.2021-03-3130 minSearching For SaaSSearching For SaaSEP5: Minimal-MVP Validation | How low-code can you go?Nate and Josh dig into their first listener question (woot!) regarding Josh's use of low/no-code to validate product ideas2021-03-2434 minSearching For SaaSSearching For SaaSEP4: Why, why why? Why start this podcast, Why SaaS, Why not other types of businesses?Today Josh and Nate get into a lot of whys. Why did they start this podcast? And why is SaaS for them and why not other indie types of businesses?2021-03-1716 minSearching For SaaSSearching For SaaSEP3: Josh’s failed startup that started him on the SaaS pathNate and Josh go back in the time machine to talk about UberNote and how Josh got his start in what wasn't even called SaaS yet2021-03-1018 minSearching For SaaSSearching For SaaSEP2: Continuing with Nate’s most recent SaaS ideas gone badJosh and Nate continue their conversation around Nate's SaaS ideas. Today we go deeper into the challenges of positioning in a competitive space.2021-03-0321 minSearching For SaaSSearching For SaaSEP1: Meet the guys + Nate’s first attempts with a SaaS businessCan you believe it? Nate has more than 3 failed startup attempts! On today's episode, Josh pulls out the story and some interesting nuggets on what works and what doesn't.2021-02-2020 min