Shows
Win With Paid Ads#10: THIS is What Successful Women Do with Kathryn Shubert & Macy McNeelyIn episode #10 of the Marketing Matters™ podcast, the go-to marketing podcast for small business owners, Ashley Brock meets Kathryn Shubert and Macy McNeely, Co-CEOs of Guide Culture, authors of Persuade for Good, and hosts of the School of Sales Podcast with over 1M downloads. We talk about what successful people do - from hosting an event to paying six figures to be in a room… and more. Connect with Ashley: Instagram: @ads.with.ashley YouTube: @ads.with.ashley Website: paidadscoaching.com Learn how to WIN with paid ads in the C...2023-12-2748 min
School of Sales by The SalesgirlsPersuade for Good Book Club: Myth 3 with Kathryn ShubertSales Girls host book clubs, and we're so excited to dive into our book, Persuade for Good. In this series Macy, Kat, and Shelby will be walking through the myths that may be keeping you from persuading for good, and answer any questions you may have!It today's episode, we cover Myth 3: "Adding value will make people want to buy from me."how does a kids' toy correlate to your business?why adding value doesn't mean giving tips + advice for freegiving people all of the pieces instead of building the structure for themIf you'd...2023-07-0732 minSchool of Sales by The SalesgirlsPersuade for Good Book Club: Myth 2 with Shelby RoseSales Girls host book clubs, and we're so excited to dive into our book, Persuade for Good. In this series Macy, Kat, and Shelby will be walking through the myths that may be keeping you from persuading for good, and answer any questions you may have!It today's episode, we cover Myth 2: "I need a bigger audience or more followers to make more sales"which comes first? the volume of people or the skillswhy selling to 30 is just as important (if not more than) selling to 3000creating the right audienceIf you'd like to purchase...2023-06-2929 minSchool of Sales by The SalesgirlsSALES GIRL SUMMER: How Sales Girls Walk with Kathryn ShubertYour Sales Girl Summer is loading....“My business is slow right now because of the recession.”“I’m taking it easy this summer, I want to make memories.”“No one really buys in June or July, so I’ll pick it back up in August.”Do any of these sound familiar? They’re quick simple statements that tell a deeper story. The story that you don’t have control over your outcomes. The economy does, your customer does, your kids do (woah).And let me ask you, because maybe you ha...2023-06-1534 minSchool of Sales by The SalesgirlsSALES GIRL SUMMER: How Sales Girls Dress with Kathryn ShubertYour Sales Girl Summer is loading....“My business is slow right now because of the recession.”“I’m taking it easy this summer, I want to make memories.”“No one really buys in June or July, so I’ll pick it back up in August.” Do any of these sound familiar? They’re quick simple statements that tell a deeper story. The story that you don’t have control over your outcomes. The economy does, your customer does, your kids do (woah). And let me ask you, because maybe you ha...2023-06-1227 min
SHE with Jordan Lee DooleyA Christian Perspective on Making Money (Ft. Kathryn Shubert)Have you ever felt bad about making money as a Christian?Maybe you worry that wanting to make more money is selfish or greedy.Or maybe you want to make more money, but you don’t want to use slimy tactics.With all the corporate greed and materialism out there, it’s no wonder that we sometimes struggle with how to make money in a positive and life-giving way.In today’s episode, Jordan has a conversation with Kathryn Shubert, the co-CEO and master trainer at Guide Culture’s School of Sales.2023-05-1743 min
Cultivate LegacyHow to Slow without Stopping with Macy McNeelyMacy's path to becoming Co-CEO of Guide Culture, a leadership and sales training company, was not your typical path. Growing up with Dad passionate about sales was not something she even considered until her own journey as a struggling entrepreneur opened her eyes to the value of her Dad's skills. After sitting and learning from him, implementing the concepts in her own business, and watching her business quadruple, she knew the method needed to shared with more people. Now more than 6 years later along with her Co-CEO Kathryn Shubert, Guide Culture is a multi-million dollar company that h...2022-05-3136 min
Stronger Business Podcast#86 Sales For Business, Life, and Leadership - with Macy McNeely and Kat Shubert When faced with the idea of doing "Sales," most people throw their hands up and back away. But what many of these people don't realize is that they use a version of sales skills every day in many different areas and that they can apply to every area of their life.
In this episode, Macy and Kat explain how to change your mindset and perspective on sales from a pushy, uncomfortable interaction into a conversational guide helping people to make a buying decision! Their company The Guide Culture helps people understand how to learn and apply sales s...2022-04-151h 05
Curate ConversationsEp. 003 | Sales Culture, Leadership, and Getting on the Same Side of the Table with Macy McNeely + Kathryn Shubert, co-CEOs of GUIDE CultureCurate Conversations | Ep. 003
Today’s conversation is with Macy McNeely and Kathryn Shubert, two-thirds of the Guide Culture founding team.
GUIDE Culture is an 8-Week Sales and Leadership Training designed to teach you timeless sales skills that have the potential to transform your business and life.
In this conversation with Kat and Macy, we talk about what it means to act like a salesperson, the difference between sales skills and sales messaging, and so many different ways to re-think your approach to sales.
LINKS MENTIONED IN THIS EPISODE:
@theguideculture
@macymcneely
@ka...2022-04-111h 04School of Sales by The SalesgirlsFor The Person That's In Ministry (In Any Capacity)Macy here! My husband and I have been church shopping lately, which means I'm having a lot of first time interactions, specifically with the nursery staff, since we're dropping off our 6 month old son while we attend the service. I've had 2 veryyyyy different experiences in the last few weeks, which has got me so fired up about why ministry is the most important sales job of all.For those that don't know, my last job was in ministry and when I pivoted to sales, I quickly realized how important it is that people in ministry...2021-12-0721 min
Too Big For Your Boots with Liv ConlonHow to Grow Your Sales by Scaling Your Mission with GUIDE Culture(Thought Leader Chat Podcast) Macy McNeely and Kathryn Shubert founded GUIDE Culture in 2019, providing the tools you need to effectively share your message with the world. GUIDE Culture® is a sales and communication training course that teaches you techniques centred around influence, persuasion, and confidence. GUIDE Culture helps online business owners confidently make more sales using their proven and unique 5 step process. We discuss why not having a sales strategy will kill your business, finding an organic business partner and surrounding yourself with people in the entrepreneurial game, how becoming mission driven not money driven helped to scale to 7 F...2020-09-0354 min
The Within Her Podcast33 | Morning Routines with Macy McNeely + Kathryn ShubertMy friends Macy McNeely + Kathryn Shubert are the queens of morning routine and I wanted to have them on to talk all about this topic because I know it’s something you all often have lots of questions on or is an area that you’re striving to improve in. I’m feeling really strongly lately about encouraging you and myself that 2020 isn’t over. I know all the funny memes are out there saying things like wake me up in 2021… and those are fine for a laugh here and there but there are still 4 good months left in 20...2020-08-3100 minSchool of Sales by The SalesgirlsHonor The StruggleIn episode 34 of the Good Is Cool® podcast, GUIDE Culture™ leader Kathryn Shubert, talks about honoring the struggle. She encourages a new mindset when tackling your goals this year.For the complete show notes, visit HERE. Join the Sell Your Offer Challenge❤️🔥 Buy our Book, Persuade for Good📖 Watch us on YouTube!🚀 2020-01-0721 minSchool of Sales by The SalesgirlsSelling On StoriesIn episode 31 of the Good Is Cool podcast, we have Kathryn Shubert back to talk about selling on stories. This episode builds on episode 30, How To Get Massive Results, so be sure to listen to that one before you listen to this week's! Join the Sell Your Offer Challenge❤️🔥 Buy our Book, Persuade for Good📖 Watch us on YouTube!🚀 2019-12-0327 minSchool of Sales by The SalesgirlsHow To Get Massive ResultsIn episode 30 of the Good Is Cool podcast, we welcome our very first guest, Kathryn Shubert. Kathryn is a GUIDE Culture family member through and through that has completely changed her life through the course of the year. Macy sits down with Kathryn to talk about how to get massive results in your business. Join the Sell Your Offer Challenge❤️🔥 Buy our Book, Persuade for Good📖 Watch us on YouTube!🚀 2019-11-2634 min
All In with AllieKathryn Shubert Interview: Why Cold Messaging Doesn’t Work + The Better Way to Grow RelationshipsIn this episode, Kathryn and I are talking all about cold messaging and why this widely taught, but outdated, sales technique isn’t something women in direct sales should be doing. Kathryn describes her own experience with cold messaging and what results she saw when she utilized it as a method to gain new customers and team members. We discuss real relationship building and what you should be focusing your time and energy on to actually grow your business. Find Kathryn at https://www.instagram.com/kathrynmshubert/ Ways to connect with me: Instagram: https://www.instagram.com/allieireeves/ Website: https://www...2019-11-0440 minAll In with AllieKathryn Shubert Interview: Business Doubled Thanks to IG StoriesThis episode I’m interviewing Kathryn Shubert, an Instagram story boss who utilizes them so effectively and consistently she has doubled her business the past 6 months working from home with a babe on her hip. We are talking about her struggles showing up on stories at first and how she overcame those fears to become an IG story expert. Kathryn shares her top tips for stories that have helped her grow her audience and business. She dives into best practices for marketing your product in stories and how to balance sharing business and personal content. Find Kathryn on IG at: htt...2019-06-1758 min