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Showing episodes and shows of
Josiah Roche
Shows
The Conversion Clinic
How to Run Google Ads Campaign Experiments (10 Ideas + Fast Setup)
🔥 This is the fastest way to turn Google Ads into your #1 revenue maker:https://www.skool.com/theconversionclinic/about?ref=87a17fd6c7cc4c648c5dae2c05f921a2Google Ads campaign experiments let you test changes without risking your entire budget, and in this video, you’ll learn exactly how Google Ads experiments work and when to use them. I’ll talk about the setup process, including what to test and how long to run experiments. By the end of this video, you’ll know how to use experiments to make conf...
2026-01-21
05 min
The Conversion Clinic
How to Use PMax Channel Performance (3 Things You Should Do With the Data)
🔥 This is the fastest way to turn Google Ads into your #1 revenue maker:https://www.skool.com/theconversionclinic/about?ref=87a17fd6c7cc4c648c5dae2c05f921a2Google Ads Performance Max can get strong results, but only if you understand how Google is actually spending ad budget across each channel. In this video, we’ll talk about Performance Max Channel Performance and show you how to see where your budget is going across Search, Display, YouTube, Discover, Gmail, and Shopping. You’ll learn how to understand the data correctly and wha...
2026-01-18
05 min
The Conversion Clinic
How Google Ads Enhanced Conversions Works (3 Reasons You’ll Waste $10K+ Without It)
🔥 This is the fastest way to turn Google Ads into your #1 revenue maker:https://www.skool.com/theconversionclinic/about?ref=87a17fd6c7cc4c648c5dae2c05f921a2In this video, I’ll talk about how Google Ads Enhanced Conversions works. You’ll learn what data is being used, how it’s matched to users, and how this is different from standard conversion tracking. I’ll explain when Enhanced Conversions improves attribution accuracy, and common mistakes to avoid when using Enhanced Conversions.🔥 Running Google Ads can feel like...
2026-01-14
03 min
The Conversion Clinic
How to Add Brand Exclusions in Google Ads (#1 Setting For Search, Shopping & PMax)
🔥 This is the fastest way to turn Google Ads into your #1 revenue maker:https://www.skool.com/theconversionclinic/about?ref=87a17fd6c7cc4c648c5dae2c05f921a2In this video, you’ll learn how to add brand exclusions in Google Ads to prevent your ads from showing on unwanted searches. We walk through where brand exclusions are and how to apply them correctly at the account and campaign level. You’ll see common mistakes advertisers make that cause brand traffic to slip through despite exclusions. We also explain when brand e...
2026-01-11
06 min
The Conversion Clinic
How to Add Categories in Google Business Profile (2x Local Leads + Free GPT)
🔥 This is the fastest way to turn Google Ads into your #1 revenue maker:https://www.skool.com/theconversionclinic/about?ref=87a17fd6c7cc4c648c5dae2c05f921a2In this video, you’ll learn how to add and edit categories for your Google Business Profile. Google Business Profile Categories can impact what searches your business shows up for, so choosing them strategically can matter a lot. I’ll explain the key difference between primary and secondary categories and how each affects rankings.Google says local ranking...
2026-01-08
04 min
The Conversion Clinic
How to Run Google Ads After Hours (7+ Niches That Need This Strategy)
🔥 This is the fastest way to turn Google Ads into your #1 revenue maker:https://www.skool.com/theconversionclinic/about?ref=87a17fd6c7cc4c648c5dae2c05f921a2Running Google Ads after normal business hours can either waste budget or unlock hidden conversions, depending on how it’s set up. In this video, I break down when after-hours Google Ads actually make sense and when they don’t. I’ll also talk about common mistakes businesses make that cause missed leads or inflated costs overnight. By the end, you’ll know how to...
2026-01-03
05 min
The Conversion Clinic
How to Add Negative Keywords in Google Ads (3 Ways Including Performance Max)
🔥 This is the fastest way to turn Google Ads into your #1 revenue maker:https://www.skool.com/theconversionclinic/about?ref=87a17fd6c7cc4c648c5dae2c05f921a2Negative keywords are one of the fastest ways to stop wasting money in Google Ads, yet most advertisers either ignore them or use them incorrectly. In this video, I'll go step by step through how to add negative keywords in Google Ads so your ads stop showing for irrelevant searches. You’ll learn where to add negative keywords, how match types work, and t...
2025-12-31
02 min
The Conversion Clinic
How to Find Internal Linking Opportunities (1 Free GPT That Saves Hours)
🔥The #1 proven way to get you 2x more leads and sales in 90 days with Google Ads and SEO:https://www.skool.com/theconversionclinic/about?ref=87a17fd6c7cc4c648c5dae2c05f921a2In this video, you’ll learn exactly how to find high-impact internal linking opportunities that improve your website’s SEO and boost page authority. I’ll walk you through step-by-step methods using both free and paid tools to identify relevant pages for internal links. You’ll see how to prioritize anchor text, strengthen topic clusters, and avoid common link...
2025-12-27
05 min
The Conversion Clinic
How to Write a Google Business Description (4 Minutes to More Leads + Free GPT)
🔥 This is the fastest way to turn Google Ads into your #1 revenue maker:https://www.skool.com/theconversionclinic/about?ref=87a17fd6c7cc4c648c5dae2c05f921a2Creating a strong Google Business Profile description is essential because it can change search visibility, click-through rate, and how quickly potential customers understand what you offer. In this video, I’ll show you the exact framework I use to write clear, keyword-focused descriptions that boost local rankings without sounding spammy. You’ll learn how to highlight your core services, unique...
2025-12-23
03 min
The Conversion Clinic
How to Block Countries From Your WordPress Website (200+ Countries = $1,000s Saved)
🔥 This is the fastest way to turn Google Ads into your #1 revenue maker:https://www.skool.com/theconversionclinic/about?ref=87a17fd6c7cc4c648c5dae2c05f921a2This is how to stop spam, fake traffic, or unwanted visitors from specific countries? In this video, you’ll learn exactly how to block entire countries from accessing your WordPress website. I’ll show you the pros and cons of each method, how to whitelist trusted regions, and what to avoid so you don’t decrease your SEO.Try Wor...
2025-12-11
02 min
The Conversion Clinic
How to Choose Keywords for Google Ads (What $400K in Wasted Ad Spend Taught Me)
🔥 This is the fastest way to turn Google Ads into your #1 revenue maker:https://www.skool.com/theconversionclinic/about?ref=87a17fd6c7cc4c648c5dae2c05f921a2Let’s talk about how to choose the right keywords for your Google Ads campaigns to avoid wasted ad budget. This video breaks down how to find keywords with strong intent, analyze competition, and balance cost-per-click with potential ROI. You’ll discover how to use tools like Google Keyword Planner and competitor analysis to uncover profitable opportunities. Whether you’re running your first cam...
2025-12-08
12 min
The Conversion Clinic
How to Add Blog Internal Links (#1 Way to Improve SEO + Free GPT)
🔥The #1 proven way to get you 2x more leads and sales in 90 days with Google Ads and SEO:https://www.skool.com/theconversionclinic/about?ref=87a17fd6c7cc4c648c5dae2c05f921a2Learn a simple, repeatable system to add internal links that improve rankings and topical authority. We’ll find opportunities at scale with quick audits for orphan pages and thin hubs, then prioritize the highest-impact targets. You’ll see a step-by-step system for both new posts and historical content updates. By the end, you’ll have a clean workflow...
2025-12-05
03 min
The Conversion Clinic
Dynamic Search Ads for Local Businesses (The #1 Strategy for Suburb Landing Pages)
🔥 This is the fastest way to turn Google Ads into your #1 revenue maker:https://www.skool.com/theconversionclinic/about?ref=87a17fd6c7cc4c648c5dae2c05f921a2Local businesses can use Dynamic Search Ads to find customers without needing a lot of keyword planning. You’ll learn how Dynamic Search Ads automatically match your website content to relevant user searches, helping you show ads even for dynamically changing inventory or services. The guide walks you through account setup, geographic targeting, and ad asset optimization for local reach.
2025-12-02
01 min
The Conversion Clinic
How to Add Alt Text to an Image (Write Perfect SEO Text in 2 Mins + Free GPT)
🔥The #1 proven way to get you 3x more leads and sales in 90 days with Google Ads and SEO:https://www.skool.com/theconversionclinic/about?ref=87a17fd6c7cc4c648c5dae2c05f921a2In this video, I’ll show you how to add alt text to an image for your website. Alt text (alternative text) helps search engines understand your images and makes your content more accessible for visually impaired users. You’ll learn how to write alt text that can help with SEO. By the end, you’ll...
2025-11-26
01 min
The Conversion Clinic
How to Run a Google Ads A/B Test for Landing Pages (Fast 5-Minute Guide)
🔥 This is the fastest way to turn Google Ads into your #1 revenue maker:https://www.skool.com/theconversionclinic/about?ref=87a17fd6c7cc4c648c5dae2c05f921a2In this video, you’ll learn exactly how to run an A/B test in Google Ads to compare two different landing pages and see which one converts better. You’ll learn how to set up experiments, track performance, and understand the data from your campaign dashboard. By the end, you’ll know how to confidently optimize your ads and landing pages to try an...
2025-11-21
05 min
The Conversion Clinic
How to Add Business Location Extensions in Google Ads (in 3 Minutes)
🔥 This is the fastest way to turn Google Ads into your #1 revenue maker:https://www.skool.com/theconversionclinic/about?ref=87a17fd6c7cc4c648c5dae2c05f921a2Location extensions in Google Ads help your business show up more prominently when potential customers search nearby. By linking your Google Business Profile, your ads can display your address, distance, and a clickable map pin right under your ad. This feature is essential for local businesses wanting to drive more foot traffic and in-person visits. Learn you'll learn exactly how to add loc...
2025-11-18
02 min
The Conversion Clinic
How to Use Click Share in Google Ads (4 Ways to Tell If Competitors Are Beating You)
🔥 This is the fastest way to turn Google Ads into your #1 revenue maker:https://www.skool.com/theconversionclinic/about?ref=87a17fd6c7cc4c648c5dae2c05f921a2In this video, you’ll learn exactly how to use Click Share in Google Ads to understand your ad performance compared to competitors. I’ll talk about what Click Share actually means, how it differs from Impression Share, and why it’s one of the best metrics for optimizing campaigns. You’ll see how to find Click Share in your dashboard, understand the percentage, and use it to guide budget and...
2025-11-12
04 min
The Conversion Clinic
How to Create a Catch-All PMax Campaign (2–4X ROAS From Hidden Products in Google Ads)
🔥 This is the fastest way to turn Google Ads and SEO into your #1 revenue maker:https://www.skool.com/theconversionclinic/about?ref=87a17fd6c7cc4c648c5dae2c05f921a2In this video, you’ll learn how to build a catch-all Performance Max campaign in Google Ads that efficiently targets multiple product categories or services without overcomplicating your structure. I’ll walk you through how to properly segment your assets, set up conversion tracking, and use audience signals to help Google’s AI find the right customers. Whether you’re managing an...
2025-11-09
03 min
The Conversion Clinic
How to Track AI Traffic on Your Website (5+ Sources Like ChatGPT, Claude, Grok + More)
🔥 This is the fastest way to turn Google Ads and SEO into your #1 revenue maker:https://www.skool.com/theconversionclinic/about?ref=87a17fd6c7cc4c648c5dae2c05f921a2Wondering how much of your website traffic is from AI tools like ChatGPT or Perplexity? In this video, you’ll learn how to track AI-generated visits using simple analytics tools and automation. We’ll cover how to identify common AI user agents, set up filters in Google Analytics, and log traffic using n8n workflows. This is especially useful if you’re...
2025-11-06
05 min
The Conversion Clinic
How to Use Google Ads for Local Business (#1 Best Campaign for Small Budgets)
🔥 This is the fastest way to turn Google Ads and SEO into your #1 revenue maker:https://www.skool.com/theconversionclinic/about?ref=87a17fd6c7cc4c648c5dae2c05f921a2If you’re a local business owner trying to get more customers through your door or on the phone, Google Ads can be your most powerful tool. In this video, you’ll learn exactly how to set up a high-converting Google Ads campaign that targets people in your area who are actively searching for your services. We’ll cover the right cam...
2025-11-03
03 min
The Conversion Clinic
How Google Ads Attribution Works (4 Things to Know + Why You See Decimals)
🔥 This is the fastest way to turn Google Ads and SEO into your #1 revenue maker:https://www.skool.com/theconversionclinic/about?ref=87a17fd6c7cc4c648c5dae2c05f921a2Google Ads attribution explains how credit for conversions is assigned across the different ads, clicks, and keywords in a customer’s journey. Understanding attribution is critical because it shows you which campaigns are actually driving results, not just clicks. In this video, we’ll break down the main attribution models, from last-click to data-driven, and explain how each one impacts your re...
2025-11-01
03 min
The Conversion Clinic
How to Use PMax Search Themes (5 Examples That Actually Work)
🔥 This is the fastest way to turn Google Ads and SEO into your #1 revenue maker:https://www.skool.com/theconversionclinic/about?ref=87a17fd6c7cc4c648c5dae2c05f921a2Performance Max campaigns in Google Ads now include Search Themes, a powerful feature that lets you guide Google’s AI toward the most relevant searches for your business. In this video, you’ll learn exactly what Search Themes are, how they are different from keywords, and why they matter for improving ad performance. I’ll walk you through how to set them...
2025-10-29
04 min
The Conversion Clinic
How to Track Button Clicks on a Website (2-Minute Setup With SiteBehavior)
🔥 This is the fastest way to turn Google Ads and SEO into your #1 revenue maker:https://www.skool.com/theconversionclinic/about?ref=87a17fd6c7cc4c648c5dae2c05f921a2Tracking button clicks on a website is an important step for understanding user behavior and improving conversions. This video walks through the process of setting up click tracking so you can see exactly which buttons visitors interact with. By learning this, you’ll gain insights into how effective your calls-to-action are and where users may be dropping off. Tracking clicks also...
2025-10-27
01 min
The Conversion Clinic
How to Setup Enhanced Conversions Google Ads (Quick 2-Minute Setup in WhatConverts)
🔥 This is the fastest way to turn Google Ads and SEO into your #1 revenue maker:https://www.skool.com/theconversionclinic/about?ref=87a17fd6c7cc4c648c5dae2c05f921a2Enhanced Conversions in Google Ads help you track more accurate sales and leads by securely sending hashed customer data. In this video, I’ll walk you step-by-step through how to set up Enhanced Conversions for your account. You’ll see how to implement it directly in Google Ads and make sure your conversions are properly verified. I’ll also c...
2025-10-24
01 min
The Conversion Clinic
How to Convert ROAS Into Your Currency in Google Ads (1 Custom Column Setup)
🔥 This is the fastest way to turn Google Ads and SEO into your #1 revenue maker:https://www.skool.com/theconversionclinic/about?ref=87a17fd6c7cc4c648c5dae2c05f921a2In this video, you’ll learn how to convert Return on Ad Spend (ROAS) into your own currency inside Google Ads. Many advertisers see percentages or ratios but aren’t sure how to translate those numbers into actual revenue impact. I’ll walk you through the formula step by step so you can clearly understand how much money each ad dollar is...
2025-10-21
01 min
The Conversion Clinic
How to Exclude Ages 18–65+ in Google Ads Performance Max (Stop Wasting Money)
🔥 This is the fastest way to turn Google Ads and SEO into your #1 revenue maker:https://www.skool.com/theconversionclinic/about?ref=87a17fd6c7cc4c648c5dae2c05f921a2Excluding certain age ranges in Google Ads Performance Max can save you from wasted spend and irrelevant clicks. In this video, I’ll show you exactly how to remove ages 18–65+ from your campaigns step by step. You’ll see where to find the audience signal and demographic exclusions inside Performance Max, since it works differently than Search or Displa...
2025-10-19
00 min
The Conversion Clinic
How to See Clicks Per Conversion in Google Ads (1 Formula = Better ROAS)
🔥 This is the fastest way to turn Google Ads and SEO into your #1 revenue maker:https://www.skool.com/theconversionclinic/about?ref=87a17fd6c7cc4c648c5dae2c05f921a2Want to know how many clicks it actually takes to get a conversion in your Google Ads campaigns? In this video, you’ll learn exactly where to find the Clicks per Conversion metric inside your account. This KPI is essential for understanding the real efficiency of your campaigns, especially when optimizing for ROAS or lead quality.
2025-10-16
01 min
The Conversion Clinic
How to Set Up Conversion Funnel Tracking (In Just 90 Seconds)
🔥 This is the fastest way to turn Google Ads and SEO into your #1 revenue maker:https://www.skool.com/theconversionclinic/about?ref=87a17fd6c7cc4c648c5dae2c05f921a2In this video, you’ll learn the basics of setting up a conversion funnel for tracking key actions on your website or business. We’ll cover why funnel tracking is important and how it helps you understand customer behavior. You’ll also see how each stage of a funnel gives insight into where potential customers drop off. By the end, you’ll ha...
2025-10-14
02 min
The Conversion Clinic
How to Use Google Ads Demographics (1 Easy Way to Exclude Age, Income + Devices)
🔥 This is the fastest way to turn Google Ads and SEO into your #1 revenue maker:https://www.skool.com/theconversionclinic/about?ref=87a17fd6c7cc4c648c5dae2c05f921a2Learn exactly where to find and read your Google Ads Demographics so you can see performance by age, gender, parental status, and (where available) household income. I’ll show you the quickest path to the Demographics view in the Audiences section and how to add the right columns to spot the best ads. You’ll learn when to exclude a segment...
2025-10-11
03 min
The Conversion Clinic
The #1 Way to Tell If Your Google Ads Budget Is Too Low (My Secret Formula)
🔥 This is the fastest way to turn Google Ads and SEO into your #1 revenue maker:https://www.skool.com/theconversionclinic/about?ref=87a17fd6c7cc4c648c5dae2c05f921a2Are you struggling to figure out if your Google Ads budget is holding back your campaign results? In this video, we’ll break down the key signs to see if your budget is too low and not giving you enough data to optimize your ads. You’ll learn how to spot limited-by-budget campaigns, what metrics to check inside Google Ads, and how...
2025-10-09
02 min
The Conversion Clinic
How to Set Up AI Max in Google Ads (3-Min Guide + My Honest Thoughts)
🔥 This is the fastest way to turn Google Ads and SEO into your #1 revenue maker:https://www.skool.com/theconversionclinic/about?ref=87a17fd6c7cc4c648c5dae2c05f921a2In this video, we walk you step by step through how to set up an AI Max campaign in Google Ads so you can maximize reach and performance. You’ll learn the key settings, targeting options, and bidding strategies that make this campaign type unique. We also cover best practices for creative assets and budget allocation to help Google’s AI opti...
2025-09-30
03 min
The Conversion Clinic
How to Use Negative Keyword Lists in Google Ads (Save $1,000s on Wasted Clicks)
🔥 This is the fastest way to turn Google Ads and SEO into your #1 revenue maker:https://www.skool.com/theconversionclinic/about?ref=87a17fd6c7cc4c648c5dae2c05f921a2Negative keyword lists are one of the most effective ways to reduce wasted ad spend in Google Ads. By blocking irrelevant search terms, you ensure your ads only show up for searches that are truly valuable to your business. In this video, we break down how to create, organize, and apply negative keyword lists to maximize ROI. You’ll also learn...
2025-09-27
01 min
The Conversion Clinic
How to Turn Off Search Partners in Google Ads (Save $1,000s on Bad Traffic)
🔥 This is the fastest way to turn Google Ads and SEO into your #1 revenue maker:https://www.skool.com/theconversionclinic/about?ref=87a17fd6c7cc4c648c5dae2c05f921a2If you’re running Google Ads, your campaigns may be wasting money on Search Partners without you even realizing it. By default, Google Ads shows your ads on partner sites in addition to Google Search, and these placements often deliver lower-quality traffic. In this video, you’ll learn exactly how to turn off Search Partners so your budget stays focused on the...
2025-09-25
02 min
The Conversion Clinic
Google Ads Conversion Goals (How to Pick the Right Ones & Avoid $10,000+ Mistakes)
🔥 This is the fastest way to turn Google Ads and SEO into your #1 revenue maker:https://www.skool.com/theconversionclinic/about?ref=87a17fd6c7cc4c648c5dae2c05f921a2Choosing the wrong conversion goals in Google Ads can quietly drain your budget and cost you thousands of dollars. In this video, I’ll break down exactly how Google’s conversion goal system works and where most advertisers go wrong. You’ll learn the difference between primary and secondary goals, how to align them with your business objectives, and which settings...
2025-09-23
09 min
The Conversion Clinic
How to Use Negative Keywords in Google Ads (3 Ways to Use Them)
🔥 This is the fastest way to turn Google Ads and SEO into your #1 revenue maker:https://www.skool.com/theconversionclinic/about?ref=87a17fd6c7cc4c648c5dae2c05f921a2Negative keywords are one of the most powerful tools in Google Ads to make sure your budget is spent wisely. By adding negative keywords, you can prevent your ads from showing up for irrelevant searches that waste money. This video walks you step-by-step through what negative keywords are, why they matter, and exactly how to set them up inside your cam...
2025-09-20
05 min
The Conversion Clinic
How to Setup Rank Math (The Right Way in 10 Mins + Free SEO GPT)
🔥 This is the fastest way to turn Google Ads and SEO into your #1 revenue maker:https://www.skool.com/theconversionclinic/about?ref=87a17fd6c7cc4c648c5dae2c05f921a2Rank Math is one of the most powerful and beginner-friendly SEO plugins for WordPress, designed to help you optimize your website for search engines with ease. In this tutorial, you’ll learn step-by-step how to set up Rank Math from installation to configuration. I’ll guide you through connecting your site, configuring general settings, and enabling essential SEO fea...
2025-09-18
08 min
The Conversion Clinic
How to do an SEO Audit With Screaming Frog (#1 Way to Fix Issues Fast)
🔥 This is the fastest way to turn Google Ads and SEO into your #1 revenue maker:https://www.skool.com/theconversionclinic/about?ref=87a17fd6c7cc4c648c5dae2c05f921a2In this video, you’ll learn how to do an SEO audit with Screaming Frog step by step. We go through how to crawl your site, find issues like broken links and pages that load slow. I also show you how to check for duplicate content and make sense of the data. Whether you're fixing an old site or checking a new...
2025-09-16
08 min
The Conversion Clinic
How to Calculate Google Ads Budget (#1 Way to Find Your Daily Spend)
🔥This is the fastest way to turn Google Ads and SEO into your #1 revenue maker:https://www.skool.com/theconversionclinic/about?ref=87a17fd6c7cc4c648c5dae2c05f921a2Struggling to figure out how much to spend on Google Ads? In this video, I’ll walk you step-by-step through calculating the right budget for your campaigns. You’ll learn how to set goals and make sure your ad spend is working towards your business objectives. We’ll also cover mistakes advertisers make when setting budgets and how to av...
2025-09-13
05 min
The Conversion Clinic
Why Is My Google Ads Strength Poor? (1M Ads Prove It Doesn’t Matter)
🔥This is the fastest way to turn Google Ads and SEO into your #1 revenue maker:https://www.skool.com/theconversionclinic/about?ref=87a17fd6c7cc4c648c5dae2c05f921a2Most business owners worry about their Google Ads Quality Score, thinking it’s the key to lowering costs and improving results. The truth is, Quality Score is only one part of the ad equation. In this video, I’ll break down why Quality Score isn’t as important as you’ve been told, and how you should instead mea...
2025-09-10
02 min
The Conversion Clinic
How to Exclude Locations in Google Ads (#1 Way to Block States, Cities & Countries)
🔥This is the fastest way to turn Google Ads and SEO into your #1 revenue maker: https://www.skool.com/theconversionclinic/about?ref=87a17fd6c7cc4c648c5dae2c05f921a2In this video, you’ll learn exactly how to exclude locations from your Google Ads campaigns using Fraud Blocker. I’ll talk about how to identify locations you might want to exclude and prevent your ads from showing there. You’ll see how this protects your budget and how it can increase your return on ad spend.Article m...
2025-09-08
01 min
The Conversion Clinic
How to Set Up PMax for Your Top 20% Bestsellers (Stop Wasting Google Ads Budget)
🔥This is the fastest way to turn Google Ads and SEO into your #1 revenue maker:https://www.skool.com/theconversionclinic/about?ref=87a17fd6c7cc4c648c5dae2c05f921a2In this video, you’ll learn exactly how to set up a Performance Max campaign focused on your top 20% bestselling products. We’ll walk through how to segment your products and structure your asset groups for maximum return.🔥 Running Google Ads can feel like throwing money into a black hole. If you’re tired of guessing wha...
2025-09-06
04 min
The Conversion Clinic
How to Create a Feed Only PMax Campaign (Full Setup in 5 Mins + 1 Setting to Disable)
🔥This is the fastest way to turn Google Ads and SEO into your #1 revenue maker:https://www.skool.com/theconversionclinic/about?ref=87a17fd6c7cc4c648c5dae2c05f921a2Let’s talk about how to create a Feed Only Performance Max Campaign in Google Ads. I’ll go over the campaign setup and key optimization strategies that help feed-only campaigns perform better. By the end, you’ll know exactly how to launch a feed only Performance Max campaign that is consistent and profitable.WhatConverts (mentioned...
2025-09-02
04 min
The Conversion Clinic
What Is Impression Share in Google Ads? (3 Ways to Improve It Fast)
🔥 The Conversion Clinic is the fastest way to turn Google Ads & SEO into your #1 revenue maker: https://www.skool.com/theconversionclinic/about?ref=87a17fd6c7cc4c648c5dae2c05f921a2Impression share shows you the percentage of times your ads were displayed compared to the total number of chances they could’ve appeared. We’ll go over how it’s calculated, what factors affect it - such as budget, bids, and competition - and how to use this metric to improve your campaign’s ROI.Search impression share is (impressions you got / total...
2025-08-30
01 min
The Conversion Clinic
What Is Lost IS Budget in Google Ads? (3-Mins to Know If You Should Spend More)
🔥 This is the fastest, most affordable way to get your next 10 sales from SEO and Google Ads:https://www.skool.com/theconversionclinic/about?ref=87a17fd6c7cc4c648c5dae2c05f921a2If you’ve ever seen Lost IS (budget) in your Google Ads dashboard and wondered what it means, I’ll explain it simply in this video. Lost IS (budget) refers to the percentage of time your ads weren’t shown because your budget was too low. I’ll show you how to find it, why it happens, and what to do about it.🔥 Running Google Ads can feel l...
2025-08-26
02 min
The Conversion Clinic
How to Use WriterZen for Keyword Research (4-Min Guide to Better SEO)
🔥This is the fastest, most affordable way to get your next 10 sales from SEO and Google Ads:https://www.skool.com/theconversionclinic/about?ref=87a17fd6c7cc4c648c5dae2c05f921a2In this video, you’ll learn exactly how to use WriterZen for powerful keyword research. I’ll go through the entire process, from discovering new topics to researching keywords. Whether you’re doing SEO for your blog or a business owner wanting to improve your website, this tutorial will help you find the best SEO opportunities.
2025-08-23
03 min
The Conversion Clinic
Image SEO Best Practices (90% Smaller File Sizes + Free GPT for Alt Text)
🔥This is the fastest, most affordable way to get your next 10 sales from SEO and Google Ads:https://www.skool.com/theconversionclinic/about?ref=87a17fd6c7cc4c648c5dae2c05f921a2Image SEO is one of the easiest ways to improve your SEO. In this video, I’ll break down the best practices for optimizing your images, and how these strategies can make your website faster. You’ll also learn how to avoid common mistakes that actually hurt your SEO.ChatGPT template mentioned in video...
2025-08-19
04 min
The Conversion Clinic
How to Delete Plugins in WordPress (I Removed 20+ to Boost Speed & SEO)
🔥This is the fastest, most affordable way to get your next 10 sales from SEO and Google Ads:https://www.skool.com/theconversionclinic/about?ref=87a17fd6c7cc4c648c5dae2c05f921a2Let’s talk about how to safely delete plugins in WordPress. I’ll show you the difference between deactivating and deleting a plugin, and why it matters for your site’s performance and security. Whether you’re managing a blog or an online store, this tutorial will help you make your website faster and easier to manage.
2025-08-16
10 min
The Conversion Clinic
How to Use Answer the Public (3-Min Keyword Research for Better SEO Content)
🔥This is the fastest, most affordable way to get your next 10 sales from SEO and Google Ads:https://www.skool.com/theconversionclinic/about?ref=87a17fd6c7cc4c648c5dae2c05f921a2Let’s talk about exactly how to use Answer the Public. Whether you’re a business owner and trying to improve your digital marketing, this tool helps you generate ideas that your audience actually cares about. We’ll walk through how to research keywords and find topics that you can create blog posts for.Website...
2025-08-12
02 min
The Conversion Clinic
How to Redirect a Page in WordPress (301 vs 302 vs 307 Explained)
🔥This is the fastest, most affordable way to get your next 10 sales from SEO and Google Ads:https://www.skool.com/theconversionclinic/about?ref=87a17fd6c7cc4c648c5dae2c05f921a2Need to redirect a page in WordPress without breaking your site or confusing your website visitors? In this video, I’ll talk about the easiest ways to set up website redirects on WordPress. Whether you’re updating a URL, deleting a page, or restructuring your site, proper redirection is important for your website’s SEO and for your website v...
2025-08-09
05 min
The Conversion Clinic
How to Edit URLs in WordPress (#1 Way to Edit Slugs for SEO)
🔥This is the fastest, most affordable way to get your next 10 sales from SEO and Google Ads:https://www.skool.com/theconversionclinic/about?ref=87a17fd6c7cc4c648c5dae2c05f921a2What exactly is a permalink, and why does it matter for your website? In this video, I’ll talk about what a permalink is, how it’s different from a regular link, and why it plays an important role in SEO. You’ll learn how to customize permalinks and how to avoid common mistakes. If you’re a business ow...
2025-08-05
07 min
The Conversion Clinic
Max Clicks vs Max Conversions (3 Examples to Help You Decide... Backed by $53M Results)
🔥This is the fastest, most affordable way to get your next 10 sales from SEO and Google Ads:https://www.skool.com/theconversionclinic/about?ref=87a17fd6c7cc4c648c5dae2c05f921a2Trying to decide between Max Clicks and Max Conversions in Google Ads? I’ll talk about the differences and explain when to use each bidding strategy. Whether you’re looking to get sales fast or optimize for leads and sales, you’ll learn how each strategy impacts performance and ad budget.WhatConverts (mentioned in video...
2025-08-02
05 min
The Conversion Clinic
How to Remove Comments in WordPress (I Deleted 76,221 in Minutes — Here’s How)
🔥This is the fastest, most affordable way to get your next 10 sales from SEO and Google Ads:https://www.skool.com/theconversionclinic/about?ref=87a17fd6c7cc4c648c5dae2c05f921a2In this video, you’ll learn how to remove comments from your WordPress site. Whether you want to disable comments on specific posts, pages, or across your entire site, I’ll walk you through the exact settings you can use. You’ll also discover how to clean up old comments and prevent future comments from appearing.
2025-07-29
02 min
The Conversion Clinic
How to Use Contrast in Web Design to 3x Your Conversions
🔥This is the fastest, most affordable way to get your next 10 sales from SEO and Google Ads:https://www.skool.com/theconversionclinic/about?ref=87a17fd6c7cc4c648c5dae2c05f921a2In this video, we’ll break down how to use contrast in web design to create websites that are easier to navigate. You’ll learn how contrast improves readability and guides website visitors. We’ll cover practical tips for using color and spacing to create clear designs. I’ll also show you common mistakes of designing a website and how to...
2025-07-26
05 min
The Conversion Clinic
The #1 Google Search Ads Strategy for Local Leads (Save $1,000s in Wasted Budget)
🔥This is the fastest, most affordable way to get your next 10 sales from SEO and Google Ads:https://www.skool.com/theconversionclinic/about?ref=87a17fd6c7cc4c648c5dae2c05f921a2In this video, I reveal a great Google Search Ads strategy to consistently get local leads. You’ll learn how to target the right keywords and advertise to a local audience. I’ll also break down the common mistakes most businesses make and show you exactly how to avoid them. Whether you’re a service provider, local shop, or consul...
2025-07-20
07 min
The Conversion Clinic
What Is a Good CTR for Google Ads? (Real Data From 95+ Campaigns)
🔥This is the fastest, most affordable way to get your next 10 sales from SEO and Google Ads:https://www.skool.com/theconversionclinic/about?ref=87a17fd6c7cc4c648c5dae2c05f921a2Click-through rate (CTR) is one of the most important metrics in Google Ads, but what actually is a good CTR? In this video, we break down average CTR data across different campaigns and explain what you should go for based on your campaign type.🔥 Running Google Ads can feel like throwing money into a blac...
2025-07-19
11 min
The Conversion Clinic
Morningscore Review (10-Min SEO Comparison: Ahrefs vs Semrush vs This)
🔥This is the fastest, most affordable way to get your next 10 sales from SEO and Google Ads:https://www.skool.com/theconversionclinic/about?ref=87a17fd6c7cc4c648c5dae2c05f921a2In this video, we review the SEO tool Morningscore, and compare it with other SEO tools such as Ahrefs and Semrush. We’ll cover what Morningscore does differently and whether it can compete with Ahrefs and Semrush. If you’re looking for an SEO tool that’s simple and effective, this review will help you decide.
2025-07-18
10 min
The Conversion Clinic
How to Use PMax Listing Groups (Save $1,000s in Google Ads by Splitting Products Right)
🔥This is the fastest, most affordable way to get your next 10 sales from SEO and Google Ads:https://www.skool.com/theconversionclinic/about?ref=87a17fd6c7cc4c648c5dae2c05f921a2Performance Max Listing Groups are a helpful way to organize and control your product listings in Google Ads. In this video, I’ll show you how to set up, segment, and optimize your Performance Max Listing Groups for better campaign performance. You’ll learn how to structure your groups to get more visibility on your best products while optimiz...
2025-07-15
03 min
The Conversion Clinic
Shared Budgets in Google Ads (2X Your Best Campaigns Automatically)
🔥This is the fastest, most affordable way to get your next 10 sales from SEO and Google Ads:https://www.skool.com/theconversionclinic/about?ref=87a17fd6c7cc4c648c5dae2c05f921a2This is how to use Shared Budgets in Google Ads in order to simplify ad budget management across multiple campaigns. I’ll show you step-by-step how to set it up and when it makes sense to use one. Shared Budgets help you maximize performance by letting Google automatically spend your ad budget where it’s needed most.
2025-07-11
04 min
The Conversion Clinic
What Is Indexing in SEO? (Get on Google and Bing Automatically)
🔥This is the fastest, most affordable way to get your next 10 sales from SEO and Google Ads:https://www.skool.com/theconversionclinic/about?ref=87a17fd6c7cc4c648c5dae2c05f921a2If you want your website to show up in Google search results, you need to understand indexing. In this video, I’ll go over what indexing in SEO really means, how it affects your rankings, and what you can do to make sure your pages are properly indexed by search engines🔥 SEO can feel like an endless...
2025-07-07
05 min
The Conversion Clinic
Negative Keyword Match Types Explained (Save $1,000s in Wasted Google Ads Spend)
🔥This is the fastest, most affordable way to get your next 10 sales from SEO and Google Ads:https://www.skool.com/theconversionclinic/about?ref=87a17fd6c7cc4c648c5dae2c05f921a2Negative keywords are one of the most powerful tools in Google Ads, but most people use them the wrong way. In this video, you’ll learn the differences between broad, phrase, and exact match types for negative keywords. I’ll break down how each one works, when to use them, and an example. If you want to scale your ad...
2025-07-04
07 min
The Conversion Clinic
How to Add UTM Parameters to Google Ads (Free Template!)
🔥This is the fastest, most affordable way to get your next 10 sales from SEO and Google Ads:https://www.skool.com/theconversionclinic/about?ref=87a17fd6c7cc4c648c5dae2c05f921a2Free template mentioned video:{lpurl}?campaign={campaignid}&content={creative}&keyword={keyword}Want to track where your conversions are really coming from? In this video, I’ll show you exactly how to add UTM parameters to your Google Ads. Whether you’re running one campaign or a lot, this will help you make sm...
2025-06-27
01 min
The Conversion Clinic
How to Add Canonical Tag in WordPress (3 Real Examples Explained)
🔥This is the fastest, most affordable way to get your next 10 sales from SEO and Google Ads:https://www.skool.com/theconversionclinic/about?ref=87a17fd6c7cc4c648c5dae2c05f921a2Worried about duplicate content hurting your SEO? In this video, I’ll show you how to add a canonical tag to your WordPress site the right way. Adding canonical tags allows Google to know which version of your page to index, which helps to protect your rankings.Check out RankMath here! https://rankmath.com/?ref=josiahroche2...
2025-06-20
02 min
The Conversion Clinic
How to Get Refund From Google Ads (Block 5,000+ IPs With This Tool)
🔥This is the fastest, most affordable way to get your next 10 sales from SEO and Google Ads:https://www.skool.com/theconversionclinic/about?ref=87a17fd6c7cc4c648c5dae2c05f921a2If you’ve ever been charged by Google Ads and felt the charge was from spam, this video walks you step-by-step through how to request a refund. We explain exactly what qualifies for a refund, how to submit your request, and what to expect during the process. In addition, we’ll talk about a tool that helps you get a r...
2025-06-13
02 min
The Conversion Clinic
How to Add Negative Keywords to Performance Max (400+ Ideas in 90 Secs)
🔥This is the fastest, most affordable way to get your next 10 sales from SEO and Google Ads:https://www.skool.com/theconversionclinic/about?ref=87a17fd6c7cc4c648c5dae2c05f921a2This is how to add negative keywords to a Performance Max campaign in Google Ads. I’ll walk you through why negative keywords matter and how to add them to a specific campaign. Adding negative keywords is perfect for keeping your campaign focused.Negative keywords list mentioned in video: https://fraudblocker.com/articles/the-u...
2025-06-07
01 min
The Conversion Clinic
What is Robots Txt in SEO? (This 1 File Made My Site Load 2x Faster)
📌 Join the #1 SEO & Ads Community – Instantly Copy Proven SOPs Behind $73M+ in Sales 👉 https://www.skool.com/theconversionclinic/about?ref=87a17fd6c7cc4c648c5dae2c05f921a2Let’s break down what a robots txt file is and why it matters for your website’s SEO. I’ll show you how it helps bots know which pages to crawl and which ones to ignore. If you want better control over how your site appears in search results, this video is a great place to start.🔥 SEO can feel like an endless guessing game, with consta...
2025-05-29
09 min
The Conversion Clinic
5 Things Google Wants From Your Blog Posts (But Won’t Tell You)
📌 Join the #1 SEO & Ads Community – Instantly Copy Proven SOPs Behind $73M+ in Sales 👉 https://www.skool.com/theconversionclinic/about?ref=87a17fd6c7cc4c648c5dae2c05f921a2Let’s talk about the 5 main things Google really looks for in your blog posts. We talk about stuff like quality content and making your site easy to read. I’ll also cover the importance of internal linking and why updating old posts can actually help your SEO. If you want to write blog posts that show up better in Google Search, this video is a good st...
2025-05-26
11 min
The Conversion Clinic
3 Ways to Structure Your Google Ads (And the Best One to Use!)
🔥MARKETERS ARE COPYING THIS $73M SEO & ADS SYSTEM LIKE IT’S A CHEAT CODE:https://www.skool.com/theconversionclinic/about?ref=87a17fd6c7cc4c648c5dae2c05f921a2Trying to figure out how to structure your Google Ads campaigns? In this video, you’ll see the pros and cons of each type of structure, and more importantly, which one tends to actually work best for most accounts. If your Google Ads feel messy or difficult to manage, this will clear things up.🔥 SEO can feel like an endless gu...
2025-05-19
10 min
The Conversion Clinic
How to Increase Organic Traffic (My Clients’ SEO Grew by 300,000+ in 12 Months)
📌 NEW Templates and SOPs — Join the SEO & Ads community built to scale brands past $1Mhttps://www.skool.com/theconversionclinic/about?ref=87a17fd6c7cc4c648c5dae2c05f921a2Let’s talk about how to build a strong SEO foundation and do the basics really well. I’ll go into keyword research, fixing site structure, improving internal linking, and writing content that actually is relevant to your audience. I’ll also share what doesn’t work, so you know that to avoid. If you want to learn how to increase orga...
2025-05-12
14 min
The Conversion Clinic
How to Analyse Websites for SEO (Do These 13 Checks NOW or Stay Invisible!)
📌 NEW — Join the SEO & Ads community built to scale brands past $1Mhttps://www.skool.com/theconversionclinic/about?ref=87a17fd6c7cc4c648c5dae2c05f921a2If you’re wondering how to analyse a website for SEO, this video breaks it down in a super clear way. We walk through 13 practical checks you can run on any website to see how it’s really doing in search engines. From crawling issues to low-quality backlinks, this isn’t just about checking boxes, but it’s about spotting what’s actually hurting your ra...
2025-05-09
17 min
The Conversion Clinic
What Are Callouts in Google Ads? (Get 20% Higher CTRs)
In this video, we break down what callout extensions are in Google Ads and how to use them properly. Callouts let you add extra bits of text below your ad to highlight key things—like free shipping, 24/7 support, or price matching. They don’t cost extra and can help your ads stand out more. We’ll show you how to write good ones and where to add them in your campaign. If you set them up right, they can actually help boost your click-through rate by around 20%.🔥 Running Google Ads can feel like throwing money into a black hol...
2025-05-05
03 min
The Conversion Clinic
What Is Content Gap Analysis in SEO? (Explained in 2 Minutes!)
Let’s talk about what content gap analysis in SEO actually means. You’ll learn how to spot missing content on your site compared to your competitors and figure out which topics you should be covering to rank better. It’s not about guessing - this is an efficient way to find what your site’s missing and where there’s a chance to grow.🔥 SEO can feel like an endless guessing game, with constant tweaks, tests, and waiting for results. If you’re tired of chasing rankings and just want a clear, proven strategy that brings in the right tr...
2025-05-02
02 min
The Conversion Clinic
What’s the Difference Between Direct and Organic Traffic? (3+ Easy Examples)
Let’s break down the difference between direct traffic and organic traffic in simple terms. You’ll learn how each type shows up and why they matter for understanding your website traffic. We’ll go over examples to help you spot the difference, like when someone types in your URL versus finding you through Google Search.🔥 SEO can feel like an endless guessing game, with constant tweaks, tests, and waiting for results. If you’re tired of chasing rankings and just want a clear, proven strategy that brings in the right traffic, let’s have a chat...
2025-04-28
03 min
The Conversion Clinic
3 Simple Ways to Use EEAT to Rank #1 on Google (Faster)
Want to rank #1 on Google faster? Nowadays, it’s all about EEAT - Expertise, Experience, Authority, and Trust. In this video, we break down three simple ways to boost your site’s EEAT, so Google sees you as a trustworthy website. You’ll learn how to showcase real-world experience, build authority, and improve trust signals that Google looks for. If you’re struggling to climb the rankings, these practical tips will help you gain an edge without overcomplicating SEO.🔥 SEO can feel like an endless guessing game, with constant tweaks, tests, and waiting for results. If you’re tired of c...
2025-04-25
11 min
The Conversion Clinic
How to Duplicate a Campaign in Google Ads – in 30 Seconds
Duplicating a campaign in Google Ads is a quick and easy way to save time, especially if you want to reuse settings from a successful campaign. In this video, I’ll show you how to copy a Google Ads campaign, adjust the settings, and launch it without messing up performance. Whether you’re running search, display, or shopping ads, this method will help you keep things consistent while testing new campaigns.🔥 Running Google Ads can feel like throwing money into a black hole. If you’re tired of guessing what works and just want a steady stream of the ri...
2025-04-18
01 min
The Conversion Clinic
How to Name Images for SEO with Alt Text (FREE ChatGPT Prompt)
📌 This video is a module from our paid community in Skool. Join the #1 SEO & Ads Community – Instantly Copy Proven SOPs Behind $73M+ in Sales 👉:https://www.skool.com/theconversionclinic/about?ref=87a17fd6c7cc4c648c5dae2c05f921a2Let’s talk about how to choose simple, clear file names for your images and why that actually matters for Google. I’ll also show how to write alt text that’s useful - not filled with keywords, but still helps your images show up in search.🔥...
2025-04-18
03 min
The Conversion Clinic
How to Connect Elementor Forms to Zapier, ActivePieces & Make (No Code Needed!)
Let’s go over how to connect Elementor forms to Zapier, ActivePieces, and Make without writing any code. I’ll walk you through step by step, showing you how to set up your form triggers and link them to different automation platforms. You’ll see how to send form data automatically to apps like Google Sheets, Klayvio, or CRMs🔥 Struggling to turn website visitors into customers? After helping 100+ businesses create high-converting websites and landing pages, I know what drives results. Grab a free strategy call here: https://josiahroche.co/au/web-design-consultant/Skip...
2025-04-14
06 min
The Conversion Clinic
What Is Phrase Match in Google Ads? (15,000 Accounts Say It Has Higher CVR!)
Phrase match in Google Ads is a keyword matching option that gives you more control than broad match but more flexibility than exact match. It lets your ads show when users search for terms that include your keyword, even if there are slight variations. In this video, we’ll go over the best match option for your Google Ads campaigns, so you can get the most from your ad spend!🔥 Running Google Ads can feel like throwing money into a black hole. If you’re tired of guessing what works and just want a steady...
2025-04-11
03 min
The Conversion Clinic
What Are Sitelinks in Google Ads? (Increase CTR by 20%)
Sitelinks in Google Ads are extra links that show up below your main ad, taking people to different pages on your website. They help users find what they need faster, whether it’s pricing, contact info, or a discount. By using sitelinks, you can make your ads bigger, more relevant, and improve your click-through rate by up to 20%.👉 Want Help Increasing Your Google Ads’ Click-Through Rate? Work With Me! https://josiahroche.co/google-ads-specialist/Google Ads Sitelinks Documentation: https://support.google.com/google-ads/answer/11394461Skip to Section:00:00...
2025-04-07
03 min
The Conversion Clinic
How Outdated Content Is Keeping You Off Page 1 of Google (And When to Refresh) | EP 22
Here is how you can update your content in order to get on page 1 of Google. You’ll learn how stale and out of date information impacts your SEO performance and what signs to watch for that signal it’s time to update. I also walk you through a simple process for refreshing old content to make it relevant again and boost your search rankings. Whether it’s updating keywords, tweaking meta descriptions, or improving readability, this video has practical tips to get your content’s SEO score higher. 👉 WATCH NEXT - How I Save 10+ Hours a Wee...
2025-02-11
14 min
The Conversion Clinic
5 Things Google Ads Agencies Don’t Tell You (But You Need to Know) | EP 21
From confusing reports to how ad budgets are really spent, I’ll break down the signs that your Google Ads agency isn’t legit. You’ll learn how to ask the right questions, understand the workings of an agency, and spot common pitfalls that could be hurting into your ROI. Whether you’re new to Google Ads or working with an agency, this is essential knowledge for making smarter decisions and protecting your ad spend. Skip to Section: 00:47 Sign 1 - Not Knowing Who Manages your Account 02:30 Sign 2 - Onboarding is a Mess
2025-02-04
11 min
The Conversion Clinic
3 Reasons Why Thin Content Is Destroying Your Google Rankings (And How to Bulk It Up Fast) | EP 20
Thin content is destroying your Google rankings - here’s how to fix it. Thin content refers to pages with little value, duplicate information, or low-quality text that fails to engage users. We explain how it hurts your SEO, from poor user experience to penalties from search engines, and then share practical tips to bulk it up fast. You’ll learn how to identify weak content, improve its quality, and align it with Google’s expectations for increased rankings. 👉 WATCH NEXT: How to Get 10x Leads from SEO: https://www.youtube.com/watch?v=H...
2025-01-28
10 min
The Conversion Clinic
3 Signs You’re Building Toxic Backlinks (And How to Fix It) | EP 19
Are the backlinks you’re building hurting your SEO more than helping? In this video, we talk about three clear signs that you might be building toxic backlinks. We’ll cover what toxic backlinks are, how they can damage your site’s rankings, and practical steps to fix the problem. By the end, you’ll know how to clean up your backlink profile and focus on building links that actually improve your SEO. 👉 WATCH NEXT - How to Improve with Blog Posts: https://www.youtube.com/watch?v=lN3DnSzinwM&t=6s
2025-01-21
15 min
The Conversion Clinic
How to Get High Converting Traffic with a $500 Google Ads Budget | EP 18
Is it possible to drive high converting traffic to your landing pages on a $500 ad budget? I’ll walk you through setting realistic goals, picking the right keywords, and choosing the best campaign type to make every dollar of your ad budget count. You’ll learn how to optimise your bids, refine targeting, and measure performance effectively. Whether you’re new to Google Ads or want to stretch a small budget, this video is filled with practical tips to maximise your results. Skip to Section: 00:00 Introduction 00:23 Step 1 - Breaki...
2025-01-14
12 min
The Conversion Clinic
7 Signs Your Marketing Strategy Needs an Overhaul ASAP | EP 17
Here are 7 signs that your marketing strategy needs some changes. Whether you’re seeing stagnant results, struggling to reach your audience, or seeing decreased results from your ad spend, these signs can help you figure out when it’s time to make a change. From not tracking the right numbers to relying too much on one marketing channel, this video will help you evaluate your approach and get your marketing strategy back on track. Skip to Section: (00:00) Introduction (00:41) Sign 1: Relying Too Much on One Marketing Chan...
2025-01-07
13 min
The Conversion Clinic
12 Ways to Attract High-Paying Customers Without Spending More on Ads | EP 16
In this video, we explore 12 practical ways to attract high-paying customers without increasing your advertising budget. From leveraging your existing network to improving your website’s user experience, we’ll cover strategies that work for small businesses and entrepreneurs alike. You’ll also learn how to use referrals, optimise your pricing, and create offers that high-value customers can’t resist. Whether you’re in e-commerce, services, or a local business, these tips will help you grow your revenue efficiently. Watch now to start drawing in premium clients without breaking the bank. 👉 WATCH NEXT - My $1,000,00 Landing Page Formula: http...
2024-12-31
15 min
The Conversion Clinic
6 Google Ads Settings You’re Not Using (And How They Make You Money) | EP 15
These 6 Google Ad settings can totally make or break your campaigns. The settings we talk about aren’t the ones you hear about all the time - they’re underrated strategies that can save on your ad spend and help you find the right audience faster. From dynamic keyword insertion to ad delivery tweaks, we’ll explain what each setting does and how to use it effectively. If you want to make your Google Ads work harder without spending more, changing these settings is a must. Skip to Section: (00:00) Introduction ...
2024-12-24
09 min
The Conversion Clinic
SEO vs. Google Ads: How to Know Which One Will Grow Your Business Faster | EP 14
Should you be focused on improving your SEO or optimising Google Ads? In this video, we’ll explore the strengths and drawbacks of each, breaking down how SEO helps you build long-term organic traffic, while Google Ads offers a faster, paid approach to visibility. You’ll get an overview of when it’s best to incorporate each strategy based on your budget, goals, and how quickly you want to see results. By the end, you’ll understand which option (or maybe even a blend of both) can be most effective for your business. 👉 WATCH NEXT - 3 Reasons...
2024-12-17
13 min
The Conversion Clinic
How to Run A/B Tests in Google Ads for More Sales (5 Winning Ideas) | EP 13
In this video, learn the steps to set up effective A/B tests in Google Ads to boost your sales. A/B testing allows you to compare different ad elements, like headlines, images, and calls-to-action, to see which version drives better results. We’ll cover five proven ideas for running A/B tests that can help you refine your ads, understand what resonates with your audience, and increase conversions. Whether you’re new to Google Ads or looking to optimise your campaigns, these tips will guide you through making data-driven decisions to improve ad performance and maximise ROI.
2024-12-10
14 min
The Conversion Clinic
How to Get 10x More Leads from SEO by Doing These 3 Things | EP 12
These 3 things will help you get drastically more leads from your SEO. We’ll break down specific methods, from targeting the right keywords to optimising user experience, and boosting on-page elements to drive more conversions. If you’re looking for practical steps to bring in a steady stream of quality leads from your SEO, these strategies can make the difference. No fluff—just actionable SEO tips you can start using today to increase conversions and grow your business. Sources Mentioned in Video: https://docs.google.com/document/d/1Km-s0VMMtjG...
2024-11-23
12 min
The Conversion Clinic
What Google Ads Metrics Actually Matter? 5 KPIs You MUST Track | EP 11
In this video, we go over the most important Google Ads metrics that you need to track in order to run profitable ad campaigns. Whether you’re new to Google Ads or just looking to improve your results, you’ll learn how and why to focus on metrics like click-through rates, conversion rates, cost per conversion, return on ad spend, and quality score. By the end, you’ll know exactly which data points to monitor to make better decisions and improve your ad performance. Sources Mentioned in Video: https://docs.google.com/document/d/1NYZjRt...
2024-11-16
16 min
The Conversion Clinic
SEO for Local Businesses – How to Rank #1 in Your City in 5 Steps | EP 10
I’ll be break down my 5-step process to help your local business rank #1 in your city’s search results. You’ll learn how to optimise your Google My Business listing, use local keywords, and build backlinks from local sources. We also cover how to get more customer reviews and improve your landing page, so you can stand out from local competitors and get more conversions. Whether you’re just getting started or want to improve your current SEO strategy, this strategy is perfect for boosting your visibility in local search results. Skip to Section...
2024-11-09
23 min
The Conversion Clinic
The Ad Copy Formula That Works 9 Times Out of 10 | EP 9
In this video, I’ll go over my simple but effective ad copy formula that works 9 times out of 10. Whether you’re running ads for Google Ads, Facebook ads, or any other platform, this formula can help your ads stand out and get better results. We’ll cover the key elements like attention-grabbing headlines, dynamic keyword insertion, and adding numbers and benefits. By the end, you’ll have a step-by-step formula to creating ad copy that engages your audience and drives more conversions. Skip to Section: 00:00 Introduction 01:06 Step 1: Using Dynamic Keywords...
2024-11-02
10 min
The Conversion Clinic
2X Your Conversions with these 3 Easy Website Changes | EP 8
Here are 3 website changes you can make to double your conversions. You’ll learn why less is more when it comes to web design and how getting rid of clutter and distractions can make it easier for visitors to find what they need and take action. We’ll also cover practical tips on improving navigation and organising your content to guide visitors toward conversion points like sign-ups or purchases. Whether you run an e-commerce site or a blog, these changes can help you create a more focused user experience that increases your conversions. Skip to Sect...
2024-10-26
13 min
The Conversion Clinic
3 Real Reasons Your Content Isn’t Ranking (And How to Fix It Today) | EP 7
In this video, we’ll go over the three main reasons why your content isn’t ranking well on search engines and how to fix these issues. We’ll explore how poor keyword research, weak on-page SEO, and lack of backlinks could be holding your website back. Whether you’re a beginner or have been doing SEO for a while, you’ll learn actionable tips to boost your website’s visibility. By the end of the video, you’ll know what’s keeping your site from showing up on Google and how to turn it around. Skip to Se...
2024-10-20
14 min
The Conversion Clinic
The 3 Biggest SEO Mistakes Costing You $1,000s in Lost Revenue | EP 6
In this video, we’ll cover three of the biggest SEO mistakes that could be costing your business thousands of dollars in lost revenue. From targeting the wrong keywords to neglecting technical SEO and missing out on content opportunities, these are the common faults you’ll want to avoid. We’ll go over each mistake in simple terms and show you how to fix them, so you can improve your website’s ranking and drive more traffic conversions. If you’re looking to make your SEO strategy more tactical, this is a must-watch episode. Skip to Se...
2024-10-05
15 min
The Conversion Clinic
5 KPIs Every Business Needs to Know for Fast Growth | EP 5
Every business needs to know these 5 key performance indicators (KPIs) for faster growth. We’ll cover the most important metrics like customer acquisition cost and customer lifetime, as well as less talked about metrics such as compound annual growth rate. You’ll learn how to calculate these KPIs and how they help measure your business’s performance. Whether you’re just starting a business or looking for expedited growth, understanding these KPIs can give you the insights you need to make smarter decisions and scale faster. Skip to Section: (00:29) KPI #1 - Customer Acquisit...
2024-09-29
13 min
The Conversion Clinic
7 Psychological Tips for Writing Google Ads Headlines that Capture Attention | EP 4
In this video, we go over 7 powerful psychological tips for writing Google Ads headlines that grab people’s attention and increase click-through rate. Whether you’re new to Google Ads or looking to improve your current campaigns, these tips will help you create headlines that connect with your audience on an emotional level, encouraging them to click on your ad. We’ll discuss why things like curiosity, urgency, and social proof are so effective, and how to use them in your ads. Skip to Section: (00:00) Introduction (00:33) Tip 1: Using Numbers (01...
2024-09-22
12 min
The Conversion Clinic
5 Common Landing Page Mistakes that are Killing Your Conversions | EP 3
Watch out for these 5 common landing page mistakes that could be dramatically hurting your conversion rates. We’ll go over why certain design choices, confusing messaging, or poor call-to-actions can drive potential customers away, leading to minimal conversions. You’ll learn how to avoid these errors and how to implement simple fixes to optimise your landing page for better results. Whether you’re new to building landing pages or looking to improve an existing one, these 5 tips will help you increase your conversion rate and get more out of your landing page. How to Create a Persona Tutori...
2024-09-14
15 min
The Conversion Clinic
3 Simple Steps We Used to Double SEO Traffic in 6 months | EP 2
In this episode, we go over how we managed to double the SEO traffic of one of our clients in just six months. We’ll walk you through the three simple steps that made the biggest impact on our search engine rankings. Whether you’re new to SEO or have been at it for a while, these practical steps will help you boost your own website’s visibility and SEO ranking. We focus on actionable strategies that anyone can implement without needing advanced technical skills. Skip to Section: 00:42 Step 1 - Content Mapping ...
2024-09-04
23 min
The Conversion Clinic
5 Reasons Your Google Ads Aren’t Converting (And How to Fix Them) | EP 1
Struggling to get results from your Google Ads? In this episode, we’ll go over my top 5 reasons why your Google Ads might not be converting, and more importantly, how to fix them. We’ll break down why these reasons are hurting your conversion rate and provide actionable steps to help you optimise your campaigns for better performance. Whether it’s targeting issues, ad copy mistakes, or unclear conversion tracking, you’ll learn how to identify and solve these problems to boost your ad conversions and increase the ROI of your Google Ads. Skip to Secti...
2024-08-28
17 min