Shows
Raise The FloorThe Truth About Burnout & Boundaries in Leadership | Katy Leeson | Raise The FloorKaty opens up about the high-pressure world of leadership, the importance of setting boundaries, and why slowing down can sometimes be the boldest decision you’ll ever make.We dive deep into mental health, career growth, personal development, and sustainable success, without losing yourself in the process. Hosted on Acast. See acast.com/privacy for more information.
2025-11-201h 00
Steven Bartlett - Audio BiographyIs Authenticity Sabotaging Your Career? Secrets from a Former Secret Service AgentSteven Bartlett BioSnap a weekly updated Biography.Steven Bartlett has kept up his characteristically high public profile over the past few days, with activity spanning international speaking tours, headline podcast episodes, and newsworthy collaborations within the business world. On September 25, Steven released a new Diary of a CEO episode featuring former U.S. Secret Service agent Evy Poumpouras, diving into the controversial topic of authenticity in business—arguing that being 'real' at work could quietly sabotage your career. Their conversation covered elite strategies for emotional control and influence, and the power dynamics that define leadership, drawing a flood of...
2025-09-2803 min
The Places We'll Go Marketing ShowI Walked Away from the Dream Job - Katy LeesonKatie Leeson had the career most marketers dream of—leading Social Chain alongside Steven Bartlett, shaping global campaigns, and becoming one of the most recognised voices in the industry. But after hitting every milestone, she made a bold move: she walked away.👉 In this episode of The Places We’ll Go Marketing Show, Katie shares:• What life looks like after leaving Social Chain• The identity shift that came with stepping away• The emotional toll of high-profile leadership• Her battle with imposter syndrome and self-worth• Why she pivoted into coaching and content creation• How she's now redef...
2025-04-031h 01
Unfiltered InfluenceUnfiltered Values: How Understanding Yourself Drives Personal Brand Success with Katy LeesonAre your personal values shaping your brand - or holding it back?In this episode, we sit down again with Katy Leeson to unpack how defining your core values can be the game-changer for personal branding, business decisions, and even relationships. Katy shares her journey from running Social Chain to working with Gary Neville’s Relentless Media, and how a “lightbulb moment” about her values helped her set boundaries, make bold career moves, and create a brand that feels fully aligned.We also walk through a mini values workshop, giving you a step-by-step process...
2025-03-0625 minUnfiltered InfluenceKaty Leeson on Scaling Social Chain with Steven Bartlett, Overcoming Imposter Syndrome, and the Power of Personal BrandImposter syndrome, personal brand building, and the realities of leadership - this episode has it all. Charlie sits down with Katy Leeson, former Managing Director of Steven Bartlett’s Social Chain, to talk about her journey from navigating a male-dominated industry to leading a company of 130 people. Katy shares how imposter syndrome almost held her back, the unexpected moment that pushed her to start building her personal brand, and why that decision changed everything.They also dig into leadership lessons, the impact of company culture, and how Katy’s experiences shaped her new path in coaching and cons...
2025-03-0446 min
Dawn of a New Era The Billionaire Brain PodcastEp 147 - Katy Leeson - The Success Paradox: Thrive despite imposter syndromeOn today’s episode, I’m sitting down with the brilliant Katy Leeson - The ex MD of Steven Bartlett's Social Chain. Katy’s journey from stepping into Social Chain as ‘the old lady ruining the fun’ (her words, not mine!) to scaling it into a multi-million-pound powerhouse is nothing short of incredible. We talk about everything - managing imposter syndrome, leading with care, and why sometimes a phone that’s not plugged in can lead to the biggest opportunities. Oh, and there’s plenty of laughter, life lessons, and a few surprises along the way.
2024-12-1240 min
Braver, Stronger, Smarter with Rebecca HartleyKnow your Value with Katy Leeson Welcome to the Braver, Stronger, Smarter podcast with me, Rebecca Hartley. In this episode, I’m joined by the inspirational Katy Leeson. Featured on the Northern Power Woman Power List, Katy is the CEO of Relentless Media and the Marketing Director of Nadine Merabi. She is the former Managing Director of the company Social Chain, founded by Steven Bartlett. What’s more, Katy is vocal across her social platforms about the challenges of leadership and mental health and wellbeing at work, aiming to redefine social media as a force for good.
2024-05-0353 min
Human Business with Sam WhiteHuman Business with Katy LeesonIn this episode Sam meets Katy Leeson who for 5 years worked as MD at Social Chain before moving to run operations for Gary Neville's Relentless Group. How has Katy managed so much success and more importantly continue to do business in a human kind of way? - lets find out...
2023-07-0328 min
The Just Bloody Post It PodcastEp 87 #JustBloodyBiteSize Katy Leeson: how to get over yourself and get visible online**We chat a little about miscarriage in this episode**
How to go build a purposeful personal brand (and avoid burnout) with CEO Katy Leeson.
Katy Leeson has years of experience shaping social media campaigns for big brands a the agency Social Chain, before recently moving to become CEO of Relentless Media - the company behind the rebrand and rebuild of Salford City FC.
We discuss,
💪 what hard work really looks like
🗣 what you can (anything) and can't (nothing) post about on LinkedIn
🙏 the great things that come from awkwardly putting yourself...
2022-08-1912 min
I Shouldn't Say This, But...Katy Leeson is Leaving the BuildingI Shouldn’t Say This, But … this podcast has taught me more than I could have ever imagined.
And this episode is going to be my last. At least for a while.
When I started the podcast 4 years ago, I couldn’t have imagined the journey it would take me on, the conversations it would generate or the relationships it would help me foster.
Steven Bartlett had tasked me with creating a brand for myself, and I was determined to give it purpose beyond simply being a KPI.
As I sat down to rec...
2022-03-3120 minI Shouldn't Say This, But...We are all influencers: Natalie WillsNatalie Wills is the Global Director of Marketing at Zalando and a fellow advocate for the power of social media for good.
In this episode, we discuss:
- The importance of authenticity online
- Why we are all influencers
- What we can learn from the way young people use social media
- The importance of leading with your values
- Zalando’s approach of casting diversity of influencer talent and talent whose values resonate with their own
- The way social media is driving transparency in the real world
N...
2022-03-2444 minI Shouldn't Say This, But...Entrepreneurship, community and the joy of work: Matt Clements and Giles HarrisonMatt and Giles founded Sculpd alongside their business partner Guy Vero at the peak of Lockdown, and have since sold over 100,000 at-home pottery kits.
Beyond that, they’ve built partnerships with some of the most influential brands in the UK, including Bloom & Wild, Missoma and Papier.
In this episode, we discuss:
- The challenges that come with building a business in Lockdown
- The role of social media in the formation of the Sculpd community
- The importance of finding joy in your work
Matt and Giles:
https://uk.linke...
2022-03-1042 min
Pregnancy LossTalking about your MiscarriageMeet Katy Leeson, Managing Director of Social Chain who also hosts a podcast called 'I Shouldn't Say This But' and at the time of us chatting had just been nominated for an award for 'Leading the Charge and Pushing the Boundaries' with Campaign Magazine ( a big industry title ) I spoke with Katy in real life at Social Chain's very cool office in central Manchester, in the days where you could do that, which is why Kate isn't in this episode.Self ProtectionKaty spoke about her struggle with the responsibility of being a young female...
2022-03-0731 minI Shouldn't Say This, But...Creating Change & Communities with Social Media: Daisy MorrisDaisy is the person behind The Selfhood - who makes digital interactions feel more human and puts connectivity at the heart of content strategies for brands and their audiences.
She birthed The Selfhood after noticing a huge gap in the market for business owners and creatives to understand social media and digital marketing in a fun, human and relatable way after spending years in the jargon filled world of ad agencies.
In this episode we discuss:
-The role of social media in creating change.
-The balancing act of finding a space to rest...
2022-02-2447 minI Shouldn't Say This, But...Social media's role in the mental health fight: James RoutledgeJames Routledge co-founded Sanctus - a purpose-driven organisation that supports employee mental health through proactive and preventative one-to-one coaching in the workplace.
He is also the author behind ‘Mental Health at Work’ - a book filled with stories, learnings and guidance for anyone on their mental health in the workplace journey.
In this episode, we discuss:
* The culture of permission arising around mental health
* Social media as a force for good in the mental health fight
* Why rest doesn’t only mean sleep
James:
https://www.instagram.com/jamesrout...
2022-02-1742 minI Shouldn't Say This, But...The Anxiety Coach: Chloe BrotheridgeChloe Brotheridge is an Anxiety Hypnotherapist, Coach, Podcast Host and Author who is dedicated to helping women free themselves from anxiety.
In this episode, we discuss:
- The importance of distinguishing your dream from the one’s being pushed by other people
- Tips for a more purposeful and positive social media experience
- How we can combat our inner critics
Chloe:
https://www.instagram.com/chloebrotheridge/?hl=en
https://twitter.com/CBrotheridge?s=20
https://calmer-you.com/free
https://www.amazon.co...
2022-02-1034 minI Shouldn't Say This, But...Social Media & Activism: Gina MartinGina is an activist, author and artist who uses her platforms to encourage real-world change.
In this episode, we discuss:
- The uncomfortable reality of activism
- The intersection of social media and activism
- The importance of setting work/life boundaries
- The changes social media companies need to start making
- Young people’s relationship with social media
Gina:
https://www.instagram.com/ginamartin/?hl=en
https://twitter.com/ginamartinuk?s=20
https://www.youtube.com/watch?v=_K_n-x-W7pY
...
2022-02-0350 minI Shouldn't Say This, But...Social Media for Good: Jay FlynnJay Flynn founded the Virtual Pub Quiz back at the start of the pandemic, and is living proof of the power of social media to be used for good.
In this episode, we discuss:
- Jay’s incredible journey from pub landlord to household name (and the social media mistake that started it all)
- The challenges that have arisen as a result of digital stardom
- The impact of the Virtual Pub Quiz on Jay’s life
- The positive potential of social media
Jay:
https://www.yout...
2022-01-2030 minI Shouldn't Say This, But...Do I Have Productivity Dysmorphia? Anna Codrea-RadoAnna Codrea-Rado is a journalist, author and podcaster whose article ‘Do I have Productivity Dysmorphia?’ has changed they way both I and so many others view our achievements.
In this episode, we discuss:
* The impact social media is having on our view of success
* The importance of finding joy in our free time
* The productivity dysmorphia trap
And so, so much more.
Anna:
https://www.instagram.com/annacod/?hl=en
https://twitter.com/annacod?s=20
https://www.linkedin.com/in/annacodrearado/?originalSubdomain=uk
2022-01-1344 minI Shouldn't Say This, But...Social Media and Personal Branding: Ash JonesAsh is the Founder of personal branding agency Great Influence, and part of Social Chain’s founding team. The man behind the personal brands of the likes of Steven Bartlett and Julian Hearn, his experience and knowledge of social media as a tool for good is second to none.
In this episode, we discuss:
- The value in personal branding
- The social media shift we’ve seen over the past decade
- The life shift that comes with taking on a leadership role
Ash:
https://www.linkedin.com/in/ash-jone...
2022-01-0647 minI Shouldn't Say This, But...Comparison Culture: Lucy SheridanLucy Sheridan is the world’s first and only comparison coach, using her work and the online community she has built to to empower others into live comparison free lives.
In this episode, we discuss:
- The role social media plays in fuelling comparison culture
- The importance of getting to know your values
- Defining your own success
- Why leaders need to be conscious of the energy they bring
- How social media can be used to overcome comparison culture
Lucy:
https://www.instagram.com/luc...
2021-12-1048 minI Shouldn't Say This, But...Ending Online Abuse: Seyi AkiwowoSeyi Akiwowo is an absolute powerhouse. Through her charity Glitch, she is working hard to create a kinder, safer, more robust digital sphere.
In turn, Seyi is empowering people to advocate for others whilst raising a generation of digital citizens who will carry these lessons into the future.
In this episode, we discuss:
- The online space as a continuation of our offline realities
- The duty of care platforms owe to their users
- The inadequacy of the Online Safety Bill
- The concept of digital citizenship
- The...
2021-11-2541 minI Shouldn't Say This, But...The Importance of Authenticity: Gary NevilleThere’s no social media presence more authentic than Gary Neville’s.
In this episode, we discuss:
- The importance of Footballers having an authentic social media presence
- THAT Manchester United interview
- His hopes for the digital world his daughters are growing up in
- Where the curriculum is failing young people
- Why the Glazer family are a threat to the soul of Football
I hope you enjoy this episode as much as I enjoyed recording it.
Gary:
https://www.linkedin.com/in/gary...
2021-11-1833 min
The New Exchange with Ken Grand-PierreKaty Leeson on re-thinking how we view social mediaLet’s be honest, most of us tend to proclaim to our friends that “social media is evil” at least once a week. But what if it’s not? And what if the very way we look at social media is flawed? Those are some of the questions I tackle with today’s guest, Katy Leeson, Managing Director of Social Chain UK and host of the stellar podcast, I Shouldn’t Say This, But. Within her podcast, Katy does a brilliant job at showcasing the remarkable experiences that can come from stepping out of our comfort zones, all while never sugar...
2021-11-1652 minI Shouldn't Say This, But...Behinds the Scenes of Social Media: Alex HolmesAlex Holmes has dedicated his career to making both schools and the digital sphere a safe space for young people. Deputy CEO at the Diana Award and advisor to the likes of TikTok, Facebook, Twitter and the Bill and Melinda Gates Foundation, Alex’s knowledge of social media and the issues facing young people today is second to none.
In this episode, we discuss:
- The power and legacy of young people today
- What social media companies are doing to fight the rise in online abuse - and what they aren’t
...
2021-11-1137 minI Shouldn't Say This, But...How to harness the power of YOU: Tiwalola OgunlesiTiwalola Ogunlesi is using her platform to fight the generation cycle of low self-esteem, making sure that this generation of women and girls grow to be the most confident yet.
In this episode, we discuss:
- How to harness the power of you
- Tips for improving your self-confidence, combatting imposter syndrome and getting to grips with your self-worth
- How social media can be used to create communities of empowerment
- Tiwa’s business - Confident and Killing It
Tiwa:
https://instagram.com/tiwalowla?utm_medium=copy_link
2021-11-0436 min
The Just Bloody Post It PodcastHow to compete with cat memes and Instagram models with Social Chain MD @katyleeson**Heads up that there's a mention of miscarriage in this episode**
Katy Leeson's got a big job. She's managing director of Social Chain the social media marketing agency founded by Steven Bartlett. It helps the big brands (huge like Coke, Amazon, KFC, Uber) to create content that cuts through the noise and gets noticed.
Even though putting her own face out there and creating a personal brand doesn't come naturally, she's now on a mission to change what leadership looks like.
She uses her platform to educate young people about using social media in a...
2021-11-0230 min
Reach Next GenerationReach Next Generation talks to Katy LeesonToday my guest is Katy Leeson - who is the Managing Director of Social Chain working with some of the largest brands in the world including Superdry, Warner Music, Coca Cola and Boohoo. Katy also hosts her own podcast called “ I shouldn’t say this but” which is ranked as a top 5 business podcast on iTunes
2021-06-2916 min
Your Body Is The Portal PodcastBlazing Trails with Katy LeesonI am so excited for you all to hear this episode with the wonderful MD of Social Chain, Katy Leeson. Katy has so many awesome insights into being at the helm of a company at the forefront of business and social change. Katy also has her own podcast "I Shouldn't Say This But....." Katy is breaking taboos and speaking out about huge topics and as a result is effecting change for so many people. Join Katy and I as we discuss all the trails she is currently blazing!
If you want to follow Katy and her journey...
2021-05-1949 min
The Whole Marketer podcastEpisode 33 - Empathy with guest Katy LeesonEpisode #33. This episode's soft skill for marketers – particularly marketing leaders – is empathy. To discuss how the needs of employees have changed and therefore why being an empathetic leader is a necessary skill to get the best out of your team, Abby is joined by a truly inspiring guest expert, Katy Leeson. Katy is a huge advocate for empathy, honesty and sharing vulnerability, which she talks about in her popular podcast 'I shouldn't say this but'. As Managing Director of Social Chain, Katy tells Abby her experience of supporting her agency throughout lockdown, her career journey, clarity on her values and h...
2021-05-0339 min
The Ambition AcceleratorThe Ambition Accelerator: Episode 4 - Katy LeesonIn this episode of The Ambition Accelerator Podcast, Sophie Milliken talks to Katy Leeson, the Managing Director of Social Chain and former head of new Business and Marketing at MediaCom.Katy secured the role of Managing Director after just six months at Social Chain, and has brought a in number of policies which have allowed for the seamless expansion of the business and its culture across its five global locations.Katy talks about her own struggles with Imposter Syndrome, and how she overcame it to succeed as a woman in a predominantly male role.
2021-03-3040 min
Marketing Meetup PodcastHow to hack the social media algorithms using psychology - Katy Leeson, MD of Social ChainHow do you hack the social media algorithm to stand out?
We are living in an age of content overload, fighting for attention against life (and a very different life than we were used to) not just our competitors.
Couple that with Social Networks prioritising people over businesses, it makes it hard for brands to be seen by their audiences. In this talk, Katy shares the latest in Social Media Psychology that will help you to really hack the algorithm.
2021-02-1759 min
I Shouldn't Say This, But...Bloom & Wild's Marisa Thomas: Sending Love & Spearheading ThoughtfulnessMy first, very special guest on Season 3 of the podcast is the wonderful Marisa Thomas, Head of Brand at Bloom & Wild, the “UK’s Most Loved Online Florist” and one of the fastest-growing British startups (with a growth rate of 13,816%).
For a handful of lucky brands, business has been booming over the past few months, with demand skyrocketing and sales soaring. This was the case for Bloom & Wild. I chatted to Marisa about how COVID affected the brand, the challenges and opportunities it presented, Bloom & Wild’s role in spearheading The Thoughtful Marketing Movement, company culture, interview faux-pas’ and much, m...
2020-09-1058 minI Shouldn't Say This, But...I Shouldn't Say This, But A LOT Has ChangedThe podcast is back, with a brand new season! 2020 has been the strangest year of my 36 years on the planet. I’ve encountered such a great deal of unexpected, uncontrollable change, and I know I’m not alone. For my first episode back, I discuss the changes I’ve faced over the past few months (one particular change I’m sure you’re all aware of), and how I’ve personally and professionally dealt with them.
I reveal my top tips on how to overcome change, and how to find the positives within what can often feel totally negative. Mo...
2020-09-0331 min
The Fertility PodcastTalking about your MiscarriageMeet Katy Leeson, Managing Director of Social Chain who also hosts a podcast called 'I Shouldn't Say This But' and at the time of us chatting had just been nominated for an award for 'Leading the Charge and Pushing the Boundaries' with Campaign Magazine ( a big industry title ) I spoke with Katy in real life at Social Chain's very cool office in central Manchester, in the days where you could do that, which is why Kate isn't in this episode. Self ProtectionKaty spoke about her struggle with the responsibility of being a young female M...
2020-05-1131 minThe Fertility PodcastTalking about your MiscarriageMeet Katy Leeson, Managing Director of Social Chain who also hosts a podcast called 'I Shouldn't Say This But' and at the time of us chatting had just been nominated for an award for 'Leading the Charge and Pushing the Boundaries' with Campaign Magazine ( a big industry title ) I spoke with Katy in real life at Social Chain's very cool office in central Manchester, in the days where you could do that, which is why Kate isn't in this episode. Self ProtectionKaty spoke about her struggle with the responsibility of being a young female M...
2020-05-1131 min
I Shouldn't Say This, But...Annabel Mullin & UK Politics. Uncovering The Scandals.In this week's podcast, Katy sits down with political party leader Annabel Mullin. In this fascinating conversation, Katy is able to dive deeper into the world of politics to uncover the lies and scandals currently going on within our UK government. If you're looking to get a better understanding of politics and what's going to be happening post-Brexit, this is a MUST episode for you.
Annabel Mullin is the Chief Operating Officer of Sweetspot Strategic Consulting. Prior to this Annabel was the leader of Renew, a new political party looking to bring balance and reboot a...
2020-01-301h 02I Shouldn't Say This, But...You’re Lazy and I’m Happy.In this weeks rant Katy expresses her frustration with some of the creepy online messages she gets on LinkedIn of all places as well as why people are lazy when it comes to making an effort with dating. She also discusses what efforts Social Chain take to make their employees happy and how a better understanding of what happiness is has lead to a happier workplace.
2020-01-2337 min
Meet The PodcastersKaty Leeson: Openness, Honesty, & PodcastingKaty Leeson is the Managing Director of marketing agency Social Chain UK and host of her own podcast called "I Shouldn't Say This, But".
In this interview James Deeney speaks with Katy about how she has used podcasting to encourage meaningful conversation on social media about the issues that matter most to her.
2020-01-2222 minI Shouldn't Say This, But...WHY WOMEN CAN'T WINIn this weeks podcast Katy discusses in depth her experiences with gender bias in the workplace as well as offering advice to those who find themselves in a similar position.
This is a great episode for both genders as women will be able to learn how they're protected and the right way to go about important topics like negotiating a salary in order to receive equal pay.
Men you'll be able to understand the different environment the workplace is for women with such difficulties as the 'Gender double bind' which means females sometimes just can't wi...
2020-01-1630 minI Shouldn't Say This, But...Resolutions SUCK!Katy is back with her first podcast of the year and there is so much to catch up, she goes over a number of listeners admissions submissions, answering their questions on life as well as highlighting some of the more positive aspects and the heroic work surrounding the Australia bush fires.
The main topic in this weeks podcast is preaching the universal truth the new year new you is a load of BS and discusses the steps you MUST put in place in order to keep positive, long lasting changes in your life.
YOGA YouTube Tu...
2020-01-0945 minI Shouldn't Say This, But...Personal Branding: What Not To Do.In the final episode of the year and on the one year anniversary of starting my personal brand I review all the mistakes I’ve made so you don’t have too.
If you like many others understand the commercial importance of personal branding then this is A MUST for you so you can take your learnings in 2020.
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Katy Leeson, the Managing Director of Social Chain is launching a podcast titled 'I Shouldn't Say This, But...'. The podcast aims to explore Katy's journey as MD of one of the fastest growing social...
2019-12-1234 minI Shouldn't Say This, But...Single this Christmas?In this weeks podcast Katy is digesting all the social media and marketing news into three easy bite size chunks for you. As ever she's reviewing this years Christmas ads and finally she opens up about he take on surviving the festive period as a singleton. MUCH needed advice in this podcast for anyone in the same boat, DO NOT miss!
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Katy Leeson, the Managing Director of Social Chain is launching a podcast titled 'I Shouldn't Say This, But...'. The podcast aims to explore Katy's journey as MD of one of the fastest...
2019-12-0222 minI Shouldn't Say This, But...Excitable Edgar vs Chinese Super RobotsIn this podcast Katy dives into the mysterious world of Chinese tech and growing trends emerging that will spill over into 2020. A must listen to podcast if you're looking to learn what direction tech is going in.
Katy also takes a look at the latest Christmas ads and asks have we hit the roof of whats possible? Why isn't anyone trying anything new!
2019-11-2119 minI Shouldn't Say This, But...Christmas Advert Reviews. THEY'RE HERE!In this podcast Katy goes over the weeks news as well as offering some insight into the different topics she's been asked to speak about over the next few weeks. She also dives head first into this years Christmas adverts as she'll be reviewing them over the next couple of weeks and using the data side of the agency she'll determine which is the ad of the year. Finally Katy opens up about Social Chains approach to flexible working, it seems this has become a trend recently however Katy warns that it could be more harm than good.
2019-11-1436 minI Shouldn't Say This, But...Should Political Social Ads Be Banned?In this podcast Katy dives deep into revealing the true impact social is having on us, the guinea pig generation and gives her opinion on what needs to change before it's too late!
In a new section on the podcast Katy will be reviewing this years Christmas ads and using the data tools available at Social Chain revealing just why each ad is performing so well or perhaps not so well so by the end of the year we will have the secret formula as to what makes the perfect Christmas ad.
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2019-11-0741 minI Shouldn't Say This, But...The Benefits of AntidepressantsIn this podcast Katy is back in the studio where she discusses which companies are helping raise awareness of todays mental health issues and also names and shames those making things worse.
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Katy Leeson, the Managing Director of Social Chain is launching a podcast titled 'I Shouldn't Say This, But...'. The podcast aims to explore Katy's journey as MD of one of the fastest growing social marketing agencies in the world and to hear the inner secrets of a woman in a predominantly male role.
Links to discover your life...
2019-10-2531 minI Shouldn't Say This, But...Diane Young - NHS to Global BusinessIn this weeks podcast I sit down with the founder of the global marketing news outlet The Drum, Diane Young. Inspired by her Tedx talk I wanted to know she thought the media landscape had changed over the last 25 yeas and how to become both resilient professionally and personally.
This is the podcast I've personally learnt the most from and I can't wait for you to listen as well.
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Katy Leeson, the Managing Director of Social Chain is launching a podcast titled 'I Shouldn't Say This, But...'. The podcast aims to e...
2019-10-1523 minI Shouldn't Say This, But...Baby Loss Awareness WeekThe feedback from season one was that people got more value from the personal episodes and wanted to hear more, so I’ve started season two with something very personal that happened to me but also something that affects a lot of people.
This taboo subject is rarely talked about in public but it’s my wish that if by sharing my experience it can help just one person, then it’s worth it.
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Katy Leeson, the Managing Director of Social Chain is launching a podcast titled 'I Shouldn't Say This, But...
2019-10-0856 minI Shouldn't Say This, But...Attracting Talent🏆HOW TO ATTRACT THE BEST TALENT FOR YOUR TEAM 🏆
In this weeks podcast Katy sits down to discuss how important it is to start with culture over skills when it comes to hiring
Just because they're great at that role doesn't mean they're going to great doing that role in YOUR business.
If you start with attitude, values and culture you're be able to find someone who can work productivity within the team that'll lead to success. If you hire someone who doesn't fit in the team then you risk friction which can hold yo...
2019-08-2929 minI Shouldn't Say This, But...Are Facebook listening to your calls?In the weeks podcast I'm sitting down with our data expert McVal Osborne to get to the bottom of just what is social data, should we be protecting it and finally putting to get the rumours of how much Facebook really knows about you.
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Katy Leeson, the Managing Director of Social Chain is launching a podcast titled 'I Shouldn't Say This, But...'. The podcast aims to explore Katy's journey as MD of one of the fastest growing social marketing agencies in the world and to hear the inner secrets of a woman in a...
2019-08-221h 12I Shouldn't Say This, But...INDUSTRY SECRETS - Student MarketingHow to capture the modern student audience effectively?
In this weeks podcast Katy reveals how Social Chain run the worlds largest student community on social and how brands successfully run campaigns that engage the modern student audience
2019-08-0837 minI Shouldn't Say This, But...What Happens To Your Online Data?I think we can all agree that the unethical use of your data is wrong but how do we stop it? With the news that the ageing app FaceApp might be giving your data to Russian Government and the Netflix documentary 'The Great Hack' exposing the depths that Cambridge Analytica went to sway your opinions without you realising. In this podcast I dive into the data and find out exactly who is taking it and what are they doing with it.
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Katy Leeson, the Managing Director of Social Chain is launching a podcast titled...
2019-08-0117 minI Shouldn't Say This, But...Inspiring a generation - Jane KenyonFrom an abusive and traumatic childhood to finding out her partner was stealing from here Jane Kenyon really has been through it all. Despite all that she was still able to motivate herself into become an extremely successful entrepreneur and today she spends her time inspiring thousands of women after founding the Girls Out Loud organisation.
I sat down with her to discover how to pick yourself up when you’ve been knocked down. This is the most value driven podcast I’ve recorded to date and I can’t wait for you to listen and get ins...
2019-07-271h 12I Shouldn't Say This, But...Pick The Perfect InfluencerThank you so much to every single person who messaged me after last weeks podcast episode.
It was by far the hardest episode for me personally but it makes it all worth while knowing that listeners were able to take something away to them to help them with their own personal battles.
I am currently going through the messages and replying to every single one but what I found so far is the repeated question "How do I help my friend, partner, loved ones who are suffering?"
With the help of the mental h...
2019-07-1625 minI Shouldn't Say This, But...The hardest year of my lifeIn this emotional podcast I discuss the viral sensation that is Alex from Glasto and the importance of social within the music industry as well as reviewing some of the negative comments towards the new Stranger Things series before diving into my personal life and opening up on what has been a very emotional and difficult year. Warning, there are tears.
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Katy Leeson, the Managing Director of Social Chain is launching a podcast titled 'I Shouldn't Say This, But...'. The podcast aims to explore Katy's journey as MD of one of the fastest g...
2019-07-1123 minI Shouldn't Say This, But...Productivity Life HacksI not only wanted to know what I could do to be as productive as possible during the day but also how I could take control of my mood and improve it!
Today I met Rebekah Esdale, a nutritionist who gave me SO MUCH ADVICE on what I should be doing to get unlimited energy during the day.
This is probably the most informative podcast of mine to date and includes advice you can apply to you life straight away and instantly improve your concentrate and productivity.
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Katy Leeson, the Managing D...
2019-07-0447 minI Shouldn't Say This, But...FREE Personal Branding AdviceIn todays podcast Katy introduces a new project Social Chain are working closely with Facebook to improve it's mental health support as well as discussing everything you need to know in the marketing and social world.
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Katy Leeson, the Managing Director of Social Chain is launching a podcast titled 'I Shouldn't Say This, But...'. The podcast aims to explore Katy's journey as MD of one of the fastest growing social marketing agencies in the world and to hear the inner secrets of a woman in a predominantly male role.
2019-06-2732 minI Shouldn't Say This, But...Surviving the work night outIn this weeks podcast Katy discusses the future of marketing with big progressions in the voice market, the crypto market AND the podcast market. All great opportunities to take advantage of, she also discusses the fear of failure and how to give tough feedback as a manager before going into depth her feelings of anxiety when it comes to the work night out and how to balance the friend/manager relationship.
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Katy Leeson, the Managing Director of Social Chain is launching a podcast titled 'I Shouldn't Say This, But...'. The podcast aims to e...
2019-06-2023 min
SocialMinds - A Social Media Marketing PodcastStay On Target: Where The Real Value Lies In Targeting Audiences on SocialIn all forms of marketing, misunderstanding your target audience means missing the mark. But why are so many brands failing to resonate with their audience on social media when the tools available to them are so sophisticated? In episode 041 of Social Minds, we're joined by Social Chain UK managing director Katy Leeson, to discuss how social-first data capabilities are revolutionising our understanding of modern consumers and what lessons can be transferred from traditional media targeting. Intuitive targeting means knowing that customers' offline actions don't always marry with their online thoughts, or that effective youth marketing means not falling for...
2019-06-1840 minI Shouldn't Say This, But...Bosses worry too.Katy explains in depth the impact anxiety has had on her life over the last month. She also discusses how to tackle the fear of failure and asks the questions has the influencer marketing bubble finally burst as an influencer fails to sell 36 T-shirts despite having over 2.5 million followers on Instagram.
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Katy Leeson, the Managing Director of Social Chain is launching a podcast titled 'I Shouldn't Say This, But...'. The podcast aims to explore Katy's journey as MD of one of the fastest growing social marketing agencies in the world and to hear t...
2019-06-1230 minI Shouldn't Say This, But...JAMES CHARLES GETS CANCELLEDIn this weeks podcast Katy catches you to speed with this weeks social news PLUS advice for sponsors, insights into which marketing platform you can get the best results from TODAY and why snapchat filters could save your business
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Katy Leeson, the Managing Director of Social Chain is launching a podcast titled 'I Shouldn't Say This, But...'. The podcast aims to explore Katy's journey as MD of one of the fastest growing social marketing agencies in the world and to hear the inner secrets of a woman in a predominantly male role.
2019-05-2429 minI Shouldn't Say This, But...HOW TO REACH 200 MILLION PEOPLEHappy Birthday Katy!! In this podcast Katy discusses why the next six months is THE time to get your brand on Alexa, How the England Lionesses team reached 200 million people this week despite only having 190k on social and Katy finally answers the question 'How do you reach a youth market'.
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Katy Leeson, the Managing Director of Social Chain is launching a podcast titled 'I Shouldn't Say This, But...'. The podcast aims to explore Katy's journey as MD of one of the fastest growing social marketing agencies in the world and to hear...
2019-05-1621 minI Shouldn't Say This, But...Game of Thrones + Starbucks = Missed opportunityKaty's back and with an extra long episode to make up for missing a few episodes through illness. Katy discusses the business news of the week including how Starbucks could have made a profit off the back of Game of Thrones mistake. She also gives an exclusive social marketing hack at the end of the episode.
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Katy Leeson, the Managing Director of Social Chain is launching a podcast titled 'I Shouldn't Say This, But...'. The podcast aims to explore Katy's journey as MD of one of the fastest growing social marketing agencies i...
2019-05-1541 minI Shouldn't Say This, But...#SelfCareSundays Are Bad For Your HealthToday we’re at home with Katy as she discusses the one skill she believes can take you furtherest and celebrates been nominated for Women's Role Model List 2019. Her and Doddz also discuss Katy’s imposter syndrome and why if you’re worrying about what other people think of you, you’re wasting everyones time.
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Katy Leeson, the Managing Director of Social Chain is launching a podcast titled 'I Shouldn't Say This, But...'. The podcast aims to explore Katy's journey as MD of one of the fastest growing social marketing agencies in the world and to he...
2019-04-2626 minI Shouldn't Say This, But...How To Live Till You're 100Ever wondered how to live till you're 100? What is your reason for living? How do you present confidently in front of hundreds of people? All these questions and more are answered in this weeks podcast
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Katy Leeson, the Managing Director of Social Chain is launching a podcast titled 'I Shouldn't Say This, But...'. The podcast aims to explore Katy's journey as MD of one of the fastest growing social marketing agencies in the world and to hear the inner secrets of a woman in a predominantly male role.
2019-04-1924 minI Shouldn't Say This, But...LUSH You've Made A Huge MistakeIn this business podcast Katy discusses connectivity. How brands like Nike and Budweiser are connecting people with brilliant ads and how brands like Lush and Debenhams's lack of connectivity could cost them their business.
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Katy Leeson, the Managing Director of Social Chain is launching a podcast titled 'I Shouldn't Say This, But...'. The podcast aims to explore Katy's journey as MD of one of the fastest growing social marketing agencies in the world and to hear the inner secrets of a woman in a predominantly male role.
2019-04-1721 minI Shouldn't Say This, But...Suck It Up PrincessIn Fridays podcast Katy discusses the most venerable she's ever felt on the podcast, how loneliness can actually increase your chances of death and why emotional intelligence is the most underrated attribute you can have.
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Katy Leeson, the Managing Director of Social Chain is launching a podcast titled 'I Shouldn't Say This, But...'. The podcast aims to explore Katy's journey as MD of one of the fastest growing social marketing agencies in the world and to hear the inner secrets of a woman in a predominantly male role.
2019-04-1236 minI Shouldn't Say This, But...I Shouldn't Say This, But Let's Make A DifferenceToday is a very special episode as our mentoring competition winner is announced live on the podcast. Katy also reads out your emails and gives you the good news to brighten up your morning wherever you may be in the world
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Katy Leeson, the Managing Director of Social Chain is launching a podcast titled 'I Shouldn't Say This, But...'. The podcast aims to explore Katy's journey as MD of one of the fastest growing social marketing agencies in the world and to hear the inner secrets of a woman in a predominantly male r...
2019-04-1030 minI Shouldn't Say This, But...I Shouldn't Say This, But There's Romance In The WorkplaceThis week is down in London and in back to back meetings all day however there was a small window in the middle of Wednesday and an empty spare room in the office that meant we could squeeze one episode in. In the most personal admission received by the podcast someone is struggling to come to terms with their affections for a woman in their office.
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Katy Leeson, the Managing Director of Social Chain is launching a podcast titled 'I Shouldn't Say This, But...'. The podcast aims to explore Katy's journey as MD of o...
2019-04-0318 minI Shouldn't Say This, But...I Shouldn't Say This, But After HoursThis podcast is all about admitting the things any normal MD of company is not suppose to admit and this episode is no different. One thing you definitely shouldn't do as an MD is sit down after a few drinks with your best friend and talk about the time you broke into Craig David's house, but that (plus more) is what happens in this episode of I Shouldn't Say This, But.
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Katy Leeson, the Managing Director of Social Chain is launching a podcast titled 'I Shouldn't Say This, But...'. The podcast aims to explore Katy's...
2019-03-2727 minI Shouldn't Say This, But...I Shouldn't Say This, But I Hide From Responsibility In The ToiletWhat does Beyonce and Katy's Nan have in common? They both taught Katy how to successfully navigate any networking event and make the best connections
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Katy Leeson, the Managing Director of Social Chain is launching a podcast titled 'I Shouldn't Say This, But...'. The podcast aims to explore Katy's journey as MD of one of the fastest growing social marketing agencies in the world and to hear the inner secrets of a woman in a predominantly male role.
2019-03-2225 minI Shouldn't Say This, But...I Shouldn't Say This, But Social Media Is A DiseaseIn the weeks podcast we are bringing you something new with some good news for a change! Katy also shares her thoughts on the new report published recently that states social media addiction should be classed a disease
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Katy Leeson, the Managing Director of Social Chain is launching a podcast titled 'I Shouldn't Say This, But...'. The podcast aims to explore Katy's journey as MD of one of the fastest growing social marketing agencies in the world and to hear the inner secrets of a woman in a predominantly male role.
2019-03-2022 minI Shouldn't Say This, But...I Shouldn't Say This, But I'm GuiltyAfter taking a weekend off from work Katy comes in to tell us a secret she feels she has to get off her chest PLUS for the next week we're going to to be running a great competition with lots of amazing prizes so be sure to listen to the end to hear how you could win some 1-1 time with Katy.
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Katy Leeson, the Managing Director of Social Chain is launching a podcast titled 'I Shouldn't Say This, But...'. The podcast aims to explore Katy's journey as MD of one of the fastest g...
2019-03-1531 minI Shouldn't Say This, But...I Shouldn't Say This, But You'll Be Glad I DidFrom goats and zebras to Donald Trump and Michael Jackson, this podcast's got it all. In this episode Katy and Doddz go through the weird and wonderful news that's been trending online as well as discussing their thoughts on the Michael Jackson documentary 'Leaving Neverland' and which social platform you need to spend more time on.
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Katy Leeson, the Managing Director of Social Chain is launching a podcast titled 'I Shouldn't Say This, But...'. The podcast aims to explore Katy's journey as MD of one of the fastest growing social marketing agencies in the w...
2019-03-1339 minI Shouldn't Say This, But...I Shouldn't Say This, But Don't Try and "Fit In"On todays podcast Katy goes into detail about her problems with anxiety at a young age as well as the problem with trying to fit in with the cool kids and what happens when you decide to just be yourself *spoiler - NOTHING BAD*
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Katy Leeson, the Managing Director of Social Chain is launching a podcast titled 'I Shouldn't Say This, But...'. The podcast aims to explore Katy's journey as MD of one of the fastest growing social marketing agencies in the world and to hear the inner secrets of a woman in a predominantly...
2019-03-1127 minI Shouldn't Say This, But...I Shouldn't Say This, But I Hate My HatersHAPPY FRIDAY. In this podcast Katy discusses what's been on her mind this week including her internet trolls, what's wrong with the education system and what makes a great dinner party.
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Katy Leeson, the Managing Director of Social Chain is launching a podcast titled 'I Shouldn't Say This, But...'. The podcast aims to explore Katy's journey as MD of one of the fastest growing social marketing agencies in the world and to hear the inner secrets of a woman in a predominantly male role.
2019-03-0821 minI Shouldn't Say This, But...I Shouldn't Say This, But Periods Are WonderfulFrom throwing cheese at children to the uncomfortable topic periods. This podcast has it all. In this new format Katy discusses the weird and wonderful news stories over the last week as well as discussing her latest Admission Submission from her website which is all about body shaming.
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Katy Leeson, the Managing Director of Social Chain is launching a podcast titled 'I Shouldn't Say This, But...'. The podcast aims to explore Katy's journey as MD of one of the fastest growing social marketing agencies in the world and to hear the inner secrets of a w...
2019-03-0633 minI Shouldn't Say This, But...I Shouldn't Say This, But Don't Miss This OpportunityThis episode is especially passionate as it discusses topics close to Katy's heart. Is the way we treat women right? Nike doesn't think so. What's the easiest way to have a career doing something you love? And finally, How does Social Chain win the business of the biggest brands in the world?
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Katy Leeson, the Managing Director of Social Chain is launching a podcast titled 'I Shouldn't Say This, But...'. The podcast aims to explore Katy's journey as MD of one of the fastest growing social marketing agencies in the world and to hear...
2019-03-0422 minI Shouldn't Say This, But...I Shouldn't Say This, But I'm Glad I FailedThere are three main points in this podcast and they are fail, fail and fail again. Katy shares her experiences with handling rejection both personally and professionally after receiving a submission from a podcast listener
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Katy Leeson, the Managing Director of Social Chain is launching a podcast titled 'I Shouldn't Say This, But...'. The podcast aims to explore Katy's journey as MD of one of the fastest growing social marketing agencies in the world and to hear the inner secrets of a woman in a predominantly male role.
2019-02-2726 minI Shouldn't Say This, But...I Shouldn't Share This, But I Found The Secret To EffectivenessIn this episode Katy discusses how she sometimes struggles to focus and how she deals with that as well as offering advice to any post graduate looking to get their foot on the career ladder.
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Katy Leeson, the Managing Director of Social Chain is launching a podcast titled 'I Shouldn't Say This, But...'. The podcast aims to explore Katy's journey as MD of one of the fastest growing social marketing agencies in the world and to hear the inner secrets of a woman in a predominantly male role.
2019-02-2629 minI Shouldn't Say This, But...I Shouldn't Say This, But I Pity YouIn one of the more unusual episodes Katy shares her experiences being the only member of her friendships circle not to be married with kids and this weeks submission from the website is the most personal yet.
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Katy Leeson, the Managing Director of Social Chain is launching a podcast titled 'I Shouldn't Say This, But...'. The podcast aims to explore Katy's journey as MD of one of the fastest growing social marketing agencies in the world and to hear the inner secrets of a woman in a predominantly male role.
2019-02-1927 min
Work HappyHow to create a forward-thinking, high-growth company (with Katy Leeson, MD of Social Chain, and Rob O'Donovan, co-founder of Charlie HR)This week's episode of Work It, the podcast all about entrepreneurship, brought to you by Work Life, is focused on trends and growth - both within and outside your company - and how to scale as your company grows. I'm joined by Katy Leeson, MD of Social Chain, and Rob O'Donovan, co-founder of Charlie HR - two very different but forward-thinking companies. We chat about influencer marketing, the nature of running an agency-based business, inspiring your team and standing out in a crowded marketplace. Don't forget to subscribe, there's a new episode out every Monday. Hosted on Acast. See a...
2019-02-1829 minI Shouldn't Say This, But...I Shouldn't Say This, But I'm Not WorthyDo you sometimes feel like you're not clever enough for your role and at any minute could be exposed as a fraud, sounds like you've got Imposter Syndrome. Don't worry though you're in good company, 70% of successful people feel the same way. In this podcast Katy will be going into detail just how to deal with Imposter Syndrome
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Katy Leeson, the Managing Director of Social Chain is launching a podcast titled 'I Shouldn't Say This, But...'. The podcast aims to explore Katy's journey as MD of one of the fastest growing social marketing agencies in...
2019-02-1437 minI Shouldn't Say This, But...I Shouldn't Say This, But I Can't Make You HappyWith Valentines day just around the corner Katy discusses how YOU can make your partner eternally happy without having the lift a finger! Too good to be true right?
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Katy Leeson, the Managing Director of Social Chain is launching a podcast titled 'I Shouldn't Say This, But...'. The podcast aims to explore Katy's journey as MD of one of the fastest growing social marketing agencies in the world and to hear the inner secrets of a woman in a predominantly male role.
2019-02-1225 minI Shouldn't Say This, But...I Shouldn't Say This, But I'm A Control FreakIn today's podcast Katy discusses how you can navigate your brand through the upcoming uncertain Brexit period, who had the most popular Superbowl ad and more importantly who had the worst one before opening up and considering the pros and cons of her controlling personality.
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Katy Leeson, the Managing Director of Social Chain is launching a podcast titled 'I Shouldn't Say This, But...'. The podcast aims to explore Katy's journey as MD of one of the fastest growing social marketing agencies in the world and to hear the inner secrets of a woman in a p...
2019-02-0726 minI Shouldn't Say This, But...I Shouldn't Say This, But Love Is HardAfter the overwhelming response from the last personal podcast episode about dealing with a break up and with Valentines day just around the corner Katy discusses the other end of the relationship scale...How to find the one.
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Katy Leeson, the Managing Director of Social Chain is launching a podcast titled 'I Shouldn't Say This, But...'. The podcast aims to explore Katy's journey as MD of one of the fastest growing social marketing agencies in the world and to hear the inner secrets of a woman in a predominantly male role.
2019-02-0534 minI Shouldn't Say This, But...I Shouldn't Say This, But Don't Work Too MuchAre you working too much? In this episode Katy offers great marketing value including how you can get more out of Facebook ads and discusses her thoughts on the brands making the headlines recently for both good and bad reasons.
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Katy Leeson, the Managing Director of Social Chain is launching a podcast titled 'I Shouldn't Say This, But...'. The podcast aims to explore Katy's journey as MD of one of the fastest growing social marketing agencies in the world and to hear the inner secrets of a woman in a predominantly male role.
2019-02-0443 minI Shouldn't Say This, But...I Shouldn't Say This, But We Broke UpOn top of a BIG announcement in this weeks podcast Katy discusses one of the hardest periods of her life and what she learnt from the break up.
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Katy Leeson, the Managing Director of Social Chain is launching a podcast titled 'I Shouldn't Say This, But...'. The podcast aims to explore Katy's journey as MD of one of the fastest growing social marketing agencies in the world and to hear the inner secrets of a woman in a predominantly male role.
2019-01-2932 minI Shouldn't Say This, But...I Shouldn't Say This, But I'm Not SorryThis episode is for the people who think they apologise too much. Katy also discusses how she went viral last week with a clip from the podcast and what she's learnt about herself after completing her 10th episode.
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Katy Leeson, the Managing Director of Social Chain is launching a podcast titled 'I Shouldn't Say This, But...'. The podcast aims to explore Katy's journey as MD of one of the fastest growing social marketing agencies in the world and to hear the inner secrets of a woman in a predominantly male role.
2019-01-2330 minI Shouldn't Say This, But...I Shouldn't Say This And I Hope You Never Need ItIn her most personal episode yet, Katy opens herself up to discuss something she's never spoken about (not even to her therapist) and hopes by allowing herself to be vulnerable, if you ever find yourself in a similar situation you might be able to take some comfort in the positives she took from it.
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Katy Leeson, the Managing Director of Social Chain is launching a podcast titled 'I Shouldn't Say This, But...'. The podcast aims to explore Katy's journey as MD of one of the fastest growing social marketing agencies in the world and t...
2019-01-1538 minI Shouldn't Say This, But...I Shouldn't Say This, But I Hate Girl BossesIn the first episode of the year Katy gets an unusual Admission Submission for a member of the EDL, she discusses the current problem between mental health and social media and a possible solution before explaining although she her self is a women in leadership, she hates girl bosses.
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Katy Leeson, the Managing Director of Social Chain is launching a podcast titled 'I Shouldn't Say This, But...'. The podcast aims to explore Katy's journey as MD of one of the fastest growing social marketing agencies in the world and to hear the inner secrets o...
2019-01-0934 minI Shouldn't Say This, But...I Shouldn't Ask This Steve Bartlett, But Are You Ok?This week we invite our first special guest onto the podcast, Steven Bartlett, the Co-Founder and CEO of Social Chain. At the age of just 26 Steve has has recently been voted 'Black Entrepreneur Of The Year' and in this episode Katy dives into the private life of a young CEO to discuss the things that keep him up at night and he confesses his secret admission.
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Katy Leeson, the Managing Director of Social Chain is launching a podcast titled 'I Shouldn't Say This, But...'. The podcast aims to explore Katy's journey as MD of o...
2019-01-0357 minI Shouldn't Say This, But...I Shouldn't Say This, But I Have No MotivationIn the last episode of the year Katy takes a look back at what has been an eventful year as well as answering your questions and discussing how not to worry too much and the limitless potential possible if you work on simply not worrying too much and living in the moment. Personally it has been a difficult week for Katy as she lost a family member but opens up about how she's been feeling and dealing with the sudden loss.
Empathy vs Sympathy - https://www.youtube.com/watch?v=1Evwgu369Jw
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Katy L...
2018-12-1930 minI Shouldn't Say This, But...I Shouldn't Say This, But I Take Everything PersonallyIn this latest episode Katy discusses the news from the previous week including revelling the highest paid YouTuber of the year before admitting she struggles with balancing work and life as well as taking negative feedback too personally however, she's found of the course of her career 4 things that when combined help her from taking everything to personally.
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Katy Leeson, the Managing Director of Social Chain is launching a podcast titled 'I Shouldn't Say This, But...'. The podcast aims to explore Katy's journey as MD of one of the fastest growing social marketing agencies in t...
2018-12-1227 minI Shouldn't Say This, But...I Shouldn't Say This, But I Feel Like I Should ConformIn this episode Katy opens up to talk about how throughout her life she's felt like she's had to conform to societies ideas of the roles we should play.
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Katy Leeson, the Managing Director of Social Chain is launching a podcast titled 'I Shouldn't Say This, But...'. The podcast aims to explore Katy's journey as MD of one of the fastest growing social marketing agencies in the world and to hear the inner secrets of a woman in a predominantly male role.
2018-12-0721 min