Shows
Talk CosmosASTRO JAM – Jupiter in Cancer & Uranus in Aquarius“ASTRO JAM – Jupiter in Cancer & Uranus in Aquarius”.On June 9th, Jupiter, the planet of expansion and benevolence, entered the nurturing waters of Cancer for a year-long cycle. This transit emphasizes themes of home, family, heritage, and the deepening of emotional connections and stories. It's a time for growth in our sense of belonging and our capacity for compassion.Then, on July 7th, Uranus, the planet of radical change and awakening, begins its seven-year journey through the agile and communicative sign of Gemini. Uranus in Gemini is all about authen...2025-06-2956 min
Alternative Talk- 1150AM KKNWTalk Cosmos 06-29-25 ASTRO JAM – Jupiter in Cancer & Uranus in Aquarius“ASTRO JAM – Jupiter in Cancer & Uranus in Aquarius”.
On June 9th, Jupiter, the planet of expansion and benevolence, entered the nurturing waters of Cancer for a year-long cycle. This transit emphasizes themes of home, family, heritage, and the deepening of emotional connections and stories. It's a time for growth in our sense of belonging and our capacity for compassion.
Then, on July 7th, Uranus, the planet of radical change and awakening, begins its seven-year journey through the agile and communicative sign of Gemini. Uranus in Gemini is all about authentic, in-the-moment revelations – often experienced as sudden surprises, flashes of genius, or even...2025-06-2956 min
Talk CosmosAstro Jam - LUNAR & SOLAR ECLIPSE“ASTRO JAM LUNAR & SOLAR ECLIPSE”.This special presents an inside closeup of how we interact with dynamic celestial consciousness. 2025 continues to shift our directions, stimulating new actions experiencing new dimensions redefining ourselves. We change our inner story through interactions, and deep profound thought as we function in the changing times. Enjoy a “front row seat” to an online dramatization of the planets as they are the actors in our life drama. Hear astrologers unravel the identity consciousness of charts impacting the eclipse season.ISRAEL AJOSE: Diploma Psychology of Astrology. Full-time practitioner and teacher of astrology, tarot, p...2025-03-1655 min
Alternative Talk- 1150AM KKNWTalk Cosmos 03-16-25 Astro Jam - LUNAR & SOLAR ECLIPSE“ASTRO JAM LUNAR & SOLAR ECLIPSE”.
This special presents an inside closeup of how we interact with dynamic celestial consciousness. 2025 continues to shift our directions, stimulating new actions experiencing new dimensions redefining ourselves. We change our inner story through interactions, and deep profound thought as we function in the changing times. Enjoy a “front row seat” to an online dramatization of the planets as they are the actors in our life drama. Hear astrologers unravel the identity consciousness of charts impacting the eclipse season.
ISRAEL AJOSE: Diploma Psychology of Astrology. Full-time practitioner and teacher of astrology, tarot, philosophical and esoteric teachings combinin...2025-03-1655 min
Alternative Talk- 1150AM KKNWTalk Cosmos 12 - 29 - 24 Astro Jam - 2025 AHEAD SPECIAL!“ASTRO JAM 2025 AHEAD SPECIAL!”.
Enjoy a “front row seat” to an online dramatization of the planets coming up in 2025. Hear astrologers unravel the identity of charts impacting 2025.
This special presents an inside closeup of how we interact with dynamic celestial consciousness. 2025 shifts our actions towards groups, experiencing new dimensions to our inner self. We change our inner story through interactions, and deep profound thought as we migrate the changing times.
Joining Talk Cosmos founder and eclectic evolutionary astrologer Sue Rose Minahan will be eight astrologer guests from countries in the UK, England, Canada and Australia, across the USA from the East thr...2024-12-2955 min
Talk CosmosAstro Jam - 2025 AHEAD SPECIAL!“ASTRO JAM 2025 AHEAD SPECIAL!”.Enjoy a “front row seat” to an online dramatization of the planets coming up in 2025. Hear astrologers unravel the identity of charts impacting 2025.This special presents an inside closeup of how we interact with dynamic celestial consciousness. 2025 shifts our actions towards groups, experiencing new dimensions to our inner self. We change our inner story through interactions, and deep profound thought as we migrate the changing times.Joining Talk Cosmos founder and eclectic evolutionary astrologer Sue Rose Minahan will be eight astrologer guests from countries in the UK, England, Canada and Aust...2024-12-2955 min
Talk CosmosAstro Jam - Fall Equinox Mystery ChartsASTRO JAM EQUINOX MYSTERY CHARTS autumn season panel. Enjoy a “front row seat” to an online version of “astro-drama”. Hear astrologers unravel the identity of two unknown charts based on its “Fall Equinox” theme, and two clues. The first gives a general timeframe stating the chart’s century; the second, a riddle/clue for the identity of the chart itself.“Two teams of 3-4 astrologers personify the chart’s planets into consciousness through improvising in a playful interaction. We hear planets talk through their cosmic energies similar as in our minds and hearts. We discover their message of astrology’s arc...2024-09-1555 min
Talk CosmosAstro Jam - Mystery Clue Charts!“ASTRO JAM” summer season panel.“Two teams of four astrologers set to personify the planets through a spontaneous dialogue. Through astrologer’s improvisation and playful interaction, the planets come to consciousness. We hear planets talk through their cosmic energies just as they do in our minds and hearts, as we discover their message of the archetypal wisdom of astrology. The theme involves a chart from a summer month during June, July, August or September. It could be a person, or a thing, place, or even an event.” said Sue Minahan, founder, and host of the weekly show. “Astrologers a...2024-07-0750 min
Patient Convert Podcast: Healthcare Marketing PodcastReputation SEO vs Traditional SEO: Analyzing the Future of Local SEO w/ rater8 CEO Evan Steele #183How are online reviews shaping our healthcare choices?Joining us today to answer this question is Evan Steele, Founder and CEO of rater8, the healthcare industry's leader in online reputation management. With 25 years of expertise in healthcare technology, Evan is here to shed light on the increasing influence of reviews and ratings on individuals' healthcare decisions. He emphasizes the significance of maintaining a strong and balanced online presence to set yourself apart. Additionally, he discusses the importance of the synergy between reputational SEO and traditional SEO, and how creating valuable, engaging content can enhance...2023-10-1229 min
Patient Convert Podcast: Healthcare Marketing PodcastBacklink Building: Trash or Treasure for SEO? #182Why is backlink building a game-changer for SEO in the medical and healthcare industry?In this episode, Justin dives deep into backlink building as an essential SEO strategy for medical practices and healthcare organizations. He discusses how backlinks can increase brand awareness, drive more traffic to treatment pages or blogs, and boost domain authority in Google's eyes. Justin also shares how businesses need to focus on building trust with Google by creating quality content and getting other websites to link back to it. You'll learn about strategies like exact match anchor links, LSI keywords...2023-09-1318 minPatient Convert Podcast: Healthcare Marketing PodcastPlastic Surgery Marketing Guide to Reach Local Patients #181How can an omnichannel advertising approach optimize your marketing campaign's effectiveness?Today, Justin dives into the trends in plastic surgery and aesthetics practices marketing. He discusses how SEO is the key to success in this highly competitive space and how content is the biggest driver of local search rankings. He explains why investing in organic SEO and supplementing it with paid ads can benefit your surgical practice and the importance of video in plastic surgery marketing. Discover how to plan for success when creating an omnichannel advertising approach using short video assets and the...2023-09-0613 minPatient Convert Podcast: Healthcare Marketing PodcastA Guide to Locum Tenens to Create Work Life Balance and Personal Branding with Andrew Wilner MD #180How can locums be a game-changer for achieving work-life balance? Today, Dr. Andrew Wilner joins us to discuss how locums can be used to find work-life balance and his book The Locum Life. He shares his experience from 1982 when he first started doing locums, how it inspired him to pursue writing, and what people should be looking to get into locums work. Dr. Wilner talks about the potential risks associated with utilizing social media for physicians and how to build a personal brand online without violating HIPAA regulations. Tune in...2023-08-3035 minPatient Convert Podcast: Healthcare Marketing PodcastProgrammatic Ads = Future of Medical Advertising? HOPCo VP of Marketing Daniel Goldberg #179How has social media marketing landscape evolved for orthopedic practices, and where does HopCo fit into this evolution?Join us on this week's episode as we talk to Daniel Goldberg, Senior Vice President of Marketing Communications at HopCo. We discuss how programmatic display and omnichannel marketing strategies are transforming the way orthopedic practices reach potential patients. We also explore how HopCo has seen success with its programmatic ad campaigns and the importance of investing in video assets and building trust with patients. Daniel delves into how video content allows for easier creation and instant...2023-08-2432 minPatient Convert Podcast: Healthcare Marketing PodcastMedical Spa Lead Generation Strategies #178Are you ready to take your lead generation efforts to the next level and see a significant increase in your med spa's leads?In this episode, Justin talks about lead generation strategies for medical spas and cash-based aesthetics practices. He discusses the tried and true direct-to-consumer type marketing model and how website structure, user experience, and content can engage viewers and create leads. He covers the importance of SEO, backlink-building programs, call tracking and reputation programs, and much more.Tune in for an in-depth look at these key strategies...2023-07-2618 min
HIPAA InsiderRevolutionizing Healthcare Marketing: An Exclusive Interview with Justin Knott of Intrepy. Ep. 25This week on the HIPAA Vault Show, we talk with Justin Knott. Justin is the CEO of Intrepy Healthcare Marketing, a leading healthcare marketing and web design agency. He's a visionary leader with deep industry knowledge and a passion for helping medical practices grow. Justin and his Wife Kelley founded Intrepy Healthcare Marketing in 2014 to provide specialized digital marketing services to healthcare providers. Under his guidance, the company has earned a reputation for exceptional results, helping healthcare practices enhance their online presence and attract new patients.
We hope you enjoy our conversation with Justin!
to learn more about Intrepy...2023-07-2524 minPatient Convert Podcast: Healthcare Marketing PodcastTop Healthcare Marketing Trends You Can't Miss in 2023 #177What trends and strategies should you be aware of to optimize your organization's digital presence?This week on the Patient Convert podcast, Justin discusses the latest healthcare marketing trends and how they can be used to improve performance. He dives into how content can drive rankings for private practices, the importance of backlink building and video production, and the benefits of investing in social media and Google Ads. He also explores the significance of self-patient appointments, programmatic display advertising, self-pay in healthcare, and much more!Tune in now to...2023-07-2027 minPatient Convert Podcast: Healthcare Marketing PodcastHIPAA Compliance and New Risks for Medical Practices From Marketing to Hosting #176Do you want to stay one step ahead in the realm of HIPAA compliance and digital security? This podcast episode dives into the fascinating world of HIPAA compliance and digital security with Gil Vidal, founder of HIPAA Vault. Learn how he pivoted his successful hosting business to become a leading expert in HIPAA compliance and get tips on what medical practices should consider when looking to ensure secure digital communication. Hear why encryption is vital, discover mistakes to avoid when it comes to PHI, and learn about new regulations that are changing the game.2023-06-2837 minPatient Convert Podcast: Healthcare Marketing PodcastOrthopedic Marketing Strategies in 2023 #175What are the practical techniques to acquire more patients for your orthopedic practice, and how can you implement them?In this episode, Justin discusses the unique challenges and opportunities of orthopedic marketing and shares proven tactics to attract more patients. He deep dives into the critical role of Google business profiles in local search rankings and how to list all services inside each profile page. Justin touches on the importance of self-patient appointment scheduling in making the patient journey frictionless and how it can help filter down the suitable types of patients for ortho...2023-04-2030 minPatient Convert Podcast: Healthcare Marketing PodcastTop Medical SEO Strategies #174Do you have all the relevant information you need to put yourself in a position to rank? In this episode, Justin dives deep into the importance of medical SEO strategies and how website structure plays a key role in ranking well in organic search results. Discover how to structure your website for success and explore reputation management and backlink-building strategies that can help grow your healthcare practice this year. Tune in and learn all you need to know about developing successful medical SEO strategies in 2023![00:01 - 05:53] 2023 Medical SEO Strategies for Medical Practices[05:54...2023-02-0832 minPatient Convert Podcast: Healthcare Marketing PodcastMedical Website Design Strategies # 173Are you really spending time and effort to make sure your website is in order? In this episode, Justin discloses great website design strategies and how they are the foundation of other marketing strategies. He stresses why your website is the most important digital asset for your practice and advises you to build a suitable website that focuses on creating an excellent user experience for patients. Justin provides great tools to balance design and SEO, and warns about the dangers of investing in a website that is not sustainable, scalable, and functional. Let's dig into it!2023-02-0130 minPatient Convert Podcast: Healthcare Marketing PodcastLeveraging Website Chat and Self-Scheduling for Practices #172Are you looking to make access to healthcare simpler? In this episode, Josh Byrd digs into how self-scheduling & chat are evolving in the patient engagement game and how they can be a powerful tool for healthcare providers. He shares some great insights on how chat can be used for scheduling, communication, and triage – all of which are important elements in providing quality patient care. Josh highlights the importance of leaning on technology and adapting it to be more efficient to save time and money for physicians. We hope you find this episode informative and helpful in your quest to pr...2022-11-1629 minPatient Convert Podcast: Healthcare Marketing PodcastHow Physicians Get One Full Day a Week of Time Back w/ Tracy Cherpeski #171Is it possible as an established practice owner to grow your business while you take back your time? In this episode, Tracy Cherpeski explains how she works with physicians to help them manage their time more effectively so that they can achieve their goals. She breaks down the different quadrants in which tasks can be sorted to understand what needs our attention and what can be delegated. Tracy remarks on the importance of communicating with your team members to make sure that everyone is on the same page, and discloses why marketing is a key element in the health...2022-10-1927 minPatient Convert Podcast: Healthcare Marketing PodcastWhy Practice Owners Should Define Their Most Important Number w/ Lee Benson #170Do you know your most important number? In this episode, Lee Benson delves into how The Mind Methodology can help businesses achieve success and focus on their most important number. He shares how this methodology can be used to help businesses' cross-functional collaboration start to happen, identify opportunities quickly, stay on track with goals, and more. Tap into this simple method and start growing your business!Lee Benson is the founder and CEO of Execute to Win (ETW). ETW helps organizations work better together to improve what is most important. Over his 40 years as a successful entrepreneur...2022-10-1232 minPatient Convert Podcast: Healthcare Marketing PodcastPlanes, Products, Passion & Plastic Surgery: Dr. Beckman’s Story - #169Are you looking to improve your overall skin health and appearance? In this week's episode, Dr. Beckman shares the story of how he became a plastic surgeon and how he started his private practice. He discloses his journey in setting up Therapon Skin Health and how they educated others in the medical community on their products. Dr. Beckman breaks down why Theraderm products are different from other skincare products on the market and how physicians can provide them in their practice. Let's dive in!Dr. Beckman is a Plastic Surgeon and the CEO & founder of Therapon Skin...2022-10-0534 minPatient Convert Podcast: Healthcare Marketing PodcastWelcome Back: Kelley Rejoins the Podcast and Shares Her Two Year Journey #168Could a team truly make things different when they don't go as planned? In this episode, Justin welcome's back Kelley and shares their journey as new parents. They discuss the challenges they faced while Kelly was working and taking care of their child as well as the growth they experienced in their business. Kelley breaks down her plans to ramp up content production, develop new partnerships, and release courses that are affordable, accessible, and easy to learn. Tune in and enjoy!Key Highlights: [00:01 - 04:08] Kelley Returns and Shares Her Pregnancy Journey[04:09 - 07:59] From W...2022-09-2721 minPatient Convert Podcast: Healthcare Marketing PodcastBuilding Practices, Employee Mental Health and Marketing w/ Sharon Fekete #167Are you establishing good employee morale in your practice to maintain patient care quality? In today's episode, Sharon Fekete, the Founder of The Doctor Whisperer & 13th Ave Media, shares the challenges of hiring doctors and staff in today's healthcare landscape, as well as the importance of creating a culture of trust and respect within a clinical setting. Sharon discloses her outlook on the impact of employee mental health and the role of content marketing and branding in the healthcare field. Listen and enjoy!Sharon has been whispering strategies to physicians for over 20 years & amplifies businesses through the...2022-08-0343 minPatient Convert Podcast: Healthcare Marketing PodcastGetting Started with Podcasting for Medical Providers w/ Saul Marquez #166Are you figuring out how to boost your healthcare podcast? In this week's episode, the Founder of the Outcomes Rocket Podcast, Saul Marquez shares relevant tips on how to use podcasting to grow your day job and increase sales. He breaks down the benefits of automation and how it can help save time and increase scalability. Saul remarks on the importance of finding a good mentor, and having a sustainable internal production pipeline to grow your podcast. Let's dive in!Saul is a healthcare executive and media influencer. For the past 15 years, he has been a leader...2022-07-2723 minPatient Convert Podcast: Healthcare Marketing PodcastOrthopedic Marketing Strategies that Drive New Patient Appointments w/ Kristy Parker 165With the growth of digital marketing and healthcare systems becoming more vertically integrated, it is important for orthopedics to stay ahead of the curve in terms of their marketing efforts to make things easier for patients. In this episode, Kristy Parker, the Director of Communication and Business Development at Tennessee Orthopaedic Clinics discusses the importance of access in orthopedics, and how digital marketing has been integral in increasing access to orthopedic specialists for patients. She talks about the importance of educating patients on options and treatments available through orthopedics, and how the ratio of patients coming from referrals vs...2022-07-2039 min
Healthcare Digital Marketing PodcastEp. 46: Specialty Marketing Strategies that Book New Patients w/ Justin KnottJustin and his wife Kelley Knott Founded Intrepy Healthcare Marketing in 2014. A passion for healthcare was the catalyst to founding Intrepy Healthcare Marketing. They saw a real need in the medical space for healthcare agencies that really understood providers and the patient journey. They believed there was a lack of transparency and that is what we are striving to deliver to our partner healthcare organizations.
Justin Knott is a medical marketing expert and CEO of Intrepy Healthcare Marketing. He works with medical practices and healthcare organizations to tell their stories, promotes their procedures and specialties, and develops...2022-07-1348 minPatient Convert Podcast: Healthcare Marketing PodcastHow Aesthetics Practice Owners Build Personal & Practice Wealth w/ Leslie Tracey #164Do you know an effective way to grow and protect your business? In this episode, Leslie Tracey discusses the importance of risk management, retention of top talent, and building a team culture that is supportive of success. She stresses why marketing to all employees, not just the business owner is essential and provides relevant tips on how to do this effectively. Let's dive in! In the financial industry since 2017, Leslie is the founder of Tracey Donavan Insurance & Retirement Services, a boutique financial practice that specializes in personal and business financial risk management and retirement income strategies for p...2022-07-1343 minPatient Convert Podcast: Healthcare Marketing PodcastMarketing a Multiple Specialty Practice w/ Brian Evans MDAre you curious about what CIC and CSC have done to grow and reach many different patients and have different sub-specialties under one roof? In this episode, Brian Evans, the Medical Director of Reno and VP Physician Recruitment for CSC shares the philosophy of Comprehensive Integrated Care and Comprehensive Surgical Care, and how they attract patients. He emphasizes the importance of physician ownership and control and points out the many benefits of such an approach, including increased decision-making power and greater patient engagement. Pay close attention to Brian's advice on what patients can do to be their own best...2022-07-1222 min
Outcomes RocketBoosting Your Healthcare Podcast with Justin Knott, co-host and speaker of the Patient Convert Podcast & CEO at Intrepy Healthcare MarketingThis episode is brought to you by Provider Solutions and Development, the leaders in physician and APC recruitment that deliver top-tier candidates for the right roles. Visit info.PSDconnect.org/outcomesrocket to start the conversation today, get tailored support and dedicated recruitment and efforts that lead to provider retention and longevity.
Podcasting: a digital tool that can be door-opening in healthcare.
In this episode, we hear from Justin Knott, co-host and speaker of the Patient Convert Podcast and CEO at Intrepy Healthcare Marketing, about his experience with the Patient Convert Podcast, which he shares with...2022-06-3016 min
Patient Convert Podcast: Healthcare Marketing PodcastMake Your Practice More Attractive to Patients in 2022 # 162Welcome to another episode of the Patient Convert Podcast! In today’s show, we’re talking to Dr. Ginger Bratzel. She is a business strategist and educator, and will provide us with some strategies to get more clients and grow our business. Dr. Ginger helps people to discover what’s good about their businesses as well as what they’re missing to make them more attractive. Her focus is to get everything needed to create a steady flow of clients, patients, and customers so they can go forward, further, and faster. Let’s dive into different tips to grow you...2022-01-2633 min
Pacific Indians ChatterPacific Indians Chatter Episode 2 with Coach Jesse KnottJoin Cody Kelley and Scott Brown as they break down this weeks action for the Pacific Indians. It was a busy week on the wrestling mat and the hardwood for the Indians. Cody and Scott give you their PERFORMANCE OF THE WEEK. Plus in studio this weeks guest Head Wrestling Coach Jesse Knott. We breakdown all things Indians Wrestling past, present, and future.Tune in next week for our first ever round table discussion with the Boys Basketball Coaches Cody Bradfisch, Hart Hillhouse, Justin King2022-01-2230 min
Patient Convert Podcast: Healthcare Marketing PodcastWhat are Virtual Assistants and How Can Practices Leverage them? #161Welcome to another episode of the Patient Convert Podcast! Our guests for today’s episode are Dr. Steven Kupferman and Dr. Omid Shaye. They have founded MedVA after pioneering the use of healthcare Virtual Assistants for both improving the quality of patient care and saving money on staffing. Let’s dive a little bit more into what they have done before starting this great project. Dr. Kupferman is an oral and maxillofacial surgeon in Los Angeles, California. He is the founding physician of LACOMS (Los Angeles’s premier Oral and Maxillofacial Surgery Center) where he first pioneered the use...2022-01-1928 min
Patient Convert Podcast: Healthcare Marketing PodcastChanging Medicine Starts with Creating Your Voice w/ Vinod Dasa MD #160Want to make a change in the field of medicine? It all starts with creating your voice. This is the wisdom Dr. Vinod Dasa took on as he became the co-founder and chief medical officer for an innovative start up, SIGHT Medical and helped co-found a new medical education and connection platform called DOC.SOCIAL. Before that, Dr. Dasa completed his undergraduate and medical school in the 7 year combined degree program in New York and was part of a fellowship internationally recognized as one of the pioneers in total knee replacement surgery. After completing his fellowship he and his...2021-11-1130 min
Patient Convert Podcast: Healthcare Marketing PodcastEffective Non-Verbal Communication Tips in Healthcare w/ Shelly O'Donovan #159Some of the loudest things people say don’t come from their mouths. Shelly O’Donovan is the CEO of the Authentic Influence Group. After walking the halls of government and GlaxoSmith&Kline for years seeing many people rise and fall, she uncovered patterns connecting success to non-verbal communication. Shelly also realized that many aspiring medical and pharmaceutical executives spend a lifetime trying to propel their careers forward, so she stepped in with her experience to help those teams, executives and professionals learn how to use subtle, authentic communication methods to illuminate their message.You don’t want t...2021-10-0528 min
Video Marketing Ninjas with Doug Dibert, Jr.Video Marketing for Healthcare ProfessionalsIn this episode, I interview Kelley Knott of Intrepy Marketing. Kelley and her husband Justin have created an award-winning agency that helps doctors and physicians’ market better. We both talk tips and strategies on how you can win video marketing business in this growing demographic.Just in case you don’t know what Magnfi is. Magnfi is a video software platform that automates the process of capturing video testimonials, creating original branded videos, mini explainer videos with our Story Video tool, sending Video Email and creating Video Messages. Giving you/your business the “Videossentials” you need for success...2021-09-2928 min
Patient Convert Podcast: Healthcare Marketing PodcastWhy Referral Based Practices Should Focus on Digital Marketing w/ David Schwegman MD #158If you know your practice changes lives and can change hundreds more, why would you keep it silent from the world? This episode will help you get your name out there. Dr. Schwegman graduated from the University of Cincinnati College of Medicine in 1998. He then served as Assistant Professor of Emergency Medicine for almost 8 years during which time he had numerous awards including "Emergency Medicine Teacher of the Year." Dr. Schwegman then pivoted into Hyperbaric Medicine soon becoming the Chief Medical Director of Hyperbaric Physicians of Georgia and the Chief Medical Officer of HyperbaRXs. He served as the founding...2021-09-2126 min
Patient Convert Podcast: Healthcare Marketing PodcastLeading Up: How Physician Liaisons Can Lead Their Physicians w/ Dr. Jimmy Knott 157No matter who you are or what you’re doing, you influence those around you in some capacity. It’s time we learn how to do it effectively. After working as an engineer for the DuPont Company in Nashville, Dr.Jimmy Knott felt led to go into the ministry. He enrolled at New Orleans Theological Seminary, and earned his M. Div., in 1976. He earned his Doctor of Ministry degree from New Orleans Baptist Theological Seminary in May 2002. Dr. Knott’s passion is to assist people in maximizing their impact and help existing and aspiring leaders to better understand what transf...2021-09-1435 min
Patient Convert Podcast: Healthcare Marketing PodcastThe Future of Patient Engagement w/ Podium’s Bryan Oram #156Patient engagement is on the rise now more than ever! The question is, are you riding the wave, or missing the swell? With today’s guest, Bryan Oram, you won’t have to wonder because, through Podium, you have every tool you need to be a part of the growing space of patient engagement. Patient’s expectations are high. They are searching for a convenient experience that meets all their needs AND is accessible right on their phone or laptop. So tune into this episode and learn about the future of patient engagement.Bryan Oram is the AVP of...2021-09-0728 min
Talk2MeDoc with Andrew TisserGet Off the Treadmill and Build a Medical Career You Love- The Patient Convert PodcastJoin your host Andrew Tisser in this guest appearance recap from the Patient Convert Podcast with Justin Knott. Justin and his wife Kelly created their podcast to help people grow their health organizations by providing new ways to boost their marketing, from social media, SEO, lead generation, and more. In this episode, Andrew talks about tips on avoiding physician burnout, designing a medical career you love, and building your brand as an entrepreneur. Now, there’s a lot to take away from this recap, so make sure to tune in! Here, you will learn about:2021-08-1835 min
Patient Convert Podcast: Healthcare Marketing PodcastGenerating New Specialty Surgery Patients via Video Marketing w/ Tim Tollestrup MD #155Imagine that you had knowledge that only 3 people in the whole world knew, but no way to convey your thoughts and expertise? That doesn’t have to be the case. There are ways to generate specialty patients and video marketing that highlights your unique practice and service is one of them. In this episode, you’ll learn from a guest that is so unique, that only 3 people in the world do what he does and he’s gained worldwide recognition by generating new specialty surgery patients via video marketing. Dr. Tim Tollestrup, MD is a General Surgery Special...2021-08-0333 min
Patient Convert Podcast: Healthcare Marketing PodcastHow Doctors Become Thought Leaders on LinkedIn 154LinkedIn is possibly one of the most underutilized yet powerful tools for a medical practitioner to build a network and reach their audience. So let’s get that tool in your hands so you can get ahead of the curve. When you learn to leverage LinkedIn, you’ll find that more and more people will come to you. Whether you’re just starting to build your platform or you're a veteran, today’s episode will give you some important advice on upping your LinkedIn game.Michael David Chapman is Founder of the LeadIn Social team; an experienced group of...2021-07-2736 min
Patient Convert Podcast: Healthcare Marketing PodcastTips to Improve Patient Social Media Engagement #153Your patients are talking, connecting, and engaging on social media everyday; but are you a part of their conversation? It can sometimes feel like there isn’t a ton of value in focusing on social media, but in this episode you’ll see that it is vital to the life and success of not just your practice, but your overall message and thought leadership.Let’s dive in and gain some valuable tips on improving your patient’s social media engagement. We’ll take a look at first growing a loyal follower base in the simplest way possible a...2021-07-2022 min
Patient Convert Podcast: Healthcare Marketing PodcastGuide to Marketing Your Urology Practice w/ John Lin MD 152“Your patient’s success depends on the success of your practice.” In this episode you’re going to learn that you have control over your own reputation and therefore the success of your urology practice. Do you love what you do? Do you come into work smiling? If you put this marketing guide into practice, and build your network and rapport, your patients will feel the same!John Lin MD, is a leader in the field of Urology. After working in entertainment business management with a Beverly Hills financial firm and founding a computer consulting business, he pursued...2021-07-1544 min
Patient Convert Podcast: Healthcare Marketing PodcastMedical Spa Marketing Strategies #150As a Med Spa owner, how are you driving patients? Getting out of the, ‘If I build it they will come mentality,’ it’s really what you do with your social media, content, and consumer engagement that will bring you success in this field.So when it comes to marketing strategies, where do you start and how do you do it right? Dive into this episode to learn all about what to do, what to avoid, and effective ways to get it done in your Medical Spa marketing. [00:01 – 02:42] Your Success is Tied to Your Mark...2021-07-0245 min
Patient Convert Podcast: Healthcare Marketing PodcastGet off the Treadmill & Build A Medical Career You Love w/ Andrew Tisser MD #151Sick of running around, having to answer to someone, and experiencing burnout because of the nature of your job? Then it’s time to start paving your path to building the medical career that you love. Now that you’ve set your mind around it, the next question is, how do you start? You’re in luck! Because today Dr. Andrew Tisser joins us to give us tips and guide us towards the process. [00:01 – 04:09] Physician Burnout
Who is Dr. Andrew Tisser?
Andrew talks about his podcast, Talk2MeDoc
Andrew on physician c...2021-05-2033 min
Patient Convert Podcast: Healthcare Marketing PodcastPhysician Productivity: Max Your Most Valuable Resource - TIME w/ Sabrina Runbeck #149TIME is our most valuable resource. That’s why we must learn how to use it properly. Instead of wasting our time on things that would not benefit us, let’s choose to focus our time on personal development and productive things. Let’s choose to use our time wisely, but using our time wisely doesn’t mean all we’re going to do is work, work, work -- we should also spend some time to rest and relax. [00:01 – 06:51] Sabrina’s Story
Sabrina talks about her background
Sabrina on constantly feeling the need to prove herself
2021-05-1832 min
Patient Convert Podcast: Healthcare Marketing PodcastText Messaging is Improving Marketing & Patient Engagement w/ Kenneth Burke #148Kenneth is the VP of Marketing for Text Request, an online business texting service. He’s won awards for his work in sales and psychological research. He’s also worked with many businesses, from pre-launch startups to billion-dollar companies, to help them achieve their goals. [00:01 – 09:03] What is Text Request?
Kenneth explains what they do at Text Request
Improving patient engagement through text messaging
SMS and its adoption across different age brackets
[09:04 – 14:02] HIPAA ComplianceIs HIPAA a concern with text messaging use for marketing?[14:03 – 25:39] Leverage Text Messaging
We discuss the ways on how you...2021-05-0430 min
Patient Convert Podcast: Healthcare Marketing PodcastMedical Branding Tips and Strategies for Practices - Podcast 147When people think about marketing and branding, they get confused. They have misunderstandings that these two are the same, but the reality is, they are two very different things! But what makes them different? Join us as we unravel the true meaning of marketing and branding. We also talk about why you need to build your brand constantly and how marketing and branding work together to push your organization higher. [00:01 – 14:03] Find Your Brand
What does Jared Johnson do?
Podcaster, marketing consultant, content creator
Jared explains what Branding is
How to build your Brand
Personal bra...2021-04-2742 min
Patient Convert Podcast: Healthcare Marketing PodcastBehind the Scenes of Content Creation w/ Scott Burgess #146Scott Burgess is the founder and host of the Healthcare360 Podcast, where he discusses topics surrounding the healthcare system in the US market today. He orchestrates a diverse, raw conversation while exposing what is really going on behind big healthcare and offers insight on how to fix it.In this episode, we dive into Scott’s process as a content creator, atypical healthcare topic points, emerging technologies, present and historical healthcare trends.[00:01 – 23:08] Behind the Scene of Content Creation
Scott talks about his content creation process
Keep things fresh
Scott’s advice for people looking to sta...2021-04-2053 min
Patient Convert Podcast: Healthcare Marketing PodcastPractice Admins: The Unseen Heroes w/ Marcus Bullock, CPC and Brenda Messick #145People might not know who they are, but administrative professionals are the heroes behind keeping the practice intact and ensuring that they stay afloat and maintain their day-to-day operations.Our guests for today are Brenda Messick and Marcus Bullock. They are expert Medical Practice Administrators, and together they combine over 40 years of experience.In this episode, we talk about their backgrounds and work as Practice Admins. They share tips, strategies, and advice that blossomed from their experiences throughout their career. Indeed, they are unseen heroes that hold essential roles in their practice’s success....2021-04-061h 07
Patient Convert Podcast: Healthcare Marketing PodcastHow to Remove a Bad Google Review #144Reviews are essential to the growth of your online presence, but it’s not the only purpose. With the help of reviews, we can also improve our business. By receiving client feedback on what we are doing wrong or are doing poorly, we can immediately pinpoint and plan a solution for these shortcomings. On the other hand, when we receive positive feedback, this helps push us forward and know that we are doing something right.But we should never forget that we can never please our clients every single time. There will always be positive and negative fe...2021-04-0114 min
Patient Convert Podcast: Healthcare Marketing PodcastIncreasing Clinical Efficiencies w/ Brent Lacey MD 143Dr. Brent Lacey is the first recurring guest on the podcast. In his previous guesting, we talk about Debt, Burnout & Practice Management. Missed that episode? Click here to listen. Dr. Lacey founded The Scope Of Practice website as well as the podcast. His goal is to help physicians learn how to manage their businesses successfully and master their personal finances.In this episode, we talk about how to increase clinical efficiencies so physicians can have more time to take care of their patients and themselves. [00:01 – 11:10] Opening Segment
We introduce the gues...2021-03-2338 min
Patient Convert Podcast: Healthcare Marketing PodcastPersonal Leadership Development - Become a Highly Effective Leader w/ Dr. Jimmy Knott #142Today’s guest is Dr. Jimmy Knott, and in this episode, we talk about personal leadership development and how you can become a highly effective leader. Since high school, Jimmy keeps finding himself in leadership roles, which continued throughout his career. Today, Jimmy continues to develop himself to become a better leader and helps others develop themselves into leaders worth following. [00:01 – 07:23] Opening Segment
We introduce the guest and topic for today, Dr. Jimmy Knott
Jimmy talks a bit about his background
What is the role of leadership?
In this day and age, there are not m...2021-03-1625 min
Patient Convert Podcast: Healthcare Marketing PodcastPhysician Entrepreneurship: Getting Started w/ Arlen Meyers MD #141Dr. Arlen Meyers is an Emeritus Professor at the University of Colorado School of Medicine and the president and CEO of the Society of Physician Entrepreneurs.If you’re a physician looking to start your own business but don’t know how and where to start, then you’re in the right place. In this episode, we talk about Physician Entrepreneurship. We also discuss all things related to becoming a physician entrepreneur, talking and sharing tips that will help you build and start your dream business.[00:01 – 03:38] Opening Segment
We introduce the guest and topic for toda...2021-03-0943 min
Patient Convert Podcast: Healthcare Marketing PodcastPhysician Liaison Hiring, Salary, Part-Time, Skills and More! Ep 140For many physicians and doctors, hiring a liaison is no easy task. So, join us for today’s episode as we discuss Physician Liaison Hiring. Answering all the questions you have from the qualifications, skills, salary, should you hire a full-time or part-time liaison, and more![00:01 – 08:43] Opening Segment
We introduce the topic of today
Should you hire a full-time or part-time liaison?
Kelley explains when and why you should invest in a full-time liaison
The salary – how much is just?
[08:43 – 22:41] Qualifications
Kelley talks about the key qualifications you need to look for in a physician...2021-02-2833 min
Patient Convert Podcast: Healthcare Marketing PodcastHow to Utilize & Market Medical Devices in Your Practice w/ Elise Hamann w/ CuraMedix #139Are you having problems with utilizing and marketing your medical devices? Join Justin as he brings in Elise Hamann of CuraMedix to discuss how to utilize and market your medical devices more efficiently and effectively.[00:01 – 08:46] What is CuraMedix?
I welcome our guest, Elise Hamann
Elise introduces herself
She discusses what CuraMedix is all about
We talk about insurance
Healthcare getting more and more expensive every year
Patients being more open to investing in healthcare
[08:47 – 22:16] Marketing Medical Devices
Telling the story behind the device
Believe in the technology – be willing to use the device on yourse...2021-02-2730 min
BalancingUsPartners In Business And In Life: Pregnant Businesswoman Enjoys Working With A Supportive Husband With Justin & Kelley KnottPregnancy is a beautiful time in any woman’s life and even more so when it’s her first. But that doesn’t always seem so in the world of business, where pregnant businesswomen are often expected to slow down or relinquish control because of their condition. In this episode, we will see just how far that is from the truth when you’ve got a couple who understand what it truly means to be partners in both business and life. Kelley Knott is the marketing brain behind their agency, Intrepy Healthcare Marketing. She also does online training and certifica...2021-02-0548 min
The Scope of Practice PodcastTop 10 Things You Can Do to Grow Your Business in 2021 - Dr. Brent LaceyEpisode 39 - If you're waiting for a change in the government to save you, you're going to wait a long time. No one is coming to rescue your business. You are not going to get any special treatment from the current or the incoming administration that will save you. If you want to grow your business in 2021, you need to take things into your own hands!This week, we explore the top 10 things you can do to grow your business in 2021. This isn't a wish list. It's highly practical, actionable, useful, meaningful items that you can do for y...2021-01-1158 min
Patient Convert Podcast: Healthcare Marketing PodcastLocal SEO for Healthcare Practices #138How do you get started, and does Search Engine Optimization really matter? Join Justin in this episode as he walks us through how to navigate the waters of SEO and the importance of Local SEO for healthcare practices. [00:01 – 08:49] What is SEO?
I introduce the topic of today’s episode.
What is Search Engine Optimization (SEO)?
Optimizing your website to perform better in search engines (i.e., Google)
The process of doing Local SEO for our clients
Honing in on improving their rankings from a 15 to 20-mile radius around their practice locations
Google My Business
Links...2020-12-2842 min
Patient Convert Podcast: Healthcare Marketing PodcastGoogle Ads & PPC for Medical Practices with Nick LaIuppa #137Welcome to another episode, and today we are joined again by Nick LaIuppa. Nick is our head of digital advertising at Intrepy. With his expertise and experience, he will walk us through a lesson about Google Ads and PPC (Pay-Per-Click) for Medical Practices. [00:01 – 09:08] Google Ads
What are Google Ads & PPC?
Nick talks about how Google Ads function at a higher level.
[09:09 – 32:38] Strategy Development
Establish your patient personas first
Think like a patient (what type of keywords will they be searching for?)
Stay away from Google Smart Campaigns (it’s a great way to lose...2020-12-2246 min
Patient Convert Podcast: Healthcare Marketing PodcastFinding Success with Social Advertising to Patients #136When choosing the right social platforms for your advertising and marketing, there are several factors to take into account. The demographics of your customers/targeted customers, the type of users present on a specific social platform, and many more. Here, with us today is Nick LaIuppa, a Digital Marketing Specialist at Nick LaIuppa Marketing. Nick walks us through the process and shares different strategies to finding the success you are looking for with social advertising. [00:01 – 10:02] Opening Segment
The Basics of Social Advertising
What social platforms are you going to utilize?
How to choose the rig...2020-12-1559 min
Patient Convert Podcast: Healthcare Marketing PodcastWhat is Backlinking? #135Backlinking is so important for a top-performing marketing strategy but this is a topic I don’t know much about. So, joining us for today is my co-host/special guest for this episode, Justin Knott. Justin is a genius when it comes to digital marketing and he will discuss with us Backlinking which is something physicians want to better understand.[00:01 – 12:28] What is Backlinking?
I introduce the topic of today
A little bit of background about Backlinking
Justin explains what is Backlinking
It’s essentially going through a process to improve the rankings and visibility of your websit...2020-11-2427 min
Patient Convert Podcast: Healthcare Marketing PodcastGrowing Physician Referrals During COVID 134With the world jumping on the virtual world, as physicians, your online presence is key to driving up your referrals, and as physician liaisons, it is our role to build up and grow that presence. Join us for today’s episode as we dive into another physician liaison marketing class. Specifically, we’ll be discussing how to grow your physician referrals during COVID-19.[00:01 – 05:13] Opening Segment
We introduce the topic of this episode
What is physician liaison marketing?
Physicians don’t like interruptions
Kelley talks about the roles of liaisons
[05:14 – 18:33] Growing Physician Referrals During COVID
Content st...2020-11-1918 min
Patient Convert Podcast: Healthcare Marketing PodcastHow to Create a Healthcare Content StrategyWhen clients reach out to us for help on their websites or platforms of choice, 9 out of 10 times, it all comes down to them needing help with content creation. So, how do you make quality, engaging, and authentic content? Join us for this episode as Justin and I talk about how you can create a healthcare content marketing strategy. From tips to boost your content creation, user engagements, driving traffic to your website, and more.[00:01 – 03:25] How to Create a Healthcare Content Marketing Strategy
We introduce the topic of today
We give a little bit of background ab...2020-11-1833 min
Patient Convert Podcast: Healthcare Marketing PodcastThe Story of the Knotts - Marriage, a Baby & Starting Businesses #132Today’s we’ll be diving into our personal story; Who are the Knotts and how did this all start? Listen in as we talk about our journey and why Physician marketing clearly became our calling. [00:01 – 11:04] Opening Segment
We introduce the topic of today
We give a little bit of background of our journey
We have been happily married since 2016
Started the agency while dating
Kelley talks about her background
Comes from a healthcare family background
Got her first job as a physician liaison
Create a huge network in Atlanta of hundreds of physicians
Justin shares about hi...2020-10-1339 min
Patient Convert Podcast: Healthcare Marketing PodcastHow Individual Physicians Market Themselves at Hospitals or Large Private Practice #131For many physicians and doctors, creating independence in their profession has been a pain point, especially when they just come out of fellowship and residency.In today’s episode, we will be talking about 6 steps to build a personal brand for physicians and how individual physicians market themselves at hospitals or large private practice. This topic is a common pain point for many physicians and doctors, especially when they come out of fellowship and residency, so they don’t have to rely so much on the hospital system or the private practice to carve out their own spac...2020-10-0634 min
Patient Convert Podcast: Healthcare Marketing PodcastHealthcare IT, Physician Liaison Reporting & Marketing Intersect w/ Ben Blake of Systeem Medical #130Ben Blake is the Sales & Marketing Manager at Systeem Medical Information Systems. They help medical practices find secure, reliable, and scalable Managed IT Services, Helpdesk, and EHR Support.In today’s episode, Ben explains the importance of having an IT provider specializing in medical IT and the role IT solutions play for your marketing and physician referral development. Ben also shares his experiences as a physician liaison and leaves us with actionable advice on how to improve your network and connection with other physician liaisons.[00:01 – 08:39] Opening Segment
I introduce the guest, Benjamin Blake
Ben give...2020-10-0140 min
Patient Convert Podcast: Healthcare Marketing PodcastHow Surgeons Should Market Their Specialty to Patients w/ Kim Rodgers of Medtronics Spine #129Today we had the pleasure of speaking with the Senior Product Manager of Medtronic Spine & Biologics, Kim Rodgers. Kim manages the digital direct to consumer (patient) marketing strategy for the US Marketing team. Strategies involve owned, earned, and paid media sources. Kim joins us today to discuss how you can improve your Google rankings by employing the tips and strategies she’ll share with us on this episode.[00:01 – 12:20] Opening Segment
Kim Rodgers talks about her role in Medtronic
The biggest issues providers are facing when connecting with patients
The role that a practitioner’s website...2020-09-0938 min
Patient Convert Podcast: Healthcare Marketing PodcastWhat Makes Healthcare Marketing Different: The Inside Scoop w/ Matthew Scott #128Today we had the pleasure of speaking with the Principal and Managing Director of FEED. The Agency, Matthew Scott. FEED is an award-winning healthcare brand agency engaged by doctors and dentists who want to creatively differentiate themselves in their local marketplace in the mindset of their ideal patients.Let’s dive into Matthew’s story of how physicians can better market themselves and bring in the ideal patients.Things you will learn in this episode:[00:01 – 07:21] The Importance of Healthcare Marketing
We introduce our guest, Matthew Scott
Matthew gives a little bit of back s...2020-08-2549 min
This Is How You Scale: A B2B Sales and Marketing PodcastThe B2B Minute - Grow Your Business With Strategic PartnersThe biggest channel that most business owners neglect is working with strategic partners.One strategic partner can be worth ten new clients because they're constantly a source of new opportunity.Partnering with entrepreneurs like Shay ☀️ Rowbottom, Mark Firth and Justin Knott / Kelley Knott created opportunities for my business that went above and beyond garnering a single new client.But how do you find the right strategic partners?And how do you engage them to work with you?That's a big question and one I touch upon...2020-08-2001 min
Patient Convert Podcast: Healthcare Marketing PodcastHow CTCA Became the Leader in Patient Centric Marketing w/ Ken Chaplin, CMO of CTCA #127Today we had the pleasure of speaking with the chief marketing officer of Cancer Treatment Centers of America, Ken Chaplin. After building up his experience with different markets, different forms of marketing, and working for various companies, Ken moved to the healthcare industry marketing scene. Ken focuses on a marketing strategy centered around the consumers.Let’s dive into Ken’s story of how CTCA leads the industry in patient-centric marketing. Things you will learn in this episode:[00:01 – 02:18] Opening Segment
We introduce our guest, Ken Chaplin
Ken talks about his journey...2020-08-1040 min
The Scope of Practice PodcastHow to Rank #1 on Google - Kelley and Justin KnottEpisode 16 - If your business doesn't rank #1 on Google, you're losing business! Unfortunately, the best physicians don't always get the most business. A lot of times, it comes down to who has the best marketing strategies. If you have the best messages and the clearest communication, you're more likely to win.Go Google your business right now! If you're not on the first page for your specialty in your area, it's likely that you're losing business to your competitors. This week, Kelley and Justin Knott share the secrets of healthcare marketing with us. They'll teach us how to ran...2020-08-031h 03
Patient Convert Podcast: Healthcare Marketing PodcastHealthcare Digital Advertising Pitfalls to Avoid - Podcast 126Today we had the pleasure of speaking with public speaker and founder of Nick LaIuppa Marketing, Nick LaIuppa. After spending thousands of ad dollars and exploring various strategies, Nick focuses on serving small-medium sized businesses by building digital marketing and advertising campaigns across multiple platforms. His purpose is to help people like you drive the sales you need to turn a profit. Let’s dive into Nick’s story of how to avoid common digital advertising mistakes to get the results you are looking for. Things you will learn in this episode:[00:01...2020-07-0947 min
Patient Convert Podcast: Healthcare Marketing PodcastHow to Use LinkedIn to Increase B2B Sales w/ Steven Perchikov #125In today’s episode, we are joined by the sales expert, co-founder of Artofsalesacademy.com, Steven Perchikov. Steve is a master of B2B pipeline development and social selling. We are talking about how healthcare organizations can develop valuable B2B sales strategies by leveraging LinkedIn. Let’s jump into Steven’s interview where we focus on helping the healthcare community learn how to use LinkedIn as an effective tool for marketing. Things you will learn in this episode: [00:01 - 04:28] Opening Segment We introduce the guest, Steven Perchikov to the show Steven talks a...2020-06-2335 min
Patient Convert Podcast: Healthcare Marketing PodcastGrowing Your Personal Physician Brand w/ Kevin Pho MD #124In today's episode, we are joined by Kevin Pho MD the founder of the top physician blogging website KevinMD.com. Dr. Pho joins us to discuss how he created such a powerful personal brand and what other physicians can be doing to grow as a thought leader and create an engaged audience. Subscribe & Leave a ReviewSubscribe to the Patient Convert Podcast and never miss a new episode!Please support the podcast by leaving a ReviewConnect with us on social media:
Kelley LinkedIn
Justin LinkedIn
W...2020-06-1131 min
Patient Convert Podcast: Healthcare Marketing PodcastWhy Doctors Should Start a Podcast (and How To) w/ Dr. Ernesto 122In today's episode, we are joined by Dr. Ernesto to talk about Why Doctors should leverage the medium of podcasting, how to get started and why physician entrepreneurship is the answer to the current healthcare crisis.Subscribe & Leave a ReviewSubscribe to the Patient Convert Podcast and never miss a new episode!Please support the podcast by leaving a ReviewConnect with us on social media:
Kelley LinkedIn
Justin LinkedIn
What We DoGet a free practice marketing assessment – Intrepy Healthcare MarketingCh...2020-05-2258 min
Patient Convert Podcast: Healthcare Marketing PodcastBeing Real on LinkedIn w/ Shay Rowbottom #121In today's episode, we are joined by LinkedIn marketing and growth expert Shay Rowbottom. Kelley and Shay unpack the secrets to growing a successful LinkedIn profile, increase visibility, content creation strategies and why it's so important to get personal in business. Enjoy!Subscribe & Leave a ReviewSubscribe to the Patient Convert Podcast and never miss a new episode!Please support the podcast by leaving a ReviewConnect with us on social media:
Kelley LinkedIn
Justin LinkedIn
What We DoGet a free practice marketing...2020-05-1250 min
Patient Convert Podcast: Healthcare Marketing PodcastReviews, Telehealth and Patient Marketing w/ Ted Chan of CareDash #120In today's episode, we are joined by the CareDash CEO, Ted Chan. CareDash has become one of the leading provider directories for helping patients connect with local, quality providers. We are discussing the role of reviews on the patient decision making process, what makes up a good provider listing profile, and more marketing advice for doctors.Subscribe & Leave a ReviewSubscribe to the Patient Convert Podcast and never miss a new episode!Please support the podcast by leaving a ReviewConnect with us on social media:
Kelley...2020-05-0545 min
Patient Convert Podcast: Healthcare Marketing PodcastNeil Patel Interview - Digital Healthcare Marketing Strategies 119In today's episode, Neil Patel joins us to discuss digital healthcare marketing strategies. Tips for boosting conversion rates for ad campaigns during COVID, how practices can leverage telehealth to reach new patients, how to become a thought leader and more. Enjoy!Subscribe & Leave a ReviewSubscribe to the Patient Convert Podcast and never miss a new episode!Please support the podcast by leaving a ReviewConnect with us on social media:
Kelley LinkedIn
Justin LinkedIn
What We DoGet a free practice marketing assessment – In...2020-04-3017 min
Patient Convert Podcast: Healthcare Marketing PodcastThe Physician Liaison Balancing Act w/ Kelly Montgomery 118In today's episode, How do you manage your physician liaison fieldwork, building referral relationships and collecting the data and insights for your program? Kelley Knott is joined by Kelly Montgomery, a physician liaison, for Providence Hospital part of Ascension Healthcare.Subscribe & Leave a ReviewSubscribe to the Patient Convert Podcast and never miss a new episode!Please support the podcast by leaving a ReviewConnect with us on social media:
Kelley LinkedIn
Justin LinkedIn
What We DoGet a free practice marketing assessment – Intrepy He...2020-04-1045 min
Patient Convert Podcast: Healthcare Marketing PodcastPulling the curtain back on healthcare with special guest Dr. Josh LukeIn today's episode, Kelley and her co-host Justin Knott have a special guest Dr. Josh Luke and they discuss creating affordable healthcare and becoming a thought-leader in the space, and why healthcare is where it is at today. Subscribe & Leave a ReviewSubscribe to the Patient Convert Podcast and never miss a new episode!Please support the podcast by leaving a ReviewConnect with us on social media:
Kelley LinkedIn
Justin LinkedIn
What We DoGet a free practice marketing assessment – Intrepy Healthcare Marketing2020-03-0540 min
Patient Convert Podcast: Healthcare Marketing PodcastPractice Growth Strategies with special guest Dr. Tarek HassaneinIn today’s episode, we are joined by Dr. Tarek Hassanein a board-certified physician in Gastroenterology & Transplant Hepatology. He has developed a program that is exploding and has opened 7 centers and is changing the way patients are treated. How has he stayed innovative? What role are his physician liaisons playing in his growth? And how he is giving back. Enjoy!2020-02-2541 min
Patient Convert Podcast: Healthcare Marketing PodcastFuture of Local SEO with Special Guest John WallIn today's episode, Justin Knott is joined by special guest the host from Marketing Over Coffee, John Wall. We are discussing the future of local search and SEO. Why should you invest in your own content? Do we need to worry about voice search as a medical organization? What are our favorite SEO tools? HARO and how to leverage. Enjoy!Subscribe & Leave a ReviewSubscribe to the Patient Convert Podcast and never miss a new episode!Please support the podcast by leaving a ReviewConnect with us on...2020-02-2037 min
Patient Convert Podcast: Healthcare Marketing PodcastLinkedIn for Doctors: How to Create Content & Grow Through LeadershipIn today's episode, we are discussing the unique advantages and best practices of LinkedIn marketing for doctors. From the benefits of LinkedIn marketing for physicians, how to manage your LinkedIn as a healthcare professional, how to network with other physicians on LinkedIn, and ways to grow your profile as a thought leader. Subscribe & Leave a ReviewSubscribe to the Patient Convert Podcast and never miss a new episode!Please support the podcast by leaving a ReviewConnect with us on social media:
Kelley LinkedIn
Justin LinkedIn
W...2020-02-1848 min
Patient Convert Podcast: Healthcare Marketing PodcastInvest In YourselfIn today’s episode, Kelley Knott is going to discuss the importance of investing in yourself as a Physician Liaison to not only grow your career but get paid the big bucks! If you want to grow in a fulfilling career as a Physician Liaison and avoid burnout, this is the episode for YOU!Subscribe & Leave a ReviewSubscribe to the Patient Convert Podcast and never miss a new episode!Please support the podcast by leaving a ReviewConnect with us on social media:
Kelley LinkedIn
Justin Li...2020-02-1329 min
Patient Convert Podcast: Healthcare Marketing PodcastHow to Track Marketing CampaignsIn today’s episode, we are talking all about tracking our marketing campaigns: how to track your medical marketing campaigns, what are the best tools, and how do you get a leg up on your competition? How are we tracking SEO success? What tools are most important. Enjoy!Subscribe & Leave a ReviewSubscribe to the Patient Convert Podcast and never miss a new episode!Please support the podcast by leaving a ReviewConnect with us on social media:
Kelley LinkedIn
Justin LinkedIn
What We Do...2020-02-1131 min
Patient Convert Podcast: Healthcare Marketing PodcastLocal SEO for DoctorsIn today’s episode, we are going to be talking all about top local SEO strategies to improve your search rankings. How can you improve Google My Business rankings? What backlinks matter the most? How do you track program progress? Do Google reviews help SEO?Subscribe & Leave a ReviewSubscribe to the Patient Convert Podcast and never miss a new episode!Please support the podcast by leaving a ReviewConnect with us on social media:
Kelley LinkedIn
Justin LinkedIn
What We DoGet a fr...2020-02-0626 min
Patient Convert Podcast: Healthcare Marketing PodcastWhat is a Physician Liaison?In today's episode, Kelley answers the main questions she gets asked about most when it comes to her profession as a physician liaison. What is a physician liaison? What do they do? How can they benefit a practice or hospital and help scale medical practices?Subscribe & Leave a ReviewSubscribe to the Patient Convert Podcast and never miss a new episode!Please support the podcast by leaving a ReviewConnect with us on social media:
Kelley LinkedIn
Justin LinkedIn
What We DoGet a...2020-02-0426 min
Patient Convert Podcast: Healthcare Marketing PodcastOrthopedic Patient Marketing Tips w/ Dr. John CoryToday special guest Dr. John Cory, Foot & ankle specialist and owner of the Arizona Institute of Motion, joins to discuss physicians and marketing, what you need to be successful in your medical practice in the new digital era and how to connect with your local community to drive visibility.Subscribe & Leave a ReviewSubscribe to the Patient Convert Podcast and never miss a new episode!Please support the podcast by leaving a ReviewConnect with us on social media:
Kelley LinkedIn
Justin LinkedIn
What We Do2020-01-1135 min
Patient Convert Podcast: Healthcare Marketing PodcastHealthcare Blogging Guide - Do Healthcare Brands Need a Blog?In today's episode we are explaining exactly why you need a blog and give you details on everything you need to know about content marketing for your healthcare business. What value does a blog bring? Does it have to be written content? What are the best on-page SEO structures to get the most out of each blog post? Enjoy! Subscribe & Leave a ReviewSubscribe to the Patient Convert Podcast and never miss a new episode!Please support the podcast by leaving a ReviewConnect with us on social m...2019-12-1336 min
Patient Convert Podcast: Healthcare Marketing PodcastGetting past the GatekeeperIn today’s episode, we are going to discuss how to get past the gatekeeper as a physician liaison, business development strategies, building strong referral relationships, and increasing those referrals. Enjoy!Subscribe & Leave a ReviewSubscribe to the Patient Convert Podcast and never miss a new episode!Please support the podcast by leaving a ReviewConnect with us on social media:
Kelley LinkedIn
Justin LinkedIn
What We DoGet a free practice marketing assessment – Intrepy Healthcare MarketingCheck out Kelley’s physician liaiso...2019-12-1030 min
Patient Convert Podcast: Healthcare Marketing PodcastMedical social media marketing tips - PodcastToday special guest Dr. Jonathan Kaplan, Plastic Surgeon from San Fransisco Bay, joins Kelley to discuss Social Media marketing and growth strategies when it comes to medical practices. From Social Media strategies, to who should handle your Social Media Marketing. Listen on to find the tips from the Social Media Healthcare Marketing Pros!Subscribe & Leave a ReviewSubscribe to the Patient Convert Podcast and never miss a new episode!Please support the podcast by leaving a ReviewConnect with us on social media:
Kelley LinkedIn
Justin LinkedIn
2019-12-0540 min
Patient Convert Podcast: Healthcare Marketing PodcastPhysician Burnout Prevention Tips w/ Brent Lacey MDIn today's healthcare marketing podcast episode, we're joined by a very special guest Dr. Brent Lacey. Kelley and Dr. Lacy talk about a wide range of topics from how physicians get out of medical school, the life of a military surgeon, is physician burnout a real concern? and much more.Subscribe & Leave a ReviewSubscribe to the Patient Convert Podcast and never miss a new episode!Please support the podcast by leaving a ReviewConnect with us on social media:
Kelley LinkedIn
Justin LinkedIn
What We D...2019-11-2134 min
Patient Convert Podcast: Healthcare Marketing PodcastLeadership Tips for Physicians w/ Dr. Jimmy Knott PodcastToday special guest Dr. Jimmy Knott, joins Kelley to discuss all things leadership. What qualities make people want to follow or be influenced by a leader? What can you do to grow and develop your leadership skills, and how can you put those leadership skills to the test in your professional and personal life!Subscribe & Leave a ReviewSubscribe to the Patient Convert Podcast and never miss a new episode!Please support the podcast by leaving a ReviewConnect with us on social media:
Kelley LinkedIn
Justin...2019-11-0635 min
Patient Convert Podcast: Healthcare Marketing PodcastNew Physician Liaison Growth Guide with Guest Holly Ulanday - #103Today special guest Holly Ulanday, Physician Liaison with KSF Orthopedic Center in Houston, Texas joins Kelley to discuss the New Physician Liaison Growth Guide, where they talk about everything a new Physician Liaison would want to know: from marketing advice, tricks of the trade, how to get past the dreaded gatekeeper, and more stories from lessons learned along the way.Subscribe & Leave a ReviewSubscribe to the Patient Convert Podcast and never miss a new episode!Please support the podcast by leaving a ReviewConnect with us on...2019-11-0329 min
Patient Convert Podcast: Healthcare Marketing PodcastHow Northwell Health's Liaisons Are Reaching New Patients w/ Guest Naddira SavardIn today's episode, special guest Naddira Savard, Senior Physician Liaison w/ Northwell Health joins Kelley to talk about how she and her team are building referral networks to improve care and reach new patients.Subscribe & Leave a ReviewSubscribe to the Patient Convert Podcast and never miss a new episode!Please support the podcast by leaving a ReviewConnect with us on social media:
Kelley LinkedIn
Justin LinkedIn
What We DoGet a free practice marketing assessment – Intrepy Healthcare MarketingCheck out Ke...2019-10-1239 min
Patient Convert Podcast: Healthcare Marketing PodcastWhat Role Do Reviews Play in SEO - #101In today's episode, we discuss the role reviews play on local SEO and why practices and hospitals need to have an active review generation strategy. Reputation management and review growth are critical components of an effective local search strategy. Enjoy!Subscribe & Leave a ReviewSubscribe to the Patient Convert Podcast and never miss a new episode!Please support the podcast by leaving a ReviewConnect with us on social media:
Kelley LinkedIn
Justin LinkedIn
What We DoGet a free practice marketing assessment – Intrepy He...2019-10-0140 min