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Showing episodes and shows of
Julie Ball & Renae Gonzalez
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Subscription Box Basics
✅ We completed the assignment
📌 New here? Start at episode 1 and binge over 220 episodes!🫶 In this bittersweet episode, we announce the sunset of the Subscription Box Basics podcast after an amazing 4.5 years. Reflecting on our journey, we discuss the seasons of change in both life and business, and encourage listeners to embrace pivots when necessary. 🎉 Celebrate milestones the podcast has achieved, including over 220 episodes and 310,000 downloads! Although the podcast will no longer air weekly, the valuable content will remain available. We also hint at future projects and ways to stay connected.💬 If we've impacted your subscription box journey...
2024-07-29
11 min
Subscription Box Basics
The BEST Subscription Box Software
Wondering what software you should use to run your subscription box business? Or maybe looking to switch as your business needs change? We got your answer in today's episode where Julie interview Stefan, founder of Subbly. Subbly is an all-in-one commerce platform allowing you to launch, run, and grow any subscription business model: sub boxes, subscribe & save, meal prep, replenishment, memberships and more! Hear what makes Subbly different than other popular software options and be sure to take advantage of their generous offers before 10/31/2024!Starting from scratch? Get 3 months free with this link.Looking t...
2024-07-15
32 min
Subscription Box Basics
🖥️ Website Tweaks to Convert More Sales
In this episode of Subscription Box Basics, Julie Ball discusses the essential elements that your subscription box website needs to convert visitors into customers. She emphasizes the importance of having a professional website and covers five key components: offering an incentive, clear call-to-action, professional photos, social proof, and ways to collect email addresses. Julie also suggests using accountability partners to get feedback on your website and offers resources for further learning. Tune in to ensure your website is optimized for maximum sales conversion.Support the show
2024-06-03
14 min
Subscription Box Basics
Summertime Work Life Balance ⚖️
While many look forward to the fun adventures of summertime, it can present challenges for entrepreneurs. On this solo episode, Renae shares some of her own summer strategies as a busy mom of two and business owner. Have your own work life balance strategies? Share them on Instagram and tag us @subscriptionboxbasics. Support the show
2024-05-27
13 min
Subscription Box Basics
Julie drinks shrooms 🍄🟫 🤔
Have you heard of mushroom coffee? Julie recently tested the new (to her) Ryze mushroom coffee subscription and shares her experience with Renae on this podcast episode. We LOVE trying subscriptions to experience the good, the bad and ugly...so we can all learn from other brands!For those more interested in Ryze mushroom coffee, its loaded with adaptogenic mushrooms, delivering calmer energy, sharper focus, and immune support for a balanced body and clear mind. All with less than half the caffeine of normal coffee.Get 10% off your first Ryze order(affiliate link)
2024-05-20
20 min
Subscription Box Basics
What we've been up to
Here's a long overdue update on what's new in both the personal and business life of Julie & Renae, two years after selling Sparkle Hustle Grow. Resources mentioned:Get custom boxes at BoxUp - Use this link and code SBB12 at checkout for 12 free custom boxesJoin the BoxUp affiliate programSubscription Box Bootcamp self-study program (price cut!)Subscription Box Bootcamp workbookKathleen Kobel's Influence and Earn course (referral link for her amazing Amazon influencer course)Support the show
2024-05-13
32 min
Subscription Box Basics
The oatmeal subscription that created raving fans
A subscription for protein oatmeal that you drink...soft of. In today's episode, Julie & Renae chat about a new (to us) subscription called Oats Overnight. Think oatmeal is boring? Think again! OO has created a large raving fanbase, all interested in eating oatmeal. We can all take notes from this brand on how to create an experience with a product replenishment subscription. Oats Overnight (referral link) - https://oatsovernight.com/r/VJG33NYJulie's favorites - Green apple cinnamon, Mocha dream and Boston cream.Subscription box pricing guideSupport the show
2024-05-06
24 min
Subscription Box Basics
The Scoop on Sub Summit
Julie sits down with Sub Summit co-founder Paul Chambers for a candid conversation about what to expect at this year's event. From the CUBE Awards to his most anticipated speakers and more, this laid-back chat between two friends is a great way to learn more about the event and hear about how you might be able to go for free. Julie tells her story of how she cold-called the guys at Sub Summit (as a newbie back in 2017) and now has been on stage 7 times! Enjoy this fun, laid-back episode. https://subsummit.comSupport the...
2024-04-29
32 min
Subscription Box Basics
These subscription boxes nailed it
In this episode, Renae & Julie unpack the customer expeerience in our latest chit-chat, where we rave about the magic of subscription boxes like Universal Yums. You'll hear us gush over the immersive experiences Universal Yums create, not just through the savory bites but also through the cultural nuggets hidden within—think trivia, book suggestions, and the stories behind each snack. We're opening up about how these little boxes of joy connect us to far-off places, stirring up memories of almost-visits to Paris and ancestral ties to countries like Poland and Ukraine.Now, let's switch gears and talk sa...
2024-03-18
21 min
Subscription Box Basics
Newbie Social Media Tips
Renae is rolling solo today with a focus on social media. While this episode is geared towards the newbies, it's loaded with great reminders for even seasoned sub box entrepreneurs! Grab a pen and paper for your notes and let's get crackin' on optimizing your subscription box's social media strategy!Support the show
2024-02-12
26 min
Subscription Box Basics
5 tips for Newbie Entrepreneurs 🌱
New to entrepreneurship? That's okay! In this episode, Julie drops 5 tips to apply to your new entrepreneurial journey. Even if you aren't new to running a business, these tips serve as a great reminder that you are in control and have exactly what you need to succeed!PS - here'a link to that tea Julie drinks to calm her racing mind. (Amazon affiliate link)Support the show
2024-01-08
11 min
Subscription Box Basics
Happy Holidays from Julie & Renae
As the holiday season approaches, we're setting aside our usual business chatter to welcome you into our cherished family traditions. Join us, your hosts Julie Ball and Renee Gonzalez, as we reveal our intimate holiday celebrations and the ways we keep our family traditions alive no matter the distance. Julie brings to life her family's long-standing Christmas Eve customs that have their roots in Slovakia and Poland. Get a taste of the unique old-world customs passed down through generations.Renae shares her family's NYE tradition of exploring the world together as a family! Where have t...
2023-12-25
11 min
Subscription Box Basics
Holiday Wishlist for Sub Box Owners
We've rounded up a few of our favorite gifts for subscription box owners. Use for yourself or a box bestie. And remember, qualified business purchases are a tax write-off so check with your accountant on how this saves you on taxes! Julie's wishlist for you: https://amzn.to/3SJMKSk Rollo printer: https://amzn.to/3SJMKSk Subscription Box Planner: https://subscriptionboxplanner.com/julie (Physical planners have sold out since we recorded this episode, but digital versions still available!)Logitech pop keyboard & mouse: https://amzn.to/3SJMKSk Renae's wishlist for you:Grat...
2023-12-18
23 min
Subscription Box Basics
Holiday Gift Bundle Brainstorm Sesh
Looking for ways to boost your subscription box business this holiday season? We've got you covered! In this replay from 2022, Julie spills the beans on five ingenious strategies to create holiday bundles that are not only appealing but will also bump up your profits. She'll walk you through creating tantalizing holiday-themed bundles, customizing recipient-oriented bundles, the ins and outs of price-themed bundles, and how to make the most of your existing inventory. She also uncovers how digital gift cards can be a game-changer for your business. Overwhelmed? Fret not, we've got your back! You can book a coa...
2023-09-18
14 min
Subscription Box Basics
Behind the Scenes with Jenny of The Preparedness Box
Ever wished you were better equipped to face emergencies? We guarantee you, this episode will give you the tools to conquer any situation with confidence and ease. We're joined by Jenny Piper from The Preparedness Box, a unique subscription service designed to help women get ready for any emergency, one box at a time. Hear how her boxes pack in a mix of practical items like flashlights, bungee cords, headlamps and fun elements like glow sticks and candles - making preparedness enjoyable and accessible. Plus, Jenny unveils her entrepreneurial journey and what inspired her to create The Preparedness Box...
2023-09-11
23 min
Subscription Box Basics
5 Characteristics of a good sub box
In this episode, subscription box coaches Julie and Renae discuss five key characteristics of a good subscription box. Now let's be real...there are far more than 5, but these are some of the impactful AND give you a good starting point!Does your box...Solves a pain pointServes a specific nicheIncorporate experiential factorsInclude high-quality, thoughtfully curated productsIs sustainable over timeWe emphasize the importance of these characteristics for subscription box businesses and encourage you to evaluate your own boxes based on these criteria. Support the show
2023-09-04
26 min
Subscription Box Basics
Back to the Basics (2/6): The Sub Box Business Model
Welcome to the Back to the Basics series! (2 of 6) Before you start your subscription box business or adding it to your existing business, it's important to understand how the subscription box business works. In this episode, Head Coach Julie Ball dives into how the subscription box business model works, why people love subscription boxes, the types of shipping schedule and wraps with some of her favorite boxes based on her "market research".This episode is jam-packed with information that will be super helpful for you in deciding how to run your subscription box business. Plus, y...
2023-07-31
20 min
Subscription Box Basics
Back to the Basics (1/6): Julie's Launch Story
Welcome to the Back to the Basics series! (1 of 6) The subscription box business that Julie Ball launched from home as a side hustle turned into a full-time income within nine months and it's totally possible for you to do the same. In this episode, Julie shares the Sparkle Hustle Grow subscription box launch story and how this is totally doable for you as well.Have a great sub box idea, but just not sure where to start? Start right here! Get your free on-demand video training at subscriptionboxbasics.com/launch. Support t...
2023-07-24
21 min
Subscription Box Basics
Box Besties Retreat (Oct 2-4) in Fort Lauderdale 🌴
Join Julie, Renae and your box besties for a retreat like no other! It was created for women in the subscription box industry and is the perfect blend of work and play. https://www.subscriptionboxbasics.com/retreatWhen? Oct 2-4Where? Margaritaville Resort, Hollywood Beach, Florida (Fort Lauderdale)How much? $697 - early bird pricing through 7/10. (Save $300!) Price goes up after July 10th. Travel and accommodations are not included but we have a special discounted room block at the resort.This resort has it all…BeachfrontCoffee shopTaco food truck Spa ...
2023-07-03
24 min
Subscription Box Basics
Make the most of live events
By now, you probably know that we are big fans of live events - whether you are setting up as a vendor event or going to a conference to learn (Oh hi, Sub Summit!) Events can be super impactful in helping you level up, grow personally & professionally, make connections and build personal relationships. If you are going to any live events in the near future, use this episode to help you prepare! Renae shares tips and personal experience at past live events so that you can make the most of each event you plan to attend in t...
2023-05-29
19 min
Subscription Box Basics
Chat with Stefan of Subbly
Everyone’s been talking about Subbly’s subscription software lately. Should you try it? Should you switch platforms? Will it work for you? Let’s talk about it!In today’s episode, Julie has a chat with Stefan Pretty, the Scotsman behind Subbly. He launched the platform in 2014, right at the onset of the online subscription boom. Since then, Subbly has empowered thousands of businesses to successfully launch and grow. Links:If you are a Subscription Box Bootcamper, use the link in your course to claim your 90 days free. If you are not a Boot...
2023-05-22
41 min
Subscription Box Basics
Summer Precap 📆 Save the dates!
There's so much happening over the next few months (and beyond) so we wanted to take a moment to share #allthethings so you can save the dates!- May 17-18: Julie is presenting at the Ultimate Product Party in Nashville, TN- May 18-22: Subscription Box Bootcamp enrollment open with a $300 discount- May 31-June 2: Julie and Renae will be at Sub Summit in Dallas, TX (Hosting a scavenger hunt, live podcasting, and presenting a panel on buying/selling a box business)- Box besties applications are open at BoxBesties.com, new cohort starts...
2023-05-08
19 min
Subscription Box Basics
Re-Air: Join Julie at Ultimate Product Party in Nashville (May 17-18, 2023)
This episode is a re-air because the Ultimate Product Party is coming up in less than a month! Come learn and network with other women in business for 2 days, and go home feeling prepared, empowered, and with a plan of attack to grow & scale your product based business and be more profitable! Julie will be on stage chatting about subscription boxes!In this episode, Julie is joined by Allison and Cat from the Ultimate Product Party. Check out and if it sounds like a good fit for you, grab you a ticket!Links:Get y...
2023-04-17
35 min
Subscription Box Basics
Five Social Media Trends for 2023
Join Renae, your Subscription Box Basics Marketing Coach, for a quick episode to chat all things social media. She'll share some actionable advice, along with some inspiration to get you moving forward...instead of dragging your feet on your social game!Support the show
2023-03-13
17 min