Shows
Online Business for Christian Content CreatorsFrom Deconstruction to Redemption – Julie Chenell’s Journey Through Faith, Failure, and the building of Funnel GorgeousWhat if God never left—even when you did?In this raw and redemptive episode, I sit down with Julie Chenell, co-founder of Funnel Gorgeous, to talk about the real story behind the funnels, the faith, and the fire.We go far beyond business into the depths of postpartum depression, divorce, church trauma, spiritual deconstruction, and how God pursued Julie even when she walked away. From building a multi-million-dollar business in survival mode to rebuilding her spiritual foundation through logic, AI, and grace—this conversation is everything.If y...2025-06-3028 min
Million Dollar GritWhen You're Afraid or Stuck On Picking A Niche“Someone told me, ‘Julie, you preach niche clarity but don’t follow your own advice.’ They weren’t wrong—but they also missed the bigger picture. This episode is for the multi-passionate entrepreneur trying to figure out where to pitch their tent (and why your niche isn’t what you sell, it’s where you sell it).”2025-06-1622 min
Six Figure Business MasteryHow a Powerful Value Proposition Can Generate 7 Figures // Julie ChenellStruggling to stand out in a crowded market? In this episode of Six Figure Business Mastery, Julie Chenell breaks down how to craft a powerful value proposition that grabs attention and drives conversions.Learn how to define your unique value proposition, find your unique selling point, and use storytelling for entrepreneurs to connect with the right audience. Discover marketing that converts, messaging that sells, and how to clarify your business offer so it fits seamlessly into your sales funnel. Whether you're a coach or digital marketer, you'll get practical business messaging tips and a proven marketing strategy...2025-06-1619 min
The Gorgeous EffectWould You Rather: Funnel EditionWelcome back to The Gorgeous Effect! In this season finale, hosts Julie and Cathy shake things up with a special “Would You Rather: Funnel Edition” episode. Get ready for laughs, surprises, and some real talk as they challenge each other with fun, revealing questions about marketing, copywriting, design, and the challenges of building high-converting funnels. You'll discover Julie and Cathy’s unique takes on everything from audience size and product pricing to their favorite fonts... and even what happens when things go hilariously wrong on a webinar. Plus, they share a behind-the-scenes look at what’s coming up for Funnel Gorgeous...2025-05-3022 min
The Gorgeous EffectWhy Rich Relationships Matter in BusinessJulie and Cathy dive deep into the power of “rich relationships” in the online business world, inspired by Selena Soo’s new book, Rich Relationships: Create a Million Dollar Network for Your Business. The conversation goes behind the scenes at Funnel Gorgeous and FG Funnels, revealing how genuine connections, not just tactical funnels and flashy offers, have fueled their business growth over the years. Julie and Cathy get real about the value of showing up for in-person and online events, the unexpected ROI of investing in a “rich relationships” budget, and how fostering vibrant communities like FG Society unlocks collaboration and busine...2025-05-2317 min
Empowered Business87: How Julie Chenell Uses AI as Her Second Brain (And You Should Too)I’m so excited to bring you today’s episode because we’re diving into one of the most important conversations happening in the digital business world right now—how to actually use AI to grow your business without losing your voice or your sanity.I sat down with my good friend and digital marketing powerhouse Julie Chenell, who you probably know as the co-founder of Funnel Gorgeous and Digital Insiders. Julie is the real deal—she’s built multimillion-dollar businesses, isn’t afraid to speak the truth, and she’s using AI in ways that are seriously game-c...2025-05-2238 min
The Gorgeous EffectThe Untold Truths of Selling LiveIn this episode, hosts Julie Chenell and Cathy Olson pull back the curtain on the rollercoaster world of launching live webinars. Fresh off an intense season working with Launch Gorgeous students, they break down the challenges and triumphs. Julie and Cathy share behind-the-scenes stories, including candid lessons from private clients whose webinars didn’t sell live…but scored big on the replay. They dig into the often-overlooked skill of selling live, why sticking to a trusted process matters, and how tracking your results week after week can make all the difference. Whether you’re a webinar newbie or launching pro, this e...2025-05-1618 min
The Gorgeous EffectPractical Tips to Improve Your Teaching StyleIn this episode, Julie Chenell and Cathy Olson dive deep into the art of teaching, sharing, and communicating in ways that truly stick. Together, they unpack what it takes to deliver lessons people not only understand, but actually remember and use... whether you're teaching funnels, design, or anything in between.
Julie geeks out on the science behind those powerful “aha” moments, explaining how a simple neurochemical rush can turn an ordinary explanation into something unforgettable. Cathy adds her unique perspective as a visual thinker, highlighting how visuals and systems help learners connect the dots, even when the material gets complex.
You...2025-05-0917 min
The Gorgeous EffectFlashy Lifestyles vs. Real Results: Finding MentorsIn this episode, Julie and Cathy dive into the fascinating world of mentors, coaches, and the impact their lifestyles have on our decisions to learn from them. Have you ever wondered whether to trust a business coach based on their glamorous social media posts... or perhaps their lack thereof? Julie and Cathy pull back the curtain on the sometimes-murky relationship between authenticity, aspirational branding, and what really drives someone to hit “follow” (or “unfollow”). Should we judge an expert by their lifestyle, or by their expertise? Plus, they explore how our values, priorities, and even our own struggles play into who we t...2025-05-0223 min
The Gorgeous EffectStructuring Payment Plans for More SalesToday Julie and Cathy are diving deep into the ins and outs of payment plans...the underrated heroes (and sometimes villains) of digital marketing. If you’ve ever wondered whether payment plans help or hurt your business, how to structure them to maximize conversions, or what happens when customers miss payments, this episode is packed with real talk and actionable insights. Julie and Cathy break down everything from premium upcharges, the math behind choosing your plan length, industry standards, and how new economic realities are changing how we sell online. Plus, they share their own experiences (warts and all) with of...2025-04-2519 min
The Gorgeous EffectSmart People’s Guide to SellingIn this episode, titled "Why Smart People Can't Sell Themselves," Julie and Cathy dive into the intriguing paradox of why being incredibly smart in your field doesn't necessarily translate to effective marketing. As experts who have seen it all with Funnel Gorgeous and FG Funnels, they explore the challenges that intelligent experts face in selling their expertise and the solutions to overcome these hurdles. Join us as they unravel the reasons why smart minds sometimes struggle to connect with their audience and how tweaking your marketing perspective can unlock success. Get ready to uncover the secrets behind making your expertise...2025-04-1119 min
The Gorgeous EffectWhy Brilliant Offers Fail: How to Beat the OddsIn this episode of "The Gorgeous Effect," hosts Julie Chenell and Cathy Olson dive into the world of marketing funnels and the often elusive art of crafting offers that truly sell. They explore the concept of "the offer that gets away", those seemingly brilliant ideas that fail to hit the mark with customers. Drawing from their experiences and insights, Julie and Cathy discuss the inherent uncertainty in knowing whether an offer will succeed, the importance of understanding your audience, and the pitfalls of information overload. They share strategies for validating and testing your offers, emphasizing the significance of tying your...2025-04-0422 min
The Gorgeous EffectAccidental Genius: The 'Second Brain' PlaybookJulie and Cathy are back to share an accidental strategy that's shaking up the marketing world. It started with a simple Zoom presentation that offers free content followed by a low-cost replay, and the community response has been incredible. They unpack the buzz around their AI-focused Second Brain talk, inspired by Julie’s journey using chat-based tools to manage memory struggles. Hear how her intuitive, improvisational style led to unexpected success. If you want to create high-converting offers or explore AI’s potential, this episode is full of practical insights. Get inspired and join the conversation!2025-03-2820 min
The Gorgeous EffectFrom Epic Fail to High-ConversionIn today's episode, Julie and Cathy dive into the highs and lows of their recent marketing adventure: a webinar funnel that started as an "epic fail" but turned into a valuable learning experience. Get ready for an engaging discussion about the importance of design and copy in marketing, especially when targeting cold audiences. You'll hear about their $2,000 a day ad spend journey, discovering the power of clear messaging over cleverness, and how they doubled their conversion rate from 12% to a whopping 33%. Plus, they're sharing a side-by-side comparison of the funnel design and copy changes that made all the difference. If...2025-03-2117 min
The Gorgeous EffectSmall Audience, Big Impact: Perfect Funnel for SuccessToday join hosts Julie Chenell and Cathy Olson as they dive into the world of webinars when you're working with a small or non-existent audience. Don't let a small email list hold you back from doing impactful webinars... it's a time to practice, hone your skills, and generate high-leverage sales opportunities. Today we break down the benefits and strategies of running successful webinars with limited resources. Make the most of your webinars, no matter your audience size.Get involved with upcoming FG Funnels webinars and accelerators to elevate your game. Pour your favorite beverage, sit back, and let's get started!2025-03-1415 min
The Gorgeous EffectAI Guilt: Double Standards & IntegrityToday Julie and Cathy dive into a compelling conversation around the double standard and stigma associated with AI. They explore the love-hate relationship many marketers have with AI, comparing it to societal views on Ozempic. The discussion delves into the ethical considerations of using AI in marketing, the importance of authenticity, and how AI can enhance human connection rather than replace it. With real examples from their work at Funnel Gorgeous, Julie and Cathy emphasize the empowering potential of AI to make businesses more human-focused, allowing more time for meaningful connections with customers. Tune in to discover how embracing AI...2025-03-0714 min
The Gorgeous EffectWhy Webinars Are Marketing's Undying ZombiesToday we discuss the timeless power of webinars in the world of marketing. Julie and Cathy explore why webinars, often perceived as outdated, are in fact the "zombies" of the marketing world—immortal, ever-evolving, and immensely effective. Join us as we discuss the misconceptions around webinars being "dead," the invaluable role they play in building trust and converting leads, and the strategic choreography behind creating high-converting webinars. Whether you're a seasoned webinar host or hesitant about embracing this strategy, Julie and Cathy offer insights and tips to help you unleash the power of webinars and elevate your business. So grab yo...2025-02-2822 min
The Gorgeous Effect4 Secrets of An Offer They Can't ForgetIn this exciting episode, your hosts Julie Chenell and Cathy Olson tackle the often-overlooked issue of forgettable offers and how to ensure your brand stands out in a crowded market. Delve deep into the essential components of creating offers that are not only visually stunning but also unforgettable and effective in converting cold traffic into loyal customers. Listen in as they share insights on the importance of branding, naming, and designing offers that resonate with your audience. Whether you're launching to warm or cold audiences, this episode will equip you with the tools and strategies to make a lasting impression...2025-02-2118 min
The Gorgeous EffectThe Cost of Shiny Business Models: Choosing WiselyIn today's episode, Julie and Cathy dive deep into decision-making in business. Drawing on the metaphor of an iceberg, they emphasize the importance of looking beyond the visible, shiny business models that catch your eye. They discuss the potential pitfalls of following business trends without understanding the complexities beneath the surface. They explore various business models, from low ticket mass volume to high ticket low volume, and the behind-the-scenes work each entails. This episode offers practical steps on how to assess if a business model aligns with your values, resources, and goals. Whether you're launching an offer or re-evaluating your...2025-02-1420 min
The Gorgeous EffectChoose the RIGHT Funnel for Your Business GoalsJulie and Cathy are tackling the common dilemma of choosing the right funnel for your business. They discuss the importance of understanding your core, premium, and introductory offers to effectively decide on a funnel strategy. Whether you're a coach, consultant, service provider, or course creator, they've got insights on launching through pressure, webinar, and paid lead maker funnels. They'll guide you on building momentum, growing your audience, and what type of funnel best suits your business needs, from beginners to seasoned marketers. Perfect for anyone looking to navigate the complexities of funnel marketing.2025-02-0725 min
The Gorgeous EffectBuild Your Moat: Standing Out in the NoiseToday Julie and Cathy dive into the art of standing out in an increasingly noisy world. They explore how to rise above the chaos by discovering your unique moat—an essential protective edge that sets your business apart. From identifying competitive advantages to the power of hyper-personalization and niching down, Julie and Cathy share valuable insights for business owners looking to avoid obscurity. Get ready to uncover strategies to unleash your full potential and shine bright in the crowded marketplace.2025-01-3117 min
The Gorgeous EffectNetworking at Events: Balancing Connection and EnergyJoin hosts Julie and Cathy as they dive into the world of networking and the powerful impact of attending events for your business. Julie, who admits she's not the best at getting out and mingling, teams up with Cathy to share their strategies for making the most out of conferences and events. From pre-show networking tips to maintaining connections post-event, they'll guide you through how to create meaningful relationships that can lead to future opportunities. Whether you're an introvert or extrovert, local or avid traveler, this episode is packed with insights on maximizing your networking potential. So grab your coffee...2025-01-2418 min
The Gorgeous EffectReinventing Lead Magnets: Swipe File MakeoverIn today's episode, we dive deep into the world of swipe files—a beloved tool in the marketer's arsenal. Are these templates facing obsolescence due to AI advancements, or simply a saturation in the market? Julie and Cathy discuss the evolving landscape of swipe files and how, even amidst technological shifts, their basic appeal—saving time—remains steadfast. As we look ahead to 2025, we'll explore the intriguing blend of AI and strategy, learning how to keep these digital tools relevant, valuable, and more dynamic than ever. So grab your coffee, settle in, and let's uncover the secrets to maintaining the allure...2025-01-1714 min
The Gorgeous EffectChallenging 'The Way It Is': Your 2025 Business ResetIn this episode, we’re challenging assumptions and exploring how they shape our business and personal lives. From embracing failure as a teacher to recognizing the right clients, Cathy and Julie reflect on personal insights and strategies to leave old assumptions behind. We’ll also share community thoughts and how these insights can redefine success in your business. So, grab your favorite drink, settle in, and let's navigate 2025 with confidence and clarity. It's time to rethink what's possible with The Gorgeous Effect.2025-01-1022 min
The Gorgeous EffectKeeping Offers Alive Beyond Initial Launch HypeWelcome back to Season 2! Today, we're tackling a critical challenge that many digital entrepreneurs face: what happens to your funnel ecosystem after the launch confetti settles? Join Julie and Cathy from Funnel Gorgeous as they pull back the curtain on Beyond Launch Week - where the real work of nurturing your offers begins. Drawing from their own experiences, they'll share candid insights on building consistent customer journeys that extend well past the initial launch hype. You'll discover practical strategies for increasing your offers' lifespan, avoiding post-launch neglect, and creating sustainable growth through thoughtful optimization and engagement sequences. With their signature...2025-01-0322 min
The Gorgeous EffectAudience Building Without Going ViralIf you've ever felt overwhelmed by the need to become a mini media company or puzzled by the seemingly elusive nature of virality, you’re not alone. In today's episode, we're tackling one of the most challenging yet crucial aspects of launching a new product—building your audience. While many entrepreneurs love creating amazing offers and designing funnels, audience growth often falls by the wayside. Join us as Julie and Cathy discuss the hurdles associated with audience building, share their personal frustrations, and examine the truth behind going viral on social media. Whether you're a seasoned business owner or just star...2024-12-2014 min
The Gorgeous EffectEnding the Year STRONG with Irresistible OffersCopy & Paste Our Year-End Sales Strategy! We're gearing up for the end of 2024 and revealing our exact blueprint for end-of-year promotions. Whether you're feeling the holiday rush or the New Year's anticipation, Julie and Cathy share their proven playbook on why that sweet spot between Christmas and New Year's could be your perfect launch window. Swipe their best ideas - from enhancing existing offers with irresistible bonuses to conducting goodwill-led promotions that create a win/win for your business and your customers. All while balancing amazing deals with delighted customers. Tune in to grab your ready-to-use strategy and unleash the...2024-12-1324 min
The Leaders LabSingle Mom to Millionaire: My Messy Path to Success with Julie ChenellFrom divorce to $5M in revenue, Julie's success story shows how a crisis can spark incredible growth. After a painful divorce, she built two thriving businesses in just 8 years, going from stay-at-home mom to multi-millionaire entrepreneur. Julie shares her journey of overcoming personal struggles, launching a web design agency, and scaling to 7-figures with online courses and software. Learn how she navigated challenges, developed leadership skills, and built an authentic brand while balancing ambition with well-being. Her story offers inspiration and practical insights for aspiring entrepreneurs looking to turn adversity into opportunity.CHAPTERS:00:00 - Intro00:28...2024-12-1032 min
The Gorgeous EffectThe Dark Side of Market Research: Envy or Inspiration?Julie and Cathy are diving deep into a topic that isn't often discussed — the dark side of market research. They explore how market research can morph from a beneficial tool into a detrimental habit that fuels imposter syndrome, envy, and a tendency to mimic rather than innovate. They share personal experiences on how they've navigated these potential pitfalls, discussing the importance of trusting your own creative ideas and the risks of focusing too heavily on competitors. As always, they'll give you the inside scoop on real business insights and practical advice on maintaining your unique identity amidst the noise. So gr...2024-12-0623 min
The Gorgeous EffectWho's the BOSS: Copy VS. Design in FunnelsIn today's episode of The Gorgeous Effect, your hosts Julie Chenell and Cathy Olson dive into the playful yet insightful debate of who's the REAL boss in the world of funnels: Copy or Design? With their expertise in funnel creation and marketing, Julie and Cathy unravel the dynamic duo of copywriting and design, explaining how these elements work hand-in-hand to create stunning and successful funnels. Whether you're a newbie or a seasoned pro, they'll explore why great design is essential for readability and engagement, yet equally emphasize that persuasive copy is the backbone of any sales page. Tune in as...2024-11-2217 min
The Gorgeous EffectOffer Purgatory - Do You Keep Going?Ever had an offer that sells just enough to keep it afloat but not nearly enough to thrive? Today, we're diving into the world of business purgatory. Julie and Cathy explore the concept of a purgatory offer, sharing their insights on recognizing and addressing these tricky situations. They discuss the importance of data-driven strategies, the role of positioning and messaging, and how to navigate the emotional and business challenges of an offer that's stuck in limbo. If your business feels like it's caught between success and stagnation, this episode will provide the clarity and strategies you need to break free...2024-11-1519 min
The Gorgeous EffectWhen Life Gets Messy: Growing Your Business Through Personal ChaosIn this raw and real episode of "The Gorgeous Effect", Julie and Cathy talk about building your business through life's plot twists - from wedding plans to recovery rooms. Julie and Cathy are getting real about what it takes to keep your business thriving when life has other plans. Between Julie's recent wedding whirlwind and Cathy's upcoming surgery, they're diving into the messy reality of entrepreneurship and sharing how they've managed to build Funnel Gorgeous through some of their craziest seasons yet. From protecting your sacred morning hours to using your business as a positive distraction, they're breaking down their...2024-11-0821 min
The Gorgeous EffectAI: Friend or Foe? A Wake-Up Call for MarketersIn the whirlwind of modern marketing, artificial intelligence (AI) has emerged as a formidable force, promising to revolutionize industries and redefine how we connect with consumers. As Julie and Cathy discuss in the latest episode of "The Gorgeous Effect," AI is not just a fleeting trend—it's here to stay. Yet, as this technology continues to evolve, marketers face the dual challenge of keeping pace with rapid advancements and maintaining the human-centered approach that is the bedrock of effective marketing. Listen in as they discuss the upsides and challenges of using AI, the transformative impact it's having, and how to ha...2024-11-0122 min
The Gorgeous EffectFixing Profitability: Low Ticket and High Ticket OffersWelcome back to another deep-dive episode of "The Gorgeous Effect"! Today, Julie and Cathy are diving headfirst into the hot topic of profitability in digital marketing. Ever wondered where you're leaving money on the table with your digital offers or how to get the best bang for your buck with low ticket funnels? Cathy is putting Julie on the hot seat to uncover the secrets behind maximizing profitability. They'll explore strategic pricing, the psychology of price breaks, and the crucial elements of offer optimization. Whether you're running low, mid, or high ticket offers, Julie shares invaluable insights that can make...2024-10-2527 min
The Gorgeous EffectWhy Selling Feels So Hard (And How to Make it Easier)Welcome to another exciting episode of the Gorgeous Effect! In today’s episode, hosts Julie Chenell and Cathy Olson dive into a topic that resonates with nearly every entrepreneur out there: why selling feels so hard and how to ease the process. As masters of the funnel world, Julie and Cathy peel back the layers of the sales struggle, from the fear of rejection to the overwhelming number of platforms each requiring a unique sales approach. They’ll explore the underpinnings of why selling is inherently difficult, discuss the power of truly believing in your product, and share insights into navi...2024-10-1824 min
The Gorgeous EffectOffer Lessons Learned After Reviewing 100 Client IdeasIn this eye-opening episode of 'The Gorgeous Effect,' Julie Chenell and Cathy Olson dive deep into the trenches of funnel creation, sharing invaluable insights gleaned from reviewing 100 client offers in just two weeks. From the importance of visual branding to the art of balancing your teacher and marketer hats, they unpack the common pitfalls and surprising revelations encountered during their intensive coaching sessions.
Listen in as they discuss the critical role of offer positioning, the unexpected impact of logos on comprehension, and why your funnel builder choice can make or break your success. Julie and Cathy also pull back...2024-10-1124 min
The Gorgeous EffectWhat 6 Years of 6-Figure Black Friday Sales Have Taught UsIn today's episode, Julie Chenell and Cathy Olson are taking you on a journey through 6 years of Black Friday sales, sharing valuable insights and lessons they've gathered along the way. From fire sales and big-ol bundles to store-wide discounts and enticing catalogs, they've tried it all. This week, they reflect on what worked and didn't, and they plan to top themselves again for this year's upcoming sale. Whether you're a seasoned pro or just starting out with your own Black Friday strategies, you'll want to tune in for tried-and-true tips and fresh ideas that will help make your sale a...2024-10-0518 min
The Gorgeous EffectMarketing with Heart: The Tale of Funnel Gorgeous and Julie & Cathy's Meet-CuteWelcome back to The Gorgeous Effect! In today’s episode, your hosts Julie Chenell and Cathy Olson dive deep into the origin story of our powerhouse company, Funnel Gorgeous. From initially running separate businesses to uniting for an incredibly successful joint project, our journey is nothing short of inspiring.
We'll cover our formative milestones to navigating through the challenging terrain of 2020—ultimately pivoting to new programs and adopting cutting-edge software for FG Funnels. Hear our heartwarming reflections on personal growth, emotional struggles, and the importance of loyalty, as well as our decision to prioritize customer support over rapid expansion.
Through this...2024-10-0543 min
The Gorgeous EffectUnfiltered Marketing: What They Don't Tell YouWelcome to the very first episode of 'The Gorgeous Effect,' hosted by Julie Chenell and Cathy Olson. In this debut episode, titled 'Unfiltered Marketing,' we dive into the challenges of selling digital products and the key skills entrepreneurs need to thrive. We discuss the transition from high-ticket sales to selling through funnels and sales pages, emphasizing how crucial it is to become what we call a 'triple threat marketer.' This means mastering offer creation, copywriting, and design to effectively reach and convert audiences. Whether you're an expert in your field struggling to scale or you're interested in...2024-10-0526 min
Million Dollar GritGoing Amazingly Well Or Horribly Wrong?!Hey there! In this episode, I’m tackling a big topic that’s been popping up in my Voxer chats with tons of different business owners. As we wrap up August, it’s clear that this year has been a tough one financially for many. With the economy shifting and a typical summer slowdown, it’s no wonder things feel a bit unsettling right now.
I’m noticing two major patterns:
Pattern #1: Some folks are using the same old strategies—emails, launches, and so on—but their results are falling short.
Pattern #2: Meanwhile, others are having their best launches ever, even as they s...2024-09-0418 min
Brian Bogert - Flipping The LidTrauma, Growth, and Leadership w. Julie Chenell (E62)Today, we are joined by Julie, a mother of four, successful business owner, and digital marketing expert. She opens up about her journey through personal and professional challenges, sharing her experience of dealing with past traumas and the critical importance of nervous system regulation for achieving personal growth.
Together, we dive into thought-provoking discussions on the impact of AI on communication, consumer trust, and leadership authenticity. We explore the shift in digital marketing towards more intimate and empathetic connections with customers, as well as the profound value of real human interaction that AI cannot...2024-05-1650 min
Million Dollar GritDigital Insiders Event #13 In The Books - Here's A Recap!The week after a mastermind is always a bit crazy, but I wanted to drop in this Monday morning and give you some behind the scenes of what went on this week.
In this episode I explain what a mastermind is, some of the getting to know you activities we did, what I presented on, and a unique opportunity for you to experience DI live in person this summer.
Give it a listen and then hit me up at julie@juliechenell.com or on IG @juliecchenell.
Have a great week!2024-05-1315 min
Girl, How'd That Happen?Julie Chenell + her path from mom blogger to funnels expertWelcome to today's episode of "Girl, How'd That Happen?" – a podcast that explores the journeys of successful women entrepreneurs. In this episode, we are excited to feature Julie Chenell, a renowned coach and entrepreneur who has profoundly impacted the world of digital marketing and business coaching. Join us as we delve into Julie's path from freelance writing to becoming the co-founder of Funnel Gorgeous and leading the influential mastermind group, Digital Insiders.Resources Mentioned:Funnel Gorgeous: Julie’s company offering marketing education and software for entrepreneurs.Digital Insiders Mastermind: A community where Julie coaches business owners, fost...2024-05-0325 min
Million Dollar GritHow Not Okay People Are About MoneyIn this episode, I am going into a brainstorm exercise around why people are struggling so much with money. And who better to start with? Then me. I dive into the deep dive of why and where money is going, why so many people are in the same boat, and more importantly... what to do about it.
If you need any help with this, or getting your business back cash flowing, please reach out to me Julie@juliechenell.com or hit me on Instagram at @juliecchenell.
Be well!2024-03-2817 min
Whiskey & Work PodcastMaking Irresistible Digital Products That Grow Your Customer’s & Your Bottom Line {Featuring Julie Chenell}In this episode of the Whiskey and Work Podcast, Kelsey sits down with co-founder of FG Funnels, Julie Chenell. They discuss Julie's journey from being a stay-at-home mom to becoming a successful digital marketing expert and coach, her role as the co-founder of FG Funnels and her mission to make tech and design accessible for entrepreneurs, and the importance of creative marketing strategies, such as bolt-on offers, in attracting clients and driving sales Sit back, relax and grab a pen and paper for this one — you’re going to want to take some notes! What we’re...2024-03-1951 min
The High Performance LifeThe Challenge of Balancing Parenthood and Your Career | Julie Chenell Today I am joined by Julie Chenell. Julie started her journey to entrepreneurship as a blogger and writer, garnering the attention of media outlets like The New York Times and Washington Post with her no-holds-barred approach to social media. After a rocky divorce and unexpected pregnancy in 2014 that left her needing to build a profitable business quickly, Julie transformed her passion and love for marketing into a multi-million-dollar business in less than 3 years. Now she runs an exclusive mastermind group for qualified business owners looking to scale to $5m a year and b...2023-08-291h 01
Million Dollar GritThe Struggle To PublishIn this opening episode, Julie reflects on the struggle to show up consistently online, explaining some of the breakthrough she had to finally come back after 18 months of not podcasting. She offers some practical tips for unblocking your own paralysis and procrastination, and provides reassurance for those who are trying to do business in the midst of a messy life.2023-07-2511 min
Create Your Laptop Life ® - A Marketing & Online Business PodcastEp 102: How To Stop Procrastinating on Something You Need To DoToday I want to talk about how to get something done that you’re procrastinating on. This is sort of just Julie’s version of how to do something. I don’t say that it’s backed on science. This is just my unsolicited advice and opinion about how to get something done that you are procrastinating on.2021-12-0607 min
Create Your Laptop Life ® - A Marketing & Online Business PodcastEp 83: Inside A Broken Funnel That Made A $25k Month Profit Comeback!For this episode, I want to share a Facebook interview that I did with Jennifer Sobel. She’s in my Digital Insiders, and her story is awesome. If you have launched a funnel that has flopped or failed, you want to hang tight for this interview, because in it we talk about her journey from starting with a very broken sales funnel, and how she moved through over the next year to create a profitable funnel that was netting about 20-25 thousand dollars a month in profit.2020-09-0424 min
Create Your Laptop Life ® - A Marketing & Online Business PodcastEp 82: What To Do When You Get Knocked OffSometimes when you are successful, you find out that someone has knocked off your product. In this episode I give you some effective ways to differentiate yourself or your product from the knock offs out there. I also give advice for when someone completely copies your stuff word for word, because at that point it is illegal and you need to take action as soon as possible.2020-08-0310 min
Create Your Laptop Life ® - A Marketing & Online Business PodcastEp 81: Inside Building The FG Society Certification Program!A lot of certification and digital marketing programs focus on one of three things, how to build funnels, offer creation and strategy, or funnel copy and design. In this episode I will give you an inside look at the certification program I am building, Funnel Gorgeous Society, which focuses on all three of those instead of just one. I explain how we decided what we would ultimately focus on, why this certification will have an exam, how long it will take to complete the certification, and why it has a high completion rate.2020-07-2313 min
Create Your Laptop Life ® - A Marketing & Online Business PodcastEp 80: Can I Build Funnels For Others If I Don't Have A 7 Figure Funnel Myself?In this episode I answer a question from one of my Funnel Gorgeous Society group members that asks, "How you can build a funnel for a client when you haven't had a 6 or 7 figure funnel yourself." I explain why you might feel like an impostor, and have doubt in your own expertise, and why it's still okay, because people who live in apartments, can still know how to build a house.2020-07-2011 min
Create Your Laptop Life ® - A Marketing & Online Business PodcastEp 79: Striking Balance When Scaling To A Million In RevenueAs women we tend to struggle with an extra amount of guilt over taking time away from our families while we work on our careers, and it is a balancing act that is very difficult. In this episode I share a discussion I recently had with a friend about my journey of hustling and working to bring a business to a million dollars in revenue while also balancing being a wife and mother. It is my hope that this discussion will help other women on their entrepreneurial journeys and make things a bit easier.2020-06-1718 min
Create Your Laptop Life ® - A Marketing & Online Business PodcastEp 78: The Reckoning for White People Who Don't Realize Dismantling Racism Is Going To Mean Giving Something UpDismantling racism will come at a cost. A cost of power, of wealth, of opportunity. As long as there is a hierarchy designed to keep White people at the top, there will be a fight to redistribute that equity. It demands it. And the ones who will fight the hardest to stay at the top are White people. Which means the only way it changes is if enough White people get disgusted enough at the injustice to dismantle it.2020-06-0313 min
Create Your Laptop Life ® - A Marketing & Online Business PodcastEp 77: The Most Important Questions To Ask During Your Business PlanningIn today's episode we talk about the most important questions you need to ask yourself while you're in the midst of planning your business. I give a great example of a done-for-you business in which we ask the important questions, and then answer them so that everyone can get a good idea of how it works. Before you listen it would be a great idea to go to JulieStoian.com and get the free spreadsheet there, that we talk about in this episode, so you can begin answering these questions for your own business.2020-05-1813 min
Create Your Laptop Life ® - A Marketing & Online Business PodcastEp 76: What Stressing About The Right Tools Really Says About You!When you’re looking at your business you want to make sure you have the right people in place, you want to make sure you have the right process in place, and you want to have the right tech tools in place. But over thinking when you have to make a decision on the tool you want to use, is really not beneficial. In this episode I give you examples of the tools that are available. This way you will have an easier time making a decision on which tool to use based on your business' needs, and you wo...2020-05-1512 min
Create Your Laptop Life ® - A Marketing & Online Business PodcastEp 75: Takeaways From Our First Group Of Launch Gorgeous Students!Launch Gorgeous finished with its first group of students and in this episode I give you some examples of what the students biggest takeaways were. You will also hear about some of the experiences they had while trying to do their launch in the midst of the Coronavirus drama, and what they felt their victories were.2020-04-2212 min
Create Your Laptop Life ® - A Marketing & Online Business PodcastEp 74: A Pep Talk For Service Providers Who've Lost Business In The Coronavirus CrisisA lot of agencies and service providers have taken a hit during the uncertain time of the Coronavirus. But there is not reason why they can't survive and even thrive during these times. In this episode I will explain what three types of companies you can pivot towards and be able to provide service and get those businesses online during a time when online companies are thriving.2020-04-2008 min
Create Your Laptop Life ® - A Marketing & Online Business PodcastEp 73: Three Calculations Everyone Misses When Wishing For A Six Figure A Month BusinessA lot of us have built our business in one of the greatest economies ever, where we’re always trying to stretch to the next thing, to the new thing. But preparation is sort of working in the opposite direction. It’s not that you don’t stretch, it’s not that you don’t push, but preparation is to make ready the thing that you can’t see yet. In this episode I will teach you my strategy for having a business savings account and being prepared for times like we are currently experiencing, and being able to have a life...2020-04-1616 min
Create Your Laptop Life ® - A Marketing & Online Business PodcastEp 72: COVID19 + Interview With Todd Herman On Performance in Business in Trying TimesDuring these unprecedented times, we have to be able to shift and make changes to continue to be able to serve our customers. On this episode I interview Todd Herman, who was recently diagnosed with Coronavirus and who is an entrepreneur and coach, about how we can get through the changes with people's needs and still be able to serve. He also talks about how we can use an alter ego to help us make decisions, and be confident in what we might not be otherwise.2020-03-2637 min
Create Your Laptop Life ® - A Marketing & Online Business PodcastEp 71: Coronavirus + The Online WorldOn this episode I talk to you guys about what’s going on in the world. Obviously we are living in unprecedented times with the spread of the Covid-19 virus. I’m thinking a lot about the idea of influence, and when we have a platform as marketers or entrepreneurs, we have people following us, and our words mean something. In this episode we will explore what that means and how we can have business as usual, when it's not business as usual.2020-03-1714 min
Create Your Laptop Life ® - A Marketing & Online Business PodcastEp 70: Our Latest Launch Experiment!In this episode you will get a behind the scenes look at our new experimental launch style as we turn Launch Gorgeous into a premium done with you program. I explain the differences between this program and some of the other lower end products we offer, and how this is specifically designed to get you to launch by a specific date and have a successful launch.2020-03-0314 min
Create Your Laptop Life ® - A Marketing & Online Business PodcastEp 69: When You Hate Your Customer + Other Uncomfortable Thoughts About BusinessIn businesses we talk often about how to get a funnel to work and the strategies involved for it to be successful, but it seems that nobody is discussing what happens after your funnel works. In this episode I talk about three things that you may feel after your funnel works, and why they are completely normal. We discuss feelings of hating your customers, emotional weight, and wanting to burn your business to the ground, and the strategies you should take to get past them.2020-02-2814 min
Create Your Laptop Life ® - A Marketing & Online Business PodcastEp 68: When the Market Is OversaturatedWhen creating a new product to sell it's hard to know if you are entering a market that is too saturated. But the answer to that question is that every market is too saturated. The key to finding a place in that market is finding a way for your product or service to stand out for being different, unique, or creative. So whether a market seems overly saturated or not, don't let that stop you from carving out a place in it.2020-02-2412 min
Create Your Laptop Life ® - A Marketing & Online Business PodcastEp 67: The #1 Skill You Can't Afford NOT To HaveHaving focus is a skill that is most important when you are trying to launch a business. Sometimes we get caught up with anxiety, worry, and stress when launching something that we don't realize that the real problem we're having is focus. In this episode we're talking about why learning how to recognize when your concentration has been broken and how to turn it around and re-focus is actually the key to becoming better at focusing.2020-02-2012 min
Create Your Laptop Life ® - A Marketing & Online Business PodcastEp 66: The $90,000 Launch That Almost Wasn'tOn this episode I tell the story of one of my Digital Insiders and a launch that she did for a bookkeeping course. She did a webinar, and when sales were not as good as expected, and when she felt pressure to pivot from her original offer, she instead decided to stay the course and work through the problems. In the end she was able to have a very successful launch, that had she changed, may not have done so well.2020-01-1614 min
Create Your Laptop Life ® - A Marketing & Online Business PodcastEp 65: Three Types of LaunchesA launch is a way that you bring your product or service out to the market using a crafted campaign, playbook, or story line to release it. I have been absent from the podcast for a while because I have been working on creating the content for a new product that teaches you how to launch your product or service into the world. In doing so I discovered that there are basically 3 different types of launches you can use. In this episode I give a brief explanation of each of the 3 types and let you know how you can...2020-01-1313 min
Create Your Laptop Life ® - A Marketing & Online Business PodcastEp 64: The Simple Business Truth I Learned From DisneyI have decisions and every decision seems to have rabbit trails and side trails and just all kinds of stuff that makes me nervous, because I think that if I make the wrong decision it will have ramifications. And that kind of thinking can really just totally throw you off, so instead you just say, “You know what, I’m just going to do what’s right in front of me.” and choose the next right thing.2019-12-1108 min
Create Your Laptop Life ® - A Marketing & Online Business PodcastEp 63: What Chicken Teaches Us About Course CreationOnce you have your course idea, which we talked about in the last episode, you really need to come up with a unique selling prop, a mechanism that you use that’s different than other people, for your actual program. In this podcast I give you eight examples of how to do that, and really make your particular product stand out from the competition.2019-12-0610 min
Create Your Laptop Life ® - A Marketing & Online Business PodcastEp 62: Ideas For Your Next Course!If you want to build a course but are struggling with thinking you don't have any marketable skills, I have made a list of ten questions to ask yourself to help identify what you are an expert in. If you ask yourself these ten questions, chances are you can figure it out, which makes it way easier to build a course in the first place. So listen to this episode, and then figure it out for yourself.2019-12-0409 min
Create Your Laptop Life ® - A Marketing & Online Business PodcastEp 61: Do You Really Understand Your Value In BusinessAt a recent mastermind event my biggest takeaway for people in business is that your number one priority, your number one resource, your number one job is to fill the bank of you, for without it you’re going to rob the world of your unique message and mission. On this episode I talk about why you have to be able to bet on yourself in business and realize the worth of your skill sets if you are going to be able to succeed.2019-11-1511 min
Create Your Laptop Life ® - A Marketing & Online Business PodcastEp 60: Building a Course While Booked Out With ClientsSo many people think that it's impossible to launch a course because of the time it takes when you're already too busy with your actual business and existing clients. I want to finally address this issue and let you know that you're not unique, or special. Many people who have been similarly busy with their businesses have been able to change their mindsets, and displace other work in order to get a course launched and develop a more passive income. I'm here to tell you that it is possible, and show you how to change your own mindset to...2019-11-0716 min
Create Your Laptop Life ® - A Marketing & Online Business PodcastEp 59: Three Must Haves For Your Next LaunchThere are three critical components to every launch that will make them successful. In this episode I go over what the three elements are, and how they work, which is part of a course called Launch Gorgeous that I'm giving away for free as a bonus in Pete Vargas' Stage To Scale program. So if you want a brief explanation before you purchase the course, this is the episode to listen to.2019-11-0512 min
Create Your Laptop Life ® - A Marketing & Online Business PodcastEp 58: I Hired My First Personal Assistant!When things are calm you’re able to handle it and you don't feel that you need to hire someone to help you. But the problem is you're not taking into account the opportunity costs. What we do is we wait until there’s a crisis and we are being squeezed really hard and then decide to do something about it. And typically, it’s urgent at that point and it causes us to make mistakes, because we’re just trying to put out the fire instead of being forward thinking. So even though things were pretty calm in my life...2019-10-3011 min
Create Your Laptop Life ® - A Marketing & Online Business PodcastEp 57: 7 Steps To Building An Amazing JV Offer!I'm getting ready to participate in my first big affiliate launch since 2017 after meeting Pete Vargas this summer in Kenya. So today I'm going to go behind the scenes on how to create an incredible JV offer. If you are ever involved with a JV affiliate launch, I recommend you follow the steps I lay out for you in this episode, in order to be successful.2019-10-2510 min
Create Your Laptop Life ® - A Marketing & Online Business PodcastEp 56: Leveraging Logic When Emotion Can't Be ControlledWhen a situation I feared for years actually became a reality I had to learn how to get through it by deciding which of my fears were likely to actually come true, and just drop the ones that weren't, and in doing so make it through the situation logically. So my charge to you is whatever you’re afraid of in your business, in your life, in your relationships right now, to do this exercise where you separate it all out, and you assign percentages, and you really whittle it down until you get to the crux of the is...2019-10-1012 min
Create Your Laptop Life ® - A Marketing & Online Business PodcastEp 55: The Offer CureI’ve seen people throw away offers that were great offers, just because they didn’t understand the numbers. And I’ve also seen people who have terrible offers continue to pour money into them, not understanding that it’s not a problem with the ads or traffic. In this episode I will go over the numbers of our recent launch of The Offer Cure in hopes that it will help you understand them a bit more, so you will know if your funnel is actually doing what you wanted it to do.2019-10-0712 min
Create Your Laptop Life ® - A Marketing & Online Business PodcastEp 54: Feel The Fear, Do It AnywayAs someone who has dealt with fear and anxiety since childhood, I am honored to be presenting on the topic at an event in October. At the event on on this episode I want to tell people that there is some amazing news about people who are afraid, or who have a lot of anxiety, because without fear there can be no courage. In this episode I will give a brief overview of the 5 principles I've learned being someone who suffers from anxiety. We will also talk about the possibility of doing a series of episodes on...2019-09-3012 min
Create Your Laptop Life ® - A Marketing & Online Business PodcastEp 53: Detoxing From The HustleThere is a myth in internet marketing and online business, that there are two extremes. One extreme is of people who hustle, hustle, hustle and grind away, while the other is being on the beach with a laptop and pina colada in hand, barely working but making millions. Neither of the two extremes are accurate, and neither are sustainable. This is how Hustle Detox came alive, where you can spend two days deep diving into all of the best stuff in the 5 key areas of business: Marketing, Sales, Delivery, Operations, and Finance. This episode will show you...2019-09-2610 min
Create Your Laptop Life ® - A Marketing & Online Business PodcastEp 52: Getting Your Customers Excited To Give You MoneyMaking your site, product, and branding gorgeous is a hard thing to accomplish, but necessary if you want to stand out in a world where online businesses are popping up left, right, and center. Today I talk about a shampoo website I recently visited that nailed all those things, and how doing so made me super excited to give them money, which is exactly the kind of thing I am trying to accomplish with my brand Funnel Gorgeous because we want to change the standard of beauty in design and copy that we are seeing on the internet.2019-09-0909 min
Create Your Laptop Life ® - A Marketing & Online Business PodcastEp 51: Simplifying Your Infoproduct Business ModelIf you're trying to build an online business like coaching, consulting, courses, or digital products, It can be easy to have too much stuff involved I have an easy model you that you can follow that will simplify your business model and help you figure out what your flagship offer will be. If you already have an expertise in an area with a flagship offer, I will show why you can start in the middle of the value ladder to get your online business going.2019-09-0310 min
Create Your Laptop Life ® - A Marketing & Online Business PodcastEp 50: The Unintended Consequence Of Preparing An Income ReportWhile preparing an income report as part of my Digital Gangsta program, I realized there were unintended consequences by looking at what we did right in the last year, and what we did wrong. By looking at gross revenue, expenses, and profit, I was able to gain a clear picture of what we should do next with our business, whereas we hadn't had that kind of clarity before. I encourage everyone who hasn't done an income report for the last year, to do so because it will help you know which direction you should take your business in the...2019-08-2309 min
Create Your Laptop Life ® - A Marketing & Online Business PodcastEp 49: What's Required In Your Business For You To Feel Secure FinanciallyOn this episode that I recorded live, inspired by a Facebook conversation, I talk about why having more money in your bank account won't bring the security we think it will. What it means to truly be secure, and what that has to do with being able to bet on yourself.2019-08-1213 min
Create Your Laptop Life ® - A Marketing & Online Business PodcastEp 48: The Journey To Becoming The Best In The World At What You DoThe path to becoming the best in the world, even if you never reach that coveted status, is a journey that will position you so far above the competition that you won’t have to worry about them. On this episode I will show you a few of the things that it takes to become the best in the world at what you do.2019-08-0812 min
Create Your Laptop Life ® - A Marketing & Online Business PodcastEp 47: When You're Burned Out With The Online Marketing IndustrySometimes it's hard to navigate the online marketing industry because it can be full of scammers, or people who set high expectations and don't deliver, which can cause you to become burned out of the whole industry. In this episode I will give you some of the reasons you may be experiencing burn out, and some tips on how to avoid it.2019-08-0515 min
Create Your Laptop Life ® - A Marketing & Online Business PodcastEp 46: The Big TransitionSince making the decision to walk away from being the VP of Marketing at Clickfunnels, I have made a lot of announcements. It has been a big transition that brought on a lot of fear and anxiety, but was definitely the right decision. Listen in to hear what I've been up to the last 20 days, including all the exciting announcements I have made.2019-08-0113 min
Create Your Laptop Life ® - A Marketing & Online Business PodcastEp 45: How to Make a Hard DecisionBeing a quick decision maker and thinking indecisive people were silly has come to a halt since having to make an incredibly difficult decision in recent weeks. When it came to making a decision that would affect many people and had many facets, I learned the difference between making 2D and 3D decisions.2019-07-0909 min
Create Your Laptop Life ® - A Marketing & Online Business PodcastEp 44: The Silent Killer of Entrepreneurial Dreams Everyone UnderestimatesWhen we have expectations for sales during launches, some of us have the tendency to set unrealistic goals. And when we don't hit those goals, we get disillusioned and chase other shiny objects, which is the silent killer of entrepreneurial dreams. But if we do math and look at our own history, we can use that to set more realistic goals, so that we can actually achieve them, and feel good about the way our launch went.2019-06-1412 min
Create Your Laptop Life ® - A Marketing & Online Business PodcastEp 43: The Deliberate Mental Shift You Need To Make That Stops The Bad Habit Of Over OrganizingThere are so many things in our lives and businesses that we just “assume” we need to do. We don’t stop and observe how social pressure or the “normal” way to do something might actually be flawed, or altogether unnecessary. If you were to go through your daily tasks, I bet there are evidences of what I call “over organization”. Matching socks is an example of this. It appears organized. It satisfies our OCD. It’s also a complete waste of time.2019-06-0313 min
Create Your Laptop Life ® - A Marketing & Online Business PodcastEp 42: In Defense Of My Controversial Facebook Ad AdviceWhen it comes to Facebook marketing, dabbling isn't going to do you any favors. In order to get the data you need to be successful you have to be willing to spend a lot of money on Facebook ads.2019-05-2815 min
Create Your Laptop Life ® - A Marketing & Online Business PodcastEp 41: The Epidemic of Stealing IdeasWhen doing research we need to be aware of how to attribute others ideas rather than pretending their feelings and thoughts are our own. Things like this have become an epidemic in the online marketing space, so here are some great ideas on how to avoid it when doing research.2019-05-2210 min
Create Your Laptop Life ® - A Marketing & Online Business PodcastEp 40: The Pretend AssistantSometimes when we become overwhelmed with all the tasks that are on our plates, we can talk to our assistant as a way of getting out all tasks in a more tangible way. But when we don't have an assistant, we can pretend that we do in order to help ourselves sort all those things out.2019-05-0108 min
Create Your Laptop Life ® - A Marketing & Online Business PodcastEp 39: Why You Should Join (Or Create) A MastermindWhen you participate in a mastermind group you open yourself up to creativity, co-working, and problem solving, which will help you so much in your business. If you can't find a mastermind that works for you, you can always start your own, and even though you are hosting, you will get so much out of it. Masterminds are such a great way for you to brainstorm how to improve your business.2019-04-1808 min
Create Your Laptop Life ® - A Marketing & Online Business PodcastEp 38: The Pressure Of A Client Who Borrows Money To Pay YouA lot of times when a client invests a substantial amount of money in your business to help with their business, there is a lot of pressure on you for thier business to succeed. This episode will help you see why it is important to set expectations for the client so they it as online real estate and know they won't see the ROI within 5 minutes.2019-04-1610 min
Create Your Laptop Life ® - A Marketing & Online Business PodcastEp 37: The Lie People Believe About Integrity In MarketingPeople believe that there is no integrity in marketing, or that if you have integrity you can't make any money, but here we discuss why you can still make money when you have integrity in marketing.2019-04-1210 min