Shows
Lean & Mean Real Estate TeamThe Lean Approach to Real Estate Leadership With Jonathan Campbell What does it look like to sell 2,600 homes in a single year—without grinding your team into the ground? “If you’re not creating opportunities for your team—beyond just leads—they’ll go find them elsewhere.” In this episode, we sit down with Jonathan Campbell, a visionary team leader who’s built one of the most productive real estate teams in the country. With just 30 agents or fewer at any given time, Jonathan has closed over 16,000 homes through crystal-clear systems, aligned leadership, and a culture of fun, accountability, and trust. We cover everything from how he holds agents to their commitments...2025-06-2453 minLean & Mean Real Estate TeamZero to 23K Followers in 90 Days: The Real Estate AI System Behind the Growth Josh and Kelly share the behind-the-scenes strategy of how they built a fully AI-powered content machine for their real estate business—one that runs 24/7 without relying on them to film daily. From a brand-new Instagram account to 23,000+ followers and 180+ videos in just 90 days, this system is changing the game for agents who want more reach, more leverage, and way more freedom. This isn’t a podcast, it’s an invitation to the future of marketing for modern real estate teams. Chapters: 0:00 – Why this isn’t a normal episode 1:40 – The real problem: time, freedom, and burnout 3:30 – What we built (and why) 5:10 – How we’re posting...2025-06-1711 minLean & Mean Real Estate TeamFighting to Stay Small: The Successful Team Model You’ve Never Heard Of w/ Melissa RicksThe conventional real estate model is built on a “grow or die” mentality. If you’re not scaling fast, recruiting a ton of agents, and running a massive team, you’re falling behind…or so the industry says. But what if growth is the very thing that burns you out? Melissa Ricks saw the pressure to build a mega team, start a brokerage, and grow at all costs, and walked the other way. While most team leaders were chasing volume and headcount, Melissa was doing something radical: fighting to stay small. And it wor...2025-05-2939 minLean & Mean Real Estate TeamReal Life Story of a Broken Model: The Cost of Chasing More ClosingsIn real estate, success doesn’t always lead to fulfillment - sometimes it only creates regret. So many team leaders fall into the trap of thinking that more agents, more units, and more leads are the ticket to more freedom. But what happens when the drive to be #1 leaves you exhausted, broke, and wondering why you started in the first place? That’s exactly where this episode begins, with a team leader running a 30-agent team, working harder than ever, and still watching the numbers fall short. She’s not lazy. She’s no...2025-05-2226 minLean & Mean Real Estate TeamThe Ugly Truth About Lead-Based Recruitment and What To Do Instead w/ Lisa RitterMost real estate team leaders make leads their main recruitment tool. After all, what else could possibly convince someone to join your team? But there’s a catch. Building your entire recruitment model around leads is a short-term play with long-term consequences. Lisa Ritter has seen it all. With decades in the business, she’s led large teams, scaled brokerages, and tested every model under the sun. Here’s what she learned: A lean, lead-independent team will always outperform a lead-reliant one. Lead-focused teams often attract the wrong kind of age...2025-05-1535 minLean & Mean Real Estate TeamPandora’s Box: Why Buying Leads Won’t Save Your TeamIn real estate, buying leads is like opening Pandora’s box. Once you start, it’s almost impossible to stop, and it could ultimately wreck your team. It starts with the best intentions. A few agents join your newly formed team, you design a cute logo, celebrate with brunches and merch, and dream of building an empire. But when the agents don’t produce, the pressure kicks in, and you start buying leads, thinking it’s the simple solution. Instead, it becomes the beginning of the end. Suddenly, you’re bleeding cash every...2025-05-0823 minLean & Mean Real Estate TeamMost Agents Build Teams Backwards, Here’s What to Do First w/ Marjorie AdamMost agents think starting a team will solve their problems. They have too many leads to service themselves and too little time for client-facing activities (or their families). But here’s the truth: without the right systems in place first, a team won’t save you. It’ll sink you. Chaos doesn’t scale; it spreads, and even the most talented agents and admin people will struggle in an environment without structure. That’s why Marjorie Adam did it differently. Before hiring a single agent, she dialed in her backend. She focused on...2025-05-0140 minLean & Mean Real Estate TeamDitch the ‘Recruit Everyone’ Model: How to Build a Team That Stays w/ Shannon Gillette“Got a license? You’re in”. That’s the conventional real estate team model: bring on as many agents as possible and hope some turn into producers. But here’s the catch: that model drains team leaders. It’s chaotic, joyless, and built on a revolving door of disappointment. Shannon Gillette does things differently. She got intentional about culture, refused to chase headcount, and built a team where one 1 agent = 40 applicants. And once they’re in, they stay. No churn. No burnout. No sacrificing your sanity to grow. Most team leaders t...2025-04-2328 minLean & Mean Real Estate TeamWhat The Red Book Didn't Tell You About Real Estate Teams (It's Not Good)The whole point of starting a real estate team is more freedom, more money, more leverage, and more time. But most agents we know end up with less of all of that. They’re still doing all the deals, still grinding, still missing vacations, family time, and peace of mind. And now they’re also micromanaging a team of agents who don’t convert, perform, or stay. We’ve lived it. We’ve watched our friends live it. Maybe you’re living it too. For years, we watched the “Red Book” model - the one that...2025-04-2315 minLean & Mean Real Estate TeamLean & Mean Real Estate Team TrailerYou got into real estate for freedom, flexibility, income, wealth, family time, and even FUN…. and you can still have everything you wanted! But there are some critical things that have been kept from you. -->Everything you want in real estate starts with the right TEAM model.2025-04-0801 min