Shows
The PEAK Potential SUCCESS Show - Today is the day to unlock your PEAK Potential!GROW YOUR BUSINESS SUSTAINABILITY - Sustainability Expert - KENNETH ALSTONKENNETH ALSTON - Sustainability Expert w/ Fong - PPSS#182 - GROW YOUR BUSINESS SUSTAINABILITY
LINK IN COMMENTSInterviewing Sustainability Expert - KENNETH ALSTON. We discuss what is sustainability, why it is so neglected, and WHAT IS SUCCESS LIKE...? Get ready to unlock your PEAK Potential!
PLEASE LIKE FOLLOW SUBSCRIBE COMMENT SHARE AND ENJOY!Follow the show on SpotifySubscribe at yourareatv:Or Subscribe to MillionaireFlix TODAY!#makemorewithcoaching#unlockyourpotential
2023-10-1835 min
The Calm Marketer: SEO and Social Media Tips For EntrepreneursHow INFPs Can Make Money OnlineEpisode #124 - Looking for the best way to make money online that you love and feel comfortable doing? As INFPs, we want to do things that feel comfortable to us and I have learned what I feel comfortable doing and wanted to share my tips with you. I think you will get some good next steps on what you can do to start your journey or make a pivot to start making the money you deserve.
There are two main routes you can take:
1. Consulting/Freelancing
2. Affiliate Marketing
...
2021-04-0715 minThe Calm Marketer: SEO and Social Media Tips For EntrepreneursSelf Confidence & INFPsEpisode #123 - Do you sometimes think you're not good enough? I've used to think that when it came to my workplace performance. My self-confidence was pretty low back in the day. And as an INFP, you know I was always putting myself down. But the way I viewed myself improved after I became my own boss. I now work the way I want to work and I am seeing it pay off. I'll tell you my story about how I manage my self-confidence and how you can do the same.
Contact me at https://bit.ly/thecalmmarketer
2021-04-0610 minThe Calm Marketer: SEO and Social Media Tips For EntrepreneursHow To Use The "Content Clusters" Strategy To Rank For Your Main KeywordsEpisode #122 - Are you trying to rank for a competitive keyword with no luck? SEO is getting harder and you need to adjust to the way Google looks at content. It's all about quality vs. quantity when it comes to publishing. In this episode, I will tell you why I choose the "Content Clusters" strategy to help sites rank for competitive keywords easier and more quickly!
Content clusters have two parts: a pillar page and supportive pages.
What is a pillar page? It is the main article about a particular subject.
What are...
2021-04-0508 minThe Calm Marketer: SEO and Social Media Tips For EntrepreneursA Simple Hack To Boost Your SEO By Writing For The Right AudienceEpisode # 121 - Trying to make your page show up for a keyword, but not sure why you aren't ranking? There could be a million and one reasons, but one common failure I see is that people are not writing for the right audience. To help find the best audience to write for, all you need to is go to Google! In this episode, I will tell you more about how you can analyze the Google results page to see what audience to write for so you can improve your keyword rankings.
Spending time analyzing the SERPs can...
2021-04-0211 minThe Calm Marketer: SEO and Social Media Tips For EntrepreneursHow To Pick The Best Audiences For High Converting Facebook AdsEpisode #120 - Stuck on choosing what the best audience to target for your Facebook Ads? Or are you lost trying to figure out what kind of ads and/or content to post on your profiles? Today, I am going to show you a trick to spy on your Facebook followers so you know who to target and what kind of ads/content to show them.
The Semrush article I referenced, "How To Define Your Target Audience for SEO," goes into detail: https://jo.my/target-audience1
"If you've built up a following on...
2021-04-0110 minThe Calm Marketer: SEO and Social Media Tips For EntrepreneursHow To Choose The Best Audiences To Target In Your Google AdsEpisode #119 - Are your Google Ads bombing because you are targeting the wrong audiences? Or maybe you just don’t know what audience to target! In today's episode, I want to tell you a little know trick that will give you all of the best audiences you can target for your Google Ads so they convert!
Super cool trick: use Google Analytics! Go to the Affinity Categories and In-market Segments report to see what is converting. Use the highly converting audiences in your Google Ads targeting.
This Semrush article ti...
2021-03-3107 minThe Calm Marketer: SEO and Social Media Tips For EntrepreneursHow To Grow Your Facebook Group Fast!Episode #118 - Are you a coach, or online business that has a Facebook Group that's been pretty stagnant? Maybe you just have a few members and don’t really know how to grow your numbers. Imagine if there was a simple way to grow your Facebook Group fast using affordable ads. That way, you can get leads coming in every hour of the day. In this episode, I will give you my tips on how you can use Facebook Ads to grow your Facebook Group quickly and easily!
*Warning: You cannot add your Facebook Group URL to a...
2021-03-3012 minThe Calm Marketer: SEO and Social Media Tips For EntrepreneursHow To Convert Your Leads Into Paying Customers?Episode #117 - Were you ever in a situation where you have tons of leads, but none of them turned into customers? Frustrated about lead quality? Well, imagine if you had the tools to convert your leads easily and quickly. In this episode, I will go over how you can convert more leads into paying customers.
for local businesses, such as dentists solar reps, lawyers, etc. This is what you need to do.
Call immediately
Use scripts
Email immediately
Text immediately
for online businesses, this is what you need to do.
Create a front end...
2021-03-2915 minThe Calm Marketer: SEO and Social Media Tips For EntrepreneursThe Step-By-Step Framework To Generate More Leads For Your Business 24/7Episode #116 - So you have an idea of how to generate better leads, but how do you get more of them? If you have more good leads, then your business will flourish. In this episode, I will give you my process on how to set up a campaign that will generate more leads for your business 24/7.
Step 1: Create a Super Valuable Lead Magnet
Step 2: Create a Landing Page for Your Lead Magnet. I recommend Clickfunnels, because it's super easy for beginners. Get a free 14-day trial here.
Step 3: Optimize Your Website for Lead...
2021-03-2613 minThe Calm Marketer: SEO and Social Media Tips For EntrepreneursHow To Generate Better Leads In 4 StepsEpisode #115 - Are you getting calls and messages from people who are just not the right fit for your product or service? It can make you feel like you're not doing marketing correctly. But, I want to discuss how you can generate the best leads for your business by following this simple 4 step strategy to give you a clear roadmap of what to do.
Step 1: See which marketing channel converts the best leads.
Step 2: Focus on the marketing strategies that bring in the best leads.
Step 3: Stop focusing on marketing...
2021-03-2509 minThe Calm Marketer: SEO and Social Media Tips For EntrepreneursHow LSI Keywords Can Increase Your Organic TrafficEpisode #114 - Do you have a page that you optimized yourself, but didn’t see any movement in Google? Or are you stuck trying to figure out what other things you can do to optimize your content? In today's episode, I want to talk about a new method of finding and adding LSI keywords to help boost your keyword rankings quickly and easily.
Case study of how law firms can use LSI keywords: https://jo.my/surfer-case-study-law-firm
Free LSI Keyword Generator: https://lsigraph.com/
Questions? Contact me https://bit.ly/thecalmmarketer
2021-03-2407 minThe Calm Marketer: SEO and Social Media Tips For EntrepreneursMini Case Study: Facebook Video Ads That Convert 50% BetterEpisode #113 - Are your Facebook ads tanking? Are your costs going through the roof, but you're not getting any leads? Imagine if you could get a flood of leads for the lowest cost possible. The secret is meme video style Facebook Ads. In today's episode, I will reveal a mini case study where I uncover what I learned after running meme-style video ads.
Ads will NOT work unless you understand your audience. Learn how to build your "avatar" in the One Funnel Away Challenge: https://jo.my/ofac2
Contact...
2021-03-2309 minThe Calm Marketer: SEO and Social Media Tips For EntrepreneursThe #1 Way Generate Leads For Your BusinessEpisode #112 - Are you a local business, such as a dentist, solar installer, coach, or lawyer that's struggling to find people to buy your product aside from your family and friends? Imagine if there was an easy to generate leads on demand, without relying on referrals. In today's episode, I want to introduce you to my #1 way to generate leads for all types of business using a simple 1-page website that anyone can create.
One Funnel Away Challenge: https://jo.my/ofac1
Contact me: https://bit.ly/thecalmmarketer
2021-03-2208 minThe Calm Marketer: SEO and Social Media Tips For EntrepreneursHow To Write Facebook Ads That Get SalesEpisode #111 - Are you struggling to write copy for your Facebook Ads, because you're not a copywriter and you really don't know what are the best words to use in your ad? Wouldn't it be cool if you knew exactly what to put in your Facebook ads that will give you sales? In today's episode, I will give you my tips on what you need to do to write the best copy for your Facebook Ads.
Sign up for the One Funnel Away Challenge here: https://jo.my/1funnelawaychallenge
Contact me: https...
2021-03-1910 minThe Calm Marketer: SEO and Social Media Tips For EntrepreneursVideo SEO: Best Practices To Easily Rank in Google Search 📹Episode #110 - Struggling to make your search result stand out from your competitors? Does it look like your competitors always have videos, reviews, or images next to their results, but not you? Well, in this episode, I will explain what Google recommends for Video SEO best practices and I'll show you what you need to do to stand out in Google.
Links:
Lightning Talks presentation by Google Search Central: https://youtu.be/1Zqkz8Y_kFw
Free Access Semrush's Keyword Magic Tool: https://jo.my/semrush-keyword-magic-tool
Free JSON-LD Video...
2021-03-1814 minThe Calm Marketer: SEO and Social Media Tips For EntrepreneursHow To Write the Best SEO Meta DescriptionsEpisode #109 - Do you dread writing meta descriptions, because it's hard to write really good ones? Plus, you know they won’t really impact your keyword rankings, so why bother? Well, writing good meta descriptions is extremely important because they impact your CTR. In this episode, I will tell you how to write the best meta descriptions for your pages and give you free access to my meta description cheat sheet so you can write them effortlessly.
Get my meta description cheat sheet here: https://bit.ly/thecalmmarketer
2021-03-1711 minThe Calm Marketer: SEO and Social Media Tips For EntrepreneursHow Write SEO Title Tags To Skyrocket Your TrafficEpisode #108 - Are you ranking on the first page of Google, but you're wondering why no one is clicking on your site? Have you worked months to get on page #1, but no one thinks your page is worthy to get a click? Well, in this episode, I will reveal why you need to update your title tag to get more traffic. I'll also show you the exact words you need to put in them to get people to click!
2021-03-1607 minThe Calm Marketer: SEO and Social Media Tips For EntrepreneursThe Best Copywriting Technique To Stop People From Clicking AwayEpisode #107 - Getting your readers to stay on your page after they click on it is very hard. I read hundreds of copywriting articles and have found the "APP method" is the best technique you can use to stop people from clicking away. I will explain that it is how you can use it. Click the link below to get free access to the APP Method Cheat Sheet so you can start implementing these rights away!
The APP Method broken down:
Agree: recognize the reader’s problem, acknowledge it, and agree with it.
Promise: make a pr...
2021-03-1507 minThe Calm Marketer: SEO and Social Media Tips For EntrepreneursSEO Copywriting: Hack Your Reader’s Psychology With "Open Loops"Episode #106 - Imagine a situation where your readers are devouring your content and really getting into it. You're getting good conversion rates and your traffic is increasing. That would be nice, but right now you are struggling to get people to read the stuff you put out there. Anything you publish barely gets traffic and worst of all you barely get leads. Well, I want to tell you about a psychological flaw that you can trigger within your readers called "open loops," and it only takes seconds to implement! So let's get started!
Want to connect? Reach...
2021-03-1205 minThe Calm Marketer: SEO and Social Media Tips For EntrepreneursSEO Copywriting: How To Use "The Bridge Model" To Get More People To Read Your ContentEpisode #105 - Imagine you could get your website visitors to read your entire article. Every reader would get all the information they needed, and more! And, by the end of it, they'll transform themselves from readers into a lead. Or, even better, -- they become your high-paying customers.
But right now, that's far from what's happening, right?
None of your blog articles are being read
Your bounce rates are through the roof
Your conversion rates are abysmal
Maybe you're just about to give up. But it doesn't have to be this way.
The...
2021-03-1109 minThe Calm Marketer: SEO and Social Media Tips For EntrepreneursWhere Add Internal Links On Your Site To Boost RankingsEpisode #104 - So you've heard about the importance of internal links, but you're wondering where is the best place to add them and how do you use them? In this episode, I will give you my personal tips on how I use internal links to help build relevance and increase my websites' keyword rankings.
Use internal links everywhere! Build clusters of content that have the same topic. Have one "main page" and have tons of supporting pages.
Creating anchor text that tells a user what to expect when they click a link to an internal or...
2021-03-1008 minThe Calm Marketer: SEO and Social Media Tips For EntrepreneursSEO Copywriting: How to Perfect Your Brand’s Tone of VoiceEpisode #103 - Ever get so caught up reading an email or article from a brand and wonder why you have such a connection with them? Or for example, you ready an email, and without looking at the From: line, you know who this email is from? It's because they have mastered their brand's tone of voice. In this episode, I will give you some tips on how to perfect your tone of voice for the best SEO copywriting.
Create an Emotional Connection By Choosing The Following:
Formal vs. casual.
Funny vs. serious.
Respectful vs. irreverent.
Enthusiastic...
2021-03-0911 minThe Calm Marketer: SEO and Social Media Tips For EntrepreneursHow To Instantly Get More Engagement On Your Facebook PageEpisode #102: Do you want a way to consistently get engagement on your Facebook Page? Are you tired of getting engagement on some days and not on others? Here is my little-known trick that I've been doing for years and still works today!
Contact me: https://bit.ly/thecalmmarketer
2021-03-0806 minThe Calm Marketer: SEO and Social Media Tips For EntrepreneursHow To Use Video To Get More Patients and CustomersEpisode #101 - You know that you need to publish and create content. But how? In this episode, I will give you my top video content tips you can create and publish in 5 mins or less!
2021-03-0508 minThe Calm Marketer: SEO and Social Media Tips For EntrepreneursMy 100th Episode! My thoughts and what's next...Episode #100 - I cannot believe we made it to 100! This episode is a little different. I will go over my top 5 most listened episodes and give you a little backstory behind them and also give you my thoughts so far on how far I've come and what my plans are for the next 100 episodes!
Connect with me here: https://bit.ly/thecalmmarketer
2021-03-0518 minThe Calm Marketer: SEO and Social Media Tips For EntrepreneursThe Best Tool To Post On Facebook and Instagram in 2021Episode #99 - Are you running your own social media channels or are you an agency and are tasked with managing your client's social media? It's challenging, but there is a free tool that I recommend that will make your life easier, and no, it's not Buffer or Hootsuite!
Contact me! https://bit.ly/thecalmmarketer
2021-03-0306 minThe Calm Marketer: SEO and Social Media Tips For EntrepreneursWhat Are The Benefits Of Reading Out Loud?Episode #98 - INFPs are quiet people and some of you may wonder how you can practice expressing yourself, speaking better, and get more comfortable communicating with others. One practice that I want to share is reading out loud. It's really changed the way I speak and I want to share the benefits I've gained in this episode!
Contact me here: https://bit.ly/thecalmmarketer
2021-03-0207 minThe Calm Marketer: SEO and Social Media Tips For EntrepreneursGoogle On Expected Impact of Core Web Vitals UpdateEpisode #97 - In today's episode, I wanted to discuss an article of Google explaining what to expect when Core Web Vitals becomes a ranking signal.
Contact me: https://bit.ly/thecalmmarketer
2021-03-0106 minThe Calm Marketer: SEO and Social Media Tips For EntrepreneursHow To Use Topic Clusters to Increase Your Keyword RankingsEpisode #96 - Now more than ever, Google is relying on websites to offer people thorough information about a topic. The more thorough your information can be the easier it is for you to rank for the keywords you want to rank for. To do this, we need to follow a "topic cluster" strategy. In this episode, I will go deep into what they are and how you can add them to your website.
Connect with me! http://bit.ly/thecalmmarketer
2021-02-2608 minThe Calm Marketer: SEO and Social Media Tips For EntrepreneursHow To Make Your Goals A Reality With "Intention Statements"Episode #95 - So you set a goal for yourself, maybe you even write your goal down, but you never seem to accomplish it, why? It may because you are creating your goals the wrong way. There is a specific way you create your goals and I will teach you how.
Contact me at https://bit.ly/thecalmmarketer
2021-02-2512 minThe Calm Marketer: SEO and Social Media Tips For EntrepreneursHow To Reprogram Your Subconscious MindEpisode #94 - Do you want more success in life, business, and your career? You may have heard that success all starts in the mind. And that's true. You need to learn how to reprogram your subconscious mind in order to acheive success. In this episode, I am going to give you special exercises to help you reprogram your subconscious easily and effortlessly.
2021-02-2412 minThe Calm Marketer: SEO and Social Media Tips For EntrepreneursHow To Sleep Fast In 5 MinutesEpisode #93 - Are you that type of person who takes forever to fall asleep? Well, I've figured out a hack where I could guide my mind to fall asleep faster, better, and more easily.
Contact Me: https://bit.ly/thecalmmarketer
2021-02-2306 minThe Calm Marketer: SEO and Social Media Tips For EntrepreneursDo The Total Number of Backlinks Matter?Episode #92 - Are you planning on running a backlink campaign and wondering how many links you should try to acquire? Well, according to Google's John Mueller during the Google Search Central SEO hangout, the total number of backlinks might not matter, in this episode I will tell you why.
Contact me: https://bit.ly/thecalmmarketer
2021-02-2205 minThe Calm Marketer: SEO and Social Media Tips For EntrepreneursHow to Improve Your SEO Using FAQ SchemaEpisode #91 - Do you want to know of a simple way to improve your keyword rankings and also take up more space in the SERPS? Try FAQ Schema. In this episode, I will go over how I create them for my clients so you can, too!
FAQ JSON-LD Markeup Generator: https://technicalseo.com/tools/schema-markup-generator/
Connect with me! https://bit.ly/thecalmmarketer
2021-02-1907 minThe Calm Marketer: SEO and Social Media Tips For EntrepreneursA Simple Mind Hack to Skyrocket Your PerformanceEpisode #90 - Dod you know the main reason of your poor performance is your "self-talk"? In this episode, I want to shed some light on how you can increase your performance in all areas of your life by focusing on what you are telling yourself.
2021-02-1808 minThe Calm Marketer: SEO and Social Media Tips For EntrepreneursHere's What the iOS 14 Update Means for Your Facebook AdsEpisode #89 - Worried about the latest iOS 14 update that might limit your Facebook ad performance. I wanted to shed a little more light In this episode, I will give you some tips on what you can do to prepare.
Contact me here: https://bit.ly/thecalmmarketer
2021-02-1709 minThe Calm Marketer: SEO and Social Media Tips For EntrepreneursReading a Hard Book? Here's How To Read Better And Understand ItEpisode #88 - Have you ever struggled to read and comprehend a book? If you have an Android phone, I want to share with you a simple trick that will help you read and understand your book better.
Questions? Contact me at https://bit.ly/thecalmmarketer
2021-02-1607 minThe Calm Marketer: SEO and Social Media Tips For EntrepreneursThe #1 Simple Hack To Commit To and Accomplish Your GoalsEpisode #87 - Do you find yourself excited about your big goal, then you notice your excitement slowly fade away? Constant encouragement is key, and in this episode, I will tell you my simple hack to keep you on track towards your goals.
Want to connect with me? Go to http://bit.ly/thecalmmarketer
2021-02-1506 minThe Calm Marketer: SEO and Social Media Tips For EntrepreneursGoogle Passage Ranking Is Now Live! Here's What You Need To Know.Episode #86 - Google's Passage Ranking went live on 2/10/2021 in the U.S. In this episode, I will be discussing what you need to know, how it will impact your rankings, and what steps you need to take.
Have a marketing question or want to collaborate? Click this link to send me a note: http://bit.ly/thecalmmarketer
2021-02-1209 minThe Calm Marketer: SEO and Social Media Tips For EntrepreneursThe #1 Easiest Way To Spy On Your Competitors On FacebookEpisode #85 - Want to know what your competitors are doing on Facebook and why they are outshining you? Well, you need to see what they are doing. In this episode, I will show you a simple, free way you can spy on your competitors, so you know what's working for them and you know what you need to do.
2021-02-1106 minThe Calm Marketer: SEO and Social Media Tips For EntrepreneursHow To Create Engaging Social Media PostsEpisode #84 - Want to know how to create engaging social media posts? There is only one method that you need to follow. In this episode, I will tell you how I create engaging social media posts on Facebook and Instagram.
2021-02-1007 minThe Calm Marketer: SEO and Social Media Tips For Entrepreneurs3 Ways You Can Practice Gratitude To Improve All Areas of Your LifeEpisode #83 - Are you wondering what are the benefits of gratitude? Well, the power of gratitude is so great that you will see the benefits all around you. In this episode, I will tell you how you can practice gratitude to improve all areas of your life.
2021-02-0911 minThe Calm Marketer: SEO and Social Media Tips For EntrepreneursBenefits Of Hiking For Mental HealthEpisode #82 - Are you feeling a little drained or not inspired? The past few weeks, I've been really into hiking! I want to tell you about my experiences and how hiking can be beneficial to your mind and body.
2021-02-0807 minThe Calm Marketer: SEO and Social Media Tips For EntrepreneursMy #1 Favorite Productivity Hack For WorkEpisode #81 - Are you struggling to stay productive? Want an easy hack to keep you on track? In this episode, I will be sharing with you my best productivity hack to get more done and work smarter.
My favorite Pomodoro timer: https://youtu.be/VkQjP8xsHwY
2021-02-0505 minThe Calm Marketer: SEO and Social Media Tips For EntrepreneursWhat Kind of Videos Are Best for Social Media?Episode #80 - Want to know what are the best types of videos you should make for your social media pages? In this episode, I will give you my tips on what kind of videos you should be creating for your social media.
My recommended video creation tool that's free to use is Wave.Video. They have the audio waveforms that are really popular right now.
2021-02-0409 minThe Calm Marketer: SEO and Social Media Tips For EntrepreneursHow To Achieve Your Goals By Following The Self-Confidence FormulaEpisode #79 - Do you have trouble figuring out how to achieve your goals? You may have read the book, Think and Grow Rich, by Napoleon Hill. In this book, he talks about the Self-Confidence Formula. This formula is the answer to achieving your goals. I will be reading it to you and giving you some of my tips on how to use it the right way.
2021-02-0310 minThe Calm Marketer: SEO and Social Media Tips For Entrepreneurs5 Things To Add To Your Blog Posts So People Read ThemEpisode #78 - Did you know that copywriters follow a script when they write? Do you want to be able to write blog articles easily and get them read? In this episode, I will give you the 5 things you must follow that will help you write blog posts the right way and fast.
2021-02-0209 minThe Calm Marketer: SEO and Social Media Tips For Entrepreneurs6 Easy Copywriting TipsEpisode #77 - Did you know words are the basis for everything you what to sell and promote online? If you're struggling to get your posts read or want to improve your ads, copy is something you need to master. In this episode, I will give you my 6 easy copywriting tips you can follow for all types of online copy.
If you're struggling to better blog posts, emails, social media posts, Facebook Ads, Google Ads, or sales letters, this episode is a must-listen!
My 6 Easy Copywriting Tips:
Write like you talk.
Use Short sentences
Write...
2021-02-0110 minThe Calm Marketer: SEO and Social Media Tips For EntrepreneursThis Simple Tool Will Help You Manifest $1,000,000Episode #76 - Do you want to attract more money to buy the things you want and to help others? I am going to show you one simple way you can use a piece of paper to help you manifest money to get what you want.
2021-01-2908 minThe Calm Marketer: SEO and Social Media Tips For EntrepreneursTips On How To Have A Great DayEpisode #75 - Are you dreading all the tasks you have to do for the day? Want an easy way to do things you don’t want to? Here is my secret tip on how you can have a productive, positive, and happy day.
2021-01-2806 minThe Calm Marketer: SEO and Social Media Tips For EntrepreneursHow To Magically Heal Your Business RelationshipsEpisode #74 - Are you stuck in an uncomfortable spot with a business colleague or client? Did they do you wrong? Here's my magical way to heal your past relationships so you can move on.
2021-01-2708 minThe Calm Marketer: SEO and Social Media Tips For EntrepreneursHow To Measure Your SEO Success? How To Check What's Working Or Not.Episode #73 - Are you stuck wondering if your SEO projects are moving the needle? Want an easy way to measure success? In this final episode of my best eCommerce strategy series, I will be closing out on what it means to measure success. I want you to leave this episode with the knowledge that will take you further in your SEO career and projects.
2021-01-2610 minThe Calm Marketer: SEO and Social Media Tips For EntrepreneursSuper Simple Link Building Strategies for Ecommerce SitesEpisode # 72 - Wondering what kind of link building strategies you need for your e-commerce store? In this episode, I will teach you some of my favorite ways to do link building for eCommerce sites in this next part of my eCommerce SEO strategy series.
2021-01-2511 minThe Calm Marketer: SEO and Social Media Tips For EntrepreneursWhat Type Of Content Will Improve Your Product Pages' Conversion Rates?Episode #71 - Are you stuck wondering why your high-traffic eCommerce website is not making any sales? Well, the problem might be your copy. In this episode, I will give you some copywriting tips you can implement on your product pages to help them act as your dedicated 24/7, top sales associate and sell more products. This is the next part of my eCommerce SEO strategy series, so enjoy!
2021-01-2210 minThe Calm Marketer: SEO and Social Media Tips For EntrepreneursLocal SEO for E-commerceEpisode #70 - Do you have a physical store as well as an online store? Working on your local SEO strategy is extremely important if you want to dominate your city in Google. In this episode, I will teach you what you need to do when it comes to local SEO optimization to help improve your overall ecommerce SEO strategy.
Before you begin, your store has to have three attributes:
It must have a business name
It must feature a local phone number
It must have a physical street address
Next, here's what you should do.
2021-01-2110 minThe Calm Marketer: SEO and Social Media Tips For EntrepreneursHow To Do On-Page SEO for eCommerce SitesEpisode #69 - Want to know the tried-and-true method of beating your e-commerce competitors? The method I will be discussing is on-page SEO. There is the right way and wrong way to do it. In this episode, I will be discussing the right way to do it and tell you all the on-page SEO tactics you must do for a solid eCommerce SEO strategy.
Title Tags - make sure you have the right keywords.
Meta descriptions - add a problem, provide your solution, then end with a CTA.
Images - change your file names and make sure to include...
2021-01-2011 minThe Calm Marketer: SEO and Social Media Tips For EntrepreneursHow To Make Your Site User Friendly With Your Site ArchitectureEpisode #68 - When you are creating your eCommerce SEO strategy, you must take into account user experience -- and store architecture plays a huge role! In today's episode, I am continuing my eCommerce SEO strategy series where I will discuss site structure and architecture.
2021-01-1907 minThe Calm Marketer: SEO and Social Media Tips For EntrepreneursHow To Do Keyword Research for Ecommerce SEOEpisode #67 - Struggling to figure out a keyword research plan for your ecommerce SEO strategy? Today, I will show you what are the best keywords to target, what tools you need, and what's the one thing you need to avoid.
Here are the two keyword research tools you need:
Semrush - click for a FREE trial!
Ahrefs
2021-01-1811 minThe Calm Marketer: SEO and Social Media Tips For EntrepreneursHow Improve Your Sales Copy By Telling This Type of StoryEpisode #66 - Have you ever heard a story that really got your attention for hours? Or have you ever heard a sales story so interesting that you had to buy that product even though you weren’t sure you even needed it?
If you answered YES, it might be because what really hooked you was the #1 story formula: THE HERO'S JOURNEY!
2021-01-1508 minThe Calm Marketer: SEO and Social Media Tips For EntrepreneursTechnical SEO For Ecommerce SitesEpisode #65 - The first part of having the best e-commerce SEO strategy is to focus on your technical SEO performance to see what you can improve on. In this episode, I will go over what tools you need and what you should be looking out for.
Here are the tools you need:
Screaming Frog
Semrush - click for a FREE trial!
Here are the biggest things you need to look out for and fix:
Find duplicate content
Find Missing Canonical Tags
Missing or Duplicate Title Tags
Missing or Duplicate Meta...
2021-01-1411 minThe Calm Marketer: SEO and Social Media Tips For EntrepreneursHow To Do E-commerce SEO The Right WayEpisode #64 - Are you trying to figure out an e-commerce SEO strategy but don’t know where to start? You must get all your basics down first and make sure you’re turning as many things in your favor as possible. So I will go over, at a high level, what an eCommerce SEO strategy must include.
The best e-commerce SEO strategy must include:
1. Keyword research to find all of the important keywords your customers are using.
2. Site architecture and page structure based on y...
2021-01-1308 minThe Calm Marketer: SEO and Social Media Tips For EntrepreneursHow To Start Your Day With Positive ThoughtsEpisode #63 - Are you having bad days and want to change things around for the better? Here are my simple hacks to put yourself in a positive vibration so you can tackle the day and become the successful person you want to be.
2021-01-1208 minThe Calm Marketer: SEO and Social Media Tips For EntrepreneursHow Facebook Advertisers Can Prepare for iOS 14 Tracking IssuesEpisode #62 - Are you advertising on Facebook and worried about the roll-out of iOS 14's "tracking prompt"? Here are the details & how to prepare for the change.
2021-01-1107 minThe Calm Marketer: SEO and Social Media Tips For EntrepreneursThe Most Underutilized Facebook Ad Hack for Door-To-Door SalesmenEpisode #61 - Are you a door to door salesperson that collects people's information to send them further details? Are you struggling to close them? In this episode, I will show you a very underutilized online marketing method you can you to get the sale.
2021-01-0807 minThe Calm Marketer: SEO and Social Media Tips For EntrepreneursDo this trick to hit your 2021 goals FASTER!Episode #60 - Have you struggled in 2020 to get things done and reach your goals? Well, I will show you one simple trick that you can put on your calendar that will make you hit your goals faster in 2021.
2021-01-0704 minThe Calm Marketer: SEO and Social Media Tips For EntrepreneursProductivity Hack: How To Get The Most Done In A DayEpisode #59 - Are you struggling to get things completed? Maybe you have tons of work piling up and you have no idea where to start? In this episode, I will tell you my secret hack to get the most done out of my day.
2021-01-0606 minThe Calm Marketer: SEO and Social Media Tips For EntrepreneursOne Simple Link Building Strategy You Can Do In 5 Minutes Or LessEpisode #58 - Are you stuck trying to figure out how to build backlinks to your site? Today, I will give you my favorite link building technique that takes you only minutes to complete.
2021-01-0506 minThe Calm Marketer: SEO and Social Media Tips For EntrepreneursHow to create an SEO strategy for 2021Episode #57 - Are you wondering what you should be focusing on for your SEO strategy in 2021? If you are feeling lost, I am going to give you some tips on what you can do to kick off your strategy so you know what to do this new year.
2021-01-0406 minThe Calm Marketer: SEO and Social Media Tips For EntrepreneursHow to Practice GratitudeEpisode #56 - Did you wake up today feeling grateful or resentful? Every day you have a choice, and in today's first episode of 2021, I wanted to discuss the benefits of gratitude and how to do it.
2021-01-0108 minThe Calm Marketer: SEO and Social Media Tips For EntrepreneursMy 2020 in ReviewEpisode #55 - How was your 2020? It takes a lot to put everything into perspective, but I am going to try in this episode. My 2020 in review: the good, the bad, the ugly.
2020-12-3110 minThe Calm Marketer: SEO and Social Media Tips For EntrepreneursTools To Stay Organized In Your Job And Life in 2021Episode #54 - Have you ever felt unorganized and lost in 2020? Would you like to start 2021 in the most organized way so that you can accomplish your professional and personal goals? Today, I will give you two tools I have always used to stay organized.
2020-12-3006 minThe Calm Marketer: SEO and Social Media Tips For EntrepreneursWhat You Need To Know About Rich SnippetsEpisode #53 - Ever wondered how some Google search results have stars next to them? If you want that and other cool tidbits of information to show up, I'll be teaching you how you can get those using what is called schema.org markup.
2020-12-2909 minThe Calm Marketer: SEO and Social Media Tips For EntrepreneursImportant Advice To End 2020 RightEpisode #52 - Are you hoping to make 2021 your best year ever and kick 2020 goobye? Well, you must start planning now to make 2021 your year. In this episode I will give you some of my personal advice to end this year right.
It's one thing to get some good New Year's resolution ideas, but you need to know how to achieve them by taking daily action.
2020-12-2806 minThe Calm Marketer: SEO and Social Media Tips For EntrepreneursWhy Having Two Exact Pages Is Bad For SEOEpisode #51 - Have you heard of duplicate content? Wondered if it is negatively affecting you? We will go over what it is and how you can prevent it from happening to your site.
2020-12-2307 minThe Calm Marketer: SEO and Social Media Tips For EntrepreneursWhat Are Internal Links And How Can You Use Them To Boost Your Keyword Rankings?Episode #50 - Have you heard of internal links and wondered how they can help you increase your keyword rankings? I will go over a step by step tutorial on how you can find relevant internal linking opportunities.
2020-12-2206 minThe Calm Marketer: SEO and Social Media Tips For EntrepreneursWhy Is Gratitude Good And How Do You Do It?Episode #49 - Have you ever heard about people writing on a gratitude journal and being very successful in life due to that, but you don't know where to start or why you should do it? I'll be discussing why gratitude is good and how you can start your gratitude practice today.
2020-12-2105 minThe Calm Marketer: SEO and Social Media Tips For Entrepreneurs3 Easy Tips To Outrank Your Competitors With ContentEpisode #48 - Were you ever in a situation where you were outranking all your competitors, but suddenly, they started outranking you? Today, I will teach you how you can do a 10-minute competitive research exercise on your competitors to see how you can outrank them in Google!
2020-12-1806 minThe Calm Marketer: SEO and Social Media Tips For Entrepreneurs6 Tips to Drastically Improve Your SEO CopywritingEpisode #47 - Do you want your blog posts to be read all the way through, but right now, no one is even getting past the fold? Well, I will explain the top 6 hacks you can implement today to improve your SEO copywriting.
6 Copywriting Tips from Matthew Woodward's SEO Copywriting article.
Intros are important: start with a question or make a strong statement
Save the best until first: put your high-value content at the top of the page
Create open loops: set the stage for future sections and keep people gripped
Write for middle-schoolers: ensure each level...
2020-12-1708 minThe Calm Marketer: SEO and Social Media Tips For EntrepreneursHow To Create A Simple Content StrategyEpisode #46 - A 5 step process for creating a content strategy that works and improves your SEO.
Define Your Main Goal Of The Content
Get Clear On Your Audience Or Niche
Research Your Keywords and Topics
Decide On A Regular Posting Schedule
Set Aside Time Each Month To Create
2020-12-1605 minThe Calm Marketer: SEO and Social Media Tips For EntrepreneursHow To Improve Your SEO With 5 Minute InfographicsEpisode #45 - We'll be going over a simple strategy of creating 5-minute infographics to improve your SEO, improve your user experience and keyword rankings.
2020-12-1506 minThe Calm Marketer: SEO and Social Media Tips For EntrepreneursHow To Choose A Profitable Niche For Your Online BusinessEpisode #44 - We'll be going over three things you much know about before choosing the best niche for your business.
2020-12-1407 minThe Calm Marketer: SEO and Social Media Tips For Entrepreneurs3 Ways To Improve Website Content With Visual MediaEpisode #43 - 3 of the easiest ways you can optimize your website content with visual media to rank higher in Google.
2020-12-1106 minThe Calm Marketer: SEO and Social Media Tips For EntrepreneursKeyword Research Tips For Endless Social Media Post IdeasEpisode #42 - How to find an endless number of ideas to post on social media using keyword research.
My top keyword research tools:
LSIGraph
Semrush Keyword Magic Tool
2020-12-1006 minThe Calm Marketer: SEO and Social Media Tips For EntrepreneursWhy It's Important To Identify Your Target Audience To Achieve SuccessEpisode #41: How you can refine your target audience and narrow down your niche so you can tailor your marketing to speak only to the people that matter.
The Refined Marketing Statement by Dan Henry:
I help (target audience) achieve (desire) without (roadblock) by (method/product).
2020-12-0904 minThe Calm Marketer: SEO and Social Media Tips For EntrepreneursWhy Is Consistency Important?Episode #40 - Why creating great content on a consistent basis leads to a solid content marketing strategy that gives you more leads and sales.
2020-12-0806 minThe Calm Marketer: SEO and Social Media Tips For EntrepreneursBecome 5x More Successful By Leveraging the Power of Focus and Doing LessEpisode #39 - How you can become 5x more successful and accomplish more by doing less stuff and using the power of focus.
2020-12-0705 minThe Calm Marketer: SEO and Social Media Tips For EntrepreneursHow Customer Reviews Help Grow Your BusinessEpisode #38 - How You Can Use Customer Reviews To Help Grow Your Business
2020-12-0407 minThe Calm Marketer: SEO and Social Media Tips For EntrepreneursHow Focus and Consistency Leads To Business SuccessEpisode # 37 - How Focus and Consistency in your online marketing efforts will lead to your success.
2020-12-0307 minThe Calm Marketer: SEO and Social Media Tips For EntrepreneursHow to Hack Your Content Marketing to Fuel Your Facebook AdsEpisode #36 - Are your Facebook Ads failing? Here is an easy way to significantly boost your Facebook Ads performance using the content on your website.
2020-12-0208 minThe Calm Marketer: SEO and Social Media Tips For EntrepreneursHow To Set and Achieve Goals With This One ToolEpisode #35 - How you can easily set goals and be on the path to achieving them using this simple, free system and tool.
2020-12-0107 minThe Calm Marketer: SEO and Social Media Tips For EntrepreneursHow Do You Stay Focused When OverwhelmedEpisode #34: Today, we'll discuss some tips on how you can stay focused on your work even if you feel overwhelmed.
3 Tips:
Meditate. I like to use Calm.
Write things down. I use Microsoft OneNote.
Put on some music or listen to Brain.FM (click to get 1 month FREE).
2020-11-3005 minThe Calm Marketer: SEO and Social Media Tips For EntrepreneursGoogle My Business Tips To Promote Your BusinessEpisode #33 - Today, I'll show you two tips on how you can use Google My Business to promote your local business for free on Google.
2020-11-2707 minThe Calm Marketer: SEO and Social Media Tips For EntrepreneursHow to speak up at workEpisode #32 - Tips on How INFPs and quiet types can talk confidently at work.
2020-11-2406 minThe Calm Marketer: SEO and Social Media Tips For EntrepreneursHow to get more people to see your content.Episode #31 - Are you publishing a lot and not finding any traction? Today, I'll go over why your content is not getting eyeballs and how to fix it with this one strategy.
2020-11-2308 minThe Calm Marketer: SEO and Social Media Tips For EntrepreneursHow To Make Your Goals HappenEpisode #30 - Here are my tips to move you in the right direction towards your goals.
Here are some practical action steps you can take today to move the mental picture of your goal into practical form:
Identify a major goal that is challenging and emotional to you. By that, I mean a goal that you are genuinely excited about.
Write the date for the attainment of your goal.
Choose a goal that you’ve never achieved before. To set a goal to lose 20 pounds in 90 days is not a goal if you’ve achieved this same...
2020-11-1709 minThe Calm Marketer: SEO and Social Media Tips For EntrepreneursHow To Stay Focused At WorkEpisode #29 - Staying focused can be very hard, so I will tell you how I stay focused to get the most success in my day.
My secret productivity weapons:
Listen To Brain.FM - Get 1 month free by clicking here.
Use A Pomodoro Timer:
Youtube - https://youtu.be/VkQjP8xsHwY
Physical Timer - click here to see on Amazon.
Move your phone 5 feet away from you or to a different room.
2020-11-1608 minThe Calm Marketer: SEO and Social Media Tips For EntrepreneursWhy Your Facebook Ads Are Not WorkingEpisode #28 - Getting no traction on your Facebook Ads? Make sure you're not making any of these mistakes.
I see these mistakes all the time:
Not choosing the right campaign objective.
Boosting Facebook Posts.
Having too low of a budget.
2020-11-1308 minThe Calm Marketer: SEO and Social Media Tips For EntrepreneursImproving Page Speed Is a Tricky MonsterEpisode #27 - Getting your website to load fast can be very tricky and Google PageSpeed Insights tool does not make it any easier.
Tips:
Removed slow WP plugins.
Don't use AddThis social media share plugin.
Use AddToAny instead.
Fonts - super important.
Do not do third party hosting because it has to call the Google servers.
You should self-host and pre-load them.
Helpful WP page speed plugins to use:
WP Super Cache
WP Rocket
WP Super Minify
OMGF to Host Google...
2020-11-1209 min
The Branding BeardosEP16: Towkay Talks with Frederick Fong - Head of Asia, Women's Health Franchise, Zuellig PharmaToday's guest towkay, Frederick Fong from Zuellig Pharma, knows plenty about pain, suffering, problems with the heart, caring for open wounds, and problems with doing a number 1, having also been in charge of therapeutic areas such as Cardiovascular, Urology, Pain management, women’s health, wound care and osteoporosis. However, It’s not all about pain and suffering with this guy, he also knows a lot about making love! And he’ll tell you stories about a little blue pill.
The Branding Beardos: Big John and Kenneth
Towkay of the Day: Frederick Fong
Frederick Fong i...
2020-08-1839 min