Shows
Electrify Your MessageMotor Vault and Indianapolis Cars and Coffee Texting with YOU!Brian Henry owner of Motor Vault and helps run Indianapolis Cars and Coffee meetup group talks with Joe Melillo about how both of businesses use Text messaging to engage with their followers.
2021-12-0825 minElectrify Your MessageTexting with Berkshire HathawayBerkshire Hathaway agent Troy Ramey uses his text channel to do something that's hard for the industry, stay top of mind. With text Troy is able to send important updates and new listings to his potential clients, keeping him top of mind for when they are ready to buy a home. Text KLaunch to 55433 to learn more.
2021-12-0112 minElectrify Your MessageTexting for Tourism with Franklin CountyExperience Franklin County Indiana offers so much to its visitors but now way to stay in constant contact with them. People who sign up for their email campaigns don't reply or participate in their annual activities. K Launch has set up texting channel so the tourism group can communicate events with it's "Super Fans". From Brookville Lake to Fishing to camping there are lots of things to do and now their visitors have a chance to learn about them all in one channel.
2021-11-1019 minElectrify Your MessageSponsorship Texting with SLATT CapitalDirector of Marketing for SLATT Capital James Molgaard joins the podcast and speaks to Joe about why they sponsored the California Mortgage Bankers Association's event texting. SLATT Capital's name was associated with every text for the conference leading to prospects reaching out to them.
2021-10-2018 minElectrify Your MessageIncrease Sponsorship Dollars with text and the CMBADustin Hobbs runs the California Mortgage Bankers Association's 3 annual conferences. With more than 1500 people attending both virtually and in-person it was important for the CMBA to communicate before, during and after the conferences.For the first time, potential sponsors were asking to sponsor texting for 2022 which means texting was effective and is the best way to create NEW Sponsorship dollars for organizations.
2021-09-2224 minElectrify Your MessageLead Capture with Text and the Indianapolis Salt CaveOwner of the Indianapolis Salt Cave Stefanie Patterson thought text could be a good addition to her business, and she was right. The Salt Cave sends a text if they are unable to pick up the phone. It's a perfect way to use technology to enhance the ability for staff to respond to customers and for customers to schedule the service they need. Look for the Indianapolis Salt Cave to grow the reach of texting this year with KLaunch.
2021-09-0820 minElectrify Your MessageTexting in the NFLIndianapolis Colts Vice President of Data Strategy and Analytics Charlie Shin joins Joe on the EYM podcast to talk about how the team is using text to learn more about fans. With better understanding comes better communication and fan satisfaction. Charlie also lends his experience to to give advice about how small business owners can utilize data on a small scale to change their customer relationship.
2021-08-1114 minElectrify Your MessageTexting and the Music Industry with Levi RiggsImagine if you could connect with your favorite artist during the show! What a thrill when that artist reads your name. WOW. Well Country music singer Levi Riggs joins the podcast to tell Joe how KLaunch has helped him capture his audience live and in the moment just like that. Using that information he is able involve his audience so they feel part of the show.
2021-07-2117 minElectrify Your MessageStress Free MarketingJoe joins Stress Free You podcast with Rich Taylor to talk about how KLaunch makes mobile message marketing stress free. Joe covers how texting can help business owners talk to customers and grow their business. Text Klaunch to 55433 to learn more
2021-07-1435 minElectrify Your MessageHow to Use Text for Non-Profit DonationsKathryn du Pree, Executive Director for Benhaven Autism Services out of Connecticut joins Joe to speak about how KLaunch has helped raise more than $7500 in donations. KLaunch is also helping Benhaven communicate with volunteers and employees at a moments notice. Texting solution provided has been effective and revolutionary for this small but mighty organization.
2021-06-3015 minElectrify Your Message13K in 3 days with Indy Massage CompanyOwner of Indy Massage Company, Alli Padrick, started working with KLaunch in February 2021. Already the organization has seen a 3:1 ROI on their investment. They are using text in a unique way to drive revenue including $13K in 3 days during Mothers Day Week.
2021-06-1620 minElectrify Your MessageMortgage Industry using Text to Amplify RevenueThe mortgage industry is rapidly changing the way they communicate with their customers. K Launch and text can help change the landscape and fast-forward the interactions with managed text solutions. K Launch partner Support Link 3 leadership joins the podcast to discuss what the leaders in the mortgage industry need to know about mobile messaging.
2021-06-0927 minElectrify Your MessageText for the Mortgage Industry with David LykkenJoe was asked to speak about K Launch's experiential text messaging services on the Lykken on Lending Podcast. David Lykken is the host and is known in the mortgage industry as someone who is has the latest and greatest ways to help lender and services across the country.
2021-06-0227 minElectrify Your MessageFrom Emails to Text Revenue in the Construction IndustryOwner and founder of Top Gard, Bob Cameron is using texting to reach a previously very difficult group to get in front of. Selling bollards and the caps that go on top of bollards isn't the most exciting thing to sell but Bob explains how K Launch found a way to generate 70% increase in sales Year over Year!
2021-05-2615 minElectrify Your MessageNRG Physio Talks Business Operations Automation with TextChad Nowlin from NRG Physio talks about How text message optimization for his day-to-day operations is helping him scale his business. Letting customer use text to sign-up for services themselves is saving Chad time and energy all around.
2021-05-1917 min
Lykken on Lending5-17-2021 Text for Business The RIGHT way! The K Launch Way With Joseph MelilloK Launch Text Messaging Optimization Serves Banking and Mortgage End-Market!K Launch is thrilled to bring experiential messaging to the mortgage lending space in collaboration with SupportLink3. They facilitate that for mortgage lenders through personalized messaging and by creating an immersive experience that serves as a process and expectations guide for borrowers throughout the home buying process."K Launch, a subsidiary of the global communication software company, Kerauno, is headquartered in Indianapolis, Indiana. K Launch provides turnkey managed text solutions that deliver tangible outcomes through experiential, personalized, and immersive text...
2021-05-1732 minElectrify Your MessageBackspin Tee Talks Game Changing ResultsTaylor Gardner and his brother are working to change the batting tee industry, and their business came with a unique set of problems. K Launch's team of experts were able to help Taylor and Backspin Enterprises use Experiential Mobile Messaging to create a new channel to speak to customers.
2021-05-1229 minElectrify Your MessageClient Spotlight: Boring Cloth LLCAdam Allen has been working with the KLaunch team for about 1 Month and already has seen an ROI using texting for his T-Shirt printing business. Joe talks to Adam about his journey as a business owner and where he sees' text fitting into his goals.
2021-04-2826 minElectrify Your MessageThe Powerful Meaning of words with Sajel BellonCanadian Psychotherapist, Stress Specialist, Professor, and Professional Speaker Sajel Bellon teaches people to put their pain into context so they can see the possibilities of what’s next. She is an expert in the "Science of Words" and explains why what you say to whom matters. It's important to realize this applies to all levels of communication including B2C interactions.
2021-04-0723 minElectrify Your MessageWhat is a Bot?Bot Technology is a huge part of our business and is being used in every part of technology. What is a bot? How do they work? How does KLaunch utilize the Technology to automate and optimize for business? Josh and Joe discuss this at length!
2021-03-0317 minElectrify Your MessageAmplify your AdvertisingHow do you make sure your advertising is hitting the right people? What about how to track interaction? Text can do all of that an amplify how a brand or company is represented in front of customers.
2021-02-2414 min
Rounding The Bases With Joel GoldbergEp. 564 Josh Ross| The Power of CommunicationJosh Ross is the co-founder and CEO of Kerauno, a leading provider of global cloud communications solutions for business around the world. Josh has played a visionary role in the company’s mission to advance human interaction through communication technologies. Under his guidance, the organization has experienced triple digit growth, built national teams for scale, and raised the largest series A funding round in Indiana history - ranked in the top 7% globally.
2021-02-1932 minElectrify Your MessageNot All Texting is Created EqualText for business is here, but where do you start? There are so many options but not all of them are the same. At Klaunch we manage everything from Setup to Sale! Hear Josh and Joe give details about the industry as it stands at the beginning of 2021.
2021-02-0313 minElectrify Your MessageThe Non-Profit EffectKLaunch works directly with non-profits like Gleaners food bank and Indiana Children's Wish Fund. The effect this new channel of marketing has on organizations like these can be really impactful. Josh and Joe discuss what a non-profit can do to use text to their advantage and keep sponsors happy and grow donations!
2021-01-2816 minElectrify Your MessageThe Science of WordsOne word can mean everything. That's the power of 'What You say and when you say it'. Josh Ross and Joe Melillo discuss the Power of words and the impact it can have on a person.
2021-01-2018 minElectrify Your MessageCustomer Communication with Stinger SportsOwner, CEO and Founder of Stinger Sports Brandon Eaton joins Joe Melillo to talk about how increase customer communication during the order fulfillment process provided by KLaunch has helped his company. A quick turnaround, Brandon shares the story about how Black Friday 2020 was VERY different compared to Black Friday 2019. TEXT 'Klaunch' to 55433 to learn more.
2021-01-1414 minElectrify Your MessageIs Poor Communication Ruining Your Ad spend?Josh Ross and Joe Melillo speak with Ben Botti about how poor communication can ruin your business ad spend. Messaging needs to be clear and concise and if you miss that mark it can negatively impact your business.
2021-01-0620 minElectrify Your MessageIs Text Appropriate for your Business?YES! It is a perfect tool for any industry you work in. When it comes to staying out in front of the latest tools to help your business grow, texting is next in line. Josh and Joe cover the Common misconceptions why text is not appropriate for business and specific examples on Various ways text can be used.
2020-12-3016 minElectrify Your MessageHow Gleaners Food Bank Operationalized Text MessagingGleaners was founded in 1980 by a group of concerned citizens who felt strongly that no one should go hungry. They are still working towards the mission of fighting hunger today. Joe Slater the current Gleaners COO and CFO sits down with Kerauno's Joe Melillo to talk about how KLaunch revolutionized the way they help the community.
2020-12-1626 minElectrify Your MessageIs Text Good or Bad Communication?You probably have experienced what we call "Bad Texting" or in other words SPAM! Josh and Joe go over how to use mobile messaging in the right way and what people are saying about this new industry!
2020-12-0917 minElectrify Your MessageStand out on Black Friday 2021Black Friday/Cyber Monday is the one weekend a year where the script is flipped and consumers are eating up brand and marketing content. Most business focus on digital channels like google search or social, which means there is a ton of competition in those areas over that weekend. High Competition = high cost. Getting unconventional and also leveraging the data that you already have can help stand out from the crowd. SMS is a way to do that especially because not every business is doing it. Using existing data to personalize the content vs blasting out messages help it stand o...
2020-12-0319 minElectrify Your MessageWhy Messaging MattersWhat we say and who is listening is one of the most important parts of human interaction. Sometimes empathy can get lost in translation when using technology. This episode Josh and Joe discuss why Kerauno based its business on authentic and empathetic messaging and why all of that matters in business growth.
2020-11-3020 minElectrify Your MessageIntroduction: How can we help you?The first of many, Founder and CEO of Kerauno Josh Ross sit's down with Host Joe Melillo to talk about how this podcast can help you and your message. Being able to connect with people seems more difficult than ever, but what Josh has learned over the decades of experience in the communication field will be shared on this podcast! Go to KLaunch.io to learn more about the new age technologies being implemented today!
2020-11-1813 min
Consult This!Hope Davo of Kerauno Discusses UCaaSHal and Hope discuss UCaaS, Contact Center, Work From Home (WFH) and Compliance and how businesses can cope in rough times..
2020-03-2032 min
Scaling Software TeamsHiring and Mentoring Coding Bootcamp Grads, With John HardenJohn Harden is the Principal Software Engineer at Kerauno. Kerauno is a workflow and communication software company that just raised a $25M Series A. When he’s not leading a high-growth development team, he’s mentoring for two coding academies, Eleven Fifty and Kenzie Academy. Hiring coding bootcamp alumni is a controversial subject in development circles, and I’m excited to dive into it.In this episode, we talk about his experience both hiring and mentoring coding bootcamp alumni, finding mentorship early in your career, and the importance of “tech jams” when scoping a project.For n...
2019-04-2935 minScaling Software TeamsGetting the Technical Hiring Process RightThis week, we're doing something different. Instead of talking to one engineering leader about a broad range of topics, we talked with a collection of engineering leaders about one topic: How do you screen for technical talent? In this episode, we talk to:Jon Lavender, CTO at DragosAdam Perelman, CTO at AffinityRyan Carroll, VP of Engineering at ZyloRyan Rusnak, CTO at Airspace TechnologiesJeff Stickel, CTO at KeraunoFor a full transcript of this episode, woventeams.com/15.
2019-04-0817 min
Off Track with Hinch and Rossi12: Off Track LIVE from the Indianapolis Motor Speedway for the Indy 500Off Track with Hinch and Rossi is LIVE from the Indianapolis Motor Speedway on Carb Day, brought to you by the x factor podcast app, Castbox (0:00 - 1:30). The first set of guests include Bob Kevoian and Tom Griswold of the popular WFBQ syndicated Bob & Tom Show, who discuss the craziest things they've seen at the Indy 500 (1:31 - 18:10). Battle Royale: Who would win in a fight between 80s female pop divas? (18:11 - 24:50). The guys also brought on racers Conor Daly up and Simon Pagenaud to chat about qualifying on bump day and driver shenanigans (24:51 - 49:30). This one is for the...
2018-05-3152 min
2017-10-1101 min